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STAT Business Intelligence Corp.

The preferred go-to-market solutions partner for global technology companies

About Us STAT BI Corp was established in 2008, started initially as a B2B & Tech-nology marketing database compiling company. As our business evolved we added hundreds of clients, with growing marketing needs. To meet our client expectations, we welcomed experienced marketers to our team; adding further services to our business. By 2011 STAT BI Corp became an end-to-end marketing solutions company with a wide range of marketing solutions: • Marketing Database • Key Account Profiling • Content Marketing / Whitepaper Syndication • Lead Generation • Appointment Setting STAT BI CORP – A better way to go to market From established industry titans to the innovative start-ups disturbing the status quo, Technology leaders come to STAT BI CORP for the best in performance-based account intelligence, lead generation and ap-pointment setting. Our team of highly skilled and experienced sales professionals provides the customized, scalable, real-time support that sales and marketing teams need to crack open new markets, land pri-ority accounts, and unearth the most viable opportunities. We don’t just claim to be the best at what we do; We prove it!

Marketing Database

Your contact database is one of your most valuable assets. It is the launch point for all your sales and marketing communications. If your information is out-of-date (a very real possibility in to-day’s ever-changing market) or incomplete, you could be wasting marketing dollars and missing out on conversations with the people who can drive your business. Online databases and list vendors are rarely a reliable source for accurate, real-time information. Their information is often an aged, point-in-time snapshot of what a company looked like on a particular day. We believe in live-validating everything - by phone. You need to know what your target companies look like today, and you need to be able to ferret out the people you really need to talk to based on their real-world responsibilities, not just the titles on their business cards. We’ll proactively find you “the person in charge” or the IT leader “responsible” so you can talk to the people most in-line with your solutions. What It Is? How It Works? Live phone validation to ensure fresh, accurate contacts for your sales and marketing teams. The process is simple: You identify your targets: You can provide us with an existing list or tell us which markets or companies you want to reach. Each Contact Validation engagement is customized to your specif-ic sales and marketing needs. We do the heavy lifting: Our dedicated team of experienced sales professionals live-validates contact information by phone. On average, each of our Market Research Specialists (MRS) makes 175+ calls per day. Combine that volume with our unrivaled database of nearly 40 million con-tacts across more than 5 Million companies and public sector organizations across the globe; and you’ve got an unbeatable solution. You get the contacts you need to grow your business: We not only find the “needle in a hay-stack” contacts you want, we can segment the data by vertical markets, titles, or company size. Most importantly, we even do the mining to find contacts by functional responsibility. Our Contact Validation process ensures that you are not only validating existing contacts on an ongoing basis, but also proactively uncovering new contacts. We make sure that you know when someone has been promoted, left the company, or taken on an expanded role. Why It Matters All programs and campaigns are exponentially more successful when directed at the right

people. Give your team the most up-to-date list of confirmed, vetted IT and line of business decision

makers. Increase sales productivity by ensuring that your team is always pursuing the right contacts. Maximize your return on high-touch, high-value direct mail campaigns and in-person events. Avoid wasting marketing dollars chasing out-of-date contacts.

Key Account Profiling (KAP)

The details matter when your team needs to navigate large organizations, working to sell "far, deep and wide." STAT BI CORP Key Account Profiling (KAP) provide a detailed, strategic snapshot of the companies that matter to your business by drilling down into the critical sales intelligence you need to quickly assess and strategize a plan of attack for individual accounts. What sets STAT BI CORP KAPs apart? FRESHNESS: Because STAT BI CORP makes such a high volume of outbound calls, the hallmark of

the STAT BI CORP database is accuracy. All KAP details are live validated via phone calls. STRAIGHTFORWARD & SIMPLE TO USE: its unmatched insight for strategic account planning –

without a lot of “filler.” CRM FRIENDLY: Every KAP includes a .csv file for all the contacts to easily synch with your CRM/

marketing automation systems. What It Is? How It Works? Built upon foundational sales intelligence gathered from our daily contact with important players in IT and key lines of business, STAT BI CORP KAP answer the critical "who," "what", "where" and “when” questions. Every account is current and actionable and will fuel inside sales outreach, guide field sales initiatives and facilitate collaboration between the inside and outside teams. Each date–stamped STAT BI CORP KAP is refreshed quarterly and includes: Corporate structure Current technology infrastructure, data center environment, Install base Technology License Ten-

ure, Install Base User Counts Divisional hierarchies and profiles Recent news and links of note Financial information (for public companies) Who is Using STAT BI CORP KAP? INSIDE SALES Speed calling campaigns with account insight and access to the freshest contacts. OUTSIDE SALES Streamline account planning cycles with critical information to navigate depart-

ments, divisions and decision makers in target accounts. MARKETING Run better-targeted marketing campaigns with valid, verified contacts. CHANNEL Promote higher-quality engagement with channel partners with detailed intelligence

about shared customers and target accounts. ACCOUNT MANAGEMENT Streamline sales and account management collaboration efforts to

grow current customers.

Content Marketing & Whitepaper Syndication

Got content? STAT BI Corp has extensive experience in leveraging content for clients to deliver the leads you need at a cost that you want to pay. Prospects looking for solutions to their business problems begin their buying cycle by searching for trusted opinions and sources to validate their decisions. Access to whitepapers and industry press is the most helpful at this time in the buying cycle. According to industry studies, more than 90% of technology buyers consult a white paper or case study before contacting a vendor regarding a purchase. B2B Content Marketing or Content Syndication can be one of the most cost-effective ways to lev-erage your investment in white papers, Webcasts, case studies, analyst reports by making those documents instantly accessible to millions of technology buyers searching for information related to your category or the business problem that your product solves. The internet space is now cluttered with thousands of technology websites and networks that will post your content for a fee but it can be a time consuming and thankless exercise to determine which websites will match the right audience profile with your content. Your advertising dollars aren’t worth much if the leads you generate are outside of your target audience. Protect your marketing budget with STAT BI Corp’s pay-per-lead b2b content marketing services Your “Pay-Per-Lead” campaign will be delivered using a combination of online and offline tech-niques that our teams have mastered over the past 7 years. What It Is? How it works? Custom Data: Our database & KAP expertise allows us to segment your target audience, for the

fullest of your requirement (i.e.: decision makers for your service/solution offerings). Telemarketing Practice: Our 350+ strong telemarketing team with experience in campaign de-

sign, setup and execution; reaches out to your target audience for an introductory call about your service/solution; and thus generate customers who are fervent to know more about your offerings.

Content Delivery: Customers who has shown positive interest towards your product/service offerings are delivered with Content/Marketing Collateral via email; for better understanding of your service/solutions.

Why It Matters? ○ Cut down your Content Syndication expenses by 67%. ○ Increase content to lead conversion ratio 12 times. ○ Telemarketing practice creates awareness of your service/solutions, in your target market.

Lead Generation

Generating high quality leads that are embraced by sales teams is an art form. We have been honing our B2B lead generation craft for nearly 6 years and have worked through boom times, tough times and everything in between. There are some critical success factors in the development of a quality lead generation campaign. Haste begets waste, so we take the time to really understand the business objectives, previous cus-tomer lead generation experiences and any pressures that are in play. We have developed and executed hundreds and hundreds of B2B lead generation campaigns and we would like to share some tips for generating the best outcomes from your lead generation activi-ties: Clarity on the customer journey and our client’s value proposition for the customer – grey areas =

no action Understanding the attributes of an ideal prospect – as we’d like to find more just like them Be 100% aligned with sales expectations – aligned to Budget, Authority, Need, Timeline; Propensity to purchase and Propensity to consider you as a product/service provider Your prospects are also being pursued by lots of other potential providers. Be respectful of their

time pressures; keep communications short and sweet; use a variety of tactics and make them in-teresting

We appreciate that the ROI metrics of lead generation campaigns need to be compelling. Every cam-paign is different and our campaign success metrics reflect these nuances. A highly targeted creatively executed multi-touch campaign can achieve 30%+ response rates and 10%+ lead conversion. We know that your sales team will crucify you if they get leads that aren’t qualified – so we always err on the side of caution. When in doubt, we nurture and take the time to re-validate the prospect before pre-senting it for sales engagement. You get more than leads from our lead generation campaigns: Validate market conditions – what’s happening out there and what can you learn from it Clarification that your messaging is resonating or needs to be tweaked Building a contact map within targeted organizations – broadening sphere of influence and reducing

single point dependence Developing a pipeline of future prospects – nurture contacts for ongoing relationship marketing ac-

tivities

Why It Matters? ○ Cut down your Lead Generation expenses by 40%. ○ Increased lead to sale conversion ratio 10 times.

APPOINTMENT SETTING

Cold calling isn’t easy, but to meet your sales goals you need people hitting the phones and building the top of the pipeline every day. Your sales team is more productive when they are focused on nurturing relationships and closing deals. STAT BI Corp’s highly professional, scalable team helps you jump-start sales cycles by tracking down and engaging your prospects’ execu-tives. We’ve set more than 300,000 appointments to-date and 55% of our secured meetings are con-verted into second sales activities. That’s a success rate 35% higher than the industry average, and it translates to approximately $10 million in pipeline each day. We’re proud that we’re able to consistently make successful introductions into accounts that seemed impenetrable. What It Is? How It Works? We’ve got the contacts, manpower, and skills to get you the meetings that make a real differ-ence: FLEXIBILITY, SCALABILITY, AND MORE PRODUCTIVITY With almost 350 reps, each making

175+ calls per day; we connect with thousands of decision makers every single day. Our re-sources are perfectly equipped to handle whatever volume you need and still deliver stellar results fast.

EXPERIENCED SALES REPS Each of our Inside Sales Reps (ISRs) is an experienced professional who knows how to communicate the complex value propositions and messaging associated with high-tech products.

SERIOUS PARTNERSHIP SKILLS Field Sales Reps are our biggest fans. We have sales in our company DNA. We know how to provide frictionless support that works for everyone; it’s ac-tually part of our training. So far, we’ve made more than 18,000 outside reps very, very hap-py.

AN UNRIVALED DATABASE We built our contact database from the ground up and maintain it with constant, real-time updates. We have hundreds of thousands of active IT connections, as well as key line-of- business contacts in corporate, hospitals, government agencies, and schools. Whether you’re looking for enterprise, mid-market, or specialty markets, we connect you.

Why It Matters? Achieve & exceed your sales and pipeline goals, fast. Get quick, repeated access to the executives who can make a difference for your business. Break into tough-to-crack accounts

Thank You

STAT Business Intelligence Corp. One Market Street Spear Tower, 35th floor San Francisco, California 94105

www.statbicorp.com ; info@statbicorp.com ; (866)993-9191