spring2015mediakit
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Spring 2015 Media Kit Introduction: Ethos magazine is the University of Oregon’s cultural magazine. We publish our beautiful 64-page magazine in print four times per year, and publish content on an ongoing basis online at our website, www.ethosmagonline.com. Ethos has been recognized locally and nationally for its content and the expertise with which stories important to our community are told. We cover cultural stories of all kinds, and whether they’re focused locally, nationally, or internationally, we tell them so that the people involved are center stage. Our stories are long format and have beautiful photography and designs that accompany them. Additionally, we are printed on extra-heavy stock paper so that our magazine has a weighty, professional feel. Ethos is the kind of publication that stays on the coffee table or gets passed along to friends, making its ad spaces a great value. Circulation:
• Total readership: 8,000 • 1,500 print copies quarterly • 5,000 average monthly visitors to www.ethosmagonline.com
Reader Profile: Our readers are a diverse group of people, yet through online analytics data and reader surveys, we have narrowed down their interests, which include the following:
• Housing, rental, & travel • Food & drink • Reading, news & books
• Television, movies, & games • Oregon & local business
Distribution: Ethos recently partnered with Emerald Media Group to bring its distribution to the next level. We now distribute at more than 40 locations on campus including:
• The Erb Memorial Building
• Allen Hall • 13th and
University South
• 13th and University North
• Jordan Schnitzer Museum of Art
• Fenton Hall • Friendly Hall • Volcanology
Hall • Cascade Hall • Carson Hall • LLC South
West • LLC South East • Dux Bistro
• LLC North • Lillis Business
Complex • Espresso
Roma • Peachwave
Yogurt • Knight Library
North • The Daily Grind
café • HEDCO
building • Frohmayer
Music Building • EMU South • Agate Hall
North • Agate Hall
South • UO Knight Law
School
• Global Scholars Hall North
• Global Scholars Hall South
• Hamilton Dining complex
• Villard Hall • The Hearth
Café • The Science
Library • Klamath Hall • Wilamette Hall • PLC 180 East • PLC 180 West • Sacred Heart
Hospital • Pacific Hall
Web Advertising:
• $75 for one quarter • Ads available for sidebar, top header, and footer • Images must be in JPG, PNG, or GIF • Images must be 72 dpi