techlife: the opportunity issue v5.1
DESCRIPTION
In this issue we celebrate the energy and ingenuity of being on the brink of something exciting - and poised to take the next big step.TRANSCRIPT
gamePlay his Bet
you’d tyler ste. marie swings for a mobile app knockout
t e c h l i f e m a g . c a
v5.1 2011$4.95
people technology innovation
retirement savings mistakes to avoid
the 48 hours that changed Jim Barr’s Business
social media what you should know
have a future in alBerta?
Doeslocal food countdown
to 50 years
a top alumnominate
your old nait photos
and win!p. 62 & 66
share
As part of NAIT’s 50th anniversary celebrations in 2012, 50 outstanding alumni will be recognized in a commemorative issue of techlife magazine. We’re searching for these fabulous 50 right now – and we need your help. Do you know a NAIT grad who has made a particularly significant contribution to their industry, workplace or community? Someone who has led a remarkable life or is an influential leader?
Nominate that person at www.nait.ca/top50. You could win an iPad2 just for sharing the tip!
EXCEPTIONAL ATHLETES? They’re named MVP and play on the all-star team.
MEMORABLE MUSICIANS? They get Juno awards and earn gold records.
NOTABLE NAIT GRADS? There’s special distinction for them, too.
Closing date for nominations
31 December 2011WWW.NAIT.CA
SEARCHING FOR SENSATIONAL
4 techlifemag.ca
on the cover15 SocialMedia
WhatYouShouldKnow
32 BetYou’dPlayHisGameTylerSte.Marieswingsforamobileappknockout
40 The48HoursThatChangedJimBarr’sBusiness
50 RetirementSavingsMistakestoAvoid
54 DoesLocalFoodHaveaFutureinAlberta?
62 NominateaTopAlum
66 ShareYourOldNAITPhotosandWin!
techlife > contents
technofile17 TheFuturein3D
New3Dtechnologyfortabletsandsmartphonesmeansyoucanforgetabouttheglasses
19 DataControlAlumnahelps10NAIThealthsciencesprogramsdigitizethepapertrail
21 RollingintoActionRobotictechnologythat’spoisedtospeedupAlberta’smanufacturingindustry
22 Rosemary’sAngelsDenturistinstructorsmakeadiscoverythatmayhavesavedapatient’slife
24 HomefortheHolidaysMakeyourhomelookfestivewithlight,texture,colourandareindeerproject
27 BrightLights,BigSavingsStudents’roadmapforlightingupgradesatAlbertaEnvirofuelsgeneratesasmuchas50percentinsavings
innovate28 YourHouseandthe
RisingSunAprimeronthealternativeenergytechnologychoicesavailabletothehomeowner
31 Harder,Better,Faster,StrongerNewappliedresearchfindshigh-intensityfitnesstrainingwithabreathingapparatusimprovesperformance–forsome
32 TheGamesPeoplePlayThatsimplegameonyourmobiledevicehasdisruptedthevideogamemarket–andopenedavirtualworldofopportunityforanewgenerationofdevelopers,designersandprogrammers
38 ALivingLaboratoryTheSturgeonRiverwatershedofferslessonsontheimpactofhuman
activities
PeoPle40 CaliforniaDreamin’
JimBarrearnedthechancetopitchhiscompanytoinvestorsinthehigh-techmeccaofSanFrancisco.Followhimthrough48hoursinthevalley
32
40
taBle of contents
v5.1 2011 5
DePartments6 Contributors
7 Editor’sNote
8 Feedback
9 Connectionswiththe
President
10 NewsbytesNAIT’snewVP;theLRTiscoming;meetingstudentneeds;engagingemployees
11 PreviewAninsidelookatemerginginnovationsatNAIT
13 ReadingRoom2011’smosttalked-abouttechnologybooks
15 3QuestionsFacebook,Twitter,Foursquare,Google+.Doyou?Moreimportantly,shouldyou?
50 AskanExpertNinemistakestoavoidwhensavingforretirement
54
53 PostcardAfterthefire:NAITphotographygradreturnsto
SlaveLake
61 SpacesGoinsideNAIT’srenovateddentalclinic
62 5WaystoGetInvolvedWithNAIT
63 JobDescriptionEdmonton’snewEpcorTowermarksamilestoneinMikeRoper’scareerascarpenter-turned-projectmanager
65 AcclaimAward-winninggrads,staffandfriends
65 ClickWhat’snewattechlifemag.ca
66 RewindDigupyouroldNAITphotosandyoucouldwin
24
63
48 FitforLifeTwoPersonalFitnessTrainergradsre-energizeEdmonton
seniors
cUlinait54 TheLocalFoodChallenge
BuildingasustainablemarketforAlberta’sfoodproducersisn’teasy,butchefBlairLebsackiscookingupaplan
58 WhereOurChefsLovetoShopThelocalsuppliersinstructorsturntowhenstockingtheirkitchens
59 RecipeSmokedduckandsaskatoonberrytartwithparsnip
ScanthisQRcodetoconnecttotechlifemag.cafornews,videos,storiesandinterviews
postedeverymonth.
Accompanyingthisissue’swebextrasandcontestsarebarcodesthatmakeiteasiertoconnectwithonlinecontent.AllyouneedisaQRcodereader,whichyoucandownloadforfreefromyoursmartphone’sappstore.Then,usingthereader,scanthecodesfoundthroughoutthemagazine.
contriButors
6 techlifemag.ca
techlifev5.1 2011
people technology innovationtechlifemag.ca
editor SherriKrastelmanaging editorKristenVernonassociate and online editor ScottMessengerart directorDerekLueassociate art directorAndreaYurydesignersDebraBachmanSmith,SandyBrown,TrinaKoscielnuk,SheenaRienercopy editorKathyFrazercirculation managerNicoleRose(Marketing’08)advertising managerLynnRyancontributing writers ElizaBarlow,FionaBensler,ArmandCadieux,RachelleDrouin,KlayDyer,NidaFarooqui,RuthJuliebo,FrankLandry,CherylMahaffy,TheresaSheacontributing photographers JohnBook(PhotographicTechnology’87),BrandonBoucher(DigitalMediaDesign’09),LeighFrey(PhotographicTechnology’01),GarrettKey(PhotographicTechnology’11),JasonNess(PhotographicTechnology’00),BlaisevanMalsensubscriptionsSendchangesofaddresstocirculation@techlifemag.ca.
Signupforthetechlifemag.cae-newsletterattechlifemag.ca/subscribe.htm.freelance submissionsSendqueriestoeditor@techlifemag.ca.Wedonotacceptunsolicitedmanuscripts.letters to the [email protected] and circulation [email protected]
TechlifemagazineispublishedtwiceayearbyNAITMarketingandCommunications.Onlinefeaturesarepublishedregularlyattechlifemag.ca.OpinionsexpressedarenotnecessarilythoseofNAITortheeditorialteam.
TechlifeisaproudmemberoftheAlbertaMagazinePublishersAssociation,abidingbythenationalmagazineadvertising/editorialguidelines(albertamagazines.com).
PAGE f 32
Abarbequeiscalledabraai,andbootsandbonnetsarepartsofacarifyou’reaskingBlaisevanMalsen.HegrewupandstudiedphotographyinSouthAfrica,andhasworkedasaphotographeronthreecontinentsandasmanyoceans.VanMalsenstartedhiscareeratNAITearlierthisyearshootingcurriculumcontentbeforeheclinchedtheroleofphotographerintheDepartmentofMarketingandCommunications.“Photographingpeopletodaywhowillchangetheworldtomorrowisincrediblyrewarding,”hesays,reflectingonthephotoshootwithBitshiftGamesInc.“NAITpeoplehaveagenuineenthusiasmfortheirjobsthatinturnmakesmineeasy!”
PAGE f 28
WhenaskedtodoanillustrationforYourHouseandtheRisingSun,alookatrenewableenergysystemsavailabletohomeowners,SandyBrownreadilyagreed.Theprojectcombinedherloveofillustratingwiththechancetobecomefamiliarwiththeseexcitingtechnologies.“OneofthethingsIloveabouttechlifemagazineishowmuchinformationispackedintoeachissue,”saysBrown.“Iamconstantlylearningsomethingnewfromit.”BrownworksasacommunicationsspecialistwithNAIT’sDepartmentofMarketingandCommunications,supportingtheDepartmentofContinuingEducation.
PAGE f 31
RuthJuliebowearsmanyhats.AfterseveralyearsbehindandinfrontofaTVcamera,shebroughthernaturalcuriosityandloveofstorytellingtoNAIT.Threeyearslater,herNAIThatshaveincludedmediarelations,internalcommunicationsand,mostrecently,videoproduction.Jugglingvideoshootsbydayandwranglingtheschedulesofthreeyoungdaughtersbynight,Juliebohappilymadetimetocoverthisissue’sfeatureonresearchinvolvingüber-fitfirefighters.Enjoythevideowebextraaccompanyingherarticle.It’sallinaday’swork.
PAGE f 54
VisitingfarmersmarketswithchefBlairLebsackgaveCherylMahaffynewrespectforthegrowersbehindlocalfood–andforthechefswhoareputting“local”onourdiningradar.Withapenchantforspendingmorehoursatthekeyboardthaninthegarden,Mahaffygrowsmoreword-picturesthancauliflowerandcabbage.Perhapsnotsurprisingly,she’samongthegrowingnumberofcitizensrootingforthepreservationofthefertileagriculturallandthatisessentialtoEdmonton’sfoodsecurity.AnEdmontoniansincetheearly1980s,she’stheauthorofThat’s Amazing,therecentlyreleasedhistoryofSportCentral,andisworkingwithalocalsurvivoroftheRwandangenocidetotellherstory.
a report on giving managing editorFionaBenslercontributing writersRachelleDrouin,NidaFarooquicontributing photographersJohnBook(PhotographicTechnology’87),LeighFrey(PhotographicTechnology’01),JasonNess(PhotographicTechnology’00),BlaisevanMalsen
v5.1 2011 7
editor’s note
although i’ve never been much of a gamer,it’shardnottobeenthusedbythepossibilitiesthatlieaheadoftheyoungfacesofthegamingindustry,profiledinourcoverstory(TheGamesPeoplePlay,p.32).Theevolutionoftheindustryontomobileplatformshascreatedawholenewsetofcareerandbusinessopportunitieswaitingtobeembracedbyagenerationofdevelopers,designersandprogrammers,includingDigitalMediaandIT(DMIT)studentTylerSte.Marie,RudyJanvier(ComputerEngineeringTechnology’08),JustinJames(DMIT’11)andMattLaRose(DMIT’11).
It’sthatenergyandanticipationofbeingonthebrinkofsomethingexciting–poisedtotakethenextbigstep–thatwecelebrateinthisissue.
LikenovaNAITclientJimBarr,forexample.HistriptoSanFranciscotopitchhiscompanytoagroupoftoughex-patventurecapitalistswasajourneyofdiscoveryforthedrivenentrepreneur,andresultedinanew–ifunexpected–directionforhisonlinebusiness(CaliforniaDreamin’,p.40).
Alums-turned-culinaryinstructorsBlairLebsackandHongChewarepartofthemomentumbehindamovementtotakeeatinglocalfromfadtomainstream(p.54).ThetwoareimprovingtherelationshipbetweenAlberta’sfarmersandchefsandinfluencingthenextgenerationofchefstoembracethebenefitsofcookinglocal.ThenexttimeyoueatatErnest’sdiningroomonMainCampus,youcanseeforyourself,astheinimitablerestaurantismovingtowardshaving50percentlocalingredientsonitsmenu.
Therearemoregame-changersinstoreforNAIT,nottheleastofwhichisanewacademicmodel,which,overthenexttwoyears,willfocusonhelpingstudentsachievebothcareerandpersonalsuccessandintroducenever-before-seenoptions,includingflexiblecourseregistration(BigAcademicChanges,p.10).
Onthetransportationfront,gettingtocampusisabouttotakeasteptowardsgreatersustainabilitywiththeconstructionofthenewNorthLRTlinetoNAIT(p.10).By2014,students,staffandvisitorswillbeabletoenjoythespeedandefficiencyofthetrain.
Bestofall,in2012,wewillcelebrate50yearssinceNAIT’sveryfirstclassofstudents–29CommunicationElectricianapprentices–begantheirtrainingin1962.We’replanningacommemorativeissueoftechlifededicatedtothepasthalf-century,andarelookingforyourphotosofthegoodolddays,aswellashelpidentifyingourtop50alumnitofeatureinthesepages.Thereareprizestowin,socheckoutpages62and66formoreinformationandlet’sgetthepartystarted!
“It’s thAt EnErGy And AntIcIPAtIon of bEInG on thE brInk of somEthInG ExcItInG – PoIsEd to tAkE thE nExt bIG stEP - thAt wE cElEbrAtE.”
For more information: Department of Advancement
780.471.8800
AN INSTITUTE OF TECHNOLOGY COMMITTED TO STUDENT SUCCESSwww.nait.ca
A bequest is a thoughtful, practical way to make a real impact. It’s a lasting contribution that allows you to give beyond your lifetime.
Bequests to NAIT support students and have enabled hundreds to receive the financial support they need to complete their studies.
Your bequest could:
• establish a student scholarship in your name• purchase equipment that enables hands-on learning• fund applied research
Your GIfT CanChANGe the Future
Charitable Registration Number: 10778 1205 RR0001
feedBack
LastissueweaskedreaderstoidentifytheNAITlocationinthephotographonp.57forachancetowinthebooksfeaturedinWorkbooks(p.13).Thecorrectanswer:thesouthlobbyoftheForMedicalWingonMainCampus.
Congratulationstoourfivewinners:sherry Gibbs(BiologicalSciencesTechnology‘93),luc lefebvre(PersonalFitnessTrainer‘07andNAITrecreationfacilityattendant),don murray (ChemicalTechnology‘67),claudia Villeneuveandscott wyman.
Winners
8 techlifemag.ca
take our surveyScanthisQRcodetotakeourreadershipsurveyorvisit
techlifemag.ca/survey.htm.NeedaQRcodereader?Seep.5.
great issue, withanumberofinterestingandusefularticles(techlifemag.cae-newsletter,Aug.16,2011).Thanksforsendingit.
PerrinBeattyPresidentandCEOTheCanadianChamberofCommerce
here’s what you’re saying aBout us, in print and online.
i was dismayed toreadGreetingsfromUganda(p.48,V4.2,spring2011).Thetworeferencestoreligionwereoutofplaceinamagazinerepresentingapublicinstitution.
TeresaEnglerElectrician’09
have you read a story in the magazine or at techlifemag.ca that inspired or challenged you? We want to hear from you.
here’s how you can reach us:
• email: [email protected]
• techlifemag.ca (comment online by logging in through facebook)
• twitter: @nait
• www.nait.ca/facebook
• mail: sherri Krastel editor, techlife magazine 11762 – 106 st. n.W. edmonton, aB t5G 2r1
Publishedcommentsmaybeeditedforlength,grammarandclarity.
Subscribe to the techlifemag.ca e-newsletter at techlifemag.ca/subscribe.htm.
v5.1 2011 9
Proudly
Oureffortstoprepareourstudentsforrealjobsandcareersalsosetusapartfromuniversitiesandcolleges.GraduatesofNAITareimmediatelyemployable:theyhavetheskills,theexperienceandtheenthusiasmthatsaw91percentoftheclassof2010employedashorttimeafterconvocation.Fromthemomenttheyleaveus,ourstudentsarereadytostartmakingadifferenceoftheirown.
Wehavedefinedanddifferentiatedtheinstituteasaneducatorfortherealworldfornearlyhalfacentury.Weintendtogrow,butonlywhilehonouringourheritageasapolytechnicortechnicalinstitute.We’veseenthestrengthinthat,andwerecognizeitasasolidfoundationtobuilduponasweachieveourfullpotentialinservingAlberta.We’reextremelyproudofwhatweare,inthesamewaythatIamtobepresidentandCEOofNAIT,oneofCanada’sleadingpolytechnics.
GlennFeltham,[email protected]
nait is an extraordinary post-secondary institute–apolytechnicthatfocusesonmakingarealandsignificantimpactonAlberta’seconomicprosperity.Weworktoenableourprovincetobeinternationallycompetitive.Wealignourprogramsandresearchwithcurrentandemergingneeds.ThatmakesNAITessentialtothefutureofAlberta.Weareveryproudofthisrole.
Wearepracticalandpragmatic.Asapolytechnic,wearefundamentallydifferentfromuniversitiesandcollegesinanumberofways,includingwhatweteachandhowweteach.Thesedifferencesareagoodthing.Wefocusonjustfoureducationandresearchpillars:scienceandtechnology,business,healthcareandtrades.Ineachfield,thelearningisexperiential:hands-onandusingstate-of-the-artequipment.
ThedifferenceisalsoclearinourrelationshipwithAlbertaindustry.Theserelationshipsplayacriticalroleinensuringourprogramsandresearcharerelevantandresponsivetotheevolvingeconomicenvironment.Ourcoursesaredevelopedincooperationwiththeprovince’sbusinessandtechnologyleaders.NAITappliedresearch,conductedbystaffandstudents,addressesrealindustrychallengesandproducesinnovativesolutionsthatcanbeputtoworkinavarietyoffieldsacrossAlberta.
connections With the President
PolytEchnIc
Ph
oto
by
bla
ise
va
n m
als
en
to become one of theworld’sgreatestpolytechnics,NAITiscommittedtoprovidinganoutstandingworkplace.Theinstitute’sfirstemployeeengagementsurvey,conductedthisspring,wasanimportantsteptowardsthat.Overwhelmingly,facultyandstaffreportedahighlevelofsatisfactionwiththeinstitute,theirjobsandtheirco-workers.Butthesurveyalsoindicatedareasforimprovement,includingcommunication,clarityaroundNAIT’sfuture,infrastructureandmore.
“We’llusethatinformationtoinformdecisionsthataffecttheinstituteandourcollectivefuture,”saysDr.GlennFeltham,presidentandCEO.Thesurveywillbeconducted,andactedupon,annually.
— S.M.
as a nait grad (Accounting’74),Dr.RayBlockcamefullcirclethisAprilwhenhebecamevicepresidentadministrationandchieffinancialofficerfollowingDavidJanzen’sretirement.Alongtheway,BlockexpandedhiseducationtoincludeaCGAdesignationandaPhDinPublicHealthSciences,whichhasservedhimwellasaformerAlbertaMentalHealthBoardpresidentandCEOandacurrentAlbertaHealthServicesBoardmember.BeforecomingtoNAIT,BlockwasvicepresidentfinanceandadministrationatAthabascaUniversity.Rightnow,he’sbusypreparingNAIT’sfinancial,HRandregistrationsystemsforitsnewacademicmodel(seestoryonthispage).“I’mthrilledtobebackonNAITcampusandtobeworkingwithsuchanenthusiasticandcollegialstaff,”saysBlock.
— Scott Messenger
by 2013, nait students insomeprogramswillbeabletolearnatatime,placeandpacethatbestsuitsthem.Semesterswillbe15weekslongandtheinstitutewillofferacombinationofdeliveryoptionsincludingday,evening,onlineandacceleratedweekendcourses.Someprogramswillgivestudentstheoptiontotakecoursesbeforeapplyingfortheprogram,choosehowmanyand
whichcoursestotake,transfer
betweenprograms,andenroll
incommoncreditcourseswith
studentsfromotherprograms.
Thisstudent-focused
approachisthemotivation
andguidingprinciplebehind
NAIT’snewacademicmodel,
whichisanticipatedtobefully
implementedinthenexttwo
years.Themodelwillbuildon
NAIT’scurrentstrengthsofhands-
bIG AcAdEmIc chanGes
alum joins nait execUtive
Build a Better workplace
onlearningandrespondingtoindustryneeds.
“Thenewacademicmodelisdesignedtosupporteveryaspectofthestudentexperience.Bybeingrelevant,responsiveandflexible,NAITcanhelpstudentsachievebothpersonalandcareer-relatedsuccess,”saysDr.PaulaBurns,provostandvicepresidentacademic.
— Nida Farooqui
when it goes into servicein2014,thenewNorthLRTlinetoNAITwillprovidestudents,staffandvisitorswithasustainabletransportationalternative.
“I’mabsolutely
thrilledtoseetheLRT
extensiontoNAITunder
construction,”saysDr.
GlennFeltham,NAIT
presidentandCEO.
“Thisprojectsupports
oursustainabilityvision
andwillbeanenormous
benefittoourstaffand
students.”
AstheCityof
Edmontonbuildsthe$755-million,
3.3-kilometreextensionnorthwest
fromChurchillStationdowntown
toNAIT,students,staffandvisitorstocampuscanexpectconstruction,followedbyLRTtestingaroundtheinstitutefromnowthroughApril2014.TheNAITLRTstationwillbelocatedatstreetlevelonthesouthcornerofMainCampusalongsidetheathleticsfacilities.ThecityestimatesthatweekdayLRTridershipwillincreaseby45,000whentheextensionopens.Theridefromdowntownwilltakeapproximatelynineminutes.
— Fiona Bensler
10 techlifemag.ca
neWsBytes
full sPEEd AhEAd
an insiDe looK at emerGinG innovations at nait
you walk into your house,pulloutyoursmartphone,selectaplaylistandimmediatelyhearyourfavouritesongsbroadcastintheroomwhereyoustand.Soundlikealuxury?ZenoviaElectronicsInc.founderandCEOLoganJacobsplanstomakehomeandcommercialaudioautomationsimpletoinstallanduse,affordableandascommonasturningonthelights.Nowworkingtoraisemoreseedfundinganddeveloptheprototype,thenovaNAITincubationclienthopestobemanufacturingandmarketingthefirstgenerationZenoviahomeautomationsystemwithinayear.Projectedcosttosupplyandinstallintonewconstruction:lessthan$3,000foreightroomsofaudioondemand.
— Sherri Krastel
with 1,600 treesgrowingonanabandonedwellsitenearPeaceRiveraspartofareclamationresearchprogram,researchersneededanefficient,reliablewaytomonitorthegrowthoftheaspens,blackspruce,whitespruceanddogwoods.Whichiswhytheytradedpenandpaperforradio-frequency
it can be toughtofigureouthowtogrowandmaintainagreenroofincentralAlberta,wherethesummersareshortandthewinterslongandcold.Butthatcouldchangeasaresultofathree-yearstudybeingledbybiologicalsciencesinstructorDaveCritchleyfromNAIT’sSchoolofSustainableBuildingandEnvironmentalManagement.He’slookingathowexistinggreenrooftechnologiesandstrategiescanbeadaptedforanorthernclimate.Green
to your EArs
if a tree groWs
in the forest
rooftoP research
musIc
roofs–essentiallyroofsusedasplanterboxes–canreducesolarradiationandgreenhousegasemissions.Aspartoftheresearch,roofingevaluationmodulesanddataloggersinstalledattheEnjoyCentreinSt.Albertarebeingusedtocollectinformationaboutarangeoffactors,includingwaterandnutrientretention.TheequipmentwaspurchasedbyNAITwithhelpfromaNaturalSciencesandEngineeringResearchCouncilofCanadagrant.
— Frank Landry
identification(RFID)technology.Thissummer,studentsworkingforthenovaNAITBorealResearchInstitutemarkedtheyear-oldtreeswithcreditcard-sizedRFIDtags,suppliedbynovaNAITincubatorclientTriple-iTrackingTechnologiesInc.,astartupfoundedbythreeBachelorofTechnologygrads.Thattechnologywentintoactionforthefirsttimethisfallwhensecond-yearForestTechnologystudentsrecordeddata,includingtheheightanddiameteroftheyoungtrees,onmobiledevicesafterscanningtheRFIDtags.
— Kristen Vernon
v5.1 2011 11
Ph
oto
by
Ja
son
nes
s; l
rt
im
ag
e su
PP
lied
by
th
e c
ity
of
edm
on
ton
illu
str
at
ion
by
der
ek l
ue
PrevieW
12 techlifemag.ca
THE DEGREE WITH DIRECTIONTyler Mowbrey earned a Bachelor of Technology in Technology Management degree in just two years, building on the strength of his previous IT diploma. Now he’s pursuing an MBA on the west coast, while employed as a consultant for a leading software provider.
NAIT’s BTech degree combines advanced technical knowledge with critical thinking,
leadership and managerial skills. With a range of elective courses and a choice
of full-time, part-time and online study options, it’s a great fi t for a career that’s going places.
Where are you headed?
SCAN THIS TO HEAR TYLER’S STORY
WWW.NAIT.CA/BTECH
EDUCATION FOR THE REAL WORLD
Ph
oto
s by
lei
gh
fr
ey
BiBliotech in time for the holidays, a look at three of 2011’s most talked-about books on technology.
Alone TogeTher: Why We expecT More FroM Technology And less FroM eAch oTher
by sherry turkle
Cantechnologydeliveremotionalfulfillment?ThatquestionisthecoreofAlone Together,psychologistandMITprofessorSherryTurkle’sfinalinstallmentofatrilogythatincludesThe Second Self andLife on the Screen,twopioneeringstudiesoftechnology’seffectonthehumancondition.Turklecomestoheranswerbyexaminingtheroleofrobotsinsocietyandofsocialmediaandwirelesscommunicationinourlives.Technologyisagreatenabler,butcanmachines,forexample,providetruecompanionship?DoFacebookandtextingadequatelyreplaceface-to-facecontact?Turkleisunconvinced:
“Technologyreshapesthelandscapeofouremotionallives,butisitofferingustheliveswewanttolead?”Afterreadingherinvestigationofourquestforintimacyinthedigitalage,expecttore-evaluateyourownrelationshipwithtechnology,and,inturn,people.
— Scott Messenger
The neT delusion: The dArk side oF inTerneT FreedoM
by evgeny morozov
WithThe Net Delusion,EvgenyMorozovissuesagloves-offchallengetothenotionoftheInternetasathreattoauthoritarianism.ThebookprecededArabSpring,butMorozovdidn’trecantinaMarcharticleatguardian.co.uk.
“Perhapstheoutsizerevolutionaryclaimsforsocialmedia...areonlyamanifestationofwesternguiltforwastingsomuchtimeonsocialmedia,”hewrote.Lively,smartandatadcranky,Morozov–blogger,researcherandscholarfocusedonthepoliticalimpactoftheInternet–thrasheswhathecallsthe“cyber-utopian”mindset.JustasTwitterandFacebookappeartohavethepowertosparkrevolution,dictatorialregimeshaveturnedthewebintoamachineforpropaganda,surveillanceandtighteningcontrol.WhetheryouagreewithMorozovornot,The Net Delusionremindsthat,fundamentally,theInternetspreadsinformation,notdemocracy.
— S.M.
reAliTy is Broken: Why gAMes MAke us BeTTer And hoW They cAn chAnge The World
by jane mcGonigal
JaneMcGonigalisapowerfulplayerintheworldofgametheoryanddevelopment.Shehascreatedaward-winninggames(specializingingamesthattacklereal-worldproblems),deliveredaTEDtalk,andcontributedtoThe Economist,New York Times,Wired,MTV,CNNandNPR.Andasafanofherideasgenerally,IanticipatedherfirstbooklikeanavidgamerawaitingthereleaseofthenewestCall of DutyorHalo.
Writtenforgamersandnon-gamersalike,Reality is Brokenarguesthatgamesarenotmerelytime-wastingdistractions.“Computerandvideogamesarefulfillinggenuinehumanneedsthattherealworldiscurrentlyunabletosatisfy,”McGonigalwrites.“Theyareteachingandinspiringandengagingusinwaysthatrealityisnot.Theyarebringingustogetherinwaysthatrealityisnot.”
Asthesexy,wittyandhipevangelistofthepowerofgamesandgamerstoreinventindustry,educationandevenhumancivilization,McGonigalwouldeasilyconvincehercoreaudience.I,however,leftthisbookquestioningthenewnessofMcGonigal’svisionandthecrispnessofherargument.Butforthosewhowanttounderstandwheregame-basedtechnologiesareheading,Reality is Brokenwillproveengagingandinformative.
— Dr. Klay Dyer
Dr. Klay Dyer is the director of Applied Research and Scholarship at novaNAIT. He is also a speaker who inspires organizations to add value through a renewed emphasis on creativity, responsible leadership and innovation.
WIN these books!Visittechlifemag.ca/what-technology-wants.htmforareviewofKevinKelly’s What Technology Wantsandfordetailsonhowtowinitoroneofthebooksfeaturedhere.
v5.1 2011 13
reading room
THE DEGREE WITH DIRECTIONTyler Mowbrey earned a Bachelor of Technology in Technology Management degree in just two years, building on the strength of his previous IT diploma. Now he’s pursuing an MBA on the west coast, while employed as a consultant for a leading software provider.
NAIT’s BTech degree combines advanced technical knowledge with critical thinking,
leadership and managerial skills. With a range of elective courses and a choice
of full-time, part-time and online study options, it’s a great fi t for a career that’s going places.
Where are you headed?
SCAN THIS TO HEAR TYLER’S STORY
WWW.NAIT.CA/BTECH
EDUCATION FOR THE REAL WORLD
14 techlifemag.ca
From rocket science, to research or retail. In manufacturing, argriculture and health care, natural gas means more than jobs. Fact is, natural gas is helping create careers. And we couldn’t be prouder. We are Encana.
Follow us on twitter.com/encanacorpLike us on facebook.com/encanaWatch us on youtube.com/encanaConnect with us on linkedin.com/company/encana
Visit www.encana.com for current career opportunities
Ph
oto
s su
PP
lied
3 questions
on bEInG social
IDON’TCAREWHATYOUATEFORBREAKFAST.WHYSHOULDITWEET?
WHATISGOOGLE+ANDWHYSHOULDICARE?
WHAT’SYOURTOPPRIvACY
PROTECTIONTIPFORSOCIALMEDIAUSERS?
MarketinginstructorRaymondBilodeauteachesSocialMediaMarketinginNAIT’s
JRShawSchoolofBusiness.HetweetsatRayBilodeau.
AradiojournalistwithiNews880and630CHED,BrittneyLeBlanc(Radioand
Television’07)wasoneofEdmonton’stop25mostactivetweeterslastyear.FindheronTwitteratbritl.
Ifallyou’retweetingiswhatyou’reeating,thenI’mlikelynotfollowingyou.However,ifyouareanexpertinafieldI’minterestedin,then,likely,Iwillbefollowingyoutokeepuponwhat’shappening.Forthissamereason,Itweettodemonstratemyexpertise,sharelinkstomyblogorinterestingarticlesandmaybeevenjustforfun.
Socialmediaislikebeingatadinnerparty.(Note:Ididn’tsayahousepartywithfriends.)ReviewwhoisfollowingyouonTwitterandblocktheundesirable,andcleanoutyourFacebookfriends.
It’snotaboutwhatyouate,it’saboutwhoyouare.Tweettofindoutthelatestnewsandtoconnectwithyourcityandthepeopleinit.I’vemadesomegreatfriendshipsandwouldsayIammoreintunewiththecitysincejoining.
Usecommonsense.EverythingyoutypeisareflectionofyouandstaysontheInternetforever.Thinkbeforeyoupost.Don’tbadmouthyourfriends,significantother,andcertainlynotyourclient,employerorpotentialemployers–peoplecanseewhatyoudoonline.
Kathleenversteegt,aprincipalatPapertreeCreative,wasamongthetop
10mostactiveEdmontontweeterslastyear.Thisthree-timeNAITgrad(GraphicCommunications’06,ComputerSystemsTechnology’08,DigitalMediaDesign’10)andcurrentBachelorofTechnologyinTechnologyManagementstudentcanbefoundonTwitteratguitarkat.
ThereismoretoTwitterthanbreakfast.Thereislunch,dinneranddessert,too!Actually,mostpeopledon’tdothisoftenenoughforittobecomeanissue.It’sacommonmisconception.Twitterisagreatsourceofinformationonlocalhappenings[search#yegonTwitterforEdmonton-relatedtweets],awaytoconnectwithpeoplewhosharesimilarinterestsandaforumforaskingquestions.
AlthoughIhavebeeninvitedtoGoogle’snewsocialnetworkingservice,Google+,Ihavenotfoundauseforit.ThismaygothewayofWaveorBuzz[twoGooglesocialmediaflops].Nonetheless,ifit’sfromGoogle,it’sworthwatching.
Tobehonest,Idon’tknow.I’mstilltryingtofigurethatout.Sofar,itseemslikeatoolmoreforthesocialmediaearlyadoptercrowdthantheaverageperson.I’mgoingtoholdoutalittlelongertomakesureit’snotanotherBuzzorWave.
Google+isawaytofilterwhohearswhatyousay.Byplacingpeoplein“circles,”youchoosewhoseesyourposts,unlikeonTwitterand,untilveryrecently,Facebook(I’msureyou’veencounteredthe,“ButmymomisonFacebook!”issuebefore).
Don’tpostorcheck-inwhereyoulive(don’tgetmorespecificthanneighbourhood,atmost).Whenyou’repostingphotosonline,tweetingorevencheckinginonFoursquare[alocation-basedsocialnetworkingsite]beawarethatthepostmayincludeyourGPScoordinatesorlocation.
Web ExtraGetmoreprivacyprotection
tipsattechlifemag.ca/social-media-privacy.htm.
FollowNAITonTwitter:@NAITLikeNAITonFacebook:www.nait.ca/facebook
facebook, twitter, foursquare, Google+. Do you? should you? our social media experts weigh in.
v5.1 2011 15
3 questions
AN INSTITUTE OF TECHNOLOGY COMMITTED TO STUDENT SUCCESS | www.nait.ca/ledcorchair 11762 – 106 St. Edmonton Alberta Canada t5g 2r1
DR. HANEEF MIAN Ledcor Group Applied Research Chair in Oil Sands Environmental Sustainability
SOLUTIONS
we’re filling the gap between existing oil sands environmental research and real-world solutions that have an immediate impact on sustainability.
Our focus is on applied research – working with industry to develop market-ready, cost-effective, practical solutions for improved tailings management, water management and land reclamation.
Our research teams, supported by NAIT’s multi-disciplinary expertise and resources, investigate oil sands environmental challenges and take ideas from concept to commercialization. Let’s talk about working together.
FOCUSED ON OIL SANDS
Contact Dr. Mian | Ph. 780.440.1680 | Email: [email protected]
alumni award of distinction celebrates the outstanding accomplishments of NAIT alumni who have earned professional prominence and have contributed significant service to NAIT or the community.
Visit www.nait.ca/alumniawards for details or for more information email [email protected] or call 780.471.8539.
do you know a nait graduate whose achievements make you want to stand and cheer?
SHOUT IT OUT! spirit of nait alumni award recognizes remarkable achievements earned by a NAIT alum within 12 years of graduation.
1nait celebrates successful alumni with two awards that recognize exceptional achievement
2
submit your nomination before the deadline: december 31
16 techlifemag.ca
THE FUTURE IN 3D3DTHE FUTURE IN
v5.1 2011 17
technofile
most people are familiarwithstereoscopic3D,whichrequirestheviewertowearspecialglasses.Theeffectiscreatedbypresentingthesametwo-dimensionalimagefromtwoslightlydifferentperspectivestotheleftandrighteye,separately.Stereoscopicdisplaycanbeachievedinvariousways.Anaglyphtechniquesincludetheclassicred-blueglasses,withtwoimagesintwocoloursviewedthroughlensesofthesamecolours.Inalternateframesequencing,liquidcrystalsinthelensesoftheglassesmomentarilyblocktheviewingpath,ensuringeacheyeseesonlytheimageintendedforit.Stillanothertechniqueispolarization,wheretwoimagesareviewedthroughpolarizingglassesthatfilterlightinsuchawaythateacheyeseesaspecificimage.
Butgoingforwardwith3Dtechnology,glassesareabarrier.Peopledon’twantthem:carryingthemaroundisahassleandsharingthemisunhygienic.Fortheseandotherreasons–includingexpense–3Dstereowithglassesisnolongerappealingtoconsumers.
OuRExPERT
ArmandCadieux’s20yearsofexperienceasaprofessionaldesignerandentrepreneurincludesfoundingSpiralArt&Designand3DInteractiveInc.,adevelopmentstudiothatcreates“seriousgames,”orsimulationsforindustrialtrainingandotherapplications.Nowthathe’ssoldthecompany,CadieuxisagamedesigninstructorwithNAIT’sDigitalMediaandITprogram.
Autostereoscopydeliversthesame3Deffect,butwithouttheglasses.Thishasactuallyexistedforseveralyearsbutisjustnowbeginningtopenetratethecommercialmarket.Theeffectrequiresascreenwithextremelyhighresolution.Manufacturersarenowracingtodevelopsuchdisplaysfortablets,smartphonesandTVs,givinguserstheoptionofwatching3Dmoviesandplaying3Dgames.Aswell,they’restartingtoofferdeviceswithcamerasdesignedfortaking3Dphotosandvideo.
InCanada,LGhasreleaseda3Dtablet,theOptimusPad,aswellastheOptimus3Dsmartphone.HTChasalsojustreleaseditsnew3Dsmartphone,theEvo3D.And–aswegotopress–it’srumouredthenextiPadandiPhonewillhaveautostereoscopicdisplay,too(theyhavealreadyachievedadisplayresolutionhighenough!).Keepaneyeoutforthatandotherpre-Christmasreleases,whenseveralmorebrandswillbring3D-capableproductstomarket.
— Armand Cadieux
new 3D technology for tablets and smartphones means you can forget about the glasses.
Ph
oto
s by
na
it s
taff
Ph
oto
gr
aP
her
s
[ gadgets ]
18 techlifemag.ca
NAIT GOLF TOURNAME NTFRIDAY, S EPTEMBER 9, 2011
NAIT GOLF TOURNAME NTFRIDAY, S EPTEMBER 9, 2011
AN INSTITUTE OF TECHNOLOGY COMMITTED TO STUDENT SUCCESSph 780.471.6248 | www.nait.ca
NAIT GOLF TOURNAME NTFRIDAY, SEPTEMBER 9, 2011
NAIT GOLF TOURNAME NTFRI DAY, SEPTEMBER 9, 2011
Thanks to our generous sponsors, NAIT’s recent Cuban-themed golf tournament provided funding needed to support our student-athletes
in their pursuit of academic and athletic excellence.
Muchas gracias
CATFISH COFFEE ROASTERS | CLARK BUILDERS | ENBRIDGE PIPELINES INC. NORTHERN BEAR GOLF CLUB | SINCLAIR SUPPLY LTD. | TELUS
data control
v5.1 2011 19
technofile
software developer GreatBigSolutionsLtd.hiredKathrynFrasertosellaprogramcalledCompTrackerrightaftershegraduatedfromBusinessAdministration–Marketingin2004.Shetooktoitinstantly,recognizingitspotentialtohelpensuregradsarereadyforthechallengeofservingthehealth-careindustry.
“It’sagreatwaytostreamlinedatagathering,”saysFraser,whohassincebecomethecompany’sownerandCEO.“Forexample,tobecomeacertifiedparamedic,studentshavetoshow
competencyinupto400skillsinvarioussettings–hospitals,classroomsandambulances.Imaginethepapertrailforthat.”
Lastyear,NAIT’sparamedicprogramtriedCompTrackertohelpeliminatethattrail,anditimpressedMichaelEast.“We’reabletofollowstudentsmuchmorecloselynow,”saystheprogram’sassociatechair.Anambulanceattendantworkingwithapracticumstudentcanverifyacompletedhealth-careskill(startinganintravenous,forinstance)andimmediatelyenterthatintothestudent’srecords
bywayofamobiledevice.It’sneat,quickandtothebenefitofstudentandinstructoralike.“Ifastudentisthree-quartersofthewaythroughpracticum,andIseehe’sonlygot25percentofhiscompetenciesdone,Icanjumponit,”Eastadds.
NAITnowhas10healthprogramsusingCompTracker(upfromthreelastyear).
Givenitssuccesssofar,CompTrackercouldsoonbeputtofurtheruseinadditionalprogramsintheSchoolofHealthSciences–andbeyond.
WhileFraserbuildsontherelationshipwiththehealthprograms,shealsohasplanstomarketCompTrackerforsimilaruseswithtradesprograms–hereandworldwide.Butshe’salsomindfulofgrowingtooquickly.
“We’reasmallcompanywithlimitedresources,”shesays.“It’seasytogetstretchedtoothin.TheexpansionweachievedwithinNAITthisyearwastheresultofmanypeople’songoingefforts,andweconsideritahugeopportunityandsuccess.”
— Theresa Shea
Ph
oto
by
lei
gh
fr
eyP
ho
to i
llu
str
at
ion
by
sa
nd
y b
ro
wn
kathryn fraser’s mobile software has helped 10 nait health sciences programs streamline data gathering, enhancing the student experience. left, an example of how comptracker has been put to work by nait’s respiratory therapy program.
NAIT GOLF TOURNAME NTFRIDAY, SEPTEMBER 9, 2 01 1
NAIT GOLF TOURNAME NTFRIDAY, S EPTEMBER 9, 2 011
AN INSTITUTE OF TECHNOLOGY COMMITTED TO STUDENT SUCCESSph 780.471.6248 | www.nait.ca
NAIT GOLF TOURNAME NTFRIDAY, SEPTEMBER 9, 2011
NAIT GOLF TOURNAME NTFRIDAY, SEPTEMBER 9, 2011
Thanks to our generous sponsors, NAIT’s recent Cuban-themed golf tournament provided funding needed to support our student-athletes
in their pursuit of academic and athletic excellence.
Muchas gracias
CATFISH COFFEE ROASTERS | CLARK BUILDERS | ENBRIDGE PIPELINES INC. NORTHERN BEAR GOLF CLUB | SINCLAIR SUPPLY LTD. | TELUS
20 techlifemag.ca
With Gateway, it’s personal.™
Service Excellence starts with Technical Expertise
As a leader in the air conditioning, heating and refrigeration industry,
Gateway knows that success depends on the quality of our people.
We take pride in providing the highest degree of customer service
available – a goal only achieved through knowledgeable employees
with a commitment to excellence.
24 hour service locations across Western Canada
www.gatewaymechanical.ca
the wheels for ivan gonzalez’s ideaweresetinmotionduringa2006businesstriptoEurope.
Gonzalez,amechanicalengineer,wastouringfactoriesinItalyandGermanywheresteelrollersforconveyorswereassembledwhenhediscoveredtheprocesswasfarmoreautomatedthanbackinWesternCanada,wheremuchoftheworkisdonebyhand.
Ayearlater,Gonzalez,whohadbeendoingsimilarworkforanAlbertacompany,startedIgonRoboticsInc.Hewouldusethelatesttechnologytodesignandbuildroboticequipmentthatwouldautomatetheassemblyofconveyorrollers–anupdatedversionofwhathehadseeninEurope.ThecompanymovedintonovaNAIT’sbusinessincubator,theDuncanMcNeillCentreforInnovation.
Now,withbusinessguidanceandprototypedevelopmentservicesfromnovaNAIT–NAIT’scentreforappliedresearchandtechnologytransfer–Gonzalez’sAutomatedRollersAssemblyMachineIntelligenceSystemisbeingtestedbyCalgary-basedLuffIndustriesLtd.Theprototypehasthepotentialtocuttheassemblytimeforasingleconveyorrollerfromroughlytwominutestohalfaminuteorless,saysGonzalez.
“It’sgoingtobephenomenal,andit’sgoingtotaketheplaceofsomeofthemanualoperationthat’sinourplantrightnow,”saysMatthewFasoli,generalmanagerofLuffIndustries,whichsuppliesconveyercomponentstoavarietyofcompanies,includingmanyinvolvedintheoilsands.“WithIvan’sinnovativeideasaboutautomatingdifferentmanufacturingprocesses,we’rehopingtosavesomelabourinthegrandschemeofthingsandreducecosts.”
GonzalezsayswhilethisparticularmachinewasmadespecificallyforLuffIndustries,thetechnologycanbetailoredtoautomatemanufacturingprocessesforothercompanies.
SandraSpencer,novaNAITbusinessmanager,saysthekeyforGonzalezwillbeidentifyingotherclientsandkeepingthemomentumgoing.Shenotesthere’slittledirectcompetitionforthecompanyatthemoment.“Heneedstomakesureoncethisone’sreadytogohe’sstartedthedesignandbuildonthenextproject,oratleastidentifiedwhohisnextcustomerisgoingtobe,”Spencersays.
IgonRobotics,Gonzalezsays,isintalkswithLuffIndustriesaboutbuildingadditionalequipmentthatwouldhelpautomateproductioninotherareasofthecompany’smanufacturingplant.
— Frank Landry
v5.1 2011 21
rollInG Into action
ivan gonzalez (left) inspects automation equipment he designed for luff industries ltd., represented by luigi fasoli and, at right, robert fasoli.
ivan Gonzalez’s robotic technology is poised to speed up alberta’s manufacturing industry.
technofileP
ho
to b
y b
lais
e v
an
ma
lsen
ask rosemary kuikenaboutSteveCheemaandTomSulekandshe’lltellyouthey’reher“specialangels.”ThetwoDenturistTechnologyinstructorsmadeadiscoverythatlikelysavedherlife.
It’saserendipitousstorythatstartedin2009whenKuikenbecameapatientattheNAITDentalClinic.Thatsameyear,LEDDentalInc.donateditsVELscopetoNAIT.Cheemawasaskedtofamiliarizehimselfwiththetool–whichassistsinidentifyingabnormalitiesinthemouth,includingthosenotvisibletothenakedeye–anddevelopprotocolsforhowitwouldbeusedintheclinic.ItwasJanuary2010whenhewentinsearchofhisfirstpatientonwhomtotestthescope.Hescannedthecharts,identifyingKuiken,whowasintohaveherdenturesadjusted,asagoodcandidatebecauseofherhistoryofsmoking.Whilehesaysheexpectedhertissuetobealittledifferent,“Ididn’texpecttofindanything.”
Normal,healthycellsproducechemicalsthatglowunderthelightoftheVELscope.Abnormalcells,
includingdenturesorespots,scartissueandcancer,appeardark.WhenhelookedthroughthescopeintoKuiken’smouth,Cheemasawadarklineonhertongue.HeaskedSulek,whowasalsosupervisingintheclinicthatday,totakealook.
CheemareferredKuikentoapathologist,whoconfirmedthatthelineCheemahadseenwas,indeed,cancer–somethingthatsurprisedKuiken,whofeltfine.
“Ifitwouldn’thavebeenforthatscopeandSteveandTom,”saysKuiken,trailingoff.“Theyprobablyendedupsavingmylife.”
Kuiken,59,hadsurgeryinNovember2010,losingasmallpartofhertongueintheremovalofthetumour.Awarethatitcouldhavebeenmuchworse,Kuiken,whohassmokedsinceshewasabout20andhasquitmanytimes,isnowtryingtocutdowntotwocigarettesadayand,soon,giveupthehabitentirely.
Thisyear,studentsintheDenturistTechnologyprogramwillbegintousetheVELscoperoutinely.
— Kristen Vernon
rosEmAry’s angels
steve cheema and rosemary kuiken
22 techlifemag.ca
technofile
Ph
oto
by
bla
ise
va
n m
als
en
v5.1 2011 23
We’re Big - one of the most diversified companies in Canada, with huge, multi-disciplinary projects springing up all over the continent - and we’re looking for solid, dependable people to join in and lend a hand.
We offer an exceptional work environment. Management is approachable, ethical and accountable. Innovation is respected, effort is rewarded and job safety is a primary focus for absolutely everyone: zero incidents is the goal. Hours are reasonable, home life is encouraged and remuneration is competitive.
If you’re good, a career with us is as secure as it gets.
now hiring. Apply onlIne At: WWW.ledCor.CoM/CAreers
I (WE) BUILT THIS
BUiLDing | CiViL | inDUSTriAL | MAinTEnAnCE | Mining | TELECoM
24 techlifemag.ca
technofile
try a monochromatic colour scheme with different shades of the same colour.
v5.1 2011 25
ShareyourfavouriteholidaydecoratingideabyDec.1,2011forachancetowinthesereindeerplans.ScanthisQRcodeorvisit
techlifemag.ca/holiday-decor.htm.NeedaQRcodereader?Seep.5.
Ph
oto
s by
lei
gh
fr
ey
reindeer proJect
even an inexperienced woodworker
can build this pair of reindeer in
a weekend. the wooden pieces fit
together like a puzzle and best of
all, stack flat for storage after the
holidays. You’ll get both reindeer
out of a sheet of plywood and need
nothing else but an electric jig saw,
paint brush and exterior paint.
Plus the plans, of course – purchase
the instructions online at
woodstore.net/4footlarrein.html.
making your home look festive doesn’t need to involve a huge outlay of cash or the talents of martha stewart. We asked interior designer Peggie melnychuk-millard for a few simple tips to add holiday cheer at home. read on for melnychuk-millard’s thoughts on light, texture, colour and a great idea for building a pair of outdoor reindeer. — Kathy Frazer
[ hoW to ]
LIGHTuPYOuRLIFE
with new lightingproductscontinuallyintroduced,it’sbecomingeasier–andmorefun–toaddseasonalambiancebycreatingcentresoflightthroughoutyourhome.ThelightoutputandcolourofLED(light-emittingdiode)lightingisimproving,andthepriceiscomingdown,makingLEDchoicesattractive.Aswell,LEDlightsarenothot,sothey’reespeciallyversatileindoors.
LookforLEDsticklightsthatresemblebranches,andarrangesomeinalargeclearvasefilledwithcolouredChristmasballs,oraddthemtoanentrance-wayurnfilledwithcedarandpineboughs.
RopesofLEDlights(lightsencasedinplastictubing)arebeautifulwoundthroughartificialgreenerystrungalongabanisterorcurledaboveyourtopkitchencabinets.
Forinstantdrama,addacolouredbulbtoapotlight.Tryredorgreeninaninteriorwallniche,oroutdoorsinasectionofsoffit.
Simplyreplacingsomeofyourknick-knackswithitemsthatreflectlightcanalsobeeffective.Increaseseasonalsparklewithshinyceramic,metallicandmirroredsurfaces.
DON’TSTOPATREDANDGREEN
while the red and green colour
schemeistraditional,achange
canberefreshing.Noneedto
packallthoseredsandgreensawayandstartover.Keeponeofthecolours,saythereds,andaddnewitemsinananalogoushuelikepurple,toachievearich,harmoniousscheme.(Analogouscoloursarethoseadjacenttoeachotheronthecolourwheel.)Orgomonochromatic,usingdifferentshadesofthesamecolour.Forexample,addlime,apple,emeraldorsagetotraditionalforestgreen.
Feelingbrave?Addapunchofcolourwithanartificialtreeinanunusualshade.Abrowntreewithall-greenornamentsdecoratesMelnychuk-Millard’sofficeatGoDesignGroup.
home for the holiDaYs
OuRExPERT
“We’renotopinionated–wejust
havealotofgoodideas.”That’s
howpeggie melnychuk-millard
(InteriorDesignTechnology’96)
laughinglydescribesGoDesign
Group,theinteriordesignfirm
sheandbusinesspartnerTammy
Mackay(alsofromtheclass
of’96)ownandhaveoperated
inEdmontonsince2003.The
company,whichemploystwo
otherNAITgradsonitsstaffof
six,isbusywithawiderangeof
projectsfromofficeandretail
spacestotrendycafésand
upscaleshowhomes.
ADDRICHTExTuRE
heavier textures–bothvisualandtactile–canupthecosyquotientinaroom.Replaceyourcottonorsilktosscushionswithvelvetones.Placeawarmwoventhrowoverthebackofthesofa–orgobolderwithredfauxfur.Fillalargebasketorbowlwithpinecones,andaddextratexturetoyourChristmastreewithspraysoftwigsor,foranexoticlook,feathers.
analogous colours are adjacent on the colour wheel.
NAIT Continuing Education focuses on industry-driven education that provides a competitive advantage when it comes to earning power or second career choices. Professional development starts with building new skills that set you on the path to advancement.
NAIT’s flexible learning options allow you to fit classes around your personal or professional commitments.
• Business Degrees, Diploma and Certificates• Trades & Technology• Health & Safety• Digital Media & IT• Culinary & Hospitality• General Interest
IMPROVE YOUR EARNING POTENTIAL
Call 780.471.6248 orvisit www.nait.ca/ConEd
EdUcATION fOR ThE REAL WORLd
AN INsTITUTE Of TEchNOLOGY cOMMITTEd TO sTUdENT sUccEss
ConEd Techlife_Ad_Fall11 VF.indd 1 11-08-04 9:13 AM
Education for thE rEal World
Learn more at nait.ca/ctc phone 780.378.5008
nait computEr training cEntrEThe Computer Training Centre (CTC) offers a range of information technology (IT) learning opportunities — from introductory training to advanced courses — all designed to help you stay on the cutting edge. As Alberta’s leading trainer of IT professionals, we can also customize certificates and courses to meet the specific needs of your business and industry. Our expertise in IT training includes:
• AutoCAD/CADD/MicroStation• Geographic Information Systems• Database• Computer Programming• IT Management• Web Developer• Software Testing
• Linux/UNIX• Windows Servers and Systems• Networking and Security• PC Servicing • Digital Communications• Accounting• Office Technology
an institutE of tEchnology committEd to studEnt succEss
26 techlifemag.ca
BriGht liGhts,
Big savings
v5.1 2011 27
technofile
when alberta envirofuels inc. (above) wanted environmentally friendly lighting options for its facilities, it turned to nait students.
Ph
oto
by
lei
gh
fr
ey
mike swanson, electrical specialist atAlbertaEnvirofuelsInc.,wantedaroadmapforupgradinglightingatthecompany’scompressorandutilitybuildings,whereitmakesablendingcomponentforpremiumgasoline.Hewantedasolutionthatmergedenvironmentalawarenesswithcostefficiencyandimprovedthequalityoflighting.
TheprojectturnedouttobeaperfectappliedresearchcapstoneprojectforBachelorofTechnologyinTechnologyManagementstudentsRyanKirstiukandNadiyaHerman,whograduatedin2011.Kirstiuk(alsoaCivilEngineeringTechnologygrad,classof’07)tooktheleadrole.HeanalyzedAlbertaEnvirofuels’lightingsystemandthensuggestedthecompanytradeitsexistingHPS(highpressuresodium)lightingfornew,highlyefficientLED(light-emittingdiode)lights.
ByDecember2010,thecompanyhadchangedalltheindoorlightsinthecompressorbuildingandsomeintheutilitybuilding.Kirstiukcalculatedthatswitching
toLEDwouldsaveAlbertaEnvirofuelsasmuchas50percentorapproximately$59,000inelectricityandunitreplacementcostsovertheapproximate10-yearlifetimeofthelights.
Intime,Kirstiuk’sworkcouldsavethecompanyevenmore.“WewillmakeupgradestolightingthroughoutAlbertaEnvirofuelsinthefuturebasedonbudgetavailability,”saysSwanson.
Meanwhile,Kirstiuk,anengineeringtechnologistinpropertymanagementatAtcoGas,hopestobringwhathehaslearnedaboutgreenlightingtohisemployerandabroadermarket.“AlotofplacesmightbeinterestedinLEDlightingbutnotbeawareofthesavings,”hesays.
“Sometimestheupfrontcapitalcostsscareoffinterestedparties.”However,afterhisworkforEnvirofuels,Kirstiuknowhasthecost-andenergy-savingsnumberstosharewiththoseinterestedinmakingtheswitch.
— Theresa Shea
innovate
this fall, 24 students started classesinNAIT’snewAlternativeEnergyTechnologyprogram,wherethey’rebeingtrainedtoworkinthegrowingAlbertaindustry.Or,inessence,“likeWayneGretzkysays,toskatetowherethepuckisgoing,nottowhereitis,”saysGordonHowell,aprofessionalelectricalengineerandprincipalwithHowellMayhewEngineeringInc.,whowillteachasolarphotovoltaicandsolarthermalcourseinthenewprogram.“Thisisatransformationalchangeinsociety.Thisisanenergyrevolution.Toprepareforthistakesalongtime.”Anditrequirestherightpoliciesandtrainedpeople.
web extraForwhatyouneedtoknow–anddo–beforegettingseriousaboutalternativeenergytechnologies,visit
techlifemag.ca/energy-efficient-homes.htm.
StudentsarelearningabouttechnologiesfrombiomasstofuelcelltosolarelectrictogeothermalinthenewCentreforSustainableEnergyTechnology–andcouldonedayconsultwithyouaboutwhatrenewableenergysystemmakesthemostsenseforyourhomeorbusiness.Here,instructorsandadvisersintheprogramofferaprimeronthealternativeenergytechnologychoicesreadilyavailableforthehomeowner.
— Kristen Vernon
2
1
rising sunand the
your housE
28 techlifemag.ca
illu
str
at
ion
by
sa
nd
y b
ro
wn
1 solar photovoltaic (pv; also known as solar electric)this technologyconvertssunlightintoelectricityandworksanytimethesunisshining.
WhoshouldconsidersolarPv?“WhenpeopleaskmeaboutsolarPV,Iturnthatquestionbackonthemandsay,‘Whywouldyouliketodothis?’”saysRobHarlan,executivedirectoroftheSolarEnergySocietyofAlberta,whowillteachinthenewprogram.“Ifit’ssimplyeconomicreturnoninvestment,theymaynothavethestomachforitatthispointintime.”Commonreasonstoconsidersolarelectricareadesiretolessenyourenvironmentalfootprint,tomakeastatementortogivebacktotheutilitygrid.
Pros
• SolarPVmodulesareextremelylonglasting(theyhavea25-yearwarranty,havenomovingpartsandcanhandleextremetemperatures).“Theoriginalphotovoltaiccellsthatwereinventedinthe1950sarestilloperating,”saysHarlan,althoughcellsdoloseefficiencyovertime.
• Systemsareeasytoinstall.
• SolarPVisquietandnon-pollutingonsite.
cons
• Cost,thoughthisischanging.Thepriceofphotovoltaicmodules–thelargestexpenseuponinstallation–hasdropped70percentsince2008,andthattrendwillmostlikelycontinue,saysHarlan.Atthesametime,aspressuresdriveupthecostofelectricityinAlberta,weareheadedtogridparity–orthepointatwhichthecostofsolarPVisatleastequaltogridpower,whichHarlananticipatesisfiveto10yearsawayinAlberta.
• Storagecapacityofoff-gridsystems.“Wecanconsiderstorageastheholygrailoftherenewableenergyindustry,”Harlansays.
• Asouth-facingexposureisoptimal.
Whatpeopledon’tknowaboutsolarPv:“Astemperaturedrops,efficiencygoesup,”saysHarlan.That’sbecauseheatreducestheperformanceofsiliconsolarcells.
Cost*:$36,000fora5,000-wattsolarPVsystemconnectedtothegrid.Asystemthissizewouldserveanaveragehousethatuses539kilowatt-hoursofelectricityamonth.(Source: Harlan)
Returnoninvestment(thepointatwhichtheinitialcapitalcostofthetechnologyispaidoffinenergycostsavings):It’salongtime,saysHarlan,anditdependsonanumberoffactors,includingutilityrates,thevalueofthedollar,thecostofsolarpanelsandgovernmentincentives.
3
rising sun
*Allcostsareroughestimates.
v5.1 2011 29
2 solar thermalan average domestic solar thermal systemprovidesabout15percentofahome’sspaceheatingand70percentofitshotwater.
Whoshouldconsidersolarthermal?LeighBond,presidentofThresholdEnergiesCorp.,analternativeenergydesign/buildcontractorandanadvisertotheNAITprogram,suggestspeoplewhoarebuildingnewhomesconsiderbothsolarthermalandgeothermal,butacknowledgesthedecisioncomesdowntowhatpeoplecanafford.Becauseageothermalsystemreliesonelectricitytooperatetheheatpump,installingsolarthermalcanbeagreatwaytooffsetelectricitycosts(whicharegreaterwithgeothermal).Forpeopleretrofittingtheirhomes,solarthermal(alongwithsolarPV)isBond’srecommendedalternativeenergytechnology.
Pros
• Itcanbeeasilyinstalledwhenretrofittingahome.
• It’srelativelyinexpensive.
• Itcontributesasignificantamountofdomesticwaterheating.
cons
• Averagesystemsprovideonlyasmallpercentageofspaceheatingneeds.
• Storage.“Inoneday,wegetenoughenergyshiningontheearthtolastusthewholeyear,”Bondsays.“Theproblemis,howdoyoustorethatenergy?”
• Asouth-facingexposureisoptimal.
Whatpeopledon’tunderstandaboutsolarthermal:Albertansthinktheycanheattheirhomeswithsolarthermal,butthat’snotthecase.
Cost:$9,800forafamilyoffour (Source: Bond)
Returnoninvestment:15years (Source: Bond)
3 geothermal (also known as geoexchange, geothermal heat pump, a ground source heat pump or earth energy)electricity excluded,theaveragedomesticgeothermalsystemcanmeet82percentofyourhome’senergyneeds,coveringspaceheating,coolingandhotwater(seechartbelow).Thisfreelow-gradeenergystoredwithintheEarth’scrustisactuallystoredsolarenergy.
Whoshouldconsidergeothermal?“Everynewhomeforsureandeverynewcommercialbuilding,”Bondsays.Geothermalisalsobeinginstalledatthesubdivisionlevelinsomenewdevelopments,whichmeansthehomeownerdoesn’tpayupfrontforthepipingintheground(whichisabouthalfthecapitalcostofgeothermal),butischargedamonthlyfeetoaccessit.(Andinthisscenario,thecapitalcostisabout$5,000moreforgeothermalcomparedtonaturalgas,Bondsays).It’salsopossibletoretrofitanexistinghomewithgeothermal,butevenwiththe$4,375grantfromthefederalecoENERGYRetrofit–Homesprogram,it’sacostlyundertaking(remember,onaretrofit,you’vegottodigupyouryardandaddthecostofre-landscapingtothejob–andmostpeoplehavemorethan$4,500inlandscaping,Bondsays).
Pros
• Energystoredintheearthisavailableatalltimes.
• InAlberta,geothermalis11percentmoregreenhousegasfriendlythannaturalgas.
• Thepipesinthegroundareapermanentassetexpectedtohaveresalevalue,Bondsays.
cons
• Itisexpensivetoinstall.
• Itincreasestheoverallelectricityconsumptionofyourhome.
Whatpeopledon’tunderstandaboutgeothermal:Peoplethinkthetemperatureofthegroundneedstoberoomtemperatureotherwiseitwon’twork,Bondsays.Itdoesn’tworklikethat.Itworksatcoolergroundtemperatures.
Cost:$50,000(abouthalfthecostisforthepipingintheground).Regardingthehighupfrontcosts,Bondemphasizesthat,apartfromelectricity,“Geothermaladdresses82percentofyourannualenergyneedsinonetechnology”–anamountheconsiderstobeinlinewiththepriceofinstallation.
Returnoninvestment:Eightto11years(Source: Bond)
RESIDENTIALENERGYuSE
Spaceheating 63percent
Waterheating 17percent
Appliances 14percent
Lighting 4percent
Spacecooling 2percent
Total 100percent
Source: Natural Resources Canada’s Office of Energy Efficiency
30 techlifemag.ca
innovate
web extraScanthisQRcodetoseeDr.RandyDreger’sprograminactionorvisit
techlifemag.ca/firefighter-training.htm. NeedaQRcodereader?Seep.5.
andcardiacfunctionwithVO2
maxtesting.Thetestreflectsphysicalfitnessbymeasuringthemaximumamountofoxygenyourbodycanusewhileexercising–thehigherthevalue,thegreaterthefitness.
MenwhotrainedwithanapparatusexperiencedanaverageincreaseofninepercentinVO2
maxlevelsoverthosewhotrainedwithoutone.Dregersaystheimprovedabilitytogetoxygentotheworkingmusclesgivesfirefightersmorepowerandendurance.
“Ifyoucan’tmakeitupthestairstosavesomebody,you’renotmuchhelptothesituation,”saysScottStarling,afirefighteratStationNo.2indowntownEdmonton.At250pounds,Starlingdoesn’tcallcardiovascularendurancehis
“strongsuit.”ButastrainingwiththemaskgreweasierduringDreger’sfive-weekprogram,hegainedenoughconfidenceinhisoverallfitnessthathewouldrecommendtheexperimenttocolleagues.“Physicalfitnessisprobablyoneofthemostimportantaspectsofourjob,”hesays.
ToDreger’ssurprise,thestudyshowednodifferenceinfitnesslevelsbetweenwomenwhotrainedwiththeapparatusandthosewhodidn’t–openingthedoortofurtherresearchtotrytoexplainwhy.
— Ruth Juliebo
harder, bEttEr,
when temperatures are well above 500Candtheairisfilledwithtoxicsmoke,aself-containedbreathingapparatusisoneofafirefighter’smostimportantpiecesofequipment.Consistingofahigh-pressureairtank,facemaskandpressureregulator,it’sbothalifelineandastopwatch.
Abreathingapparatusiscapableofsupplyingcleanairfor30to60minutes.Butdependingonafirefighter’sfitnessandexertionlevelinahigh-stressenvironment,thatwindowcanbereducedtoaslittleaseightminutes.Dr.RandyDreger,PersonalFitnessTrainerinstructor,recentlylookedathowhigh-intensityfitnesstrainingwhilewearingabreathingapparatusaffectsafirefighter’sperformance.
“Ifyou’regoingtoworkwearingthe[apparatus],youshouldtrainusingthe[apparatus],”saysDreger,whoseresearchwassupportedbynovaNAITandfiredepartmentsinSt.AlbertandLeducCounty.“Weneededscientificprooftoshowthatthistypeoftrainingworks.”
Overfiveweeks,27menandwomentrainedonstationarybikestwiceaweekunderthesupervisionofScottParadis(PersonalFitnessTrainer’10),Dreger’sresearchassistant.Halfthegroupworeabreathingapparatuswhiletheytrained;theotherhalfdidn’t.
Atthebeginningandendofthefiveweeks,theresearcherscomparedparticipants’lung
faster, STRONGER
dr. randy dreger’s five-week training program left firefighter scott starling (left) feeling more confident in his overall fitness.
Ph
oto
by
lei
gh
fr
ey
v5.1 2011 31
innovate
32 techlifemag.ca
innovate
story by SCOTTMESSENGER
Photos by BLAISEvANMALSEN
illustrations by TYLERSTE.MARIEANDPIETERPARKER
the Games PeoPle
that simple game on your mobile device has disrupted the video game market – and opened a virtual world of opportunity for a new
generation of developers, designers and programmers.
cover story
graphics from the mobile game app Super Punch
v5.1 2011 33
34 techlifemag.ca
innovate • cover storY
the game is simple.ThevillainousDr.Competentawaitsyouonadarkcitystreet.Afrantic,funkysoundtrackplaysoutinblipsandbeepsonyoursmartphone’stinyspeaker.Dr.Competent
doesn’tactuallyseemthatbad:he’sshortandlab-coated,andlooksimportedfromaG-ratedcomicstrip.Neverthelessjusticemustbeserved,andyou’rejustthesuperherotodoit.Whenyourpowermeterspikes,youstartpunchingbytappingandswipingyourscreen,sendingDr.Competentspinningintodeepspaceonaparabolicflightthateventuallybringshimbacktoearth.That’sit.Gameover.Maybe30secondshavepassed.
That’sSuper Punch,oneofthelatestentriesintothecasualgamemarketformobiledevices.Besidesbeingsimple,it’spointlessandenoughfuntomakeitoneofthetopappsonyoursmartphoneortablet.Oratleastthat’swhatNAITDigitalMediaandIT(DMIT)studentTylerSte.MarieisbankingonasoneofthefoundersofBitshiftGamesInc.,theEdmontonstartupresponsibleforSuper Punch,availablethisfallintheWindowsMarketplace.
Fromabusinessperspective,thegameisalreadyanenviablesuccess.Thisspring,itsearliestformearnedSte.MarieandpartnersPieterParker,JeremyBurnsandStephenBadenthe$25,000topprizeattheGreatCanadianAppathon,a48-hourcodingcontestthatdrew100teamsfromacrossCanada.
Thathasputthegroupintheunusualpositionofbeingastartupwithitsbankbalanceintheblack.TheprizefundedthefoundingofthecompanyfollowingtheAppathon,butthecompetitionalsohighlightedotheradvantages.In48hours,theteamcreatedaworkingprototypewithnothingmorethanlaptopsandworkspaceatthehomeofRudyJanvier(ComputerEngineeringTechnology’08),afriendwhohassincejoinedBitshift.Inotherwords,overheadisexceptionallylow.Andas
“bigvideogamenerds,”thetalentisalreadyinplace,saysSte.Marie,oneoftheartistsbehindthegame.“Learningtobeentrepreneurs:that’sgoingtobethetoughestthing.”
the home of rudy Janvier (centre) was the site of the development of Super Punch, the mobile game app that won the spring 2011 great canadian appathon. after the contest, Janvier joined (from bottom left) Jeremy Burns, tyler ste. marie, pieter parker and stephen Baden to form Bitshift games inc.
v5.1 2011 35
PHOENIxWRIGHT,ACEATTORNEYAsarookielawyer,it’syourjobtodefendthequestionableinnocenceofyourclient.
pieter parker BitshiftGamesInc.,Partner
PLANTSvS.ZOMBIESUsemutantplantstokillzombiesattackingyourhouse.
Justin James DigitalMediaandIT’11FluikEntertainmentInc.,Programmer
ANGRYBIRDSStrategicallylaunchbirdsatafortressofenemypigs.
armand cadieuxNAIT,GameDesignInstructor
PEGGLEAnaddictivepeg-bustinggameinvolving55levels.
tyler ste. marie DigitalMediaandITStudentBitshiftGamesInc.,Partner
Despitethatknowledgegap,developerslikehimareshapingintoaformidablethreattoanindustrybasedonelaborate,expensivegames.Super Punchandgameslikeitareprovingtobeadisruptivetechnology.They’regivingrisetoanewgenerationofgame-makerswho,despitegrowingupwithcartridges,controllersandcathoderayTVs,arenolongerconvincedtheconsoleisking.
the traditionalu.s. video game market,worthabout$18.6billioninannualrevenuein2010,isshowingsignsofcontraction.Thisspring,Maysalesdropped14percentyear-over-year,theworsthitinalmostfiveyears.Junerepresenteda10-percentdrop.Incontrast,themobileappindustryisrapidlygrowing.By2010,themajorappstoreswerecollectivelygeneratingmorethan$2billionannually,up160percentfrom2009.Gamesmadeupmorethanhalftherevenue.
“It’sthesecasualgamesthataresendingshockwavesthroughtheindustry,”saysArmandCadieux,aDMITgamedesigninstructor.Onereasonisthescaled-downproduction,illustratedbyBitshift’s48-hourcodecrunch,andtheresultinghigherreturnoninvestmentinthecaseofahomerunapp.Ontheconsumerside,healsopointsoutthatthegamesareeasytoplay,accessiblethroughaplatformundergoingsteadyadoption,highlyaddictive,andappealtoabroaderaudience,includingwomen,whoaccountforabouthalfofusers.
Maybemostimportantly,they’recheap.Thehottestgameapps–dominatedbytheAngry Birdsfranchise–costaboutadollar;quiteoften,theycostnothing.In-gameadvertisingorpurchasesofnewlevelsorfeaturesprovidethebulkofrevenue.Overall,foranewdeveloperlookingtogetafootintheindustry’sdoor,evenasafreelancerorstartup,casualgamesmightseemtheidealpointofentry.
Butcompetitionisfierce.Likemuchoftheentertainmentindustry,thisisahit-drivenbusinessthatmeasuressuccessinvolumesales,particularlybecauseofhowithasembracedtheuser-entitlementcultureoftheInternet.Bitshift’sParker,whohasgravitatedtowardsthebusiness’smanagementrolewhilekeepingahandindevelopment,understandsthat,butdoesn’tlikeit.
Earlygameappswerevaluedhigher,hesays,untildevelopersundercuteachothertoboostsales.“Noweveryoneexpectsthat.[Developers]arestillthinking,‘Howcanwegetthebest$1appoutthere?’andIthinkthat’sthewrongattitude.”Fornow,Bitshift’splanistobuckthistrendbychargingapricereflectingthegame’svalue,possiblyjoiningaminorityofgameappsthatcost$3toeven$10forHDversions.“Ifithastotakesomepunchesalongtheway,wethinkitwillbebetterinthelongrun.”
He’sprobablyontosomething.TheAppleAppStore(whichtakes30percentofanapp’srevenue)recentlyraisedpricesinkeepingwithdemand.ThisJuly,thecompanyannouncedthatmorethan200millionusershaddownloadedmorethan15billionapps.Analystsseepricesrisinghigherstill,asnodoubtnumbersofuserswill,too.
GAMEDEvSTORYSteeryourowngamecompanytobestsellersuccess.
matt laroseDigitalMediaandIT’11FluikEntertainmentInc.,JuniorGameArtist
GDS
game aPPmy favourite
illu
str
at
ion
s su
PP
lied
playthrough.”Jamesagrees,suggestingastigmaaroundvideogamesingeneralmayhavelifted.“NowyourmomcanpickupaWiicontrollerandbowl.”
Thoughthey’rebothnostalgicenoughforthoseimmersive,console-basedgamestowanttoonedaymakethem,they’renotinterested–notyet,atleast–intakingthatleapoffaithintoentrepreneurismandsettingupashoplikeBitshift.Thisisariskymarket(noneofFluik’sseveralothertitleshaveperformedaswellasOffice Jerk).Infact,theirworkcycleisbased,essentially,ontryingtooutpaceuser-fickleness.Afterdownloadsofanewversionofagameplateau,aslightdipsignalstheneedforyetanother.Yourepeatthis“untilyougetthatfreefall,”saysJames.“Thenyouabandonshipandgotothenextgame.”
ThoughOffice Jerkisfarfromthosetwilightmetrics,Fluikisbusyplanningforanotherhit,thenatureofwhichremainsatradesecretuntilrelease.
“I’vebeensittingatmydeskworkingonanothergame,”saysJames.“I’lljustsaythat.”
if all goes well,Super Punchwouldlikelyworkaccordingtoasimilarmodel.“ThewayIwanttoseeBitshiftisdefinitelyastheindiegamedeveloper,”saysSte.Marie.“Justasmallteam....We’renotreallymakingacompanytosellittoGoogle.Iwanttohaveasayinwhat’shappening.”
Parkerfeelsthesame.“Idon’twanttobemanagingsomethingthat’ssohugeittakesupallmylife.ThemainthingthatdrivesTylerandmyselfandalotofgamedevelopersispassion.It’ssomethingweenjoy.Wejustwanttocreateascenariowherewe’redoingitfulltime.”
Andhe’sconvincednowisthetimetotry.ThefutureCadieuxdescribesforthisindustryis,fornewdevelopers,
bothgoodandbad.Alowbarriertoentry,forinstance,intermsofstartupcosts,meansthepotentialofarisingfloodofcompetition–givinggamersplentyofoptions.“Thecustomer’sgoingtogiveyoutwo
as a recent hitontheiPhoneandiPad,Office Jerkcanclaimarelativelysmallbutsignificantshareofthosenumbers.OneofseveraltitlesproducedbyFluikEntertainmentInc.,locatedinapinkstuccowalkupjustoffdowntownEdmonton,thecasualgamerepresentsthesuccessBitshifthassetitssightson.Asofthissummer,thefreeapp(whichmakesitsmoneyonadvertising,in-gamepurchasesand,recently,brandedmerchandise,includingmugsandiPhonecovers)reached9.5milliondownloadsandhadhitNo.1in50countries.Thatmaderoomforthefull-timeadditionsofprogrammerJustinJamesandjuniorgameartistMattLaRose,bothfreshlymintedDMITgrads(classof’11).
Office Jerkisanothersimplegame.The“jerk”sitsathisdeskandyouthrowstuffathim:muffins,staplers,eventhefanthatcreatesthewindcurrent–thephysics,asgamerscallit–thataffectsyourtoss.LaRoseworkedonanimatingthingsincludingthejerk’sfacialexpressions,thesuppliesonhisdeskandtheobjectsthrownathim,whileJamesreconfiguredthegameforAndroid,Google’sfast-risingoperatingsystem.Theyworkwithateamoflessthan10,codinganddesigningtogetherinaspacethesizeofamasterbedroom.AtlunchtheycanplayconsolevideogamesonabigscreenTVinfrontofapinkleathersectional,approximatingSiliconValleycasualness.“It’sstillkindoflikeschool,”saysJamesoftheatmosphereandthelearn-on-the-jobguidancehereceives.
ApartfromJames’sexperiencedevelopingaPC-basedgamecalledGoobersthatpaidhiswaythroughschool,andLaRose’sfreelancework,thisisthepair’sfirstviewofanindustrytheydidn’texpecttocracksosoon.Thatsaid,theveterangamersaren’tsurprisedbythemarketshiftthatopenedthedoor.“Therehasbeenahugeexplosionofcasualgamers,”saysLaRose.HeattributesthattotheiPhoneand,surprisingly,aconsole.“Wiihasmadegamingaccessibletoallsortsofpeople.Before,gamingwasjustforahardcoreaudience–30-,40-hour-longcampaignsthatyou’d
right to left, programmer Justin James and junior game artist matt larose take a break with co-workers lisa lindsay and pat sluth at edmonton’s fluik entertainment inc., the company responsible for the hit game app Office Jerk.
36 techlifemag.ca
innovate • cover storY
minutestoevaluateyourgame,”saysCadieux.“Assoonasthere’sanyfrustrationthey’regoingtogo,
‘Thisiscrap.Next!’”Ontheplusside,however,istheuncharted
vastnessoftheplayingfield.Mobilecasualgamesrepresentamarketinitsinfancy,Cadieuxpointsout.SmartphonepenetrationinCanadaandtheU.S.,forexample,isjust30to35percent.Aswell,sincegoodgamestendtobenon-linguistic,they’revirtuallyborderless.Eventhewaydevelopersmakemoneyongameshasplentyofroomtoevolve,headds.
Butthebiggestadvantagerestsinthemobiledevicesthemselves.Whiletheindustrycalled2011“TheYearoftheTablet,”Cadieuxalsobelievesthesmartphoneshouldn’tbeoverlooked.“Thetechnologyiswayaheadofwhatwe’reproducing.Therearesomanythingswecandowiththis.”Hiseyesgowideashelistsfeatureslikemotion-sensingand3Dtechnologies.“Prettytrippystuff.”
TheteamatBitshiftknowsit’sgoingtobeuptocompaniesliketheirstodiscoverjustwhat’spossiblewiththesedevices,thususheringthevideogameindustryintoitsnextphase.“Youwon’tbeabletojustreleaseonegame,makemillionsandgoliveonthebeach,”saysParker.“There’salotofworktodo.”
That’sfinewithSte.Marie.Ashefinisheshisdiplomaandpreparestoadvancetohisownnextlevelinlife,hecouldn’taskforabettergameplan.Asakid,hesays,“ThatwasthebestwayIcouldconnectwithmyfriends:throughvideogames.It’sprobablybeenthebiggestsocialaspectofmylife.”Now,tomakethatacareer,and“toturnmysillylittlesketchesintoagame–intosomethingthatworksandmoves–it’sactuallyquitemagical.”
Developingandsellingapps,gamesincluded,hasbecomemorethananichebusiness.Inresponse,NAITlauncheditsAppleiPhone/iPadDevelopercertificateprograminMarch2011,asthefirstoneofitskindinAlberta.Thepart-timeprogram,offeredthroughtheComputerTrainingCentre,teachesthefundamentalsofappdevelopmentandprovidesinsightintotheAppleprogrammingphilosophy,givingstudentsasolidentrypointintoamarketestimatedtobeworth$100billionby2015.
Visit www.nait.ca/coned
BUilD YoUr aPP-titude
The Bookstore’s wide assortment of NAIT-imprinted products gives you lots of ways to keep the pride alive. From prestigious diploma frames and great gifts to your favourite comfy sweatshirt, we’ve got a selection that will surprise you.
We make shopping easy: Online: www.nait.ca/onlinestore | Phone: 780.491.3104 | Email: [email protected] the NAIT Bookstore: Room X114, 11762 106 Street, Edmonton, AB
AN INSTITUTE OF TECHNOLOGY COMMITTED TO STUDENT SUCCESS | www.nait.ca
SHOW YOUR NAIT PRIDE
An InstItute of technology commItted to student successwww.nait.ca
Show Your NAIT PrIdeDisplay your hard-earned credentials in a high-quality frame from the NAIT Bookstore.
The NAIT Bookstore offers a wide range of high-quality, classic frames that are perfect for displaying your NAIT credentials. All of our frames include acid-free mats, are easy to assemble and hang, and are imprinted with the NAIT name. Choose from the following:
• Brushed Gold – economical and elegant, with a classic brushed finish.
• Vogue – clean, modern black metal frame with a double mat.
• Briarwood – contemporary wood frame; rich satin finish with a double mat.
• Diplomat and Diplomat Plus – Our top-of-the-line frames feature a rich lacquered wood frame and an elegant triple mat. The Diplomat Plus frame adds an extra touch of class with a suede mat and a gold wood fillet.
Purchase options:Online: www.nait.ca/onlinestoreBy phone: 780.491.3104 Fax: 780.471.1966Email: [email protected] Visit the NAIT Bookstore:Room X114, 11762-106 St. NW Edmonton, AB T5G 2R1
v5.1 2011 37
38 techlifemag.ca38 techlifemag.ca
innovate
snowmobilers should avoid sensitive parts of the sturgeon river and stick to designated trails in order to avoid killing fish, suggests new nait applied research.
biological sciences students found ice is thicker under snowmobile trails because compacted snow removes a thermal barrier, allowing cold to penetrate deeper. the conclusion was drawn after measuring ice thickness and water depth at 10 sites along the sturgeon river near st. albert, and onoway, west of edmonton. at each location, a measurement was taken under a snowmobile trail and nearby, at an undisturbed location.
“at some sites, under the tracks the ice was almost a metre thick and a few metres away the ice was perhaps half-a-metre thick, so it was significantly different,” says debbie webb,
a biological sciences instructor and senior faculty researcher.
that can be hazardous to the health of shallow waterways like the sturgeon. thicker ice takes longer to melt in the spring, which can lead to more winterkill, according to the researchers. as well, thicker ice can fragment the river during the winter, making it harder for fish to move between deep pools, where oxygen levels are higher.
“if the ice is too thick, the fish can’t get through,” says student researcher lindsey oberst, who graduated from the biological sciences program in 2011. “what we found in quite a number of areas was the ice was frozen right down to the bottom.”oberst says it’s important for snowmobilers to be aware of the impact they can have on the ecosystem.
DANGER:THICKICE
it’s the same kind of struggle that’s going on in communities across canada. human activities, from agriculture to urban development, strain vital aquatic ecosystems. this has caught the attention of researchers in nait’s Biological sciences technology program, who have been tracking the impact urban development is having on waterways and natural areas, using the sturgeon river watershed in central alberta as their laboratory.*
“our studies are designed to look at best management practices that can benefit the sturgeon river watershed, but can be applied to watersheds elsewhere in alberta and canada and possibly globally,” says laurie hunt, the program’s associate chair and senior faculty researcher.
— Frank Landry
a living lAborAtory
*this applied research program is funded by the alberta conservation association, the natural sciences and engineering research council of canada and through a court penalty stemming from the aug. 3, 2005 cn train derailment and oil spill at wabamun lake.
it may provide tractionfor vehicles during the winter, but the salt and sand mixture used on st. albert bridges also gets into the sturgeon river, potentially harming the fish and invertebrates that live there.
“additional sedimentation or salt in aquatic ecosystems has been shown to be detrimental to aquatic life,” explains hunt, who co-led the applied research project that examined the impact of road salt and sand on the waterway.
the researchers, including six students, collected snow and water samples at four bridges and at two control sites along the sturgeon river. like many northern cities, st. albert uses a sand and calcium chloride mixture on roadways and bridges.
with help from als laboratory group in edmonton, which did
v5.1 2011 39 v5.1 2011 39
some of the analysis, as well as funding from novanait – nait’s centre for applied research and technology transfer – and the alberta association of colleges and technical institutes, the researchers found higher concentrations of salt and sand in the samples taken at the four bridges.
they concluded bridge deck plowing, the spray from passing vehicles and runoff from the roads was to blame for the problem.
leah Jackson, manager of st. albert’s office of the environment, says similar findings have been made in different municipalities across the country. as a result of the research, st. albert will look at its snowplowing procedures to see if anything more can be done to minimize the amount of sand and salt getting into the river, she says.
coyotes don’t appearinterested in dining on st. albert’s dogs.
the conclusion comes after biological sciences students collected and analyzed coyote scat.
“we were interested in whether coyotes were using the corridor through the city of st. albert,” says hunt. “we were also interested in whether they were eating pets.”
the research found urban growth isn’t stopping coyotes from venturing into st. albert, but the predators generally avoid busier areas of the community, and stay away from pets.
with funding from novanait and guidance from university of alberta and alberta government researchers, three students found evidence of coyotes along the city’s river valley and adjacent ravines, concentrated along
the eastern and western edges, suggesting the animals are avoiding the downtown area.
hair samples from weasels, rodents, deer and even bovine were detected in the scat, but not from cats or dogs, indicating coyotes were eating a wide variety of animals, but not pets.
the coyotes use the sturgeon river valley corridor primarily to travel between two natural areas on either side of the community, hunt says. the study shows it’s important to maintain natural corridors whenever possible to allow for wildlife movement, she adds.
uNDERTHEBRIDGE INDEFENCEOFTHEuRBANCOYOTE
Ph
oto
by
bla
ise
va
n m
als
en
PeoPle
cAlIfornIA
story by SCOTTMESSENGER
PhotograPhy by BRANDONBOuCHER
v5.1 2011 41
jim Barr earned the chance to pitch his online company to investors in the high-tech mecca of san francisco. he’d have liked to come back with a cheque. What he got instead altered the course of his business.
this june, jim barr left his officeatnovaNAIT,theinstitute’scentreforappliedresearchandtechnologytransfer,forawhirlwindtriptofoggySanFrancisco,California.Forthe
web-basedmediaentrepreneur,ithadthepotentialtoseriouslyrampupoperations.TheBayAreaandSiliconValleyremainthemeccaofhigh-tech,populatedbygiantslikeApple,Google,HPandmore.But,mostimportantlytoBarr,theregionishometoagroupofCanadianentrepreneursandinvestorscalledtheC100,hostof48hrsintheValley,abootcampwiththepowertotransformastartupintoamultimillion-dollarconcern.Asheadofoneof20Canadiancompanies(andtheonlyonefromAlberta)acceptedtothatevent,Barr’sdreamssuddenlyseemedwithinreach.
ThepresidentofSeekersMediaInc.is,inalmostallways,atypicalentrepreneur.Barrisoutgoingandoptimistictoapointnearingmania.He’sdrivenasmuchbyriskasambition.He’susedtorelentlessuncertaintyandstress,andhe’scomfortablewithbeing,at38,greyerthanmostpeoplehisage.FornovaNAIT’sentrepreneurinresidenceandSeekersMediaadviserRandyThompson,itwasBarr’stirelessnessandknackformultitaskingthatearnedhimaspotin48hrs:“Thosethingsareessentialifyou’regoingtotakeacompanytomarketquickly.”OntopofallthisisthefactthatBarr,atenantofnovaNAIT’sbusinessincubator(theDuncanMcNeillCentreforInnovation)alwayshasanextstepinmind.Havingestablishedtwobrands–SnowSeekers,theonlineandmobileguidestowinteractivities(includinghisbelovedsnowboarding),and,followingasimilarvein,therecentlylaunchedFestivalSeekers–BarrwaseagerforafootholdinCalifornia,itspopulationofmorethan37millionenoughtoconvincemostentrepreneursofarichreturn.
PitchingtotheC100,andthepossibilityofimpressingpotentialinvestors,wasameanstothatend.GrowthforSeekersMediahadbeensteadybut“bootstrapped”:slow,hard-wonandmostlyself-financed.Thingswereabouttochange.Andtheydid–justnotexactlyhowheexpected.ThisishowBarr’striptooneoftheworld’shottestspotsforbusinessunfolded.
42 techlifemag.ca
PeoPle
Web ExtraVisittechlifemag.ca/festivalseekers.htmforalookatSeekersMedia’slatestbrand,FestivalSeekers.com.
day 1, 12:35 P.m.BarrsitsinthedepartureloungeatEdmontonInternationalAirportinablueblazerandjeans.Betweencheckingtexts,hemusesaboutanideal,post-SanFranfutureforSeekersMedia.He’snervous,but“sostoked.”
“Thenervesareintheunknown,”hesays.“There’ssomuchherethatcouldtotallychangeusandtakeustosomeoutstandingheights.”
Previously,theplanwastogrowintoEasternCanada.No,advisedoneventurecapitalist.Go south. Improve your market by an easy five to 10 fold.
SonowBarrasks,hismindfixedontheGoldenState,“WhathappenswhenSnowSeekersTahoecomesintoplay?”Hepointsouthowhismodel,builtoutinAlbertaandBritishColumbia,isproven:roughly100clients,ahandfulofshareholdersandrevenuessurpassing$605,000sinceinceptioninJanuary2009.
“TakethatandputitintoCalifornia,andallowthemarketstocross-pollinate.”
Tohim,it’sallbutreality.“It’snotaquestionofifforusbutaquestionofwhen,”hesaysintheminutesbeforeboarding.
Roughlythreehourslater,astheplanedescendstoSanFranciscoInternational,Barrunbucklesandjumpsacrosstheaislefortheviewofthecityasthewingtipsearthward.
day 1, 3:15 P.m.Attheairport,shortlybeforethefirst48hrsevent,Barr
distillshisgoals.Thetripisanopportunitytomake
connections,but“weneedsomecapital,”hesays
bluntly.“I’mtiredofbootstrapping.I’vespentsomuch
energywatchingmybankaccount.”
HerecallsapitchhemadeinCalgarythatdidn’t
generateasingledollar,butlesstobemoanitthanto
upenditasmotivation.Heboardsatrainfordowntown
SanFranciscowithouthesitation,asifit’sasubway
backhome,andmullsoverhisbusinessplanforthe
upcomingpitch,lessthanadayaway.SeekersMedia’s
“secretsauce,”hesays,isscalability:spa-seekers,zen-
seekers,retirement-seekers,onandon.Hesmilesat
thepossibilities.
Later,checkingintohishotel,hepressestheclerk,
unsuccessfully,foradiscount.“Whenyou’restartinga
business,”Barrsays,“you’vealwaysgottobewheeling
anddealing.”
day 1, 5:19 P.m.“Iunderstandthenetworkinggame,”saysBarr,“but
whatdoorsareouttherethatweasacompanydon’t
evenknowexist?”Atthe48hrswelcomemixer,heldat
alivelybarinaslightlyshabbypartoftown,hestarts
investigating.Freefoodanddrinksfuelconversation
betweencompanyexecsinvitedfromacrossCanada.
above, Jim Barr in san francisco between events during 48hrs in the valley. opposite page, from left, a mixer hosted by c100 for canadian companies invited by the non-profit organization to its entrepreneur boot camp; Barr receives advice about his company, seekers media inc., from former stumbleupon ceo michael Buhr and fellow 48hrs participant, torontonian sandy gibson.
v5.1 2011 43
Theaverageagemightbe30;maleisthegenderbestrepresented.Theplaceispacked.ADJspinsvinyl.Theairdoesn’tmove.Stillinhisblazer,Barrisoneofthefewattendeessportingsemiformal.
“IthoughtyouwereaVC!”RoyPereiratellshim.TheToronto-basedCEOandfounderofShinyAds,acompanydealinginonlineadvertising,meansventurecapitalist,orpotentialfunder.Hemasksdisappointmentwithasmile.“OnlyVCswearjackets,”hepersists.
“Comeon.ThisisCalifornia.”Barrmoveson.He’sblessedwithapersonalitythat
allowshimtowadeintoconversationslikethey’reopenwater,buthe’sstillrelievedbythecasualatmosphere.
“It’salittlemorechillthanIexpected,”hesays.“Insteadofitbeing,‘Let’stalkaboutyourbusiness,’it’s,‘Let’stalkaboutsurfing.’I’mgoodwiththat.”
C100memberDebbieLandaisalsomakingtheroundsand,asCEOofDealmakerMedia,connectorofstartupsandleadingbusinessexecutives,theSaskatoonnativeseestheeventdifferently.“Ifyouhavetheluxuryofbeinghere,useittothefullpotential,”shesays.“Bedirect.LetgoofthatCanadianchitchatandgetdowntobusiness.”
Butlengthycommiserationremainsapopularactivity.SandyGibson,co-founderofConnectedN,focusesonthefundamentalchallengeofhowtoraisecapital,specificallyforhisbusiness-to-businessmarketingplatform.
“Dude,ifweallknewthat,wewouldn’tbeinthisroomrightnow,”Barrtellshim.
Nevertheless,Barrwillleavetheeventupbeat.“AlotofthisisaboutexpandingtheRolodex,”hesaysoutonthestreet.“That’sthevalueofbeinginanincubatorliketheDuncanMcNeillCentreforInnovation.HowwouldIhaveheardaboutthiseventotherwise?”
Hepauses,hismindbacktrackingtoconversationsofminutesearlier.“God,”hesays.“Howmuchmoneydoyouhavetoraisebeforeyoustartactuallymakingit?”
the c100CanadianChrisAlbinsonlikestorefertohiscommunityoffellowexpatsinCalifornia’sSiliconValleyas“thelostprovince.”Onereasonissize:anestimated300,000ofusliveandworkintheregion.Anothermaybethatit’sacommunitythatrememberswhereitcamefrom–atleastiftheC100isanyindication.
FormedbyAlbinsonlessthantwoyearsagowithAnthonyLee,ageneralpartnerattechnologyventurecapitalcompanyAltosVentures,theC100wasaresponsetotheglobaldownturnandmodelledafterthesuccessfuleffortsofIndiaandIsraelinmarketingtheirentrepreneursintheUnitedStates.Thesameshouldbedone,theyfigured,forCanadians.So,theyinvited98othertopCanadianexecsandinvestorstobechartermembersofthenon-profitorganization.
“WefeltweowedalottoCanada,”saysAlbinson,aveteraninvestorinstartups.
Today,theC100supportsentrepreneursfrombackhomewitheventslike48hrsintheValley,abootcampthatconnectsCanadianstobusinessintheregion.Sinceinception,thegrouphasbroughtdownmorethan110entrepreneurs,seenroughly$180millionraisedandtwoC100companiesexit–one,socialmediamonitorRadian6,sellingfor$326million.
ButforAlbinson,successisn’tmeasuredinmillions.Mostly,C100isaboutbuildingabetterentrepreneurialcommunityandmeetinganeedformentoringandbusinessdevelopment.“Itbringseveryoneupalevel.”
Novanait client Jim Barr at rocketspace, which offers shared office space in downtown san francisco.
44 techlifemag.ca
PeoPle
v5.1 2011 45
day 2, 9:21 a.m.Barrstartsthefirstofthemorning’stwomentoringsessionsinatinyofficeatRocketSpace,whichofferssharedofficespacefortechstartups.GibsonofConnectedNsharesthetime.EarlystageadviserMichaelBuhrplaysmentor,bringingexperienceasformerCEOofStumbleUponandseniordirectorofcorporatestrategyateBay.
SnowSeekersarosefromthecombinationofhispastasajournalistandmarketingandsalesjobsintourism,Barrexplains,andfromanabandonedbookdeal.Termsincludedaslimroyaltyofsevenpercentona$29bookandnoownershipofcontent.Basically,hetellsBuhr,“theguidebookwentfullydigital”astheSnowSeekersmobileapps.
Buhrlikestheconcept,butwondersifit’strulyreadytomoveintoCalifornia.Barrlistensquietly.
“Mygutfeelingistofindawaytobuilditoutbeforeyouexpandsomewhereelse,”saysBuhr.“WhytaketheriskwhenyouhavesomuchopportunitytoexpandinCanada?”
“ButcanIdoboth?”asksBarr.Buhrisn’tconvinced.“Maybewerevisitthisa
yearfromnow.”JustbeforethefocusturnstoConnectedN,
GibsonconsidersSnowSeekers’competition.“Thethingthat’snotbeingdonewelliscontent.Youcandothat,”hetellsBarr.
Atthesecondround,mentorDanMartelltakesBarrandsession-matePereiraofShinyAdstoanearbycafé.Theco-founderofFlowtown,asocialmarketingplatformforsmallbusinesses,takesamoregeneralapproachthanBuhr,pepperinghispairwithadvice:bebrutallyhonestaboutriskwithyourearliestinvestors;limitthetime-suckofraisingcapitalbyraisingmorefromfewersources;generouslyvaluateyourcompany;talktoveteransinyourfield.Thenheasksifhecanbeofanymorehelp.
“Uh,introductionstoVCswouldbegood,”saysPereira.
RegardingSnowSeekers,MartelldoesgetspecificaboutCalifornia:forgetit–fornow.CapitalizeinsteadontheproximityofWashingtonandMontana.“The[market]overlapiswhatgivesyouthatcompetitiveadvantage,”saysMartell.
ThoughBarrunderstandsthevalueofalltheadvicehehasreceived,heseemsoverwhelmedbyit,evendisheartened.Infact,afewhoursfromhispitch,hisoptimismhaserodedsignificantly.He’sdistractedandunsmiling.Heneedstorefinehispresentation.
“IknowI’mgoingtogeteatenalivebytheVCs,”hesaysbeforedisappearingtowork.Heshrugs,willinghimselfasquicklyaspossibleintoastateofacceptance.“Butitiswhatitis.”
day 2, 3:30 P.m.Barr’spitch,inanofficeneartheSanFranciscowaterfront,keepstothesevenminutesallottedbyorganizers.Attendingareahandfulofotherentrepreneurs,alongwithdealmakersChrisAlbinson,C100co-founderandamanagingdirectoratPanoramaCapital,investorinlifesciencesandtechnologycompanies;RonWarburtonoftheBusinessDevelopmentBankofCanada(BDC);andExportDevelopmentCanada’s(EDC)PascalBritt-Côté.
Barrwasn’tquiterightaboutbeingeatenalive.Theatmosphereisrelaxedandsupportive,thetensionrisingonlymildlywhenAlbinsonquestionssomeofBarr’sgrowthprojections:“I’vebeeninthisbusinessfor20years,”hesays,“andyoudon’tseecompanieswiththatkindofprofitability,ever.”
ButBarrcorrectlyanticipatedtheconclusion:nooneconsidersSeekersMedia“VC-backable”–atleastatthisstage.
AsVCs,saysWarburton,“We’relookingforworld-changingtechnology.Theaverageinvestorislookingfora10-timesreturn.Thatisthereality.”Butstill,theBDCmanagingdirectorofventurecapitalisimpressed.“Ithinkyou’lldoreallywell,”hetellsBarr.
“Youcanstillhaveaverygood,profitablebusiness.”Barrbrightens.“I’mokaywiththat.”Britt-Côté,asEDCinformationandcommunication
technologyseniorassociate,suggestsBarrshouldbeintouchabouthisWashingtonandMontanaplans.
Butit’sAlbinson’sfinalcomments–cautiousbutencouraging–thatliftthecloudsfromBarr’shorizon.
“There’sasignalthere,”hesaysofSeekersMedia.“There’saheartbeat.Isitgoingtobeawinnerofthe100-yarddash?It’stooearlytosay.”
ForBarr,that’senough.Thefeedbacksessionendsandhegathershispresentationmaterials.
“WhenaguylikeChrissaysyou’vegotsomething?”hesays.Withthat,he’ssmilingagain.
that night,backatRocketSpaceforsnacksanddrinks,RoyPereira’sreflectionsonthedayturnphilosophicallytowardthelifeoftheentrepreneur.
“You’reagambler,”hesays,“buthopefullyyou’recountingcards.Oratleastyouhavesomeunderstandingofthegame.”
Certainly,Barr’sunderstandinghaschanged,andgrown,thankstotheC100.Thenextday,beforeleavingSanFrancisco,hewouldmeetinformallywithprospectiveinvestorsandcomeawaynotwithachequebutwithconnectionshe’dseeasnearlyasvaluable.Regardlessofwhetherthoseleadonedaytocash,thosemeetingsrepresentthekindsof“doors”that,backatthatfirst48hrsmixer,BarrhopedmightopenforSeekersMedia.Andevenwithnocertainend
jim Barr’s STaRTup TIpS
“Don’tbeafraidtotalktopeopleaboutyouridea.Carefullypickyouralliesandtalkitthrough.”Feedbackfromlike-mindedentrepreneursisessential;don’tfrettoomuchaboutlosingyourintellectualproperty.
“Justkeepmoving.”Theonlydirectionisforward,andevolutionisonlypossiblewithmomentum.Neverrest.
“Figureouthowyou’regoingtopayforeverything.”Itsoundsobvious,butwhateveryoudo,it’sgoingtocostfarmoremoney–andtakemoretime–thanyou’vebudgeted.
46 techlifemag.ca
PeoPle
“We’re looking for world-changing technology. The average invesTor
is looking for a 10-Times reTurn. ThaT is The realiTy.”
-RONWARBURTONMANAGINGDIRECTOROF
VENTURECAPITAL,BDC
tothebootstrappingthatbroughtthecompanytoSanFrancisco,hegavetheimpressionthatevenknockingonthem–ifnotgettingafootin–hadofferedabetterviewofhisfuture.
“Idon’tfeelthesame,”hesaid,justhoursbeforeleavingforEdmonton.“Ifeelsomuchbiggerandenthusiastic.I’msoexcitedtogetbacktoAlberta.”
RandyThompson’sviewofthefutureforSeekersMediaisalsooptimistic,atleastwithincertainparameters.“IsJimgoingtobeaglobalmediabrand?Probablynot,”saystheserialentrepreneur.“Butishegoingtobetheleaderinhisspace?Absolutely.”
Barrisfinewiththat.“Allofasuddenwe’reabillion-dollarbusinessandIcan’tgosnowboardingasmuchanymore.”
Butheknowsthatevenbecomingamultimillion-dollarbusinessisgoingtotakework,alongwithanewplan.California’sontheback-burner,butWashingtonandMontanaarenewpriorities–aftertighteninghisfocusonthelocalmarketbyseekinginvestmentbackhometofinancetwonewpositions:abusinessdevelopmentofficerandachieftechnologyofficer.
“Whatwedonowismakesurethisisthebestproductwecanmakeit,”saysBarr.“Arewethereyet?No.
“Butwewillbe.”
as part of his last 48hrs in the valley event, Jim Barr delivers his pitch for seekers media brands snowseekers and festivalseekers to a group of venture capital investors and other 48hrs participants.
v5.1 2011 47
nait and seekers mediaBesidesconnectingSeekersMediatotheC100throughnovaNAIT,theinstitute’scentreforappliedresearchandtechnologytransfer,NAITfaculty,staffandstudentshavesupportedthecompanysinceSeptember2009,whenJimBarrbecameatenantoftheDuncanMcNeillCentreforInnovation.MembersoftheDepartmentofTeachingandAcademicDevelopment,forexample,initiallybuiltthecoretechnologyforitsmobileapps,andstudentsandinstructorsfromDigitalMediaandIT(DMIT)helpedproduceSunny on the Slopes,ashortfilm
aboutaMongoliangirl’seffortstolearntoski.Recently,SeekersMediaagainturnedtoDMITfor
assistance.Studentsdevelopedasystemthatallowseventorganizers,advertisersandBarr’sstafftouploadinformationtotheSeekersMediasites.Goingforward,Barrwouldliketoseemorepartnerprojects.
“It’sawin-win,”hesays.“It’sanopportunityforustogetasolutionweneed,andit’sobviouslyanopportunityforstudentstogetsomereal-worldexperience.”
lifeearlier this year, TomMcClocklinwouldn’tventuretothediningroomathisretirementcommunityfordinner.Rather,the91-year-oldwouldeataloneinhisroom.“I’vehadafrozenshouldersinceIdon’tknowhowlong,whichmakesitverydifficultandpainfultoraisemyarm,”saysMcClocklin.Itwasembarrassingforhimtopropuphishandjusttoliftupacup.
ButafterjusteightweeksofspecializedexercisewithPersonalFitnessTrainergradsSeanReidandAndrewDo,McClocklinnolongerhasproblemseatingonhisown.Infact,hehasevenbegunworkonhisgolfswingagain.“I’mjustamazedattheimprovementthat[exercise]hasmade,”hesays.
McClocklinisjustoneofaboutadozenseniors–whoseaverageageis85–whoReidandDohelpedduringtheirpracticumthisspringatTouchmarkatWedgewood,anadultretirementcommunityinwestEdmonton.Duringthattime,thepairconfirmedtheirbeliefthat,withtherightexercise,seniorcitizenscanleadfull,activelives.Often,becauseofalackofmobility,theelderly“arewatchingtheirlivesfadeawayastheygetolder,”saysReid.
Dofounditrefreshingtoworkwiththeseniorsbecausetheyweresociable,focusedandeagertolearn.Reidsayshefoundhelpingseniors
fItfor
PeoPle
gainindependence,confidenceandmobilityrewarding.Infact,theirpracticumwassosuccessfultheyjoinedwithfellowclassof2011graduateCynthiaRobbtoformTightAssetsFitnessTrainingInc.,whichwillservetheolderadultandcorporatetrainingmarketunderthecompany’sPillarsofStrengthFitnessTrainingbrand.TheyreturnedtoTouchmarkinAugusttoteachamen’sclass.
“Thishasbeenalife-changingexperienceforTomaswellasotherresidentswhoparticipatedinthepracticumwiththePersonalFitnessTrainerstudents,”saysBrendaEdmonds,thefacility’slifeenrichmentandwellnessdirector.Itcouldhaveanevengreaterimpactinthefuture,shethinks,ifmoreseniorsgetinvolved.
AsforMcClocklin,hekeptupwithhisexercisesaboutthreetimesaweekafterhisinitialtrainingendedandalsojoinedtheAugustclass.DosaysMcClocklinmustcontinueexercisingdailytomaintainmobilityandstrengthandtodecreasemuscleloss.“Idon’twanttowrecktheprogressthatIhavemade,”McClocklinsays.
— Fiona Bensler
48 techlifemag.ca
Ph
oto
by
lei
gh
fr
ey
PeoPle
oftEn, bEcAusE of A lAck of mobIlIty, thE EldErly “ArE wAtchInG thEIr lIvEs fAdE AwAy As thEy GEt oldEr.”
-SEANREID PERSONALFITNESSTRAINERGRAD
lifekeeP movingsean reid and andrew do recommend three key exercises for seniors 65 and older who do not rely heavily on mobility aids.
Singlelegbalanceengagesthecoreandlegsandimprovesbalance.Holdthebackofachair,liftonelegandbalanceontheotherforfiveseconds.Tento15repetitionsperleg.Twotothreesets.Graduallyincreasethelengthoftimeyoubalanceoneachlegto20seconds.Asyoudo,decreasethenumberofrepetitions,keepingthetimeperlegtoaboutoneminuteforeachset.
Standupandsitdowntoimprovelowerbodystrength.Sitdowninachairveryslowly,inacontrolledmotionandstandupforasecond,thensitdownagain.Eightto12repetitions.Twotothreesets.
vacuumandkegelexercisesstrengthenpelvicfloormusclesvitaltocorestability.Thishelpswithbalanceandpostureandreducesincontinence.Forvacuums,pullnaveltowardsthespineasfaraspossiblewhilebreathingnormally.Forkegels,pullinandup.Holdtwotothreesecondsandrelax.Eightto10repetitions.Twotothreesets.
how to
eight weeks of exercise with personal fitness trainers andrew do (pictured) and sean reid helped 91-year-old tom mcclocklin get his golf swing back.
v5.1 2011 49
50 techlifemag.ca
1
2
ask an eXPert
nurturE your nest eGG:nInE mIstAkEs to AvoId
when it comes to saving forretirement,manyofusignoreoursituationuntilit’stoolateandhaveunrealisticgoals.“Peoplethinktheyhaveitallfiguredout,”saysfinanceinstructorTannyaMcBride,“andthat’smistakeNo.1–thattheythinktheydon’tneedtheadvice.”
AmajorityofworkingCanadiansage25to64saytheyaresavingforretirement,yetlessthanhalfreportknowinghowmuchthey’llneedtosavetomaintaintheirstandardoflivingwhentheyretire,
accordingtoStatisticsCanada’s2009CanadianFinancialCapabilitySurvey.
Here,McBrideandthreeotherNAITfinancialexpertspointyouintherightdirectionwith
adviceonavoidingcommonmistakeswhensavingforretirement.
— Kristen Vernon
web extraMakethemostofyourRRSPcontribution
beforethedeadline.Visittechlifemag.ca/rrsp-deadline.htm.
v5.1 2011 51
6 9
7
3 5 81
24
NOTTAKINGRESPONSIBILITYFORYOuRRETIREMENT
“Noonewillevercareasmuchaboutyourretirementasyouwill.Theonusisontheindividual,”saysHardeepGill,acertifiedfinancialplannerandassociatechairinBachelorofAppliedBusinessAdministration–Finance,whoadvisespeopletopickupabookortakeacourse(NAIT’sDepartmentofContinuingEducationoffersanIntroductiontoFinanceclass;visitwww.nait.ca/ConEd).
NOTKNOWINGWHATYOuWANTUnderstandwhatyourgoalsareandhowmuchyouneed–andallocatetherightamountofmoneytowardthat,saysJeffShigehiro(BusinessAdministration–Management’03),acertifiedfinancialplannerandownerofShigehiroFinancialPlanningInc.Makesurethatyou,yourspouseandyouradviserhaveaclearunderstandingofyourvisionforretirement.“Ifthatmeansyouwanttoretiresomewherewarmeroryouwanttositathomeandbeahermit–whateveryouwant,youjustneedtofigurethatout.Andit’snevergoingtobebang-onaccuratebecausetheworldchanges,yourlifechanges.Andthat’swhyit’simportantthatonalong-termbasisyou’realwaysreviewingyourvision.”
MAKINGPRODuCT-CENTREDDECISIONSAlotofpeoplegetdistractedbyproducts,buttherearealotofproductsthatcanhelpmeetyourgoals–youjustneedtoknowwhatyourgoalsare,saysGill.“Mostfinancialplanningconversationsareusuallyaroundproducts:WhatmutualfundsshouldIown?ShouldIbeinvestinginCanadianequities?Thoseareallthewrongquestions.Thefirstquestionis,whatareyourgoals?”Productdecisions,saysGill,areimplementationdecisionsthatshouldcomelater.
HAvINGHIGH-RISKINvESTMENTSASYOuAPPROACHANDENTERRETIREMENT
“Oneofthewayswherepeoplegowrongisextremelyhighexposuretoequitiesorhigher-riskstocksormutualfundsastheyapproachretirement,”saysShigehiro,whoadvisesloweringyourriskfiveyearsbeforeandfiveyearsafterretirement.Asyouapproachretirement,youshouldhavehigherexposuretofixed-income,lower-volatilityinvestments.“They’renotgoingtoearnyouahighreturn,butthey’renotgoingtodrop.”
NOTPuTTINGYOuRSELFFIRST
“Yourretirementcomesfirst,”saysMcBride(BachelorofAppliedBusinessAdministration–Finance
’07),acertifiedfinancialplannerandinstructorinNAIT’sJRShawSchoolofBusiness.“It’sgreatthatyouwanttosaveforyourkids’education,butthebestgiftthatyoucouldpossiblygivetoyourchildrenisnothavingthemtakecareofyouwhenyou’reoldbecauseyourunoutofmoney.”
RETIRINGWITHDEBTBeforeyouevenstartsavingforretirement–payoffyourconsumerdebt,McBridesays.Then,balancesavingforretirementwithpayingdownyourmortgage.“Theoptimalsituationwouldbethatyouretirewithnodebt,”shesays.
NOTPARTICIPATINGINYOuREMPLOYER-SPONSOREDPENSIONPLAN–ORNOTuNDERSTANDINGITAlotoftimes,youhavetoopt-in–andyoushould.“SometimesemployershavematchingRRSPplans–that’sfreemoney.It’sano-brainer,”McBridesays.Ifyou’reoneoftheroughly32percentofCanadianworkerswithanemployer-sponsoredpensionplan,educateyourselfaboutyourcompanyplanbytalkingtoyouremployerorthehumanresourcesdepartment.
THINKINGYOuCANLIvEOFFGOvERNMENTPENSIONPLANS
“Oneofthereasonspeopledon’tplanforretirementisbecausetheythinkthey’regoingtolivefromgovernmentplans.Thetruthisthatgovernmentplansareveryminimal,”saysMcBride,whosuggeststalkingtoanadvisertolearnhowgovernmentplanswork–andhowyourincomeinretirementwillaffectwhatyou’reeligibletoreceive.
REACTINGEMOTIONALLYTOTHEMARKET
“Mutualfundsaredesignedforthelongterm,”saysKristieButler(BachelorofAppliedBusinessAdministration–Finance’09),aninvestmentfundspecialistwithATBSecurities.“Asaninvestor,youhavetoremembermarketsareboundtomoveupanddown.Theydothatonadailybasis.Youhavetolearntodisciplineyourself.Ifyouknowyouhavealongtimehorizon,don’twatchyourmoneyallthetime,letitdoitsthing.Andtaketheadviceofyouradviser.”
illu
str
at
ion
by
der
ek l
ue
Jeff shigehiro BusinessAdministration–Management’03CertifiedfinancialplannerandownerandpresidentofShigehiroFinancialPlanningInc.
tannya mcbride BachelorofAppliedBusinessAdministration–Finance’07CertifiedfinancialplannerandinstructorinNAIT’sBachelorofBusinessAdministrationprogram
hardeep gill CertifiedfinancialplannerandassociatechairinNAIT’sBachelorofAppliedBusinessAdministration–Financeprogram
OuRExPERTS
kristie butler BusinessAdministration–Finance’07BachelorofAppliedBusinessAdministration–Finance’09InvestmentfundspecialistwithATBSecurities
52 techlifemag.ca
Alexandria Mah works full-time as a Revenue Canada auditor, plays intercollegiate soccer for the NAIT Ooks, and is pursuing both a degree and a CGA credential. She needed a degree program that delivered fl exibility and results – and found it in NAIT’s Bachelor of Business Administration.
The BBA builds on Alexandria’s previous JR Shaw School of Business diploma, allowing her to fi nish quickly and work toward her accounting designation at the same time. And the choice of full-time, part-time and online course options means she can tailor her studies to fi t her busy schedule.
Find out what NAIT’s BBA can deliver for you.
THE DEGREE THAT DELIVERS
SCAN THIS TO HEAR ALEX’S STORY
WWW.NAIT.CA/BBA
EDUCATION FOR THE REAL WORLD
Ph
oto
by
ga
rr
ett
key
v5.1 2011 53
Postcard
growing up in slave lake,we’dhadevacuationsforotherfiresbefore,butIneverthoughtfirewouldhitourtown.Thatseemedsounbelievable.
I’mlivinginEdmontonnow,andIrememberthenight,May16,wheneveryoneleftSlaveLake.Whenmysister,herfiancéandmycousinshowedupatmydoorstep,theyallsmelledlikesmoke,andthey’dlostprettymucheverythingexceptwhattheyhadwiththem.Firehadhitthetown.Itsoundedlikemyparents’placemightbegone.Ittookawhileforittosinkin.Ireallywantedtogobackandseeformyself.
Iwasn’tsurewhattoexpect.Ididn’treallyhaveaplanofwhatIwantedtotakephotosof.WhenIfirstarrived,Ididn’ttakeany.Thatfeltwrong.
Ididn’ttakephotosofmygrandparents’placewhentheywerethere.Theirtrailerwasreducedtonothing,buttheirgaragewascompletelyuntouched.Mygrandpawasreallyaffectedbyit.It’shardtoseeyourgrandmacrying.Itwasreallydifficult;Ireallydidn’tknowwhattosayordo.It’shardtomakethemfeelbetterwhenthey’restandingintherubble.
Mygrandparentsarelivingwithmyparentsnow.Myparentsliveonanacreagesurroundedbytrees;somewerecompletelycharred.Also,mydadhasashopthere.
Thetreesalongsidethathadburnedandcharredthesidesofit,buteverythinginsidewasfine.We’resofortunatethatthefirecamesocloseandwestillhaveahome.
It’sareallyweirdmixtureofbeinghappythatmyparents’placeisstillstandingand,atthesametime,thereareallthesepeopleIknowwholostsomuch.Itwashardtoshoot,but,atthesametime,Iappreciatedocumentingit.It’seasytoforgetsomeofthesethings.It’saniceremindertoknowthat,throughthistragedy,peoplepersevere.
Ithinkalotofpeoplearestayingandaregoingtorebuild.It’saclose-knitcommunity.Peoplebuilttheirlivesandtheirhomeshere.Ithinkthereareafewwhohavedecidedit’stimetomoveon,butmosthavedecidedtostay.Itstartswiththetownoffice:they’djustfinishedbuildingthatandthelibrary.Brandnew.Nowtheyhavetostartalloveragain,butIthinkthecommunitywillcontinueasitwas.
GARRETTKEYPHOTOGRAPHICTECHNOLOGY’11
As told to Rachelle Drouin
after the fire
a third of slave lake’s buildings were destroyed by a wildfire this may, including the town hall (pictured).
Techlife invites nait students, alumni, staff and friends to share experiences and photos from their travels.
AuG.18,2011
54 techlifemag.ca
culinait
Building a sustainable market for alberta’s food producers isn’t easy, but chef Blair lebsack is cooking up a plan to make it happen.
A s usual on a saturday morning,BlairLebsack(Cook’98)ishangingoutatfarmersmarketsinandaroundEdmonton.ButasIdiscoverwhen
taggingalongatCityMarketDowntownonecooldayinJune,hangingoutisnotaspectatorsportforthischef,whojoinedtheNAITculinaryartsdepartmentinJanuary.Besidespickingupsomedeliciouslookingasparagus,cherriesandgranolaforhisowndiningtable,he’snailingdowndetailsforanupcomingdinneratNature’sGreenAcres,wherehe’lldonthewhitehattoroastoneofthegrass-fedpigsraisedbyShannonandDannyRuzicka,ownersofNature’s,afamily-operatedfarm.Andhe’sliningupfareforErnest’sdiningroomatNAIT,wherehe’llbeinchargeofhotlunchesinthefall.
the local food challenge
Lebsack’senthusiasmforthisfoodbubblesoveraswegraze104Streetamidbuskersandbustle.AtMightyTrioOrganics,wherebottledcanola,hempandflaxoilsglinttallandelegantinthesun,heenthusesaboutthebrightcolours,nutrientvalueand“absolutelyphenomenalflavours”co-ownerSeanSuperkoskiachievesbycoldpressingsmallbatchesoffineseeds.AtSmokyValleyGoatCheese,hemarvelsathowquicklyHollyGale’shobbyofmakingartisancheesehasbecomeafull-timeoccupationascustomersdemandmore.AttheGullValleyGreenhousesmegastand,heravesabouttheTiemstrafamily’stomatoes,hisfavouritesbarnone.
chef Blair lebsack at riverbend gardens – a large, sophisticated producer and one of several major contributors to alberta’s local food economy.
v5.1 2011 55
story by CHERYLMAHAFFY
Photos by JASONNESSthe local food
challenge
56 techlifemag.ca
culinait
at edmonton’s city market downtown, chef Blair lebsack checks out his favourites: (from top) mighty trio organics oil, tomatoes from gull valley greenhouses and smoky valley goat cheese.
It’snoaccidentthatLebsackknowsthepeoplebehindthefood.DuringnearlyfiveyearsasexecutivechefatMadison’sGrillintheUnionBankInn,asteadystreamoffarmersflowedthroughhiskitchen,stockingamenuthatalwaysleanedlocal.Hestandsamongagrowingsubsetofchefswhorecognizethateatinglocalismorethanafad–it’sessential.
Eatinglocalisnotprimarilyaboutcalculatingthedistancefromfarmtotable,Lebsacksays,butaboutsupportingthe“artisanandspecialtyfarmsthatshowcasewhatourlandcanactuallyproduce.”Besidesuppingthetasteandnutritionquotient,eatinglocalfuelsoureconomy,reducestheenergyconsumedintransportationand,astoday’stourillustrates,buildscommunity.
Reducingourrelianceonfarawayfactoryfarmsalsoincreasesfoodsecurity,Lebsacksays.“EdmontonisthefarthestreachforCaliforniaproducts,soifanythingevergoeswronginCalifornia,we’rethefirsttobecutoutoftheloop.”
Butonlyifwesupporttheseartisanfarmerswilltheycontinuetoexist.Towardthatend,Lebsackislaunchingalocalchefs’collaborativeaimedatmatchingfarmerswithchefstohelpmovemorelocalfoodintorestaurants–nolongerniche,butmainstream.
as executive chefatthehigh-volumeShawConferenceCentre,SimonSmotkowiczhassetagoalofdoublinghisuseof10percentlocalfoodbytheendof2012.Heknowstheextratimeinvolved,fromscoutingoutsupplierstopreparingpotatoesthatnolongercomepeeled.Healsoknowsthatthisfoodtypicallycostssomewhatmorethanmass-producedfare,althoughthatdifferencecanbeoffsetbychoosinglesspopularcutsofmeatandin-seasonproduce.Butdinersappreciatetheresults,hesays.“Itcanbeanedgeforarestaurant,becausetheseproductsarealwaysmuchbetterquality.”
Yetonlyaminorityofareachefsisdedicatedtousinglocalfood,saysSmotkowicz,whoseculinaryleadershipearnedhimanhonorarydiplomafromNAITin2003.AspresidentoftheCanadianCulinaryFederationEdmontonChapter,heisdeterminedtochangethat.It’snotacaseofeither-or,hesays.
“Becauseweeatlocaldoesn’tmeanwe’vegottosaynotoeverythingelse.It’slikebeingonadiet–usemoderation.”
Notingthatachefs’collaborativeinVictoriaissucceedinginputtingmorelocalfareonthemenu,SmotkowiczimportedtheconceptincollaborationwithDineAlberta–andaskedLebsacktoleadthecharge.
AninitialmeetinglastNovember,hostedbyAlbertaAgriculture,ledtoaproducersshowcaseatNorthlandsinFebruary.Morethan200attendedtheshowcaseandthebuzzwasencouraging,Lebsacksays,butfewchefschangedtheirbuyinghabits.Toovercomeinertia,thecollaborativeintendstobuildalistoflocalproducersthatwanttoworkwithrestaurants,hesays.“Weneedtoseesomelong-standingrelationships,notjustone-offpurchases.”
lebsack’s mid-summer farm dinneratNature’sGreenAcresillustratesthedanceinvolvedinexpandingtheclienteleforlocalfood.Theeventisattractingquiteacrowd,butexpandingthetableisnotasstraightforwardasitmightseem.“We’rebutcheringonepigjustforthis,”Lebsacknotes.It’snotasifkillinganotherhalfpigisaviableoption.
Thechefs’collaborativefacesthatsameissuewritlargewhenconnectingchefswithpotentialsuppliers,
v5.1 2011 57
Lebsackadds.“Wehavetobecareful.TheRuzickasraise20animalsayear;wecan’tputthemincontactwiththeShawConferenceCentreandthenextthingyouknowthey’realloutofcertaincutsandhavenothingforthefarmersmarket.It’safinebalance.”
Evenforlargerproducers,weatheranddiseasecanwreakhavoconsupply.Onegrowerwemeetsays70percentofhiscropsremaintobeplantedduetorain;inprevioussummers,theissuehasbeendrought.Butbyworkinginconcert,producersandchefsarefindingwaystoensurethatwhat’sonthemenuwalksinthedoorintimetobeserved.
DistributorLoriMenshikoffersonesuchsafetyvalve.OperatingasFullCourseStrategiesfromadowntownwarehouse,shesourceslocalfoodonbehalfofchefs.“IfIknowI’llhavesomethingonmymenuforsixtoeightmonths,she’llmakesureshehasthatonhand,”Lebsacksays.
Farmersarealsopartneringuptodobusinessinvolume.EdgarFarmshasastallatthemarkettodaytosellasparagus,itsspecialty.ButthefarmisalsopartoftheInnisfailGrowersCo-operative,whosefivefamilieshavebandedtogethertoattendmoremarkets–andattractlargeraccounts.
Someproducershavegrownsolargeandsophisticatedthattheycoulddependablysupplyourentireregion,Lebsacksays.HepointstoKuhlmann’sMarketGardensandRiverbendGardensasprimeexamplesofoperationsthat“runlikeclockwork,”growfantasticcropsandsellsomeofitallyearthankstogreenhousesandclimate-controlledstorage.Theirexcessgoestolargegrocerychainstobeshippedwhoknowswhere,henotes.Ideally,thisfoodwouldstayclosertohome,replacingshipmentsfromafar.
Thechefs’collaborativeaimstoaddressvolumeissuesbymatchinguserswithright-sizesuppliers.“Sayyou’reusingallprimecutsandsomeoneelseismakingburgers,”Lebsacksays.“Whydon’tyouteamuptoworkwiththesesuppliers,sofarmersarenotbutcheringanimalsandbeingleftwithtoomuchgroundbeef?”
HankStrokappe(RetailMeatcutting’05)ofFarmFreshLamboffersacaseinpoint.Hesworeoffrestaurantsafterdealingwithsomehigh-handedchefswhowantednothingbutprimecuts–atadiscount.YethenowsuppliesfourEdmontoneateries.Whatmakesitwork?Creativity.“They’renotafraidtocookwithdifferentcuts.”
Partoftheonuslieswithsuppliers,Strokappeadmits.“WhenIfirststartedcuttingshouldersteaks,theydidn’tsell.Butnowwedobonelessstewingmeat,whichworkswellincurries,andwedoupabonelessshoulderrollwithnetting.Sowe’remorecreativeinhowwemarketthecuts.”HecreditsNAITinstructorswithlayingthefoundation.“Theydrilledintousthatajobworthdoingisworthdoingright.”
like a growing numberofconsumers,NAITinstructorHongChew(CulinaryArts’93),theCanadianCulinaryFederationEdmonton’sOutstandingMemberoftheYearfor2011,wantstoknownotonlywherebuthowthefoodwasgrown,harvested,storedandshipped.
“Idon’tspecificallyfollowthe100-milediet,althoughmostofthethingssoldatfarmersmarketscomefromwithin100miles,”hesays.NotingthatBritishColumbiaberries,fruitandseafoodgreatlyexpandourmenuinashort-summerprovincewhosewinterfareleanstorootvegetables,headds,“Ibelievefoodshouldtranscendprovincialborders,andI’mabigsupporterofanythingCanadian.WehavesomuchtoofferfromtheCanadianperspectiveintermsoffood–coasttocoastandnorthtosouth.”
RecognizingNAIT’sroleinequippingthenextgenerationofchefstocooklocal,bothChewandLebsackaremakingapointofinjectinglocalfareintothecurriculum.Ernest’s,thediningroomwhereculinaryartsandhospitalitymanagementstudentscuttheirteeth,nowuses30percentlocalfareandisaimingfor50percent,Chewsays.“We’redoingitgraduallyinbabysteps,tryingtoswitchkeyproductsover.”
Incomingstudentsarefuelingtheshift,Chewadds.Hiscolleaguesareinterestedaswell,butmanyarefocusedoncoveringsetcurriculumratherthanscoutingoutlocalproducers.Asaculinarymanagementinstructorwithafocusonprocurement,he’sinaperfectpositiontoshiftbuyingpatternsbytakingstudentstoareafarmsandinvitingproducerssuchashoneyproducerLolaCanola’sPattyMilligantocampus.“Pattyisagreateducator,justpassionateaboutwhatshedoes,”hesays.“That’swhatyouwanttoseefromalocalstandpoint.”
Indeed,featuringthepeoplebehindthefoodisoneofthekeystopromotinglocal,Chewsays.“Whenweputacertainproductonthemenu,therehastobeastorybehindtheproduct.That’showyoueducatetheconsumeraboutwherethefoodcomesfrom.”Andiflocaliswhatconsumersdemand,headds,“Guesswhat,therewillbealotmorelocalproduce.”
like many vendors atthatSaturdaymarket,AlanIrvingisexpandingcarefullywhilerefusingtocompromisequality,producingporkproductsthatmytourguidedeclares“absolutelyphenomenal.”Infact,IrvingsFarmFreshstandsas“oneofthemodels”ofhealthygrowth,saysLebsack,whohasvisitedtohelpstuffsausagesandwatchthefamilyinaction.
“Therearealotofreallygoodsuccessstoriesoutthere,”Lebsackadds.“Rightnow,theproducersaredoingabetterjobthanthechefs.They’reofferingallthesereallygoodthings,butwe’renotbuyingenough.Weneedtoseemoreofitonourmenus.”
“BecaUse We eat local Doesn’t mean We’ve Got to saY no to everYthinG else. it’s liKe BeinG on a Diet – Use moDeration.”
–SIMONSMOTKOWICZ ExECUTIVECHEF,SHAWCONFERENCECENTRE
58 techlifemag.ca
With the lineup of local food suppliers getting longer by the year, we thought you’d enjoy finding out where culinary instructors Blair lebsack and hong chew go to stock their kitchens.
Where oUr chefs love to shop
FOuRWHISTLEFARMLamb,beef,pork,poultry
MariusandTwiggyDeBoer,[email protected](2333)
GREENS,EGGS&HAMFAMILYFARMFowl,duckeggs,sausages,smokedmeats(alsovegetables,includingall-yearheritagegreens,edibleflowers,spinach)
MaryEllenandAndreasGrueneberg,[email protected]
HOGWILDSPECIALTIESWildboarmeat,bowhunting,barbecues
EarlandDebHagmanMayerthorpehogwild.ab.cadhagman@hogwild.ab.ca1.888.668.9453
IRvINGSFARMFRESHGluten-freeBerkshireporkproducts,Britishstyle
Alan&NicolaIrvingRoundHillirvingsfarmfresh.cominfo@irvingsfarmfresh.com780.672.2787
NATuRE’SGREENACRESGrass-fedchicken,pork,nouveaubeef
DannyandShannonRuzicka,Vikingnaturesgreenacres.comnaturesgreenacres@gmail.com780.336.2265
SPRINGCREEKRANCHPremiumAngusbeef,withoutaddedhormonesorantibiotics
KirstinKotelko,[email protected]
MEAT
BEEF
FRUITS + VEGETABLES
GRAINS
OTHER
DAIRY
SMOKYvALLEYGOATCHEESEArtisancheesesandyogurts
HollyandLarryGale,SmokyLakesmokyvalleygoatcheese.comholly@smokyvalleygoatcheese.com780.383.3798
THECHEESIRYArtisansheepcheese(alsogluten-freebeefproducts)
RhondaandBrianHeadon,Kitscotyosolmeatos.com/[email protected]
SYLvANSTARCHEESELactose-freegouda,gruyereandedamcheese
JohnSchalkwijk,RedDeersylvanstarcheesefarm.cainfo@sylvanstarcheesefarm.ca403.340.1560
MEAT
BEEF
FRUITS + VEGETABLES
GRAINS
OTHER
DAIRY
GuLLvALLEYGREENHOuSESHydroponicallygrowntomatoes,beans,lettuce,peppers,basil
PhilandCarolynTiemstra,[email protected]
INSPIREDMARKETGARDENSHerbsandedibleflowers
GwenSimpson,[email protected]
MO-NAFOODDISTRIBuTORSMushrooms,freshandfrozenberries,wildrice,grainsandpulses
MichaelAvenati,[email protected]
PEASONEARTHORGANICGARDENCertifiedorganicproduce
EricandRubyChen,[email protected]
RIvERBENDGARDENSSeason’sfirstvegetablesthankstoriversidemicroclimate
AaronandJanelleHerbertEdmontonriverbendgardens.caaaronherbert@albertacom.com780.378.9606
STEvE&DAN’SFRESHB.C.FRuITApples,berries,peaches,nectarines,prunes,plums,pearsandnutsfromfamilyorchard
StevenandDanielSouto,Oliver,[email protected]
MEAT
BEEF
FRUITS + VEGETABLES
GRAINS
OTHER
DAIRY
GOLDFORESTGRAINSOrganicfarm-milledflourandwholegrains
JohnSchneider,Morinvillegoldforestfarms.blogspot.comgoldforestgrains@yahoo.ca780.987.3743
MIGHTYTRIOORGANICSHemp,canolaandflaxoil;hemppowderandbutter
SeanSuperkoski,[email protected]
MEAT
BEEF
FRUITS + VEGETABLES
GRAINS
OTHER
DAIRY
BRASSICAMuSTARDLTD.Uniquemustards
DesmondJohnstonandKarenDavisCalgarybrassicamustard.comdesmond@[email protected]
BIRDS&BEESORGANICWINERYANDMEADERY(previouslyEnSanté)Alberta’sfirstandonlyorganicwineryandmeadery(honeywine)
Chrapkofamily,Brosseaubirdsandbeeswinery.cominfo@birdsandbeeswinery.com780.657.2275
LOLACANOLANATuRALHONEYUnfiltered,unpasteurizedhoneyandhoneyproducts
PattyMilligan,[email protected]
MEAT
BEEF
FRUITS + VEGETABLES
GRAINS
OTHER
DAIRY
WHERETOBuY:Productsareavailabledirectlyfromproducers,atvariousfarmersmarkets,selectrestaurantsandretailoutlets,aswellasthroughlocalfooddistributors.Checkwithproducersfordetails.
illu
str
at
ion
by
an
dr
ea y
ur
yculinait
v5.1 2011 59
duck BreastINGREDIENTS2 DUcK Breasts
450 g (1 lb) sasKatoon Berries
155 ml ( cup) maPle WooD chiPs (availaBle at BarBeqUe sUPPlY or harDWare stores)
tart shellINGREDIENTS280 ml (1 cup) all-PUrPose
floUr
5 ml (1 tsp) salt
120 g (4 oz) UnsalteD BUtter, cUBeD
30 ml ( cup) ice Water
METHOD
Cutparsnipsinto1.5-cm(½-in)pieces
andplaceinsmallpotwith250ml
(1cup)ofheavycream,waterand
salt.Simmerfor25minutesoruntil
parsnipsareverysoft.Blendsmooth
withhandblender.Puréeshould
bethick;addbutterandsomeof
remainingcreamifnecessary.
METHOD
Soak125ml(½ cup)ofmaplewood
chipsinwaterfor1hour.Placesoaked
chipsplus30ml(cup)ofdrychips
infoilpokedwithholes.
Scorethefatonduckbreast(cutting
aloosecross-hatchjustthroughthe
skin)thencookinsautépanoverlow
heat,drainingfatoccasionally.
smoked duck & saskatoon Berry tart
with parsnip
Removedoughfrommixer;confirmno
butterpiecesremainandmixlongerif
necessary.Allowtorestfor1hourin
plasticwrap.
Rolloutdoughroughly6mm(¼inch)
thickandputintorectanglepastry
panwithedgestothetopofpan.Bake
shellwithoutfilling,usingpieweights
topreventpuffingup,at190C(375F)
forabout20minutes,thenremove
weightsandbakeforanother10
minutesat180C(350F)until
goldenbrown.
METHOD
Inmixer,combinehalfofflourandsalt
withthebutteronlowspeedusing
paddleattachment.Turnuptomedium
speedandmixuntilcompletely
blended,stoppingandscrapingsides
asnecessary.Reducespeedand
combineremainingflour.Incorporate
water.Thedoughwillcomeuparound
thepaddleandshouldfeelsmooth,
notsticky.
Cookskin-side-downuntilfatis
rendered,ormelted,andbrown.
Onbarbeque(orinwell-ventilated
kitchen),placefoilpackdirectlyover
medium-highheattostartsmoking.
Placeduckbreastonsideofbarbeque
withnoheat.Quicklycloselidtotrap
smokeforabout20minutes.Remove
andallowtocool.
ParsniPsINGREDIENTS2 ParsniPs
310 ml (1¼ cup) heavY cream
125 ml (½ cup) Water
5 ml (1 tsp) salt
5 ml (1 tsp) BUtter
ASSEMBLY
Putparsnippuréeintartshell.Place
saskatoonsontopandsprinklewith
saltandpepper.Bakeat180C(350F)
toheatthrough(roughly10minutes).
Heatduckbreastinovenfor5minutes.
Removeduckandsliceverythinly.
Removetart,topwith4piecesof
slicedduckbreastin4evenrows.
Cuttartinto4portionsandserve
immediately.
serves 4
Ph
oto
by
Jo
hn
bo
ok
recipe courtesy of Blair lebsack and served at ernest’s dining room on nait main campus.
for ernest’s menu and reservations: www.nait.ca/ernests 780.471.8676
web extraToaddacrispparsnipgarnishto
thisrecipevisittechlifemag.ca/duck-tart.htm.
1/8
1/8
1/8
5/8
60 techlifemag.ca
Métis Training to Employment Services can provide support to Métis students entering:
» The final two semesters of a university degree, a college diploma or a technical institute program
» A certificate program of one year or less » A college diploma or technical institute program for up to two years in length if the training results in an occupation designated as being in high demand
» The first and second year of technical training in a Registered Apprenticeship Trade
» The financial contribution for eligible clients may include tuition, mandatory books and supplies and
income support.Métis Scholar Awards are also available to students enrolled full-time in any certificate, diploma, applied undergraduate degree or
undergraduate degree program at NAIT.
For more information, contact: Métis Training to Employment Services
1-888-48-MÉTIS 1-888-486-3847
www.metisemployment.ca
MÉTIS POST SECONDARY
FUNDING
RupertslandInstituteMétis Centre of Excellence
Techlife Ad 2011-2.indd 1 07-04-11 16:13
sPacessPaces
after more than two decadesastheplacemanyofAlberta’sdentalassistantscuttheirteethintheprofession,NAIT’sDentalAssistinglabhasreceivedaradicalmakeover.
“Ouroriginalequipmentwasover20yearsold,”saysMaureenSymmes,DentalHealthScienceschair.“Nowourstudentswillbeworkingwiththemostefficientandtechnicalequipment.”
Thanksto$1.7millionfromAlbertaAdvancedEducationandTechnology(and$250,000fromNAIT),thelabwasoutfittedthissummerwithnewchairs,cabinets,sinksandotherstaplesofthe
practice,aswellasstate-of-the-artinfectioncontrolequipmentanddigitalx-raymachinesfoundinAlberta’smostadvancedclinics.
NAITstudentsaren’ttheonlybeneficiariesoftheremodelling.Theoldequipment–including15dentalchairs,threex-rayunits,cabinetryandtextbooks–wasshippedtoRwandatotrainup-and-comingdentalhealthprofessionals.
ForSymmes,thatmeansimprovedoralhealthinacountrywithextremelylimitedaccesstoequipmentanddentalcare.“Allofusinthedentalareafeltthiswasareallyspecialcause,”shesays.
— Scott Messenger
v5.1 2011 61
stationfillinG
Ph
oto
by
bla
ise
va
n m
als
en
TOp 50 aLuMNI1
3find nait
alumni online
NAITiscelebratingits50thanniversaryin2012.Aspartofthefestivities,wearelookingforNAIT’stop50alumniofthelast50years.Tellusyourpickandwhyatwww.nait.ca/top50andwe’llenteryouinadrawtowinaniPad2.
NomineesmustbegraduatesofNAITcreditorapprenticeshipprogramsorretiredfromemploymentatNAIT.AllnominationsmustbereceivedbyDec.31,2011.We’lldrawfortheiPad2onJan.16,2012.Onlythewinnerwillbenotified.
stay connected
5employment services EmploymentServicesconnectsstudents,alumniandemployersthroughonlinejobpostings.Ifyou’reastudentoralumlookingforajob,orifyou’reanemployerlookingtopostajob,visitwww.nait.ca/employmentservicestoseewhatfreeservicesareavailabletoyou.
NotallgiftstoNAITneedtobemonetary.Youcanalsodonategoodsandservices.Thesedonationshelptheinstitutereducethecostofequipment,suppliesandservices.Formoreinformation,visitwww.nait.ca/giftsinkind,orcontacttheDepartmentofAdvancementat780.471.8800oradvancement@nait.ca.4other ways to support naitAreyoulookingforwaystoconnect
withotherNAITgraduates?LiketheNAITAlumniFacebookpage
atfacebook.com/naitalumniorjointheNAITAlumnigrouponLinkedInatwww.nait.ca/linkedinalumni.
nominate a top alum at www.nait.ca/top50.
Gettingmarried,movingorchangingjobs?KeepyourcontactinformationuptodatewithNAITthroughtheAlumniConnectionwebsite:www.nait.ca/alumniconnection.
Keepingyourinformationcurrentwillensureyoureceivetechlife magazine,thetechlifemag.cae-newsletterandinvitationsfromNAITwithoutinterruptions.
get involved With nait
2
62 techlifemag.ca
5 Ways
suchgreat
v5.1 2011 63
JoB descriPtionP
ho
to b
y J
aso
n n
ess
in 1993 i was looking for a summer job. MydadwasatruckdriverwithLedcorandIgotonwiththecompanyasalaboureronajobatBonnieDoonmall.Itpiquedmyinterestincarpentryandconstructionwork.
i did a four-year carpentry apprenticeship withNAIT,graduatedin2000,andgotmyRedSeal.ThewayIbecameaprojectmanagerisalittleoutoftheordinary;mostdon’tgothefieldroute.Iwentfromlabourertoapprenticecarpenter,journeymancarpenter,leadhand,foreman,superintendent,projectmanagerandnowseniorprojectmanagerontheEpcorTowersinceNovember2007.
communication skills are key–Ilearnedthatthehardwayonmanyoccasions.Youhavetobeabletodealwithsomanydifferentkindsofpersonalitiesoutthere.Ifyoucan’tgetacrosswhatyouneedtogetacross,itcanmakeorbreakyourconversation.
the work-life balance is good.I’musuallyhomeintimeforsupperandtoseemywife,18-year-olddaughterandsix-year-oldson.WorkinglongerhoursduringtheweekisapersonalchoicesoIcanhavemyweekendsfree.
i like building stuff.It’sareallygoodsenseofsatisfactiontobeabletosay,“Webuiltthat,”whenIdrivearoundEdmonton.It’sreallycool.
it’s a tall order, but someone has to build it. as senior
project manager for ledcor construction limited on
the 30-storey epcor tower in downtown edmonton,
mike roper (carpentry ’00) works an average of 10
hours a day keeping the job on schedule, managing
and reporting on budgets and monitoring the trades’
progress. nearly four years after he started on the
project, tenants have moved into the building and
construction is drawing to a close. as with every
job throughout his 18-year career, roper’s efforts
are rewarded each time he drives past the tower –
the first new office tower built downtown in more
than 20 years – and beholds the concrete results
of his labour.
— Eliza Barlow
THESKINNY
• pay:Average:$95,000
• location: Withanotherpotentialskillsshortageonthehorizon,companiesarenowlookingtogetstaffinplaceacrossAlberta
• work hours:Average:41.9hours/week;MikeRoper:57–60hours/week
• training: Extensiveexperienceasprojectmanager,plusconstructionand/orengineeringcredentials
ghtssuchgreat
edmonton’s new 30-storey epcor tower marks a milestone in mike roper’s career as carpenter-turned-proJect manager.
he
acclaim • click
Grads, staff and friends of nait continue to amass awards and accolades in everything from industry to innovation to athletics. here are a few recent winners.
Ph
oto
s su
PP
lied
and the aWard Goes to...
NAIT’sSenatorThelmaChalifouxAwardforsignificantcontributiontoaboriginalstudentsuccessisawardedtoimperial oilforitsongoingsupportofaboriginaleducation.ThroughitssupportofNAITprogramssuchasAboriginalPre-TechnologyandChemistryonCampus,thecompanyhasprovidedhundredsofaboriginalstudentswithuniqueopportunitiestolearnandsucceed.
Competingagainstmorethan1,000professionalsfrom30countries,sixculinarystudentsbroughthome10medals(foursilverandsixbronze)thisspringfromtheHongKongInternationalCulinaryClassicatHOFEx2011,Asia’sleadingfoodandhospitalitytradeshow.Thestudents(someofwhomhavesincegraduated)–ashley broad,pattaree poprasat(CulinaryArts’11),tiffany sorensen(CulinaryArts’11),phillip robidoux(RetailMeatcutting’11),jayden kresnyakanddavid leeder–weremembersofCulinaryTeamNAIT,agroupofstudentsandinstructorswhocompeteregionally,nationallyandinternationally.
Celebritychefcorbin tomaszeski(Cooking’92)istherecipientofNAIT’s2010AlumniAwardofDistinction.RaisedonanAlbertafarm,theformerexecutivechefofHolt’sCaféinTorontoisbetterknownforturninguptheheatasthehostofFoodNetworkshowsCrash My Kitchen,Restaurant Makeoverand,currently,Dinner Party Wars.
SkillsAlbertarewardedstanley townsend,chairofNAIT’sCulinaryArtsprogram,withtheSkillsAlbertaVolunteeroftheYearawardfor19yearsofdedicationandinvolvementwiththeannualcompetition.Avolunteersincethefirstprovincialskillscompetitionin1993,Townsendhasservedasprovincialandnationaltechnicalcommitteemember,regionalskillscoordinatorandTry-a-TradecoordinatoratWorldSkillsinCalgary.
5
rosalyn naqvi-parasynchuk(Accounting’99,BachelorofAppliedBusinessAdministration’03)earnedtheSpiritofNAITAlumniAwardforherprofessionalaccomplishmentsandvolunteeractivities.ThevicepresidentofCameronHomes,Naqvi-Parasynchukmakestimetohelpoutseveralcommunitycauses,includingaddictionrecoveryandhomelessnesswhileoverseeingthecompany’shomebuildingdivision.
1
4
32
GOAL-ORIENTEDPresidentDr.GlennFelthamrevealshishopesforNAIT>techlifemag.ca/feltham-aspirations.htm
KINGOFTHECOuRTDavidDoward’squesttobringprobasketballtoEdmonton
>techlifemag.ca/edmonton-energy.htm
HAPPYHOMESHomeinspectorPaulTobolskiexplainshowtocheckoutahouse
>techlifemag.ca/home-inspection.htm
AuTOAFICIONADOBuyingacar?NickThibaulthasanappforthatandmore
>techlifemag.ca/auto-app.htm
PuTTINGOuTFIRESStoriesfromthefrontlinesofthisyear’swildfireseason>techlifemag.ca/alberta-wildfires.htm
KNIFETRICKSWatchculinarychairStanleyTownsendtransformveggiesintoflowers>techlifemag.ca/vegetable-flowers.htm
v5.1 2011 65
reWind
Ph
oto
s su
PP
lied
by
br
uc
e w
olo
shy
n
let’s get
66 techlifemag.ca
Ph
oto
s su
PP
lied
by
br
uc
e w
olo
shy
n
nostalGic get your photos published andtakehomeNAIT-brandedmerchandise.
dig uP your old nait Photos and you could Win.
in 2012, nait will celebrate its50thanniversary. Tohelpmarktheoccasion,wewantyoutohelpcreateaphotogalleryofNAIToverthepastfivedecades.
Postthephotosyoutookwhileyouwereastudentorstaffer–photoslikethesebyBruceWoloshyn(RadioandTelevision’84)–totheNAITAlumniFacebookpage(facebook.com/naitalumni)[email protected].
AteamofalumniandretiredstaffwillselectphotosthatbestcapturethespiritofNAITforpublicationinthe50thanniversaryissueoftechlifemagazineinfall2012.Visittechlifemag.ca/photo-contest.htmforcontestrules.DeadlineforsubmissionsisMarch30,2012.
radio and television arts students in Jasper in the early ‘80s filming a feature titled James Bombed. the photographs Bruce woloshyn shares “paint an accurate picture of the amazing time we had in the radio and television arts program back in 1983 and 1984.”
– Miika KlemettiSatisfi ed client since 2008
Get an online quote at
www.melochemonnex.com/naitor call 1-866-352-6187Monday to Friday, 8 a.m. to 8 p.m.Saturday, 9 a.m. to 4 p.m.
See how good your quote can be.
At TD Insurance Meloche Monnex, we know how important it is to save wherever you can. As a member of the NAIT Alumni Association, you can enjoy preferred group rates and other exclusive privileges, thanks to our partnership with your association. You’ll also benefi t from great coverage and outstanding service. At TD Insurance, we believe in making insurance easy to understand so you can choose your coverage with confi dence.
“My group rates saved me a lot of money.”
Insurance program endorsed by
TD Insurance Meloche Monnex is the trade name of SECURITY NATIONAL INSURANCE COMPANY which underwrites the home and auto insurance program. The program is distributed by Meloche Monnex Insurance and Financial Services Inc. in Quebec and by Meloche Monnex Financial Services Inc. in the rest of Canada.Due to provincial legislation, our auto insurance program is not offered in British Columbia, Manitoba or Saskatchewan.
*No purchase required. Contest ends on January 13, 2012. Each winner may choose the prize, a 2011 MINI Cooper Classic (including applicable taxes, preparation and transportation fees) for a total value of $28,500, or a cash amount of $30,000 Canadian. Odds of winning depend on the number of eligible entries received. Skill-testing question required. Contest organized jointly with Primmum Insurance Company and open to members, employees and other eligible persons belonging to all employer and professional and alumni groups who have an agreement with and are entitled to group rates from the organizers. Complete contest rules and eligibility criteria available at www.melochemonnex.com. Actual prize may differ from picture shown. MINI Cooper is a trade-mark, used under license, of BMW AG, which is not a participant in or a sponsor of this promotion.
®/The TD logo and other trade-marks are the property of The Toronto-Dominion Bank or a wholly-owned subsidiary, in Canada and/or other countries.
nostalGic
PM#40063296
return undeliverable addresses totechlifemagazineNAITCorporateCommunications11762 - 106StreetnwEdmonton,Alberta,Canadat5g 2r1
techlifemag.ca
The Syncrude Project is a joint venture undertaking among Canadian Oil Sands Limited, Imperial Oil Resources, Mocal Energy Limited, Murphy Oil Company Ltd., Nexen Oil Sands Partnership, Sinopec Oil Sands Partnership and Suncor Energy Oil and Gas Partnership.
Join the most modern oil sands operation in North America and watch your career take off. Syncrude’s Campus Recruitment
Program for post-secondary students is the perfect opportunity for you to gain valuable experience and be part of a
team working to secure Canada’s energy future.
Our operation is growing and so are the possibilities to join a new frontier—one full of excitement, adventure and huge success.
Dream bigger with one of Canada’s top employers.
Visit syncrude.ca/careers for additional information.
You supply the dream. We’ll provide the opportunity.
SYCPACC14668 NAIT Techlife.indd 1 11-06-23 9:16 AM