style seat webinar 11.14.11

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Presentation from the Webinar we gave on November 14th, 2011.

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Page 1: Style seat webinar 11.14.11
Page 2: Style seat webinar 11.14.11

Purpose of the Webinar

Grow our relationship with you! (we <3 you) Tell you tips to get the most out of StyleSeat Preview upcoming features Get your feedback and answer questions

Page 3: Style seat webinar 11.14.11

StyleSeat’s Goal: Empower You

Make everyday easier Improve your relationships Help you grow your business Give you most features for free

Page 4: Style seat webinar 11.14.11

How we Empower You Web site + Online Booking Manage your day-to-day Everything in your phone Build your online word of mouth (Facebook, Twitter, etc) Bring you clients

Page 5: Style seat webinar 11.14.11

Founders

Melody McCloskey | CEO Started the Digital Distribution department at Current TV, ran video analytics

Dan Levine | CTO VP of Product Development at EMI Music Director of Engineering at Current TV

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Press •  StyleSeat is an OpenTable for Hair Salons and Spas

By TechCrunch, Startup Battlefield Presenter

•  Cover of The 20 Hot Silicon Valley Startups You Need to Watch by Silicon Alley Insider (republished on several other sites)

•  StyleSeat is Yet More Proof There’s A Market for the ‘OpenTable for X’ TechCrunch

•  StyleSeat: A Social Network for the Beauty and Wellness Industries, 7x7 blog

•  “Take a Seat”, Salon Today Magazine July/August 2011 issue

•  Finding a Hairstylist Just Got Easier, bellasugar

•  StyleSeat: Book Hair Appointments on the Go, Birchbox blog

•  Interview with StyleSeat: The OpenTable for stylists, salons and spas, The Next Web

•  Discover the power of a salon software program and the simplicity of a social networking site in one easy to use location, The Hair Stylist blog

•  “What’s the fuss about StyleSeat?”, Examiner.com, August, 2011

•  “Booking Buddy”, SHAPE Magazine October 2011 Issue

•  “What’s the secret to better brainstorming?”, Entrepreneur Magazine October 2011 Issue

•  “Trim Down Your Spa and Salon Search”, Cosmopolitan Magazine, November 2011

Page 7: Style seat webinar 11.14.11

Top 5 StyleSeat Tips

1) Get your profile looking FANTASTIC

-Lots of high quality photos -Fierce profile photo

-Great description of you and your experience -Easy-to-read services list

-As StyleSeat grows, we’ll get more traffic from potential clients, so get your profiles awesome now to get the most out of it!

Page 8: Style seat webinar 11.14.11

Top 5 StyleSeat Tips

2) Import Your Clients and/or Schedule -We can import your client info from any system

-We can import your schedule from: -Schedulicity -Appointments Plus -Goolge -Yahoo!

Page 9: Style seat webinar 11.14.11

Top 5 StyleSeat Tips

3) Get your clients to click the Facebook Like button

-Tell them in the chair!

-Email them (export their emails from StyleSeat and paste them into your email program)

-Post a message on Facebook, your blog or Twitter with a link to your StyleSeat profile

Page 10: Style seat webinar 11.14.11

Top 5 StyleSeat Tips

4) Create a deal and share it on Facebook

-Your deal can be free and/or something simple

-Make your deal timely (holiday-related, seasonal, etc)

-It’s another reason to reach out to your clients

-Clients love a reason to book with you or promote you

Page 11: Style seat webinar 11.14.11

Top 5 StyleSeat Tips

5) Get clients to recommend you

-When a client writes you a recommendation, they can share it on Facebook to all of their friends (free marketing!)

-The more recommendations you have, the more potential clients will want to book with you

-You can share recommendations on Facebook as many times as you like (more free marketing!)

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Top 5 StyleSeat Tips BONUS: Use StyleSeat to manage your appointments!

-StyleSeat sends automatic confirmations, reminders and thank you’s to all of your clients

-StyleSeat also sends them a follow-up that asks them to write you a recommendation

-You can manage your schedule and client info from your phone. You can also give access to a receptionist if you have one.

-It’s FREE!

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Upcoming Features Android Mobile App Email Marketing Tools

-email different types of clients (ex. Clients who haven’t been back in 2 months

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Q and A Erica Gibson: I’d like for everyone at my salon to use StyleSeat, how can we do that? Kurtis Childress: Is there an app for Blackberry users? Miss Kimmora: Can I set up and run my account with only my phone if I don’t have a computer?

Page 15: Style seat webinar 11.14.11

We Love Feedback! Live chat on the StyleSeat site! [email protected] Twitter: @StyleSeat Facebook: www.facebook.com/styleseat Blog: http://blog.styleseat.com DailyHair Photo Blog: http://dailyhair.styleseat.com