the changing face of recruitment: how technology and good marketing practice are key to future...
TRANSCRIPT
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About idibu
We believe that the relationships we have are what defines us. Life is all about great relationships and they are built on mutual respect, trust, honesty, support, good communication and good humour.
idibu is a talent marketing platform that facilitates better relationships between candidate and recruiter. The software integrates seamlessly into the candidate’s job seeking journey and into the recruiter’s workflow.
Used by over 500 businesses across the UK, APAC and the USA
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THE CHANGING FACE OF RECRUITMENTHOW TECHNOLOGY AND GOOD MARKETING PRACTICE AREKEY TO FUTURE SUCCESS
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A great candidate experience starts with a great recruiter experience.
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What candidates expect
• Frictionless: make life easy
• Mobile-centric: link up data
• Loyalty: has to be earned
• Authentic relationships: we are humans, not numbers
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We’re all marketers now
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Attract: Understand your target market
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Referrals stand out amongst fragmented sources
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Open your mind…
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Engage: Relationships develop through honest and authentic communication
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Great relationships are a competitive advantage
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Candidates only refer if they’ve had a great experience
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Retain: The right message to the right people at the right time
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To succeed, build better relationships
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Qualify: Test and share
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The recruiter of the future needs to be a full-stack employee
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Technology and tools should…
• Offer a frictionless, mobile experience
• Help navigate increased fragmentation and demands
• Follow a simple, yet adaptable workflow
• Automate repeat tasks
• Be simple to use
• Be flexible enough to play to each recruiter’s strengths
• Enable segmentation beyond locations, industry and skills