SWIFT Asia Pacific

Welcome to SWIFT Asia Pacific!

As the backbone of the world’s money flows, we have been serving the financial community in Asia Pacific for over 30 years. We are very proud of the many customers who entrust us every day to exchange millions of standardised financial messages over our secured network.

The 21st century is rightly spoken of as the Asia Pacific century. Strong economic growth in the last decade has positioned this region as the growth engine of the world. Going forward, we at SWIFT are expected to play a more important role in driving this success.

Our investment in Asia Pacific truly reflects this region’s growth and development in the global financial industry. We will continue to do so, and are committed to building world-class financial infrastructure in Asia Pacific and as helping our industry create new business opportunities.

Yours sincerely,

Alain Raes, Chief Executive, Asia Pacific and EMEA

SWIFT is the member-owned cooperative that provides the communications platform, products and services to connect over 10,000 banking organisations, securities institutions and corporate customers in 212 countries and territories.

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SWIFT is the member-owned cooperative that provides the communications platform, products and services to connect over 10,000 banking organisations, securities institutions and corporate customers in 212 countries and territories. These institutions include fund managers, broker-dealers, market infrastructures, market data providers, retail, wholesale and custodian banks and corporates. Many of these institutions are also shareholders of SWIFT.

SWIFT enables our users to exchange automated, standardised financial information securely and reliably, thereby lowering costs, reducing operational risk and eliminating operational inefficiencies. We also bring the financial community together to work collaboratively to shape market practice, define standards and debate issues of mutual interest.

SWIFT was started in 1973 with a small group of people and an ambitious idea to create a worldwide network and a common language for the world’s financial transactions. Basically, the industry wanted to replace the telex and fully embrace an increasingly global industry. Our first operating centre opened in 1976 and the SWIFT service went live in 1977.

Who we areSWIFT’s presence was extended to the US in 1979 and to Asia in 1980. Today we are at the heart of the financial industry, handling more than 4 billion messages a year between financial institutions, market infrastructures and corporations. The principles that started our cooperative are as strong as ever. SWIFT was created by and for the financial industry – our customers and their needs continue to be the driving force behind the way we develop.

SWIFT has its global headquarters in Belgium and has 24 offices around the world, with operating centres in the United States and Europe.

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SWIFT enables our users to exchange automated, standardised financial information securely and reliably. We create the connections and standards that make markets work across the globe. We bring together the world’s financial institutions, promoting dialogue and helping to solve common industry problems. And we combine a uniquely informed perspective with the flexibility to respond to the individual needs of every customer.

Whether your business is payments, treasury, trade or securities, whether you work for a small local brokerage or a global multi-service bank, SWIFT enables you to automate and standardise your transactions end-to-end. Our solutions can help lower your costs, mitigate your risk and increase your service levels.

• Messaging: SWIFT provides a range of messaging services to exchange messages and files tailored to specific banking and securities transactions as well as a set of related tools to help you get the most out of them.

• Connectivity: We offer the operational equipment you need to connect to the network, including a messaging hub, messaging software that provides the connectivity to your business applications, communications software to connect to all SWIFTNet services as well as the physical network connections to SWIFT.

• Standards: SWIFT collaborates with the user community to standardise the messages exchanged by organisations conducting financial business.

What we do• Applications: SWIFT offers several business

applications required to address specific business needs. Our applications aim to make day-to-day business easier for customers as well as lowering their costs, improving their efficiency and reducing their operational risk.

• Consulting Services: We provide consulting services in the following areas: Business Consulting, Technical Consulting, Implementation, and Project Management, all with the aim of helping our customers reduce costs and risk and enable business growth and regulatory compliance.

• Support Services: SWIFT provides 24 x 7 worldwide support which is delivered by a group of expert analysts. This service covers administrative, operational and technical matters and provides a variety of support offerings tailored to customers’ needs.

• Business Intelligence: Our Business Intelligence portfolio encompasses an entire suite of intuitive tools including analytics, insights and economic indicators designed to grow with a customer’s business needs.

• Reference Data: SWIFTRef is the new industry-wide utility for sourcing, maintaining and delivering high-quality payments reference data. It’s a secure platform where data owners, including banks, central banks and code issuers, can manage and publish their reference data so users can find all the data sets they need in one place.

Our role is two-fold. We provide the communications platform, products and services that allow our customers to connect and exchange financial information securely and reliably. We also act as the catalyst that brings the financial community together.

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1973

1977

1980

1981

1991

1994

1997

2002

2003

2007

2008

2009

2012

2013

SWIFT founded

SWIFT goes live

Hong Kong and Singapore start live operations; First Asian countries connected to SWIFT

Japan goes live on SWIFT

Korea connected to SWIFT; Beijing office opened; The first Sibos in Asia Pacific is held in Hong Kong

First Asia Pacific Customer Service Centre is set up in Hong Kong

Sydney office opened

Customer Service Centre opened in Japan

Sibos is held in Singapore

Mumbai office opened

Shanghai office opened

Seoul office opened; Sibos takes place in Hong Kong

First SWIFT board member from China; The largest Sibos in Asia Pacific is held in Osaka

Joint venture is set up in India; Corporate services centre established in Kuala Lumpur

Key MilestonesBuilding a better financial infrastructure in Asia PacificAt SWIFT, our goal is to support the economic growth and stability of the Asia Pacific nations by providing them with the financial infrastructure that underpins their national economies and connects them to the rest of the world. In addition, we aim to ensure our global membership benefits from the economic growth, innovation and resources from this part of the world.

Strong regional presence

SWIFT has been in Asia Pacific for over 30 years, starting in Hong Kong and Singapore. Three regional offices have been opened in Asia since 2005, bringing the total to nine commercial and support offices including our customer support centres in Hong Kong and Tokyo. In March 2013, we opened a new corporate services centre in Kuala Lumpur to serve our offices around the world. As the world’s centre of economic power shifts to the East, SWIFT as a company is doing the same.

We maintain stability, creating deeper relevance at a time of deep change, broadening the space for collaboration, and making the global community more relevant locally as the pattern of growth in our world shifts.

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Where we contribute

Supporting financial infrastructure for payments

SWIFT is a key partner of banking market infrastructures around the world. In Asia Pacific, SWIFT is used by payment market infrastructures in more than 10 markets for their Real Time Gross Settlement (“RTGS”) and retail payments systems, including Australia, New Zealand, the Philippines, Thailand, Sri Lanka, Singapore, Fiji, Hong Kong, Macau and Taiwan. The adoption of SWIFT for a payments market infrastructure leads to major improvements in stability, efficiency, interoperability and cost reduction for financial institutions and regulators alike – something that’s vitally important in fast-growing markets like those in Asia Pacific.

Securities markets

SWIFT supports the development of the securities market in Asia Pacific across the entire spectrum of market players, including brokers/dealers, custodians, investment managers and securities market infrastructures. Only SWIFT helps the industry automate business processes covering post-trade to pre-settlement, settlement and reconciliation, corporate actions and collateral management and more, for all asset classes. With demand for investment growing in Asia – and as the need for automation increases to meet this growth – SWIFT and our highly resilient infrastructure has a critical role to play to ensure that these markets and players operate efficiently and securely.

Sibos – the world’s premier financial services eventEvery year Sibos brings together influential leaders from financial institutions, market infrastructures, multinational corporations and technology partners to do business and shape the future of the financial industry. Facilitated and organised by SWIFT for the SWIFT community, Sibos is much more than a conference and exhibition. It is a unique forum to collaborate and take collective action in payments, securities, cash management and trade. With the power to draw some 7,000 participants from across the globe, Sibos is unparalleled in its reputation to reach the entire financial services industry.

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Australia India Japan Korea

Suite 3202AMP Centre50 Bridge Street,Sydney NSW 2000

+61 2 92 25 8100 +61 2 92 25 8111

Unit No.303, Ceejay HousePlot No. F, Shivsagar EstateDr. A.B Road, WorliMumbai 400018

+91 22 6196 6900 +91 22 6615 6974

20th Floor Nippon Life Marunouchi Building 1-6-6 Marunouchi, Chiyoda-ku, Tokyo 100-0005

+81 3 5223 7400 +81 3 5223 7439

Room #2031, 20FKorea First Bank Bldg.100 Gongpyung-dong, Chungno-guSeoul

+82 2 2076 8236 +82 2 2076 8488

People’s Republic of China Hong Kong Singapore

Units 819 - 8218th FloorNo. 7 Financial StreetWinland International Finance CentreXicheng DistrictBeijing 100034

+86 10 6658 2900

Unit 4005-4007,One LujiazuiNo.68 Central Yincheng RoadShanghai 200120

+8621 6182 8300 +8621 6182 8308

As of May 2013:Suites 3201 – 0932/F One Island East18 Westlands Road,Hong Kong SAR

+852 2107 8700 +852 2107 8733

8 Marina ViewAsia Square Tower 1 #28-04Singapore 018960

+65 6347 8000 +65 6347 8099

Malaysia

Level 18, Tower 3, Avenue 7,No. 8 Jalan Kerinchi, Bangsar South,59200 Kuala Lumpur, Malaysia

+60 (0)3 2773 7500 +60 (0)3 2773 7501

SWIFT offices in Asia Pacific

For more information about SWIFT and contactsvisit swift.comor e-mail us at:APAC.Commercial.Admin.Generic@swift.comSWIFT © 2013

We are the global authority for financial standardsSWIFT develops business standards to support transactions in the financial markets for payments, securities, treasury and trade services and facilitates the industry to get together to define best practice for handling the messages that they send over SWIFT to each other. Since our genesis in the 1970s, SWIFT has worked at removing ambiguity and incompatibility in how banks and financial institutions interact with each other, while simultaneously championing security and higher levels of automation. The result? Lower costs, greater efficiency and increased output for our industry.

Corporates

SWIFT provides a single, highly secure and standardised communication platform for corporates to exchange financial information with their banks, as opposed to multiple connections. This enables corporates to improve their global cash visibility and gain maximum efficiency from their financial and treasury operations, by rationalising bank channels, centralising payments and collections and achieving greater automation through standardisation. From mid-sized companies for simple cash management to conglomerates for global trade and supply chain solutions, Asian corporates connect to SWIFT because we improve their local and global businesses.

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Mar

2013