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The Enterprise AI Platform Cross-/ Up-Selling durch Recommendation Management

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Page 1: The Enterprise AI Platform Cross ... - star-cooperation.com · Artificial Intelligence Machine Learning Deep Learning Amazon uses Machine Learning to ship packages before they are

The Enterprise AI Platform

Cross-/ Up-Selling durch Recommendation Management

Page 2: The Enterprise AI Platform Cross ... - star-cooperation.com · Artificial Intelligence Machine Learning Deep Learning Amazon uses Machine Learning to ship packages before they are

Making AI and Machine Learning happen inside the Enterprise.

The 5Analytics Enterprise AI Platform creates enterprise grade Microservices that integrate seamlessly into existing enterprise applications.

Page 3: The Enterprise AI Platform Cross ... - star-cooperation.com · Artificial Intelligence Machine Learning Deep Learning Amazon uses Machine Learning to ship packages before they are

Software verschlingt die Welt

Page 4: The Enterprise AI Platform Cross ... - star-cooperation.com · Artificial Intelligence Machine Learning Deep Learning Amazon uses Machine Learning to ship packages before they are

Internet Unternehmen nutzen Künstliche Intelligenz

75% of all movies watch at Netfix are recommended by a Recommendation Engine.

Spotify and Google use Neuronal Networks, to recommend songs to users.

Artificial Intelligence

Machine Learning

Deep LearningAmazon uses Machine Learning to ship packages before they are ordered.

Page 5: The Enterprise AI Platform Cross ... - star-cooperation.com · Artificial Intelligence Machine Learning Deep Learning Amazon uses Machine Learning to ship packages before they are

Pakete verschicken, bevor sie bestellt wurden!

Amazon hat ein Patent angemeldet, welches beinhaltet, Pakete zu verschicken, bevor sie bestellt werden. Damit lässt sich die vom Kundenempfundene Lieferzeit dramatisch reduzieren.

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Page 7: The Enterprise AI Platform Cross ... - star-cooperation.com · Artificial Intelligence Machine Learning Deep Learning Amazon uses Machine Learning to ship packages before they are
Page 8: The Enterprise AI Platform Cross ... - star-cooperation.com · Artificial Intelligence Machine Learning Deep Learning Amazon uses Machine Learning to ship packages before they are

Clustering Profiling Mapping Realize Potential1 2 3 4

✓ Analyze existing sales data

✓ Building customer clusters according to defined categoreis

✓ Building customer profile out of clusters

✓ List customer profile specific equipment list

✓ Mapping target customer with customer profiles

✓ Determine Up- / Cross-Selling potential

✓ Realize Potentials to sell more products

✓ Customer specific potential for additional products

Up- Cross Selling5

Customer Level

Sales Level

Upgradeable Products

Meet customer needs

Use untapped sales potential

Increase Sales

➢ Based on matched customer profile: Contact customer and offer suitable upgradeable equipment.

➢ Based on matched customer profile: Offer more suitable product to the customer at the next point of sale.

Page 9: The Enterprise AI Platform Cross ... - star-cooperation.com · Artificial Intelligence Machine Learning Deep Learning Amazon uses Machine Learning to ship packages before they are

Customer Information

Profiling MappingIndividual

Offer1 2 3 4

✓ Identify customer preferences during interaction

✓ Enter preferences in system (via app)

✓ Use found preferences to build target customer profile

✓ Match customer profil with existing clusters

✓ Find best configuration for target customer profil

✓ Create individual product for target customer, based on matched cluster

Up- Cross Selling 5

Best Product per Customer

Using all Up and Cross Selling potentials

Data driven product recommendations

➔ Individual product specifically for target customer

➔ Obtain maximum customer value

➔ Individual pricing for target customer

Page 10: The Enterprise AI Platform Cross ... - star-cooperation.com · Artificial Intelligence Machine Learning Deep Learning Amazon uses Machine Learning to ship packages before they are

Clustering Profiling Extraction Mapping1 2 3 4

✓ Analyze existing sales data

✓ Building customer clusters according to defined categories

✓ Building customer profile out of clusters

✓ List customer profile specific feature list

✓ Crawling content of target lead

✓ Detecting typical patterns

✓ Mapping target lead with customer profiles

✓ Determine sales potential

Lead Profiling & Scoring5

Customer Level

Meet customer needs

Use untapped sales potential

Increase Sales

➢ Based on matched customer profile: Contact lead and offer suitable products.

➢ Individual follow up

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Identify Learn Act

●●●●

●●●●●●

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Backend Software

Authentication

Enterprise Software

Backup

Monitoring

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Business-ready and dependable

Enables rapid AI deployment

Delivers faster insights

Supports larger, more accurate models

Page 17: The Enterprise AI Platform Cross ... - star-cooperation.com · Artificial Intelligence Machine Learning Deep Learning Amazon uses Machine Learning to ship packages before they are

Thank you!

Sebastian M. Klenk (PhD)

Phone: +49 (172) 7231724

Email: [email protected]

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Selected Customers

Awards

Partners

Page 19: The Enterprise AI Platform Cross ... - star-cooperation.com · Artificial Intelligence Machine Learning Deep Learning Amazon uses Machine Learning to ship packages before they are

In Stuttgart (head office) and Düsseldorf

Offices

Specialists in Data Science, AI and Machine Learning

Team

2016AI platform development since 2012

Founding

AI and real-time analytics with 5Analytics enterprise AI platform

AI SoftwareMultiple awards and nominations

Awards

From different branches and sizes

Customers