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QUARTERLY SPONSOR MEETING

Forté FoundationSeptember 5, 2007

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Quarterly Sponsor Meeting

• Budget & Strategy Update

• New Sponsors

• New Board Members

• Forté Events Forums Career Labs

• Marketing & PR Update Recent PR Updated Collateral Fellow Video Blogs

• 07-08 Calendar of Events

• Member Census

• Resume Books/Power Tools for MBA Women/Fellows

• Next Webex meeting: Tuesday, Dec. 4th, 12pm eastern

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Budget & Strategy Update

• PINK funds re-allocated to college audience outreach

• Women in the Workplace audience collapsed into remaining audiences of College, Pre-MBA, and MBA Women

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New Sponsors

New sponsors joined this summer!

Please welcome:

Avon

Queens University (Canada)

Rochester (Simon)

Wisconsin

UCLA

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New Board Members

Welcome new board members…

Dana Harmer, McKinsey & Company

Anna Iacucci, Banc of America Securities

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2007 Forté ForumsThe MBA Value Proposition

September 17  BostonSeptember 18  Washington, D.C.September 19   ChicagoSeptember 20   New York September 24  AtlantaSeptember 25  HoustonSeptember 26  San FranciscoSeptember 27  Los AngelesOctober 1  New York October 9  London

Target Audience: Early Career / Pre-MBA (~age 22-29)

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2007 Forté Forums The MBA Value Proposition

Online Webinar Series:

Women In Business WebinarOctober 4, 8:00pm EST

Women of ColorOctober 11, 8:00 pm EST

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2007 Forté Forums The MBA Value Proposition

Event Timeline

4:30 - 5:00 p.m. School representatives arrive; set-up school tables; pick up ribbons/name tags at registration desk

5:00 - 5:30 p.m. Mandatory information session (each school representative is required to attend once)

5:30 - 6:30 p.m. Registration, School tables open, Networking reception with light refreshments

6:30 - 7:30 p.m. Alumnae Panel (School tables shut-down during panel)

7:30 to 9:00 p.m. School tables re-open

8:15 to 9:00 p.m. Admissions Panel

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2007 Forté Forums Event Promotion Highlights

• Email Invitation Series:• Minimum of 3 emails over 6 weeks to Forté database, school

prospect lists, and GMASS data; inclusion in August and September database emails

• Advertising & Promotion• MBA Podcaster; MBA Blogger press release; Business Journal online Event

Calendar – purchase in select cities; Careerbuilder and GRE lists (TBD)

• Local Calendar Listings or emailings to over 50 clubs and organizations and publications

• Pass-Along Promotion: Sponsors and Exhibitors

• Facebook Group Event pages

• Partners: Women For Hire; Downtown Women’s Club; MBA Tour; World MBA

• Post-Event: Forum Podcast Series

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2007 Forté ForumsRegistration to Date (9/4)

CITY TARGET REGISTRATION

Boston 462 233

Wash DC 575 273

*Chicago 552 168

NY 571 571 (closed)

Atlanta 287 124

*Houston 180 60

San Fran 499 178

L.A. 557 161

NY 861 215

London 271 75

TOTAL 4815 2058 43%

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2007/2008Undergraduate Career Labs

November 6 Harvard University, Boston

November 13 University of Chicago

November 13 University of Minnesota

November 14 Emory University, Atlanta

February 2008

Columbia University

Duke University

Georgetown University

Yale confirmed

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2007/2008Undergraduate Career Labs

12:00-1:30pm Leadership Lunch

4:30-5:00pm Forté Career Lab Registration & Networking

5:00-5:45pm Welcome by Forté & Host School Careers in Business

5:45-7:00pm Industry Introductions

7:00-7:30pm Networking: Students and Forté Companies

7:30-8:00pm Pre-MBA: How to Prepare for Life after College

8:00-9:00pm Career Search Secrets:10 Absolute “Musts” for Finding & Landing Your Dream Job

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2007/2008Undergraduate Career Labs

Event Promotion Plans

Media Focus $ on local university media Student newspapers Press releases Increased intern marketing budgets

On-Campus Outreach Hiring 8 interns: 1 for each Career Lab campus

• Intern Kickoff: scheduled for week of 9/10 Hiring for a full year, to promote all of Forte, build relationships on

campus, and have sufficient time and contacts to promote the Labs Invite 2-3 clubs per school to co-host event Meet with undergrad staff leaders Pass-along campaign– student clubs, athletic groups, resident halls Hang up flyers around campus Invite student newspaper & place event in calendar Interns to use Facebook, myspace, etc to promote events

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Marketing and PR Update

PR Successes• Wall Street Journal (7/19): How to Raise

Female MBA Enrollment

• CNBC Morning Call (8/1): Panel discussion, tie-in to MBA Challenge

• PINK Magazine (8/13): Climbing the Ivory Tower

• Oprah Magazine (Sept 07): 8 Ways to Get Back in the Game

• Charlottesville Daily Progress (9/2): Record Breaking Increase in Women at Darden

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Marketing and PR Update

Updated Collateral• New Forté Postcards• Each sponsor will receive a supply in September

Forté Fellow Video-blogs• Video Diary of a first-year MBA student’s experiences• Polled several 2009 Fellows to determine interest,

participate in a video audition• 5 Fellows in process of submitting audition videos

– MIT; Georgetown; Carlson; UT; Indiana

• 2-3 will be selected based on diversity of school, geography, professional background, and presence on video

• Submissions will be posted on website, communicated in newsletters, promoted through MBA bloggers

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2007/2008 Sponsor Calendar

Mark Your Calendar! Sept.17-October 9 Pre-MBA Forté Forum Events Nov. 1-Feb. ’08 U-G Career Lab Events October 29-30 Board Meeting, NYC May 2008 Corporate Best Practices Summit June 25 Financial Services FAST Track June 26 Financial Services FAST Track June 27 MBA Conference, Dialogue with

Leadership, Career Fair, NYC

Other June dates TBD

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Communications Calendar

Monthly

• Database E-mails: e-newsletter, Forté Family News, Coming Events, Event Invitations

September/October

COMMUNICATION

• Member Census

• Power Tools Reminder

• Scholar Selection Kick-off

• 2007/2008 Fellow and MBA Women Resume Book

ACTION ITEM

• Fill out and return sponsor census by October 30, 2007

• Remind your Fellows and MBA women about Power Tools (schools); Post jobs and search for MBA talent (companies)

• Review Fellow selection process and calendar (schools)

• Use the Fellow Resume Book to find MBA talent (companies)

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Sponsor Census

Purpose• Determine how we can better serve our sponsorship,

• Respond to media requests—because of our public relations efforts, we are often viewed as a clearing house for questions on women’s issues, and

• Track trends of the Forté member schools and companies so that we can report on successes, e.g. if the percentage of women entering MBA programs has changed.

Timeline Friday, September 28th—Census will go live and an email will be

sent to sponsorship Wednesday, October 31st—Deadline for submitting census

responses November & December—Forté to aggregate member census

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Sponsor Census

Sample Corporate Questions• Number of MBA women hired

• Number of women in Senior Leadership Positions

• MBA and U/G feeder schools

Sample School Questions % of women enrolled in MBA Program

U/G feeder schools for MBA program

Marketing outreach to women

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Recruiting Fellows

Power Tools• Online resume search and job posting system

• Please post your job opportunities NOW!

• Forte’s Outreach to MBA women

• Current Stats on database

• Undergraduate database now live

Resume Book Deadline for 2008 Scholars: September 15, 2007

Deadline for 2009 Scholars: September 30, 2007

www.fortefoundation.org/power_tools_company

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Recruiting Fellows

Other Ways… Use the Forté Listserv

fellows2008@fortefoundation.org fellows2009@fortefoundation.org

Send them a special invitation when you’re visiting their campus

Wear your Forté ribbon when recruiting

Mention Forté in your interviews with women

Refer to Recruiter’s Guide and How to Recruit MBA Women through Forté