the business of apis 2009 - best buy
DESCRIPTION
What can be done with an API is limited only by imagination. However, what should be done using your API may have a more definable answer. Whether you are planning to leverage your API to extend your business model into new channels or to capture new revenue, it is The Business of APIs.TRANSCRIPT
“Best Buy remains the best house on a lousy block.”
Human Potential
Emergent
m.bestbuy.com
Fast Innovation
Try Stuff
remix.bestbuy.com
Remix Challenge
Remix Marketing
Remix Merchandising
Transparency / Trust
Sharing / Curiosity!
True Stories TV Ads
Blogging Rough Cuts!
Listening Machine
Brand Ambassadors
Top Twelpwers
Leadership