strategic - cade & associates video 101 brochure.pdffrom a “do-it-yourself” concept to a...

2
Presented by Video That Builds Brands & Inspires Audiences Presented by CADE1.COM | (850) 385-0300 or call (850) 385-0300. Get Started Today! www.Cade1.com/Video101 How Does Video101 Work? We’re Dedicated To Your Success! Whether you’re just getting started with video marketing or at the top of your game, you’ll have a dedicated team of experts at your fingertips at an affordable price. Captivate and engage your audience with branded video that tells your story, your way. Pick A Video Package We Strategize, Plan, Shoot & Edit Your Video Watch Your Business Grow CREATIVE INNOVATIVE STRATEGIC PROFITABLE It’s all about Strategy. packages Video Your Path to Affordable & Stunning Video Video Marketing Strategy – Venturing into the world of video marketing is exciting – a potential game changer that can capture your target audience’s attention, make you more visible in searches and convert prospects into more sales. The first step is to establish a video marketing strategy. With over 24 years’ experience, our marketing team will immerse themselves in your business to discover what, why, and how you do what you do. Video Content Strategy – Don’t get lost in the sea of media advertising! Our in-depth research leads to a content plan designed to connect with and guide your target audience to the next stage in their journey with you. This is where your video content strategy comes in. We first map out your message and then produce an attractive and effective video tailored to your audience. Market Research Market Strategy Contact Strategy Plan Best Results Video

Upload: others

Post on 12-Jul-2020

1 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: STRATEGIC - Cade & Associates Video 101 Brochure.pdfFrom a “do-it-yourself” concept to a full production crew, we deliver affordable and professional video solutions for any company

Presented byVideo That Builds Brands & Inspires Audiences

Presented by

CADE1.COM | (850) 385-0300

or call (850) 385-0300.

Get Started Today!www.Cade1.com/Video101How Does Video101 Work?

We’re Dedicated To Your Success! Whether you’re just getting started with video marketing or at the top of your game, you’ll have a dedicated team of experts at your fingertips at an affordable price. Captivate and engage your audience with branded video that tells your story, your way.

1Pick A

Video Package

2We Strategize, Plan, Shoot &

Edit Your Video

3Watch Your

Business Grow

CREATIVE

INNOVATIVE

STRATEGIC

PROFITABLE

It’s all about Strategy.

packagesVideo 101

101

Your Path to Affordable & Stunning Video

Video Marketing Strategy – Venturing into the world of video marketing is exciting – a potential game changer that can capture your target audience’s attention, make you more visible in searches and convert prospects into more sales. The first step is to establish a video marketing strategy. With over 24 years’ experience, our marketing team will immerse themselves in your business to discover what, why, and how you do what you do.

Video Content Strategy – Don’t get lost in the sea of media advertising! Our in-depth research leads to a content plan designed to connect with and guide your

target audience to the next stage in their journey with you. This is where your video content strategy comes in. We first map out your message and then produce an attractive and effective video tailored to your audience.

Market ResearchMarket StrategyContact StrategyPlan Best Results

Video

Page 2: STRATEGIC - Cade & Associates Video 101 Brochure.pdfFrom a “do-it-yourself” concept to a full production crew, we deliver affordable and professional video solutions for any company

Is Your Company Missing the Video Revolution? Finding it Difficult to Express Yourself to Your Customers? Looking for Professional Videos for Your Company?

Want Something more for Your Video?

Every business needs videos. They inspire your customers to take action. From building your brand, marketing a service or product, or making the best first impression possible, Video101 gives you the professional videos needed to tell your story and grow your business.

Working together, we develop a method for telling your company’s story in a way that creates emotional appeal while sharing what separates you from a sea of competitors. It’s like having your own in-house video production team with the reliability and flexibility that you want, without the expensive price tag.

From a “do-it-yourself” concept to a full production crew, we deliver affordable and professional video solutions for any company. This will engage your customers, build your brand and generate more leads while growing your business at the same time.

Package B Package DPackage A

Get Started Today! Call (850) 385-0300 or visit www.cade1.com/Video101

If you answered “YES” to any of the above, we have the perfect solution for you – Video101 Packages.

PACKAGE A – “Do-It-Yourself” Video

This powerful and affordable video package will engage your customers with a personal touch. Using your own camera, like a cellphone or small video camera (small camera package is also available for rent), you will record HD footage for a short video of your design. Such as instructional video, completed project profile or some new service or promotion you are offering. Once filmed, simply upload your raw video to our online storage and fill out our production form describing the content. That’s when we get to work! Our video production team will create a fully edited and beautiful video. You’ll love how easy the process is but most of all the results.

PACKAGE B – Customer Testimonial Video

A testimonial video captures your customers’ satisfaction and creates a relatable narrative that attracts future customers to your business.

Our marketing team will identify the right product or service for your business to highlight. We will identify customers who are good candidates to speak on camera, and create a production schedule: a one-day shoot selecting a date and location for the testimonial and supporting footage. Finally, we will edit the footage to create a cohesive narrative that tells an authentic positive-brand story.

Are you worried about putting your most treasured customers on the spot? Don’t be. The pressure is on us, not your customers. It’s our job to research their journey, make them feel comfortable, and guide the conversation in the right direction in order to capture meaningful responses.

PACKAGE D – Company Profile Video

Tell your story and publish it across every channel, on every device. With a company profile video, you will amp up customer engagement and align all of your teams around your company’s purpose and goals in a fresh, new way. In this package, we begin with deep research to understand you and your and target audience so we can help you communicate your story in the most engaging and effective method possible. We want to create something that you can be proud of while inspiring your target audience to take action. Once our strategy is determined, we will then create an outline and production schedule for the project. Then our production team gets to work to capture the footage needed to effectively tell your brand’s story. After that, our post production team carefully edits and brings your video to life, ensuring that it’s consistent with the personality and spirit of your company.

Video Packages101Videopackages

101Package C

Customer Testimonial

$3,960Company

Profile Video

$8,920Add’l Videos: $540

Do-It-Yourself

$600Company

Commercial

$5,240

PACKAGE C – Company Commercial Video

Whether for TV, social media, or website advertising, a powerful video commercial engages your current and potential customers better than any other form of advertising.

Our marketing team will create an effective message for your company and produce a storyboard example for you before production. Once you are happy with the concept, we will shoot and produce a spot that works across all platforms and showcases your company’s appeal to both existing and future customers.

1 No costs are included for travel, props, wardrobe, location or talent. 2 Client to supply company logo/artwork in a digital format.

3 Additional charge for stock photos or stock video (if needed). 4 Additional music tracks can be purchased (if needed).

We can add production equipment such as additional cameras, a teleprompter, drones, jib or Steadicam. If you need additional length, more interviews, special animation effects, a green/white screen backdrop, or time-lapse footage, we will customize a proposal for you.

AN AFFORDABLE SOLUTION FOR CREATING

HIGH-IMPACT VIDEOS.

YOUR EDGE OVER THE COMPETITION

Video Length 1-2 Minutes 2-3 Minutes 15-60 Seconds 3-5 Minutes

Script Development - ✓ ✓ ✓

Creative Story Board - - ✓ ✓

Casting for Talent1 - - - -

Props and Wardrobe1 - - - -

Max # of Days/Hours to film - 1 day (8 hours) 2 days (16 hours) 3 days (24 hours)

Max # of Locations to film - 1 up to 2 up to 4

Max # of Interviews to film - up to 2 up to 4 up to 6

Camera Operator & Equipment Available, not incl. ✓ ✓ ✓

Audio Operator & Equipment Available, not incl. ✓ ✓ ✓

Lighting Equipment Available, not incl. ✓ ✓ ✓

Editing (with 2 rounds of changes) ✓ ✓ ✓ ✓

Graphics Package2 (Opening/Closing/Name Bars) ✓ ✓ ✓ ✓

Royalty-free Stock Photos & Videos3 - - - -

Royalty-free Stock Music4 1 track up to 3 tracks up to 3 tracks up to 5 tracks

Professional Voice Over (1 person) - ✓ ✓ ✓

Color Correction Process ✓ ✓ ✓ ✓

Sound Design & Balancing ✓ ✓ ✓ ✓

Final Renders for Download ✓ ✓ ✓ ✓