10 | April – May 2011 | www.insitenewspaper.co.nz

Special reportStaying ahead of our ageing population: direction, connection and challenges

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The openingSir Michael Hill will open the conference. The retail jewellery magnate tells how he discovered the drive and motivation that got him to where he is today. Pulling no punches, he shares many of his secrets – personal motivation, strategies for personal growth, the philosophy behind his retailing success, and much more. The man who once dreamed of being a concert violinist has used his achievements in business to help establish the enormously successful Michael Hill International Violin Competition for young violinists, held in New Zealand every two years.

Dealing wiTh DifficulT peopleWhether your terminology is ‘challenging’ or ‘difficult’ the processes and strategies will be discussed in this post-lunch Wednesday panel session. A Bupa HR lawyer, Lynne Abercrombie from Metlifecare, Northbridge Village’s Heather Dixon, and Penny Cooper from Covenant Trustees will apply their varied and considerable talents to some vexing scenarios. There will be four case study areas: residents and abuse; staff member and resident; staff member; and family members. Delegates will workshop through this dynamic session.

Yes, whaT Do women wanT?Former Young Businesswoman of the Year and Young Australian of the Year (NSW) Amanda Stevens is a highly successful entrepreneur and widely recognised as a global authority on marketing to women. She is the author of four books: SheMarketing: The Science of Marketing to Women, SheSelling: The Psychology of Selling to Women, High Heeled Steps to Success, and You & Improved.

Her international marketing, research and PR firm Splash Consulting Group works with businesses large and small to assist them with harnessing the growing influence of the female consumer dollar. Stevens blends the latest research, case studies and gender science to provide powerful sales and marketing insights for audiences. She is a speaker who has the ‘special’ talent to be entertaining, fascinating and genuinely informative. Her insights will be a revelation to many.

As the decision whether to live in a retirement village tends to be made by women, this session will be very relevant for delegates!

aT The enD of 90 minuTesRicki Herbert, All Whites coach and New Zealand soccer icon, will address delegates before John Collyns wraps up the conference.

Herbert appeared 84 times for the All Whites as a player, including World Cup finals appearances in Spain, 1982. From 2001 to 2005, Herbert’s role as director of technical development was to develop a national team structure and a technical programme leading up to World Cup tournaments at appropriate age groups.

Since becoming the national coach, Herbert has raised the All Whites from 156th to 54th in the world. He won the 2011 Coach of the Year Halberg Award.

Herbert has the ability to succeed on the field as well as in administration, organisational strategy, and as a ‘hands on’ coach. His perspective will be unique and inspirational.

Reviewing The acTDiana Crossan has been the retirement commissioner since February 2003. She came to the role after working extensively in the private, public and not-for-profit sectors. As well as being the (part-time) retirement commissioner, Crossan is on several boards in the private, public and community sectors.

The Retirement Commissioner has a function under the Retirement Villages Act 2003 to monitor the effects of the Act and has put in place a five-year monitoring plan where each year a different group of stakeholders is reviewed - statutory supervisors, owner/operators, residents, intending residents and the disputes panel process.

In 2009 the monitoring project focused on how operators perceive the effectiveness of the Retirement Villages Act 2003, any compliance issues, and the challenges faced by operators under the Act. In 2008 the roles and functions of statutory supervisors under the Act were examined.

This year’s project will focus on residents’ perception of the effectiveness of the Act. The report findings are due in Ma, and Crossan will reveal many of the findings to delegates.

The Retirement Commission is an independent crown entity that helps New Zealanders prepare financially for retirement through education, information and promotion.

Zinzan cunningham »

The place and time: 12–16 June, langham hotel, auckland.The mc: The mc of the conference is Jeremy corbett, a man synonymous with comedy and breakfast radio. corbett, who recently hosted Deal or no Deal on Tv3, is as funny as a fight and promises to add spice, laughs and a new perspective to the Rva conference.

– rVa annual conference 2011

www.insitenewspaper.co.nz | April – May 2011 | 11

Cam Ansell, Grant Thornton director of retirement living and aged-care services, will be running this session. Ansell will

be familiar to many delegates, in particular those also involved with aged-care. Ansell was at the 2010 NZACA conference to present details of the landmark GT Review. Ansell is back in New Zealand to give details about the RVA Retirement Living Survey. Ansell will explore the current state of the market, and also contrast the changing expectations of future generations of consumers. In doing so, investors, operators and residents can help to unlock the true opportunity of an influential sector.

a summaRY oveRview of The Rva (aus) ReTiRemenT living suRveY

On average, residents are entering retirement »living older than we expected; they are staying for shorter periods of time and are increasingly demanding assistance with their care needs. At the same time, their range of life interests and discerning characters demand more privacy, living space and a greater breadth of services and social activities.The survey results confirm that the reputation »and affordability of the village remain the two highest ranking resident priorities. While the design, services and condition of the village are key considerations, most prospective residents will visit a number of villages before choosing a new home and word of mouth remains one of the strongest sources of referral.Over 70 per cent of operators surveyed »considered that the provision of on-site care services was a critical priority for the majority of residents and more than three-quarters believed there was scope to provide greater levels of care support in their village. The over-regulation of aged-care services was considered to be the major hurdle in meeting this critical priority.

The ‘Loan Licence’ contracting model remains »the most widely used in Australian retirement villages. However, as baby boomers have a diversity of preferences in relation to ownership status, risk adversity and expectations for payment flexibility, the sector needs to be responsive by providing contract options that meet these priorities, rather than assuming that consumers will accept the operators’ preferred models.The survey confirmed that villages with »residential aged-care services have older residents who have a shorter length of stay than villages without nursing homes or hostels. These also tend to attract residents from a wider catchment area and enjoy higher occupancy at both villages and residential care facilities. While most operators acknowledged a significant »flow-on effect from the slump in the property markets, almost three-quarters believed the sector was recovering and that sales were improving. Our consultations revealed a low level of »understanding of the advantages of retirement living among baby boomers. Innovation in marketing will be paramount in shaping the perceptions for future generations of consumers and this might present an opportunity for the sector to engage in a promotional strategy to demonstrate the considerable benefits associated with retirement living. The reforms currently anticipated in the aged »care sector are likely to have a dramatic impact on retirement living in Australia. A move toward a less regulated operating environment and greater flexibility in service delivery and user payments will provide an opportunity to greatly enhance the offerings available within retirement villages. The industry will need to adapt and capitalise on research-based information to plan for the future. >>

originally an economics lecturer, Professor hans Becker was faced with some soul-searching when he was asked “more or less by coincidence” to take on the chair of netherlands not-for-profit provider of housing, home-care, nursing and treatment, the humanitas Foundation.

“the fact that my 80-year-old father referred to my new core business – old people’s nursing homes – as misery islands, and at first even refused to take a look, did unsettle me,” writes Becker in his book, the art of living in old age.

“indeed,” continues Becker, “the reality turned out to be worse than my father’s most pessimistic assessment.” since that time, Becker has been dedicated to the evolution of care.

humanitas has built 15 apartments for life complexes, with an average of 200 apartments in each and a total of some 1700 apartments housing 2500 people. it has 2500 employees, more than 1000 volunteers and an annual turn-over of $196 million.

the humanitas philosophy consists of four basic values: autonomy (be the boss of your own life). “anyone whose

brains are still functioning can decide for themselves what is important, even if it implies matters which are not commonly condoned.”

use it or lose it: “once the basic functions – walking, making a cup of tea, keeping the finances in order, mending clothes, cooking – cease, these abilities will, before long, vanish in thin air.”

the yes-culture: “that means that all concerned – management, employees, relatives, clients, volunteer workers – will have a positive attitude towards any request concerning the wish to be in control, active participation or even funny ideas, questions or demands. if the request can not be met forthright, a dialogue will be started with the requesting client.”

the extended family approach: “People should regard themselves as one big family, and not as ‘them’, the handicapped, dying patients who have little awareness and few abilities; and ‘us’, the altruistic, white-coated professionals who after a few years of study think they know everything much better than ‘them’.

humanitas has not built a nursing home for many years and has demolished some that were sitting empty, as older people choose to move into ‘age proof’ apartments for life.

“living arrangements, as a total living concept, do not only contribute to the individual aspect of happiness, but also to the communal aspect – the sense of ‘belonging’. you need sufficient space for this, a space which is created by the indoor village square.”

Professor hans Becker, sponsored by the oceania group, will present on tuesday morning.

Living with retirement livingin January 2011, grant thornton australia limited, in conjunction with the rVa australia, released the first report into retirement living and the australian industry’s trends and prospects. details will be given and questions answered in a tuesday afternoon session.

The National Bank of New Zealand, part of ANZ National Bank Limited.

Your dedicated sponsor for years and years and years.

NAT10163

We’re proud to be sponsoring the Retirement Villages Association conference for the thirteenth year in a row. Having worked so closely with your industry for many years, we understand how access to knowledge and expertise can make all the difference. Whether you are in it for profit or not-for-profit, you don’t need to wait until the conference to talk to us about your plans. If you currently have a retirement village, are planning new stages or considering a new village altogether, give one of our healthcare relationship managers a call today to discuss how we can help.

Auckland: Richard Hinchliffe - Director, Healthcare (09) 252 2952. Reuban Dalzell (09) 252 3095. Gwenda Phillips (09) 252 3081 Wellington: Rob Snaddon (04) 436 6691 Christchurch: Brent Crisp (03) 368 2414

No island of miseries

12 | April – May 2011 | www.insitenewspaper.co.nz

Sunday 12 June

3.00–7.00pm registration desk opens.

6.30pm informal drinks at the sPe Bar, langham hotel.

8.00pm evening at leisure.

Monday 13 June

6.00am exhibition build-up, exhibitors pack in from midday.

7.30am registration desk opens; closes after buses depart. golfers gather in the langham foyer.

2.00pm registration desk opens, closes about 7.00pm.

6.00pm delegates and exhibitors gather in the trade show area.

6.10pmmc Jeremy corbett calls order and the mayor of auckland, len Brown, welcomes delegates to auckland, followed by the trade me Property Welcome cocktail Party in the trade exhibition area.

7.30pmcocktail party concludes; those taking part adjourn to the sPe Bar for a pub quiz. Jeremy corbett to mc.

tueSday 14 June

6.45am morning walkers meet in the langham foyer; guide organised by the hotel.

8.30amconference welcome – norah Barlow, President rVa, will present an overview of trends, threats and opportunities in the industry and then introduce …

8.40am sir michael hill opens conference.

9.40am Professor hans Becker, ceo humanitas Foundation, rotterdam.

10.30am morning tea.

11.00am richard hinchliffe, director, healthcare, the national Bank.

11.10am australian industry speaker (to be confirmed).

11.50am

10 x 5-minute appointments for delegates with trade show exhibitors, plus a couple of minutes to allow delegates to move between stands. the rVa will arrange this in conjunction with exhibitors and delegates will have their schedules in the conference packs. note – numbered appointments. mc to call time between each appointment.

12.45pm lunch in the trade show area.

1.30 pm cameron Bagrie, chief economist, the national Bank

2.35pm diana crossan, retirement commissioner.

3.10pm afternoon tea.

3.35pm

2011 manager of the year award – the finalists speak. What’s made these finalists the top in the business? there’re going to be some healthy ideas you can use when you get back home – don’t miss this session! the award is sponsored by insite magazine.

4.00pm cam ansell, national director retirement living and aged care services, grant thornton australia.

4.45pm rVa annual general meeting.

5.15pm conference closes for the day.

7.00pm cocktail party and gala dinner. everyone gathers in trade show area, drinks and canapés served.

7.30pm entry to the dinner starts, plated entrée at tables.

8.30pm the sound Workshop plays until midnight.

Staying ahead of our ageing population: direction, connection and challenges

WedneSday 15 June – ManagerS’ day

6.45am Walkers meet in the langham foyer, guide organised by the hotel.

9.00am amanda stevens – ‘What women want’.

9.45am matthew henry, goldman sachs.

10.30am morning tea.

11.00am ‘after the earthquake’ – Jeremy corbett interviews operators and insurers.

12.30pm lunch in the trade show area.

1.30pm ‘dealing with difficult people’ panel.

2.30pm speaker to be confirmed.

3.00pmPaul Ford, communications and community, trade me – to be confirmed.

3.40pmlinda Kensington, gm nightingale group – overview of the health checks, followed by prize draws with exhibitors and sponsors.

3.55pm ricki herbert, national coach, all Whites football team and winner of the 2011 coach of the year halberg award.

4.45pm John collyns to wrap up.

4.50pm conference closes.

5.15pm complimentary bus to the airport for delegates.

thurSday 16 June

hans Becker masterclass organised by Xperimental events (singapore).

12–16 June, 2011 langhaM hotel, aucKland

retireMent VillageS aSSociation annual conference 2011

AustcoStand # 30Austco is the premier supplier of emergency call and nurse call systems in New Zealand. We welcome you to our booth, where you will see the latest in call and alarm integration technologies.Contact: Allan HornerPhone: 09 271 3712Website: www.austco.com

CareerforceStand # 20Careerforce supports education and skill development in the health and disability sector. As an industry training organisation we have three roles: supporting training, designing qualifications and providing leadership. In response to feedback we have revised Foundations Skills (launch July 2011) and Core competencies (launch announced shortly)Contact: Andrew SaundersPhone: O3 374 1309Email: andrew.saunders@careerforce.org.nzWebsite: www.careerforce.org.nz

RVA ANNUAL CONFERENCE 2011 EXHIBITOR DIRECTORY

The National BankPlatinum sponsorThe National Bank has sponsored the RVA conference for the past thirteen years. We have specialist healthcare Relationship Managers with a deep understanding and knowledge of the aged care sector. Speak to one of our representatives about your needs and aspirations today.

Contact: Richard Hinchliffe, Director, Healthcare, The National Bank Phone: 09 252 2952Email: richard.hinchliffe@nbnz.co.nzWebsite: www.nationalbank.co.nz

Other exhibitors: ODL, Independent Fisheries, Electrolux Professional, JLT , EBOS Healthcare, Alliance Catering (Spotless ), Covenant Trustees, EDC Limited, Invacare, Ranadi Telecommunications Ltd, VCARE, SCA-Tena, Careerforce, Programmed Property Services, Bay Audiology, Wattyl NZ Ltd, Southern Hospitality, USL Medical, ELS, Austco Communications Ltd, Trade Me, Materialised, Medical House, Kovacs design Furniture, Martin, Douglas Pharmecuticals

Special report – rVa annual conference 2011