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The top documents tagged [conjoint task]
Jane tang advances in quant - 2011
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Applied Conjoint Analysis. Conjoint, or trade-off, analysis can be a powerful tool for the marketer, typically used when the research question concerns
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Copyright © 2010 Pearson Education, Inc., publishing as Prentice-Hall. 8-1 Chapter 8 Conjoint Analysis
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Marketing of High-Technology Products and Innovations Chapter 5: Marketing Research In High-Tech Markets
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Applied Conjoint Analysis. 2 Conjoint, or trade-off, analysis can be a powerful tool for the marketer, typically used when the research question concerns
250 views
Applied Conjoint Analysis
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