Most renowned alcoholic beverage of Mexico, Tequila is the expression of both pre-

Columbian and Spanish cultures. With the arrival of Spanish colons along with alambic

technology, Mexican people began to distillate Agave, which was traditionally used for

the elaboration of Pulque, a fermented indigenous beverage.

The alcohol named Tequila is obtained exclusively from the “Agave Tequilana Weber

variedad Azul” or Blue Weber Agave.

Production and commercialization are protected by a Mexican Official Law (NOM). Every

lot is checked and certified by the Regulation Council of Tequilas (CRT). The Tequila

standards are guaranteed by a “protected designation of origin”, since 1974.

TEQUILA

Tequila Regulatory Council (CRT)

Creation:

• 1994, under the initiative of the Tequila

• Makers Chamber.

Functions:

• Inspects and certificates production (quality)

• Controls agricultural matters.

• Guarantees authenticity (vs informal market)

• Respect of the NOM (Mexican Official Law)

• Protects the label (Denomination de Origen)

• Source of information on tequila.

Members:

• Agave Farmers

• Tequila Makers

• Bottlers and wholesalers

• Government (SE, IMPI, PROFECO, SAGARPA, etc.)

• There is a very specific area recognized

for the production of Tequila, similar to

Cognac, Sherry, Scotch Whisky and

Champagne.

• This area of PDO (protected designation

of origin) has been under the protection

of the CRT (Regulation Council of

Tequilas) since 1974.

• The most renowned areas are located

in the state of Jalisco. Tequila can also

be made in specific areas of Nayarit,

Guanajuato, Michoacán, Tampico.

TEQUILA PRODUCTION AREA

(Protected designation of origin)

• El Arenal, Jalisco, where we make our Tequila, is one of the most recognized areas for the

production of Tequilas and Agave. It is located on the famous “Tequila Express” railway.

• The village of el Arenal is where you find “Fábrica Tequila Cascahuín”, one of the oldest

Tequila Makers of the Arenal. They are the exclusive makers of Tequila REVOLUCION, and

keepers of our secret recipe.

EL ARENAL, JALISCO

Distillery

• Age: More than 60 years of tequila making

• Exclusive elaboration process

• Location: El Arenal, Jalisco

• Proper agave fields

Maestro Tequilero

• Ing. Salvador Rosales Torres

• More than 30 years making Tequila

PRODUCTION

PROCESS OF TEQUILA MAKING

FARMING COOKING CRUSHING FERMENTING

DISTILLING MATURING BOTTLING

• Agave plants require an average of 7 to 9 years to

reach a perfect maturity and concentration of sugar.

• The harvest consists in cutting the leafs and taking

of the “piña”.

• Agave plants can be harvested all year long.

The “jima” or Harvest

Tequila REVOLUCION: For the production of our Tequila, and in order to get the

best concentration of flavours, we use blue agave plants exclusively from Tequila

region that overcome a drastic selection process where a minimum age of 7 to 9

years old is required.

• During the cooking process, starch is

converted to sugar.

• Vapor cooking drains the honey from

the Agave, making it ready for fermentation.

• .

THE COOKING

• Agave piñas are vapor cooked in

mampostrería stone ovens.

• The aim of cooking is to transform sugar

contents without caramelization.

Tequila REVOLUCION: Our piñas are exclusively cooked in stone traditional ovens.

This process is longer and more expensive, but enables a better extraction of aromas.

• Once cooked, the agave heart (piña)

is crushed to obtain the juice and

separated from the fiber (bagasa).

• Crushing may be performed with

mills o tahonas (old method). The

piñas may can be crushed twice or

as many as 8 times.

• The more you crush the piñas, the

more juice is extracted. However, in

each additional crushing, the juice

loses its concentration and flavor

qualities.

CRUSHING

Tequila REVOLUCION: We only crush our piñas twice. This

insures that only the sweetest and most aromatic part of the

agave is used for fermentation, getting rid of the less noble

parts of it.

Throughout the fermentation process,

sugars are turned into alcohol (6%)

Fermentation may be done in open tanksmade of:

• Wood

• Cement

• Stainless steel

Fermentation may be induced with:

• Chemical yeasts

• Natural yeasts

• Time for fermentation: about 3 days

FERMENTATION

Tequila REVOLUCION: Our special recipe with

natural yeasts for fermentation

allows our Tequila to obtain it´s distinctive flavour

and a 100% natural Tequila.

• The process can take place in:

Columns (continuous process)

Pot Stills (slow process)

Stainless steel

Copper (good conductor, removes sulfur,brings

ionic stabilization)

Double Distillation:

• The first distillation results in a solution up to 21º

alc vol

• - The second distillation increases the alcohol

concentration between 44% to 60% alc vol

DISTILLATION

Tequila REVOLUCION: “puro de corazón”, our distillation

overcomes a drastic selection of head and tails on each one of

the double distillation processes in stainless steel pots

AGING

The Mexican Official Law defines the following

criteria for each quality of Tequila:

Tequila REVOLUCION: Our Reposado is matured on average 10 month in white

oak barrels. The barrels are previously aged with Tequila, in order to maintain

the original flavors of agave in a perfect combination with the sweetness of

barrel aging.

Applying the same philosophy and process, our Añejo is matured 18 months in

white oak barrels, reaching matured and more intense flavours.

Tequila REVOLUCION

• Tequila REVOLUCION was born in 1994 ,a successful business man

decided to create this brand to compete with the International Premium

Brands

• Tequila REVOLUCION own it’s own production means

• The techniques used to produce this high quality Tequila are a combination

of centuries old techniques and the best modern equipment

• Only the best Agaves are selected to create this wonderful Spirit

• Tequila REVOLUCION now has offices in Mexico, USA and the EC.

Tequila

REVOLUCION

Silver

• Presentation: 100% Blue Agave, double distilled and state bottled.

Bottles: 750 ml (US/Canada), 700 ml & 50ml.

35º or 40º Alc Vol.

• Characteristics: Combines the earthy freshness of the agave with herbal overtones.

There is a hint of cooked oranges set in a lightly honeyed Finish.

• Our suggestion: The perfect tequila to sip on the rocks, or mixed in your favorite

cocktail creating the smoothest taste a Blanco can offer

• Gold Medals:

San Francisco Wine & Spirit contest 2009

SIP Awards 2009 ISC 2009

Double Gold and Best in Show Awards Wine and Spirits Wholesalers of America. 2012

Tequila

REVOLUCION

50% Alc.Vol

100º PROOF

• Tequila REVOLUCION 100º PROOF SILVER is a rare and exclusive product, made

for the most demanding tequila aficionados.

• The100º proof (en ingles) represents 50% de Alc. Vol. It is a pure destillate.

• REVOLUCION is a pioneer in this presentation, which also means the best quality

standards for a Silver.

• It represents the more authentic and delicate flavour that can be obtained from

Agave. Perfect for drinking as a digestive or to create the best Tequila Martini.

Tequila

REVOLUCION

Reposado

• Presentation: 100% Blue Agave, double distilled and state bottled. Bottles: 750 ml (US/Canada), 700 ml & 50ml. 35º or 40º Alc Vol.

• Characteristics: Aged 10 months in used oak tequila barrels.

The smell and taste of the agave comes through a light vale of peach, apple and quince.

The hint of lemon refreshes creating a clean crisp smooth finish.

• Our suggestion:

To enjoy this perfectly balanced tequila drink it in a shot glass or on the rocks

• Awards: Gold Medals

Concours Mondial de Bruxelles 1998, Hong Kong Wine & spirits exhibition 1998

Vinus Buenos Aires 2007

Tequila

REVOLUCION

Añejo

• Presentation: 100% Blue Agave, double distilled and state bottled.

Bottles: 750 ml (US/Canada), 700 ml & 50ml.

35º or 40º Alc Vol.

• Characteristics: Aged 18 months in old oak tequila barrels. Vanilla and caramel nose

followed by a buttery, lightly creamy, caramel palate. The vanilla comes through with a

slightly candied almond finish. The ultra smoothness leaves the drinker yearning for one

more sip.

• Our suggestion: We recommand you to enjoy it straight, in a snifter, with good friends.

Tequila

REVOLUCION

Extra Añejo

• Presentation:

100% Blue Agave. Bottles: 750 ml (US/Canada). 700 ml.40% Alc. Vol.

• Characteristics:

The jewel of Tequila REVOLUCION, our Extra Añejo was previously reserved for the private consumption of our Tequila Master and the owners of the brand. Aged for almost 4 years in French oak barrels that have been used exclusively to age tequila for at least 10 years; it brings a very luxurious experience in the mouth, showing intricate aromas of dried herbs, coffee, caramel and a hint of citrus. The velvety palate wavers between dark chocolate caramel, and woody, peppery notes. Strong personality and a long finish, this tequila will leave you longing for just one more sip.

• Our suggestion:

We recommend you to enjoy it in a Riedel tequila glass.

• Presentation:

This jewel is .925 silver plated,presented

in a hand made wooden box that can be

customized with a silver nameplate.

• Product:

This unique bottle contains the best Tequila

REVOLUCION Silver 100% Agave Azul

Tequilana Weber, double distilled, 100%

natural (chemical and additive free) achieving

the finest agave flavor.

• Our suggestion:

This limited and numbered edition is an

exceptional and unforgettable gift for the

discerning tequila connoisseur.

Tequila REVOLUCION de luxe SILVER

Tequila REVOLUCION de luxe GOLD

• Presentation:

This jewel is 24 karats gold coated, presented

in a hand made wooden box that can be

customized with a gold nameplate.

• Product:

This unique bottle contains the best Tequila

REVOLUCION Reposado 100% Agave Azul

Tequilana Weber, double distilled, 100% natural

(chemical and additive free) achieving the finest

agave flavor.

• Our suggestion:

This limited and numbered edition is an

exceptional and unforgettable gift for the

discerning tequila connoisseur.

Tequila REVOLUCION de luxe Rose Gold

• Presentation:

This jewel is 24 karats rose gold coated,

presented in a hand made wooden box that

can be customized with a rose gold

nameplate.

• Product:

This unique bottle contains the best Tequila

REVOLUCION Añejo 100% Agave Azul

Tequilana Weber, double distilled, 100%

natural (chemical and additive free)

achieving the finest agave flavor.

• Our suggestion:

This limited and numbered edition is an

exceptional and unforgettable gift for the

discerning tequila connoisseur.!

SILVER EDITION

Tequila REVOLUCION SILVER “100ºPROOF” is a

limited edition 200 pieces bottling that

commemorates the 1810-2010 BICENTENARY of

Mexico´s Independence.

In addition to being coated in .999 silver, the

bottle has 1700 CRYSTALLIZED ™SWAROVSKI

Elements that were specially selected in Austria

and hand inserted one by one to create this

marvellous jewel.

Tequila REVOLUCION “100ºPROOF” represents

the most authentic flavor that can be obtained

from a blue Agave Tequilana Weber distillation.

GOLD EDITION

Tequila REVOLUCION GOLD “EXTRA

AÑEJO” is a limited edition 200 pieces bottling

that commemorates the 1810-2010

BICENTENARY of Mexico´s Independence.

In addition to being coated in 24 K gold, the

bottle has 1700 CRYSTALLIZED ™-

SWAROVSKI Elements that were specially

selected in Austria and hand inserted one by

one to create this marvellous jewel.

Tequila REVOLUCION “EXTRA AÑEJO”

represents the most exclusive tequila of the

house, and is only available in that

presentation.

Tequila REVOLUCION

In Mexico and the World

Tequila REVOLUCION is the 4th most sold brand in Duty Free Mexico

Distributed in the largest and premium Mexican wholesalers

Tequila REVOLUCION is present in:

• MEXICO

• USA

• EUROPEAN COMMUNITY