social media marketing for restaurants | using social media coupons part 2
DESCRIPTION
Social Media Marketing for Restaurants. How to Use Social Media Coupons Bad Rhino Social Media Marketing http://www.badrhinoinc.com/TRANSCRIPT
SOCIAL MEDIA FOR RESTAURANTS
CONTENT TO DRIVE SOCIAL MEDIA COUPON CLAIMS
www.BadRhinoInc.comwww.BadRhinoRumblings.com
PHILADELPHIA SOCIAL MEDIA FIRM
www.BadRhinoInc.comwww.BadRhinoRumblings.com
www.Facebook.com/BadRhinoIncwww.Twitter.com/BadRhinoInc
STEP 1: POST CONTENT
• Don’t Just Post a Link: Be creative and personal. Just posting will get clicks, but you won’t know who is actually interested.
• Actually Ask Who Wants a Coupon: Who wouldn’t want one, right? Watch as the comments fly in.
30 Comments from customers all wanting coupons should make you smile
STEP 2: SCAN FOR COMMENTS
It’s awesome when brand ambassadors start tagging friends and proving ROI
STEP 3: RESPOND TO CUSTOMERS• Respond to Each Customer Individually: There’s a certain
“friendly” feeling by doing it this way and it works for us.• Tag them in the Response: Tags are great for exposure and
ensuring that customer knows there is a response waiting for them.
CLOSING THOUGHTS• Use engaging content when promoting coupons to
increase the amount of comments and interest• Social Media coupons shouldn’t be overused• Pick deals that make sense for your restaurant• Utilize the right delivery system (third party apps
preferred)• Use Social Coupons to track and prove Social Media ROI• Use Social Coupons to highlight menu items that need
exposure.• Use Social Coupons during slow times
