the entrepreneurs radio show_110_ jamie walker
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The Entrepreneurs Radio Show_110_ Jamie Walker http://www.theentrepreneursradioshow.comTRANSCRIPT
THE ENTREPRENEUR’S RADIO SHOW
Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
Copyright © 2012, 2013 The Entrepreneur’s Radio Show Page 1 of 14
THE ENTREPRENEUR’S RADIO SHOW
Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
Copyright © 2012, 2013 The Entrepreneur’s Radio Show Page 2 of 14
Episode 110: Jamie Walker
In this episode, Travis interviews fitness expert and dynamic entrepreneur Jamie Walker. Jamie
is a health guru and co-founder of Fit Approach, an online fitness and health community that
caters to health enthusiasts just like her. Her company has helped connect individuals as well
as fitness brands create healthy lifestyles and establish practices through various fitness events
and programs.
Travis and Jamie discussed how Fit Approach has transformed from a simple idea to a thriving
business it is today. Jamie shares her strategy of being flexible and using various business
models that applies to your business and current situation but not losing sight of the core values
that defines your business. She also gives practical advice on how to establish good working
relationships with vendors or sponsors, which can also help your business reach out to more
potential customers. They also discussed the importance of social media and how this can be
utilized to discover your target market, which is also one way of utilizing today’s technology in
growing and developing your business. This and so much more are what you can expect to
learn from this episode of the Entrepreneur’s Radio Show.
Creative Ways to Monetize and Grow Your Business
TRAVIS: Hey, it's Travis Lane Jenkins, welcome to episode 110 of the Entrepreneur's Radio
Show, a production of rockstarentrepreneurnetwork.com where each and every week I connect
you with rock star business owners that explain their journey to success and what's been the
key principles to finding those high levels of success as an entrepreneur. Now I do this because
I want to constantly illustrate that successful business owners are just everyday people that
stayed committed to taking focused action each and every day.
Now, today I'm going to introduce you to Jamie Walker. Before we get started, I want to say
thank you for the five star rating and review in iTunes to Ron the Rafter. Ron wrote outstanding
interviews of top tier entrepreneurs. Ron went on to write a very detailed review. Ron, I really
appreciate the rating, the review, and the feedback. Thank you my friend, it means a lot to me.
Right now, I'm going back to some of the old reviews because I don't think I did a good job of
saying thank you for everyone. And those of you that are leaving reviews more recently, hang in
there my friend, I will get to you and I will personally say thank you for that. Just in case you
don't know, writing a review does help us reach more entrepreneurs just like yourself. So if you
find value in the show, I'd really appreciate it if you would just take a few minutes, leave us that
review and rating, and tell me how we're doing. And then of course I'll recognize you on air by
saying thank you. One last thing, before I get started I want to remind there's 3 ways you can
take these interviews with you, working out, or driving, or however you want to do it, through
iTunes, Android, or Stitcher. Just go to rockstarentrepreneurnetwork.com, click on the iTunes,
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Android, or Stitcher button there on the menu and it'll take you directly to the show where you
can subscribe. Now that we got all that stuff out of the way let's go ahead and get down to
business. Without further ado, welcome to the show Jamie.
JAMIE: Hi, thanks so much for having me.
TRAVIS: I'm excited. I have a question for you.
JAMIE: Sure.
TRAVIS: Can you give me kind of the background of what got to where you at and helped you
find the success that you're having right now?
JAMIE: Yeah, absolutely. I started, I was working at a PR and marketing agency here in San
Francisco. And during my time I was also, just out of a passion of mine teaching boot camps
and yoga classes before work. And then through that endeavor I realized that it was much more
of just a hobby and it was really something that I could turn into a thriving business. And from
there I took my passion and created an online fitness and health community, fitapproach.com.
And I really was able to take my passion and combine it with business, and doing something
that I love. So that's really how it all began.
TRAVIS: Well, so it was just easy for you? Business does come easier to some people than
others. So, just started with an idea and, bam, you made the decision and it's been smooth
sailing. Or was it a constant, up, straight trajectory for you or what?
JAMIE: You know, it wasn't easy. It definitely took me years to realize that that's the path that I
was going to go down, and it definitely wasn't easy, it's always paved with lots of challenges
anytime you're going to start a new business or go out on your own. I think quitting my full-time
job was probably the hardest decision I've ever actually made. So that took me probably a good
several months before I actually took the leap and really had the belief in myself that I could
make it work. And then from there once I had started with my business partner, when we started
Fit Approach we got kind of lucky. We both had a similar passion, we both shared the same
vision, and we have very complementary skills. So I often think that when you go completely
alone it can be a lot harder. But having somebody to sort of share the burden with has always
been really helpful and sort of having a support system built-in.
TRAVIS: Right. So, how long have you been doing this?
JAMIE: We launched Fit Approach in 2011 so it's been about 3 years.
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TRAVIS: There's pros and cons to having a partner. It's got to be somebody that you definitely--
I think you spend more time with them than you would in a marriage.
JAMIE: You do. We joke all the time that we are work wives. And when her husband can't get a
hold of her he'll often text or call me because he knows we're typically together. So you do have
to be very comfortable with that person and I think I got really lucky because she's actually my
cousin and sort of basically a sister. And we have very complementary skills and we've always
worked well together. And I think if you're choosing a partner you better make sure you like the
person and that you can work well with them. Because as you said it can often be a super
challenging endeavor you take on with somebody who you think you kind of like or you think
might work well with you, and then that can all fall apart.
TRAVIS: Yeah, you've really got to like them because I've been in a partnership with someone
that I kind of liked and they drove me crazy. And I'm sure I drove him crazy also, and that's just
kind of the way things are. So, how long did it take before you started finding success, you're
able to replace your income? And the reason why dig into this is I think it's illustrative for so
many people to see that the road is not always as straight up and as easy as most people paint
it. And to me you've probably had faster success than most and I like to kind of uncover what
those keys are, so that other people can apply the same strategies to their business, right?
JAMIE: Yeah, absolutely. I think that success obviously is all very relative. In terms of really
feeling like we had hit our stride and finding sort of-- It was kind of a moment where we like,
"Okay, you know what, this is viable, this is working." And it took a lot of time. It didn't happen
overnight. We really focused on the beginning, we bootstrapped our whole business and we
focused on building the community first. And through that we went about over a year before we
even started monetizing anything. And then we realized we have this huge valuable asset in
front of us that we had built, like we had really put in the time, the energy, got the dirt under our
fingernails to do it. And then by that point we were able to more easily approach the brands that
we work with now and actually make some profit out of it. So it was something that really
required a lot of upfront leg work, a lot of investment, both time, energy, and resources on both
of our parts. And a lot of sleepless nights. There was definitely times where I was like, "What did
I do?" I would wake up having nightmares and went from a very financially stable corporate kind
of career into sort of the unknown. And that's the risk I think you have to be willing to take when
you do this.
TRAVIS: Right. So it sounds to me, I'm hearing the underpinnings of some different ways that
you've monetized the business. And based on your last statement it sounds to me like one of
those ways of monetizing the business is possibly through corporate sponsorship or something
like that?
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JAMIE: Well, yes. So we have a very active and an engaged online fitness community. Over
3,700 ambassadors, most of whom are online fitness bloggers and social media influencers.
And because of that, because it's such an engaged community and may have power sort of
beyond us, brands often approach us and want to work with us to get exposure within our
community. So we have the luxury of sort of picking and choosing who we want to work with
based on do we believe in the product, or the brand, or the service. And then we go from there.
We introduce it to our community and we'll often do campaigns with brands that involve social
media to even events. We've done a whole host of different things. And it's really fun. We get to
be creative everyday and we get to work with people that we really like.
TRAVIS: I like that because you're thinking multi-directional for monetization of the business. A
lot of times people focus on making the money from their thing, from their widget, or from their
service when there's really a lot of different ways that you can bring revenue into a business,
especially once you build a community, right?
JAMIE: That's right, yeah. And I think it's really hard to base your entire business around one
revenue model. And the reason being is that you have to be prepared to adapt and adjust.
Because once you get into it things might not work exactly how you thought they were going to
work. So I think at the very least be very open to other possibilities. And if something seems to
sort of be-- like you're kind of feeling like there's something working, something's sort of coming
to you and you're like, "You know what? Just go for it, give it a try. Because you never know
where you're actually going to be successful." I think for us that learning came-- very early on
we were like, "You know what, the classes that we're doing are great but the overhead to open
a facility and do all of those things, we're not really sure that we want to be there just yet, really
invest that much. And so this was a better way for us to really get the business off the ground
and thrive. And so it sort of worked out. I would say it was a series of happy accidents to where
we got today.
TRAVIS: I like that. I like the fact that you stayed open to the possibility of other things. Because
a lot of times-- as being a business owner or going into business for yourself, you do need to be
stubborn but you don't need to be one-wayed.
JAMIE: Yeah.
TRAVIS: And I think maybe a better word would be you need to have tenacity rather than being
stubborn. And so, you allowed this whole thing to kind of unfold in an unplanned way and right
it, for the lack of a better term. Is that what you were going to add to that?
JAMIE: Yeah, that's exactly right. I think that's the best way to put it. I often will say that I'm an
extremely stubborn person. But I also think that I am very open and I will listen. If someone's
telling me, "This could be better, we could be doing it that way." And I think that's important, it's
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having that openness and the ability to shift, and change, and adapt, but still holding on to sort
of the core value of what you're trying to create. I think never really losing that, the core is fine.
But if you have to lose some of the little details to make it better, I think that's a good thing.
TRAVIS: Right, I agree with you. So I'm probably coming at you from a complete different angle,
but I love to understand the journey of entrepreneurs. I also like to understand what is working,
what isn't for them. And so, what other types of monetization are you guys doing right now, or
do you share those things?
JAMIE: Well, we have a storefront, so we do sell some apparel and also products that we do
partner with. Some of our brand partners will make custom items for us. And then we make
some of our own items and we have a storefront. So that's another way that we monetize. We
also have partnerships with different conferences, and like I said, we do a lot of fitness-based
themed events. So we will help get influencers in the door. We'll help with some of the logistics,
and the planning, and that kind of thing. So those are some of the different ways that we
monetize just beyond the direct brand, social media type relationships.
TRAVIS: Do you have any affiliate relationships with companies that you really believe in. And
so if you feel like someone's a good fit for something you'll send them that direction?
JAMIE: Oh yeah, absolutely, we have a ton of those. Actually, most of the partners that we've
been working with for a long time. We treat more like partners rather than customers. We don't
see ourselves as a vendor, we really see ourselves as partners, and sort of providing our
services and getting our community excited about the things that we're excited about. Because
like I said we have the luxury of being able to pick and choose who we want to work with and
what brands we feel really passionate about.
TRAVIS: The tactics that you're using are really advanced, I'm really impressed for you to be--
This lateral thinking, does some of this come from the PR world. Because this is not 1-year, 2-
year, 3-year stuff that you're talking about.
JAMIE: Yeah, I think so. I was in a creative agency environment before, and I think while I was
there I learned a ton. I owe a lot of credit to sort of having been born and raised in that agency
environment and learning the ins and outs of actually working with small companies. I worked
with a lot of start-ups while I was at the agency. And so I think I learned just by watching how
business was done, and the things that worked and didn't work. And also being able to just
really think creatively, because that's one of my favorite things to do. I love to create. I'm sort of
a marketer at heart. I love to think about different ways to do things, how to get people excited
about things. And it's just kind of in the make-up of our company, and of both myself and my co-
founder.
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TRAVIS: Yeah. One of the things that I like that I want to key on that you talked about is when I
mentioned the affiliate relationships. You said with your vendors you view them as partners. And
so what I'd learned over the years as a business owner is I want my vendors-- and I also try to
treat them like a partner. I wanted them to smile when they saw me calling, I wanted them to
take my call. And so I always made sure they were taken care of in a variety of ways. And it's
very much like a marriage, just like with your partner in business too. And so, when these
people see that it's you calling, you have that level or rapport. Most people make the mistake
where they treat vendors just like another vendor, right?
JAMIE: Yeah, that's absolutely right. And I think you're hitting the nail on the head. It's so
important to be able to establish a rapport, a relationship with the people that you work with.
Because I think it gives you an opportunity to really expand on the opportunity at hand. It just
adds a layer of potential to the relationship.
TRAVIS: Yeah. When you treat a vendor just like another vendor, it's reciprocated to you. That's
the same treatment that you get back. When you have a relationship they become a sales force
of yours. So these guys would bring me business all the time. Now, I sincerely liked these
people also. So the business that they brought me was just a bonus, and I believe in treating
people the way that I want to be treated. But the compounding effect that I noticed over the
years that allowed me just to completely dominate my competition. That was one of the secret
ingredients is I had rapport with all of the vendors and I treated them the way that I wanted to.
So we'd go to games and we'd do things together. And when you have a sales forces that's not
on your payroll and they're referring you because they know, like, trust, and believe in you, it's
extremely powerful. And that sounds like kind of the network that you were describing earlier
with the 3,700 people online.
JAMIE: Yeah, it's worked really well for us and we're very invested in that organic community
feel. We are a community, that's the essence of what we do. So we like to approach all of our
working relationships that way.
TRAVIS: How did you build the community?
JAMIE: Oh my gosh, a ton of leg work honestly. We really started out by writing content. Like I
said, I was teaching boot camp and yoga classes for six plus years just out of a passion of mine.
I'm an ultra marathoner. I'm a yoga instructor. So I started writing a lot. People would always
ask me, "How do I get into doing longer distance running?" Or "Can you tell me about your yoga
practice?" and this and that. So, I would write a lot of articles, and we would use social media
channels to really start interacting with people who are like-minded, or who could be potentially
interested in kind of joining forces and becoming part of the community. And then we worked on
giving that out there and starting to push it, and really just develop relationships with people
even online. We were very good about remembering, and following up with people. And then,
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again, the happy accident thing comes up. Our community really grew very quickly all in one
week. I put up this story about a race I just completed. And I had a really frustrating experience
with another racer on the bus. And he was sort of judging a book by its cover, and I was wearing
some sort of pink, and pig tails, and all kinds of things. And it was a really tough course and so
he was just kind of messing with me on the bus. And it was too early in the morning for it so I
was a little bit cranky about it. And I was telling my team about it, and then I decided to write a
post about it. And I brought my team pink shoe laces and we started wearing them as a symbol
of it doesn't matter what you wear, what you look like, and that kind of thing. And the shoelaces
kind of took on a life of their own. And that's really where our community felt tied to. That story,
the shoelaces themselves, they became a symbol for you can be whatever you want to be just
by who you are and what you look like. And that's really how the movement started. It became a
hash tag on Twitter and from there it sort of exploded.
TRAVIS: I like that story. Let me ask you kind of a left-brain question on that. How were you
driving traffic to this content? Were you doing any paid traffic to drive it there or was it all
organic?
JAMIE: Again, we were bootstrapping so we didn't really have the resources to do any sort of
paid driving traffic in any paid ways. So what we did is I literally would go home every night after
we worked a full day. I would find something good to watch on TV, and I would go and I would
read blogs, and I would comment on blogs and interact with people on Twitter. I would get down
the rabbit hole and I would do that 4 to 5 hours every night. I'm not even kidding. It was just a lot
of leg work, it was developing those relationships that we were talking about earlier that really
drove the traffic to that site and helped us establish ourselves in the fitness blogging community.
TRAVIS: Interesting. So very labor intensive process to get down there. For me I find it difficult
to even-- there's so many channels to keep up with today, Facebook, LinkedIn, Twitter. What do
you feel like are the most important social channels for you and why?
JAMIE: Oh gosh, they're really all very important for us. I'm a big Instagram and Twitter user
personally. And for our business we really have to stay relevant on all of them. We really do
utilize almost every social media channel that I can think of. We have a giant community on
Google+ for instance. So we do a lot of workout series and cook-along's, and all kinds of things.
Our ambassadors, they're even hosting shows on our channel. So we have over 620,000
subscribers. We use our Facebook page as a great way where our ambassadors sort of
connect. And we can talk about brands that we're working with and we love. And we use Twitter
all day long just to keep the conversation flowing between our partners, and our community, and
anybody else that's listening. I don't think there is one channel that's more important than the
rest, it's really just staying relevant for us on all of them.
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TRAVIS: Yeah, I do a terrible job of staying up on Twitter. Although I love Facebook, and
LinkedIn's probably a close second. So I'm much stronger in Facebook, and it seems to be a
much better platform for me. Although I think that really changes with the type of the business
and the industry that it's in.
JAMIE: Yeah, that's an important thing to note. I did a panel actually at Twitter on social media
for small businesses. And one of the things that I talked about was you just really have to know
where your audience is and then address that. And figure out where they're already talking and
then be talking there too. For us, because we are such a large community of online influencers,
so people that are already engaged in social media, we really have to be on every channel that
they're on. And so we're really engaged sort of on every media. But that's not a standard for
every business. It really depends on what you do and where your customers are and where
your audience is, and that kind of thing.
TRAVIS: Right. Do you have an avatar for your business?
JAMIE: An avatar? No, we have a logo. I guess we sort of do, they look like little pink sweat
drops.
TRAVIS: No, I mean your ideal client or customer.
JAMIE: Oh, I hear you. It's somebody that shares the same values as we do. We sort of look for
people who are into being healthy and fit, but with a balanced attitude about it. So not just from
our community perspective but also with the brands that we work with. So we try and stay away
from anything that's super extreme. We love working with people that also, they sort of share
the same values about social media. So they like working with our community and they
understand the climate that we work with. And like I said, we get to be pretty choosy about who
we work with. And we just work with partners that sort of share the same values and ideals.
TRAVIS: Right. So take me down the path, explain what Fit Approach is.
JAMIE: Yes, so Fit Approach is an online health and fitness community, and it basically we
have over 3,700 brand ambassadors, they all wear our signature calling cards, pink shoelaces.
And we're a social media engine for brands. So we help brands connect with online influencers
in a very organic and meaningful way.
TRAVIS: You cut out. Say that last part again.
JAMIE: We're also a marketing and social media engine for brands. We help brands connect
with online influencers in a very meaningful and organic way.
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TRAVIS: Interesting. So, the basic way that I understand that is the evolution of commercials,
and I don't want to say this in way that makes everything about selling product or pushing
something. But I think the traditional form of commercial has gone away, and it's much more--
the sponsorship is kind of baked into the message or the show. And now of course it obviously
have alignment and you got to believe in them and all that other stuff. So I'm not trying to
cheapen the message in the process. But is that a fair way of looking at it from my perspective?
JAMIE: Yeah, sort of. I think it's more about-- because we're an opt-in sort of community, I feel
like it's a little bit less advertorial because we do and write our ambassadors or community to,
they can opt-in or opt-out to work with a particular brand. They're not obligated to work with
each and every brand that we throw their way. If they're not into it we don't want them to work
with it. And we want it to be organic and something that they're actually excited about. Because
when we provide those opportunities we find that the engagement is much, much higher if it's
something where somebody is like, "You know what, I really, really, really have wanted to try
this" or "I really love this company, I'm so happy to be working with it." So it is a little bit less
advertorial than that, I think.
TRAVIS: Yeah, I think advertorial has a little bit of a misleading edge to it because advertorial is
almost put together under the guise that it's a column, unless you catch down at the top that it's
an advertorial, right?
JAMIE: Yeah.
TRAVIS: And that's borderline misleading. Example, if someone had support problems with
their feet and they're in a running community, and the content that you're putting out, the helpful
content that supports runners as an example. And it's sponsored by someone that provides a
legitimate solution. I think that's a more organic way of doing it and it's not interruption
marketing. And I think it's ethical also.
JAMIE: Yeah, absolutely. The way that we approach it and the way that we tell every brand that
wants to work with us is we want it to be something that people are actually passionate about.
We don't want to get in the business of becoming one of those that come in just like cross-
promotional marketing channels where we're just promoting every product that-- Because that's
just not fun for anybody, and that's definitely not a business that we're interested in getting it.
TRAVIS: Right. I completely agree with you. So let's segue into the three questions. I'd sent you
3 questions over that I wanted you to think about for a little bit. Are you ready?
JAMIE: Yeah, I'm ready.
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TRAVIS: I don't know if you spend any time thinking on this. So the first question was what
book or program made an impact on you related to your business that you'd recommend and
why?
JAMIE: Sure. I think one of the books that I really related to and that we used heavily some of
the messages from when we were first getting started is The Thank You Economy. It's all about
conversational marketing and how to speak your customers where they are. I think it reinforced
a lot of the things that I had maybe assumed. And it also taught me a lot of new tactics and
ways to really engage with the audience in a meaningful way. And that's by Gary Vaynerchuk.
It's a really good read, it's a really quick read. And it's very business-oriented but also it gives
you a really good grasp for what's changing in the way we do business and the way we market
to customers all through social media. And I think the way that Gary sort of breaks it down is a
really good guide for anybody that's thinking about their social media or marketing strategy.
TRAVIS: I agree. I think you guys have gotten that message down pretty well too.
JAMIE: Yeah.
TRAVIS: So good job. What's one of your favorite tools or pieces of technology that you've
recently discovered, if any, that you'd recommend to other business owners and why?
JAMIE: Oh man, there's so many. I think if you are somebody who needs a social media
strategy, or has a social media strategy, you absolutely should have tools like Hootsuite so that
you can manage all of your channels in one place, schedule things, stay organized, assign team
members. It just gives you a whole plethora of tools at your fingertips that you can link all of your
accounts to and just easily get your content up. Another tool that we love here internally is really
for internal purposes. More for other company Sweat Guru, but we use Twellow. It's just a way
for us to stay on task, have weekly checklist, assign tasks to one another. So those are two of
my favorites right now.
TRAVIS: Excellent, thank you. What famous quote would best summarize your belief or your
attitude in business?
JAMIE: It's easy, it's something I say all the time. I say forward progress, just keep moving. I
think that that's what relates not only what I'm doing an ultra marathon but also in business. I
think you have to always think about forward progress and you just have to keep moving.
Because you're going to have bad days and good days. And you have to just sort of keep
moving and just keep making things happen.
TRAVIS: Yeah, well said. I'm going to throw you a curve.
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JAMIE: Okay.
TRAVIS: Do you have any special superpowers that you can share with us?
JAMIE: Yeah, I think I've got some great superpowers. I think my best superpower is probably
my ability to connect. I think I was born just the way that-- as a connector I have a very intrinsic--
it's in my nature to say like, I meet somebody. I'm very good also with names and faces. I
almost never forget somebody that I've met. And I always store something about them
somewhere. It just like store somewhere and then I'll meet somebody else and I'm like, "Oh, I
should connect you to this person because you guys could help each other. And I think by sort
of doing that it really helped us grow our business because we were able to kind of lean on
people that we had supported or connected at one point or another. And I think people often
say, "Oh, you are really great about thinking opportunities for me." So people always are willing
to return the favor.
TRAVIS: That's a great power to have and you hit it exactly on the head. I was going to say I
think that's critical to the rapid success that you've had.
JAMIE: Yeah.
TRAVIS: How do people connect with you?
JAMIE: Oh, they can find me kind of everywhere online. But you can find us @fitapproach on
Twitter. I'm also @jamiewalker19. So we've got a couple of Twitter handles, and
@thesweatguru. So we've got three that you can find us. Facebook, it's just Fit Approach. And
online, www.fitapproach.com and www.sweatguru.com .
End of Interview
TRAVIS: Excellent, wonderful, thank you for that. Remember that you can find all the links to
the books and the resources mentioned in the show notes on rockstarentrepreneurnetwork.com.
And then you'll just go down, find the show that you're interested in looking at the show notes,
and everything is right there for you. It's a relatively new site that we've built out that's focused
on giving you some resources to grow your business. And also some recommendations on
people, services, tools, products, things like that. Now before I close the show today, I want to
ask you if you've ever had an outside expert look at your business and tell what you're missing
and what's holding you back. If you're tired of guessing and you want a road map, then go to
rockstarentrepreneurnetwork.com, just click on the offerings button right there on the menu, and
then click on the Double your Profits Business Accelerator. I've created a short video that
explains how we go about uncovering what's preventing you from taking your business to that
next level and beyond. These are the principles I've used to build multiple back-to-back million
THE ENTREPRENEUR’S RADIO SHOW
Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
Copyright © 2012, 2013 The Entrepreneur’s Radio Show Page 13 of 14
dollar businesses. My quote for today comes from Mark Twain. And the quote reads, "Twenty
years from now, you'll be more disappointed by the things that you didn't do than by the ones
that you did do." This is Travis Lane Jenkins signing off for now. To your incredible success my
friend, take care.
THE ENTREPRENEUR’S RADIO SHOW
Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
Copyright © 2012, 2013 The Entrepreneur’s Radio Show Page 14 of 14
How We Can Help You
We know that finding someone that you can trust online today is hard and that so many “so
called gurus” are self-‐appointed and have never really even done what they teach you to
do. That’s exactly why we created the Double Your Profits Business Accelerator. This is an
exclusive offer for our fans at a fraction of its normal cost.
Here's what to expect. We'll Schedule a 'One on One' private session, where we'll take the time
to dive deep into your business and tell you what is missing, so that you can have your best
year ever!
We'll do this by performing a S.W.O.T. Analysis. This tells us your Strengths, Weaknesses,
Opportunities and Threats within your business.
This will be an eye opener for YOU, for several reasons, however some of the most common
reasons are.
As the 'Business Owner' it’s difficult to see the big picture of your own business because you’re
in the middle of a daily management.
And you are too emotionally involved to completely impartial.
This is a common problem for EVERY business owner. It doesn’t matter if you are a one-man
army, or an army of 150, the problem is still the same.
Travis Lane Jenkins
Business Mentor-Turn Around Specialist
Radio Host of The Entrepreneurs Radio Show
“Conversations with Self-made Millionaires and High-level Entrepreneurs That Grow Your
Business"