the expansive migration of mobility

Enterprise Mobility Management: The Expansive Migration of Mobility

Enterprise Mobility Management: The Expansive Migration of MobilityA Tangoe e-Book

2©Tangoe Inc. | tangoe.com


The inherent complexities of mobility bring new

challenges to enterprises. Traditional mobile de-

vice management strategies may no longer meet

the needs of companies that want to streamline

their mobile experience and accommodate new

devices and mobile policies. In light of this new

reality, some enterprises are migrating towards

managed mobility services to regain control of

their mobile assets and usage.

Executive Summary

Users will be challenged to find organizations that deliver all of the IT and process services they require globally within a single ESP [external service provider], which necessitates vendor management of multiple providers or the use of third-party program management (such as multisourcing service integration).

Gartner



Whenever we talk about mobility, the word

“complex” is close behind. Today mobility reigns

as one of the key tools utilized by enterprises,

so it’s crucial that we understand the current

challenges that mobility creates in contrast to

legacy infrastructure. Traditionally, computing

systems supported a silo application architecture;

various components lacked the ability to

communicate across the enterprise application

stack. The traditional work environment reflected

this dynamic with a department-driven scope.

Our perspective remained narrow and our

need for isolation exceeded our need to share.

Consequently, the end-user computing

experience remained in a need-to-know,

lock-down environment. Mobility changed the

information exchange paradigm because it was

born out of the consumer world and not out

of the corporate machine. The mobile device

was the mechanism that broke down the siloed

mind-set, providing, in one hand, not just a

means of communication across previously

locked-down environments, but a platform to

customize our experiences while doing so.

Breaking away from the silo application

architecture and embracing mobility creates

growing pains that involve learning new

software, hardware, and work processes. Even

more challenging for enterprises, however,

is defining and prioritizing how they will use

The Complexities of Mobility Create Challenges



mobility to tackle business challenges. In most

cases, this creates an exponential increase in

workload for IT teams as they struggle to find

innovative methodologies and tools to control

waves of mobile workflows. In addition, IT must

now collaborate closely with departments in

developing mobility strategies to determine the

technology investments needed to actualize

their mobility management strategy.

Mobility has many moving parts and to

manage it we have to be cognizant of the

following components:

Because of the lack of standards and policies

across offices, networks, and geographical

regions, IT teams struggle to keep pace with

mobility. IT departments are not necessarily

expanding but expectations of their productivity

are increasing. The demand is on the rise

thanks to increased connection types and

overall number of devices in the work place.

Previously, an employee may have had

just one fixed network connection from a

desktop. Now, that same employee could

have a fixed connection and multiple wireless

connections from a smartphone and tablet.

Luckily, there are powerful tools to ease

the pain and gain control of an enterprise’s

mobile management issues. Depending

on the size of the organization and various

other factors, IT teams may choose to

adopt MDM (mobile device management),

EMM (enterprise mobility management)

or MMS (managed mobility services).

Business objectives

Employee needs

Policy enforcement

Data security

Mobile apps

Identity security

Expense management

Ongoing management & support



You might find that an MDM or EMM (enterprise mobility management) solution makes the

most sense for your business right now. For example, you may choose MDM if security is your

most pressing concern. However, as your business begins to grow, you will need to scale up

to a more robust system. MMS (managed mobility services) includes the benefits of EMM and

MDM. The mobility progression map below shows the logical evolution of these solutions:

MDM, EMM, and MMS: Why You Will Eventually Need a Best of Breed Approach

MDM

EMM

MMS

Device security and provisioning

Event trigger-based policy monitoring and enforcement

Minimal access/trust

Minimal apps

Protect low-value data

No help desk support

IT approved device

MDM client optional: clientless iOS

ABQ to resources

Multiple security roles

Protect high value data

Event trigger-based policy enforcement

App management

Identity management

Help desk

IT approved devices

MDM client

Containerization

Content management

Real-time usage

Malware prevention

Network access control

ABQ to resources

API for Best-of-Breed integration

MDM & EMM

Mobile professional services

- Benchmarking

- Contract negotiation

- BYOD advisory services

Mobile TEM

- Financial integration

- Invoice, audit, resolution

- Procurement, fulfillment

- Optimization

- Forecast, benchmark, analytics

Device logistics

- Forward and reverse

Mobile Support

- Level 1, 2, 3 HD

rTEM

- Usage tracking

- Geo-fence



System Thinking and the

Rising Tide of BYOD

A recent shift in policy that has complicated the

mobile landscape is the growing popularity of

adaptive policies such as bring your own device

(BYOD). BYOD predates MDM and ultimately

changed the entire dynamic of the mobile world.

Despite the inherent challenges it brings, BYOD

demonstrates a philosophy that is less about

the device and more about data value and

optimizing strategy, security, and reducing costs.

Traditional MDM products lacked application

and content management capabilities, so

with the influx of new devices and mobility,

enterprises look to fresh tools to manage new

challenges and waves of raw data. Accordingly,

these enterprises can learn to gather, filter,

and translate this data into significant and

useful information. IT organizations and service

providers use EMM suites to deliver IT support

to mobile end users and to maintain security

policies. Organizations continue to migrate from

traditional MDM systems because EMM suites

can provide the following core functions:

Hardware inventory

Application inventory

OS configuration management

Mobile app deployment,

updating and removal

Mobile app configuration

and policy management

Remote view and control

for troubleshooting

Execute remote actions,

such as remote wipe

Mobile content management



Mobile Device Management

Managing a mobile device ecosystem depends

on many factors including the company’s

industry, the number of employees, and the

maturity level of their organization’s mobile

device management initiative. Some companies

need only basic MDM aspects such as security

on IT-approved devices, provisioning, and event

trigger-based policy monitoring and enforcement.

This level of MDM usually gives employees

minimal access to use minimal applications.

MDM environments like this strive to protect

low-value data but do not feel the need to create

a virtual Fort Knox using the latest hashing and

asymmetric encryption.

Perceptive, forward-thinking companies should

consider BYOD for cost-saving and productivity

reasons. But simply announcing that employees

can bring their own device without having a

comprehensive plan in place could end up

costing more if an organization has not planned

for potential security issues. We have to think

about the total cost of enterprise mobility in a

pervasively connected world rather than the

short-term savings. To establish an efficient

mobility strategy, business leaders and IT

teams must first agree on the following:

Enabling the agile enterprise

with a mobile workforce and

protection of corporate assets

Define a business value strategy, and

then the technology with policies

Obtain/develop vertically integrated

expertise or evaluate third parties

An expense optimization spend strategy

that continually embraces and integrates

disruption throughout the firm’s value

chain, its ecosystem, and engagement

channels (internal and external).



Enterprise Mobility Management

Generally speaking, MDM is just device

management while EMM implies a broader

portfolio. EMM suites consist of policy and

configuration management tools and a

management overlay for applications and

content intended for mobile devices based

on smartphone OSs. In essence, EMM drives

enterprise agility; it is an all-encompassing

approach to securing and enabling

business workers’ use of smartphones and

tablets. EMM includes MDM, MAM (mobile

application management, app store and

containerization), and MCM (mobile content

management). Additional capabilities include

NAC (network access control), anti-virus,

certificate management, and other software.

Managed Mobility Services

MMS (managed mobility services) is the blanket

suite of services that includes all of MDM and

EMM and also encompasses IT and process

services from an external service provider (ESP)

that is required to plan, procure, provision,

activate, manage, and support mobile devices,

network services, management systems, and

mobile applications. MMS also helps extend IT

resources and reduce mobile lifecycle expenses.

Although MMS is fairly young compared to

MDM, it continues to grow and evolve in its

ability to help companies manage their technical,

business, and strategic processes. For example,

MMS providers can support interaction with

carriers after an organization has reached an

agreement to obtain large portions of discounted

minutes. From there, the MMS provider manages

the distribution of these minutes as assigned

resources for corporate devices. Leading MMS

providers administrate upgrades, updates,

and maintenance to increase time-to-value

and reduce complexity on the client end.



As mentioned earlier, the growing complexity of the mobile world is staggering. Mobility

needs expand and stratify in scope as your business matures. Can your IT staff really

manage your mobile connections? When your mobile growth outpaces your resources,

you put your data at risk and cannot measure how your devices are supporting or

hindering your business goals. Whether you start with an MDM or EMM solution, scaling

up to an MMS solution makes the most sense as it can grow with your business.

Key Factors that Influence Migration

Despite the vast resources and technical expertise available, enterprises still encounter

considerable confusion regarding mobile management. Essentially, three key factors create

difficulties for many enterprises that are looking to implement EMM, MDM and/or MMS:

IT spend: The overall spend for IT is increasing at the long-term rate of

inflation, approx. 3%, with a spend mix that includes business intelligence,

analytics, mobility, security, and applications. The convergence of

multiple platforms including mobile, cloud, social, search, and big data/

content is rapidly transforming companies’ ecosystems and how they

efficiently compete for profits within their respective industries.

Opportunity cost of not embracing mobility: The promise is real-time

collaboration and response agility that will influence outcomes across the

company and the markets it serves, thus maximizing net margin revenue

by pervasively engaging end-buyers along an industry value chain.

BYOD: While this can be a strategic choice to optimize mobile spend, it is

often a reaction to unauthorized consumerized devices accessing enterprise

resources and data. There are choices for enterprises to optimize strategy, spend,

productivity, security and manageability without increasing lifecycle costs.

Why is this Migration Happening?

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2

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Most industry experts agree that standardization

of mobile OSs looms far off into the future. Due

to the current diversity of mobile OSs, managed

services is the solution for firms that do not want

to keep readapting to new mobile technologies.

For some companies, the migration to EMM

and MMS happens almost organically, but for

most companies it’s an arduous transition,

fraught with mystery and inconvenience.

However, making the changeover can be less

painful if companies seek out the expertise of

mobile management masters like Tangoe.

As a global leader for over a decade, Tangoe

has remained at the forefront of emerging

technologies, processes, and strategies in the

telecom industry. Accordingly, our services reflect

a deep understanding of enterprise needs and

challenges. Tangoe has developed unmatched

Expertise is Crucial to Successful Migration

methodologies that allow companies to

streamline their unique ecosystems of pervasive

engagement and scale their limited resources in

the most cost-effective, efficient manner possible.

Tangoe’s broad spectrum of services help

companies achieve their objectives quickly

while safeguarding their data and optimizing

costs. By streamlining mobile assets and

usage management, companies circumvent

operational challenges encountered in a fast-

paced mobile market. Tangoe helps enterprises

achieve healthy financial savings, minimize

risks, and execute value creation initiatives.



Summary

With the ever-changing mobile landscape that continuously experiences

a flood of new devices every year, companies are now seeking newer,

more modern solutions to their mobile management challenges. The global

trend indicates that many companies need to migrate from tradition mobile

device management to a more comprehensive managed mobility services

structure. The migration is complex, however, so enterprises need expert

service providers to help them navigate through the laborious transition

and to subsequently take over the entire management processes.

To help companies meet these mobile challenges, Tangoe has created industry-

leading service suites and products that span the globe and allow companies to

streamline their mobile ecosystems in the most cost-effective, efficient manner.

Next Steps

Interested in learning more about Tangoe’s Mobile capabilities?

Visit www.tangoe.com to find out more about how Tangoe can

help your organization outperform your competitors.



About Tangoe

Tangoe (TNGO) is a leading global provider of Connection Lifecycle Management

software and services to a wide range of global enterprises and service providers.

The company’s Connection Lifecycle Management platform, Matrix, is an on-demand

suite of software and services designed to turn on, track, manage, secure, and

support various connections in an enterprise’s connection lifecycle, including mobile,

fixed, machine-to-machine, cloud software and services, enterprise social, and IT

connections. Additional information about Tangoe can be found at www.tangoe.com.

©Tangoe Inc. | Powering the Connected Enterprise

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