the benefits of dominating google 2012

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The Benefits of Dominating Google 2012 Google For Business

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Google For Business. The Benefits of Dominating Google 2012. Pay Per Click (PPC). PPC is a an internet advertising model used to direct traffic to websites Advertisers pay Google for every person that clicks on one of the advertisments. How Does PPC Work?. - PowerPoint PPT Presentation

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The Benefits of Dominating Google2012

Google For Business

Pay Per Click (PPC)

PPC is a an internet advertising model used to direct traffic to websites

Advertisers pay Google for every person that clicks on one of the advertisments

How Does PPC Work?

With PPC you are able to pinpoint your target market by choosing keywords

Advertisers bid on certain keywords and Google sells “clicks” to advertisers

This allows you to be extremely accurate with your advertising

What Are The Benefits?

Extremely targeted! Get your ads in front of

potential clients at the EXACT moment that they are searching for your good or service!

Real time trackability!

Search Engine Optimization (SEO)

SEO is the process of getting traffic from the free, organic, editorial or natural listings on search engines

There is a complex algorithim that governs who shows up on the top of the search results

Search Engine Optimization (SEO)

Every search engine has a different algorthim for what websites show up when a search term is entered.

Since Google has the most market share it is the most logical to optimize your page for Google

Google Bing Yahoo Ask AOL Other0

102030405060708090

Search Engine Market Share

Search Engine Market Share

How SEO Works Google takes a number of

things into consideration when ranking a page

We make sure your page has all of the needed ingredients for high visibility and success

SEO is a longer term solution to paid advertising that can put you on the TOP!

Google + For BusinessGoogle+ is Google’s

social networkGoogle+ Local

replaced Google Places recently

Businesses and places can be found, rated, and shared on Google+

Google+ For Business

There are 90 MILLION Google+ Users

A prescence on Google+ can help you be more visible online

Google+ gives you the opportunity to further connect with clients

Google + For Business

Google+ Allows you to share and promote your business

All of your sharing and promoting can be accuratley measured!