the energy hunt
TRANSCRIPT
The Energy Hunt
Gerhard Lang
13th October 2014
14.10.2014, Folie 2
Content
History of the project
Story of the Energy Hunt
Tools and Support
Lessons Learned
The new Campaign
14.10.2014, Folie 3
The initial point: Belgium
14.10.2014, Folie 4
Energy Neighbourhoods 1+2
IEE Project in 16 EU Member States
14.500 houseolds in Europe
14.10.2014, Folie 5
What is the idea?
Energy saving bet o between the community and their citizens
Goal o Save at least 9 % energy
o Within 4 months (from December to March)
Approach o 5 – 12 households form a team
o Each team coached by an ‘Energy Master’
o no-cost or low-cost energy saving measures
o Group meetings and city/campaign events
o 4 climate protection challenges
Online-feedback system – personal control system
o overview about energy savings achieved
o forecast of energy consumption
14.10.2014, Folie 6
Materials
14.10.2014, Folie 7
Award 2010
ManagEnergy Local Energy Action Award
14.10.2014, Folie 8
The Beginnings in Austria
Energy Neighbourhoods = Unsere Energiejagd
2 Periods in 2011/12 and 2012/13
Starting with 3 cities, finally 8 partner cities
> 200 households
14.10.2014, Folie 9
Campaign 2012/2013
energy savings in average: ~ 10 %
kWh savings: ~ 115.000kWh
CO2 savings: ~ 44 tons
Energy cost savings: ~ 155 €
20 of35 teams scored the 9 % goal
energy saving bet has been successful!
14.10.2014, Folie 10
The Styrian Champions
City
Hartberg
Team
„Neighobourhood
Parkring“
Members
6 households
Energy Savings
~ 26 %
14.10.2014, Folie 11
Factors of success
Realistic chance to win the
competition
Positive and fresh image of
an energy saving campaign
Direct feedback system
Team spirit and discussions
Different kinds of support
Constantly communication:
meetings, newsletters,
challenges…
Personal benefits, e.g. prices
14.10.2014, Folie 12
Lessons Learned
Obstacles
oNeed to form teams
oNeed for an energy master
Complexity
oOnline tool too sophisticated
oEnergy avings for heating not always realistic
Other issues
oOne household may have strong influence on whole team
o 5 to 10 % of participants drop out during the campaign
Open question
oEffects in the long run?
14.10.2014, Folie 13
The new campaign
Ich tu´s Energiejagd
The Energy Saving Competition
between
The Vice-Governor of Styria
and all Styrians
I'll bet you anything that
you will manage to save 9 %
of electricity within 4 months!
By chaning energy behavior
By no/low cost measures
14.10.2014, Folie 14
Partnership
14.10.2014, Folie 15
The new approach
Compettion is only based on
consumtption of electricity
oBut online tool includes also
heating, solar power, water
No need for building teams
oNo need for energy masters
oBut: invite friends and help
eachothers!
Benchmarks to compare with
others
Weekly awards guide households
14.10.2014, Folie 16
Benefits
Saving energy costs up 80 Euros
Personal energy consultation at
home free of charge
Weekly competitions
o 18 prices (like e-mobility, organic
food, …
Attractive main awards:
o up to 800 Euros
Awards for all households
scoring the 9 % goal
14.10.2014, Folie 17
The new online tool
Landing Page
14.10.2014, Folie 18
The new online tool
Personal Welcome Page
14.10.2014, Folie 19
Starting now!
Campaign period
o from 1st of November
o until 8th of February
Award Ceremony
o mid of March
Afterwards
o Plan to evaluate old and new
campaign
Graz Energy Agency Kaiserfeldgasse 13/I 8010 Graz www.grazer-ea.at
0316 - 811848 -
Direkt zur Homepage!
21
Gerhard Lang
Thank you for your attention!