spring 2014 connie ragen greenwordpress as a content management system with geoff hoff branding...

Welcome To…

Spring 2014

Connie Ragen Green

Special Guest Presenters:

Sue Guiher

Debbie O'Grady Geoff Hoff Adrienne Dupree

Ed Manske Kimberly Schramm


Welcome to your event…

In April of 2008 I attended my first live marketing event. It was two

thousand miles from home and I knew no one there. With more than a

thousand people in attendance it was all I could do to muster the courage to

speak to new people each day. I did, and by the end of the three day event

my life was transformed forever.

It was 2010 when I co-hosted my first live event with Dr. Jeanette Cates.

We called it the Online Revenue Workshop and went on to do it in various

versions four more times over the next three years.

Last fall, in October of 2013 I decided to begin my own semi-annual

workshops, and the Weekend Marketer Live, based on my bestselling book

of the same title, was born. After three days of learning and collaborating

with an incredible group of people I made the decision to turn this into a

semi-annual event. You are now attending the Spring 2014 Weekend

Marketer Live Workshop, and it is my sincere desire for you to receive more

value than you ever could have imagined. I appreciate your decision to be

here for this learning and collaborating experience.

This weekend gives you the unique opportunity to spend quality time in an

intimate setting with like-minded people who are here to learn, grow, and

share their thoughts, ideas, and experiences with the group. I would

encourage you to get to know them and see just how much you have in

common.

To Your Massive Success,

Connie

Connie Ragen Green

'Do for a year what others won't,

live the rest of your life the way others can't.'


Your Workbook

This Workbook may appear to be filled with mostly blank pages at first

glance. However, it is actually a valuable document that you will use over

the course of the next three days to create something called your 'lifestyle

design', and throughout the next year as you build a business that allows

you the freedom to live this lifestyle.

I will ask that you play full out during our time together and you just might

find that something inside of you shifts. Do not attempt to write everything

down; instead, make some notes, talk to yourself, and then be willing to

share your thoughts with the group.


Weekend Marketer Live Schedule

Friday – Registration begins at 8:00 in front of our meeting room.

Topics for today include:

Welcome to Weekend Marketer Live!

Positioning Yourself As An Expert (Connie)

Sales Tips for Entrepreneurs with Edward Manske

Creating Your Information Product (Connie)

Google Analytics for Beginners with Adrienne Dupree

Follow up assignment

Saturday – We'll begin again at 8:30. Topics include:

WordPress as a Content Management System with Geoff Hoff

Branding Based on Core Values with Sue Guiher

Content Creation Strategy (Connie)

Authority Workshop with Kimberly Schramm


Sunday – Today we'll begin at 9:00. Topics today include:

Multiple Streams of Income (Connie)

Accountability with Debbie O'Grady

Gaining Expert Status

Hosting Your Own Events (Connie)

Project Based Learning


Monday

If you will still be here, meet us at Marilyn's Café between 7:00 and

10:00 for breakfast and final thoughts.


Your Presenters…

Connie Ragen Green

Connie Ragen Green is an online marketing trainer and strategist who has

been working exclusively on the Internet since 2006. A former classroom

teacher and real estate broker/residential appraiser, Connie left it all behind

to come online and serve others.

After struggling during her first year online, she finally put the pieces

together to build a lucrative business. She now devotes her time to helping

new online entrepreneurs get moving in the right direction.

She is a bestselling author of nine books (two were co-written with Geoff

Hoff), an international speaker, and has created more than thirty products

and courses. With students on six continents Connie is living the life she

always dreamed of by helping others to achieve their goals and dreams.

Connie splits her time between homes in Santa Barbara, California and

Santa Clarita, California, while also travelling the world for business and

pleasure.

Sue Guiher

With more than twenty years in marketing and sales, Sue Guiher has helped

individuals and organizations create programs that work. She is also an

instructor at the prestigious Wharton School of Business at the University of

Pennsylvania, teaching courses in management and persuasion. Being able

to communicate more effectively is the key to success in any area of your

life.

Sue will be working with our group in the area of branding yourself as an

entrepreneur and determining your Core Values in relation to your business

goals. This is sure to change the way you approach your life and your

business forever.

Adrienne Dupree

Even though Adrienne Dupree has worked in corporate America for many

years, she has an entrepreneurial spirit. She participated in many network


marketing companies, owned a Wedding Services business and was a part

time Mortgage Broker for 5 years.

Adrienne believes that at some point, you may no longer be passionate

about your career. You get tired of the politics, you may feel unappreciated,

you may have sacrificed your health or important relationships or you feel

like no matter how hard you work you will not get ahead. A lot of this

describes how she felt; however, when she discovered internet marketing,

she was excited. She had found a way to feed her passion, utilize her

technical skills and start on her way to building a new future.

I asked myself, “Well, Adrienne Dupree, what are you going to do?” and

started The Online Newbie to give hope to people in her situation. The

Online Newbie was created to teach people in corporate America who want

to get out of the rat race how to start a profitable online internet marketing

business that can potentially replace their income, allow them to control

their own destiny, and stop trading hours for dollars.

Geoff Hoff

Geoff Hoff is a writer, publisher and public speaker and has been studying

the process of creativity for most of his life. Out of necessity in the past

several years, he has been delving into the tech of being online, in order to

build his websites and develop his courses.

Well, guess what? Bringing his native creativity to the technology has its

advantages! People started coming to him for his tech advice, help and

training. Geoff's been called “the Winnie the Pooh of online tech”, which he

kind of likes. He thinks it’s because he speaks “human” rather than “nerd”

and really remembers the days when none of it made sense to him, either,

so he is very gentle as he guides and explains.

Debbie O'Grady

Debbie O'Grady is a Mentor and Mastermind/Accountability Coach

for business owners that are serious about having and growing a successful

business. She applies her expertise as a Certified ‘Book Yourself Solid’

Coach, mentor, trainer and facilitator to help you learn and then apply the

strategies and actions needed to market and grow your business.


She created the Revenue Recharge Program that includes Live and Virtual

training and coaching sessions, DIY products, and a Business

Mastermind/Accountability Group where you can meet and work with like-

minded successful business owners.

Kimberly Schramm

Kimberly Schramm holds an MBA from the University of North Carolina, but

she really learned everything she knows about engaging an audience from

the time she spent as the Story Lady at her local library.

Always seeking the best and most effective ways to get her clients in the

spotlight, she recently completed an SEO and Social Media Certification

through JM Internet Group. Her clients look to her for out of the box thinking

that helps them stay top of mind with their customers.

An accomplished writer, speaker and trainer, she is a member of the Public

Relations Society of America (PRSA) and the American Marketing

Association. In addition, she is active member of Connected Women of

Influence, the National Association of Women Business Owners and

Toastmasters International. A Competent Toastmaster since 1993, she is

currently working toward her Accredited Speaker Credential.

Ed Manske

Ed has been selling and training sales champions for over 30 years. A

student of Zig Ziglar, Joe Girard, Brian Tracy, Tom Hopkins and Bert Kuptz,

Ed is originally from the Milwaukee/Chicago area. He's been under-promising

and over-delivering in the real estate, banking, financial, insurance, auto

sales, manufacturing, restaurant, direct selling, trade show and internet

marketing industries longer than he likes to admit.

In 2000 he and his lovely bride, Michelle, moved to Las Vegas and he was

finally able to stop shoveling Midwestern snow. Currently, he spends his time

helping students apply classic sales and marketing methods to their internet

marketing businesses. His "Island of Entrepreneurship" sales philosophy

trains aspiring online marketers to maximize their sales results by

conquering any sales reluctance and demolishing any fear of selling.


Day One


Positioning Yourself as an Expert

Experts…

Have a plan

Are focused

Take responsibility

Make decisions quickly

Take massive action

Have team members

Cultivate relationships

Have a strong mindset around abundance

Understand the progression of strangers, visitors,

readers, prospects, customers, clients when it comes

to business


Sales Tips for Entrepreneurs


Creating Your Information Product

Case Studies –

20 Top WordPress Plugins for Business

List Marketing with Autoresponders

Idea

Domain

Outline

Writing/Videos

Sales Copy

Membership Site

Soft Launch

Feedback

Marketing – Blog Posts, Articles, YouTube, Podcasts, Social Media,

Press Releases, File Sharing sites

Affiliates


Google Analytics for Beginners


Day Two


WordPress as a Content Management System


Branding Your Business

Your Core Values


Content Marketing Strategy

Long Form Content Marketing

o Blog Posts

o Guest Posts

o Articles

o eBooks

o Short Reports

o Press Releases

o White Papers (Position Papers)

o Podcasts

o Videos

o Teleseminars

o Webinars

o Presentations

Short Form Content Marketing

o Tweets

o Facebook updates

o LinkedIn updates

Conversational Content Marketing

o Blog comments

o Forum comments

o Video comments

o Social media updates

Expert Status Content Marketing

o Reports on Kindle

o Books on Kindle

o Paperbacks

Repurpose Everything! Think Multimedia!


Authority Workshop


Day Three


Multiple Streams Of Income

Services

Affiliate Marketing

Local Business Marketing

Information Product Creation


Membership Sites

Niche Sites

Authorship/Speaking/Consulting

Coaching/Mentoring

Amazon/Physical Products


Accountability


Gaining Expert Status


Hosting Your Own Events


Next Steps/Ideas to Implement Immediately

People to Follow Up With Immediately

RESOURCES


Connie Ragen Green's

Weekend Marketer Live

Connie Ragen Green International LLC P.O. Box 800268

Santa Clarita, CA 91380-0268

© 2014 Copyright Connie Ragen Green

ALL RIGHTS RESERVED. No part of this workbook may be reproduced or transmitted

in any form whatsoever, electronic, or mechanical, including recording, photocopying, or via

information storage or retrieval systems, or any other means, without express written,

dated and signed permission from an authorized agent of Connie Ragen Green

International, LLC.

DISCLAIMER AND/OR LEGAL NOTICES:

MONETARY AND INCOME RESULTS ARE BASED ON MANY FACTORS. WE HAVE NO WAY OF

KNOWING HOW WELL YOU WILL DO, AS WE DO NOT KNOW YOU, YOUR BACKGROUND,

YOUR WORK ETHIC, OR YOUR BUSINESS SKILLS OR PRACTICES. THEREFOR, WE DO NOT

GUARANTEE OR IMPLY THAT YOU WILL GET RICH, THAT YOU WILL DO AS WELL, OR MAKE

ANY MONEY AT ALL. THERE IS NO ASSURANCE YOU'LL DO AS WELL. IF YOU RELY UPON OUR

FIGURES, YOU MUST ACCEPT THE RISK OF NOT DOING AS WELL.

INTERNET BUSINESSES AND EARNINGS DERIVED THEREFROM, HAVE UNKNOW RISKS

INVOLVED, AND ARE NOT SUITABLE FOR EVERYONE. MAKING DECISIONS BASED ON ANY

INFORMATION PRESENTED IN OUR PRODUCTS, SERVICES, OR WEB SITES, SHOULD BE

DONE ONLY WITH THE KNOWLEDGE THAT YOU COULD EXPERIENCE SIGNIFICANT LOSSES,

OR MAKE NO MONEY AT ALL.

ALL PRODUCTS AND SERVICES BY OUR COMPANY ARE INTENDED FOR EDUCATIONAL AND

INFORMATIONAL PURPOSES ONLY. USE CAUTION AND SEEK THE ADVICE OF QUALIFIED

PROFESSIONALS BEFORE MAKING ANY DECISIONS OR PURCHASES. CHECK WITH YOUR

ACCOUNTANT, LAWYER, TAX PREPARER, OR PROFESSIONAL FINANCIAL ADVISOR BEFORE

ACTING ON THIS OR ANY INFORMATION. ALL OF OUR POLICIES, TERMS OF SERVICE,

DISCLAIMERS AND LEGAL NOTICES APPLY TO THIS WORKBOOK, AND MAY BE FOUND AT

OUR WEBSITE.

spring 2014 connie ragen greenwordpress as a content management system with geoff hoff branding...

Documents