studenthero

21
Connecting high school students to opportunities

Upload: joseph-le

Post on 26-Jul-2015

77 views

Category:

Documents


0 download

TRANSCRIPT

Connecting high school students to opportunities

THE PROBLEM

What most high school students want to see:

What most high school students actually see:

THE PROBLEM CONTINUED

What summer programs want

What summer programs do

- Simple Process

- More students in their programs

- Spend more time focusing on their program

THE SOLUTION

THE SOLUTION

THE SOLUTION: FEATURES AND BENEFITS

Students:

- Search for internships and programs EASILY

- Filter w/ price, location, & quality

- Engage in an active student community

Programs:

- Connect with high school students instantly

- Affordable and convenient marketing

- Have your voice heard in the community

THE SOLUTION: FEATURES AND BENEFITS

Companies:

- Help new teens be more prepared for the workforce

- Gain new perspectives on their ideas and products

High Schools:

- Gives students a tool to discover new opportunities

- Saves costs on future job developers and career counseling

Parents:

- Encourage children to be productive

TRACTION & ACCOMPLISHMENTS

Confirmed Testers

+80 confirmed HS students

StudentHero Blog

10,000+ hits

Tech Conference Exhibitor

SVIC Finalist

MARKET OPPORTUNITY

SAM

- 250k high school students

- 2,000+ summer programs

- 100k+ businesses

TAM

- 15M high school students

- 12,000+ summer programs

- 3M+ businesses

User Experience

CommunityStudent Network

Quality of Database

UNIQUE ADVANTAGE: COMMUNITY

- Students helping students achieve

their dreams

- Social Media Engagement

- “Events” Page

- Upvoting & Commenting System

- Podcast (Coming soon!)

GO-TO-MARKET

- Active in clubs or school

- Eager for real world experience

- High achievers

- Internship and summer program search

- Helpful resources

- Community of like-minded people

High School Students Simple-to-use Website

- Social Media

- Student Ambassadors

- High School Partnerships

Guerilla Marketing Local High Schools

GO-TO-MARKET

- Companies eager to help the youth

- Programs want to stay competitive

- Internship and summer program search

- Helpful resources

- Community of like-minded people

Programs/Companies Simple-to-use Website

- Direct Email

- Public Relations

- Referrals

- SEO

Business Development Locally

Bay Area

BUSINESS MODEL #1

1) Students - FREE

Drive Adoption

Satisfy Community

Watch Behavior

2) Summer Programs & Companies

$29 / month (Testing The Waters) $19/ month for 3 months (Taking it Slowly) $9/ month for 1 year (Sold!)

3) Other

Selling data(Possibility) Hosting events Online advertising

THE TEAM

Tam Pham Joseph Le

- SJSU career center

- Interact District Council

- 4+ years running own web hosting business

- 5+ years of web development & design

Professor Basu Business Mentor

Professor Giglerano Business Mentor

Professor Bennett Business Mentor

Professor Buxi Business Mentor

Daniel Newell Advisor

Marco Ybarra Business Mentor

Young Han Business Mentor

PROGRESS

- Customer Development:

• Interviewed 100+ high school students

• 25+ high school teachers & administrators

• 25+ companies/summer programs

- StudentHero Blog = 10,000 hits

- Email List = 300+ high school students

- Testers = 80 H.S. students & 15 organizations

- Silicon Valley Innovation Challenge Finalist

FUTURE PLANS

- Testing our business model

- More Customer Development on Companies / Summer Programs

- Traction from both Companies & Summer Programs + High School Students

- Getting into the press

SEEKING

Mentorship regarding

- Selling Data

- Raising Money

- Customer Development

- Legal Incorporation

Also connections to high school administrators/guidance counselors would be nice! :)