The Economic Impact of

Detroit Metropolitan Wayne County Airport

2013

http://www.metroairport.com/Home.aspx

1

De

Th

etroit M

Suzanne K.McNa

he Economic

The EMetrop

W

Hall, chairpamara, Samu

WCAA

Ti

Impact of De

Econopolitan

2

Wayne Coun

person; Alfreuel A. Nouh

Thomas J

Photos by V

Lee Reddin

im Davis, M

etroit Metrop

omic Imn Way2013

nty Airport A

ed R. Glancyan, Reginald

J. Naughton,

Vito Palmisan

ng, Project D

Market Survey

olitan Wayne

mpactyne Co

Authority Bo

y III, Michaed M. Turner,

, CEO

ano and Jeff E

Director

y Director

e County Airp

t of ounty A

oard:

el J. Jackson, Mary L. Zu

Ellis

port 2013

Airpor

n, Sr., Kevinuckerman

rt

n M.

2

Table o

Executiv

What is E

Direct

Measu

Source

Transpor

Air Pa

Air Ca

Econom

Visitor Im

Arriva

Passen

Visitor

Visitor

Visitor

Conne

Capital Im

Total Eco

Econom

Econom

Appendic

Source

Questi

Details

Th

of Content

ve Summary

Economic Im

and Induced

ures of Econo

es of Airport

rtation Impac

ssengers .....

argo .............

mic Impact o

mpact .........

ls at Detroit

nger Survey .

r Spending ..

r Impact in M

r Impact in M

cting Passen

mprovement

onomic Imp

mic Impact f

mic Impact f

ces ..............

es ................

onnaire ......

s of Multipli

he Economic

ts

...................

mpact? ........

d Impact .....

omic Impact

t Economic I

ct ................

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of Transport

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Metropolitan

Michigan ....

nger Impact

t Impact .....

act ..............

for Detroit M

for the State

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ier Analysis

Impact of De

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Impact .........

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tation ...........

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n Detroit ......

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etroit Metrop

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olitan Wayne

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3

Executi

T(DTW) tosoutheast

Bannually,travel onMany of connect bdeparturealso makbring busMichiganimpact to

Bof visitoreconomicbusinessemillion inat the airp

InMetropolworld. BMichiganand serviworld onbusinesse

Tthe Wayn

Th

ive Summ

This study doo the economtern Michiga

Based on the , approximat about 1,200these passen

between fliges at DTW to

kes possible vsiness connen. A passengo be measure

Both throughrs spending mc impact of aes in the arean state and loport itself.

Total EconEarnings ImJobs ImpacState and L

n addition tolitan Airport

Based on ourn who said thices and ano

n trips designes operating

This report alne County A

he Economic

mary

ocuments themy of the staan in particu

last year’s dtely evenly d0 flights connngers are tak

ghts. A secono reach destivisits to the

ections, and pger survey ced.

the immedimoney in Miabout $10.2 a. This econocal tax coll

nomic Impacmpact ct Local Taxes

o the standardt is a vital linr passenger sheir trip wouther 365,000

ned to generaat the airpor

lso documenAirport Autho

Impact of De

e importanceate of Michigular.

data, Detroit divided betwnecting Detr

king advantand group coninations aroustate of Michprovide supp

conducted at

ate economiichigan, Detbillion, inclu

nomic activitlections. Thi

ct

Generated

d measures onk connectinsurvey, DTWuld likely res0 business trate orders fort then provi

nts the econoority has put

etroit Metrop

e of Detroit Mgan in gener

Metropolitaween arrivalsroit to almosage of the imnsists of Micund the worlhigan for abport for the tthe airport a

ic impact of troit Metropouding $3 bilty is responsis includes th

of economicng Michigan W brought absult in placinravelers fromor Michigan ide a means

omic impact t in place to

olitan Wayne

Metropolitanral and the m

an serves abos and departust 150 destin

mportant Deltchigan residld. Finally, D

bout three mitourism and as part of thi

air transportolitan Airpollion in incomsible for 86,0the jobs of th

$10.198$3.095

86,$305 m

c impact show businesses t

bout 295,000ng an order t

m Michigan wgoods and seto ship these

of the Capitensure that D

e County Airp

n Wayne Cometropolitan

out 32 millioures. These

nations arounta Air Lines

dents who usDetroit Metrillion peoplehospitality i

is study allow

tation and thrt currently hmes to work000 jobs andhe 18,000 pe

8 billion billion 308 million

wn above, Dto their custo0 business trto purchase Mwent aroundervices. Thee goods.

tal ImprovemDTW remain

port 2013

ounty AirportDetroit regio

on passengerpassengers

nd the worldhub in Detroe the many dropolitan Aie. These visiindustries in ws this econ

hrough the efhas an annua

kers and d almost $30eople who w

Detroit omers arounavelers to Michigan go

d the countrye air cargo

ment Plan whns a modern

t on of

rs

. oit to daily rport itors

nomic

ffects al

00 work

nd the

oods y and

hich n

4

airport. Nan econoindirectly

Tand then Michiganairport it

Tof BusineconducteAuthorityCargo pa

WcooperatiquestionsMichigan

Th

Not includedomic impact y) almost 3,0

The study outexplains how

n, and the Caself, airline r

This study waess. The maed by Victoriy photos in tage which wa

We thank eveing with thiss so that we n economy.

he Economic

d directly in in the curren000 jobs.

tlines the natw economicapital Improreports to th

as conductedarket survey ia Grady, Chthis report aras by Jeff El

eryone at thes study and acould all lea

Impact of De

the table abont fiscal year

ture of econc impact wasvement Plane federal gov

d by a team fteam was co

helsea Smallre by Vito Pallis. Paula T

e airport and also thank tharn more abo

etroit Metrop

ove, this Capr (FY2014) o

omic impacts calculated fn. The data ivernment, an

from the Unoordinated blish, and Paualmisano, wi

Tijerina desig

the Wayne he 1630 passout the impor

olitan Wayne

pital Improvof $380 mill

t and the diffor air transpinvolved in tnd the surve

niversity of My Nicole Ma

ula Tijerina. ith the excepgned the cov

County Airpengers who rtance of the

e County Airp

vement Plan lion and supp

fferent ways portation, visthe study co

ey mentioned

Michigan-Deangis and su Wayne Couption of the pver.

port Authoritook the tim

e Detroit airp

port 2013

is likely to hport (directly

to measure sitors to

omes from thd above.

earborn Collurveys were unty Airportphoto on the

ity for me to answer

port to the

have y or

it,

he

lege

t e Air

our

5

What is

Dcount briairplanescounty M

Direct a

Aon the ecit leads to(aside frothe progr

MFor examsells the hfrom areapositive i

Apipes, naproduced

Tincomes geographthe area, induced additionawill affecthen the iimpact asfor the bu

Th

s Economi

Detroit Metroings economs bring to the

Metropolitan

and Induce

Anything whiconomy. Foro the construom the land vram.

Much of this mple, many ohomes, thena businessesimpact.

At the same tails, and paind. This may

These workerare likely to

hic area wherand additionimpact of th

al income to ct the area ecimpact wouls people speusinesses the

he Economic

ic Impact?

opolitan Waymic benefit toe area. ThisDetroit Air

ed Impact

ich affects thr example, cuction and savalue, which

economic imof the construn the commis

, in which ca

ime, some ont used to con

or may not b

rs and otherso spend a subre they live. nal incomes he home buibuy a car fr

conomy. If tld be outsidend the additiey purchase

Impact of De

?

yne County Ao the area bots report docuTrade Area

he economy consider a prale of 10 newh existed bef

mpact will acuction workession incomease the owne

of the impactnstruct the hbe in the sam

s participatinbstantial frac This spendfor people a

ilding. For eom an area dthe workerse the area whional incomefrom.

etroit Metrop

Airport, Micth through a

uments the imand to the st

of an area wogram to en

w homes in afore the prog

ccrue as incoers will live e accrues to ers and work

t will escapehomes will gme area whe

ng in the busction of theirding creates aassociated wiexample, thedealership. Ouse their ad

here they lives they earn,

olitan Wayne

chigan’s largair travel itsemportance otate of Mich

will have botncourage homa city. The vgram) is the

omes to peopin the commarea residenkers of these

e the immedigenerate incoere the constr

sinesses whor increased inadditional reith area busi

e constructioOf course, n

dded income ve. There can, and thereby

e County Airp

gest airport belf and by thef the airport

higan as a wh

th direct andmebuilding avalue of thesdirect econo

ple in the aremunity. If ants. Suppliese companies

iate area. Foome where thruction occu

o experience ncomes withevenues for tinesses. Th

on workers mnot all of this

to travel to n be many roy create add

port 2013

by passengere visitors thoto the ten-

hole.

d induced imand suppose se new homeomic impac

ea communia real estate as may be souwill experie

or example, those supplieurs.

increased hin the the businesse

his is called tmay use theirs induced imanother regiounds of inditional impa

r ose

mpacts that

es ct of

ity. agent urced ence

the es are

es in the r

mpact ion, duced act

6

Measur

Aseveral wgenerate and servibe more trefers to To take tof the coninduced ethe multi

Ttotal demimpact. owners asome areresidentsnumber.

Aimpact. Ipossible

Rarea beinfrom the the indusindustrieproducerare morecapital-inworkers tseparatel

TInput-Outhe Uniteeconomic

Th

res of Econo

A given amouways for a giv

the total ecoices in the arthan the initthe ratio bet

the example nstruction weffect of a fuiplier would

Two other memand impact

Earnings imand investorsea purchases . The overa

Another way Income to arto estimate j

Regardless ofng analyzed.

direct and instry involveds. For exam

rs, whereas dlabor-intens

ntensive. Fothan $1 millly for each in

The economicutput Measured States Depc impact, ear

he Economic

omic Impa

unt of direct ven area. Inonomic imprea. Includinial spendingtween the totabove, supp

workers and ourther $1 milbe 1.5.

easures of ecwhich result

mpact can incs in area busiwill eventua

all economic

to measure trea workers jobs impact

f the type of A larger ge

nduced econd. First, som

mple, in Michdemand for tsive will gen

or example, $ion spent onndustry.

c impacts inring System partment of rnings impac

Impact of De

act

spending hancluding bothact (or “demng the induc

g. This is caltal economic

pose the homothers associllion, then th

conomic impts in incomeclude wages inesses. Earally become impact num

this impact iis a part of t

t in terms of

f analysis, theeographic arenomic impacme industrieshigan, demantropical fruitnerally have $1 million spn steel. Econ

n this analysi(RIMS II) cCommerce. ct, and jobs

etroit Metrop

as an economh the direct a

mand impact”ed impact mlled the mulc impact and

mes had a diriated with prhe total econ

pact are inclues to people w

and salariesrnings impacincome to d

mber will ther

is in terms othe earnings the number

e measure ofea will encomts of any evehave more s

nd for cars mwould not ba larger jobs

pent on restanomic impac

s have been constructed b

This systemimpact for a

olitan Wayne

mic impact wand induced”) in terms o

means that thltiplier effecd the direct erect impact oroducing the

nomic impac

uded in our within the ars for area woct is driven bdistant supplrefore be hig

of the jobs suimpact discuof jobs crea

f economic impass moreent. Economsuppliers in

may be met ibe met localls impact thanaurant jobs ccts must ther

calculated wby the Buream provided ma variety of in

e County Airp

which can bed impacts of tof the total dhe total econoct, and the meffect that beof $2 millione homes resuct would be $

analysis. Threa is called orkers, as weby the demanliers rather thgher than the

upported by tussed above

ated within th

impact will d of the busin

mic impact athe area than

in large part ly. Second, n industries

creates the nerefore be esti

with the aid oau of Econommultipliers tondustries.

port 2013

e measured ithis spendin

demand for gomic impact

multiplier itsegan the procn. If the spenulted in a tot$3 million an

he share of thearnings

ell as profits nd impact, bhan area e earnings

the economie, but it is alshe area.

depend on thnesses benefalso dependsn other by local industries wwhich are meed for moreimated

of the Regiomic Analysiso calculate t

in g can

goods t will self cess. nding al nd

he

to but

ic so

he fiting s on

which more e

onal s at otal

7

Sources

Tstudy incthe impac

ADetroit Mestimate estimate represent

Fpassengerepresentbriefly abimpact (i

Tuse DTWDTW mamoney thonly travother pur

Vmultiplieincome fare likelyimpact.

TDetroit AMichiganuse Detropeople wwho conn

1 Since marevenue att

Th

s of Airport

The economiccludes both tct of the peo

Analysis of thMetropolitan

the direct spthe benefits t spending fo

or example, ers from Detrt $150,000 inbove and in mincluding ind

The visitor imW to visit Detakes visitinghey spend whvel-related exrchases they

Visitor impacers enable usfor the workey to spend so

Two geograpAir Trade Arn. Michiganoit Metropol

who fly into Dnect through

any DTW passetributable to th

he Economic

t Economic

c impact of Dthe impact asople that the

he transport Airport. Da

pending assothis has to th

or air freight

in a world wroit to London spending omore detail duced impac

mpact is thetroit and oth

g Michigan ahile here genxpenses suchmake while

ct, like transp to estimate.ers and owneome of that i

hic areas arerea shown onn impact outslitan AirportDetroit and uh Detroit to o

engers take con

he flight segme

Impact of De

c Impact

Detroit Metrssociated witairport bring

tation impaata on passen

ociated with he area econt which has d

where all fligon where theon air transpoin the appen

ct), income e

e economic eher places in a viable optionerates econh as ground te in Michigan

portation im. Money speers of that rencome local

e covered byn the map onside the Air t to visit Micuse ground trone of Michi

nnecting flight,nts involving D

etroit Metrop

ropolitan Wath the transpgs to Michig

act includes bnger volumethe travel, an

nomy. Simidirect and in

ghts were noe average ticortation per

ndix would eeffects, and j

effect of the pMichigan. T

on for both bnomic impacttransportation.

mpact, has an ent, for examestaurant. Thlly, which re

y this analysin the next paTrade Area

chigan outsidransportationigan’s smalle

, the exact metDTW only. De

olitan Wayne

ayne Countyportation actigan.

both the pases and destinnd the multiilarly, cargo nduced benef

onstop, a placket price is flight1. The

enable us to eobs supporte

people who The presenc

business travt. This visit

on, hotels an

induced impmple, at a loche people as

epresents the

is. First is thage. The secwill result p

de the Detroin to their deer airports.

thodology usedetails are provi

e County Airp

y Airport anaivities thems

ssenger and cnations can bipliers aboveshipments f

fits to the reg

ane which ca$500 each w

e RIMS analestimate the ed by that ac

live outsidece of a majorvelers and totor spending nd restaurant

pact that thecal restauranssociated wite beginning o

he ten-countcond is the enprimarily fromit area. This

estination but

d in this study nided in the nex

port 2013

alyzed by thselves as we

cargo travel be used to e can then from the airpgion.

arries 300 way would lysis describetotal econom

ctivity.

the area butr airport suchurists. The includes no

s but also an

e RIMS nt creates addth that restauof the induce

ty metropolitntire state ofm people whs will includt also people

needs to look axt section.

his ell as

at

port

ed mic

t who h as

ot ny

ded urant ed

tan f ho

de e

at

8

Amultiplieten-count

Th

As the rest ofer data are usty metropoli

he Economic

f this study wsed to calculitan Detroit A

Impact of De

will describeate the total Air Trade A

etroit Metrop

, passenger tvisitor imparea shown o

olitan Wayne

travel data, vact for both ton the map b

e County Airp

visitor survethe state as a

below.

port 2013

eys, and a whole and

the

9

Transp

Air Pass

The massociatethe 32 mover the passengeapproximwill tookforeign cwere on pdestinatio

Data Statisticssegment the averadeparting

To estravel, anneeded. Administassociate14.68 cenof $2.49

Th

portation

sengers

Domestic (UInternationTotal Passe Total Cargo(Incoming p

most obvioued with Detroillion passencourse of the

ers who boarmately 1.6 mk them directcountry, whilplanes whichons througho

from the Bus shows that departing fr

age internatiog Detroit is 4

stimate the en estimate of According tration, the a

ed with transnts for internbillion for a

he Economic

n Impact

U.S.) Passenal Passenger

engers Enpla

o Shipmentsplus Outgoin

s form of ecoit Metropolngers who are year. Of thrded flights iillion were otly from Micle 14.4 millih will take thout the Unite

ureau of Tranthe average om Detroit ional flight se4127 miles.

economic actf the total exto the Feder

average airlinporting one

national flighir passenger

Impact of De

t

ngers Enplanrs Enplanedaned

s ng)

onomic implitan Airportrrive or depahe 16 millionin 2012, on flights whchigan to a on passengehem to ed States.

nsportation domestic fli

is 745 milesegment

tivity of this penditure is

ral Aviation ne revenue passenger ohts. Combinr travel on ai

etroit Metrop

ned

pact t is art n

hich

ers

ight and

air

ne mile wasning this inforplanes depa

olitan Wayne

14.4 m1.6 m

16.0 m

449 milli

s 14.00 centsormation yiearting Detroi

e County Airp

million million million

ion pounds

s for domestields an estimit Metropoli

port 2013

ic flights andmated expend

tan Airport.

d diture

10

Air Car

Tnot only through Dbut also fapproximair freighairport du30 millioenables aconsumeneed quicvalue goothe cargo

Band 74.9 Detroit M

Th

rgo

The area econfrom the peoDetroit Metrfrom the fact

mately 450 mht is shipped uring the yea

on pounds ofarea businessrs to obtain ckly and conods to customo being shipp

Based on an ecents per to

Metropolitan

he Economic

nomy benefiople who traropolitan Airt that

million poundthrough the

ar in additionf air mail. Thses and the goods th

nveniently asmers aroundped out of D

estimated can-mile for d Airport is c

Impact of De

its avel rport,

ds of n to his

hey s well as pro

d the countryTW is loade

argo yield of domestic shipcurrently $92

etroit Metrop

oviding a way and arounded on interna

f 36 cents perpments, the e2 million per

olitan Wayne

ay for Michigd the world. ational flight

r ton-mile foestimated var year.

e County Airp

gan businessApproximat

ts.

or internationalue of air fre

port 2013

ses to ship hitely one thir

nal shipmeneight service

igh-rd of

ts es at

11

Econom

Utransportwith $1.7county arare not m

EEInJo

Th

mic Impact

Using the RIMtation, the ef7 billion in erea so while

meaningful d

Estimated DirEconomic Imncome Impaobs Impact o

he Economic

of Transpo

MS multiplieffect on the searnings supp

the table bedifferences be

Eco

rect Expendimpact of Air T

ct of Air Traof Air Transp

Impact of De

ortation

ers and the fstate of Michporting 35,0low represenetween these

nomic Impa

iture Transportatiansportationportation

etroit Metrop

figures calcuhigan econom00 jobs. Thnts estimatese numbers an

act of Air Tra

on

olitan Wayne

ulated above,my is $5 bill

his impact is s for the ten-nd the effect

ansportation

$2.58$5.12$1.66

35

e County Airp

, we can seelion in econoconcentrated-county Air ts for the sta

n

82 billion 25 billion 69 billion 5,640

port 2013

that for air omic impactd in the ten-Trade Area

ate as a whol

t,

there le.

12

Visitor

Arrivals

Inmillion peconomicis necess

TdeterminDetroit, hand how greatest m

TStatisticsCounty A2012 andas a way

Inairports. about 200state. In part of th

Th

Impact

s at Detroit

DDD

n the twelve passengers, ac impact fromary to learn

The Bureau oning how manhow many armany are us

measured im

The results ars data is usedAirport Authd early 2013,

to visit the r

n addition, p In many cas0,000 passentotal, then, D

he state of M

he Economic

t

Arrivals a

DTW As HomDTW As DesDTW As Con

months endalmost evenlym people whmore about

of Transportany of these pre using Detsing Detroit

mpact as the p

re shown in td to estimatehority data pr, DTW bringregion.

planes departses, these arngers, howevDetroit Metr

Michigan over

Impact of De

at Detroit Me

me Airport stination Airpnnecting Airp

ding June 201y split betweho use DTWthese 16 mil

ation Statistipassengers atroit as a “hoas a “destinapurpose of th

the table at te the percentrovides the tgs in almost

ting Detroit ce passengersver, these fliropolitan Airr the course

etroit Metrop

etropolitan b

Perc3

port 1port 4

13, Detroit Meen arrivals

W as a way tollion arrivals

ics provides are making uome airport” ation airportheir trip is li

the top of thiage of passetotal numberthree million

carry some ps returning toights are deprport is the mof the year.

olitan Wayne

by Passenger

centageNPa

33% 5.18% 2.49% 7.

Metropolitanand departur

o visit the ares.

enough datause of the ma

where their t”. It is this likely to visit

is page. Burengers in eacr of passengen passengers

passengers too their home

parting Detromeans by wh

e County Airp

r Type

Number of assengers 3 million 9 million 8 million

n Airport serres. To estimea for busine

a to estimateany connectir itinerary belast group tht Michigan.

reau of Tranch classificaters. Based os annually w

o one of Mices across Mioit to visit anhich 3.1 mill

port 2013

rved about 32mate the ess or pleasu

e the first steions throughegins and endhat has the

nsportation tion and Wayon numbers fwho use Detr

chigan’s othichigan. Fornother part olion people v

2.2

ure, it

ep: h ds,

yne for roit

her r of the visit

13

Passeng

TMichiganDetroit Mairport in

Dfor the mpassengebetween the actuatheir hom

Tconducteanswers t

Th

ger Survey

To determinen through the

Metropolitann July and Au

Delta Air Linmost flights aers of other aflights. Wh

al percentageme airport.

The questionsed by surveyto early ques

he Economic

e the economeir spending Airport. 16ugust, 2013.

nes operates at the airportairlines, princhere requiredes of passeng

s asked in thors inviting stions, the so

Impact of De

mic impact thg, a passenge630 passenge.

a major hub . Due to thecipally in tha

d, then, the pgers who are

he survey arepassengers toftware aske

etroit Metrop

hat these 3.1er survey waers were inte

at Detroit Me hub, Delta pat Delta passassenger sur

e connecting

e included into participateed only some

olitan Wayne

million passas conductederviewed in b

Metropolitanpassengers asengers are mrvey results h, visiting Mi

n an appendixe on a tablete of the rema

e County Airp

sengers haved at the deparboth main te

n Airport andat Detroit difmore likely thave been wichigan, and

x. The survt computer. aining quest

port 2013

e on the staterture gates oerminals of t

d is responsibffer from to be connec

weighted to md using DTW

vey was Based on ions.

e of of the

ble

cting match

W as

14

Types of

Dworld. Bpopulatio

Obusiness travelers business products

Ttravelers 295,000 ppurchase

Vfive days

Telsewher“about anabove, tw

Th

f Travelers

Detroit MetroBased on ourons mentione

MichiUnitedIntern

Of Michigan and 61% areuse DTW totravelers, oror services.

The people vi(51%) and npeople, repo goods or se

Average StMedian Sta

Visitors overas. Leisure tra

To distinguishre in Michigan hour” of thwo-thirds of

he Economic

opolitan Airpr passenger sed earlier, th

igan Residend States Res

national Resi

residents use traveling foo represent Mr about 365,0

isiting Michnon-businessort that their ervices from

Bu

tay ay

all report a mavelers repo

StayingYes No

h economic an, those vishe airport, a rvisitors are s

Impact of De

port serves psurvey weighhe distributio

nt ident (outsid

ident

ing DTW tofor pleasure. Michigan’s e000 people,

igan using Ds travelers. Atrip is likelya Michigan

usiness Traveto Michigan

4.1 days3 days

median stay ort a stay abo

g in Detroit

impact withsiting Michigradius whichstaying in th

etroit Metrop

passengers frhted to matcon of residen

de Michigan

o travel outsi This means

economic intare traveling

DTW are aboAbout 20%

y to have ledbusiness.

elers n

Leisuto

in Michiganout two days

area?

hin the ten-cogan were askh approximahe Detroit are

olitan Wayne

rom across thh the connec

ncy is as foll

P

n)

ide the state,s roughly twterests everyg to arrange

out equally sof the busin

d to their bus

ure Traveler Michigan 6.3 days 5 days

n of 4 days anlonger than

Percentag67% 33%

ounty Air Trked whether ates the Air Tea.

e County Airp

he country acting, visitinows:

ercentage 22% 66% 12%

, 39% are trawo million My year. Abouthe sale of M

split betweenness visitors, iness placing

rs All Vi

5.3 d4 da

nd a mean stn business tra

e

rade Area frothey were st

Trade Area.

port 2013

and around thng, and local

aveling for Michigan busi

ut 18% of thMichigan

n business or about g an order to

sitors

days ays

tay in excessavelers.

om impact taying withi As shown

he

iness hese

o

s of

n

15

Visitor S

Ina number

SMichiganBusinesswhile leiThe tablespending

2 Residentsthis section

Th

Spending

n order to car of categori

Lodging Ground TDining EntertainmRetail Other

pending wasn. On the ot travelers wesure travelere below showg on each cat

LGDERO

s of Michigan vn.

he Economic

alculate econes.

ransportatio

ment

s similar for her hand, buere more likrs were morews the percetegory.

Lodging Ground TranDining EntertainmenRetail Other

visiting anothe

Impact of De

nomic impac

Perc

n

those reportusiness traveely to reporte likely to rentage of bus

nsportation

nt

er part of Mich

etroit Metrop

t, our team a

cent ReportiSpending

59% 62% 88% 35% 41% 61%

ting visits toelers did difft spending ineport spendinsiness and le

Bu77923

igan are exclud

olitan Wayne

asked passen

ing Av

rep

o metropolitafer materiallyn lodging anng on entertaeisure visitor

usiness L77% 76% 93% 26% 32% 56%

ded from the b

e County Airp

ngers about t

verage Spend(of those

porting spend$558 $271 $171 $216 $244 $297

an Detroit any from leisurd ground traainment and rs2 to Michig

Leisure 42% 54% 88% 45% 54% 68%

business/leisure

port 2013

their spendin

ding

ding)

nd elsewherere travelers. ansportation,

retail purchgan reporting

e classification

ng in

e in

, hases. g

s in

16

Asubstanti

Th

Average spenially differen

he Economic

nding amongnt in most ca

Lodging Ground TDining EntertainRetail Other

Impact of De

gst those repases:

Transportatio

nment

etroit Metrop

orting spend

Busin$52

on $22$17$18$19$34

olitan Wayne

ding in each

ness Lei21 $526 $275 $187 $290 $241 $2

e County Airp

category, ho

sure 547 289 163 208 264 217

port 2013

owever, wass not

17

Visitor I

Cpeople viabove wecontributmultiplie

Aannual raimpact onworkers a

Th

Impact in M

Combining thisit the metroe can estimate to the Detrers to estimat

As shown in tate of about $n the area ofand business

LodgiGrounDininEntertRetailOtherTotal

he Economic

Metropolit

he passengeropolitan Dette the amounroit area ecote each of th

the table abo$1.7 billion,f $3.2 billions investors, a

ing nd Transportg tainment l r

Impact of De

tan Detroit

Dollar amo

r and survey troit Air Tradnt of spendin

onomy. Theshe types of ec

ove, visitors which inclu

n. Of this, aland 33,000 j

DiSpen

$5tation $2

$2$1$1$2

$1,

etroit Metrop

t

ounts are in m

data above de Area during in each case numbers cconomic imp

to the Detrouding the indlmost $900 mobs are supp

rect nding

ToImp

566 $1,0289 $5261 $5134 $2171 $1298 $5,719 $3,1

olitan Wayne

millions

shows that aing the year,ategory that can then be pact.

oit area curreduced effectsmillion accruported by the

otal pact

EarniImpa

092 $3368 $1428 $16

265 $8568 $5438 $11158 $89

e County Airp

approximate, and with ththese 1.9 mused with th

ently are spes has a total ues as earnine spending o

ings act

JobsImpa

34 12,1446 3,6361 7,915 4,2924 2,006

14 3,68293 33,67

port 2013

ly 1.9 milliohe survey datillion visitor

he RIMS

ending at an economic ngs to area of visitors.

s act 45 8 1 2 6 2

74

on ta rs

18

Visitor I

LodginGroundDiningEntertaRetail Other Total

Vthe ten-coand the s

VAirport, wincome bthrougho

Th

Impact in M

ng d Transporta

g ainment

Visitor impacounty Air Troutheast par

Visitors to thewhich has a

by Michigan out the state o

he Economic

Michigan

Dire

ation

ct for the statrade Area, prt of the state

e state spend$4.9 billion residents, al

of Michigan

Impact of De

ect Spendin$876 $449 $398 $199 $268 $483

$2,674 Dollar amo

te of Michigrimarily duee.

d almost $2.7impact on th

ll of which rn.

etroit Metrop

ng Total Im$1,68$864$831$391$261$854

$4,88ounts are in m

gan as a whoe to visitors w

7 billion aftehe Michiganrepresents al

olitan Wayne

mpact Earni81 4 1 1 1 4 81 $millions

ole is naturallwho visit M

er arriving thn economy. lmost 48,000

e County Airp

ings Impact$510 $221 $249 $125 $83

$179 $1,367

ly somewhaichigan outs

hrough Detro$1.4 billion

0 jobs being

port 2013

t Jobs Impa17,2895,082

11,2925,8762,9025,344

47,784

at larger thanside of Detro

oit Metropolis earned assupported

act

n for oit

litan s

19

Connect

Ayear. Whrestauranfrom 201year. ThMichigancan be ad

Th

ting Passen

About 8 millihile they do nts in the airp12 and 2013,his spending n residents, added to each

he Economic

nger Impac

ion passengenot spend lo

port itself du, we estimatesupports ecoand about 2,

h of the totals

Impact of De

ct

ers connectedong in the reguring their ste connectingonomic impa884 jobs. Ths above for v

etroit Metrop

d through Dgion, they dotay. Based og passengersact of $193 mhese impactvisitor impac

olitan Wayne

etroit Metroo take advan

on our survey are currentlmillion, $59s all accrue tct.

e County Airp

opolitan Airpntage of the my data and ply spending million in eto the Air Tr

port 2013

port over themany shops assenger dat$95 million

earnings to rade Area an

e past and

ta per

nd

20

Capital

Dthe area bhas authoalmost $6this amou2013).

Th

l Improve

EstimaEconomIncomeJobs Im

Detroit Metrobut also withorized as par600 million unt, $173 mi

he Economic

ment Imp

Economic

ated Direct Emic Impact oe Impact of Cmpact of CIP

opolitan Airph proper conrt of its Fiscaover severalillion is to b

Impact of De

pact

Impact of C

Expenditureof CIP CIP P

port is manansideration foal Year 2014l years toware expended d

etroit Metrop

Capital Impro

ged with a vor the future4 Budget a Crds maintainduring Fisca

olitan Wayne

ovement (FY

$173 mi$380 mi$120 mi

2,952

view not only. The Wayn

Capital Improning and adval Year 2014

e County Airp

Y2014)

illion illion illion 2

y to the presne County Aovement Pla

vancing Detro4 (which beg

port 2013

sent benefits Airport Authoan committinoit Metro. O

gan on Octob

to ority ng Of ber 1,

21

A

Uthat the cincome imimportanresidents

Th

A summary o

AirfieldCargo, HPower PFleet & Parking Bridges SecuritySupportDemolitTerminaWater MDetroit

Using the RIMcurrent fiscalmpact addin

ntly, of cours and econom

he Economic

of the spendi

d Hangar & CoPlant & ElectEquipment Decks & Lo& Roadway

y & Communt Facilities tions als Mains & Stor

Metropolit

MS multipliel year invest

ng $120 millise, these invemy of Michig

Impact of De

ing for the cu

ommercial Dtrical Distrib

ots ys nications

rm Water Syan Airport

ers as descritments will hion to area restments magan for the y

etroit Metrop

urrent fiscal

Developmenbution Syste

ystem Total

bed in morehave an econesidents’ ear

aintain Detroyears to com

olitan Wayne

year (FY20

FY20Spend(millio

nt ems

$

e detail in thenomic impacrnings and su

oit Metropolie.

e County Airp

14) and over

014 ding ons)

TotCo

(milli$62 $

214

714

48

2822

65

$173 $

e Appendix ict of $380 mupporting 2,itan Airport

port 2013

rall is as foll

tal st ons) $363

13 39 28 30 13 26 35 32

9 9

$595

it can be seeillion, with ,952 jobs. Mto benefit th

lows:

en

Most he

22

Total E

Econom

Cshows th

AirVisCoTo

F$8.5 billithe state

Th

Economic I

mic Impact

Combining the total econo

r Transportasitor Impact

onnector Impotal

or the ten coion, which suof $2.6 billio

he Economic

Impact

for Detroit

he transportaomic impact

ation Impact

pact

ounty area inupports 72,0on.

Impact of De

t Metropol

ation impact t generated b

DirSpen

$2,5$1,7

$9$4,3

Dolla

ncluding met000 jobs and

etroit Metrop

litan Air T

and visitor iby Detroit M

ect ding

TIm

582 $5719 $395 $396 $8ar amounts in

tropolitan Dearnings to

olitan Wayne

Trade Area

impacts founMetropolitan A

Total mpact

E

5,125 3,158 $193 8,476 n millions

etroit there ithese worke

e County Airp

nd in the preAirport.

Earnings Impact $1,669 $893 $59

$2,621

is a total ecoers and busin

port 2013

evious sectio

Jobs Impact 35,640 33,674 2,884

72,198

onomic impaness owners

on

act of in

23

Econom

Fbillion suof earninproperty

Th

mic Impact

Air TranspoVisitor ImpConnector ITotal

or Michiganupporting 86ngs is associa

taxes, sales

he Economic

for the Sta

ortation Imppact Impact

n as a whole,6,000 jobs anated with $30taxes, and o

Impact of De

ate of Mich

DirSpen

act $2,5$2,6

$9$5,3

Dollar am

, the benefitsnd generating05 million in

other state an

etroit Metrop

higan

rect nding

TIm

582 $5674 $495 $351 $10

mounts in mi

s are even grg $3 billion n state and lond local taxe

olitan Wayne

otal mpact

EaIm

5,125 $4,881 $193 0,198 $3illions

reater, with eof income toocal taxes, ins.

e County Airp

arnings mpact I1,669 31,367 4$59 3,095 8

economic imo state residencluding inc

port 2013

Jobs Impact 35,640 47,784 2,884

86,308

mpact of $10ents. This lecome taxes,

0.2 evel

24

Append

Sources

The metheconomicitself. SoSeattle (wthe 2013 of these e

SC

L S

an C

hted

PassengeAuthorityhttp://wwvolumes capital imCounty A

The UnitBureau oResearchand its dathe Bureapassengeinternatiodistances

Form DBsample oestimate 3 The data the airports

Th

dices

s

hodologies uc impact repome examplewhich includstudy of the

economic re

eattle-TacomCommunity/ELong Beach A

an Francisconnounces-ec

Cincinnati/Nottp://www.nd/Files/New

er counts andy website. T

ww.wcaa.us/Ahave been c

mprovement Airport Auth

ted States goof Transportah and Innovaata can be foau of Transp

er flight and onal flights3.s and proport

B1B data, alsof domestic t

the fractions reported by thes classify Cana

he Economic

used here to cports for airpes of other edes the Seatte San Francisports are cur

ma InternatioEconomic-DAirport: httpo Internationconomic-importhern Kentorthernkentu

ws/CVG%20E

d aggregate cThe WCAA pAbout/Facts

calculated forplans for th

hority at http

overnment haation Statistiative Technoound at http:/portation Staa shipment o. Flight infotions.

so available ticket informs of passeng

e airport lists aadian who have

Impact of De

calculate ecoorts, includi

economic imle-Tacoma asco airport, arrently avail

onal AirportDevelopment/p://www.lgb.nal Airport: hpact-study-fitucky Internuckyusa.comEconomic%

cargo weighposts its mon

sFigures/Avir the twelve e Detroit air://www.wca

as a variety oics. The Burology Admin//www.trans

atistics can bof air freightormation for

from the Bumation. The d

ers at Detroi

a slightly smalle pre-cleared b

etroit Metrop

onomic impaing the 2006

mpact reports airport), the 2and the 2013able online a

: https://www/Pages/defauorg/informahttp://www.fiscal-year-reational Airp

m/Portals/tri-20Impact%2

hts are availanthly passeniationStatistimonths end

rport can alsoaa.us/About/F

of transportareau of Tran

nistration witstats.bts.gov.e used to calt, and the fracalendar yea

ureau of Trandata is anonyit who are vi

ler fraction of ibefore entering

olitan Wayne

act are simil study for D include the 2011 study o3 study of that:

w.portseattleult.aspx ation/statisticflysfo.com/m

esults port: -20Report.pd

able at the Wnger and cargics.aspx. To

ded June 201o be found inFactsFigures

ation statisticnsportation Sthin the Dep. Form 41 Tlculate the aaction of pasar 2012 has

nsportation Symized but hisitors to Mi

international pathe U.S. as do

e County Airp

lar to those uDetroit Metro

2009 study of the Long

he Cincinnati

e.org/Suppo

cs/default.asmedia/press-

df

Wayne Countygo informatiotal passeng3. Informatn the budgets/FinancialIn

cs available Statistics is apartment of TTraffic data maverage distassengers whobeen used to

Statistics, cohas enough iichigan, loca

assengers. Thiomestic passeng

port 2013

used in otheropolitan Airpof the Port oBeach airpoi airport. M

orting-Our-

p -releases/sfo

y Airport ion at

ger and freightion about thts of the Waynformation.a

through the a part of the Transportatiomaintained bance of a o are on o calculate th

ontains a 10%information

al residents f

is is largely begers.

r port of ort, any

-

ht he yne aspx.

on by

hese

% to

flying

ecause

25

out of Deusing onlsince it isinbound to visit onMarch 20

The estimMichigan

The jobs Regionalthe U.S. Dsuspendeabout the

The Fedecontains availableaerospacton-mile http://ww

Th

etroit, and thly domestic s impossiblepart of the pne of Michig013 was used

mate of the pn was taken

impact, earnl Input-OutpDepartment

ed at the bege program is

eral Aviationinformation

e at http://wwe_forecasts/of air freigh

ww.airlines.o

he Economic

hose connectdata. Also,

e to tell on a passenger’s igan’s regiond to analyze

percentage offrom the Tax

nings impactut Measurinof Commerinning of Fiposted at ht

n Administra about the re

ww.faa.gov/a2013-2033/m

ht shipments org.

Impact of De

ting flights. obvious oneone-way ticktinerary. Th

nal airports. these passen

f incomes wx Foundatio

t, and total eng System (Rce’s Bureau scal Year 20ttp://blog.bea

ation’s FAA evenue yieldabout/office_media/2013_were taken

etroit Metrop

Note that the-way ticketsket whether he DB1B daTicket infornger pattern

which are colln at http://w

economic imRIMS II) data

of Economi014 due to tha.gov/catego

Aerospace Fds per passen_org/headqu_Forecast.pdfrom the ind

olitan Wayne

he overall pats are discardthe arrival a

ata also showrmation for tns.

lected as stawww.taxfoun

mpact has beea. The data ic Analysis, he federal buory/regional/

Forecast fornger mile useuarters_officdf. Estimatedustry group

e County Airp

attern is beingded in estimaat Detroit is tw those flyinthe twelve m

ate and local ndation.org.

en calculatedwas made aalthough the

udget seques/rims/.

r Fiscal Yeared in this stues/apl/aviatis of the reve

p Airlines for

port 2013

g estimated ating the totathe outbound

ng out of Detmonths ended

taxes in

d with the aiavailable throe program wster. Informa

rs 2013-2033udy. It is ion_forecastenue earned r America at

als d or troit d

id of ough

was ation

3

s/ per t

26

Questio

Ainterviewcalculateconnectina destina

Othis, the amoney on

Nnature ofshown he

1. D2. (v

2. (v

3. Isse

4. A

5. WM

6. A

4 The longe

Th

nnaire

A questionnawed using tab

economic imng passengertion airport.

Only adults wassumption hn their own.

Not all questif the passengere is not nec

Do you resideversion A) T

a. Startinb. Startinc. Startin

version B) Ta. Startinb. Connec. You li

s this trip is lervices from

a. This ib. No orc. Yes, p

A primary goa. Yes, eb. Yes, ec. No

Will/was the Metropolitan As part of you

est allowed ans

he Economic

ire was admblet computempact, survers, passenge

were surveyehas been ma

ions were askger’s trip detcessarily the

e in MichigaThe reason wng/Finishingng/Finishingng/Finishing

The reason wng/Finishingecting planeive outside Mlikely to hav

m a Michigans not a busin

rders will resplease estimaoal of this tripestimated doestimated do

majority of yAirport (DTur visit/trip,

swer for this qu

Impact of De

ministered in ers in the gatey responsesrs using DTW

ed but passenade that 15%

ked of each termined whe order quest

an? why you are ag a trip withig a trip for plg a trip for bu

why you are ag a trip to thes, but not staMichigan, buve led to youn business? ness trip sult from thisate the valuep is/was to a

omestic sale vomestic sale v

your time onTW)?

you stayed o

uestion was “1

etroit Metrop

July and Aute areas of ths were weighW as a home

nger counts w% of the overa

passenger; eich questiontions were po

at Detroit Mn Michiganleasure outsiusiness outsiat Detroit Me state of Miaying in Micut are using

ur business p

s business tre of the ordearrange the svalue: value:

n this trip sp

or plan to sta

0 or more day

olitan Wayne

ugust of 2013he airport. Bhted to matche airport, an

will include all passenge

early questions were approosed to pass

Metropolitan A

ide Michiganide Michiganetropolitan Aichigan chigan DTW as a h

placing an or

rip r(s):

sale of Michi

pent within a

ay how man

s”; these have

e County Airp

3. 1630 passBefore beingh the known

nd passenger

children. Ters are childr

ons designedopriate. Theengers.

Airport (DT

n an Airport (DTW

home airport rder to purch

igan product

about an hour

ny days in M

been coded as

port 2013

sengers wereg used to n proportionss using DTW

To correct foren who spen

d to establishe question or

W) today is:

W) today is:

hase goods o

ts or service

r of Detroit

Michigan?4

14 day stays.

e

s of W as

or nt no

h the rder

:

:

r

s.

27

7. W

ot8. D

9. Dsp

10. Dspta

11. Dspm

12. Dspm

13. Dsp

14. Dsp

15. D

5 This questhe top opt6 The maxi

Th

While in the ather product

During your ta. Lodgib. Grounc. Restaud. Enterte. Retail

During your pent/will spe

During your vpent/will speaxis)?

During your vpent/will spe

meals with cuDuring your vpent/will spe

movies, otherDuring your vpent/will spe

During your vpent/will spe

Do you reside

stion had a serition (“$50 or mimum allowed

he Economic

airport todayts? 5 trip, did/willing (e.g. hotend travel (e.gurants or othtainment (e.gl merchandisvisit/trip, ap

end in Michivisit/trip, append in Michi

visit/trip, append in Michiustomers thavisit/trip, append in Michir)? visit/trip, append in Michivisit/trip, append in Michie in the Unit

ies of ranges av

more”), which wanswer for eac

Impact of De

y, how much

l you spend mels, motels)g. rental car her dining exg. concerts, mse (e.g. clothpproximatelyigan on lodgproximately igan on grou

proximately igan on restaat you might proximately igan on enter

proximately igan on retaiproximately igan on otheted States?

vailable; each wwas treated as $ch category wa

etroit Metrop

h do you exp

money on (s

& gas, publixpenses museums, sp

hes, gifts) y how much ging (e.g. hot

how much mund travel (e.

how much maurants or othhave paid fohow much m

rtainment (e

how much mil merchandihow much mr items?

was treated as $75 as $2,000

olitan Wayne

pect to spend

select all that

ic transport,

porting even

money - INtels, motels)money - IN .g. rental car

money - IN ther dining eor)? money - IN

e.g. concerts,

money - IN ise (e.g. clothmoney - IN

the midpoint o

e County Airp

d on food, be

t apply):

taxis)

nts, movies, o

N TOTAL - d?6 TOTAL - dor & gas, pub

TOTAL - doexpenses (inc

TOTAL - do, museums, s

TOTAL - dohes, gifts)? TOTAL - do

of the range wi

port 2013

everages, gif

other)

do you think

o you think yblic transport

o you think ycluding busin

o you think ysporting eve

o you think y

o you think y

ith the exceptio

fts, or

you

you t,

you ness

you ents,

you

you

on of

28

Details o

Dearlier, w(RIMS IIAnalysis multiplieanalysis,

MThereforMetropol

Spe

Air(pas

Exp(conn

Grou

E

7 The RIMmanufactusold for theleast some can be cou

Th

of Multipli

Direct spendiwith the aid oI). For this sfor both the

ers in this stuspecifically

Multipliers vae, each spenlitan Airport

ending Cate

r Transportasenger and c

penses at Airnecting passe

Lodging

und Transpor

Dining

Entertainmen

Retail7

Other

MS methodology

red outside thee retailers our sretail goods pr

unted as local v

he Economic

ier Analysi

ing informatof multiplierstudy, RIMSe ten-county udy were comy 2002 nation

ary based onnding categort has had to b

egory

ation cargo)

rport engers)

rtation

nt

y calls for the se region beforesurvey respondroduced locally

value added.

Impact of De

is

ion has beens provided a

S multiplier dAir Trade A

mputed usingnal benchma

n the geograpry about pasbe classified

RIM

Air tr

Food serv

Hotels andcas

Auto equ

Food serv

Other arecrea

Re

Other Pe

special case ofe applying the mdents purchasedy and/or with h

etroit Metrop

n converted tas part of thedata was acq

Area and for g the latest d

ark input-out

phic area covssengers and d in one of th

MS Industry

ransportation

vices and driplaces

d Motels, incsino hotels

uipment rentleasing

vices and driplaces

amusement aation industri

etail Trade

ersonal Serv

f retail trade thamultipliers. Wd from. Since high margins th

olitan Wayne

to overall ece Regional Inquired from tthe state of M

data availabltput data and

vered and thd others assoche RIMS ind

y

n

inking

cluding

tal &

inking

and ies

vices

at the cost of gWe do not have

these visitors ahe reported num

e County Airp

conomic impnput-Output the Bureau oMichigan asle for detailed 2010 regio

he industry inciated with D

dustries, as fo

NAIC

48

72

72

53

72

71

4A

81

goods sold be einformation abare likely to hambers assume

port 2013

pact, as descrMultiplier S

of Economics a whole. Ted industry nal data.

nvolved. Detroit ollows:

CS Code

81000

22000

211A0

32100

22000

13B00

A0000

12900

excluded for gobout cost of goave purchased 50% of retail s

ribed Study c The

oods ods at sales

29

Simil

Car

P

Se

W

For e

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Parking De

Bridges &

ecurity & Co

Support

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Water Mains &Sys

each industry

The output mutput. This

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The employme the bulk oferted to its ed on values fiplied by a fa

he Economic

e Capital Imp

g Category

field

& Commeropment

t & Electricaon Systems

Equipment

ecks & Lots

Roadways

ommunicatio

Facilities

olitions

minals

& Storm Wastem

y and geogra

multiplier cois the numbe

s multiplier cruing to peo

ment multiped by the out

ment numberf the numberequivalent infor the CPI iactor of 0.93

Impact of De

provement P

cial

al Powetr

Lig

ons Othe

ater Wate

aphic area, R

onverts dollaer which is tconverts do

ople in the replier converttput generate

r requires as rs in this studn 2010 purchin 2010 and 33 to convert

etroit Metrop

Plan, each ca

RIMS I

Constr

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er, distributiransformer m

ght truck andmanufa

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r communicmanufa

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er, sewage a

RIMS provid

ars of direct the total econ

ollars of direcegion. ts dollars of ded by the dir

an input an dy are 2013 dhasing power

2013, the mt them to 20

olitan Wayne

ategory was a

Industry

ruction

ruction

ion, and specmanufacturin

d utility vehiacturing

ruction

ruction

cations equipacturing

ruction

ruction

ruction

and other sys

des three mul

spending to nomic impacct spending t

direct spendrect spending

estimate of sdollars, the 2r using the C

measured 20110 dollars.

e County Airp

assigned to a

NA

cialty ng

icle

pment

stems

ltipliers:

estimated toct presented to an estima

ding to an estg.

spending in 2013 spendi

Consumer Pr13 spending

port 2013

an industry:

AICS Code

230000

230000

335311

336112

230000

230000

334290

230000

230000

230000

221300

otal dollars oin this study

ate of total do

timate of tot

2010 dollarsing has beenrice Index. levels have b

of y. ollars

tal

s.

been

30

Inthe exDetroand thlevelsSimilcalcuoutsidfor th

Th

n the sectionxpenditure ooit area, the the air trade as for metroplarly, the mu

ulate impact de of metrop

he ten-county

he Economic

ns on air tranoccurs at the ten-county marea. In the olitan Detro

ultipliers andfor the statepolitan Detroy Air Trade

Impact of De

nsportation anairport and

multipliers hsection on v

oit have beend estimated s. Since somoit, spendingArea alone.

etroit Metrop

nd the capitawill have moave been use

visitor impacn used to calcspending lev

me visitors usg levels will

olitan Wayne

al improvemost of its imped to estimatct, the multipculate impac

vels for the ense DTW to vbe higher fo

e County Airp

ment plan, sinpact within tte total impapliers and esct for the Airntire state ha

visit areas in or the state a

port 2013

nce the bulk the ten-counact for the ststimated spenr Trade Areaave been useMichigan s a whole th

of nty M ate nding a. ed to

han