social media experience - week 1

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© 2009 GJD Media International L.L.C All Rights Reserved 1 Hands On! Guide to Creating Your Social Media World Gregory Drejza [email protected] (623) 556-3616 Training Class CONNECT CONNECT MINGLE MINGLE LEARN LEARN

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Here\'s an overview on what Social Media is, the business opportunity and how to apply it. Also the in depth review of LinkedIn. Setup your profile, your comapny\'s profile, make connections, join groups and more!

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Page 1: Social Media Experience - Week 1

© 2009 GJD Media International L.L.CAll Rights Reserved 1

Hands On! Guide to Creating Your Social Media World

Gregory [email protected](623) 556-3616

Training Class

• CONNECTCONNECT• MINGLEMINGLE• LEARNLEARN

Page 2: Social Media Experience - Week 1

© 2009 GJD Media International L.L.CAll Rights Reserved

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Agenda

INTRODUCTIONOverview - Your Tools

LinkedInYour BlogFaceBookTwitterGoogle ProfileYouTubeWrap Up

Page 3: Social Media Experience - Week 1

© 2009 GJD Media International L.L.CAll Rights Reserved

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Introduction

Introduction, What is Social Media?

What is the business need? Take these tools and apply them to

YOUR business.Learn the Mantra:

Connect, Mingle, LearnConnect, Mingle, Learn

Page 4: Social Media Experience - Week 1

© 2009 GJD Media International L.L.CAll Rights Reserved

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The Big Picture

The The WorldWorld

Blog Facebook LinkedIn Twitter YouTube Web Site

Internet

Sphere of Influence

A subset is YOUR….

You Want to Grow Your Sphere

Today

Family,Friends,Classmates,etc

Page 5: Social Media Experience - Week 1

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Your Tools (from Wikipedia.org)

LinkedIn -is to allow registered users to maintain a list of contact details of people they know and trust in business. The people in the list are called Connections. Users can invite anyone (whether a site user or not) to become a connection.

Blog - A blog (a contraction of the term "weblog") is a type of website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. "Blog" can also be used as a verb, meaning to maintain or add content to a blog. Many blogs provide commentary or news on a particular subject; others function as more personal online diaries. A typical blog combines text, images, and links to other blogs, Web pages, and other media related to its topic. The ability for readers to leave comments in an interactive format is an important part of many blogs.

FaceBook - is a global social networking website that is operated and privately owned by Facebook, Inc. Users can add friends and send them messages, and update their personal profiles to notify friends about themselves. Additionally, users can join networks organized by city, workplace, school, and region. Over 300 million users.

Twitter - is a free social networking and micro-blogging service that enables its users to send and read messages known as tweets. Tweets are text-based posts of up to 140 characters displayed on the author's profile page and delivered to the author's subscribers who are known as followers. Senders can restrict delivery to those in their circle of friends or, by default, allow open access.Estimated 18mm registered users.

YouTube - is a video sharing website on which users can upload and share videos.

Page 6: Social Media Experience - Week 1

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Place to Get More Info – Mashable.com

www.Mashable.com

Page 7: Social Media Experience - Week 1

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LinkedIn

www.LinkedIn.com

Page 8: Social Media Experience - Week 1

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Home Page

Posting Box

Add Connections

Search

Connections Activity

Page 9: Social Media Experience - Week 1

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Create/Edit Profile

EditButtons

Page 10: Social Media Experience - Week 1

© 2009 GJD Media International L.L.CAll Rights Reserved

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Contacts/Connections

Activities

Page 11: Social Media Experience - Week 1

© 2009 GJD Media International L.L.CAll Rights Reserved

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Groups

Page 12: Social Media Experience - Week 1

© 2009 GJD Media International L.L.CAll Rights Reserved

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“Group” Activities

Activities

Page 13: Social Media Experience - Week 1

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Inbox

MailFolders

Mail Types

Page 14: Social Media Experience - Week 1

© 2009 GJD Media International L.L.CAll Rights Reserved

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“More”

Finding JobsCompaniesAnswersLearning CenterEventsApplication Directory

Page 15: Social Media Experience - Week 1

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Finding “More”

Page 16: Social Media Experience - Week 1

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Add Your Company

Page 17: Social Media Experience - Week 1

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Your Company Services

Page 18: Social Media Experience - Week 1

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Using LinkedIn

FIRST: Setup up Your Profile …. CONNECT:

Make business connections Contact connections Link your Facebook, YouTube and Twitter pages Add your blog thru “application directory”

MINGLE: Post some blog info to LinkedIn

Create blog entry Go to LinkedIn and re-post it with a link to your blog

page LEARN: Join relevant groups (your educational

growth)

Page 19: Social Media Experience - Week 1

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Create LinkedIn Account

Key Items NowKey Items Now Obtain Id & Password Key in Current Experience

HomeworkHomework Complete Experience &

Personal Summary Complete Education Enter your websites

including Facebook, Twitter, blog, etc

Connect Blog via “Application Directory”

Import your “Sphere of Influence” email list & send a Connection request

Send your public profile URL to others. i.e.: http://www.linkedin.com/in/gregdrejza

Check offwhen done!

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Next Week - Blog

Pick a site to create your blog (Wordpress, eBlogger, etc)

Develop a Blog Strategy (i.e. what are you going to blog about?)

Check out other blogsPick a blog styleUse pictures or video too!