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Experience Marketing & Social Relationship Management (SRM) Platform

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Page 1: Social Relationship Management (SRM) Platform · 2020-04-29 · Social Relationship Management (SRM) For Individuals: ... CRM Platform Invite Platform Online Community. 1. ... We

Experience Marketing & Social Relationship Management (SRM) Platform

Page 2: Social Relationship Management (SRM) Platform · 2020-04-29 · Social Relationship Management (SRM) For Individuals: ... CRM Platform Invite Platform Online Community. 1. ... We

What is Yotme?

Social Relationship Management (SRM) For Individuals: Yotme is an endorsed peer-to-peer community that allows members to create new social connections, nurture existing ones and organize goal orientated events with motivated, like-minded people.

Social Relationship Management (SRM) For Brands and Nonprofits: Yotme is a SaaS powered Social Relationship Management (SRM) platform for web and mobile enabling brands and nonprofits to produce more effective experiential marketing and strengthen their customer eco-system through value co-creation.

A people-centric, events-driven community that leverages technology to bring people, brands and nonprofits together around shared values to reward positive social activity, deliver deep consumer insight and dynamic growth through the power of Social Relationship Management (SRM).

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Yotme has taken the best features of these platforms and combined them to allow people, brands and nonprofits to organize and nurture commercially viable relationships through enhanced experiential marketing and social events.

An integrated platform

+ + + =

Ticketing Platform CRM PlatformInvite

PlatformOnline Community

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1. For individuals: Yotme is quantifying people’s social impact to create an active and engaged, peer validated network that enhances their social lives by creating a positive shared culture.

2. For brands: Yotme is generating consumer intelligence for brands by organizing their experiential marketing process to convert consumers into customers and customers into a personalized community of brand advocates.

3. For nonprofits: The average age of a U.S donor is currently 64 years old. Yotme is leveraging peer-to-peer technology to connect nonprofits to the next generation of supporters.

The 3 truths behind the evolution of Yotme

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“In a greatly divided world, I want to create a social network that brings people together and rewards them for positive social activity. By sharing our technology with brands and nonprofits, we believe we can nurture an ever increasing society of people and businesses who strive to combine commercial viability with social responsibility.”

“Thanks to the emergence of social networks, social media and our already busy social lives, we have never been more “connected”, but I have come to realize that connections can be just a number, and that without a way to manage and nurture those connections to form deep, in-person relationships, the role of technology is under utilized.”

“Given my history co-founding Bullhorn, and building the largest SaaS recruitment CRM in the world, I am excited to be applying my people centric, CRM background to pioneer Yotme as the first Social Relationship Management (SRM) platform and focusing it on the tens of billions of dollars spent annually on events and the people who attend them.”

Barry Hinckley (Yotme, CEO)

Founding beliefs

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We can put brands and nonprofits where they want to be: On consumers/supporters phones before, during and after events - all while capturing brand building content and valuable consumer data.

Yotme leverages its community of members to allow brands and nonprofits to engage existing customers and nurture new ones, based on high-quality demographic, geographic and behavioral data.

We don’t want brands and nonprofits to spend more money, we just want the money they do spend to deliver more targeted, engaging and impactful consumer and supporter experiences.

Why is Yotme valuable?

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Inspired by Pledge 1% and the work of The Boston Foundation, Yotme founder Barry Hinckley has decided to pledge not just 1% of his personal shares in Yotme, but up to 10% of the entire company to nonprofits via our unique ‘Intial Philanthropic Offering’ (IPO).

The Yotme IPO is a high-impact, symbiotic growth accelerator that uses the velocity of revenue to create shared and sustainable growth for our partner Nonprofits.

Under the terms of the IPO, nonprofits that use the Yotme platform to sell tickets to their events, may be eligible to a 5% credit against the revenue they generate.

While there are no guarantees, the goal is that for the first time, nonprofits will be able to share in the potential success of an early stage technology company.  

Yotme ‘IPO’ growth mechanism

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- The members of our community can manage their social lives and connections as effectively as they can manage their professional ones.

- Yotme is synonymous with the term Social Relationship Management (SRM).

- We create positive social impact and amplify it by combining it with commercial viability for individuals, brands, nonprofits and investors.

- We encourage a shared culture so that our members can turn their online connections into online relationships, and online relationships into offline communities.

We unite analog people in a digital world…

We will win when…

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Yotme Play #2: Revenue driving SaaS licensing of Yotme to brands

Yotme Play #3: Yotme integrations with other CRM platforms

We have crafted a laser-focused, network growth playbook to acquire the community of members we need to drive early stage revenue and actively promote our culture.

The Problem: Most nonprofits are “under-teched” and are failing to engage with the next generation of philanthropic supporters.

The Solution: Our SRM helps nonprofits better organize, engage and grow their community of supporters to enhance their fundraising efforts.

The Outcome for nonprofits: A more effective way for them to fundraise, with a larger community of supporters. 

The Outcome for Yotme: Onboarding of members who fuel our SRM, promote our culture and provide ticket revenue. 

Yotme network growth playbook

Yotme Play #1: Give nonprofits access to Yotme’s peer-to-peer SRM platform FOR FREE

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We see a lucrative opportunity for a focused online community that delivers value to its individual, brand and nonprofit members, while delivering ROI to it’s investors via ticketing and SaaS licensing fee’s.

By leveraging first mover advantage in a market worth billions, Yotme is pioneering the category of Social Relationship Management (SRM).

Yotme is seeking a strategic equity partner to lead the first institutional round of financing.

Are you ready to help us build the social version of Linkedin that enables people to better organize their social lives, while leaving the world a better place?

Barry Hinckley (Yotme, CEO) [email protected]

The opportunity

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Uniting analog people in a digital world