THE DOCTOR WILL

TWEET YOU NOWINCORPORATING HCSM INTO

YOUR RESIDENCY PROGRAM

GRETCHEN DIEMER MD FACP gretchendiemerREBECCA JAFFE MD RJmdphillyAVITAL Y OrsquoGLASSER MD FACP FHM aoglasser

ACADEMIC INTERNAL MEDICINE WEEK 2018MARCH 19 2018

AIMW18CHIEFCHAT

Disclosures Objectives amp Disclaimers

bull No financial disclosures

bull Objectives bull Define ldquohealth care social mediardquo (hcsm) and describe its

value in the modern health care landscape

bull Categorize various uses of hcsm using a modified version of Bloomrsquos Taxonomy

bull Explore how Twitter can compliment and enhance your residency program

bull Use Twitter to practice specific skills

AIMW18ChiefChat

Disclosures Objectives amp Disclaimers

bull Disclaimerbull Real social media will be involved

bull Requestbull Please have Twitter open on computer

browsers or smartphones

AIMW18ChiefChat

Getting to know you Show of hands

Who already has a personal Twitter account

Who comes from an institution with an IM program account

How advanced are your Social Media Skills

Novice Intermediate Advanced

AIMW18ChiefChat

A History of Social Mediabull Thefacebook February 4 2004 at Harvard

httpsenwikipediaorgwikiHistory_of_Facebook

Harvard other Ivy League Ursquos Boston-area schools nationally and internationally

JDoe___eduAIMW18ChiefChat

AIMW18ChiefChat

Social Media Use

Pew Research Center Surveys

2015 76 of American adult internet users 65 of all American adults

Residents and early career physiciansAIMW18ChiefChat

Physician Social Media Use

bull 72 of physicians use social mediabull 29 personal

bull 6 professional

bull 37 personal and professional

bull Platform for professional usebull Facebook (86) gt LinkedIn (42) gt Twitter (20)

httpmarketing-imagesubmmedicacomInsights2011HCPs_and_Social_Mediapdf

Facebook v Twitter

bull 17 billion active users

bull gt 5 billion pieces of content daily

bull Need an account

bull Privacy options

bull ldquoFriendingrdquo required

313 million active users

500 million tweets daily 350000min

6000 tweetssec

Public

Followbe follow

Donrsquot need an account to read tweets

140 characters (280 for some)

httpszephoriacomtop-15-valuable-facebook-statisticshttpwwwinternetlivestatscom httpwwwstatistacomstatistics272014global-social-networks-ranked-by-number-of-usershttpwwwciocomarticle2915592social-media7-staggering-social-media-use-by-the-minute-statshtmlslide2

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bullWHO

bullWHY

bullWHAT

bullWHEN

bullWHERE

bullHOW

AIMW18ChiefChat

WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office

bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18

ChiefChat

WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning

Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18

ChiefChat

WHY WHY YESbull ldquoLook at merdquo

bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share

with youbull Look at what we can

converse amp talk aboutbull Look at how I can celebrate

our residents

AIMW18ChiefChat

ala Dr Adam Cifu adamcifu

Why be active with social media

AIMW18ChiefChat

Why be active with social media

bull Creating own brand

bull Access to leaders

bull Networking and matchmaking

bull Flattening hierarchies

60 of physicians say their most popular activity on social media =

Following what colleagues are sharing and discussing

Publicis Healthware International

Why be active with social media

AIMW18ChiefChat

bull Voice opinions and be heard

bull Curate high-yield health-related content

bull Develop reputation for professional commitment and advocacy

bull ACCESS amp VOICE

Chretien Tuck Simon Singh Kind JGIM 2015

Why use social media in UME

AIMW18ChiefChat

Why use social media in GMERole of Twitter

Remember teaching points from morning report N=39 64

Capture major teaching points from morning report 43 70

Makes residents feel less removed from the program during external rotations

38 62

Enhances overall education in residency 42 69

Categories of Informative Tweets

Morning report 51 84

General medical information 53 87

Resident accomplishments social events other institution-specific information

49 80

Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015

AIMW18ChiefChat

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

Disclosures Objectives amp Disclaimers

bull No financial disclosures

bull Objectives bull Define ldquohealth care social mediardquo (hcsm) and describe its

value in the modern health care landscape

bull Categorize various uses of hcsm using a modified version of Bloomrsquos Taxonomy

bull Explore how Twitter can compliment and enhance your residency program

bull Use Twitter to practice specific skills

AIMW18ChiefChat

Disclosures Objectives amp Disclaimers

bull Disclaimerbull Real social media will be involved

bull Requestbull Please have Twitter open on computer

browsers or smartphones

AIMW18ChiefChat

Getting to know you Show of hands

Who already has a personal Twitter account

Who comes from an institution with an IM program account

How advanced are your Social Media Skills

Novice Intermediate Advanced

AIMW18ChiefChat

A History of Social Mediabull Thefacebook February 4 2004 at Harvard

httpsenwikipediaorgwikiHistory_of_Facebook

Harvard other Ivy League Ursquos Boston-area schools nationally and internationally

JDoe___eduAIMW18ChiefChat

AIMW18ChiefChat

Social Media Use

Pew Research Center Surveys

2015 76 of American adult internet users 65 of all American adults

Residents and early career physiciansAIMW18ChiefChat

Physician Social Media Use

bull 72 of physicians use social mediabull 29 personal

bull 6 professional

bull 37 personal and professional

bull Platform for professional usebull Facebook (86) gt LinkedIn (42) gt Twitter (20)

httpmarketing-imagesubmmedicacomInsights2011HCPs_and_Social_Mediapdf

Facebook v Twitter

bull 17 billion active users

bull gt 5 billion pieces of content daily

bull Need an account

bull Privacy options

bull ldquoFriendingrdquo required

313 million active users

500 million tweets daily 350000min

6000 tweetssec

Public

Followbe follow

Donrsquot need an account to read tweets

140 characters (280 for some)

httpszephoriacomtop-15-valuable-facebook-statisticshttpwwwinternetlivestatscom httpwwwstatistacomstatistics272014global-social-networks-ranked-by-number-of-usershttpwwwciocomarticle2915592social-media7-staggering-social-media-use-by-the-minute-statshtmlslide2

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bullWHO

bullWHY

bullWHAT

bullWHEN

bullWHERE

bullHOW

AIMW18ChiefChat

WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office

bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18

ChiefChat

WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning

Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18

ChiefChat

WHY WHY YESbull ldquoLook at merdquo

bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share

with youbull Look at what we can

converse amp talk aboutbull Look at how I can celebrate

our residents

AIMW18ChiefChat

ala Dr Adam Cifu adamcifu

Why be active with social media

AIMW18ChiefChat

Why be active with social media

bull Creating own brand

bull Access to leaders

bull Networking and matchmaking

bull Flattening hierarchies

60 of physicians say their most popular activity on social media =

Following what colleagues are sharing and discussing

Publicis Healthware International

Why be active with social media

AIMW18ChiefChat

bull Voice opinions and be heard

bull Curate high-yield health-related content

bull Develop reputation for professional commitment and advocacy

bull ACCESS amp VOICE

Chretien Tuck Simon Singh Kind JGIM 2015

Why use social media in UME

AIMW18ChiefChat

Why use social media in GMERole of Twitter

Remember teaching points from morning report N=39 64

Capture major teaching points from morning report 43 70

Makes residents feel less removed from the program during external rotations

38 62

Enhances overall education in residency 42 69

Categories of Informative Tweets

Morning report 51 84

General medical information 53 87

Resident accomplishments social events other institution-specific information

49 80

Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015

AIMW18ChiefChat

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

Disclosures Objectives amp Disclaimers

bull Disclaimerbull Real social media will be involved

bull Requestbull Please have Twitter open on computer

browsers or smartphones

AIMW18ChiefChat

Getting to know you Show of hands

Who already has a personal Twitter account

Who comes from an institution with an IM program account

How advanced are your Social Media Skills

Novice Intermediate Advanced

AIMW18ChiefChat

A History of Social Mediabull Thefacebook February 4 2004 at Harvard

httpsenwikipediaorgwikiHistory_of_Facebook

Harvard other Ivy League Ursquos Boston-area schools nationally and internationally

JDoe___eduAIMW18ChiefChat

AIMW18ChiefChat

Social Media Use

Pew Research Center Surveys

2015 76 of American adult internet users 65 of all American adults

Residents and early career physiciansAIMW18ChiefChat

Physician Social Media Use

bull 72 of physicians use social mediabull 29 personal

bull 6 professional

bull 37 personal and professional

bull Platform for professional usebull Facebook (86) gt LinkedIn (42) gt Twitter (20)

httpmarketing-imagesubmmedicacomInsights2011HCPs_and_Social_Mediapdf

Facebook v Twitter

bull 17 billion active users

bull gt 5 billion pieces of content daily

bull Need an account

bull Privacy options

bull ldquoFriendingrdquo required

313 million active users

500 million tweets daily 350000min

6000 tweetssec

Public

Followbe follow

Donrsquot need an account to read tweets

140 characters (280 for some)

httpszephoriacomtop-15-valuable-facebook-statisticshttpwwwinternetlivestatscom httpwwwstatistacomstatistics272014global-social-networks-ranked-by-number-of-usershttpwwwciocomarticle2915592social-media7-staggering-social-media-use-by-the-minute-statshtmlslide2

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bullWHO

bullWHY

bullWHAT

bullWHEN

bullWHERE

bullHOW

AIMW18ChiefChat

WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office

bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18

ChiefChat

WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning

Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18

ChiefChat

WHY WHY YESbull ldquoLook at merdquo

bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share

with youbull Look at what we can

converse amp talk aboutbull Look at how I can celebrate

our residents

AIMW18ChiefChat

ala Dr Adam Cifu adamcifu

Why be active with social media

AIMW18ChiefChat

Why be active with social media

bull Creating own brand

bull Access to leaders

bull Networking and matchmaking

bull Flattening hierarchies

60 of physicians say their most popular activity on social media =

Following what colleagues are sharing and discussing

Publicis Healthware International

Why be active with social media

AIMW18ChiefChat

bull Voice opinions and be heard

bull Curate high-yield health-related content

bull Develop reputation for professional commitment and advocacy

bull ACCESS amp VOICE

Chretien Tuck Simon Singh Kind JGIM 2015

Why use social media in UME

AIMW18ChiefChat

Why use social media in GMERole of Twitter

Remember teaching points from morning report N=39 64

Capture major teaching points from morning report 43 70

Makes residents feel less removed from the program during external rotations

38 62

Enhances overall education in residency 42 69

Categories of Informative Tweets

Morning report 51 84

General medical information 53 87

Resident accomplishments social events other institution-specific information

49 80

Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015

AIMW18ChiefChat

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

Getting to know you Show of hands

Who already has a personal Twitter account

Who comes from an institution with an IM program account

How advanced are your Social Media Skills

Novice Intermediate Advanced

AIMW18ChiefChat

A History of Social Mediabull Thefacebook February 4 2004 at Harvard

httpsenwikipediaorgwikiHistory_of_Facebook

Harvard other Ivy League Ursquos Boston-area schools nationally and internationally

JDoe___eduAIMW18ChiefChat

AIMW18ChiefChat

Social Media Use

Pew Research Center Surveys

2015 76 of American adult internet users 65 of all American adults

Residents and early career physiciansAIMW18ChiefChat

Physician Social Media Use

bull 72 of physicians use social mediabull 29 personal

bull 6 professional

bull 37 personal and professional

bull Platform for professional usebull Facebook (86) gt LinkedIn (42) gt Twitter (20)

httpmarketing-imagesubmmedicacomInsights2011HCPs_and_Social_Mediapdf

Facebook v Twitter

bull 17 billion active users

bull gt 5 billion pieces of content daily

bull Need an account

bull Privacy options

bull ldquoFriendingrdquo required

313 million active users

500 million tweets daily 350000min

6000 tweetssec

Public

Followbe follow

Donrsquot need an account to read tweets

140 characters (280 for some)

httpszephoriacomtop-15-valuable-facebook-statisticshttpwwwinternetlivestatscom httpwwwstatistacomstatistics272014global-social-networks-ranked-by-number-of-usershttpwwwciocomarticle2915592social-media7-staggering-social-media-use-by-the-minute-statshtmlslide2

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bullWHO

bullWHY

bullWHAT

bullWHEN

bullWHERE

bullHOW

AIMW18ChiefChat

WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office

bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18

ChiefChat

WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning

Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18

ChiefChat

WHY WHY YESbull ldquoLook at merdquo

bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share

with youbull Look at what we can

converse amp talk aboutbull Look at how I can celebrate

our residents

AIMW18ChiefChat

ala Dr Adam Cifu adamcifu

Why be active with social media

AIMW18ChiefChat

Why be active with social media

bull Creating own brand

bull Access to leaders

bull Networking and matchmaking

bull Flattening hierarchies

60 of physicians say their most popular activity on social media =

Following what colleagues are sharing and discussing

Publicis Healthware International

Why be active with social media

AIMW18ChiefChat

bull Voice opinions and be heard

bull Curate high-yield health-related content

bull Develop reputation for professional commitment and advocacy

bull ACCESS amp VOICE

Chretien Tuck Simon Singh Kind JGIM 2015

Why use social media in UME

AIMW18ChiefChat

Why use social media in GMERole of Twitter

Remember teaching points from morning report N=39 64

Capture major teaching points from morning report 43 70

Makes residents feel less removed from the program during external rotations

38 62

Enhances overall education in residency 42 69

Categories of Informative Tweets

Morning report 51 84

General medical information 53 87

Resident accomplishments social events other institution-specific information

49 80

Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015

AIMW18ChiefChat

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

A History of Social Mediabull Thefacebook February 4 2004 at Harvard

httpsenwikipediaorgwikiHistory_of_Facebook

Harvard other Ivy League Ursquos Boston-area schools nationally and internationally

JDoe___eduAIMW18ChiefChat

AIMW18ChiefChat

Social Media Use

Pew Research Center Surveys

2015 76 of American adult internet users 65 of all American adults

Residents and early career physiciansAIMW18ChiefChat

Physician Social Media Use

bull 72 of physicians use social mediabull 29 personal

bull 6 professional

bull 37 personal and professional

bull Platform for professional usebull Facebook (86) gt LinkedIn (42) gt Twitter (20)

httpmarketing-imagesubmmedicacomInsights2011HCPs_and_Social_Mediapdf

Facebook v Twitter

bull 17 billion active users

bull gt 5 billion pieces of content daily

bull Need an account

bull Privacy options

bull ldquoFriendingrdquo required

313 million active users

500 million tweets daily 350000min

6000 tweetssec

Public

Followbe follow

Donrsquot need an account to read tweets

140 characters (280 for some)

httpszephoriacomtop-15-valuable-facebook-statisticshttpwwwinternetlivestatscom httpwwwstatistacomstatistics272014global-social-networks-ranked-by-number-of-usershttpwwwciocomarticle2915592social-media7-staggering-social-media-use-by-the-minute-statshtmlslide2

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bullWHO

bullWHY

bullWHAT

bullWHEN

bullWHERE

bullHOW

AIMW18ChiefChat

WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office

bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18

ChiefChat

WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning

Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18

ChiefChat

WHY WHY YESbull ldquoLook at merdquo

bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share

with youbull Look at what we can

converse amp talk aboutbull Look at how I can celebrate

our residents

AIMW18ChiefChat

ala Dr Adam Cifu adamcifu

Why be active with social media

AIMW18ChiefChat

Why be active with social media

bull Creating own brand

bull Access to leaders

bull Networking and matchmaking

bull Flattening hierarchies

60 of physicians say their most popular activity on social media =

Following what colleagues are sharing and discussing

Publicis Healthware International

Why be active with social media

AIMW18ChiefChat

bull Voice opinions and be heard

bull Curate high-yield health-related content

bull Develop reputation for professional commitment and advocacy

bull ACCESS amp VOICE

Chretien Tuck Simon Singh Kind JGIM 2015

Why use social media in UME

AIMW18ChiefChat

Why use social media in GMERole of Twitter

Remember teaching points from morning report N=39 64

Capture major teaching points from morning report 43 70

Makes residents feel less removed from the program during external rotations

38 62

Enhances overall education in residency 42 69

Categories of Informative Tweets

Morning report 51 84

General medical information 53 87

Resident accomplishments social events other institution-specific information

49 80

Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015

AIMW18ChiefChat

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

AIMW18ChiefChat

Social Media Use

Pew Research Center Surveys

2015 76 of American adult internet users 65 of all American adults

Residents and early career physiciansAIMW18ChiefChat

Physician Social Media Use

bull 72 of physicians use social mediabull 29 personal

bull 6 professional

bull 37 personal and professional

bull Platform for professional usebull Facebook (86) gt LinkedIn (42) gt Twitter (20)

httpmarketing-imagesubmmedicacomInsights2011HCPs_and_Social_Mediapdf

Facebook v Twitter

bull 17 billion active users

bull gt 5 billion pieces of content daily

bull Need an account

bull Privacy options

bull ldquoFriendingrdquo required

313 million active users

500 million tweets daily 350000min

6000 tweetssec

Public

Followbe follow

Donrsquot need an account to read tweets

140 characters (280 for some)

httpszephoriacomtop-15-valuable-facebook-statisticshttpwwwinternetlivestatscom httpwwwstatistacomstatistics272014global-social-networks-ranked-by-number-of-usershttpwwwciocomarticle2915592social-media7-staggering-social-media-use-by-the-minute-statshtmlslide2

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bullWHO

bullWHY

bullWHAT

bullWHEN

bullWHERE

bullHOW

AIMW18ChiefChat

WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office

bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18

ChiefChat

WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning

Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18

ChiefChat

WHY WHY YESbull ldquoLook at merdquo

bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share

with youbull Look at what we can

converse amp talk aboutbull Look at how I can celebrate

our residents

AIMW18ChiefChat

ala Dr Adam Cifu adamcifu

Why be active with social media

AIMW18ChiefChat

Why be active with social media

bull Creating own brand

bull Access to leaders

bull Networking and matchmaking

bull Flattening hierarchies

60 of physicians say their most popular activity on social media =

Following what colleagues are sharing and discussing

Publicis Healthware International

Why be active with social media

AIMW18ChiefChat

bull Voice opinions and be heard

bull Curate high-yield health-related content

bull Develop reputation for professional commitment and advocacy

bull ACCESS amp VOICE

Chretien Tuck Simon Singh Kind JGIM 2015

Why use social media in UME

AIMW18ChiefChat

Why use social media in GMERole of Twitter

Remember teaching points from morning report N=39 64

Capture major teaching points from morning report 43 70

Makes residents feel less removed from the program during external rotations

38 62

Enhances overall education in residency 42 69

Categories of Informative Tweets

Morning report 51 84

General medical information 53 87

Resident accomplishments social events other institution-specific information

49 80

Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015

AIMW18ChiefChat

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

Social Media Use

Pew Research Center Surveys

2015 76 of American adult internet users 65 of all American adults

Residents and early career physiciansAIMW18ChiefChat

Physician Social Media Use

bull 72 of physicians use social mediabull 29 personal

bull 6 professional

bull 37 personal and professional

bull Platform for professional usebull Facebook (86) gt LinkedIn (42) gt Twitter (20)

httpmarketing-imagesubmmedicacomInsights2011HCPs_and_Social_Mediapdf

Facebook v Twitter

bull 17 billion active users

bull gt 5 billion pieces of content daily

bull Need an account

bull Privacy options

bull ldquoFriendingrdquo required

313 million active users

500 million tweets daily 350000min

6000 tweetssec

Public

Followbe follow

Donrsquot need an account to read tweets

140 characters (280 for some)

httpszephoriacomtop-15-valuable-facebook-statisticshttpwwwinternetlivestatscom httpwwwstatistacomstatistics272014global-social-networks-ranked-by-number-of-usershttpwwwciocomarticle2915592social-media7-staggering-social-media-use-by-the-minute-statshtmlslide2

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bullWHO

bullWHY

bullWHAT

bullWHEN

bullWHERE

bullHOW

AIMW18ChiefChat

WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office

bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18

ChiefChat

WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning

Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18

ChiefChat

WHY WHY YESbull ldquoLook at merdquo

bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share

with youbull Look at what we can

converse amp talk aboutbull Look at how I can celebrate

our residents

AIMW18ChiefChat

ala Dr Adam Cifu adamcifu

Why be active with social media

AIMW18ChiefChat

Why be active with social media

bull Creating own brand

bull Access to leaders

bull Networking and matchmaking

bull Flattening hierarchies

60 of physicians say their most popular activity on social media =

Following what colleagues are sharing and discussing

Publicis Healthware International

Why be active with social media

AIMW18ChiefChat

bull Voice opinions and be heard

bull Curate high-yield health-related content

bull Develop reputation for professional commitment and advocacy

bull ACCESS amp VOICE

Chretien Tuck Simon Singh Kind JGIM 2015

Why use social media in UME

AIMW18ChiefChat

Why use social media in GMERole of Twitter

Remember teaching points from morning report N=39 64

Capture major teaching points from morning report 43 70

Makes residents feel less removed from the program during external rotations

38 62

Enhances overall education in residency 42 69

Categories of Informative Tweets

Morning report 51 84

General medical information 53 87

Resident accomplishments social events other institution-specific information

49 80

Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015

AIMW18ChiefChat

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

Physician Social Media Use

bull 72 of physicians use social mediabull 29 personal

bull 6 professional

bull 37 personal and professional

bull Platform for professional usebull Facebook (86) gt LinkedIn (42) gt Twitter (20)

httpmarketing-imagesubmmedicacomInsights2011HCPs_and_Social_Mediapdf

Facebook v Twitter

bull 17 billion active users

bull gt 5 billion pieces of content daily

bull Need an account

bull Privacy options

bull ldquoFriendingrdquo required

313 million active users

500 million tweets daily 350000min

6000 tweetssec

Public

Followbe follow

Donrsquot need an account to read tweets

140 characters (280 for some)

httpszephoriacomtop-15-valuable-facebook-statisticshttpwwwinternetlivestatscom httpwwwstatistacomstatistics272014global-social-networks-ranked-by-number-of-usershttpwwwciocomarticle2915592social-media7-staggering-social-media-use-by-the-minute-statshtmlslide2

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bullWHO

bullWHY

bullWHAT

bullWHEN

bullWHERE

bullHOW

AIMW18ChiefChat

WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office

bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18

ChiefChat

WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning

Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18

ChiefChat

WHY WHY YESbull ldquoLook at merdquo

bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share

with youbull Look at what we can

converse amp talk aboutbull Look at how I can celebrate

our residents

AIMW18ChiefChat

ala Dr Adam Cifu adamcifu

Why be active with social media

AIMW18ChiefChat

Why be active with social media

bull Creating own brand

bull Access to leaders

bull Networking and matchmaking

bull Flattening hierarchies

60 of physicians say their most popular activity on social media =

Following what colleagues are sharing and discussing

Publicis Healthware International

Why be active with social media

AIMW18ChiefChat

bull Voice opinions and be heard

bull Curate high-yield health-related content

bull Develop reputation for professional commitment and advocacy

bull ACCESS amp VOICE

Chretien Tuck Simon Singh Kind JGIM 2015

Why use social media in UME

AIMW18ChiefChat

Why use social media in GMERole of Twitter

Remember teaching points from morning report N=39 64

Capture major teaching points from morning report 43 70

Makes residents feel less removed from the program during external rotations

38 62

Enhances overall education in residency 42 69

Categories of Informative Tweets

Morning report 51 84

General medical information 53 87

Resident accomplishments social events other institution-specific information

49 80

Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015

AIMW18ChiefChat

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

Facebook v Twitter

bull 17 billion active users

bull gt 5 billion pieces of content daily

bull Need an account

bull Privacy options

bull ldquoFriendingrdquo required

313 million active users

500 million tweets daily 350000min

6000 tweetssec

Public

Followbe follow

Donrsquot need an account to read tweets

140 characters (280 for some)

httpszephoriacomtop-15-valuable-facebook-statisticshttpwwwinternetlivestatscom httpwwwstatistacomstatistics272014global-social-networks-ranked-by-number-of-usershttpwwwciocomarticle2915592social-media7-staggering-social-media-use-by-the-minute-statshtmlslide2

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bullWHO

bullWHY

bullWHAT

bullWHEN

bullWHERE

bullHOW

AIMW18ChiefChat

WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office

bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18

ChiefChat

WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning

Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18

ChiefChat

WHY WHY YESbull ldquoLook at merdquo

bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share

with youbull Look at what we can

converse amp talk aboutbull Look at how I can celebrate

our residents

AIMW18ChiefChat

ala Dr Adam Cifu adamcifu

Why be active with social media

AIMW18ChiefChat

Why be active with social media

bull Creating own brand

bull Access to leaders

bull Networking and matchmaking

bull Flattening hierarchies

60 of physicians say their most popular activity on social media =

Following what colleagues are sharing and discussing

Publicis Healthware International

Why be active with social media

AIMW18ChiefChat

bull Voice opinions and be heard

bull Curate high-yield health-related content

bull Develop reputation for professional commitment and advocacy

bull ACCESS amp VOICE

Chretien Tuck Simon Singh Kind JGIM 2015

Why use social media in UME

AIMW18ChiefChat

Why use social media in GMERole of Twitter

Remember teaching points from morning report N=39 64

Capture major teaching points from morning report 43 70

Makes residents feel less removed from the program during external rotations

38 62

Enhances overall education in residency 42 69

Categories of Informative Tweets

Morning report 51 84

General medical information 53 87

Resident accomplishments social events other institution-specific information

49 80

Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015

AIMW18ChiefChat

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

Twitter for Internal Medicine Residency Programs

bullWHO

bullWHY

bullWHAT

bullWHEN

bullWHERE

bullHOW

AIMW18ChiefChat

WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office

bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18

ChiefChat

WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning

Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18

ChiefChat

WHY WHY YESbull ldquoLook at merdquo

bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share

with youbull Look at what we can

converse amp talk aboutbull Look at how I can celebrate

our residents

AIMW18ChiefChat

ala Dr Adam Cifu adamcifu

Why be active with social media

AIMW18ChiefChat

Why be active with social media

bull Creating own brand

bull Access to leaders

bull Networking and matchmaking

bull Flattening hierarchies

60 of physicians say their most popular activity on social media =

Following what colleagues are sharing and discussing

Publicis Healthware International

Why be active with social media

AIMW18ChiefChat

bull Voice opinions and be heard

bull Curate high-yield health-related content

bull Develop reputation for professional commitment and advocacy

bull ACCESS amp VOICE

Chretien Tuck Simon Singh Kind JGIM 2015

Why use social media in UME

AIMW18ChiefChat

Why use social media in GMERole of Twitter

Remember teaching points from morning report N=39 64

Capture major teaching points from morning report 43 70

Makes residents feel less removed from the program during external rotations

38 62

Enhances overall education in residency 42 69

Categories of Informative Tweets

Morning report 51 84

General medical information 53 87

Resident accomplishments social events other institution-specific information

49 80

Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015

AIMW18ChiefChat

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office

bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18

ChiefChat

WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning

Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18

ChiefChat

WHY WHY YESbull ldquoLook at merdquo

bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share

with youbull Look at what we can

converse amp talk aboutbull Look at how I can celebrate

our residents

AIMW18ChiefChat

ala Dr Adam Cifu adamcifu

Why be active with social media

AIMW18ChiefChat

Why be active with social media

bull Creating own brand

bull Access to leaders

bull Networking and matchmaking

bull Flattening hierarchies

60 of physicians say their most popular activity on social media =

Following what colleagues are sharing and discussing

Publicis Healthware International

Why be active with social media

AIMW18ChiefChat

bull Voice opinions and be heard

bull Curate high-yield health-related content

bull Develop reputation for professional commitment and advocacy

bull ACCESS amp VOICE

Chretien Tuck Simon Singh Kind JGIM 2015

Why use social media in UME

AIMW18ChiefChat

Why use social media in GMERole of Twitter

Remember teaching points from morning report N=39 64

Capture major teaching points from morning report 43 70

Makes residents feel less removed from the program during external rotations

38 62

Enhances overall education in residency 42 69

Categories of Informative Tweets

Morning report 51 84

General medical information 53 87

Resident accomplishments social events other institution-specific information

49 80

Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015

AIMW18ChiefChat

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning

Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18

ChiefChat

WHY WHY YESbull ldquoLook at merdquo

bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share

with youbull Look at what we can

converse amp talk aboutbull Look at how I can celebrate

our residents

AIMW18ChiefChat

ala Dr Adam Cifu adamcifu

Why be active with social media

AIMW18ChiefChat

Why be active with social media

bull Creating own brand

bull Access to leaders

bull Networking and matchmaking

bull Flattening hierarchies

60 of physicians say their most popular activity on social media =

Following what colleagues are sharing and discussing

Publicis Healthware International

Why be active with social media

AIMW18ChiefChat

bull Voice opinions and be heard

bull Curate high-yield health-related content

bull Develop reputation for professional commitment and advocacy

bull ACCESS amp VOICE

Chretien Tuck Simon Singh Kind JGIM 2015

Why use social media in UME

AIMW18ChiefChat

Why use social media in GMERole of Twitter

Remember teaching points from morning report N=39 64

Capture major teaching points from morning report 43 70

Makes residents feel less removed from the program during external rotations

38 62

Enhances overall education in residency 42 69

Categories of Informative Tweets

Morning report 51 84

General medical information 53 87

Resident accomplishments social events other institution-specific information

49 80

Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015

AIMW18ChiefChat

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

WHY WHY YESbull ldquoLook at merdquo

bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share

with youbull Look at what we can

converse amp talk aboutbull Look at how I can celebrate

our residents

AIMW18ChiefChat

ala Dr Adam Cifu adamcifu

Why be active with social media

AIMW18ChiefChat

Why be active with social media

bull Creating own brand

bull Access to leaders

bull Networking and matchmaking

bull Flattening hierarchies

60 of physicians say their most popular activity on social media =

Following what colleagues are sharing and discussing

Publicis Healthware International

Why be active with social media

AIMW18ChiefChat

bull Voice opinions and be heard

bull Curate high-yield health-related content

bull Develop reputation for professional commitment and advocacy

bull ACCESS amp VOICE

Chretien Tuck Simon Singh Kind JGIM 2015

Why use social media in UME

AIMW18ChiefChat

Why use social media in GMERole of Twitter

Remember teaching points from morning report N=39 64

Capture major teaching points from morning report 43 70

Makes residents feel less removed from the program during external rotations

38 62

Enhances overall education in residency 42 69

Categories of Informative Tweets

Morning report 51 84

General medical information 53 87

Resident accomplishments social events other institution-specific information

49 80

Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015

AIMW18ChiefChat

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

ala Dr Adam Cifu adamcifu

Why be active with social media

AIMW18ChiefChat

Why be active with social media

bull Creating own brand

bull Access to leaders

bull Networking and matchmaking

bull Flattening hierarchies

60 of physicians say their most popular activity on social media =

Following what colleagues are sharing and discussing

Publicis Healthware International

Why be active with social media

AIMW18ChiefChat

bull Voice opinions and be heard

bull Curate high-yield health-related content

bull Develop reputation for professional commitment and advocacy

bull ACCESS amp VOICE

Chretien Tuck Simon Singh Kind JGIM 2015

Why use social media in UME

AIMW18ChiefChat

Why use social media in GMERole of Twitter

Remember teaching points from morning report N=39 64

Capture major teaching points from morning report 43 70

Makes residents feel less removed from the program during external rotations

38 62

Enhances overall education in residency 42 69

Categories of Informative Tweets

Morning report 51 84

General medical information 53 87

Resident accomplishments social events other institution-specific information

49 80

Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015

AIMW18ChiefChat

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

Why be active with social media

bull Creating own brand

bull Access to leaders

bull Networking and matchmaking

bull Flattening hierarchies

60 of physicians say their most popular activity on social media =

Following what colleagues are sharing and discussing

Publicis Healthware International

Why be active with social media

AIMW18ChiefChat

bull Voice opinions and be heard

bull Curate high-yield health-related content

bull Develop reputation for professional commitment and advocacy

bull ACCESS amp VOICE

Chretien Tuck Simon Singh Kind JGIM 2015

Why use social media in UME

AIMW18ChiefChat

Why use social media in GMERole of Twitter

Remember teaching points from morning report N=39 64

Capture major teaching points from morning report 43 70

Makes residents feel less removed from the program during external rotations

38 62

Enhances overall education in residency 42 69

Categories of Informative Tweets

Morning report 51 84

General medical information 53 87

Resident accomplishments social events other institution-specific information

49 80

Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015

AIMW18ChiefChat

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

60 of physicians say their most popular activity on social media =

Following what colleagues are sharing and discussing

Publicis Healthware International

Why be active with social media

AIMW18ChiefChat

bull Voice opinions and be heard

bull Curate high-yield health-related content

bull Develop reputation for professional commitment and advocacy

bull ACCESS amp VOICE

Chretien Tuck Simon Singh Kind JGIM 2015

Why use social media in UME

AIMW18ChiefChat

Why use social media in GMERole of Twitter

Remember teaching points from morning report N=39 64

Capture major teaching points from morning report 43 70

Makes residents feel less removed from the program during external rotations

38 62

Enhances overall education in residency 42 69

Categories of Informative Tweets

Morning report 51 84

General medical information 53 87

Resident accomplishments social events other institution-specific information

49 80

Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015

AIMW18ChiefChat

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

bull Voice opinions and be heard

bull Curate high-yield health-related content

bull Develop reputation for professional commitment and advocacy

bull ACCESS amp VOICE

Chretien Tuck Simon Singh Kind JGIM 2015

Why use social media in UME

AIMW18ChiefChat

Why use social media in GMERole of Twitter

Remember teaching points from morning report N=39 64

Capture major teaching points from morning report 43 70

Makes residents feel less removed from the program during external rotations

38 62

Enhances overall education in residency 42 69

Categories of Informative Tweets

Morning report 51 84

General medical information 53 87

Resident accomplishments social events other institution-specific information

49 80

Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015

AIMW18ChiefChat

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

Why use social media in GMERole of Twitter

Remember teaching points from morning report N=39 64

Capture major teaching points from morning report 43 70

Makes residents feel less removed from the program during external rotations

38 62

Enhances overall education in residency 42 69

Categories of Informative Tweets

Morning report 51 84

General medical information 53 87

Resident accomplishments social events other institution-specific information

49 80

Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015

AIMW18ChiefChat

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

AIMW18ChiefChat

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

Twitter in Scholarship

AIMW18ChiefChat

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

Twitter for Internal Medicine Residency Programs

bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community

bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN

AIMW18ChiefChat

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations

bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces

bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match

bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18

ChiefChat

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

HOW

AIMW18ChiefChat

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

CONSUME

PROMOTE

DISCUSS

CREATE

Remember Understand

Connect Celebrate

Evaluate Analyze Apply

Produce original work

AIMW18ChiefChat

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

AIMW18ChiefChat

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has

accessbullCraft your ldquobiordquo

AIMW18ChiefChat

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

[ ]

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

AIMW18ChiefChat

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

MANAGING MULTIPLE ACCOUNTS

OHSUIMRes

aoglasser

AIMW18ChiefChat

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

Twitter vocabulary

TweetReTweet

(RT)

Modified Tweet(MT)

Quote Tweet

Reply

Follower Follow HT or SO Handle Hashtag

DM 140 Characters

280 Characters

Thread

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

Hashtag versus Handle Hashtag = identify subject matter

A trail of breadcrumbs

Handle = identify individual accounts

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

1 Identify a Chief or IM program handle

2 Follow that handle

3 Find something they have tweeted that you find valuable

4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

AIMW18ChiefChat

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

Anatomy of a Tweet

AIMW18ChiefChat

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

Anatomy of a TweetUser name

Twitter handle

Profile picture

Mentions

Hashtags

Link

LikesRetweets

Replies

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

TWITTING TIPS amp TRICKS

bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture

OR

AIMW18ChiefChat

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

SHOW IT OFFEDUCATIONAL INNOVATIONS

TWITTER PEARL media posts get more attention than just text

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

Itrsquos OK to show your program and residents having fun

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

TEACHEDUCATIONAL CONTENT

TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

Sharing content and meded

AIMW18ChiefChat

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

CELEBRATE ANDMAKE ANNOUNCEMENTS

AIMW18ChiefChat

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

WELLNESS

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

PROMOTE

1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)

2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)

3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them

aboutrdquo your programbull Use AIMW18 and ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

AIMW18ChiefChat

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

AIMW18ChiefChat

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

JHMChat

(monthly)

MedEdChat

(thurs 9pm)

hcrldr

(tue 830pm)

AIMW18ChiefChat

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

How to chat

bull Search the Hashtag

bull Follow latest and refresh

bullContribute with likes RT

QT and replies

bullPro Tip TweetDeck

AIMW18ChiefChat

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

DISCUSS

1 Teampair up

2 GreenQoDay will tweet a question

3 Discuss

bull Find an answer to the question and tweet it with an image reference mention

bull TAG ChiefChat in your reply

bull Follow the conversation ndash like RT QT and reply to others regarding their tweets

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

AIMW18ChiefChat

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

AIMW18ChiefChat

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

AIMW18ChiefChat

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

The single biggest problem with communication is the illusion that it

has taken place

George Bernard Shaw

AIMW18ChiefChat

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

TWITTER ANALYTICS

bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

bullWhat was liked

bullWho replied to your tweet

bullWhat is being retweeted

bullWho mentioned you

AIMW18ChiefChat

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

PROFESSIONALISM = Common sensebull AVOID

bull Privacy violations

bull Conflicts of interest

bull Inappropriate relationships with patients

bull Lapses in professionalism

bull Violating institution social media policy

bull Tweeting while angry or impaired

bull Separate personal from professional presence

AIMW18ChiefChat

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

SOCIAL MEDIA BEST PRACTICE

bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25

bull NEVER share private information

bull Never share potentially identifiable information

bull Be respectful of patients

bull Be respectful of outside hospitals past treatment teams and consultants

bull Do not give specific medical advice

SOCIAL MEDIA

BEST PRACTICE

bull How do you deal with spam and trolls

CREATE

Today wersquove created a space

ChiefChat

What can we do with this space

bull Get advice from graduating Chiefs

bull Arrange a follow up chat What should be the focus

bull Invite new learners or faculty and get their requestsadvice

AIMW18ChiefChat

AIMW18ChiefChat

httpbitly2p4R0gp

CREATE

Today wersquove created a space

ChiefChat

What can we do with this space

bull Get advice from graduating Chiefs

bull Arrange a follow up chat What should be the focus

bull Invite new learners or faculty and get their requestsadvice

AIMW18ChiefChat

AIMW18ChiefChat

httpbitly2p4R0gp

AIMW18ChiefChat

httpbitly2p4R0gp

httpbitly2p4R0gp