social media and job hunt

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  • 1. Social Media and Job Hunt
  • 2. Social Media on the Rise*According to 2012 Jobvite Social Recruiting Survey.
  • 3. Building Your Personal Brando Network In Person Onlineo Establish presence online Linkedin o Customize URL o Make your summary stand out and include a call to action. o Update status, join groups, follow companies
  • 4. Maintain That Brando Monitor Your Social Media Presence Google Yourself o What information is available for employers to find out about you online? o Site likes Brand Yourself & Network Clean can help you. Proficiency with Privacy o Categorize Facebook connections accordingly. o Use Facebook Lists to share appropriate content o Be smart across ALL platforms Update Contact Information
  • 5. FacebookThink before you post.Be positive.Make sure you check who can see what youare posting before you post.Do NOT publicly post anything negative aboutinterviews, employers.
  • 6. Tipso LIKE FB pages, follow Twitter handles of companies you are interested in working for. This way you can follow updates about the company and possibly hear about job openings.o Almost half of recruiters surveyed say they Always Use review candidates social profiles.o Clean up your profile or master your privacy settings so that your personal brand is represented well.
  • 7. Facebook Lists Organizing your friends into lists allows you to control who sees certain posts and what types of posts you see from people in each category or list. Smart Lists are created for you by Facebook based on About information.
  • 8. Sharing Updates with Lists You can select which lists can (or cant) view your posts.
  • 9. Tweet: The result of posting to TwitterRT/MT: The result of reposting someone elsestweet; helps build and exchange social capital (MTis for modified tweet@ Message: A response or a message to a specifichandle; helps build credibility and following. Youcan also use this to credit someone withinformation youre sharingDM: Direct Message, can send only to thosefollowing youHashtag: The # sign is used to denote a major topic(like tagging / categorizing on a blog); helpful inpromoting and searchingTwitterverse: Akin to the Blogosphere, but forTwitterTwitter Lists: Helpful for organizing andcategorizing related groups of Twitter users.
  • 10. Tweet Chats @VocusCareers attempts to participate in close to 25 career-related tweet chats a month. Tweet chats can help increase followers, reach and engagement. Followers: Tweet chats can help you get your handle seen by people who normally arent looking for you. Reach: Your chances of being retweeted are increased when you offer great insight to the topic. People retweet and share you original message with their own followers. Engagement: We use engagement in social media to refer to activity and interaction with followers. When you put out a question and get responses, you are engaging your audience. Hashtags to remember: #Hiring, #HireMonday, #HireFriday, #HFChat, #millennialchat
  • 11. WWAV Blogo Published at least twice a week.o The Vocus Careers Blog will be an informational resource of posts related to the employee experience at Vocus for current and prospective employees of the company to help them through the job search process and to make the most of their experience as a hire.o The blog will reinforce the Vocus employee brand image as unique, accessible and credible and will also establish the Vocus recruiting departments expertise in the areas of corporate recruitment.
  • 12. Word of MouthPosting comments on relevant blog posts about job searching might get you in front ofrecruiters who use social media to source talent.Post on company blogs or on general sites like Huffington Post,, Blogging 4Jobs, Inc., Harvard Business Review, Monster, CareerBuilder. Other ways to promote yourself: Email Signature Facebook posts Tweets or RTs LinkedIn Profile
  • 13. Pinteresto Create a Living Resume relevant to your industry. Link to accomplishments.o Follow Companies
  • 14. Social & Job Search*According to 2012 Jobvite Social Recruiting Survey.
  • 15. Which networks should I use?While LinkedIn is the most active network for candidates and recruiters, there is risingactivity within Facebook and Twitter. If you search properly, you can find job opportunitiesand connect with hiring companies on these platforms.
  • 16. Graph Search for Facebooko Look up companies that my friends work for or software companies in the DC area.o Search my friends who are writers or my friends who work in marketing
  • 17. # Search in Twittero Twitter is the 3rd most popular search engine behind Google and YouTube.o Use Hashtags to search for #jobso You can search within Twitter two ways, by selecting #Discover or entering words in the search box.o Search words can be phrases or #hashtagso You can search by location in the search box:#hiring near:Maryland within:25mi
  • 18. Twilertso This is an app that allows you to receive updates of tweets.o Set up Twilert emails with keywords so that you get updates about jobs at specific companies in your email. This is easy to do.o You connect it to your twitter handle or google account.o Create searches and assign each a time to conduct the search.
  • 19. Complete Twitter Profiles an avatarInclude links in your bio information
  • 20. Stay ConnectedSeventy-three percent of companies surveyed by Jobvite last year, hired a candidatewho was introduced to them through social media use.*According to 2012 Jobvite Social Recruiting Survey.