social media in 2011
DESCRIPTION
"11 Need to Knows for 2011". Paul Harrison, Managing Parter of London HQ'd social media strategy practice Carve Consulting was invited to keynote at the Social Collective (#SoCol) event in September 2010. Sponsored by Mashable and CNN, the event brought together a number of leading thinkers and practitioners. At the event Paul presented 11 Need to Knows in 2011. Please contact us for a full transcript.TRANSCRIPT
PEOPLE PEOPLE PREFER TO PREFER TO LISTEN TO LISTEN TO PEOPLE PEOPLE RATHER RATHER THAN TO THAN TO ALGORITHMALGORITHMS S LL
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#1 Shock! People prefer People to algorithms#2 You’re gonna be reviewed and rated. Get used to it#3 Active to Actionable listening#4 You cannot fake this stuff #5 Identify your social stars and, ahem, HEROes#6 Get your processes and policies in place#7 Your website is going the way of the Fax #8 Ideation might b e your favourite new buzz word#9 Connect Faces and Places #10 Avoid the dumb app trap#11 Remember the 80/20 rule
