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Myrtle Beach Area Chamber of Commerce

ISSUE 738 • December 2014

GRANDLook INSIDE

4 CHAMBER ACADEMY Take advantage of high-quality, free and convenient educational classes.

16 HELPING YOU GROW Chamber membership is like having a second “front office” to promote your business.

CVB INSIDER You can bet a sand dollar that Santa’s heading to the beach on Dec. 26.

Visit MyrtleBeachAreaChamber.com • Post job openings for free. Visit GrandStrandEvents.com • Start planning your winter weekends.FOLLOW MBACC ON

Myrtle Beach Convention Center - Exhibit Hall C

Member-to-Member

Myrtle Beach Area Chamber of Commerce

Strander

The Member-to-Member Business Expo is Myrtle Beach Area Chamber of Commerce’s and Myrtle Beach Area Hospitality Association’s signature annual trade show and networking event. With more than 120 exhibit booths and about 800 attendees, the expo has become a must-see in exploring the latest and greatest in the Grand Strand marketplace.

The 2015 Member-to-Member Business Expo will be held Jan. 22 in Exhibit Hall C at the Myrtle Beach Convention Center from 4 to 7 p.m. The expo will feature outstanding networking, delicious food

and beverages and chances to win fabulous prizes. The event allows MBACC and MBAHA business members of all types and sizes the opportunity to exhibit their products and services all under one roof. The expo is free to attend and there is a cost-effective price to exhibit.

The theme at the 2015 expo is superhero characters and exhibitors are encouraged to decorate their booths using props from their favorite superhero – Powerpuff Girls, Batman, Aquaman, Starfire. Capes, boots, masks and bionic arms are all part of the

superhero image. Plus you’ll want to pull out your special weapon, e.g., Captain America’s shield, Wonder Woman’s lasso and bracelets, Thor’s hammer.

All employees of member businesses are invited to the free expo and to dress as their favorite superhero. A Business After Hours reception will be taking place during the event with free refreshments from 4-7 p.m. To help gauge food and beverage amounts, members are asked

Boost Your Brand & Elevate Your Networking

Business Expo, See 3

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Board of DirectorsTed Fortenberry, WMBF News, Chairman of the BoardTommy Bouchette, BNC Bank, Immediate Past ChairmanCharlie Bradshaw, Alabama TheatreTony Cox, Burroughs & Chapin Co. Jim Creel, Jr., Creel Corporation Brooke Doswell Marilyn Fore, Horry Georgetown Technical CollegeRadha Herring, Watermark Real Estate Group Terrance Herriott, Conway National BankMike Hill, AvCraft Technical Services Suzanne Hinde, Sheraton Myrtle Beach Convention Center HotelYvette Jefferson, Children’s Museum of South CarolinaRoss Martin, Coral Beach ResortSteve Mays, National Golf Management O’Neil McCoy, BB&T Puckett, Scheetz & Hogan Bill McGonigal, Best Western Ocean Sands ResortKen McKelvey, Defender Resorts Inc. George Mims, Newmark Grubb Wilson Kibler Wayne Morris, The Printing Port Monty Morrow, Brittain Resort ManagementEbbie Phillips, Tyson Sign Co. Todd Setzer, A&I Fire & Water RestorationChris Shroff, Myrtle Beach Seaside Resorts Phil Vassar, Surfside Beach Ocean ResortVerlon Wulf, Carolina Cool

Grand Strander Credits Kori Hippe, Editor Membership Marketing Manager, [email protected] Balzotti Graphic Designer Manager, [email protected] Greene, IOM Executive Vice President Membership Programs & Services

Grand Strander Issue 738 December 2014 (ISSN 124-490) is published 12 times a year by Myrtle Beach Area Chamber of Commerce, 1200 N. Oak St., Myrtle Beach, SC 29577. Periodical postage paid at Myrtle Beach, SC 29577. POSTMASTER: Send address changes to Membership Division, Myrtle Beach Area Chamber of Commerce, P.O. Box 2115, Myrtle Beach, SC 29578-2115

Check us out on the WebFor more information about member benefits, upcoming events and business updates, visit us at MyrtleBeachAreaChamber.com.

Advertising Inquiries Reach more than 2,700 business leaders by advertising in the Grand Strander.Scott Head, advertising sales manager843-916-7277 or [email protected]

Member Services Area Code: 843 General Information: 626-7444 Membership Sales: 916-7220 or 7234 Advertising Sales: 916-7277Public Relations: 916-7218Marketing: 916-7262 Research: 916-7217Executive: 916-7296CVB-Group Sales: 916-7260 gsSCENE: 916-7276 Leadership Grand Strand: 916-7222 Hospitality Partnership: 626-9668 Grand Strander is printed by Inlet Printing Co.

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1500 Hwy. 17 N., Ste. 201 Surfside Beach, SC 29575843-238-8664 • PhillipsRealty.com

30-Second Elevator SpeechPhillips Realty is a family-owned business built on a genuine love for the Grand Strand and all that the beach lifestyle has to offer. We are the South Strand’s answer to everything real estate! Not only do we aid clients in the buying and selling of property, we also provide full service HOA management, and rent, manage and maintain nearly 150 local properties on behalf of their owners. For friendly service, call Phillips!

No. 1 Business GoalOur goal is to help our clients succeed no matter what the condition of the real estate market. Our agents and staff are true Grand Strand locals with a vested interest in the prosperity of our community. Real estate is our business, Myrtle Beach is our home!

MyrtleBeachAreaChamber.com 3

Inside TracksRE/MAX Southern Shores welcomed Robbie Branham, Spring Haigler and Dawna Parks to their sales team.

John Lutz and Carnice Lambert recently joined Phillips Realty.

Continuing EducationSarah Morrow Trisler, president of Empress Management LLC recently received the following designations though the Community Associations Institute (CAI): Property Manager’s License (PMIC), Certified Manager in Community Association (CMCA) and Association Management Specialist (AMS). Erica Dircks, association manager at Empress Management LLC recently received the following designations though the Community Associations Institute (CAI): Certified Manager in Community Association (CMCA) and Association Management Specialist (AMS).

Applause, Applause

RE/MAX Ocean Forest congratulated the following agents who have reached RE/MAX International 2014 Achievement plateaus. Paige Bird will received the Chairman’s Club Award. Recipients for the 100% Club are: Stacey Campbell, The Tracy Turner Team, Greg Skipper, Diana Barth and Sue Trew.

New MembersDuring December, 87 members will be celebrating their Myrtle Beach Area Chamber of Commerce anniversaries ranging from one year up to 28 years.

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To find out more about the highlighted businesses, click on the Business Search link at MyrtleBeachAreaChamber.com.

Share Your News: Business Bulletin recognizes new employees, staff promotions, relocations and expansions, awards, class and convention attendance, new websites, and year-end accomplishments for top real estate producers/sales. Send updates by the first of each month to [email protected].

Holiday givingThe gift of giving goes further when you use Member-to-Member Discounts Members know that to find a real bargain all they have to do is check out the Member-to-Member Discounts program. To make it even easier to locate these savings, businesses that are offering discounts through the program have decals in their storefront windows saying they accept the Myrtle Beach Area Chamber Member-to-Member Discounts card.

The Member-to-Member Discounts program offers a unique combination of promoting member-to-member buying, boosting sales for our members, and increasing member visibility. As part of the program, chamber members and all of their employees are issued a card identifying their membership in Myrtle Beach Area Chamber of Commerce and their eligibility for program discounts. Members simply present their card at these participating businesses to receive their discount on many products and services.

Look for the bright blue MBACC discounts decal and support your fellow chamber members.

If you are interested in adding your business to the list of participants, go to MyrtleBeachAreaChamber.com/member/m2m/default.html.

Questions? Contact Kasey Harkins, information specialist, at 843-916-7285 or email [email protected].

Member-to-Member Discounts help you keep money in your pocket.

Take advantage of cost-savings through our Member-to-Member Discounts program. Designed to enhance your Myrtle Beach Area Chamber of Commerce membership, this FREE, value-added membership benefit encourages members to buy from other members to save money, increase visibility and promote new business.

Save on dining, haircuts, entertainment, hotels, golf, child care . . . whatever discount you’re looking for, you’ll find it in the Member-to-Member Discounts program.

And, don’t forget that all employees in a member business can take advantage of the Member-to-Member Discounts program, too.

For a list of the most up-to-date discounts, to print the discounts’ brochure, or to submit a discount from your company, go to MyrtleBeachAreaChamber.com, click on Member Benefits then Member-to-Member Discounts.

Member-to-Member Discounts

Please call Kasey Harkins, Information Specialist at (843)916-7285, to obtain additional cards, or if you have any questions about our Member-to-Member Discounts program.

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Chamber Academy

12.09.14 • 12-1 p.m. Avoiding Identity Theft and Financial FraudComplimentary lunch provided by Wells Fargo Advisors.During this class you will learn:• What is identity theft?• How does it happen?• How can you tell if it’s happening to you?• How vulnerable are you?• What can you do to help protect yourself?• What should you do if it happens to you?Presenters: Paul Stecker and David Weber, Wells Fargo Advisors

01.07.15 • 1-3 p.m. How HVAC Affect RestaurantsThis class will cover the basics of how HVAC systems are designed to operate in a restaurant. Restaurant owners and managers can gain valuable knowledge and a better understanding of design and operation of cooling, heating, ventilation [exhaust and make up air] systems and controls, that directly affects their R and M budget. Other topics discussed will be the importance of airflow, unit efficiency, air testing and balancing, equipment repairs, preventative maintenance, moisture problems, and indoor air quality.Presenter: Scott Tripp, Mechanical Systems Technology

Register at ChamberAcademy.comAll classes are free and held in MBACC’s Boardroom, 1200 N. Oak St., Myrtle Beach

HUMAN RESOURCE AND MANAGEMENT CLASSES NEGOTIATE FOR MOREDec. 3 • 12-1 p.m.This class will help you prepare for and conduct real-world negotiations, from personal to professional, small to large. Topics will include: • Personal Negotiation Styles • Leverage: What it is and how to use it • The Importance of Relationships in Building NegotiationsPresenter: Larry Smith, SCORE

BUILDING THE COMPANY TEAMDec. 10 • 12-1 p.m.For a business to grow the owner/manager must realize motivating employees to do the work they are paid to do is a primary function of their job. This is the bases for team operation. The employee on the job knows better than anyone what makes him or her more productive. That employee is the expert on that job. For the manager/owner to build employees performance means involving employees in team relationship where they contribute ideas and suggestions towards continual improvements of the business.

This is a process known as team building, a way of creative problem solving that leads to future growth based on positive thinking.Presenter: Ray Binis, SCORE

RECRUITING THE RIGHT PEOPLEDec. 16 • 12-1 p.m.This class focuses on understanding the process and using straightforward tools to successfully attract and hire the right people you need.Presenter: Doug Owens, SCORE

Sign up today for the six-course series of human resource and management classes presented by Grand Stand SCORE – Dec. 3, 10 and 16 and Jan. 14, 21 and 27.


MBACC is proud to partner with Horry Georgetown Technical College Workforce Development to bring chamber members more choices for classes at discounted prices. Visit ChamberAcademy.com to see current classes.

MBACCBusinessTraining.com contains extensive training designed for local businesses to increase awareness of their products and services through the Internet and gain new customers. Learn more at MBACCBusinessTraining.com.

Whether you are a start-up or an existing business, Grand Strand SCORE provides free business counseling programs that can help you and your business open new markets, reach new customers and achieve new goals. Plus, SCORE has free monthly webinars that can help your business grow. Check out the webinars at ChamberAcademy.com.

Learn more at ChamberAcademy.com

MORE EDUCATIONAL OPPORTUNITIES

HUMAN RESOURCE AND MANAGEMENT CLASSES

Need a referral?Whether you’re looking for a printer to design and print your business cards or an employment agency to help you bring in some part-time help, our online business directory makes it easy to find the services and products you need. Search our membership directory for more than 2,700 chamber members offering premier business services throughout the Grand Strand. Visit MyrtleBeachAreaChamber.com and click on Business Search. Support your fellow chamber members.

Sign up today for the six-course series of human resource and management classes presented by Grand Stand SCORE – Dec. 3, 10 and 16 and Jan. 14, 21 and 27.PERFORMANCE APPRAISALJan. 14 • 12-1 p.m.This is one of the most needed and neglected management tools. The performance appraisal can be the manager’s/owner’s best tools for motivating employees. It may seem like a bureaucratic nuisance, something to be disposed as painless and as quickly as possible. And yet, good performers sincerely appreciate being told, in a formal setting, how well they are performing.

The poor performer may appreciate the attention paid and may be willing to discuss ways of improving.Presenter: Ray Binis, SCORE

PERFORMANCE PROBLEMSJan. 21 • 12-1 p.m.Learn how to keep poor employee performance from dominating your time and energy, as well as from killing your bottom line.Presenter: Doug Owens, SCORE

SUCCESSFUL SALES PRESENTATIONSJan. 27 • 12-1 p.m.Learn to define a persuasive message for maximum certainty of closing the deal.Presenter: Larry Smith, SCORE

01.13.15 • 12-2 p.m. Compassion Fatigue: How Caregivers can Avoid it Through Self Care

If you take care of others’ needs before your own, this class if for you! Whether you are a health care professional, a pastor ministering to a congregation or a family member or friend providing care for a loved one with a serious illness, we have strategies that will help you be good to yourself so you can be good to others.Presenter: Chaplain John Boyce, Heartland Hospice

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Have a say ...Join a chamber COMMITTEEThe best way to take full advantage of your Myrtle Beach Area Chamber of Commerce is to get involved in a committee. You can impact your business by building relationships within the chamber and advertise your talents by demonstrating them through committee service. The chamber’s committees serve to expand the vision of the chamber as a whole, as well as to reach out to the chamber membership and the entire community.

Committee membership is open to all chamber member businesses and their employees. Choose an area of interest and get involved by going to MyrtleBeachAreaChamber.com and click on the Engagement Opportunities link in the middle of the page.

CVB-Advertising and Publicity Committee provides strategic direction related to public relations and publicity of the Grand Strand to regional, national and international markets.CVB-Fulfillment Committee oversees the production of chamber publications. CVB-Groups Sales Committee oversees various initiatives designed to increase the level of group business. Key markets include corporate meetings, association meetings, group tours, international tourism and sports events.Finance Review Committee reviews regular financial statements of the chamber and oversees the audit and budget process.Legislative Policy Council monitors public policy and recommends stances to be taken on specific legislative proposals. Membership Committee oversees the programs and services designed to serve the chamber’s members. North Strand, South Strand and West of the Waterway Councils address issues and interests of businesses in their respective areas and coordinate with other organizations with common goals.Small Business Council helps to create resources for small business members.Young Professionals Council works to provide constructive social networking, professional development, and community engagement to young professionals in and around the Grand Strand.

Join your Myrtle Beach Area Chamber of Commerce in thanking the state senators and representatives on the time they spend working on the many issues impacting Grand Strand businesses. Every year, we travel to Columbia to meet with members of the S.C. General Assembly. Don’t miss your chance to talk about issues important to our area and help educate the legislators about the significant impact the Grand Strand has on the state’s economy.

Grand Strand Legislative ReceptionFeb. 4, 2015 • 6-9 p.m.Clarion Hotel, 1615 Gervais St., ColumbiaFor more event information, contact Kema Faulk, membership programs manager, at 843-916-7276 or [email protected].

With up-to-date training, and a time investment of just a “coff ee-break” on a daily basis, your marketing will soon be soaring, and you’ll get results you never thought possible! Don’t have the desire or time to do it yourself? Enlist the help of a college intern (sometimes for free), an employee or even a family member. Why spend $1,000s of dollars when you can get the same results for far less money?

It can be confusing for a business owner – who to trust, who to hire, which services are right for your business and will bring results you want –more customer, clients or patients!

• Take back the control• Save money• Get the help you need• Get the support you deserve

All for a small monthly at-rate!

MBACCBusinessTraining.com/business •

Online Marketing Doesn’t Have to Cost a Fortune!

843-246-0136

• Basic SEO (Search Engine Optimization)

• Keyword Research• WordPress Design and Build

• Social Media• Facebook• Google +• Pinterest• LinkedIn• Twitter

• Reputation Management• Mobile Websites• Mobile Marketing• Text Marketing• YouTube Marketing

Training Includes

2015


Message to Our Members

It’s hard to believe that 2014 is almost over. Before we say goodbye to 2014 and welcome in 2015, let me say thank you for supporting your Myrtle Beach Area Chamber of Commerce. We are proud to say that Myrtle Beach Area Chamber thrives because of committed business members like you.

I also would like to thank our outgoing chairman, Ted Fortenberry, and the board of directors for their outstanding leadership and service. A lot of perseverance, dedication and commitment from the board of directors, committee members and entire chamber staff resulted in positive results this year for our organization and in our community. If you read this this column, you’ll know that every December I share the chamber’s holiday wish list. I was looking back at the first wish list I wrote in 2004 and, although 10 years have passed, some things never change. Once again this year, I’ll be hoping for another storm-free hurricane season, federal funding for our roads and airport, continued success with area festivals, even more terrific networking and educational classes, continued strengthening of the economy, and a record year of visitation. One item that was on the 2004 list “Pro-Grand Strand legislation, including a uniform later school start,” is making an appearance again. If you attended last month’s Legislative Luncheon, you heard that a few people in our state want to push to allow schools to start in July or early August. If we want to ensure that schools will continue to start no later than mid-August, we’ll have to fight this battle all over again.

A few additions that weren’t on the 2004 list are:

• Continued engagement on our social media sites for both VisitMyrtleBeach.com and MyrtleBeachAreaChamber.com.

• Another successful out-of-state marketing campaign funded by the 1 percent tourism fee, local accommodations taxes, state funds and private contributions bringing more tourists than ever before. Plus, continued positive national international coverage, generating millions of dollars of free publicity for the entire Grand Strand.

• Record attendance at our ever-growing Grand Strand sporting events, including MyrtleBeach.com Myrtle Beach Marathon, Divas Half Marathon and 5k Series, Myrtle Beach Mini Marathon, and of course, the Big South Championships. And we are looking forward to the new sports complex opening in 2015 which will put more heads in beds.

And of course, the entire chamber staff always wishes for increased opportunities for our members to be even more involved in the Myrtle Beach Area Chamber of Commerce and continued success for all businesses in the community.

While some things never change, other things are certain to change. With this in mind, we sincerely hope that 2015 is a prosperous year for everyone. On behalf of our staff and board of directors, warmest wishes for this holiday season and a safe and healthy 2015.

Brad Dean, President & CEO Myrtle Beach Area Chamber of Commerce

Holiday Wishes

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ChamberEvents

12.02.14 • 9 a.m. Chamber Access - Member Orientation MBACC Boardroom1200 N. Oak St., Myrtle Beach

You took the first step to investing in your business by joining Myrtle Beach Area Chamber. Now it’s time to learn how to take advantage of your membership benefits. Who should attend?- Newest members to the chamber- Current members who know they are not taking advantage of their membership benefits- New employees of a chamber member business who want to learn moreFree, required for new members; all members are invited

12.04.14 • 5-7 p.m. North Strand Council and North Strand Membership Holiday Mixer

House of Blues4640 Hwy. 17 S., North Myrtle Beach

‘Tis the season to gather with friends. Join the North Strand Council and MBACC members with businesses in the north Grand Strand for a holiday social. Enjoy appetizers, spirits and plenty of networking!Free, value-added benefit of chamber membership

12.11.14 • 4-7 p.m. MBACC & MBAHA Holiday Mixer Springmaid Beach Resort3200 S. Ocean Blvd., Myrtle Beach

Celebrate the holiday season with Myrtle Beach Area Chamber of Commerce and Myrtle Beach Area Hospitality Association. All employees at your business are invited to join fellow chamber members at this free holiday social and enjoy complimentary hors d’oeuvres, refreshing spirits and live entertainment. There will be a silent auctionbenefiting MBAHA’s Educational Scholarship Foundation – here’s your chance for unique gift giving! Bring a new, unwrapped toy for the toy drive with the Salvation Army – Horry County and/or pet food for the Grand Strand Humane Society and enter to win a free email blast with the chamber and hospitality association. Free, value-added benefit of chamber membershipRegistration Deadline: Dec. 10

12.16.14 • 5-8 p.m. Behind the Scenes Palmetto Moonshine4801 S. Kings Hwy., Myrtle Beach

Experience moonshine making at its finest! Sample a variety of moonshine flavorsand taste moonshine infused food. Experience a piece of history with South Carolina’sfirst legal moonshine distillery. Limited to the first 30 members to register.Free, value-added benefit of chamber membership

01.14.15 • 8-9:30 a.m. B-to-B Connects MBACC Boardroom1200 N. Oak St., Myrtle Beach

Sponsored by Chick-fil-A-Myrtle Beach Drive Thru, participants are given two minutes to present their business to members. This networking event is limited to a small number of attendees for a more intimate networking experience. Bring lots of business cards and brochures.Free, value-added benefit of chamber membershipRegistration Deadline: Jan 13

Discover more networking events and register at MyrtleBeachAreaChamber.com

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December January


Discover more networking events and register at MyrtleBeachAreaChamber.com

Myrtle Beach Area Chamber of Commerce has repeated its five-star accreditation from the U.S. Chamber of Commerce, placing it among the top 1 percent of more than 7,000 chambers.

The accreditation is based on sound policies, effective organizational procedures and positive impact on the community. The chamber earned a perfect score in the facilities section and was commended for its comprehensive board of directors orientation handbook, establishing itself as an advocate for the business community through a variety of practicing including hosting fundraisers in support of business-friendly candidates, and for its efforts to provide a no-cost online forum for members to post job openings and links to continuing education opportunities.

The chamber earned its first five-star rating in 2010 and will keep its current designation until 2019.

Diana Greene, executive vice president of MBACC Membership Programs & Services, headed the review process.

“To achieve this 5-Star rating, staff once again performed an intensive

self-assessment of our operations in nine sections that covered everything from governance and governmental affairs to program development and benchmarking. The process provided an opportunity to review what has been accomplished, but, more importantly to chart the path forward,” Greene explained. “The accreditation process combined into one document all of the outstanding achievements and contributions of board members, volunteers and staff who make the chamber a 5-Star organization. We should all be extraordinarily proud of this milestone achievement. It was a true team effort.”

Brad Dean, president and CEO, Myrtle Beach Area Chamber of Commerce, praised the chamber and staff for being recognized with the top rating of 5-Star Accreditation. “I am impressed every day with the impact this chamber has on the community and our members,” Dean said. “There is a lot of hard work being done to move this community forward and to have the distinction of being one of the top chambers in the country adds to our credibility and effectiveness.”

U.S. Chamber Accreditation is the only national program recognizing chambers

for their effective organizational procedures and community involvement. Accreditation allows chambers to renew, improve and promote sound business practices, policies and procedures.

Local chambers are rated Accredited, 3-Stars, 4-Stars or 5-Stars. The final determination is made by the Accrediting Board, a committee of U.S. Chamber board members and chamber executives from across the country.

About the U.S. Chamber The U.S. Chamber of Commerce is the world’s largest business federation representing the interests of more than 3 million businesses of all sizes, sectors, and regions, as well as state and local chambers and industry associations.

Accreditation

“ The accreditation process combined into one document all of the outstanding

achievements and contributions of MBACC.”

MBACC Maintains

10 Grand Strander

by Barbara McGhee

Myrtle Beach Area Chamber of Commerce and Cameo Travel Enrichment are partnering to offer our members and the community an incredible tour of China. From March 28-April 7, 2015, climb the Great Wall and see pandas in Beijing. Discover the Terra Cotta Army in Xian. Ride the fast Maglev Train in Shanghai. Experience the beautiful Chinese gardens in Suzhou and sip green tea in Hangzho.

Fill your bucket list for not much more than you would just pay for airfare but this China trip includes hotels, guided tours and more.

COSTMBACC Members: $2,299 (includes members’ families and their guests)Nonmembers: $2,399 Reservation Deadline: March 1, 2015

TRIP INCLUDES- Round-trip international airfare from JFK- U.S. departure taxes and fuel charge- 4 and 5 star hotel accommodations- Most meals- All in-country transportation- Fluent English-speaking tour guides- Entrance fees into tourist attractionsVisit Seven UNESCO World Heritage Sites- Great Wall of China- Summer Palace- Forbidden City- Temple of Heaven- Terra Cotta Army- Classical Gardens of Suzhou- Hangzhou-European PastOther Exceptional Inclusions- Panda Zoo- Tang Dynasty, dinner, dance and music- Jade Museum- Pearl & Silk Factories- Boat ride revealing beauty of

Hangzhou’s willow draped islandsFor Details and Questions Barbara McGhee, Cameo Travel Enrichment [email protected] or 843-650-4501.Learn More MyrtleBeachAreaChamber.com/travelchina

The 5th Annual Women’s Leadership Conference and Celebration of Inspiring Women will be held Feb.12-13 at the Sheraton Myrtle Beach Convention Center Hotel.

The theme for the upcoming conference is “Lead the Change.” Each program is designed to enhance women’s personal and professional skills and encourage community involvement as well as to honor women for their achievements.

Speakers and honorees will come from fields such as business, media, the arts, politics and more. A number of networking opportunities are also planned to help attendees get the most out of the conference.

The two-day event is hosted by the Women in Philanthropy and Leadership for Coastal Carolina University. An optional pre-conference workshop and networking reception is set for Feb. 12. The conference itself is on Feb. 13. At the conclusion, the annual Celebration of Inspiring Women will take place where the Inspiring Women Awards will be presented. Past award winners include Paula Harper Bethea, executive director of S.C. Education Lottery, Mamie “Peanut” Johnson, major league baseball pitcher, Brigadier General Darlene Marie Goff, Honorable Kaye Hearn, S.C. Supreme Court and many other notable Palmetto State women.

For more information, or to register, go to wiplconference.com.

A Celebration of Inspiring Women

China Tour M A RC H 28-A P R I L 7, 2015

11 Days Best of


Keep Calm

by Anjana DuffTraveling during the holidays can be one of the most hectic and stressful aspects of the season. On top of all the holiday activity – school

plays and recitals and hosting parties, and attending parties, and shopping and wrapping and baking - traveling during this time can add another layer of frazzle to the holiday mix. Keeping these tips in mind when you are planning your travel, and your travel experience is sure to be less stressful.

• Leave early: When planning your trip, choose early morning flights. Airports are always less busy when normal people would rather be home sleeping. Also, flights tend to be on time in the morning and become more and more delayed as the day goes on. The hardest part is getting up and getting to the airport, but once you are there, you will be happy that you did.

• Check in, pay for bags, and print boarding passes at home: This will save you time at the airport. You will be one step closer and quicker to getting to the gate on time.

• Confirm flights: With airlines continuing to cut back on service, it’s more important than ever to confirm your flight several days before you leave – that way you’ll have a little leeway if it is necessary to make alternate plans.

• Be prepared for slow lines: During holiday rush, there is more than the usual slowdowns at security. Even though the TSA’s liquid and gel rules have been around for years now, people who fly very rarely may not be familiar with all the ins and outs. Also, new screening machines can catch even frequent travelers off guard. Try to stay patient.

• Be prepared for delays: Carry on books, healthy snacks, entertainment for the kids – everything you might need to pass the time in case of airport delays or waiting on the runway.

• Have printouts: Carry hardcopies of all your confirmations and itineraries with all the phone numbers, flight numbers, confirmation numbers, addresses and any other important information you may need for your airline, hotels, rental cars. Electronics

die and charging is not always easy or accessible. Directory assistance is expensive, and most airports do not have free Wi-Fi.Carrying paper may sound old fashioned, but it is often quicker and easier for reference.

Most important, keep your cool! Remember that airline employees are busy and also stressed, and few respond well to anger. They would rather be home with their families than dealing with irritable passengers. A little empathy goes a long way. Use these tips to help make your holiday travels more relaxing.You may find yourself at the airport counting your blessings instead of the minutes.

Wishing you a very happy holiday season, and, as always, Bon voyage, and safe travels!

Anjana Duff is an independent travel consultant and owns Travel Connection. You can reach Duff at [email protected] or 843-455-4478.

& Travel On

11 Days Best of

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to register for Business After Hours at MyrtleBeachAreaChamber.com.

There will be door prizes every 20 minutes during the expo so make sure to stick around for the entire event. And if you stop at all the booths, you can enter to win a grand prize.

MEMBER-TO-MEMBER BUSINESS EXPO Jan. 22, 2015, 4-7 p.m.Myrtle Beach Convention CenterBooth Fees: $99 thru Jan. 2; $125 after Jan. 2Reserve your booth at MyrtleBeachAreaChamber.com Registration Deadline: Jan. 16

For more information on the expo, contact Kema Faulk, membership programs manager, at 843-916-7276 or [email protected].

EXPO SPONSORSHIP OPPORTUNITIESGain invaluable recognition by sponsoring the Myrtle Beach Area Chamber of Commerce and Myrtle Beach Area Hospitality Association Member-to-Member Business Expo.

• Sponsorship credit on all expo invitations, brochures and printed material

• Sponsorship credit on all invitations to Business After Hours

• Island booth which is the focal point of the expo• Sponsor sign at registration table • List of chamber members on disk • Free email blast to MBACC and

MBAHA members

For sponsorship info, contact Cindy Gettig, director of membership, at 843-916-7221 or [email protected].

Business Expo, Continued From Cover Page

Join us for a townwide celebration featuring special children’s activities, festive holiday entertainment

and the official lighting of the city’s Christmas tree!

Christmas Towne, a free community holiday event, will take place Dec. 14 from 2 to 6:30 p.m. at the

Myrtle Beach Convention Center. Myrtle Beach Area Chamber of Commerce is providing free convention center parking for those attending and admission into the indoor family friendly event also is free. Visit Santa and Mrs. Claus and have a free photo

taken, enjoy free amusement games, face painting, balloon art and much more and be sure to browse

Myrtle Beach Area Chamber of Commerce members’ booths featuring free children projects. And then

at around 6 p.m., step outside for the lighting of the 25-foot live Christmas tree.

Christmas Towne is sponsored by the City of Myrtle Beach and

Myrtle Beach Area Chamber of Commerce.

Free

Event

New MembersThe Grand Strander went to press before the chamber’s board of directors approved the new members for the month of November. The January newsletter will list new members approved in November and December.

14 Grand Strander

Verify your online directory listingTo help our call center provide detailed information about your company to inquiries, it’s important that members provide a thorough and keyword driven description to your chamber business listing. Go to the Business Directory, bring up your business to see if a detailed description is listed under your business name. To update a description or change info on your listing, email Amanda Blomquist, executive membership coordinator, at [email protected].

business referrals ranked

81%as the most important chamber

benefit for business.

referralsBusiness referrals are one of the most valuable benefits of chamber membership. Myrtle Beach Area Chamber of Commerce receives thousands of requests each month for referrals for specific products and services. We refer chamber members to visitors, newcomers, businessesand area residents.

Each day our front desk and Com-Connect, the chamber’s offsite call center, receive phone calls, emails, live chat and walk-in traffic from potential customers looking for businesses that can help them with specific goods or services. Naturally, only chamber member businesses are referred, providing potential new customers, and keeping with our goal of helping member businesses grow.

In this year’s membership survey, business referrals ranked highest (81 percent) as the most important chamber benefit for their business.

While restaurants top the list for the highest number of referrals, other chamber member businesses, like advertising and Member-to-Member Discounts have seen a tremendous increase in referrals. Hint – If your business doesn’t participate in the Member-to-Member Discounts program, you are losing out on free referrals. See Page 3 to sign up. A little more than 5,110 visitors have clicked through – knocking on the Web door – of the Member-to-Member Discounts category (already surpassing last year’s year-end total of 3,827. And the advertising category has seen 880 visitors

Business


As a member, the directory gives you:Maximum Exposure. We consistently drive viewers to our website to find reliable service providers. Whether someone is looking for a carpenter, plumber, car dealership, veterinarian or florist, they know that our online Business Directory makes it easy to find the services and products they need.

Free Link. Included with your current membership you receive a free link from our website to your website.

Multiple Listings. Did you know you can extend the reach of your directory listing with multiple business category listings? Members may choose up to five different categories for their listing allowing visitors to search via category, keyword or alphabetically.

From Jan. 1-Oct. 31, 2014, our online business directory has received more than 5,815,700 hits. And our free mobile app puts your business literally in the hands of more potential customers. Visits to our online and mobile directory only continue to grow and generate new leads for chamber members. You can download our app by visitinghttp://web.myrtlebeachareachamber.commobile on your smartphone or mobile device.Referrals have always been a top priority for all of the chamber’s members, no matter the type or size of their business. Myrtle Beach Area Chamber of Commerce has the capability to produce a referral report at any given time for a member at their request. We track referrals in a number of categories, including website business directory displayed, clicked-on and emailed, map views and front desk referrals.

Our Business Directory serves as your business catalog for the Grand Strand’s best products and services. We strongly encourage you to shop members first!

5,815,700 hits From Jan. 1-Oct. 31, 2014, our online

business directory has received more than

Category Entire Category Displayed

Average Referrals

Average Members

in Category*1 Restaurant 13,219 193,324 36

2 Member-to-Member Discounts

5,118 4,899 94

3 Medical Mobility Sales/Rentals

2,770 1,385 2

4 Organizations/Clubs 2,250 2,271 97

5 25+ Year Member 1,415 1,383 199

6 Coupon-Books/Packets 1,090 1,326 7

7 Vacation Rentals & Beach Homes

1,082 1,057 80

8 Hotel-Motel 1,038 1,031 124

9 Weddings 905 711 50

10 Advertising 881 789 34

11 Contractors 741 920 23

12 Attractions 697 662 67

13 Cruises-Boat Excursions/Sightseeing

671 642 20

14 Tours-Operators & Promoters

652 608 12

15 Wedding Chapels 646 541 5

16 Real Estate- Vacation Rentals

619 733 19

17 Amusements 595 535 52

18 Nonprofit 593 706 57

19 Schools-Colleges 572 572 9

20 Hospitals 569 268 6

Most Referred Member Categories

*Because of members being added and removed from categories, listings expiring, members joining and dropping the "Averages" will be different over time.

16 Grand Strander

2014 Ambassadors

The ambassador program consists of volunteers from the chamber membership who donate their time to assist the chamber in various activities. Ambassadors enjoy the rewards of making new contacts, strengthening relationships and accessing a wealth of information and resource. To learn how you can join this elite group, visit MyrtleBeachAreaChamber.com/member/ambassador_program.html or contact Shannon Furtick, membership retention and services manager, at 843-916-7240 or [email protected].

Throughout the year, Myrtle Beach Area Chamber of Commerce’s ambassadors will be visiting and calling your business to ask you how the chamber can serve you better. How can the chamber help your business succeed? Tell your ambassador and they will share your comments with chamber staff.

Myrtle Beach Area Chamber of Commerce’s ambassadors are a prestigious group with the primary mission of retention of existing chamber members, enlistment of new members, and assisting MBACC staff with assuring that chamber members are receiving the highest return on their MBACC investment.

Your MBACC

Shannon FurtickMembership Retention and Services [email protected]

2014 Ambassador ChairsAbbey BrinkWFXB Fox 43 [email protected]

Rhett FowlerCanterbury Apartment [email protected]

Jackie NealMy Ideal Solutions [email protected]

Bobbei SeayThe Sun News and Carolina Comedy [email protected]

Ambassador of the Month

Second Highest Ambassador Points of the Month

Third Highest Ambassador Points of the Month

Krystal DotsonMBACC Intern

Larry FudgeWTS-Waccamaw Telecommunication Systems, Inc.

Dawn BuckleyHUB International Insurance

1 2 3

AMBASSADORS

mailto:[email protected]


2014 Ambassadors

Dawn BuckleyHUB International [email protected]

Matt CarsonNew York Life [email protected]

Krystal DotsonMBACC [email protected]

Julie Farmer-JanisColdwell Banker Chicora Real Estate - Surfside [email protected]

Samuel FresquezPODS-Portable On Demand [email protected]

Larry FudgeWTS-Waccamaw Telecommunication Systems, [email protected]

Rusty GaskinsWaccamaw Regional Council of Governments [email protected] 843-546-4231

Diane IngrimDoctors [email protected]

Michael JacobsCoastal Carolina University [email protected]

Rob KeyserA-1 Wirelessrobertkeyser@ a-1wireless.com843-283-6532

Alan KippleThree Ring Focus, LLCalan@ threeringfocus.com843-796-1616

Nedra KnowlinThe Mermaid Innnedraknowlin. [email protected]

Cathy MageeICE Creative/Trade Show [email protected]

Summer MullerCoastal [email protected]

Bonnie O’GuinBOLO Promos & Apparelbonnieopromo@ gmail.com843-251-1335

Photo Not

Available

Veronika RachelFirst Citizens [email protected]

Lauren SchwankeHoliday Inn Oceanfront at Surfside [email protected], ext. 7135

Greg SchwartzAddy’s Harbor Dodgegregdschwartz@ yahoo.com843-236-2277, ext.150

Brooke SheltonCarolina Coastal Plastic Surgerybrooke@carolinacoastal plasticsurgery.com843-448-9977

Summer TurnerBusiness Writing [email protected]

TiAndra WiggsQantum of Myrtle Beach, [email protected]

Ambassador of the Month

Second Highest Ambassador Points of the Month

Third Highest Ambassador Points of the Month

Krystal DotsonMBACC Intern

Larry FudgeWTS-Waccamaw Telecommunication Systems, Inc.

Dawn BuckleyHUB International Insurance

18 Grand Strander

Substitutes for Santa • 12.09.14 • 4-8 p.m. Ultimate California Pizza Game Zone, 959 Lake Arrowhead Rd., Myrtle Beach

Last year, with the help of more than 95 volunteers, 68 kids from the Loris area enjoyed a merry Christmas during Substitutes for Santa. gsSCENE is again partnering to make this event special for 70 children in the Loris area. After dinner and games at the Ultimate California Pizza Game Zone, the next stop is Christmas shopping at Walmart. All expenses are paid for by donations and with the help of proceeds raised in this year’s Kickin’ it for Charity Kickball Tournament, SOS Health Care and other local organizations. This event is sponsored by Donations were provided by: SOS Health Care; Liberty Tax Services; A&I Fire and Water Restoration; Sunway Charter and Tours; Studio 303 Inc.; Springmaid Beach Resort; Native Sons; Ultimate California Pizza Game Zone; and Walmart. gsSCENE is in need of necessities for the children, such as paper towels, toilet paper, toothpaste, etc. Visit gsSCENE.com to see a list and to volunteer for this event.

AmericasDrive•In SM

Thank you to our sponsors

Learn more at MyrtleBeachAreaChamber.com

VisitMyrtleBeach.com Big South Championships Basketball Tournament will feature 23 Big South men’s and women’s basketball teams playing March 3-8, 2015,

at Coastal Carolina University’s HTC Center.

Advertising in the game day program will put your business in front of thousands of basketball fans. Ad prices start at $175.


BlueCross BlueShield of South CarolinaLooking for a health plan? If you have between two-99 employees, look no further than BlueCross BlueShield of South Carolina.

Office DepotReceive unbeatable discounts on youroffice supplies, office furniture, technology, copy/print and much more at Office Depot.

Fisher Recycling – Grand Strand Members receive a complimentary on-site waste audit to create a customized recycling program. With a one-year Recycling Service Contract, Fisher Recycling – Grand Strand offers members one free pick up and one month of free recycling containers/bins.

Member-to-Member DiscountsDesigned to enhance your membership value, the Member-to-Member Discounts program encourages members to buy from other members to save money, increase visibility and promote new business for their companies.

Sam’s ClubMBACC members receive a $25 or $10 gift card when they sign up for a new Sam’s Club membership or renew an existing membership.

Local Internet SecretsTake control of your online marketing without spending a lot of time or money at MBACCBusinessTraining.com. Short videos help you attract more customers through online visibility and best marketing practices.

South Carolina Chamber of CommerceEnjoy free electronic access to the South Carolina Chamber of Commerce statewide grassroots lobbying and information networks.

U.S. Chamber of CommerceAs a small business member of Myrtle Beach Area Chamber of Commerce, you receive complimentary membership in the U.S. Chamber of Commerce. The U.S. Chamber serves as another voice for your business.

Hospitality PartnershipMyrtle Beach Area Chamber of Commerce, Myrtle Beach Area Hospitality Association and South Carolina Restaurant and Lodging Association have created a unique partnership to promote, protect and improve businesses throughout the Grand Strand.

iSelectMDWith iSelectMD you have access to superior medical care whenever you need it – 24 hours a day, seven days a week, 365 days a year. It all starts with a simple phone call putting you in touch with a board certified, licensed physician.

Prescription Drug CardThis free program provides savings up to 75 percent on prescription drugs. There are no restrictions on membership, no income requirements, no age limitations, and no applications to fill out.

Myrtle Beach Area Chamber of Commerce is committed to helping its members cut costs and save money wherever possible. By taking advantage of exclusive products and discounts listed below, business owners can see a quick return on their membership investment with MBACC and realize unparalleled savings on many products and services. Learn more about all these benefits at MyrtleBeachAreaChamber.com, click on Member Benefits/Save Money.

Local Internet SecretsDIY Marketing for the Savvy Business Owner

Coffee Break Sized Training that Will Save you $1000’s

Thank you to our sponsors

20 Grand Strander

Economic CCU article Here

by Taylor Damonte, Ph.D., director of the Clay Brittain Jr. Center for Resort Tourism, and Gary Loftus, director of the Center for Economic and Community Development, E. Craig Wall Sr. College of Business Administration, Coastal Carolina University


Economic

Residential Construction Permits August 2013LOCATION Myrtle Beach Horry County

UnincorporatedNorth

Myrtle BeachSurfside

BeachGeorgetown

CountySingle Family Units 47 137 26 2 20Single Family Units Cost $12,850,464 $20,868,098 $5,856,813 $614,600 $4,618,793Multi-Family Bldgs. 1 0 0 0 0Multi-Family Units 4 0 0 0 0Multi-Family Bldgs. Cost $769,391 $0 $0 $0 $0

ADDITIONAL ECONOMIC INDICATORSMonthly statistics for the following economic indicators can be found

in the CVB Insider special section of the Grand Strander: Accommodations Tax Collections • Admissions Tax • Airport Activity • Gross Retail Sales

Sources: Bureau of the Census, S.C. Employment Commission

Number of persons in labor force Unemployment rateFeb

-14Aug-13

Oct-13

Mar-14

May-14

Sep-13

15.0

10.0

5.0

0.0

140,000

Employment for Horry County

120,000

100,000

80,000

60,000

40,000

20,000

0

Nov-13

Dec-13

6.55.5 5.5

8.0 7.6 7.7 7.7 7.8

Jan-14

9.4

Apr-14

Jun-14 Jul-14

Aug-14

7.2

5.5 5.86.6

Residential Construction Permits August 2014LOCATION Myrtle Beach Horry County

UnincorporatedNorth

Myrtle BeachSurfside

BeachGeorgetown

CountySingle Family Units 49 237 27 1 27Single Family Units Cost $14,424,351 $33,499,067 $6,719,702 $260,000 $5,626,164Multi-Family Bldgs. 1 2 0 0 0Multi-Family Units 3 4 0 0 0Multi-Family Bldgs. Cost $584,613 $233,787 $0 $0 $0

Indicators

22 Grand Strander

Renew membership in January and win prizesMembership invoices will be mailed to all Myrtle Beach Area Hospitality Association allied members in January and are due upon receipt. Renew in January and be entered into a drawing to win:

Member-to-Member Email ........................................ $150Membership List on Disk .............................................. $50Two Annual Meeting Tickets ....................................... $20Two tickets to Trio Dinner .......................................... $160Grand Total ................................................................... $380

If you have questions about MBAHA membership renewal or are interested in becoming a member, contact [email protected] or 843-626-9668.

Restaurant Week South Carolina 2015 along the Grand Strand will be held Jan. 8-18 and offers special discounted menus from your favorite Myrtle Beach area restaurants. During this event, participating restaurants will offer a multicourse value menu at a price determined by the restaurant, in addition to their regular menus. Visit RestaurantWeekSouthCarolina.com for a list of participating restaurants.

Ebola and the hospitality industry

As the Ebola situation evolves in the United States, our partner, the American Hotel & Lodging Association, remains committed to sharing the latest resources and updates with the industry. They are in close contact with government officials on the latest developments and how they may impact you directly or indirectly.

As you know, the nation’s top health officials and government advisors continue to press for calm, reassuring the American people that the dangers of a serious outbreak in this country remain extraordinarily low. While the risk may be low, we understand the need for hoteliers to take steps to protect guests and employees should a concerning situation ever arise.

With that mind, AH&LA has partnered with the risk management firm AON and the Garvy Group to provide a set of protocols tailored specifically to the hotel industry. These documents provide recommendations on how to identify anyone who may be at risk of Ebola, and what actions you can take.

For additional Ebola resources, please visit ahla.com.

Most delicious week of the year


With the holiday season here, we suggest you take a page from Ol’ St. Nick’s playbook and enjoy this merriest of seasons here in the Myrtle Beach area. Call it an early present to yourself.

A holiday tradition continues with the 28th Annual Springmaid Beach Arts and Crafts Festival. Held at Springmaid Beach Resort, a wide variety of vendors will offer unique gifts, gourmet food items, candles, apparel and so much more. There are plenty of potential Christmas gifts just waiting to be discovered.

We’re also pulling out all at the 11th Annual Christmas Towne at the Myrtle Beach Convention Center. This free, family-friendly event is sure to get everyone feeling festive.

As everyone knows, lights are a vital component of this time of year. There’s the phenomenal display courtesy of Brookgreen Gardens’ Night of a Thousand Candles, which enters its 15th year with a wonderful new feature – an 80-foot-tall China fir tree covered in 60,000 lights.

Over at Shadrack’s Christmas Wonderland, you’ll gaze in wide wonder at the pageantry of an electric light display that will fill yours and your family’s hearts with an abundance of holiday cheer.

However, these certainly are not the only place to see twinkling lights. Everyone from the folks at Broadway at the Beach to the Grand Strand’s 12 individual communities get in on the action with tree-lighting ceremonies and fun parades.

Over at The Carolina Opry, their holiday show full of singing, dancing, clogging and comedy is sure to please the masses. But that’s certainly not the only yuletide extravaganza in town. Enjoy the season with wonderful themed performances at Legends in Concert, The Palace Theatre, Alabama Theatre, Medieval Times, Pirates Voyage and so many others.

That perennial holiday staple, Charles Dickens’ “A Christmas Carol,” will once again be a part of your yuletide celebration. Come and see the Myrtle Beach area’s Atlantic Stage bring the tale of Ebeneezer Scrooge to life.

You can bet your bottom dollar that Santa’s heading to the beach on Dec. 26.

Holidays, See Back Page of Insider

December 2014MYRTLE BEACH AREA CONVENTION & VISITORS BUREAU

24 Grand Strander

insiderCVB insiderTHE

Jan Feb Mar Apr May Jun

% Change 21.44% 39.28% 38.66% 27.66% 31.89% 46.62%

2014 881,259 1,092,033 1,463,012 1,320,123 1,215,469 1,776,3172013 725,679 784,059 1,055,105 1,034,133 921,610 1,211,550

Jul Aug Sep Oct Nov Dec

% Change 45.95% 19.38% 24.46% 10.62%2014 1,658,554 933,102 535,774 491,9442013 1,136,385 781,633 430,464 444,701 439,532 405,672

JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

UNIQUE User Sessions

1,000,000

800,000

600,000

400,000

200,000

0

2013

2014


% Change 10.96% -1.65% 20.99% 22.51% 20.05% 11.60%2014 634,069 778,622 1,135,613 1,027,194 1,106,204 1,485,7742013 571,463 791,685 938,569 838,439 921,487 1,331,359


% Change 12.14% 25.91% 23.49% 42.28%2014 1,410,085 796,631 422,429 296,3432013 1,257,450 632,696 342,078 208,286 161,747 205,302

JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

ADVERTISER Referrals

2013

20141,200,000

1,000,000

800,000

600,000

400,000

200,000

0

2013 2014

PERC

ENT

OCCUPANCY PERCENT PER ROOM WEEK*

100%

75%

50%

25%

0%

60.4% 62.8%

Sept. 7, 2014 - Oct. 19, 2014

2013 2014

DO

LLA

RS

$200

$150

$100

$75

$50

$25

$0

AVERAGE DAILY RATE PER ROOM WEEK*

$77.67$80.52

Sept. 7, 2014 - Oct. 19, 2014


2014 $47.60 $53.32 $69.71 $91.88 $105.87 $147.072013 $48.52 $53.52 $75.62 $90.10 $107.71 $140.512012 $49.51 $53.52 $75.62 $90.10 $105.87 $138.54


2014 $185.68 $141.00 $86.75 $71.682013 $170.22 $136.79 $84.53 $69.76 $58.65 $52.712012 $164.77 $133.40 $87.77 $68.22 $58.11 $52.52

3 YEAR COMPARISON Average Daily Rate


2014 26.8% 35.4% 51.7% 53.6% 59.1% 81.7%2013 22.7% 35.6% 55.4% 53.6% 54.4% 80.5%2012 21.0% 35.6% 55.4% 53.6% 52.5% 78.8%


2014 86.2% 81.9% 70.4% 52.5%2013 87.7% 82.1% 65.6% 49.2% 33.1% 25.2%2012 85.5% 74.7% 60.2% 44.2% 32.3% 22.6%

3 YEAR COMPARISON Occupancy

HELP US HELP YOUProvide data to CCU

By sending in your weekly numbers, you will be providing valuable data that helps us to keep updated information. For more information, contact Dr. Taylor Damonte, director of the Clay Brittain Jr. Center for Resort Tourism at Coastal Carolina University, [email protected].*Source: Dr. Taylor Damonte, director of the Clay Brittain Jr. Center for Resort Tourism at Coastal

Carolina University, [email protected] **Source: Horry County Department of Airports

Media Report

*Includes coverage of Memorial Day BikeFest (483,599 impressions; $62,108 AEV)

Type Impressions Advertising Equivalent Value

*Internet 68,171,626 $9,337,764 Print 3,700,207 $476,908*Broadcast 15,104,219 $2,956,117TOTAL 86,976,052 $12,770,789

October 2014


December 2014VisitMyrtleBeach.comDecember 2014VisitMyrtleBeach.com

Toronto, Ontario Canada

Horry County Admissions Tax (in Thousands $)

$1,700$1,500$1,200$750$450$0

Jul 14 Aug 14Sept 13 Oct 13 Nov 13 Dec 13 Jan 14 Feb 14 Mar 14 Apr 14 May 14 Jun 14

$1,601 $55$1,401 $50$732 $64$552 $79$453 $60$375 $27$366 $31$230 $29$700 $81$1099 $131$737 $97$1,160 $53

-1.6%

-14.5%

9.2%

64.1%

-8.9%

-11.9%

31.4%-2.6%

22.2%-25.5% -34%

11.1%

Georgetown County Admissions Tax (in Thousands $)

$150

$120

$90

$50

$0


-5.6%

-2.7%6.7%

0.7%

10.9% -32.8% 59.7% -49.5%-35.7%

Horry County Accomodations Tax (in Thousands $)

$4,200

$3,200

$2,200

$1,200

$0


$3,124 $122$4,139 $3,311 $76 $39$1,386 $34$833 $29$506 $85$502 $56$399 $101$370 $150$920 $311$1,394 $392$1,725 $323

10.7%-15.3%

13.1%75.1%

-11.2%

11.1% 2.5%

68.9% 50.8% -71.5%

13.5%

-4.0%

Georgetown County Accomodations Tax (in Thousands $)

$420$520

$320$220$120$0


-68.8%

21.2%

-6.9%

-28.6%

-0.8%

12.4%5.2% -15.0% -13.4%

264.1%

25.4%

4.7%

Horry County Gross Retail Sales(in Thousands $)

$1,700$1,500$1,200$750$450$0


$786 $119$687 $106$614 $87$666 $109$530 $82$584 $88$767 $119$807 $119$846 $124$1,014 $143$1,111 $143$1,031 $139

7.5%5.1%

8.1% -1.2%5.8% 6.1%

7.6% 10.9%5.3% 5.4%

10.0% 1.0%

Georgetown County Gross Retail Sales (in Thousands $)

$150

$120

$90

$50

$0

Sept 13 Oct 13 Nov 13 Dec 13 Jan 14 Feb 14 Mar 14 Apr 14 May 14 Jun 14 Jul 14 Aug 14

2.9%-0.7%

8.7%4.3% 4.6%

8.9%

-2.6%3.1%

-4.5% 0.7%

8.9% -0.4%

SEPTEMBER AIRPORT ARRIVALS**

100,000

80,000

60,000

40,000

20,000

0

2013 2014 ChangeArrivals 72,281 75,412 4.3%

2013 2014

Air Service Promotion • Create destination demand and educate local

marketplaces on non-stop service• Drive bookings – first time visitor

For more information regarding additional research conducted by the chamber, contact Wendy Bernstein at [email protected]: S.C. Departments of PRT and Revenue

-12.0% -2.5% -13.6%

26 Grand Strander

insiderCVB

The sounds of the season are brought to life with the Long Bay Symphony’s presentation of “Musical Classics for the Holiday Season,” and “Christmas and Carols and All That Jazz” that is courtesy of the Carolina Master Chorale.

Those wanting a little history with their festivities should head to the Kaminski House Museum’s “A Very Fashionable Christmas.” The dining room, library and drawing room will feature Christmas décor from a number of periods in American history.

What about Santa himself? Before he handles his holiday chores, the big man can be spotted at any number of spots along the Grand Strand. The Myrtle Beach State Park and Barefoot Landing are just a few places he’s been known to spread holiday cheer.

Then there’s the beach itself. With mild temperatures, the holidays are still a nice time of year for a little walk along the Atlantic Ocean.

As you can tell, there’s no better place to enjoy this most wonderful time of year than right here along the Grand Strand. Go to GrandStrandEvents.com for a complete listing of events throughout the season. And happy holidays!

Holidays, Continued From Insider Cover

CVB-Group Sales is busy this month welcoming

one group with 200 attendees.

Trade Show ScheduleDec. 1-3, 2014

Travel South International New Orleans, LA

Dec. 11, 2014 Association Executives of North Carolina

Raleigh, NC

Dec. 15-17, 2014 Association Forum Chicago Holiday Showcase

Chicago, IL

WhereWorldis the CVB?

in the

Myrtle Beach Area Convention and Visitors Bureau has partnered with Coastal Distribution to offer an exclusive opportunity that will generate more exposure for your business. Your brochures or rack cards will be distributed at trade and travel shows across the Southeast and Ohio while someone else does the work. No travel expense,no staff out of the office – just you reaping the benefits and the savings.

WHAT DO YOU GETThe opportunity to distribute up to 5,000 of your customized rack cards at AAA shows, military shows and consumer travel shows. You will have access to quarterly reports outlining what shows were attended and how many brochures you used during that time frame.

Only $999 a year, and if you would like, you can provide giveaways or promotional items featuring your business.

Interested: Contact CVB Customer Service Manager Jason McCoy at [email protected] or 843-241-4407.

Trade Show Program

Myrtle Beach Area Convention and Visitors Bureau Insider is published monthly by the Myrtle Beach Area Chamber of Commerce, 1200 N. Oak St., Myrtle Beach, SC 29577. If you have story ideas or questions, contact Jason McCoy,

CVB customer service manager, at [email protected]. Printed by Inlet Printing Co.


DEC. 29 a.m. Chamber Access – Member Orientation2:30 p.m. CVB-Goup Sales Committee

DEC. 312-1 p.m Negotiate for More

DEC. 44:30-7 p.m. North Strand Council and North Strand

Membership Holiday Mixer

DEC. 912-1 p.m Avoiding Identity Theft and Financial Fraud

4-8 p.m. gsSCENE Substitutes for Santa Community Service

DEC. 1012-1 p.m Building the Company Team

DEC. 1112-1:30 p.m. Board of Directors Luncheon4-7:30 p.m MBACC and MBAHA Holiday Mixer

DEC. 142-6:30 p.m. Christmas Towne

DEC. 1612-1 p.m. Recruiting the Right People3:30-5 p.m. Behind the Scenes at Palmetto Moonshine

JAN. 71-3 p.m. How HVAC Affect Restaurants

JAN. 1312-2 p.m. Compassion Fatigue:

How Caregivers can Avoid it Through Self

JAN. 148-9:30 a.m. B-to-B Connects12-2 p.m. Performance Appraisal

JAN. 2112-2 p.m. Performance Problems

JAN. 224-7 p.m. Member-to-Member Business Expo

JAN. 2712-2 p.m. Successful Sales Presentations

Calendar

Primo Hoagies - Italian Specialty Sandwiches2701 N. Kings Hwy., Myrtle Beach, SC 29577843-232-7086 • primohoagies.com

Primo Hoagies is a franchise started in Philadelphia, Pennsylvania, with more than 95 stores built over 15 years. The Myrtle Beach location is the first in the Carolinas. Primo Hoagies makes more than 60 varieties of Italian specialty sandwiches. They also carry side salads, hoagie trays and platters for pick-up, delivery or catering.

Freedom FidosSurfside Beach, SC 29575843-231-1407 • freedomfidos.org

Freedom Fidos is a nonprofit organization providing task-trained, no cost, service dogs to individuals challenged with physical and cognitive impairments.

See more ribbon-cuttings on the chamber’s website at MyrtleBeachAreaChamber.com/member/ribbon_cutting.html.

Ribbon-Cutt ings

Myrtle Beach Area Convention and Visitors Bureau Insider is published monthly by the Myrtle Beach Area Chamber of Commerce, 1200 N. Oak St., Myrtle Beach, SC 29577. If you have story ideas or questions, contact Jason McCoy,

CVB customer service manager, at [email protected]. Printed by Inlet Printing Co.

POSTMASTER: Send address changes to Membership DivisionMyrtle Beach Area Chamber of CommerceP.O. Box 2115, Myrtle Beach, SC 29578-2115

PERIODICALSU.S. Postage

PAIDMyrtle Beach, SC 29578

USPS 124-490

Dec. 11 • 4-7:30 p.m.Springmaid Beach Resort

3200 S. Ocean Blvd., Myrtle Beach

Celebrate the holiday season with Myrtle Beach Area Chamber of Commerce and Myrtle Beach Area Hospitality Association. All employees at your business are welcome to join fellow

chamber members at this free holiday social and enjoy complimentary hors d’oeuvres, refreshing spirits and live entertainment. There will be a silent

auction benefiting MBAHA’s Educational Scholarship Foundation – here’s your chance for unique gift giving! Bring a new, unwrapped toy for the toy drive

with the Salvation Army – Horry County and/or pet food for the Grand Strand Humane Society and enter to win a

free email blast with the chamber and hospitality association.

REGISTER AT MyrtleBeachAreaChamber.com

MBACC & MBAHA

Jan. 13• 12-2 p.m.MBACC Boardroom, 1200 N. Oak St. Myrtle Beach

Free class. If you take care of others’ needs before your own, this class is for you! Whether you are a health care professional, a pastor ministering to a congregation or a

family member or friend providing care for a loved one with a serious illness, we have strategies that will help you be

good to yourself so you can be good to others.

Presenter: Chaplain John Boyce, Heartland Hospice

Register at ChamberAcademy.com

HOW CAREGIVERS CAN AVOID IT THROUGH SELF CARE

Compassionfatigue

Remember to pass along the Grand Strander to your colleages and friends!

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Documents

member business expo

free expo

networking business

coral beach resortsteve

chamber membership

exhibit booths

chamber academy

networking event