the aesthetic society 2015 product highlights … · the aesthetic society 2015 product highlights...

ESSENTIAL ASAPS PRODUCTS & SERVICES

TO HELP YOUR PRACTICE

THRIVE

NEW! GUIDE TO FACIAL REJUVENATION

THE AESTHETIC SOCIETY 2015P R O D U C T H I G H L I G H T S

NEW PROCEDURE BROCHURES: BUTTOCKS ENHANCEMENT, ARM & THIGH LIFT, DRAMATIC WEIGHT LOSS

THE AESTHETIC SOCIETY PRODUCT H IGHLIGHTS 1

THE AESTHETIC SOCIETY PRODUCT H IGHLIGHTS

WE ARE AESTHETICS WWW.SURGERY.ORG/SHOP Order online at surgery.org or via phone at 800.364.2147 or 562.799.2356

THE AESTHETIC SOCIETY WWW.SURGERY.ORG/SHOP

Order online at surgery.org or via phone at 800.364.2147 or 562.799.2356

For almost 50 years, The Aesthetic Society has been your

resource for cutting edge aesthetic education, bringing

you the knowledge you need, from the experts you trust.

In an effort to advance the science, art, and safe practice of

aesthetic plastic surgery, the Society offers a variety of products

and services intended to educate, promote patient care, and

ensure the success of your practice.

Place your order online at surgery.org/shop or by phone at

800.364.2147 or 562.799.2356.

ATTRACT NEW PATIENTS, BUILD YOUR PRACTICE

ASAPS Members rave that their patients love the Smart Beauty Guide products and the consumer website's visitors are hitting record numbers. Put these tools to work on your behalf today!

Created by branding experts, inspired by consumers, and designed to bring referrals to your door, Smart Beauty Guide is a robust campaign exclusively for Aesthetic Society members, with innovative elements utilizing all branches of marketing, including public relations, web, social media, video and print advertising. This dynamic brand is a multifaceted campaign designed to create awareness with prospective patients, and is just one more way The Aesthetic Society puts your dues to work for you! The Smart Beauty Guide campaign includes:

• A robust and interactive website (Pg. 2)

• Enhanced Practice Profile Pages (Pg. 3)

• The Smart Beauty Guide for Aesthetic Plastic Surgery and Cosmetic Medicine brochure (Pg. 4)

• NEW: Guide to Facial Rejuvenation (Pg. 5)

• NEW: A beautiful line of procedural brochures, including three new ones (Pg. 6-7)

• NEW: The entire procedure brochure line available Electronically on Canfield’s ViewMyConsult (Pg. 8)

• An eye-catching consultation folder (Pg. 9)

Helvetica Neue Light

Helvetica Neue Thin

Helvetica Neue Thin & Light

SMARTBEAUTYGUIDE.COMFeaturing an engaging, consumer-friendly website, SmartBeautyGuide.com is the consumer face for the Aesthetic Society.

HIGHLIGHTS FOR CONSUMERS: • Daily aesthetic surgery and cosmetic medicine news stories

• Some of the industry’s most comprehensive and detailed procedural information and statistics, including laser and light-based therapies and injectables, as well as combined procedures such as mommy makeover and procedures for men – complete with eye-catching illustrations

• Safety and planning tools to help consumers research and prepare for their consultation

• Engaging video clips on patient safety, emerging trends and new technologies

• Patient testimonial videos that share real plastic surgery stories

• Questions from patients, answered directly by ASAPS members, featured on procedure pages

• Featured local surgeon recommendations and optimized search easily connects consumers to an aesthetic surgeon in their area

• Monthly contests and product giveaways

• Engaging blogs from professional mommy, fashion and lifestyle bloggers along with guest blogs from ASAPS Members

• Before-and-after photos to help visualize optimal procedure results

• Personalized newsletter and contest emails

HIGHLIGHTS FOR MEMBERS:

• Localization: The Find a Surgeon database uses the latest Google mapping technologies to show potential patients members who reside in a specific geographic area

• Your practice on the home page: Purchasers of an Enhanced Practice Profile Page will have the opportunity to appear on the home page of Smart Beauty Guide

• A comprehensive metrics dashboard is available at asaps.org. It tells you how many referrals you receive from Smart Beauty Guide along with providing several other insightful statistics:

o How many potential patients clicked to view your phone number on standard listings

o How many viewed your before and after photos

o How many viewed Ask-A-Surgeon questions you have answered

o How many page views your Enhanced Profile has attracted

• No penalties for linking:

o Members linking to Smart Beauty Guide will have a completely customized experience for their patients and potential patients with the Find-A-Surgeon database hidden

ENHANCED PRACTICE PROFILE EXCLUSIVELY FOR MEMBERS AND BETTER THAN EVER!

Smart Beauty Guide, the Society's premier online consumer resource, has recently reached an all-time high in visitor traffic and is steadily increasing in viewership every month.

In December of 2014, ASAPS Members who held an Enhanced Practice Profile (EPP) received a combined 8,636 visits during a month-long period. This figure represents approximately 10% of the website’s monthly traffic - that’s a 10% conversion rate.

Now, you too can enjoy a completely redesigned EPP, which features a clean, clutter-free design and enhanced usability. Plus, by placing a direct link to your EPP on your website, visitors coming to Smart Beauty Guide will see you as the exclusive, featured surgeon, with all locator functionality hidden throughout the website.

Many websites offer physician profiles with annual fees ranging from $3,500 up to $5,000 - with an Aesthetic Society Enhanced Practice Profile you can get all of the benefits of a comprehensive online presence for only $699 per year (plus a one-time set-up fee of $399).

BENEFITS: • EPPs consistently get top rankings in major search engines

• EPPs receive preferred placement in the Select-A-Surgeon physician listings, which are fully optimized for local search

• Members with EPPs receive up to 3 times as much exposure to consumers as members with a basic listing

GREAT FEATURES, INCLUDING: • NEW! View At-A-Glance traffic statistics for your EPP

• List up to three locations (clinical practices only)

• Load up to three videos on your profile via YouTube

• Includes links to your practice website and your gallery of before and after photos

• Messaging features allow consumers to contact you directly, generating leads

• Ongoing development and enhancement

WANT TO MAXIMIZE YOUR EPP? • Answer questions and contribute before and after photos to the all-new Smart Beauty Guide photo gallery. The more you contribute, the better your online presence.

Sample EPP

CODE DESCRIPTION PRICE

WEB-DEV One-time set-up fee $399

WEB-M14 Annual Maintenance fee $699

Analytics At-A-Glance






SMART BEAUTY GUIDESMART BEAUTY GUIDE

ALL-NEW! GUIDE TO FACIAL REJUVENATION

CUSTOMIZABLE WITH PHOTO, BIO & PRACTICE INFOFilled with vetted Smart Beauty Guide content and proprietary illustrations and photography, the new Guide to Facial Rejuvenation is customizable with your photo, bio, and practice information. Covering essential skin care, cosmetic medicine, and aesthetic surgical procedures for the face, this brochure is sure to appeal to the patient seeking detailed education on the latest facial techniques

24 pages plus customizable cover. 8.5” x 11”. Exclusively for members of The Aesthetic Society.

Sold in packs of 500.

CODE DESCRIPTION

SBG-FR Guide to Facial Rejuvenation

PRICING

1 pack $1495

2 packs $2490


A GORGEOUS COMPREHENSIVE GUIDE TO AESTHETIC MEDICINE

SMART BEAUTY GUIDE FOR AESTHETIC PLASTIC SURGERY AND COSMETIC MEDICINE

Exclusively for members of The Aesthetic Society and customized to their practice, the dazzling Smart Beauty Guide highlights the benefits and techniques of today’s most popular cosmetic procedures, and includes explanations of terms commonly used with laser and light-based therapies. Beautiful illustrations and eye-catching photography make this brochure a must-have for any aesthetic practice, and our proprietary imagery you won’t find anywhere else..

40 pages packed with content, plus 8.5” x 11” cover. The cover font features a beautiful metallic blue ink.

Exclusively for members of The Aesthetic Society.

Sold in packs of 500.YOUR FACE 2

SMARTBEAUTYGUIDE

SMART BEAUTY GUIDE

B R O U G H T T O Y O U B YT H E A M E R I C A N S O C I E T Y F O RA E S T H E T I C P L A S T I C S U R G E R Y

Y O U R E X P E R T S O U R C E F O R A E S T H E T I C S U R G E R Y & C O S M E T I C M E D I C I N E

FOR AESTHETIC PLASTIC SURGERY AND COSMETIC MEDICINE

CODE DESCRIPTIONSBG-1 Smart Beauty Guide

PRICING1 pack $2499

2 packs $4499

FeeS There are usually four separate fees for cosmetic surgery: the surgeon’s fee, operating room

cost, anesthesia, and implant costs (if applicable). If the surgery is performed in the doctor’s own facility, the

operating room cost may be included. Generally, payment is made prior to surgery. Fees vary according to the

complexity of the operation, the location at which the surgery is performed and the type of anesthetic administered.

Choose your plastic surgeon based on qualifications, not price.

INSurANce As a rule, cosmetic plastic surgery is not covered by insurance. But when a cosmetic

procedure corrects a functional problem, there may be an exception. For example, a breast reduction can correct

a chronic backache, or an upper eye lift can improve vision impaired by eyelid hooding. In such cases, contact

your insurance company prior to surgery to obtain a predetermination of benefits.

SurgIcAl FAcIlITy Cosmetic surgery can be safely performed in a hospital, a

surgicenter or an accredited office-based surgical facility. If you select a member of the American Society

for Aesthetic Plastic Surgery, you can be sure that surgeon is operating in an accredited, state-licensed or

Medicare-certified facility. Even when you undergo a nonsurgical procedure, be sure you are in a facility

equipped for emergencies.

Before granting privileges, hospital review committees evaluate training and competency for specific

procedures. Even if you are having surgery in your doctor’s office, hospital privileges to perform the

procedure you will undergo is an assurance that you are in expert hands.

ANeSTHeSIA Some procedures can be performed with a local anesthetic to numb the treated area,

together with a sedative that induces relaxation. Occasionally a sedative may also be used to induce relaxation.

Other surgical procedures may require general anesthesia, providing sleep throughout the procedure. If general

anesthesia is used, it must be administered by a Board-certified anesthesiologist or certified registered

nurse anesthetist.

Surgery rISkS Cosmetic plastic surgery molds and reshapes living tissue, and the results are

not absolutely predictable. No surgeon can offer risk-free surgery or guarantee a perfect result.

Pre-AND POST-TreATMeNT INSTrucTIONS Your surgeon may request

medical clearance from your internist, heart doctor or anyone else treating you for a serious medical condition. Once

you’re cleared, your plastic surgeon will provide instructions that prepare you for a safe surgery and recovery. You will

probably be asked to avoid smoking, aspirin and certain other medications. After the procedure, you can expect activity

restrictions from several days to several weeks. Because it takes time for visible signs of healing to subside, plan significant

business and social activities after you’ve had sufficient time to heal.

COnSIDERInG ThE DETAILS

YOU’vE ChOSEn WELL & ChOSEn SMART

This certification guarantees that

your surgeon has completed a

minimum of five years of surgical

training following medical school,

including an approved residency

program in plastic surgery, and has

passed comprehensive oral and

written exams. ABPS certification

qualifies your surgeon to perform

reconstructive and cosmetic plastic

surgery of the face and entire body.

Do not be confused by other

official-sounding boards and

certifications. The ABPS is

recognized by the American Board

of Medical Specialties (ABMS),

which has approved medical

specialty boards since 1934.

There is no ABMS-recognized

certifying board with “cosmetic

surgery” in its name.

*If you live outside the United States,check your surgeon’s affiliation with a member society of the International Confederation for Plastic, Reconstructive and Aesthetic Surgery (IPRAS), or the International Society of Aesthetic Plastic Surgery (ISAPS). Plastic surgeons in Canada are certified by the Royal College of Physicians and Surgeons of Canada.

The single most important factor

in your cosmetic outcome is the

surgeon you select. Choosing an

aesthetic plastic surgeon is the

smart choice. Members of the

American Society for Aesthetic

Plastic Surgery practicing within

the United States are certified by

the American Board of Plastic

Surgery (ABPS).*

YOUR skin 17

microdErmABrASioN iNjEcTABlESIn the last ten years there’s been a huge increase in FDA-approved products

available for office treatment of facial changes due to aging. In the right

hands, improvement can be dramatic. Your plastic surgeon is now equipped

with treatments to quickly soften creases, restore more youthful contours,

and freshen your appearance. These treatments are no substitute for the

longer-lasting more comprehensive corrections possible with surgery, but

are frequently used to complement surgical results and, in many situations,

are a reasonable alternative. Although less invasive than surgery, their

effects are generally temporary. Your result will be determined by the

product used and the training, skill, judgment, and experience of the

professional administering your treatment. Two categories of anti-aging

injectables are neuromodulators and soft tissue fillers.

NeurOMODulATOrSThese products target ‘dynamic’ creases, those wrinkles that occur with

different facial expressions. By relaxing the specific small muscles you use in

creating facial expressions, neuromodulators, such as Botox®, stop you from

wrinkling the overlying skin, which in turn prevents you from deepening

facial creases in the treated area. Neuromodulators can help soften wrinkle

areas such as ‘crow’s feet’ or forehead creases. Effects last for three months

or more. Brands introduced in the United States are variations of the

botulinum toxin A molecule and include Botox®, Dysport®, and Xeomin®.

16 YOUR skin

Microdermabrasion is superficially abrasive skin exfoliation that gently removes dead cells from the outside of your skin to stimulate cell turnover and increase blood flow to the skin surface. The microdermabrasion machines use either a spray of micro-crystals or a crystal-free hand-held device to polish the skin, sloughing off the top layer and leaving the complexion with a healthy glow. Microdermabrasion repairs sun damage and improves skin texture on the face, neck, décolletage, and hands.

Microdermabrasion is usually performed in a series of treatments to increase benefits and is frequently combined with a light chemical peel to further enhance results. Although your skin may be slightly pink following treatment, you will be able to immediately return to work and social activities.

AT-HOMe SkIN TreATMeNTSThere are home skin treatments that improve skin texture and decrease sun damage, fine lines, wrinkles, and also fight acne.

Tretinoin, a topical form of vitamin A, marketed as retin-A® or Renova®, is frequently prescribed to treat acne. It also helps to exfoliate the skin, unclog pores and stimulate cell turnover, thickening the dermis and promoting collagen production. It is also beneficial to use tretinoin to prep the skin before having a peel or microdermabrasion.

Hydroquinone, a lightening agent, improves mild to moderate hyperpigmentation. The effects of hydroquinone may be enhanced when used with a tretinoin regimen.

Sunscreens, especially those with zinc oxide or titanium dioxide, are important in maintaining healthy skin and preventing future damage from ultraviolet rays. Use sun protection daily, rain or shine, not just when you know you will be exposed.

1. A glycolic acid peel is a light treatment that gently penetrates the uppermost layers

of your skin to reduce the visible effects of aging and sun damage.

2. Microdermabrasion is a popular technique that uses a stream of micro-crystals

and suction to gently “polish” your skin, leaving your complexion healthy and glowing.

microdErmABrASioN

1 2

YOUR FACE 5

Today’s facelift techniques are designed to tighten deep tissues, firm up excess loose skin and address volume changes that occur with aging. The goal of a facelift is to deliver your most youthful and natural look. Heredity, skin texture and the underlying bone structure of your face all play a role in how many years your facelift will remove and, to some extent, how long these changes will last.

Facelifts are not one size fits all; the procedure is dictated by your facial characteristics. In some, the deeper facial tissues may be repositioned or tightened to restore a more youthful contour and shape. In others, removal or addition of fat or other soft-tissue fillers may be necessary to achieve optimal results.

Basic to all facelifts is that excess skin is removed to yield a smoother, firmer facial appearance. One important goal of every facelift is to hide incisions, so that following surgery you can easily camouflage them with hair or makeup. The placement and length of incisions vary, depending on the facelift technique that best suits you. A facelift incision typically starts in the front of the ear, wrapping around the earlobe, with variations going up into the hairline of the temple, or behind the ear. Your doctor will help you determine the best technique to meet your individual needs.

Facelifts can also improve your neck, with your surgeon treating cord-like neck bands through a small incision placed under your chin, and through the same incision remove excess fat and tighten neck muscles. Excess neck fat can also be removed through a very small incision (or incisions) using liposuction.

After your facelift, you may feel tightness or numbness in your face and neck. Some skin discoloration is common and you can expect some swelling, which will resolve shortly. Your skin will be sensitive, so you will need to be extra careful to apply sun block products daily. You can apply makeup soon after surgery and return to work

within a few weeks.

FAcEliFT / rHyTIDecTOMy

1. A facelift corrects visible signs of aging such as deep cheek folds, jowls and loose skin on the

front and sides of your neck.

2. Facelift incisions may be placed within the hairline and within natural contours in front of

and behind the ears, as shown.

3. Skin is then pulled back and the incision closed.

4. Modified incisions include variations of the ‘short scar,’ with shorter incisions around the ear.

5. After surgery, the skin on your face and neck will look smoother, firmer and fresher.

1 2 3 4

5

4 YOUR FACE

YOUR FACE

PUT YOURBEST fACEfORWARD

Cosmetic medical procedures are a blend of both art and science. The American Society for Aesthetic Plastic Surgery has a number of member surgeons who are weekend painters and sculptors, focusing on the human face and form. Plastic surgeons as a whole have a strong feeling for beauty. Their goal is to enhance the harmony of your facial features while preserving your unique facial character. Facial plastic surgery can lift your brow, open up your eyes, reshape your nose, reduce prominent ears, contour your cheeks, shape your chin and firm up your neck and jawline. Sometimes enhancing a single facial feature brings your whole face in balance, improving overall appearance, making you appear more youthful and increasing your self-confidence.

Your face is the first part of you that people notice, and a pleasing countenance will help you feel confident and assured.

• Customized to Your Practice• Proprietary Illustrations• Beautiful Photos You Won’t Find Anywhere Else!

FACIAL REJUVENATION 1

GUIDE TO FACIAL REJUVENATION

SMART BEAUTY GUIDE


• Customize with Your Practice Info, Bio and Photo• Latest Cosmetic Medicine Techniques, Including Non-Surgical Chin Fat Treatment• Beautiful Illustrations and Photography






CODE DESCRIPTION PB-1 Abdominoplasty

PB-2 Breast Augmentation

PB-3 Breast Lift

PB-4 Breast Reduction

PB-5 Brow Lift

PB-6 Eyelid Surgery

PB-7 Facelift

PB-8 Liposuction

PB-9 Mommy Makeover (includes Tummy Tuck, Breast Augmentation, Breast Lift, and Liposuction)

PB-10 Surgery of the Nose

PB-11 Enhancements for Men (includes Gynecomastia, Liposuction, Facial Contouring, and Eyelid Surgery)

PB-12 Aesthetic Vaginal Surgery

PB-13 NEW: Buttocks Enhancement (includes autologous fat transfer, buttock lift, and buttock implants)

PB-14 NEW: Arm & Thigh Lift

PB-15 NEW: Dramatic Weight Loss (Body contouring surgeries included are panniculectomy, extended abdominoplasty, lower body lift, brachioplasty, thigh lift, breast lift, and face and neck lift)

ABDOMINOPLASTYF L A T T E R & F I R M E R

FACELIFTR E S T O R E & R E F R E S H

PB-1

PB-7

BREAST LIFTE N H A N C E & E L E V A T E

MOMMY MAKEOVERR E F R E S H & R E N E W

PB-3

PB-9

ENHANCEMENTS FOR MENT I G H T E N & T O N E

BUTTOCKS ENHANCEMENT

F U L L & F I R M

BREAST REDUCTIONN U A N C E D & N A T U R A L

PB-4

PB-11

PB-13

EYELID SURGERYR E V E A L & R E J U V E N A T E

SMART BEAUTY GUIDE


AESTHETIC VAGINAL SURGERY

R E S T O R E & R E F R E S H

SMART BEAUTY GUIDE


ARM & THIGH LIFTR E S H A P E & R E S T O R E

PB-6

PB-12

PB-14

PB-2

PB-8

LIPOSUCTIONS L I M M I N G & S L E E K

SMART BEAUTY GUIDE


BREAST AUGMENTATION

E N H A N C E & E M P O W E R

PRICING

1- 5 Packs$54 per pack

($1.08 per piece)

6- 15 Packs$49 per pack

($0.98 per piece)

16+ Packs$43 per pack ($0.86 per piece – a 20% savings!)

BROUGHT TO YOU BY THE AMERICAN

SOCIETY FOR AESTHETIC PLASTIC SURGERY

SMART BEAUTY GUIDE


With a member of the American Society for Aesthetic Plastic Surgery,

you can rest easy, knowing you are in good hands.

© 2013 The American Society For Aesthet ic Plast ic Surgery

Place Your Practice Contact Sticker Here

YOU’VE CHOSEN WELL AND CHOSEN SMARTA MEMBER OF THE AMERICAN SOCIETY FOR AESTHETIC PLASTIC SURGERY

All members of the American Society for Aesthetic Plastic Surgery in the United States are certified by the American Board of Plastic Surgery (ABPS).* This certification guarantees that your surgeon has completed a minimum of five years of surgical training following medical school, including an approved residency program in plastic surgery, and has passed comprehensive oral and written exams. ABPS certification qualifies your surgeon to perform reconstructive and cosmetic plastic surgery of the face and entire body.

Do not be confused by other official sounding boards and certifications. The ABPS is recognized by the American Board of Medical Specialties (ABMS), which has approved medical specialty boards since 1934. There is no ABMS-recognized certifying board with “cosmetic surgery” in its name.

By choosing a member of the American Society for Aesthetic Plastic Surgery, you can be assured that your surgeon is certified by the ABPS.

*If you live outside the United States, check your surgeon’s affiliation with a member society of the International Confederation for Plastic, Reconstructive and Aesthetic Surgery (IPRAS), or the International Society of Aesthetic Plastic Surgery (ISAPS). Plastic surgeons in Canada are certified by the Royal College of Physicians and Surgeons of Canada.

BROUGHT TO YOU BY

THE AMERICAN SOCIETYFOR AESTHETIC PLASTIC SURGERY

THE AMERICAN SOCIETYFOR AESTHETIC PLASTIC SURGERY

PROCEDURAL STEPSSTEP 1 / ANESTHESIA Medications are administered for your comfort during the surgical procedure. Your surgeon will recommend whether general anesthesia or intravenous sedation is the best option for you.

STEP 2 / THE TECHNIQUES Most facelift techniques focus on the lower facial areas, such as the jawline, jowls, and cheeks. A facelift can also focus on the midface or the fore-head. In some patients, deeper facial tissues may be repositioned or tightened to restore a more youthful contour. In others, removal or addition of fat or other soft tissue fillers may be necessary to achieve the best results. Today, many different techniques exist with outcomes that are consistently reliable and safe and produce durable results, which your surgeon will discuss with you. Your incisions will depend on the area of the face that is targeted and the amount of change you want.

A facelift corrects visible signs of aging such as deep cheek folds, jowls, and loose skin on the front and sides of your neck.

Back Cover

PREPARING FOR SURGERYPreparation for surgery begins after your plastic surgeon examines you and discusses the details of the procedure. Your plastic surgeon will provide thorough preoperative instructions and may recommend that you achieve certain weight goals before surgery or make other lifestyle changes to help improve your results and minimize possible complications. Regardless of the type of surgery to be performed, drinking lots of water before and after is very important for safe recovery and optimal outcomes.

Before your procedure, your surgeon will discuss with you:

• The impact that smoking and tobacco products have on your surgery. Your surgeon may recommend that you be tobacco and tobacco product free, including nicotine patches, gum, and cigarettes.

• The importance of avoiding taking aspirin, nonsteroidal anti-inflammatory medications (NSAIDS: Advil, Motrin, Aleve), and vitamins or homeopathic regimens prior to the surgery, since these can increase bleeding.

• Recent facial procedures you may have had, such as lasers, injectables, peels, and topical treatments, because these can effect the evaluation and timing of your surgery.

Your facelift may be performed in a hospital or an outpatient surgical facility. If it is done on an outpatient basis, arrange for someone to drive you home after surgery and stay with you for at least the first night following your procedure—unless you and your surgeon have decided on other postoperative recovery options.

QUESTIONS TO ASK MY SURGEONFEEDBACK ABOUT MY CASE, GOALS, AND PROCEDURE1. Am I a good candidate for a facelift?

2. Are the results I am seeking reasonable and realistic?

3. Do you have facelift before-and-after photos I can look at for this procedure?

4. Where will my incisions be?

5. Will my scars be visible?

6. What kind of anesthesia do you recommend for me?

7. What are the costs associated with my facelift?

8. What can I do to help get the best results?

POST-OPERATIVE QUESTIONS1. What kind of recovery period can I expect,

and when can I resume normal activities?

2. What are the risks and complications associated with my procedure?

3. How are complications handled?

SURGERY OF THE NOSE

R E S H A P E & R E F I N E

SMART BEAUTY GUIDE


PB-10

BROW LIFTR E S T O R E & R E F R E S H

PB-5

PB-15

SMART BEAUTY GUIDE SMART BEAUTY GUIDE

NEW ADDITIONS TO OUR BESTSELLING BROCHURE LINE!

BUTTOCKS ENHANCEMENT, ARM & THIGH LIFT, DRAMATIC WEIGHT LOSSThese sleek new brochures cover an array of the most popular cosmetic surgical procedures, educating your patients on the procedure’s benefits, surgical process, recovery, safety, risks, results, and other important information. Exclusively for members of the Aesthetic Society, these 12 and 16 page brochures are perfect for mailing in a standard envelope and feature a beautiful metallic blue band around the cover. 4” x 9”.

Sold in packs of 50.

NEW!







IMAGINE THESE 15 BEAUTIFUL PROCEDURAL BROCHURES ON YOUR FAVORITE INTERACTIVE PRODUCTS

Partnering with a premier interactive service provider in the aesthetic plastic surgery specialty, The Aesthetic Society is pleased to offer our elegant procedural brochure line exclusively on products produced by Canfield Imaging Systems. Canfield offers the brochures through their ViewMyConsult™ integrated web portal, which also provides access to your patient’s personal aesthetic simulations and clinical photographs. Utilizing this system, you’ll be able to share these sleek and informative brochures with your patients with just the touch of a finger.

Exclusively for members of The Aesthetic Society.

Purchase either the entire suite of fifteen brochures or only those that align with your specialty. A one year subscription entitles your practice to unlimited usage of the brochures you select on this interactive system.*

*Subscriptions to these procedural brochures are available through Canfield Imaging Systems and include unlimited usage, practice-wide, for one year.

To place an order, or for more information on these and other products available from Canfield Imaging Systems please contact them at [email protected], or by phone at 800.815.4330. Make sure to let them know you are a member of The Aesthetic Society.

www.canfieldsci.com

ABDOMINOPLASTYF L A T T E R & F I R M E R

MOMMY MAKEOVERR E F R E S H & R E N E W

BROW LIFTR E S T O R E & R E F R E S H

SURGERY OF THE NOSE

R E S H A P E & R E F I N E

SMART BEAUTY GUIDE


BREAST AUGMENTATION

E N H A N C E & E M P O W E R

BREAST LIFTE N H A N C E & E L E V A T E

BREAST REDUCTIONN U A N C E D & N A T U R A L

EYELID SURGERYR E V E A L & R E J U V E N A T E

SMART BEAUTY GUIDE


FACELIFTR E S T O R E & R E F R E S H

LIPOSUCTIONS L I M M I N G & S L E E K

SMART BEAUTY GUIDE


ENHANCEMENTS FOR MENT I G H T E N & T O N E

AESTHETIC VAGINAL SURGERY

R E S T O R E & R E F R E S H

SMART BEAUTY GUIDE


BUTTOCKS ENHANCEMENT

F U L L & F I R M

ARM & THIGH LIFTR E S H A P E & R E S T O R E

EYE-CATCHING CONSULTATION FOLDERSFeaturing The Aesthetic Society’s exclusive Smart Beauty Guide images, these beautiful portfolios are a terrific way to convey all of the elements of the Smart Beauty Guide brand to your patients.

Just the right size to hold the new Smart Beauty Guide and Procedural Brochures, you can also include your own marketing brochures, as well as a business card. 9” x 12”.

Exclusively for members. Sold in packs of 100.

THIS SLEEK AND DISTINCTIVE FOLDER HOLDS IT ALL

WELCOME TO OUR PRACTICE


SMART BEAUTY GUIDE


CODE PRICINGSBG-CF $125

Insert Your Business Card

Place Your Practice Contact Sticker Here

WELCOME TO OUR PRACTICE


SMART BEAUTY GUIDE


You’re smart, inquisitive, and always pushing yourself to be the best you can be. You want to look and feel terrific, and the time has come to do something about it. The single most important factor in your cosmetic outcome is the surgeon you select. As a member of The American Society for Aesthetic Plastic Surgery, the aesthetic plastic surgeon you’re seeing today is board certified, specializing in cosmetic surgery of the face and body. This broad experience in cosmetic procedures, continuing education in current techniques, and solid professional reputation means that you can rest easy, knowing you’re in good hands.

SMART BEAUTY GUIDE


KNOWLEDGEIS A BEAUTIFUL THING SMART

BEAUTYGUIDEFOR AESTHETIC PLASTIC SURGERY AND COSMETIC MEDICINE

NEW!






YR-1 YR-2

YR-3 YR-4 YR-5

© This is a product of the American Society for Aesthetic Plastic Surgery. Distribution of this product does not imply membership in the organization.

NOTE: Only models are depicted in this brochure.

For more educational information about all aesthetic plastic surgery procedures and cosmetic medicine, please visit www.smartbeautyguide.com

Jonathan D. Smith, MDCosmetic Plastic Surgery Center 0000 West Main Street, Suite 000 Anytown, Illinois 00000

Telephone: (000) 000-0000 E-mail: [email protected]

Website: www.drsmith.com

YOU... THE WAY YOU WANT TO BEWhether you’ve always wanted to enhance or improve certain features, or are considering aesthetic plastic surgery to help your outside match the way you feel inside, a board certified aesthetic plastic surgeon can help. Through a personal consultation, an aesthetic plastic surgeon can learn about your goals and provide insight and options for achieving the results you desire. With the help of a board certified aesthetic plastic surgeon, you can be the best YOU possible.

BREAST ENHANCEMENTBody image can be important for many women, but heredity, pregnancy, weight gain or loss, and even aging can result in changes to the size, shape and overall appearance of your breasts. These changes can affect your body image and your self-confidence.

Breasts are mainly composed of soft tissue, not muscle. Therefore, fitness cannot change the shape of your breasts. Only breast enhancement can permanently reshape your breasts. Breast enhancement procedures can dramatically improve the size and shape of your breasts, bringing your body into better proportion.

Among the results for many women are a more positive body image and enhanced self-confidence.

WHEN TO CONSIDER BREAST ENHANCEMENT

• If you want a better proportioned or more appealing figure

• If you wish your clothes fit better

• When pregnancy, weight loss or aging has affected the size and shape of your breasts

• To restore symmetry if one of your breasts is smaller than the other

Customizable Back Cover

Sample Inside Spread of the Breast Brochure

Brochure Folds Out to Four Panels

TYPES OF ENHANCEMENTSBREAST AUGMENTATION, also known as augmentation mammaplasty, breast enlargement or breast implants, increases or restores breast size using silicone gel implants, saline implants or in some cases, fat transfer. One of the most popular and frequently performed aesthetic surgery procedures, breast augmentation has a long and successful track record in satisfying women who wish to enhance, regain or restore balance to their figures.

BREAST LIFT, also known as mastopexy and breast lift surgery, a breast lift addresses sagging and uneven breasts, decreased breast volume and drooping nipples and stretched areolas (the darker area surrounding the nipples), recreating a youthful shape and lift. If there is too little or too much breast volume, a breast augmentation or breast reduction might be recommended.

BREAST REDUCTION, also known as reduction mammoplasty, reduces the size of your breasts and reshapes them so that they are proportionate to the rest of your body and are no longer a source of physical discomfort.

BREAST RECONSTRUCTION, also known as reconstructive mammaplasty or postmastectomy surgery, includes a variety of procedures performed to restore the form and shape of the breast, following mastectomy or lumpectomy surgery. Discussing your cancer surgery with a plastic surgeon before undergoing mastectomy is crucial, because the proposed cancer removal surgery may significantly affect the choices and the results of any type of breast reconstruction.

BREAST REVISION, also known as breast implant replacement, involves removal and/or replacement of saline or silicone breast implants, is performed to change the size or type of your implants and to correct any irregularities from your previous breast operation(s). The overall goal is to restore a youthful breast contour and appearance.

TYPES OF BREAST IMPLANTSSALINE FILLED BREAST IMPLANTS are filled with sterile salt water. They may be pre-filled to a predetermined size, or they may be filled at the time of surgery to allow for minor modifications in implant size.

SILICONE FILLED BREAST IMPLANTS are filled with soft, elastic gel and can come in a variety of shapes. All silicone breast implants are pre-filled and may require a longer incision for implant placement.

COHESIVE GEL BREAST IMPLANTS, also known as “gummy bear” or “form stable” implants, are filled with a cohesive gel, made of crosslinked molecules of silicone, which makes it a bit thicker and firmer than traditional silicone implants and enables it to maintain its shape. Typically, these implants are inserted through an inframammary incision, just under the breast.

FAT TRANSFER removes fat from an area of your body where there are abundant fat cells (thighs, abdomen, and hip) by liposuction, and then through a process of careful preparation and refinement, the fat cells are re-injected into the breast. This procedure is currently considered experimental, due to a limited history of data, but the process has shown promise. Your plastic surgeon can tell you more about its benefits and limitations.

THE DOCTOR YOU CHOOSEMake certain your surgeon in the United States is certified by the American Board of Plastic Surgery (ABPS).* This certification guarantees that your surgeon has completed a minimum of five years of surgical training following medical school, including an approved residency program in plastic surgery, and has passed comprehensive oral and written exams. ABPS certification qualifies your surgeon to perform reconstructive and cosmetic plastic surgery of the face and entire body.

Do not be confused by other official sounding boards and certifications.

The ABPS is recognized by the American Board of Medical Specialties (ABMS), which has approved medical specialty boards since 1934. There is no ABMS-recognized certifying board with “cosmetic surgery” in its name.

By choosing a member of the American Society for Aesthetic Plastic Surgery or the American Society of Plastic Surgeons, you can be assured that your surgeon is certified by the ABPS.

SURGERY, RECOVERY & RESULTSYou may be asked to undergo a medical evaluation or to have lab tests prior to surgery. In some instances your plastic surgeon may recommend that you lose weight, engage in exercises to strengthen your abdominal muscles, or make other lifestyle changes before surgery to help improve your results and minimize possible complications. Your surgeon will discuss with you the impact that smoking and tobacco products have on your surgery, as well as the importance of avoiding aspirin, nonsteroidal anti-inflammatory medications (NSAIDS: Advil, Motrin, Aleve), and vitamins or homeopathic regimens before surgery, since these products can increase bleeding.

Drinking lots of water before and after the procedure is essential for safe recovery and optimal outcomes. The type of anesthesia recommended for you will be explained prior to your procedure.

Breast enhancement surgery is usually performed on an outpatient basis or with a brief hospital stay. You should arrange for someone to drive you home and to stay with you for the next day or two.

Your surgeon will provide complete instructions on preoperative and postoperative care. Read the instructions carefully to ensure that you fully understand them and know what to expect before, during, and after your procedure.

Scars are a normal outcome of surgery. In many cases, scars can be placed inconspicuously within natural contours and creases of the breast or where a modest bra can conceal the scars.

The results of breast enhancement can be long- lasting. Make sure to keep in contact with your plastic surgeon on a yearly basis.

* If you live outside the United States, check your surgeon’s affiliation with a member society of the International Confederation for Plastic, Reconstructive and Aesthetic Surgery (IPRAS), or the International Society of Aesthetic Plastic Surgery (ISAPS). Plastic surgeons in Canada are certified by the Royal College of Physicians and Surgeons of Canada. Policies and Procedures

for the Aesthetic Plastic Surgery Practice

QUANTITY

ASAPS MEMBER/CANDIDATE

NON-ASAPS

Sold in increments of 50 brochures per title.

Minimum total order is 500 brochures.

500-1000$73 per pack($1.46 per piece)

$86 per pack($1.72 per piece)

1100-1500$51 per pack($1.02 per piece)


1600 or more$44 per pack($0.88 per piece)


BROCHURE

BODY YR-1

BREAST YR-2

EYES YR-3

FACE YR-4

SKIN YR-5

CODE DESCRIPTION PRICEPPM-CD Policy Manual; ASAPS Member $299

PPM-CD Policy Manual; ASAPS Candidate, Intl. Candidate, Plastic Surgery Resident $499 PPM-CD Policy Manual; Non-member Physician $599






PERFECT FOR MEMBERS & GUEST SURGEONS ALIKE!

YOU | REALIZED

CUSTOMIZABLE WITH PHOTO AND PRACTICE INFORMATIONYour patients will love these new practice marketing brochures, available for purchase by ASAPS Members, Candidates for Membership, and plastic surgeon non-members. These attractive 8 panel brochures are an ideal way to inform prospective patients about the most popular cosmetic procedures, in an easy-to-read format. Personalized with your photo, name and practice identity, the You | Realized brochures are an essential education tool, highlighting important procedural information, what to consider when choosing surgery, and the importance of selecting a board certified aesthetic plastic surgeon. The brochure opens as a gatefold, fitting into a standard mailing envelope or brochure rack. 4”x9”.

For board certified plastic surgeons.

SOLD IN SETS OF 50 BROCHURES PER TITLE, WITH A MINIMUM TOTAL ORDER OF 500.

POLICIES AND PROCEDURES FOR THE AESTHETIC PLASTIC SURGERY PRACTICE

A “MUST HAVE” FOR ANY OFFICE!A must for every office, this manual has been created by your colleagues at The Aesthetic Society, specifically for the aesthetic plastic surgery practice. Comprehensive and fully-customizable, this essential CD features Microsoft Word documents which can be personalized to your specific practice needs. This manual will help keep your practice running smoothly, allowing you to focus on what you do best.

• Personnel

• Risk Management

• New Hire Issues

• Infection Control

• Office Policies

• Governance

• Collection Issues

• Medical Records

• Job Descriptions

PRACTICE MANAGEMENTPRACTICE MANAGEMENT

PRE-SURGERY INSTRUCTIONS: LIPOSUCTION

Patient Name Date

Surgical Facility Surgery Date

Arrival Time

A successful surgery requires a partnership between you and ,MD

The following instructions are essential to a safe experience and good outcome. Use this as a checklist as you approach your surgery date. If you are unable to comply with these instructions, you must notify our office as soon as possible. As a result, your surgery may have to be postponed or delayed, at the judgment of , MDThis is essential to you health and safety.

THREE WEEKS OR MORE BEFORE SURGERY

There may be several weeks between your decision to have surgery and your actual surgical date. During that time, there are several important considerations:

Practice proper fitness: You need not engage in an aggressive or new fitness routine; however practicing good fitness habits is an important factor in your overall health and well-being. Stretching exercises and low-weight strength training now, can help to enhance your posture and your strength in the weeks following surgery.

Good nutrition. Eat well during the weeks prior to surgery. Crash dieting, over-eating or high alcohol intake can greatly affect your overall health and well-being. A healthy, balanced diet is essential. Also, begin taking the following supplements daily:

Stop smoking. Smoking can greatly impair your ability to heal. You must be nicotine and smoke-free for at least 4 weeks prior to surgery. You must also be free of any nicotine patch or nicotine-based products for a minimum of 4 weeks prior to surgery.

Lead a healthy lifestyle. In the weeks prior to surgery maintain the best of health and hygiene. A lingering cold, virus or other illness can result in your surgery being rescheduled. Make certain to address any illness immediately, and advise our office of any serious illness or change in your health.

Prepare and plan. Schedule any time off of work, and any support you will need at home in the days following surgery, including housework, childcare, shopping and driving. Make certain a responsible adult is enlisted and confirmed to drive you to and from surgery, and that one is confirmed available to stay with you around the clock for 24 hours, at least, following surgery.

Pre-operative testing. Make certain to schedule all of the pre-operative testing and clearance you have been given. Refer to the Pre-surgical Lab and Testing Orders form.

Make certain all test results are received by Dr. as required

Relax and enjoy life. Stress and anxiety over life’s daily events, and even your planned surgery can affect you. While some anxiety is common, any serious stress, or distress over the thought of surgery is something you must discuss with our office. We are here to support you and answer all of your questions. We want your decision to be one made with confidence.

BREAST AUGMENTATION with SILICONE IMPLANTS

Patient Name File Opened

File Number

DATE AND INITIAL EACH ACTION Required Issued Completed Reviewed Filed

Request For Information LetterWelcome LetterPost Consultation Letter

Patient Data: Aesthetic YesHIPAA Disclosure YesPatient Health History YesInsurance Assign/ Medicare Assign

Photo Release and Consent YesImaging Disclaimer and Consent

Breast Augmentation with Silicone Implants Pre-op Worksheet YesLab and Testing Orders YesMedical Clearance for Surgery

Informed Consent: Breast Augmentation w/Silicone Implants Yes

Accreditation Definitions and Disclosure YesFee Quote and Policies YesPractice Policy YesAnesthesia Policy and Fees YesSurgery Policy YesSurgical Facility Policy YesAnesthesia Consent YesHIV Consent YesPain Pump Consent

Breast Augmentation with Silicone Implants Pre-op Instructions YesMedications and Avoidance YesBreast Massage Instructions YesIncision/Suture Line Care YesDrainsBreast Augmentation with Silicone Implants Post-op Instructions Yes

Pregnancy Disclosure

Anesthesia worksheet YesOR Worksheet YesOR Record YesRecovery Worksheet Yes

Satisfaction survey Yes

Post 1 Year Follow-up Letter YesPost 2 Year Follow-up Letter YesPost 3 Year Follow-up Letter YesPost 4 Year Follow-up Letter YesPost 5 Year Follow-up Letter YesMRI Follow Up Study 3year post-op MRI Follow Up Study 5 year post-op

Referral Thanks ______________________________________

Pre-Certification RequestReimbursement Request for Information






AMAZING DEAL: ACCESS TO ESSENTIAL PATIENT FORMS THROUGH 2016!

SURGICAL CHECK-LISTS, PRE- AND POST-OP PATIENT INSTRUCTIONS, AND MORECreated and fully vetted by the top opinion leaders in aesthetic plastic surgery, Cycle of Care Online Access provides documents essential for an aesthetic surgery practice. Cycle of Care is a web-based compendium of pre and post operative patient instructions, surgical worksheets, surgical tracking forms, patient letters, operating room forms, photo releases, HIPAA disclosures, and other essential documents, covering all major aesthetic and reconstructive procedures. Newly updated and fully dynamic, these Microsoft Word documents can be downloaded and customized to your practice standards.

NEW FEATURES INCLUDE: • Simplified online access

• Bookmark frequently used files as favorites

• Batch Downloading -- Download multiple files as compressed archives, quick & easy!

CODE DESCRIPTION PRICECCOA-M Cycle of Care - Online Access $199† (ASAPS/ASPS Member, Candidate, Resident)

CCOA-G Cycle of Care - Online Access $899† (Non-member)

† Purchase includes online access until 2016.

RADAR RESOURCEYOUR OWN MEDICAL LIBRARY AND PROFESSIONAL NETWORK, ON YOUR TABLET, SMARTPHONE, AND THE WEB

iPad App – Search “ASAPS” in the App Store and download the free app

Responsive Web Version: Go to http:/radarresource.org from the web browser on your smartphone, tablet, or computer

The Aesthetic Society’s RADAR Resource brings you the very best in aesthetic education, allowing you to create your very own medical library and private social network of colleagues. Customize the subject matter by creating binders, highlighting text, and adding notes to publications and videos; engage in discussions with other RADAR users; and upload, annotate and share your personal PDF documents.

NEW ON RADAR • Integrated Google Search Appliance

• Interactive cases uploaded by plastic surgeons and industry

• Access RADAR from your smartphone, tablet, and on the web.

RADAR is free to Members and Candidates for Membership (domestic and international), Residents and Fellows enrolled in The Aesthetic Society’s Resident Program, and ASJ Subscribers.

ENJOY ALL OF THE FREE CONTENT!Easy to locate educational content organized by topic and anatomic areas*:

• All issues of Aesthetic Surgery Journal from 1995-present

• Extensive Video Content from annual Aesthetic Meetings, ASAPS Las Vegas Aesthetic Symposium, Baker Gordon, ASAPS Shaped Implant Educational Program, ASAPS Members, and more

• Interactive Cases provided by plastic surgeons and industry

• Premier Global Hot Topics 365: Webinars and educational materials with an ongoing overview of new technologies and concepts

• Legal advice from ASAPS General Counsel, Bob Aicher, Esq.

• ASAPS Newsletter - Aesthetic Society News

• Skin Care Society Newsletter - Specialty Skin Care

• ASAPS Alphabetical and Geographic Rosters

• Practice Management

• Patient Safety resources

• All Aesthetic Society Annual Statistics from 1997-present

• Past President Interviews

*Some content only available to Active and International Active ASAPS Members

PRACTICE MANAGEMENT AESTHETIC EDUCATION

To see the full list of documents available, go to cycleofcare.surgery.org and view the options from the pull-down menus in each category. While you are not able to view or download the actual documents, if there is a particular document of which you’d like a sample, please contact Kergan Edwards-Stout at [email protected]

Volume 35, Number 1, January 2015ISSN: 1090-820X

www.aestheticsurgeryjournal.com

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OFFICIAL PUBLICATION OF THE AMERICAN SOCIETY

FOR AESTHETIC PLASTIC SURGERY

Offi cial Journal of:British Association of Aesthetic Plastic Surgeons/National Institute of Aesthetic Research Canadian Society for Aesthetic Plastic SurgeryThe Rhinoplasty Society

Offi cial English-Language Journal of:Argentine Society of Plastic, Aesthetic, and Reconstructive SurgeryBrazilian Society of Plastic SurgeryColombian Society of Plastic, Aesthetic, Maxillofacial, and Hand SurgeryCosta Rican Association of Plastic, Reconstructive, and Aesthetic SurgeryDutch Society for Aesthetic Plastic SurgeryHellenic Society of Plastic, Reconstructive, and Aesthetic SurgeryIndian Association of Aesthetic Plastic SurgeonsIsrael Society of Plastic and Aesthetic SurgeryItalian Association for Aesthetic Plastic SurgeryJapan Society of Aesthetic Plastic SurgeryKorean Society for Aesthetic Plastic SurgeryMexican Association of Plastic, Aesthetic, and Reconstructive SurgeryPanamanian Association of Plastic, Aesthetic, and Reconstructive SurgerySociety of Aesthetic Plastic Surgeons of ThailandSociety of Plastic and Reconstructive Surgeons of ThailandTurkish Society of Aesthetic Plastic Surgeons

2013 Impact Factor: 2.034 | Ranked 67/204 in Surgery

Volume 35, Num

ber 1, Pages 1–110 JA

NU

ARY 2015

2

ASJOUP_35_1_Cover.indd 1-3 06/01/15 7:49 pm






RADAR FOR RESIDENTSResidents who log into RADAR will now have an area created specifically for their educational needs as a plastic surgery resident.

• Interactive cases created by and for plastic surgery residents

• Private discussion forum available only to plastic surgery residents

• ASAPS provided educational content

EARN CME SEARCH CREDITS ON RADAR

• CME Search provides ASAPS Members, Candidates for Membership, Residents and Fellows enrolled in The Aesthetic Society’s Resident Program, and ASJ Subscribers the ability to earn up to 20 Category 1 CME credits annually just through searching specific bookshelves in the RADAR Resource library.

• All 20 credits earned are also offered as Patient Safety credits.

• $299.99 Members

• $499.99 non-Members

AESTHETIC SURGERY JOURNALENHANCE AND EXPAND YOUR PRACTICE WITH THE LATEST RESEARCHAesthetic Surgery Journal (ASJ) is an official publication of The Aesthetic Society and is very proud to be the official English-language journal of many major international cosmetic and reconstructive surgery societies.

The Gold Journal is the most widely read clinical journal in cosmetic surgery and is available in print, online, and through RADAR Resource, our iPad app. It is ranked #1 among all aesthetic plastic surgery journals.

Through ASJ, you will have access to the latest case series, technique, research, and review articles focused solely on cosmetic surgery—exactly what every practicing aesthetic surgeon needs to stay at the cutting edge of our rapidly advancing specialty. Regular subscriptions to ASJ include access to the print journal as well as the entire archive (1996-present) through our website and RADAR Resource. Subscriptions to ASJ are complimentary for ASAPS Active Members and ASAPS Candidates for Membership. Resident Program participants receive complimentary electronic access.

AESTHETIC EDUCATION AESTHETIC EDUCATION

DON’T YET HAVE RADAR RESOURCE?iPad App: Search “ASAPS” in the App Store and install the free app

Responsive Web Version: Go to http:/radarresource.org from the web browser on your smartphone, tablet, or computer.

MORE QUESTIONS? Go to www.surgery.org/radar or contact Courtney Muehlebach, [email protected]

ASJ was indexed with MEDLINE/PubMed in 2008 and has been covered by the Thomson Reuters’ Journal Citation Report (JCR) since 2011. ASJ's current (2013) Impact Factor is 2.034. In the 2014 JCR, ASJ ranked 67th out of 204 journals in the overall “Surgery” category.

ASJ is honored to be the official Journal/English Journal of the following international societies:

Argentine Society of Plastic, Aesthetic, and Reconstructive Surgery

The Brazilian Society for Plastic Surgery (SBCP)

The British Association of Aesthetic Plastic Surgeons

Canadian Society for Aesthetic Plastic Surgery

Columbian Society of Plastic, Aesthetic, Maxillofacial, and Hand Surgery

Dutch Society for Aesthetic Plastic Surgery (NVEPC)

Hellenic (Greek) Society of Plastic Reconstructive & Aesthetic Surgery

Indian Association of Aesthetic Surgeons

The Israeli Society of Plastic & Aesthetic Surgery

Italian Association of Aesthetic Plastic Surgery (AICPE)

The Korean Society for Aesthetic Plastic Surgery (KSAPS)

Mexican Association of Plastic, Aesthetic, and Reconstructive Surgery

Panamanian Association of Plastic, Aesthetic, and Reconstructive Surgery (PAPARS)

The Rhinoplasty Society

Society of Plastic and Reconstructive Surgeons of Thailand

The Society of Aesthetic Plastic Surgeons of Thailand (SAPST)

Turkish Society of Aesthetic Plastic Surgery

For a sample copy of ASJ, please go to http://bit.ly/R5qygl

To subscribe, please go to http://asj.oxfordjournals.org/subscribe

To submit a paper, go to http://mc.manuscriptcentral.com/asjournal

Join the Conversation! Twitter: @ASJrnl - Facebook: Aesthetic Surgery Journal

Visit ASJ online (www.aestheticsurgeryjournal.com) or contact the Editorial Office ([email protected]) with any ASJ-related questions or concerns.

THE AESTHETIC MEETING 2016

LasVegasApril 2–7, 2016

Mandalay Bay Resort and Casino

WE ARE AESTHETICS.

Experience the Global Gathering of Aesthetic Innovators and Experts

www.surgery.org/meet ing2016THE ANNUAL MEETING OF The American Society for Aesthetic Plastic Surgery, Inc. and Aesthetic Surgery Education and Research Foundation

TheAestheticMeeting2016.qxp_Layout 1 3/16/15 1:50 PM Page 1

Watch. Learn. Advance.The Aesthetic Meeting 2015 Education on Demand*

*No CME creditProgram Subject to Change

WE ARE AESTHETICS.

Education On Demand can be purchased online at:

www.surgery.org/educationondemand2015

Purchase Scientific Sessions AND Optional Courses and SAVE!

The education you need is only a mouse click away! With the purchase of Aesthetic Meeting 2015 Education on Demand, you can watch selections from both Scientific Sessions Orange and Blue, as well as 15 optional courses when you want and wherever you want.

Unlimited online access is available June 15, 2015 to June 30, 2016.The perfect way to learn from some of the finest in the specialty, all from your practice or home.

2015 Education On Demand Ad.qxp_Layout 1 3/13/15 2:01 PM Page 1

AESTHETIC EDUCATION

January 14 –16, 2016 The Cosmopolitan Hotel of Las VegasLas Vegas, Nevada

www.surgery.org/lasvegas2016

ASAPS Las Vegas 2016 Aesthetic SymposiumSTATE OF THE ART IN FACIAL REJUVENATION

AMA PRA Category1 CreditTM available

®

• Hands-on Cadaver Lab Sold Out Every Year!

• Intimate Learning Environment International Faculty

• CME Credit Available See Website for Details

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AESTHETIC EDUCATION

The Business of Launching Your Practice

The ASAPS Gift of Expert Advice

American Society for Aesthetic Plastic Surgery11262 Monarch Street, Garden Grove, CA 92841-1441 • 800.364.2147 • 562.799.2356

www.surgery.org/residents2015

Chair: Mark Codner, MDCo-Chair: Sal Pacella, MD, MBA

December 11–13, 2015Grand Hyatt at DFW—Dallas, TX

Residents’ SymposiumWE ARE AESTHETICS.

ASAPS Residents Seminar.qxp_Flyer-ASN 8.5x11 3/9/15 9:39 AM Page 1

AESTHETIC EDUCATION

18

AESTHETIC EDUCATION

Expert Legal Advice.

Exclusively for Members and Candidates for Membership of The Aesthetic Society. With rich legal experience in the medical field, Bob Aicher, Esq., is uniquely qualified to provide free Member consultations in the areas of practice management, insurance, malpractice, scope of practice, ethics, and defamation.

To contact Bob Aicher, Esq., please email [email protected] or call via phone at (707) 321-6945.

This service is not intended to replace legal counsel.

Absolutely Free.Who Else Can Offer That?

For More InformationToll-Free 800.364.2147 or 562.799.2356

www.surgery.org

The American Society for Aesthetic Plastic Surgery is the world’s preeminent medical society devoted exclusively to aesthetic plastic surgery and cosmetic medicine of the face and body. Membership is by invitation only. Members must be appropriately

certified and meet all rigorous eligibility requirements of the Society, including the completion of an established numberof aesthetic surgical procedures, participation in continuing medical education, an obligation to abide by the

Society’s stringent Code of Ethics, and share the Society’s commitment to patient safety.

having been found fully qualified, is hereby duly elected as an Active Member of theAmerican Society for Aesthetic Plastic Surgery, with all the benefits and obligations provided thereby.

John Doe, MD

PRESENTED ON THE 14th

PRESIDENT

Active Member

SECRETARY

DAY OF NOVEMBER 2014






ASAPS MEMBERSHIP CERTIFICATESHARE YOUR EXPERTISE WITH YOUR PATIENTSExclusively for Active and International Active members of The Aesthetic Society. Our updated membership certificate now features a beautifully embossed Society logo, is personalized with your name and credentials and is finished with an impressive gold border. Accentuate your credentials and position your practice as a center of excellence by adding these certificates to patient rooms or your waiting area.

CODE DESCRIPTION SIZE PRICE

M.CERT Certificate 13.15” x 18” $80 M.CERT-DUP Additional Certificate 13.15” x 18” $65

ASAPS MEMBERSHIP PLAQUELET YOUR PATIENTS KNOW YOU’RE AN EXPERT IN AESTHETIC SURGERY!This exclusive Aesthetic Society membership plaque, personalized with your name, is an impressive credential for any waiting room, exam room, or private office. Silver-toned metal with satin finish. ASAPS logo photo-engraved in signature burgundy, with your name in black.


PLQ-1 Large Wall Plaque 12”x14” $475 PLQ-2 Small Wall Plaque 5”x7” $400

CERTIFICATE OF ADVANCED EDUCATION IN COSMETIC SURGERY

EDUCATIONAL ACCOMPLISHMENTS ARE IMPORTANT TO PATIENTSThese exclusive certificates document CME credits related to your primary area of practice management, and communicates to your patients your achievements in continuing education.


CME-CERT One Certificate 11” x 14” $80 CME-CERT.DUP Duplicate Certificate 11” x 14”. $65

To obtain a list of requirements and an application for the Certificate of Advanced Education in Cosmetic Surgery, please go to: www.surgery.org/cae

MEMBER EXCLUSIVESMEMBER EXCLUSIVES

A S A P SM E M B E R B E N E F I T

your lab coat

is your suit.

F R E EASAPS Logo Embroidery

F R E EName & Title Embroidery on orders over $175

TO PL ACE AN ORDER:visit www.medelita.com

MEMBER EXCLUSIVES

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MEMBER EXCLUSIVES

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www.thelivebox.com/signup 877.572.3313

+ CONNECT YOUR PRACTICE TO AN ENTIRELY NEW CLIENT BASE

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+ BRAND YOUR PRACTICE FOR A LUXURY DEMOGRAPHIC

THE LIVE BOX

THE COMPLETEBRANDING + MARKETING TECHNOLOGY SYSTEM

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MEMBER EXCLUSIVES

The Help You Need IsFinally Here.

Prospects for Your Practice

Products Patients Want

Content You Trust

www.smartbeautyguide.com

American Society for Aesthetic Plastic Surgery11262 Monarch St., Garden Grove, CA 92841-1441

800.364.2147 • 562.799.2356

ASAPS Ads for Product Catalog 2014_Layout 1 3/3/14 3:45 PM Page 3

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MEMBER EXCLUSIVES

THE AESTHETIC SOCIETY

Working together to advance the science, art, and safe practice of aesthetic plastic surgery among qualified plastic surgeons.

It’s more than just business to us.

Founding Premier Partner: Sientra

The Aesthetic Society’s Industry Partnership Program

Founding Alliance Partner: Rosemont Media

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PARTNERS



MEMBERSHIP & ENGAGEMENT OPPORTUNITIES

At The Aesthetic Society, we are aesthetics. We're here for you,

at every stage of your professional development, with an array

of opportunities for you to learn and grow. Discover more about

our various engagement opportunities on the following pages.

AMERICAN SOCIETY FOR AESTHETIC PLASTIC SURGERY

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THE AESTHETIC SOCIETYTHE AESTHETIC SOCIETY

NOW, MORE THAN EVER. WE ARE AESTHETICS.

The Aesthetic Society is a selective and highly-qualified group of aesthetic plastic surgeons, representing the best in the aesthetic specialty. Our mission, established in 1967, is a simple one: to advance the science, art, and safe practice of aesthetic plastic surgery among qualified plastic surgeons. At The Aesthetic Society, our sole focus is aesthetics—nothing else.

100% dedicated to the specialty of aesthetic plastic surgery and cosmetic medicine, The Aesthetic Society is at the forefront of education, collaboration and research. Our educational program is unfettered by ancillary programs or conflicting interests, with Active Membership reserved as an exclusive privilege and distinct honor for those plastic surgeons who demonstrate achievement and continued education in the specialty.

With expanded opportunities and benefits for both members and non-members alike, The Aesthetic Society is completely dedicated to the exclusive needs, both educational and business, of the aesthetic plastic surgeon. We invite you to explore all the knowledge and tools that The Aesthetic Society offers to ensure that you stay one step ahead of the rest.

THE AMERICAN SOCIETY FOR AESTHETIC PLASTIC SURGERY ... WE ARE AESTHETICS.






AESTHETIC SOCIETY BENEFITSWhile benefits vary according to your level of engagement, The Aesthetic Society offers an array of educational opportunities, products and services focused on ensuring those with aesthetic practices have the tools they need to thrive. Please see following categories for specific descriptions of benefits

EDUCATIONThe Aesthetic Meeting. Long considered the “gold standard’ in aesthetic education, early bird registration discounts for The Aesthetic Meeting result in substantial cost-saving for this premier educational event. (Discounts for Active Members and Candidates for Membership, complimentary registration for Resident Program.)

Aesthetic Surgery Journal. Indexed, peer-reviewed, and with an Impact Factor of 2.034, ASJ is essential for keeping up-to-date on the latest aesthetic techniques and research. While a Journal subscription costs approximately $300 a year, access to ASJ is complimentary for those engaged with The Aesthetic Society (Active Members and Candidates for Membership receive both print and online access; those enrolled in the Resident Program receive online access.)

RADAR Resource. With the RADAR Resource medical library and private professional netwwork, access is available to all issues of Aesthetic Surgery Journal from 1995-present. Annotate articles with text or voice notes, add links and videos, and create your own customizable aesthetic resource library. Engage in discussions and share content with fellow surgeons, upload and annotate your personal PDF documents, and even earn CME Search credits, simply by using RADAR for research (CME Search subscriptions sold separately.) Through RADAR you can also access Aesthetic Society News, practice management resources, selected Aesthetic Meeting videos, Shaped Implant and Premiere Global Hot Topics education, and much, much more. (Complimentary to Active Members, Candidates for Membership, and for those enrolled in the Resident Program.)

Webinars. Informative webinars are offered regularly, free of charge to Active Members, Candidates for Membership, and for those enrolled in the Resident Program, on a variety of timely subjects.

Aesthetic Society News. Our quarterly print and digital publication, is a benefit of membership. (See engagement categories for specific delivery details.)

Symposia. The Aesthetic Society is continually creating new and differentiated learning modules, including The Aesthetic Cruise and the ASAPS Las Vegas Aesthetic Symposium. Early bird discounts for those associated with The Aesthetic Society apply.

MARKETINGSmart Beauty Guide. Developed exclusively for Active Members of The Aesthetic Society, this new consumer education and marketing campaign was designed to ensure your practice thrives by attracting new patients to your practice. In addition to the new, interactive website, SmartBeautyGuide.com, there are also complimentary ad templates for print and web advertising, complimentary procedural videos, which the surgeon can use as his or her own, and beautiful new brochures and marketing materials, available for purchase.

Referral Sources. Exclusively for Aesthetic Society Active Members, membership includes access to three potential Referral Sources: Select-a-Surgeon, Enhanced Practice Profile (EPP) Web Pages, and Ask-a-Surgeon, located on www.SmartBeautyGuide.com; cumulatively these produce approximately 40,000 referrals per month.

ASAPS Enhanced Practice Profile (EPP) with Video. Exclusively for Active Members for an additional fee, EPPs are a fully optimized service for impactful search engine results. EPPs consistently get first page rankings on Google, and in many cases, are listed above and/or along with your practice website. With an Enhanced Practice Profile, simply by linking to their EPPs, Active Members can become a Featured Local Surgeon on the website, with the Select-a-Surgeon feature removed.

Aesthetic Society Product Discounts. From our Smart Beauty Guide and accompanying procedure brochures, exclusively for members, to our other marketing and educational materials, those engaged with The Aesthetic Society receive substantial discounts on products.

Ask-a-Surgeon. A free and ‘live’ Q & A Community, exclusively for Active Members to answer plastic surgery questions from the public, your answers are then linked free of charge to your EPP to increase your online visibility.

Aesthetic Society Logos. For Active Members (U.S./Canada and International) only, use the Aesthetic Society logo on your practice materials, feature prominently within your office, positioning your practice as a center of excellence.

Smart Beauty Guide Logos. For EPP subscribers, add the Smart Beauty Guide Logo to your website to create a personalized experience for consumers on The Aesthetic Society’s consumer-facing website (www.smartbeautyguide.com). Your practice information will be showcased prominently to visitors free from competition.

Social Media and Digital Content. For Active Members and International Active Members, engage consumers via social media and original news-worthy content. The Aesthetic Society provides social media posts via monthly email with easy-to-share Smart Beauty Guide contests, news stories, blogs and video. In addition, choose from an array of ready-to-use original content for your blogs and newsletters in our Digital Content Library complete with stock photography and usage guidelines.

SERVICESLegal Counsel. For Active Members and Candidates for Membership, take advantage of complimentary legal advice from the Society's attorney, Bob Aicher, Esq.

Endorsed Member Service Providers. Active Members receive a variety of discounted services and products from our Aesthetic Society Endorsed Member Service Providers.







ACTIVE MEMBER – U.S. AND CANADIAN

The Aesthetic Society’s unparalleled membership requirements provide an opportunity to form friendships and network with colleagues who share similar interests and excellence standards. For those surgeons practicing in the U.S. and Canada, the Society offers many exclusive benefits.

ACTIVE MEMBER BENEFITS (U.S. AND CANADIAN):

• Use of ASAPS logo

• Membership Certificate

• Voting rights/Member Business meeting

• May serve in elected office

• Opportunity to serve on ASAPS Committees

• Aesthetic Meeting and ASAPS symposia discounts

• Receive a hard copy of the Aesthetic Surgery Journal (ASJ) as well as online access

• Access to ASJ via RADAR Resource

• Smart Beauty Guide website listing

• Smart Beauty Guide Logos

• Social Media and Digital Content

• Product discounts, including the ability to purchase Smart Beauty Guide marketing materials available exclusively for members

• Variety of educational tools

• Select-A-Surgeon

• Ask-A-Surgeon

• Free legal advice from ASAPS legal counsel

• Enhanced Practice Profile (EPP) available for purchase

• Complimentary webinars

• Print subscription to the Aesthetic Society News

REQUIREMENTS FOR ACTIVE MEMBERSHIP (U.S. AND CANADIAN):

• Board-certification in plastic surgery by The American Board of Plastic Surgery (ABPS) or The Royal College of Physicians and Surgeons of Canada (RCPSC).

• Attendance at The Aesthetic Meeting or a meeting exclusively organized and managed by The Aesthetic Society within 4 years prior to application date.

• Documentation of a minimum of 75 aesthetic surgical cases during a recent 18 month period OR completion of a 12 month ASAPS Endorsed Aesthetic Fellowship.

INTERNATIONAL ACTIVE MEMBERSHIP

For those surgeons practicing in countries other than the U.S. or Canada, The Aesthetic Society offers unparalleled opportunities for member engagement.

INTERNATIONAL ACTIVE MEMBER BENEFITS: • Use of ASAPS logo

• Membership Certificate

• Opportunity to serve on ASAPS Committees

• Aesthetic Meeting and ASAPS symposia discounts

• Receive a hard copy of the Aesthetic Surgery Journal (ASJ) as well as online access

• Access to ASJ via RADAR Resource

• Smart Beauty Guide website listing

• Smart Beauty Guide Logos

• Social Media and Digital Content

• Product discounts, including the ability to purchase Smart Beauty Guide marketing materials available exclusively for members

• Variety of educational tools

• Select-A-Surgeon

• Ask-A-Surgeon

• Free legal advice from ASAPS legal counsel

• Enhanced Practice Profile (EPP) available for purchase

• Complimentary webinars

• Online subscription to the Aesthetic Society News

REQUIREMENTS FOR INTERNATIONAL ACTIVE MEMBERSHIP: • Provide documentation of membership in a national plastic surgery society acceptable to ASAPS, or the International Society of Aesthetic Plastic Surgery (ISAPS).


• Documentation of a minimum of 75 aesthetic surgical cases during a recent 18 month period OR completion of a 12 month ASAPS endorsed Aesthetic Fellowship.

• Ability to document 60 hours of participation in meetings that pertain to aesthetic surgery during the 36-month period prior to application date.

• Two (2) sponsors, one must be an Active/International Active or Life Member of ASAPS and the other a member of your national society in IPRAS or from an ISAPS member in your country.

• Ability to document 60 category 1 CME credits in aesthetic surgery during the 36-month period prior to the application date.

• Two (2) sponsors that are Active/Life Members of The Aesthetic Society. One must be within 100 miles of your practice, while the other can be located anywhere within the U.S. or Canada.

• Submission of a report on all malpractice cases, if any.

• Provide verification of accreditation for any surgical facilities that are used.

• Agree to abide by the Society’s Bylaws, Conflict of Interest Policy and Code of Ethics.

ACTIVE MEMBERSHIP FEES* (U.S. AND CANADIAN):

• Application fee of $250

• Active Member annual dues $1098 *Fees subject to change

THE ACTIVE MEMBER (U.S. AND CANADIAN) APPLICATION PROCESS:STEP 1: To begin the membership process, please

complete the Active Member Checklist at www.surgery.org/checklist and submit to the Membership Manager at [email protected] or by fax to 562-799-1098 attention Alicia.

STEP 2: Once verified, the full application will be provided.

STEP 3: Submit your completed application no later than January 5 or July 1.

Applicants who submit a complete application by the January 5th deadline are eligible for election at the annual Aesthetic Meeting in the spring. Individuals that submit their application for the July 1 deadline are eligible for election to membership at the end of the year. A nominal fee to cover administrative expense associated with your application is required at the time you apply.

If you need help locating an Active Member to use as a sponsor, go to www.smartbeautyguide.com and use the “Select a Surgeon” feature.

• Submission of a report on all malpractice cases, if any.



International Active Members shall enjoy all the rights and privileges of US Active ASAPS Members, except for the right to vote and hold elective office.

INTERNATIONAL ACTIVE MEMBERSHIP FEES*:

• Application fee of $250

• International Active Member annual dues $840 *Fees subject to change

THE INTERNATIONAL ACTIVE MEMBER APPLICATION PROCESS:STEP 1: To begin the membership process, please

complete the Active Member Checklist at www.surgery.org/checklist and submit to the Membership Manager at [email protected] or by fax to 562-799-1098 attention Alicia.

STEP 2: Once verified, the full application will be provided.

STEP 3: Submit your completed application no later than January 5 or July 1.

Applicants who submit a complete application by the January 5th deadline are eligible for election at the ASAPS Annual Meeting in the spring. Individuals that submit their application for the July 1 deadline are eligible for election to membership at the end of the year. A nominal fee to cover administrative expense associated with your application is required at the time you apply.

If you need help locating an Active Member to use as a sponsor, go to www.surgery.org and use the “Select a Surgeon” feature.

If you have any questions about Active Membership or International Active Membership, please contact

Alicia Potochniak at 562.799.2356 or [email protected]







NEW: CANDIDATE FOR MEMBERSHIP – U.S. AND CANADIAN

For those surgeons practicing in the U.S. and Canada not yet eligible or still deciding upon full Active Membership in The Aesthetic Society, the Candidate for Membership Program offers amazing discounts and benefits as you chart your course for full Active Member status.

CANDIDATE FOR MEMBERSHIP BENEFITS (U.S. AND CANADIAN):

• NEW: Print and online subscription to the Aesthetic Surgery Journal (ASJ)

• Access to ASJ via RADAR Resource www.surgery.org/radar

• Print subscription to the Aesthetic Society News

• NEW: Free legal advice from ASAPS legal counsel

• NEW: Promote yourself as an ASAPS “Candidate for Membership” on your website and marketing materials

• Access to the Society’s Online Clinical Education Library, CME and Shopping Cart

• Discounts offering significant savings on Aesthetic Society products, for which Candidates for Membership are eligible

• INCREASED SAVINGS: Significant discount on Guest Surgeon registration for The Aesthetic Society’s annual Aesthetic Meeting and symposia

• Opportunity to serve on The Aesthetic Society’s committees and influence change within the specialty

• Complimentary Webinars

CANDIDATE FOR MEMBERSHIP REQUIREMENTS (U.S. AND CANADIAN):

• Complete the Candidate for Membership Application www.surgery.org/candidateform

• Provide documentation from The American Board of Plastic Surgery (ABPS) or The Royal College of Physicians and Surgeons of Canada stating Board admissibility.



NEW: INTERNATIONAL CANDIDATE FOR MEMBERSHIP

For those surgeons practicing outside the U.S. and Canada not yet eligible or still deciding upon full Active Membership in The Aesthetic Society, the International Candidate for Membership Program offers amazing discounts and benefits as you chart your course for full International Active Member status.

INTERNATIONAL CANDIDATE FOR MEMBERSHIP BENEFITS:

• NEW: Print and online subscription to the Aesthetic Surgery Journal (ASJ)

• Access to ASJ via RADAR Resource www.surgery.org/radar

• Online subscription to the Aesthetic Society News

• NEW: Free legal advice from ASAPS legal counsel

• NEW: Promote yourself as an ASAPS “International Candidate for Membership” on your website and marketing materials

• Access to the Society’s Online Clinical Education Library, CME and Shopping Cart

• Discounts offering significant savings on Aesthetic Society products, for which Candidates for Membership are eligible

• INCREASED SAVINGS: Significant discount on Guest Surgeon registration for The Aesthetic Society’s annual Aesthetic Meeting and symposia

• Opportunity to serve on The Aesthetic Society’s committees and influence change within the specialty

• Complimentary Webinars

INTERNATIONAL CANDIDATE FOR MEMBERSHIP REQUIREMENTS:

• Complete the International Candidate for Membership Application www.surgery.org/candidateform

• Provide verification of membership in a national plastic surgery society acceptable to ASAPS, or International Society of Aesthetic Plastic Surgery (ISAPS).



• Provide a sponsorship letter from an Active Member/Life Member of ASAPS OR your plastic surgery residency program director (does not need to be ASAPS Member). (Form is included in the application).

• Provide a sponsorship letter from an Active Member/Life Member of ASAPS OR your plastic surgery residency program director (does not need to be ASAPS Member). (Form is included in the application).


At any time during your Candidacy period, we encourage you to apply for Active Membership, should you become eligible. It is not a requirement to remain a Candidate for Membership for the five-year maximum term.

You must remain current on your Candidate annual fee in order to state you are a "Candidate for Membership" on your website and marketing materials. While you are able to use this verbiage “Candidate for Membership”, you may not use the ASAPS logo. Use of the ASAPS logo is reserved for Active Members only.

CANDIDATE FOR MEMBERSHIP FEES (U.S. AND CANADIAN):*Year 1: $450 Year 2: $450 Year 3: $549 Year 4: $825 Year 5: $1,098

*Fees Subject to Change

Participation in The Aesthetic Society’s Candidate for Membership Program is limited to five years. Candidates who meet Active Membership requirements are encouraged to apply for Active Membership. The Candidate for Membership Program does not automatically make you an application for Active Membership.

THE CANDIDATE FOR MEMBERSHIP APPLICATION PROCESS:STEP 1: To begin the Candidate for Membership

application process, please complete the application form at: www.surgery.org/candidateform

STEP 2: Submit all necessary verification, as noted above.

STEP 3: Complete process by paying applicable fees.


At any time during your International Candidacy period, we encourage you to apply for International Active Membership should you become eligible. It is not a requirement to remain an International Candidate for Membership for the five-year maximum term.

You must remain current on your International Candidate annual fee in order to state you are an "International Candidate for Membership" on your website and marketing materials. While you are able to use this verbiage “International Candidate for Membership”, you may not use the ASAPS logo. Use of the ASAPS logo is reserved for Active Members only.

INTERNATIONAL CANDIDATE FOR MEMBERSHIP FEES:*Year 1: $321 Year 2: $321 Year 3: $420 Year 4: $696 Year 5: $840

*Fees Subject to Change

Participation in The Aesthetic Society’s International Candidate for Membership Program is limited to five years. International Candidates who meet the International Active Membership requirements are encouraged to apply for International Active Membership. The International Candidate for Membership Program does not automatically make you an application for International Active Membership.

THE INTERNATIONAL CANDIDATE FOR MEMBERSHIP APPLICATION PROCESS:STEP 1: To begin the International Candidate for

Membership application process, please complete the application form at: www.surgery.org/candidateform.

STEP 2: Submit all necessary verification, as noted above.

STEP 3: Complete process by paying applicable fees.

If you have any questions about the Candidate for Membership Program or the International Candidate

for Membership Program, please contact Marissa Simpson at 562.799.2356 or [email protected]







RESIDENT PROGRAMFor plastic surgery residents in training, The Aesthetic Society has created the unique Resident Program, designed to provide qualified residents and fellows with many complimentary aesthetic surgery educational and support services. Enrollment in this program is free and open to residents and fellows currently enrolled in an accredited plastic surgery residency programs or accredited/private plastic surgery fellowships in the United States and Canada*.

RESIDENT PROGRAM BENEFITS: • FREE: Online subscription to Aesthetic Surgery Journal (ASJ)

• FREE: Access to ASJ via RADAR Resource

• FREE: Registration for the annual Aesthetic Meeting

• FREE: Registration for the annual Aesthetic Meeting’s Residents & Fellows Forum

• FREE: Registration for teaching courses as course monitors or if space is available 30 minutes prior to the start of the course during the annual Aesthetic Meeting

• NEW: Free access to Education on Demand Post-Aesthetic Meeting online viewing

• FREE: Access to the Online Clinical Education Library featuring surgical videos on www.surgery.org/members

• FREE: Online subscription to Aesthetic Society News

• FREE: Participation in Aesthetic Society Educational Webinars

To complete the enrollment form, visit: www.surgery.org/professionals/residents

AESTHETIC SURGERY EDUCATION AND RESEARCH FOUNDATION (ASERF)

YOUR MEMBERSHIP ENHANCES THE AESTHETIC SPECIALTYEstablished in 1993 as the philanthropic arm of The Aesthetic Society, the Aesthetic Surgery Education and Research Foundation continues to fund research that impacts your aesthetic practice. Through directed research studies, as well as providing grants to physicians, ASERF is helping to ensure that aesthetic plastic surgery products and techniques are safe, effective and relevant.

You can help keep plastic surgery research moving forward by:

• Donating your honoraria or royalties

• Becoming an annual donor

• Making a year-end donation

• Funding a specific area of research

• Donating gifts of stock

• Creating a named fund

Consider ASERF in your estate plans by:

• Leaving a bequest in your will or trust

• Naming ASERF as a beneficiary on a life-insurance policy

To learn more about donating to ASERF and other research projects, please call 562-799-2356 or visit www.aserf.org.

Your donation can help keep aesthetics at the forefront of patient safety and enhanced results.

*There is currently no Aesthetic Society International Resident Program. International Residents may attend The Aesthetic Meeting free of charge (with verification)

If you have any questions about the Resident Program please contact Marissa Simpson at

800.364.2147 or 562.799.2356 or [email protected]

AESTHETIC SURGERY EDUCATION AND RESEARCH FOUNDATION


SURGEONS, ARE YOUR SKIN CARE SPECIALISTS MEMBERS OF THE SPSSCS?

AESTHETIC MEETING 2015 EDUCATION ON DEMANDSee page 16 for more information.

AESTHETIC SOCIETY EDUCATIONAL SYMPOSIUM ASAPS LAS VEGAS 2016 - See page 19THE AESTHETIC MEETING 2016 - See page 17RESIDENTS’ SYMPOSIUM - See page 18

AESTHETIC SOCIETY MEMBER & CANDIDATE FOR MEMBERSHIP INFORMATIONSee page 27 for more information.

AESTHETIC SURGERY JOURNAL (ASJ)See page 15 for more information.

ASAPS CERTIFICATE OF ADVANCED EDUCATION IN COSMETIC SURGERY*CME-CERT One certificate $80CME.CERT.DUP Duplicate certificate-each $65See page 20 for more information

ASERF (AESTHETIC SURGERY EDUCATION AND RESEARCH FOUNDATION)See page 35 for more information.

CANFIELD SCIENTIFIC, INC.: SMART BEAUTY GUIDE ELECTRONIC PROCEDURE BROCHURES*See page 8 for more information

CERTIFICATE OF SPECIAL RECOGNITION FOR COMMUNITY SERVICE AND VOLUNTEERISM* CSR Certificate of Special Recognition FREE

CYCLE OF CARE ONLINE ACCESS Patient Instructions, OR Forms, Letters and Disclosures for Plastic SurgeonsCCOA-M ASAPS/ASPS Member, Candidate & Resident $199†CCOA-G Non-member $899†See page 12 for more information

ENHANCED PRACTICE PROFILE – EPP WITH FREE VIDEO* WEB-DEV One-time set-up fee $399 WEB-M14 Annual maintenance fee $699See page 3 for more information

GUIDE TO FACIAL REJUVENATIONSee page 5 for more information

LAB COATS BY MEDELITA AN ASAPS ENDORSED MEMBER SERVICE PROVIDERSee page 22 for more information

LEGAL ADVICE*COMPLIMENTARY FOR AESTHETIC SOCIETY MEMBERSSee page 21 for more information

LIVE BOXSee page 24 for more information

MEMBERSHIP PLAQUE*PLQ-1 Large wall plaque $475PLQ-2 Small wall plaque $400See page 20 for more information

MERCHANT ADVOCATEAN ASAPS ENDORSED MEMBER SERVICE PROVIDERSee page 23 for more information

PATIENT SAFETY POSTER*www.surgery.org/poster

PERSONALIZED LABELS*S-500 Qty. 500 $105S-1000 Qty. 1000 $160S-2000 Qty. 2000 $220 See page 40 for more information.

POLICIES AND PROCEDURES FOR THE AESTHETIC PLASTIC SURGERY PRACTICEPPM-CD ASAPS Member $299PPM-CD ASAPS Candidate and Plastic Surgery Resident $449PPM-CD Non-member Physician $599See page 11 for more information






SOCIETY OF PLASTIC SURGICAL SKIN CARE SPECIALISTS

Surgeons, if your skin care specialists are not members of the Society of Plastic Surgical Skin Care Specialists (SPSSCS), they are missing out on the essential educational opportunities available to them. In today’s world, it is critical that those on your staff devoted to skin care stay abreast of the latest products, services, and cutting-edge treatments in skin care. The Society of Plastic Surgical Skin Care Specialists is a voluntary, non-profit organization dedicated to the promotion of education, enhancement of clinical skills, and the delivery of safe, quality skin care provided to patients.

SPSSCS MEMBERSHIP BENEFITS • Annual meeting to enhance professional skills

• Opportunity to apply for annual meeting member scholarship

• Midwest Multistate Division is approved by the American Nurses Credentialing Center to provide continuing nursing education applicable towards CPSN recertification requirements

• "Mentors for New Members" Program

• Triannual Newsletters

• Professional networking opportunities

• Web site access

• Membership Directory

• Opportunities for leadership and experience in a volunteer organization

• Opportunities to attend specified ASAPS scientific sessions and teaching courses

• Nationally recognized plastic surgical skin care society

SPSSCS MEMBERSHIP QUALIFICATIONSThe SPSSCS offers membership opportunities for licensed plastic surgical skin care specialists practicing in the offices of Board Certified Plastic Surgeons, Facial Plastic Surgeons, Oculoplastic Surgeons and Dermatologic Surgeons. Membership is open to registered nurses,

licensed practical nurses or licensed skin care professionals practicing under the direct supervision of a plastic surgeon certified by or eligible for examination by the ABPS or the Royal College of Physicians and Surgeons of Canada or facial plastic surgeons who are a member of the American Academy of Facial Plastic and Reconstructive Surgery or oculoplastic surgeons who are a member of the American Society of Ophthalmic Plastic and Reconstructive Surgery or dermatologic surgeons who are a member of the American Society for Dermatologic Surgery.

• Active Membership Active participation in the SPSSCS is the gateway to your professional growth and identity. Networking, participation, relationship-building, leadership and educational opportunities abound.

• Associate Membership Active members of the SPSSCS, who no longer meet the employment requirements for active membership, may retain an Associate membership for 12 months while seeking affiliation.

• International Membership Eligible licensed skin care professionals, employed by or practicing under the direct supervision of international plastic surgeons, may also benefit as members of the SPSSCS.

SPSSCS MEMBERSHIP DUESAnnual Fee: $225 Additional Member from Same Practice: $175 Your annual membership dues entitle you to Society benefits for one year. Applications can be found here www.spsscs.org/wp-content/uploads/membership_renewal2.pdf Submit completed application, copy of current license and annual fee to:

SPSSCS Central Office 11262 Monarch Street. Garden Grove, CA 92841 USA Phone: 800.486.0611 or 562.799.0466 Fax: 562.799.1098


AESTHETIC SOCIETY PRODUCTS AT-A-GLANCE

*EXCLUSIVELY FOR AESTHETIC SOCIETY MEMBERS.

† Purchase includes online access until 2016.

RADAR RESOURCECME Search: Contact [email protected] to PurchaseSee pages 13-14 for more information

RESIDENT PROGRAMSee page 34 for more information.

RESIDENTS’ SYMPOSIUMSee page 18 for more information.

SCRUB SETS BY MEDELITAAN ASAPS ENDORSED MEMBER SERVICE PROVIDERSee page 22 for more information

SMART BEAUTY GUIDE FOR AESTHETIC PLASTIC SURGERY AND COSMETIC MEDICINE*

SMART BEAUTY GUIDE: CAMPAIGN AND WEBSITESee page 2 for more information

SMART BEAUTY GUIDE BROCHURESBG-1 Qty. 500 $2499SBG-1 Qty. 1000 $4499See page 4 for more information

SMART BEAUTY GUIDE CONSULTATION FOLDERSBG-CF (Sold in packs of 100) $125See page 9 for more information

SMART BEAUTY GUIDE ENHANCED PRACTICE PROFILEWEB-DEV One-time set-up fee $399WEB-M14 Annual maintenance fee $699See page 3 for more information

SMART BEAUTY GUIDE PROCEDURAL BROCHURES

PB-1 Abdominoplasty PB-2 Breast Augmentation PB-3 Breast Lift PB-4 Breast Reduction PB-5 Brow Lift PB-6 Eyelid Surgery PB-7 Facelift PB-8 Liposuction PB-9 Mommy Makeover PB-10 Surgery of the Nose PB-11 Enhancements for Men PB-12 Aesthetic Vaginal Surgery PB-13 NEW: Buttocks Enhancement PB-14 NEW: Arm & Thigh Lift PB-15 NEW: Dramatic Weight Loss

PROCEDURAL BROCHURE PRICING (SOLD IN PACKS OF 50) Qty. 1-5 packs $54 per pack Qty. 6-15 packs $49 per pack Qty. 16+ packs $43 per pack– a 20% savings!

See pages 6-7 for more information

SMART BEAUTY GUIDE PROCEDURAL BROCHURES –\ ELECTRONICSee page 8 for more information

SOCIETY OF PLASTIC SURGICAL SKIN CARE SPECIALISTSSee page 36 for more information

YOU | REALIZED PRACTICE MARKETING BROCHURES YR-1 BodyYR-2 Breast YR-3 Eyes YR-4 Face YR-5 Skin Sold in increments of 50 brochures per title.Minimum total order is 500 brochures. For board certified surgeons only.

ASAPS Member / Candidate Qty. 500-1000 $73 per pack / $1.46 per piece Qty. 1100-1500 $51 per pack / $1.02 per piece Qty. 1600 or more $44 per pack / $0.88 per piece

Non-ASAPS Member Qty. 500-1000 $86 per pack / $1.72 per piece Qty. 1100-1500 $60 per pack / $1.20 per piece Qty. 1600 or more $56 per pack / $1.12 per pieceSee page 10 for more information

ORDER INFORMATION

____________________________________________________________________________________Physician’s name ASAPS ID#

❑ ASAPS member ❑ ASAPS candidate ❑ ASAPS international candidate ❑ Other

Are you board-certified? ❑ Yes ❑ No

Daytime phone ________________________________ Fax ________________________________

E-mail ____________________________________________________________________

____________________________________________________________________________________Name and title of person placing order (office manager, etc.)

SHIPPING INFORMATION

Name ____________________________________________________________________

Address ____________________________________________________________________ City/State/Zip ____________________________________________________________________

METHOD OF PAYMENT

❑ Check (payable to ASAPS) ❑ Money Order (US Funds) ❑ Visa ❑ MasterCard ❑ American Express

Name of cardholder ____________________________________________________________________

Account number ______________________________________ Expiration date _________________

Authorized signature ______________________________________ Billing zip code _________________

ITEMS ORDERED

Page # Product # Description Quantity Unit Price Total

Coupon Code: _______________

*EXCLUSIVELY FOR AESTHETIC SOCIETY MEMBERS.







Subtotal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ____________________________

Shipping . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ____________________________

California Residents Add Local Sales Tax (8%). . . . . . . . . . . ____________________________

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ____________________________

By signing below you agree to the conditions stated on this order form. You have received your order and it is correct and can be fulfilled as noted above.

Purchaser’s Signature: ___________________________________________________________________

ORDERING MADE EASYCALL TOLL-FREE 800.364.2147or call the main office number, 562.799.2356, Monday through Friday, 8:00 a.m. to 6:00 p.m. PST. Please have your credit card and catalog handy.

ORDER BY FAXFax your order 24 hours a day to 562.799.1098

ORDER BY MAILMail the ASAPS order form included in this catalog (plus additional forms for customization of products, if applicable) accompanied by a check or money order payable to ASAPS (U.S. funds only) or credit card information to:ASAPS Central Office 11262 Monarch Street Garden Grove, CA 92841

ORDER ONLINEwww.surgery.org/onlinecatalog

REFUND POLICY FOR ASAPS PRODUCTSYour satisfaction is our most important goal. If your order is damaged or incomplete, or if you are dissatisfied in any way, please call the ASAPS toll free number 800.364.2147 for prompt assistance. Products that are customized according to your specifications cannot be returned. Other product returns may be subject to a 10% handling charge. Returns must be made within 30 days of receipt.

RUSH ORDERSASAPS will accommodate rush orders whenever possible. For overnight mail, additional charges will be incurred. The availability of rush service on customized products cannot be guaranteed.

SHIPPINGShipping and handling charges will be based upon prevailing UPS rates online.

GENERAL ORDER FORM

Allow 3-4 weeks for delivery. Most customized products require 6-8 weeks, following your approval. The Aesthetic Society staff will contact you should additional information, including personalization, be needed to fulfill your order. Prices subject to change.

EDUCATIONAL DVDS

Did you know that The Aesthetic Society offers a

wide array of educational DVDs from past Aesthetic Meetings,

as well as Baker Gordon Symposiums?

Explore the educational opportunities at

http://www.surgery.org/members/asaps-online-catalog/1000483

CENTRAL OFFICE11262 Monarch Street Garden Grove, CA 92841

P 562.799.2356 800.364.2147F [email protected]

COMMUNICATIONS OFFICE36 West 44th Street Suite 1205 New York, NY 10036

P 562.799.2356 800.364.2147F [email protected]

FUTURE ANNUAL MEETINGS

Mandalay Bay Resort & Casino April 2-7, 2016 Las Vegas, NV

San Diego Convention Center April 27-May 2, 2017 San Diego, CA

Javits Convention Center April 26-May 1, 2018 New York, NY

The AmericAn SocieTy for AeSTheTic PlASTic Surgery

PRODUCT CUSTOMIZATION FORM

Certain Aesthetic Society products offer customization options. Please complete and submit this page with the General Order Form, for Personalized Labels and Membership Plaques. An Aesthetic Society staff member will contact the customer for customization for other items, including the Smart Beauty Guide brochure, Slide Presentations, and Practice Marketing brochures.

PERSONALIZED LABELS

Format A Format B

FORMAT LABEL COLOR & SIZE QUANTITY PRICE

❑ Format A: Small ASAPS Logo, centered text. Maximum 44 characters per line.

❑ Format B: Large ASAPS Logo, left-justified text. Maximum 31 characters per line.

❑ Clear (transparent) – 1 1/2” x 3”

❑ White (gloss) – 1 1/2” x 3”

❑ Silver Foil – 1 1/2” x 2 3/4”

❑ Gold Foil – 1 1/2” x 2 3/4”

❑ 500

❑ 1000

❑ 2000

$105 (.21 each)

$160 (.16 each)

$220 (.11 each)

Indicate Imprint Information:Maximum of 6 lines per label. If multiple plastic surgeons are listed on your imprint, those who are Society members will be noted with an asterisk. Please include that notation on the imprint information.

1 __________________________________________________

2 __________________________________________________

3 __________________________________________________

4 __________________________________________________

5 __________________________________________________

6 __________________________________________________

ASAPS MEMBERSHIP PLAQUE

Name(s) will be engraved in capital letters, unless you indicate otherwise. A maximum of two names can be engraved on the large plaque, and only one name on the small plaque.

SIZE PRICE

❑ PLQ-1: Large Wall Plaque. 12” x 14” $475

❑ PLQ-2: Small Wall Plaque. 5” x 7” $400

Name(s) to appear on plaque:

______________________________________ , M.D.

______________________________________ , M.D.






THE AESTHETIC SOCIETY THE AESTHETIC SOCIETY

STAY CONNECTED. STAY INFORMED.

FACEBOOK: www.facebook.com/AestheticSociety www.facebook.com/SmartBeautyGuide

TWITTER: www.twitter.com/asaps www.twitter.com/SmartBeautyNews

YOUTUBE:www.youtube.com/aestheticsociety www.youtube.com/SmartBeautyGuide

LINKEDIN:www.linkedin.com/company/201056

SOCIETY WEBSITES

MEMBER SITE: www.surgery.orgCONSUMER SITE: www.smartbeautyguide.comASERF SITE: www.aserf.orgSKIN CARE SITE: www.spsscs.org

“ The Aesthetic Meeting offers a unique

environment where you can experience

hands-on training labs with leaders from

the aesthetic fi eld. It’s different from other

educational opportunities and directly applies

to what I do in my aesthetic practice.”

www.surgery.org

Shaping the Future of Smart Beauty.

Matthew Blanton, MDASAPS member since 2014

the aesthetic society 2015 product highlights … · the aesthetic society 2015 product highlights...

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