sprouts
TRANSCRIPT
Identified social problems
• Diversity leading to inequality in rural and urban spaces and individuals.
• Lack of proper education and awareness.
• Dependency of opportunities on cities due to saturation of resources leading to excessive migration and misbalance.
• Culture not valued by individuals and the community leading to westernization and hence simple rooted ideas are suppressed.
• Language barriers.
• Huge economical difference among different classes.
• Political interference in business.
Individual problems
• Lack of education, connectivity, awareness,information & technology
• Mental, social and economic barriers.
• Less utilization of personal resources and skills.
• Time and management skills.
• Exploitation due to misguidance.
A service that brings opportunities to the users to develop their ideas into businesses by providing them the best options for capital, resources, contacts,& guidance for establishing and marketing their businesses.
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Main concept for service
Aim of the Service
• GROWTH of new concepts, ideas, innovations,business schemes.
• Channelizing of resources.
• Balancing out the huge economic gap.
• Saving time & labor
• Providing proper direction to avoid misleading of client through surveys and records of previous users.
• Bringing out innovative and creative concepts of businesses.
• Encouragement of self employment and small scale businesses.
• Interactive and dynamic.
• Making individuals capable of growing from all aspects.
SERVICE PROVIDER
Op,ons for Collabora,ons
selected Op,on CLIENT
SERVICE PROVIDER
CLIENT
Op/ons for Collabora/ons
selected Op/on
Final Decision Making
Target Users
• People having an idea and wanting to start or develop a business.
• People seeking for capital/resources/guidance/marketing.
• Technically unaware
• Uneducated or unemployed
Establishment of Sprouts
• Collaboration with other firms, companies and contractors and gaining trust.
• Clearing all the legal issues like registering the company, getting it insured etc.
• Creating the NEED for such a service.
• Managing the funds and loans for the location and the initial setup of the business.
• Pre selecting a few target locations.
Creating Collaborations
• Step 1: Approach different firms.When we start our business we will have to let the market know of the services that we offer collaborate with different companies to bring then business.
• Step 2: Find reliable contacts.It will be crucial for us to be in constant touch with people of the rural india who will be able to help us expand our network.
• Step 3: Selection of firms.These would be contractors who are not necessarily very popular but are very good at what they do.
Creating Collaborations
Funds and Profits
• Nominal charges taken from the client.
• Money from collaborations
• Profit shares from the clients business once established.
Persona 1: Rajeev
Rajeev Nigam
Vadod,Gujrat
Comes from a family working in a retail shop from many generations. educated.
Stable
Drawing,making things out of waste.
23
Male
Hardworking,quiet,gullible
handicrafts,traditional music.
to start a new business of hand made accesories with his own money.
Capital,GuidanceSprouts
Persona 1: Shanti
Shanti Sharma
Bijnor,Uttar Pradesh
Married to a poor farmer.Has three chil-dren.Uneducated
unstable
Cooking,knitting,Time management
23
Male
Bold,straight forward
Cooking different dishes, tailoring, watching tv soaps.
To start up a new different restuarant in Bijnor with experimental new food items.
To create Need for the restaurant,Capital,Guidance,Resources.Sprouts
Rajeev’s Journey Map
Rajeev is a recent college gradute who has very good drawing skill.s He wants to start up his own range of handicrafts and acces-sories which have been influenced from his region. he has the money to invest in the business but does not know how or where to start. So he approaches Sprouts who guide him through the process.
Journey Map
•Interaction with service provider
•Brief about sprout and its servies
1st visit 2d visit
3rd visit4th visit
•Filling of essential info in form.
•Estimation of Funds required.
•Rough idea of the business,location,resources
•Identity and other document proofs
•Agreement to be signed by user regarding ser-vices that he/she wants to avail and the service charges are applied.
•Education,Qualification proofs.
•Legal issues and loans
•Selection of final resources and location after .field visites and sampling.
•Final resources and manpower provided.
•Marketing strategies discussed and finalised
•The business is started.
•Regular Updates are provided to the user in future.
•User feedbacks are taken.
•Nominal service charges are taken.
Shanti’s Journey MapShanti’s Journey MapShanti’s Journey MapShanti’s Journey MapShanti Sharma is a homemaker. Her husband is a farmer. They have two adorable children who are very young. Shanti’s cooking is famous all over the village. Keeping thier families fincaial situation in her mind Shanti decides to take a bold step by wanting to start her own restraunt. Her husband also supports her in doing so. Since she does not have the business model nor the investment money, she approaches Sprouts where she gets her adequate help.
Shanti’s Journey Map
•Interaction with service provider
•Brief about sprout and its servies
1st visit 2d visit
3rd visit4th visit
•Filling of essential info in form.
•Estimation of Funds required.
•Rough idea of the business,location,resources
•Identity and other document proofs
•Agreement to be signed by user regarding services that he/she wants to avail and the service charges are applied.
•Education,Qualification proofs.
•Legal issues and loans
•Selection of final resources and location after
•Final resources and manpower provided.
•Marketing strategies discussed and finalised
•The business is started.
•User feedbacks are taken.
•Nominal service charges are taken.