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The top documents tagged [marketbased management]
Lesson 2 The entrepreneurial firm Prof. Vittorio de Pedys ENTREPRENEURSHIP SEMINAR
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Thomas Wimmer "turning a cost centre into a profit centre
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Market-Based Management MBM 6 th Edition Gains in marketing knowledge without application lessen the full impact of learning. The objective of Market-Based
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Product Positioning, Branding, and Product-Line Strategies Chapter Seven M arket-Based Management, 4 th edition
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M arket-Based Management, 4 th edition
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Market Segmentation and Customer Relationship Marketing Chapter Five M arket-Based Management, 4 th edition
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Competitor Analysis and Sources of Advantage Chapter Six M arket-Based Management, 4 th edition
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Marketing Channels and E- Marketing Chapter Nine M arket-Based Management, 4 th edition
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