soccnx10: man versus machine - a story about embracing innovation

Toronto, June 6-7 2016

Man versus Machinea story about embracing innovation

Francie Tanner & Femke Goedhart

About us….

Francie Tanner – Director• Over 18 years experience solving complex collaboration challenges for

enterprises with software and knowledge transfer

• From Switzerland, via the Caribbean, now living in the US

• Business development, consulting, empowering people

About us….

Femke Goedhart – Business Consultant• Driven to drive social business & empowering people

• Focused on ECM, Social Business, Process Management & Business

development

• Vision -> Strategy -> feet in the mud kind of person

• Consulting & business development


This Session is all about….

https://en.wikipedia.org/wiki/You_(Time_Person_of_the_Year)

How much can we handle?!?

http://www.theatlantic.com/business/archive/2012/07/the-social-century-100-years-of-talking-watching-reading-and-writing-in-america/260372/

http://www.theatlantic.com/business/archive/2012/07/the-social-century-100-years-of-talking-watching-reading-and-writing-in-america/260372/

INFORMATION OVERLOAD


…Which is why this session is all about - technology!

• Technology is capable of dealing with massive amounts of data

humans cannot cope with, solving increasingly complex problems

• More and more devices are getting smarter and connected

We Live in Amazing Times

Technology Makes Our Life Easier

• Our phones can get a restaurant recommendation and reservation in a city I’ve never been to

• Virtual meetings are saving thousands of dollars and hours on travel• Social sites have changed the way families stay in touch, how people date• Our doorbells ring on our phones, which in turn unlock our doors

• The rate of technology change is not slowing down and change cycles are getting shorter and shorter

• With smart phones and BYOD policies, people no longer wait for IT to launch enterprise projects when they have access to “rogue” apps

• Integration of collaboration technology will continue to get more complex

• Companies who don’t manage to affect agile transformation and hence adoption will struggle or fail

The Future of Business IT

Smart Solutions to Make Life easier

• Detect

• Suggest

• Enforce

• No need to teachwhen you can automate

Samsung Family hub


Man vs Machine

Age of Data

Age of Context

Age of Knowledge

Age of analytics(Big Data)

Internet of Things

Cognitive computing

How we historically have tried to make sense of our brain through our

concepts and understanding of technology

• 0BC creation: infusion of a ‘divine spirit’

• 300’s discovery of hydraulics: ‘Humors’ (Greeks)

• 1500’s automata : complex machine – thoughts as results of mechanical

motions (Descartes/Hobbes)

• 1700’s Electricity & Chemistry : Electric & chemical impulses

• Mid 1800’s Brain as a telegraph (Hermann von Helmholtz)

“The Empty Brain, Robert Epstein - https://aeon.co/essays/your-brain-does-not-process-information-and-it-is-not-a-computer

But is that really valid?

Software?

Hardware? Thought

It’s not just the information that is getting more complex….

• More tools

• More features

• More devices

• More channels (more interconnectedness

between tools, features and devices)

But also….

• More concepts

• More visions

• More strategies

• MORE THINGS TO COPE WITH

OVERLOAD

From information overload to...


What does this mean to me?

Why Adaptation Matters

• Do you remember Kodak,

Blockbuster, Motorola, Yahoo, Yellow

Cab….?

• Pop Quiz: Do you know who invented the

digital camera?

• What happened to displace them as

leaders in their field?

Adoption = The art of getting people to accept change…

Rate of adoption of new technology is increasing

http://www.asymco.com/

Adoption cycle

• Announce

• Show

Awareness

• Build use cases

• scenarios

Interest• Review

• Test

Consideration

• Instructions

• Training

• Support

Use• Tackle

bottlenecks

• Improve

• Expand

Retention

• Broadcast successes

• Foster advocacy

Champion

Value Discovery Value Delivery

Value Definition Value Realization

Value Validation

Adoption

• Announce

• Show

Awareness

• Build use cases

• scenarios

Interest• Review

• Test

Consideration

• Instructions

• Training

• Support

Use• Tackle

bottlenecks

• Improve

• Expand

Retention

• Broadcast successes

• Foster advocacy

Champion

Value Discovery Value Delivery

Value Definition Value Realization

Value Validation

CREATING VALUE

How Can Machines Help Us Evolve?

To know how to get there, you have to know where you are at first….

• Who is using existing systems or apps? Where do they live?

• How and from where are they used? Mobile? Tablet? Workstation?

• How much traffic is generated?

Consumed? By whom?

• Who regularly shares content?

Who generates content?

• Which social clusters exist?

Technology to the Rescue

• IBM ESS infrastructure

• IBM Connections, Domino servers, Traveler, Sametime etc.

• Application access logs and/or data within application

• Corporate data

• HR information to match “who” to IT user ID’s

• Geographical data to understand where people actually are

• Local workstation & server data if looking at file usage/duplication

• Collaboration patterns

• Visualization of any of the above

Calculating the Return of an Adoption Project

• 30 % reduction in mail volume if you can identify the people emailing multiple

attachments to a group of

people AND provide an IBM

Connections Community

• Analytics tell you where to

focus for the biggest return

• Storage, mail volume, etc

And then there is social….

Intention meet Reality

People are all different and one size doesn’t fit all

• Different target groups

• Geography

• Age

• Education

• Culture

• Department

• Acceptance of change ??

Diffusion of innovation (rogers curve)


Implementing the best of both worlds

Example 1: Provide a starting point

• Change is scary, a blank canvas is intimidating

• Analytics can identify suitable content to migrate

• And also identify naming convention

guidelines for communities etc

Example 1: Provide a starting point

• But don’t just take old stuff, be selective and critical

• Don’t over-structure either

• Constantly adept to the changing environment that you create with the

innovation

Example 2: Finding Information Brokers or natural networks

• Based on current email/file sharing/application, who needs to be in an IBM

Connections Community? -> Auto create communities

Example 2: Finding Information Brokers or natural networks

• Which information platforms do you look at?

• Are all digital?

Lead or Force?

Example 3: How do we know we’ve succeeded

• Measure before, during and after a deployment project to quantify transformation

Example 3: How do we know we’ve succeeded

• Don’t take things at face value – don’t simplify

• Interpret

• Cross verify

• Validate

TALK TO YOUR USERS

“Is the decrease in mail traffic due to people using the social platform more or

simply because you limited their max attachment size and they have started

using WeTransfer?”

Summary:

• Successes from the past are no guarantee for future success…. But they do give a you a good starting point, so use them

• Automate/incorporate what you know was successful and has become mainstream so you can focus creative resources on new areas

• Don’t be afraid to use technology wherever it can help users make faster and better informed decisions

• One size does NOT fit all, adapt, be agile

• Don’t rest after you’ve done a successful adoption….adoption is a strategy, not a project

Questions? How Can we Help?

Headquarters, Austria:

panagenda GmbH (Ltd.)

Schreyvogelgasse 3/10

AT 1010 Vienna

Phone: +43 1 89 012 89

Fax: +43 1 89 012 89-15

E-Mail: [email protected]

Headquarters, Germany:

panagenda GmbH (Ltd.)

Lahnstraße 17

DE 64646 Heppenheim

Phone: +49 6252 67 939-00

Fax: +49 6252 67 939-16


USA:

panagenda Inc.

60 State Street, Suite 700

MA 02109 Boston

Phone: +1 617 855 5961

Fax: +1 617 488 2292


Germany:

panagenda Consulting GmbH (Ltd.)

Donnersbergstraße 1

DE 64646 Heppenheim

Phone: +49 6252 67 939-86

Fax: +49 6252 67 939-16


The Netherlands:

Trust Factory B.V.

11th Floor,

Koningin Julianaplein 10

NL 2595 AA The Hague

Phone: +31 70 80 801 96


@panagenda [email protected]

+31 6 25400482

[email protected]

+1 864-332-9393

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