March 2012 Pleasanton Chamber of Commerce I Business Connect ion 1

Business Connection 925.846.5858 www.pleasanton.org March 2012

Chamber to honor shining stars of the Pleasanton community The Chamber will recognize those deserving individuals, groups and businesses who have demon-strated excellence and community leadership in business, volunteer activities and achievement with-in the Pleasanton community on March 23rd at the Firehouse Arts Center. If there was such a thing as Oscar night for a Chamber of Commerce, the Community Service Awards Celebration on this particu-lar evening would fit the bill. The annual tradition by the Chamber since 1962 to honor these award recipients will see a refreshing program change. You can look forward to an evening of culture and art, outstanding gour-met food, unique live and silent auction items and lively entertain-ment. Guests will enjoy browsing

the featured art displayed in such a gorgeous setting while feast-ing on the culinary delights of A Tasteful Affair, a well known local caterer. The awards p r e s e n t a t i o n will be held in the state of the art Firehouse Theater followed by the dynamic entertainment of Vegas style sing-ers with dueling pianos play-ing your song requests. It’s a night that just can’t be missed. This is the chance for Pleasanton residents to recognize, celebrate and say thank you to the people

who work so hard all year long to enhance the community that we live and do business in. Award recipients include:

Sensiba San Filippo LLP, Business Philanthropy Award: For businesses that have provided phil-anthropic service beyond the scope of normal business activity.

Goodguys Rod & Custom Association, Excellence in Business Award: For businesses that have made a positive impact in the Pleasanton community through their achievement within the scope of normal business activity.

Pleasanton Community Band, Excellence in Service Award: For non-profit organizations that have

contributed to Pleasanton.

Bob Athenour, Distinguished Individual Service Award: For individuals who have contributed to Pleasanton through exceptional service to the community or phil-anthropic efforts.

The Dahlin Group, Green Business Award: For businesses that promote sustainable environ-mental business practices through-out their organization for the ben-efit of employees, customers or the community.

Please mark your calendar for this annual event in congratulating fel-low community members and busi-nesses with their achievements and register at www.pleasanton.org.

ConnectionConnectionStrengthening the local economy and serving

members for more than 60 years

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Chamber honors Shining StarsSan Ramon Regional

Scott RatyClean Energy

Chamber Golf OutingPG&E, Going GreenConsumer ShowcaseCampo di BocceBusiness Spotlight: Neptune Society

California CollisionBusiness Spotlight: Serene CareRibbon Cutting: Viva Yogurt Cafe

Can Am PlumbingPamela OttBusiness Spotlight: Sohl ChiropracticEmployee Appreciation Luncheon

Ribbon Cuttings

Ribbon Cutting: The Ray Morgan CompanyApril TradeshowTravel to Italy and Cuba

New MembersRenewing MembersTools for Business Success

Circle of Influence Members

Pleasanton Garbage Service

April Mitchell2012 Chairman of the Board

San Ramon Regional Medical Center is proud to announce the grand opening celebration of the Pleasanton Diagnostic Imaging Center, formally known as Insight Imaging Pleasanton. The center is located at 4211 Rosewood Dr., Suite 5, Pleasanton (Rose Pavilion Shopping Center off of Santa Rita Rd.). The celebration will be held from 12 p.m. to 2 p.m. on Thursday, March 29. Festivities include lunch, tours and a ribbon-cutting ceremo-ny held by the Pleasanton Chamber of Commerce. In 2010 San Ramon Regional Medical Center purchased Insight Imaging of Pleasanton which cur-rently operates as a free-standing MRI imaging center. San Ramon Regional Medical Center is a 123-

bed, acute care hospital, offering inpatient, outpatient and emergen-cy services since 1990. The newly expanded 6,000-square-foot Diagnostic Imaging Center offers technically advanced, all-digital equipment in one convenient location starting March 6. Services include:• MRI(1.5Tshortbore)• CTscan• HOLOGICMammography• Computer-aideddetection(CAD)• Ultrasound• DEXAbonedensityscan• DigitalX-ray

“We are pleased to offer these diagnostic services in one con-venient, free-standing facility in Pleasanton,”saidGarySloan,CEO

San Ramon Regional Medical Center. “The Pleasanton Diagnostic Imaging Center was designed with patient comfort in mind, and the friendly staff is dedicated to provid-ing patient satisfaction. Each roomin the facility promotes a serene ambience to provide a calm experi-ence for the patient,” he added. Pleasanton Diagnostic Imaging

Center accepts most insurers, including Medicare, and most recentlyHillPhysicians.Currently,most patients can receive same-day appointments. The center staff will handle all first-pass insurance authorizations. Physician referrals are required. For more information and to visit the center, please call (925) 467-1400.

Pleasanton Diagnostic Imaging Center offers technically advanced, all-digital services in Rose Pavilion

2 Pleasanton Chamber of Commerce I Business Connect ion March 2012

PleasantonChamber_1_4pg.indd 1 4/15/11 11:36 AM

PROUD TO CALL PLEASANTON HOME www.canamplumbing.com

Can-Am Plumbing, celebrating 40 years of service to the commercial/residential construction

industry of Northern California.

40th

Perfecting Plumbing Since 1972

BOARD MEMBERS & STAFF

2012 Board of DirectorsChairman of the BoardApril Mitchell, Alameda County Fair Association

Chairman-ElectBrock Roby, BKF Engineers

Treasurer Janet Yarbrough, Janet Yarbrough Accountancy Corp.

Past Chairman of the BoardTom Powers, California Financial Advisors

Economic AffairsDavid Stark, Bay East Association of REALTORS

Events & ActivitiesJon Burchett, Hyatt Summerfield Suites

MembershipPam Hardy, Ponderosa Homes

DirectorsJody Amos, Amos Productions; Curt Anderson, Compass Product Design; Joe Barone, Barone’s Restaurant; Jon Burchett, Hyatt Summerfield Suites; Matt De Pretis, Thompson & De Pretis, LLP; Brian Gentry, Fremont Bank; Pam Hardy, Ponderosa Homes; James Paxson, Hacienda Business Park; Janice Sangster-Phalen, Diablo Meridian Realty; David Stark, Bay East Association of REALTORS.

Committee ChairsAmbassadorsLeon Gundersen, Select Imaging

Events and ActivitiesJon Burchett, Hyatt Summerfield Suites

FinanceJanet Yarbrough, Janet Yarbrough Accountancy Corp.

FoundationRoy Cook, Robert Half International, Inc.

Golf OutingSteve Fast, Keller Williams Tri-Valley Realty

EDGR (Economic Development/Government Relations)David Stark, Bay East Association of REALTORS

Leadership PleasantonJoyce Shapiro

Chamber StaffPresident and CEOScott Raty, Pleasanton Chamber of Commerce

Manager, Communications & Special EventsWendy Gutshall

Manager, Business & ProjectsKate D’Or

Manager, Membership RelationsDawn Wilson

Pleasanton Chamber Foundation Board of DirectorsRoy Cook, Robert Half International, Inc.; Janet Yarbrough, Janet Yarbrough Accountancy Corporation; Jon Burchett, Hyatt Summerfield Suites; Jim DeMersman, Museum On Main; Tom Fox, Keller Williams Tri-Valley Realty; Brian Gentry, Fremont Bank; Brian Laurence, City of Pleasanton Police Dept.; Tom Powers, California Financial Advisors; Scott Raty, Pleasanton Chamber of Commerce; Joyce Shapiro; Eija Sommerfield, Heritage Bank of Commerce; Dick Stafford, Stafford Consulting, LLP; Sandra Wing, Sandra J. Wing Healing Therapies.

Business Connection is a bi-monthly publication of the Pleasanton Chamber of Commerce.

The positions and views advocated here are solely the responsibility of the Chamber.

Layout and Designby Lili Cao, Pleasanton Weekly

Pleasanton Chamber of Commerce777 Peters Ave., Pleasanton, CA 94566Phone: (925) 846-5858 Fax: (925) 846-9697

www.Pleasanton.org ©2012

The longer Pleasanton waits to start the East Pleasanton SpecificPlan(EPSP),themoredisruptiveitwill be to the day-to-day operations of the City, and all the more chal-lenging it will become to deliver a quality plan. The Pleasanton City Council recently adopted a new General Plan Housing Element to satisfythe state’s requirement to plan for our community’s fair share of high density workforce housing. TheHousingElementTaskForceworked hard for many months to meet the rigorous, court imposed deadline. They, and all who con-tributed did an excellent job. In the end a total of 73 acres sprinkled around the city were identified and rezoned so that Pleasanton would remain in con-trol of its own future. Although the Housing ElementTask Force ranked properties locat-ed on Pleasanton’s east side among the most suitable for high density housing, the City steered clear of rezoning any of these properties until the East Pleasanton SpecificPlan(EPSP)studyiscompleted,asper the General Plan. To ensure the City does not find itself in the same precarious posi-tion two years from now, when the next round of high density zon-ing requirements comes due, the City Council should start the EastPleasanton Specific Plan now. The EPSP offers a uniqueopportunity for the creation of a well-conceived mix of uses. Those

who own property in the EPSParea include Kiewit Infrastructure Company (50 acres), LegacyPartners (312 acres), Pleasanton Garbage Service (7.5 acres), along with Zone 7, the region’s water agency that owns several lakes. There is great potential for meet-ing a variety of community objec-tives including trails, recreation and possibly even a school. The East side also provides the great-est opportunities for meeting high density housing requirements imposed by the State of California, while minimizing impacts on exist-ing neighborhoods. Another very important element in the EPSP will be the determi-nation of a funding plan for, and the design and construction of, ElCharro Road between Stoneridge Drive and Stanley Boulevard. This regional improvement will be a significant benefit to all Pleasanton residents. At its December meeting the Planning Commission voted unanimously to recommend the City Council begin the EPSP sothat it will be completed and adopted by the second quarter of 2013, just more than a year from now. In January the City Council directed staff to propose a sched-uleandworkplanfortheEPSPtobegin this year. We hope staff returns to council this month with a game plan and recommendation to start immedi-ately — there’s so much ground to cover.

Avoid trouble with state, start East Pleasanton plan now By Scott Raty

The Pleasanton Chamber of Commerce is on the path to become a clean energy leader. According to Board Chair April Mitchell, the Chamber just signed on to par-ticipate in the new clean energy information hub called Chambers for Innovation and Clean Energy(CICE). CICE was founded bylocal chamber executives to help local chambers and member com-panies navigate the clean energy space, spur business innovation, and accelerate business competi-tiveness through clean energy. “We believe that clean energy is an economic development tool” said Scott Raty, President/CEO ofthe Pleasanton Chamber. “We share a commitment to creating jobs and removing roadblocks to economic recovery, all while promoting the unique resources that exist here in the Bay Area.” Chambers for Innovation and CleanEnergyisworkingwithanet-work of local chambers of commerce

from across the nation, represent-ing tens of thousands of businesses of every size, from every industry. “We’re thrilled to be a part of this clean energy information hub with other like-minded chambers of com-merce,” said Raty. “We’d like to help local com-panies save money and become more competitive,” said Mitchell. “Together, we can help build the clean energy economy by help-ing our member businesses become more energy efficient, supporting incentives for local clean energy projects and building a market for the clean technology products that could be developed, manufactured, utilized, or distributed right here in our region.” Through Chambers for Innovation and Clean Energy, the PleasantonChamber will provide valuable infor-mation, tools and best practices for member businesses to save money and pursue local, state and national clean energy incentives.

Chamber to help businesses with clean energy information, opportunities to save money, grow economy

March 2012 Pleasanton Chamber of Commerce I Business Connect ion 3

CampodiBocceofLivermoreis proud to host the Bay Area Senior Games, the first California Senior Games Bocce Tournament on March 11-17, 2012. The Games promote healthy, active lifestyles for adults over the age of 50. The 2012 California Senior Games State Championships will also be a qualifier for the 2013 Summer National Senior Games. Campo di Bocce invites you to come watch the games and enjoy the fun. For a schedule of events, visit www.bayareaseniorgames.org/sports-bocce. They have eight world class,

state-of-the-art bocce courts, tra-ditional Italian Cuisine, and carry alargevarietyoflocalLivermoreValley and California wines. The property boasts outdoor semi-pri-vate rooms facing the vineyards along with a private meeting/din-ing room with wireless internet and an electric drop-down screen for state-of-the-art PowerPoint presentations. Campo di Bocce, 175 E.Vineyard Avenue, Livermore,(925) 249-9800, www.cam-podibocce.com Follow them on Twitter at www.twitter.com/LivermoreBocceoronFacebook.

Campo di Bocce to host Senior Games Bocce Tournament this month

(Left to right): Rebecka Jewell, Event Planner, Ben Musolf, Chief Operating Officer and Lilian Steinle, General Manager, Campo di Bocce Livermore. Special thanks to Campo di Bocce for hosting the first chamber mixer of the New Year. Their delicious food and award winning wines are always popular. Guest enjoyed playing bocce ball and networking court side.

Environmental stewardshipplaysan increasingly important role now-adays in the procurement decisions of both large corporations and small businesses.PacificGasandElectricCompany (PG&E) offers variousprograms to help implement sus-tainable business practices that can give your company a competitive advantage in 2012. One such advantage is opera-tional savings. Cost reductions achieved through the implementa-tion of green practices in your com-pany can help you operate more efficiently, reduce operating costs, and share those savings with your customers. Something as simple as replacing your lighting fixtures or printing less paper can deliver real cost savings. And you’ll reduce your carbon footprint as well.

PG&E can help your businessdevelop and implement an action plan to meet your short and long-term energy management goals. It’s a service that comes at no extra cost. For help getting started, visit www.pge.com/mybusiness or call PG&E’s Business CustomerService Center at 1-800-468-4743. Recent trends also show that both corporate and retail customers are making purchasing decisions based on a product’s or service’s envi-ronmental impact. In addition, with many state and federal policymakers allocating funds to spur clean ener-gy generation and energy efficiency businesses, jobs, and investments, entrepreneurs can find new growth opportunities by identifying busi-ness and technology trends in the expanding green economy.

In order for a company to success-fully compete in the 21st century, sustainability needs to be part of the businessplan.Asaresult,PG&Eisworking with community partners to provide small business owners with its “Diverse Suppliers Go Green” training, a technical assistance pro-gram focused on ways to become more competitive by establishing an environmental policy. It also high-lights the advantages of adopting sustainability programs; measuring, reducing and reporting environmen-tal footprint; and defining green business opportunities. To learn more about upcom-ing Diverse Supplier Go Green Workshops, please visit www.pge.com/diversesuppliersgogreen or email DiverseSuppliersGoGreen@pge.com.

If you were offered an opportunity to put your business in Stoneridge Mall for an entire day to take advan-tage of roughly one-thousand Sunday shoppers, would you do it? The Chamber and Stoneridge Mall are partnering for a second straight year to present “Consumer Showcase” on Sunday, May 20 from 11am to 6pm on the ground floor between Macy’s for Men and the Mall’s Grand Court. “Last year’s showcase was agreat success for the 24 businesses that exhibited their products and services. We are very excited to expand and offer this rare opportu-nity for a second time,” said Scott Raty, Chamber President. “The exposure at the Consumer Showcase was a great way to con-nect with potential clients. We received a lead from the event, which later turned into a client and we closed a deal shortly after. We are looking forward to participating

again this year,” said Steve Fast, Keller Williams Tri-Valley Realty. According to Raty, the showcase is open to businesses who do not compete with tenants of the mall. “Also, please keep in mind that we have a one-of-a-kind rule in place too. For example we’ll limit ourselves to only one real estate company, one chiropractor, etc. “ As added incentive for mall shop-pers to visit showcase exhibitors,

there will be a drawing for a $500 shopping spree awarded at the end of the day to one lucky person who visits the showcase and registers to win. Cost to exhibit is $399 for Pleasanton Chamber members; $599 for non-members. A nominal addi-tional insurance fee may be required of some exhibitors. Register online at www.pleasanton.org or for more information call the Chamber offices (925) 846-5858 ext. 201.

Save Money and Save Energy with PG&E by Going Green

Showcase your business in Stoneridge for a day

Business Spot l ight

The Neptune Society of Northern California has been providing alternatives in mean-ingful ways in honoring loved ones for forty years. They provide cremation and traditional funeral services along with an array of merchandise and final disposition choices that others do not. Their reputation and quality of service at affordable prices and a simplis-tic dignified approach is what sets them apart from others. There are a few misconceptions about the services they offer and one of them is they only provide scatterings at sea. This is not true. Although, they are known for owning their own scattering yacht docked at Pier 39, they assist families with a variety of

final dispositions of their own choosing, such as, returning remains back to family, or burial at any cemetery which may or may not be our own, including National VA Cemeteries. Another misconception is that you must be a member to utilize their services. This is also false, although being a member pro-vides many perks to the families they serve, it is not mandatory nor even a requirement for utilizing our services. For more information about Neptune Society of Northern California – Livermore FD1823,contact Angie Apolinar, Branch Director, 2177 Las Positas Court,Ste.K,Livermore,(925)454-1974,or visit www.neptune-society.com

Neptune Society clears up misconceptions about services they offer

The Golf Outing is a perfect opportunity to foster new business relationships and promote your products and services. You do not have to be a “golfer” to participate and there are other ways to join the festivities. Be a theme hole sponsor and interact with the golfers as they pass by your designated hole. This is a great marketing tool to increase your network of business contacts. “We enjoy being a theme hole sponsor at the Chamber Golf Outing because it’s great exposure for our business. It gives us the opportunity to see familiar faces and exposes us to potential new customers. As a community bank, it is very impor-tant for us to be visible at communi-ty events such as the Chamber’s Golf Outing. It is truly a fun-filled day of business development and market-ing all rolled into one,” said Bernie Billen, V.P., Business Development, Valley Community Bank.

There are other ways to gain exposure for your business including: leaderboard sponsor, receive recognition on sponsor banner placed at Callippe on day of the event, tee sign and digital ad with company logo on all GPS carts and print recognition in rules handout and event program or be a tee sponsor to support the

event and receive a tee sign with your company name. Join the fun on Friday, August 3 at Callippe Preserve Golf Course. The tournament is open to every-one and golfers of any ability can play. This is the perfect way to thank your clients or build your team’s spirit for the year ahead. The day includes a BBQ lunch, longest drive, closet to the pin and putting contests. The tourna-ment is a scramble format, where the best ball of the foursome is played. Entry in the CorporateV.I.P. Challenge flight gives you for 2012 bragging rights and additional prizes. The HopYard Alehouse &Grill currently holds the title of Corporate Challenge Champions. To download registration form, visit www.pleasanton.org. Questions? Contact Wendy Gutshall at (925) 846-5858 ext. 201 or wendy@pleasanton.org.

Promote your business at Chamber Golf OutingSign-up before July 2 and be entered in a drawing for a foursome at Callippe

4 Pleasanton Chamber of Commerce I Business Connect ion March 2012

California Collision is a respect-ed company grounded in the belief that customers are of the greatest importance. With distinction in the auto repair arena, California Collision is a one-stop automotive repair facility using only the most advanced, state-of-the-art, state-approved equipment. With their highly trained crew, California Collision has the utmost respect for their cus-tomers’ time and budget. Eachemployee and technician treats their customers like family, thus appreciating their time. No vehi-cle is kept longer than needed, and if repairs result in a longer

stay, customers are alerted in advance, with a knowledgeable explanation of work needed. All technicians are I-CAR and ASEcertifiedandtrainedinframestraightening, body repair, expert color matching, aluminum repair, and adept in the ability to restore your vehicle to pre-occurrence condition. Being BMW experts, our technicians have over 28 years of combined experience. To make an appointment, call 925-484-0111 or for more infor-mation, visit www.cccollision.net California Collision is located 57 California Avenue, Suite C in Pleasanton.

California Collision turns stressed drivers into satisfied customers

George Osorio (left), Owner, California Collision, along with his staff recently hosted a chamber mixer. It was a fun night of great music and networking.

Business Spot l ight

Since 1996, Sara Solomon, a registered nurse and her hus-band, Tilahoun, have owned and operated Serene Care. Sara and Tilahoun first moved to Pleasanton in 1986 and still live in town. Their three children grew up in the Bacon Court home, which is now one of three residential homes Serene Care operates in the Val Vista neigh-borhood. Their elderly board and care homes have a maximum 6 resi-dents per home and are licensed by the State of California. They provide nourishing meals, pro-gramed activities of daily living, manage medication, grooming & service laundry in private rooms just like a home envi-ronment. Specialized services include hospice care, inconti-nence, & dementia. Caregivers at Serene Care are especially considerate and dedi-cated. Their low staff turn-over, means that their caregivers get to know their residents just like

their own family over several years. They screen their staff to ensure they fit with our caring philosophy and perform criminal and background checks. Other services they provide are arranging transportation for outings to the Pleasanton Senior Center, hairdressers, library, and more. They provide free cable TV & Internet. Serene Care, Sara Solomon, Owner and Administrator, (925) 872-6056, www.sereneresidentialcare.com.

Serene Care offers residential care for the elderly

Ribbon Cut t ings #

Viva Yogurt CaféisalocalfamilyownedgourmetfrozenyogurtanddessertcafelocatedonthecornerofHopyard&ValleyattheHopyardVillageShoppingCenter,adjacenttothePleasantonSportsPark.Vivafeaturesgourmetfrozenyogurt,Hawaiianshaveice,espresso,coffee,tea,assortedhandcraftedchocolates,caramelapples,decadentpastries, and custom designed yogurt cakes & pies. Viva loves to cater and specializes in fundraising for schools, sportsteamsandcharities.Vivaoffersfreelocaldelivery.VivaYogurtCafé,3037CHopyardRd,Pleasanton,CA94588, (925) 426-0886, www.vivayogurtcafe.com. Check out our Mobile site for updates and discounts go to: www.vivayogurtcafemobileapp.com or follow us on Twitter and Facebook.

Roby’s are first husband/wife team to receive Jenny Doehle Award At the Chamber’s recent InstallationLuncheon, thecovetedJenny Doehle Award was presented to Anne and Brock Roby, gradu-ates of Leadership Pleasanton, forexemplifying the volunteer lead-ership skills and commitment to community that are synonymous with the program’s goals. The Jenny Doehle Award was established in 2007 to recognize LeadershipPleasantonalumniwhotake what they learn from the eight-month program, and give back to the community. Doehle, a past business and spe-cial projects manager for the cham-ber, lost her battle with advanced leukemia at the young age of 47. She played a significant part in making Leadership Pleasantonwhat it is today. In describing why the Roby’s were singled out for the award, past recipient Sandra J. Wing said, “They helped make Pleasanton’s E-Soccer Program –ExceptionalChildren’s Soccer – a thriving pro-gram to give children with special needs the opportunity to play soc-

cer while developing team-building skills, self-esteem and leadership. To-date the program has helped over 450 special needs children in the Tri-Valley, and currently has over 100 players and 40 coaches involved. The Roby’s were also singled out for the volunteer work they do

in conjunction with their church, counseling parents, teenagers and special needs children. Anne is a 2011 LeadershipProgram graduate, and Brock is a 2009 program graduate. For infor-mationaboutLeadershipPleasantonvisit www.pleasanton.org.

At the chamber’s annual Installation Luncheon,outgoing Chairman Tom Powers, California Financial surprised Janice Phalen, Diablo Meridian Realty with the Chairman’s Award for going above and beyond as a volunteer leader for the Chamber. According to Powers, Phalen was always willing to step up and pitch in to help the Chamber. “She was at numerous ribbon cuttings, mixers and 2015 Forums throughout the year,” said Powers. “Janice led all board members with most membership

referrals, and even though she doesn’t play golf, she served on the Golf Tournament Committee,” said Powers. C a r o l Marshall was also hon-ored at the luncheon as Ambassador of the Year. Carol’s dedication and time to the chamber outshined the rest. She is involved on numerous chamber committees including the AmbassadorsandEmployeeAppreciationluncheon.

Phalen and Marshall receive outstanding volunteer awards

(L-R) Past honoree Sandra Wing; Foundation Chair Roy Cook, Anne and Brock Roby

Janice Phalen Carol Marshall

March 2012 Pleasanton Chamber of Commerce I Business Connect ion 5

Employee Appreciation LuncheonEmployee Appreciation LuncheonSAVESAVE -- THETHE -- DATE !DATE !

APRIL 24, 2012More details to come!

The Pleasanton Chamber of Commerce Employee Appre‐ciation Luncheon is an annual celebration and an ideal forum to recognize and appreciate members of your staff.    

This event is a great opportu‐nity to show your staff you value them and treat them to a fun‐filled afternoon.  Attendees will enjoy delicious food, fun and a chance to win some great prizes.   

Don’t miss the fun! For the latest event details visit www.pleasanton.org or call the Chamber offices at (925)846‐5858 ext. 201.  Photos courtesy of Bella Luna Studios Photography

Business Spot l ight

Sohl Chiropractic takes pride in providing the finest chiroprac-tic wellness care to their patients. They have a full body approach which encompasses an assess-ment of the body from head to toe. Their treatment includes chi-ropractic care, soft tissue work and active rehabilitation specific to each individual. They also offer massage therapy utilizing techniques such as deep tissue, Swedish and prenatal care. Dr. Sohl has been in practice for over 6 years. During that time, she was extremely fortunate to have worked with different, yet highly gifted chiropractors. She has been able to further perfect her skills and continuously learn new techniques, integrating them into a style that is all her own.

From the moment you walk through the door, you are their priority. Their office offers a complete and thorough approach to their patients care. By incor-porating a combination of Chiropractic and muscle work, they help to get you and your body balanced and pain-free. At Sohl Chiropractic, they go above and beyond for their clients’ well-being. Not only do they pro-vide a thorough approach to chi-ropractic care but they also genu-inely care about their patients.

Sohl Chiropractic P.C., Dr. Sheena Sohl, B.A.Sc., D.C., 4439 Stoneridge Drive Suite 200, Pleasanton(925) 462-BACK (2225)www.sohlchiropractic.com

The year was 1972: Richard Nixon wasPresident,LizaMinnellistarredin Cabaret, Frank Capilla opened the doors of Can-Am Plumbing, a construction plumbing contrac-tor specializing in both commercial and residential projects in Northern California. Defying the odds and besting all comers over 40 years, Can-Am remains strong and a pres-ence not only in the industry but in the community of Pleasanton. Now with sons Ron and Mike involved in company leadership, Can-Am has been a part of many commercial construction projects and residential developments in Pleasanton over the years. Some of the more prominent projects include: Valley Care Hospital,Pleasanton Police Station and City Hall,MercedesofPleasanton,EastBay BMW, Stoneridge Medical

Office Building, Alameda County Court House, numerous buildingsinHaciendaParkandKollCenter,The Gardens at Ironwood Senior Housing,ValleyPlazaApartmentsI & II, Avalon Bay Apartments and numerous housing communi-ties in Pleasanton. Their list of references is a “who’s-who” in the construction industry of Northern California. Frank, Ron and Mike are most proud of the fact they can help their clients take an initial vision for a commercial project or residential community, assist them with their pre-budgeting, project engineering and construction from the ground up to final comple-

tion of the project. Can-Am then assists all clients with warranty and ongoing service needs that might arise in the future. Not only is their ownership now in its second generation, but they also have many employees who are second generation members of the Can-Am family. “We are now even starting to see some third genera-tion employees come to work with us during the summertime when they are on break from school,” says Ron Capilla. Can-Am Plumbing has come a long way from its humble begin-nings in Frank’s garage, to do busi-ness throughout Northern California from Redding to Bakersfield. Proudly they remain active in the local business community and main-tain their headquarters and primary fabrication facility in Pleasanton.

We’ve heard a lot about education in California lately, particularly the impacts from lack of state funding on schools from K-12 to commu-nity college to the state university system. While I don’t have any easy solutions to the crisis, I would like to share why a well-funded edu-cational system is important, and why as a community we must work together to support our schools. The short answer: The quality of the education we provide is a key element in ensuring strong eco-nomic development in our city. Here’swhy:Whencompanydeci-sion-makers think about whether to expand in their current city or begin to look at relocating to another town, there’s a set of factors they consider. Primary among those is the qual-ity of a community’s educational system. Employers want access toan educated and skilled work force. Companies also want to attract and retain employees, many of whom decide where to work and live based on the schools their children will attend. In Pleasanton, our schools have helped keep our property values more stable than many communi-ties, and our schools are often cited as why CEOs and business leaderschoose to locate here. After all, think about all we have to offer in this regard. The Pleasanton Unified School District boasts anoutstanding API score, which mea-sures the academic performance and growth of schools based on test results in English-Language Arts,mathematics, science and history-social science. Pleasanton’s overall API score of 906 (of 1,000), ranks PUSDatnumber13inthestateforunified districts, as compared to the state average of 767. Another mea-surement, SAT scores, shows that PUSD students—with an average1760—far outpace the California average of 1513 and the nation-al average of 1500. Our students excel in the sciences, with 90% proficient or above, exceeding both county and state and science STAR scores and performing well above

surrounding districts. And in 2011, 97.65% of our high school seniors received diplomas, and more than 95% of those graduates continued on to higher education. Beyond K-12, we also have out-standing options for higher education. LasPositasCollegeofferscurriculumfor students seeking career prepara-tion, transfer to a four-year college or university, or personal and pro-fessional enrichment, choosing from more than 80 Occupational Associate Degrees, Transfer Associate Degrees, andCertificatePrograms.LasPositasCollege has one of the highest trans-fer rates in the system and excels in helping students transfer to the state university systems and other four-year institutions. But the college also serves a vital role in providing career and technical training, benefiting those entering the technical and para-professional work force and creating workers with the expertise our local

firms need. And I’m very pleased to announce that our higher edu-cation network is growing as P l e a s a n t o n becomes the new home of the East Baycampus of the University of SanFrancisco. This means residents and workers in the region will have an opportunity to earn undergraduate and graduate degrees from the university’s Schools of Management, Education,and Nursing and Health Professions,and then get hired by local companies. Whether as parents, individu-als, associations, or businesses, our effort to support stable funding for our schools is essential to the eco-nomic health and well-being of our community.

Can-Am Plumbing celebrates 40 years in business

The Value of Our Schools By Pamela Ott

Pamela OttCity of Pleasanton Economic Development Director

www.alamedacountyfair.com | PH# 925.426.7600

Trade Shows, Corporate Events, Team Building Events, Picnics, Fund Raising Events, Festivals Weddings & Family Gatherings

Let us help with your next Company Event!

ENERGY UPGRADE PLEASANTON COMMERCIAL PROGRAM

PG&E non‐residential accounts will be switched to a Time Vari‐able Pricing rate on November 1. Learn what you can do to reduce your electric usage before these new rates go into effect.  

If you’re a business or building owner, property manager, or facil‐ity superintendent, you won’t want to miss this FREE presentation. Topics include PG&E’s rate changes, energy assessments and monitoring, solar options, quality maintenance and incentive pro‐grams, City rebates, and other commercial energy programs. 

Wednesday, March 14, 2012, 8:00 a.m.  – 10:00 a.m. Veteran’s Memorial Hall, 301 Main Street, Pleasanton 

RSVP Required: www.eup‐commercial3‐14.eventbrite.com  

Hosted by the City of Pleasanton 

Sohl Chiropractic P.C.

Dr. Sheena Sohl (left) and her staff

6 Pleasanton Chamber of Commerce I Business Connect ion March 2012

Fifty-one YearsChristesen’s Western Wear

Forty-nine YearsDer Manouel Insurance Group

Forty-eight YearsPleasanton Development Co.

Forty-two YearsJo Betty Allen, CPA

Forty-one YearsAlameda County Fair AssociationPleasanton Ready Mix Concrete, Inc.

Thirty to Thirty-seven YearsGay Nineties Pizza CompanyCan Am Plumbing, Inc.Pleasanton Nursing and Rehab CenterBay Area News Groups, EastBayValleyCareHealthSystemBig O Tires of PleasantonCallahan Property Company, Inc.Livermore-AmadorSymphony

Twenty-five to Twenty-nine YearsIndependent Newspaper and Magazine, TheRoss Property Management Inc.HaciendaBusinessParkChildCareLinksAmerican Cancer SocietyPleasanton MarriottEncoreTheatricalSupplyCo., Inc.

Twenty to Twenty-four YearsRaley’sLawOfficesofJamesJPhillips, A Professional CorpJackHovinghKeystoneAdultLearningCenterSharrell MichelottiCook, Disharoon & Greathouse

Fifteen to Nineteen YearsSteve O. Whetzel, CPAENTNetworksInc.Barons JewelersSoUniquePainting & DecoratingElectroImagingSystems,Inc.UnisourceWestamerica Bank

Ten to Fourteen YearsFaith Chapel Assembly of GodValley Community BankResidence Inn by Marriott PleasantonNancy PennellPacific Valley FinancialWoodland VillasBKFEngineersTri-Valley PC MedicTurman Commercial PaintersCrown TrophyBaywood Court Retirement CommunityJue’s Taekwon-DoMark Thomas & Company, Inc.TotalBusinessCare,LLCSteve Mohseni – Remax/Accord

Five to Nine YearsHeritageBankofCommerceSteve McKinley, Graphic DesignRentalHousingOwners Association(RHO)PleasantonSchoolsEducational EnrichmentMonterey Private WealthEastBaySPCA-Tri-ValleyFarmers District Sales & Recruiting OfficeCorporate Games, Inc.Sweet & Savory Cafe and Bake ShoppePleasanton Glen ApartmentHomesEricksen,Arbuthnot, AttorneysatLawPleasanton Golf CenterSafeway, Inc.LivermoreValleyPerforming Arts Center/Bankhead TheaterUPSStore#3714Pans on FireCheryl Cook-KallioWente VineyardsSt.Clare’sEpiscopalChurchFromTheHeartHomecareDiablo Prosthetics & Orthotics, Inc.Super Franks Fun AdventurePallesen & Butler Tax Service

One to Four YearsNon-Surgical Spine Care CenterPhysical Therapy SpecialtiesExtraSpaceStorageAgora BistroNeptune Society of Northern CaliforniaBaci Bistro & BarCafe MainH&RBlockNothing Bundt CakesPark Place Appraisal ServicesChamberlin AssociatesJimmyHarrington-State Farm InsuranceStacey’s CafeIndia GardenCatholic Community of Pleasanton360 Web DesignsSoledad Garcia-Keller Williams Tri-Valley RealtyJB Drafting & DesignStopWaste.OrgH&RBlockTotal Computer Solutions - TCSAmeriprise Financial Services, Inc.Two Men and a Truck, Inc.Glenda’sHeartoftheHome,Inc.ABC DestinationsFoothillDECAPease Tax & Accounting Services, Inc.ReneeHuberStateFarm InsuranceSherpa Business DevelopmentDogtopia of the Tri-ValleyOlwinLandscapeDesign & Construction Inc.Amador Valley Chiropractic HealthCenterEdwardJones-AlynneZielinskiBig Valley Termite Control, Inc.Connecting Points, Inc.Chianti’s Ristorante

Membership Anniversaries

December 2011 - January 2012

During the past two months, over 100 businesses renewed their investment in the Chamber, thereby demonstrating their continued commitment to community excellence while realizing the benefits, services and representation associated with membership in Pleasanton’s leading business organization. We recommend that you look first to Chamber members for your business and consumer needs.

New Members

Business Class: Health & Wellness

Tender Loving Care Massage Therapy818 Main Street, Suite GPleasanton, CA 94566Contact: Gina MoorePhone: (925)202-8230Web Site: tenderlovingcare. massagetherapy.com

Business Class: Business Consulting

Performent Solutions4115 Blackhawk Plaza C, #100Danville, CA 94506Contact: Edward SandersPhone: (925)413-7300

Business Class: Juice & Coffee Shop

Juice & Java Express55 W. Angela StreetPleasanton, CA 94566Contact: Angela AloisePhone: (925)846-0887Email: info@juiceandjavaexpress.comWeb Site: juiceandjavaexpress.com

Business Class: Carpet, Upholstery & Floor Cleaning

Mortensen & Son6398 Dougherty Road, #33Dublin, CA 94568Contact: Doug MortensenPhone: (925)829-7777

Business Class: Web Design & Development

Your Web Programmer4847 Hopyard Road Suite 4-152Pleasanton, CA 94588Contact: Christina EdwardsPhone: (925)264-8188Web Site: yourwebprogrammer.com

Business Class: Public Transportation

Altamont Commuter Express (ACE)949 E. Channel StreetStockton, CA 95202Contact: Thomas ReevesPhone: (209)944-6220Web Site: acerail.com

Business Class: Orthopaedic Surgery

Bell Sports Medicine Institute5000 Pleasanton Avenue, Suite 200Pleasanton, CA 94566Contact: Alyce HenryPhone: (925)600-7020Email: info@bellsportmed.comWeb Site: BellSportMed.com

Business Class: International Business

Commonwealth Foreign Exchange1000 Broadway #460Oakland, CA 94607Contact: Gary ChangPhone: (510)267-2525Web Site: comfex.comEmail: garyc@comfex.com

Business Class: Dentist

Amador Dental & Orthodontic5000 Pleasanton Avenue, Suite 110Pleasanton, CA 94566Contact: Carol ThorburgPhone: (925)484-4406Email: amadordental@sbcglobal.netWeb Site: amadordental.com

Business Class: Internet Marketing

BizPop, Inc.5776 Stoneridge Mall Road, Suite 335Pleasanton, CA 94588Contact: Mandeep TaunkPhone: (925)523-3096Email: mandeep@bizpop.comWeb Site: bizpop.com

Business Class: Hair Styling Salon

Salon Terra Bella101 East Vineyard Ave., Suite 123Livermore, CA 94550Contact: Tara PiaskowskiPhone: (925)458-4946Email: info@salon-terrabella.comWeb Site: salon-terrabella.com

Business Class: Travel & Tourism

Chamber Explorations2615 190th Street, Suite 200Redondo Beach, CA 90278Contact: Kelly RossPhone: (310)372-3668Email: info@chamberexplorations.comWeb Site: chamberexplorations.com

Business Class: Coaching

Coaching By MeetaPleasanton, CA 94588Contact: Meeta VyasPhone: (925)963-0293Email: meeta@coachingbymeeta.com Web Site: coachingbymeeta.com

Business Class: Fitness Center

Curves1991 Santa Rita Road, Suite IPleasanton, CA 94566Contact: Ginger HuizarPhone: (925)600-9612Email: curvespleasanton@gmail.com

Business Class: Web Design & Development

DotComSecrets East Bay53 Longwood CourtSan Ramon, CA 94582Contact: Bob LemleyPhone: (925)989-2260Email: info@dotcomsecretseastbay.comWeb Site: DotComSecretsEastBay.com

Business Class: Professional Services

Lime Design Associates439 Montori CourtPleasanton, CA 94566Contact: Maureen CarrollPhone: (925)963-8596Email: maureen@limedesignassociates.comWeb Site: limedesignassociates.com

Business Class: Hospitals

San Ramon Regional Medical Center6001 Norris Canyon RoadSan Ramon, CA 94583Contact: Sandra RyanPhone: (925)275-9200Email: Ask.SRRMC@tenethealth.comWeb Site: OurSanRamonHospital.com

Business Class: Technology & Internet

Venture Telecom, LLC4900 Hopyard Road, Suite 100Pleasanton, CA 94588Contact: Elaine EigenmannPhone: (925)400-6312Email: eeigenmann@venturetelecom.comWeb Site: venturetelecom.com

Business Class: Restaurant/Wine Bar

Grape Times Wine Bar and Bistro4469 Railroad Ave.Pleasanton, CA 94566Contact: Donna FlavettaPhone: (925)461-9463Email: drink@grapetimeswinebar.comWeb Site: grapetimeswinebar.com

Business Class: Manufacturers Rep

Duman Associates7567 Olive DrivePleasanton, CA 94588Contact: Les DumanPhone: (925)426-6808Email: sales@dumanassociates.comWeb Site: dumanassociates.com

Business Class: Party Rentals

Pleasanton Game Truck4365 Evelyn CourtPleasanton, CA 94588Contact: Stuart SmithPhone: (925)998-0734Email:stuart.smith@gametruck.netWeb Site: gametruckparty.com/Pleasanton

We’ve all heard that ‘time’ is the cur-rency of the new millennium. In today’s dynamic, technologically driven busi-ness environment, accessing informa-tion and resources quickly can mean the difference between success and failure. “That’s why the Pleasanton Chamber of Commerce has added “Tools for Business Success” to its website says April Mitchell, Chamber Board chairman. “Tools for Business Success com-bines local, state, federal and best-of-the-web resources to help businesses start and grow,” says Mitchell. Existing businesses can find manyresources to improve and grow their

business. There are many tools for employers, including ergonomic and wellness tools, hiring tools, links to safety resources, a free employee hand-book template, and more. There is an employee email tool that lets you send links to helpful resources or required government forms to your employees. Looking for help with governmentrequirements? Tools for Business Success includes many government requirements for new and existing busi-nesses. There are tools to select a busi-ness entity and links with all the forms to create the business entity. There are links to local training opportunities to improve

Chamber provides resources to succeed in business

March 2012 Pleasanton Chamber of Commerce I Business Connect ion 7

The Ray Morgan Company is a California-based organization that has been helping businesses create and manage documents for over 50 years. The Pleasanton branch is the 16th location and will be the first of three offices in the Bay Area. RMC has a long history supporting clients’ with their desktop printer fleet management, fax server integra-

tion, electronic document records management and multifunctional connected copier needs. For over 30 years, RMC has been a provider of Canon imag-ing technology. Today, they are the largest single-line dealer for Canon in the Western United States. Thecornerstone of their success is the focus on customer support and customized acquisition programs.

The relationship typically begins with a Free Document Technology Assessment. Understanding whereand how documents are processed gives RMC the ability to recom-mend ways to increase document access and decrease document cost. Ray Morgan Company Pleasanton Branch Office is located at 7042 Commerce Circle, Pleasanton, (925) 400-4100, www. raymorgan.com.

It’s not too late to sign up for these unique trips!  

HIGHLIGHTS: •Full‐day tour of Florence • Full‐day tour of Siena and San Gimignano • Montecatini • Lucca • Pisa • Campo dei Miracoli • Cinque Terre • Chianti Region • Piazza del Campo  

INCLUSIONS: Round trip airfare from SFO • Baggage handling at the airport • Services of a professional tour manager throughout the program • 7 nights First Class Hotel accommodations • Daily breakfasts and din‐ners • Deluxe air‐conditioned motor coach transportation for all transfers. 

PRICE: Starting at $2,599 per person double occupancy 

For brochures, itineraries and forms, visit www.pleasanton.org For more details contact Kate D’Or – kate@pleasanton.org or 925‐846‐5858 ext. 203 

Tuscany ‒ Birthplace of the Italian Renaissance Oct. 31‐Nov. 8 

Cuba̶A once in a lifetime travel opportunity June 28‐July 7 

HIGHLIGHTS: • Old Havana • Cathedral de la Havana • Museo Fine Arts • Pinar Del Rio Vinales • Prehistoric Painted Caves • Cienfuegos •Jagua Castle •Trinidad • Sugar Mill Valley • Partagas Cigar Factory • Bay of Pigs Mu‐seum • Hemingway’s Farm – Fina La Vigia • Cojimar Fishing Village 

INCLUSIONS: Round trip airfare from SFO • Air departure taxes • Cuban Travel Visa • Cuban Health Insur‐ance (mandatory) • 8 nights First Class Hotel Accommodations • 19 Meals • Interactions & Admissions per Itinerary • Professional Cuban Bilingual Host/Guide • Hotel & Airport Transfers and Baggage Handling • Transportation by deluxe air‐conditioned motor coach 

PRICE: Starting at $3,899 per person double occupancy 

Ribbon Cut t ings #

Castlewood Country Club Meet, Play, Relax, Return...

Summer Introductory Memberships are back. New membership options

now available. ***OPEN HOUSE******OPEN HOUSE***

Saturday, April 14 * 1:00 p.m. - 3:00 p.m.REGISTER TODAY! Contact Jami Rodriguez,

Membership Director, (925) 485-2239 or jrodriguez@castlewoodcc.org

The Tradeshow is a great plat-form for members to showcase their goods and services and inter-act with new customers. Over 25 local businesses will be on dis-play to showcase their services to hundreds of potential customers. Don’t miss the opportunity to gain exposure, make business connections and promote your business in a cost-effective way with your table-top display at the Business Tradeshow. Exhibitspace is limited and will sell-out. “The Pleasanton Chamber is one of the better and most active cham-bers in the Tri-Valley. It’s impor-tant to us to keep our brand and message in front of potential cli-ents and the Business Tradeshows allow us to build business contacts. You never know which handshake

will make the difference in your business growth.” —Ron White, Owner of Sign A Rama Tri-Valley. This opportunity happens twice times a year in the spring and fall at various locations. The first Tradeshow will take place April 11 from 5 p.m. to 7 p.m. at the Pleasanton Marriott. Sign-up for the Tradeshow package and receive 20% OFF! - April 11 & November 14 Business Tradeshows for ONLY $312.Single Exhibit Space is $195members, $395 non-members. Exhibitspaceincludestable,skirt-ing, electricity and two employee passes to the tradeshow. Register online at www.pleas-anton.org or for more information call the chamber offices (925) 846-5858 ext. 201.

Popular Business Tradeshows return

Now more than ever is the time to take advantage of the Chamber to help grow

your business. Visit www.pleasanton.org or call 925-846-5858 for an appointment.

Business Connection

8 Pleasanton Chamber of Commerce I Business Connect ion March 2012

Ribbon Cut t ings # Creat ing new jobs, s t ronger economy

The Northwestern Mutual has consistently focused on one ambition: to do the right thing for the people who put their trust in them. They are a 154-year-old mutual company serving the insurance and investment needs of more than three million clients. During their long history, they have protected their clients and paid life insurance dividends every year since 1872. They are the nation’s largest direct provider of individual life insurance — ranking 112 on the FORTUNE500with$180billioninassets.Whenyou’relookingforhelpinmanagingyourfinancialriskandachievingfinancialsecurity,theyareastrongcompany.Learnmoreaboutthem at www.pleasanton.nmfn.com.

Pleasantans tanning salon has been in business for 18+ years, and Angela Breitenbach has owned for the last 3 years. They have recently gone through many renovations, which include the addition of newer, high performance tanning equipment, a wide arrange of lotions and swimwear, as well as sunless tanning options. They strive to constantly improve their salon experience and offer a com-fortable environment for their clients. Pleasantans is a one stop shop for all your vacation needs. Pleasantans, 4625 First Street, Suite 150, Pleasanton, (925) 846-8267, www. pleasantans.com.

AJ Amstrup State Farm Insurance Agency celebrated the grand opening of his office at a ribbon cutting ceremony held recently. AJ Amstrup is a third generation State Farm Agent who offers completefinancialprotectionforyourautos,home,life,andhealth.Heisalsodedicatedtohelp-ing his community with investment and banking services while providing an outstanding customer service experience. AJ would love to help you with your needs and welcomes any questions or calls to (925) 225-0550. You can also visit his website at www.agentamstrup.com.

Venture Telecom provides business class telephone service utilizing voice over IP technology that allows them to give businesses pricing and functionality that is superior to AT&T. Their phone service will allow your company to reduce operational costs and expenses by giving you a predictable monthly flat rate for local and long distance calls. Their phone service also includes many other enhanced features such as: auto attendant, call forwarding to cellphones when out oftheoffice,voicemailtoemailandmanyotherusefulfeatures.ElaineEigenmann,(925)400-6312, www.venturetelecom.com

Salon Terra Bella is a full service hair salon located at the gateway to the Pleasanton-Livermore wine country. They are a Bumble & Bumble exclusive retailer and specializein Goldwell Color Line and Hair Extension specialization — NXS, Cinderella Hair, HairAddictions. They also offer wedding and special events services. All new clients receive 20% offandcheckouttheirwebsiteorFacebookformonthlyspecials.SalonTerraBella,101EastVineyardAvenue—Suite123,Livermore,(925)485-4946,www.salon-terrabella.com.

Follow the Pleasanton Chamber on

Grape Times Wine Bar & Bistro is a place for the relaxed, easy going, and harmonious mem-bers of the Pleasanton and surrounding communities. Their goal is to provide a new favorite establishment, whether you’re relaxing with friends and colleagues or pursuing a romantic evening. “Grape Times” combines wonderful style and genuine hospitality to create a truly unique experience. They are supporting Livermore Valley vintners and teaming with localbusinesses tobringyou the finestnatural tasting lunchandbistro treats. (925)461-WINE,www.grapetimeswinebar.com.