soe2015 more than_scheduling_tool
TRANSCRIPT
© 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org
© 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org
More Than a Scheduling Tool Delivering Results for Your Coalition Using the Get Covered Connector Shelli Quenga – Director of Programs, Palmetto Project, South Carolina Rosy Mota – Regional Director, Enroll America, Texas
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BEFORE WE GET STARTED!
How many are a part of coalition? Who are some of the members? Are you currently using the Connector or a similar tool for tracking consumers? What are the challenges that you'd anticipate?
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OUR GOALS
• Connector Overview
• Lessons learned from both cases
• Case Study
Ø South Carolina
Ø Austin, TX
• Open discussion
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WHAT IS THE CONNECTOR
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WHAT IS THE CONNECTOR?
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• Increased visibility for in-person help • Consumer notifications via text and email of
future appointments • Assister notification • Follow-up with consumers • Coordination and planning • Data reporting and monitoring • Data that leads to insights (what locations are
most in demand, what appointment times are most popular, etc.)
HOW IT HELPS COALITIONS
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SO HOW DO YOU IMPLEMENT IT IN THE
CONTEXT OF A COALITION
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IT TAKES SOME PLANNING
These are the roles or activities that need to be planned for – • Getting buy-in/marketing the tool • Promotions and outreach • Training
© 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org
CASE STUDY: SOUTH CAROLINA
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• OE1 subgrantee; OE2 statewide grantee
• Focusing on health care and health care access; race and community relations; economic development; and families, schools and youth.
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Section 1: Enrolling your family
• 30-year-old, statewide, private, non-profit organization
Follow Us: Facebook: Facebook.com/PalmettoProject Twitter: Twitter.com/PalmettoProject YouTube: YouTube.com/PalmettoProject For more information about Palmetto Project, including upcoming events, frequently asked questions, and more, visit PalmettoProject.org
SOUTH CAROLINA: SOME CONTEXT
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Sharing log-ins freely
GETTING BUY-IN
Involving assisters – • Able South Carolina • DECO Recovery Management • Richland County Library • SC HIV/AIDS Council • SC PASOs • SC Small Business CC
Involving outreach orgs • AARP-SC • Close the Gap SC • SC Appleseed Legal Justice Center • SC Primary Health Care Association
• Federally Qualified Health Centers
• Northeastern Rural Health Network
Pitching the value of the tool Creating an outreach strategy so there was an incentive for groups to get involved
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PROMOTIONS
Hotline
Earned media
Billboards
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TRAINING
• Learning by doing
• New organizations initially created schedules for appointments 2 days a week
• Training included confirming appointments and closing out appointments
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CASE STUDY: CENTRAL TEXAS
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CENTRAL TEXAS
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• Austin affiliates from national partnerships to buy-into the tool was essential.
• Rolling out the tool required describing the
support system that was associated with the tool
• Two non-profits joined on the Connector very
late but quickly saw the value and laid down the ground work for OE3.
GETTING BUY-IN
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• Training sandbox: In-person for national groups affiliates
• Train non-users to show them the value • Trained organizations to use the widget to
make appointments • Constant follow-up needed on the
importance of closing-out all scheduled appointments
Training
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• Implement the “cycle of engagement”
• Over 15 partnerships in the Central Texas region
• Allowed for the building of our follow-up list (CHASE Program)
• Via our follow-up calls we were able to provide appointments from the Connector and promote partner enrollment events
• In the field appointments on the Connector were made with smart phones making it easy for volunteers, outreach partners and assisters to do
OUTREACH & PROMOTIONS