ORDOU T DOOR RE TA ILER DA ILY | POW ERED BY SNE WS

PRE-SHOW EDITION

PAGE 54

E V EN T S

DON’T MISS THISMark your calendar for an all-star lineup of speakers, seminars, parties & fundraisers.

PAGE 38

Q & A

THE SAGE OF OUTDOOR RETAILERLarry Harrison comes out of retirement to support the industry.

PAGE 19

NE W S

PARKS FOR SALE!Are corporate sponsorships with the NPS a savvy move—or a total sellout?

The official publication of:

Wild Style Finally, go-everywhere apparel that looks as good as it worksPLUS: Hardgoods reach new heights in versatility

C O U N T D O W N T O O R S M 2 0 1 6

WIN A $400 YETI!Enter our

contest on p. 104

WIN A $400 YETI!Enter our

contest on p. 104

Day0_01_Cover_Summer16_Prep.indd 1 6/27/16 7:01 PM

ORDOU T DOOR RE TA ILER DA ILY | POW ERED BY SNE WS

PRE-SHOW EDITION

PAGE 54

E V EN T S

DON’T MISS THISMark your calendar for an all-star lineup of speakers, seminars, parties & fundraisers.

PAGE 38

Q & A

THE SAGE OF OUTDOOR RETAILERLarry Harrison comes out of retirement to support the industry.

PAGE 19

NE W S

PARKS FOR SALE!Are corporate sponsorships with the NPS a savvy move—or a total sellout?

The official publication of:

Wild Style Finally, go-everywhere apparel that looks as good as it worksPLUS: Hardgoods reach new heights in versatility

C O U N T D O W N T O O R S M 2 0 1 6

WIN A $400 YETI!Enter our

contest on p. 104

WIN A $400 YETI!Enter our

contest on p. 104

Day0_01_Cover_Summer16_Prep.indd 1 6/27/16 7:01 PM

adidasoutdoor.com

BOOTH#1009

Some people climb mountains. If you’re the kind that runs them, the TERREX AGRAVIC SPEED is for you. It is just 250 grams.

TERREX AGRAVIC SPEED

BOOTHBOOTHSome people climb mountains. If you’re the kind that runs them, Some people climb mountains. If you’re the kind that runs them, Some people climb mountains. If you’re the kind that runs them, Some people climb mountains. If you’re the kind that runs them,

the TERREX AGRAVIC SPEEDTERREX AGRAVIC SPEEDTERREX AGRAVIC SPEEDTERREX AGRAVIC SPEED is for you. It is just 250 grams. is for you. It is just 250 grams. is for you. It is just 250 grams.

TERREX AGRAVIC SPEED

© 2016 adidas AG

DAY0_ADIDAS_ORD_S_2016.indd 1 6/21/16 10:43 AM

DURABLY WATERPROOF

ALL -AROUND BREATHABLE

The fi rst all-around breathable and waterproof hiking footwear.

Keep dry and keep going.gore-tex.com/keepthepower

GORE-TEX® SURROUND® FOOTWEAR

MERRELLCapra Venture Mid GORE-TEX® SURROUND® Boot

© 2016 W. L. Gore & Associates, Inc. GORE-TEX®, GUARANTEED TO KEEP YOU DRY®, SURROUND®, GORE®, and designs are trademarks of W. L. Gore & Associates, Inc. Injected version of outsole with N-INJECTECH®. All other trademarks are the property of their respective owners.

EXPERIENCE THE DIFFERENCE

HIKING FOOTWEAR CREATED FOR RAIN AND SHINE

GORE-135898-ORD-FullPgAD-v4Final.indd 2 6/14/16 12:31 PMDAY0_GORE-TEX_ORD_S_2016.indd 1 6/16/16 2:46 PM

CORDURA.compatagonia.com© 2016 INVISTA. CORDURA® is a registered trademark of INVISTA for durable fabrics. All other marks referenced herein are property of their respective owners.

PatagoniaAscensionist Pack

Experience Patagonia products and more at the CORDURA® brand booth #39213.

When redesigning our Ascensionist ultra-light alpine climbing pack, we turned to CORDURA® brand to craft a custom fabric package that strikes the perfect balance of weight and durability.

DAY0_CORDURA_ORD_S_2016.indd 1 6/21/16 10:56 AM

PRE-SHOW EDITION 3

EVENTS

52-62Parties, Speakers, Education & MoreFill your days at ORSM with this morning-’til-night roundup of top events, educational seminars, presentations and more.

COVER

21-36Crossover AppealDifferent gear for the backcountry and bumming around town? That’s so last season. Today’s apparel, packs, footwear and tents transition seamlessly between activities and destinations.

NEWS

12The Poison PuzzleAs awareness grows about the dangers of PFC-based DWR, the industry scrambles to find a nontoxic replacement that doesn’t sacrifice performance. Easier said than done.

Pre-show Edition

“ I’VE NEVER SEEN MORE BIKE RIDERS, RUNNERS AND HIKERS. CERTAINLY THE FIGHT FOR THE SHOWER AROUND HERE WILL MAKE YOU STRONGER.”

—LARRY HARRISON PAGE 38

Want to see more outfits from this photo shoot? Follow ORD at facebook

.com/snewsfan.

CONTENTSCONTENTSOutdoor Retailer Daily

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EditionCONTENTSCONTENTS

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4 OUTDOOR RETAILER DAILY

GEAR TRENDS

21 Lifestyle ApparelFrom trail to town and beach to boardroom, the newest styles are built to go wherever you do.

22 FootwearLines blur between categories as boots, trail runners and approach shoes share features.

24TentsNew shelters satisfy campers’ demand for versatility with multiple pitch options and add-on vestibules.

26 Performance Apparel The latest designs deliver sun protection, lightweight durability and eco-cred.

28 Sleeping BagsBrands move beyond the mummy as comfy designs gain traction.

30 Packs Customizable features make it a snap to find that perfect fit.

32 ClimbingThe indoor climbing boom fuels a collection of newbie-friendly gear with safety in mind.

34PaddlesportsRecreational and fishing kayaks surf the popularity tide and families get more boat options.

36 Social Media TipsUp your social game with advice from the outdoor industry’s experts.

MORE NEWS

9-19Hot TopicsWhat’s new at Summer Market; the numbers behind the NPS’s record-breaking Centennial; a conversation between OIA’s Amy Roberts and Gordon Seabury; Peter Metcalf goes to bat for protection of Utah’s Bears Ears region; and the Outsiders Ball

66Road Trip!Turn ORSM into an unforge�able summer vacation with these three classic drives starting and ending in SLC.

LOGISTICS

40Show Info & MapsWonder where to fuel up on food or what the rules are for bringing your dog to the show? Turn to our collection of maps, regulations and show information.

69Exhibitor ListSee who’s coming to Summer Market.

104Introducing: The Hot SheetYou need: a one-stop shop for the day’s coolest, best and most buzzworthy events, products and people at ORSM16. We have: the Hot Sheet. Sign up for a chance to win a YETI cooler!

CONTENTSOutdoor Retailer Daily

Pre-show Edition

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CamelBak.com

all new features

EASY OPEN/CLOSELEAK-PROOF CAP

20% MORE WATER PER SIP Faster water fl ow powers longer adventures.

LEAK-PROOFON/OFF LEVERWater when you want it,none when you don’t.

ERGONOMICHANDLEPerfect forone-hand fi lling.

Why upgrade to a new camelbak crux when an old CamelBak Reservoir will last forever? Because we never stop innovating. Our new Crux reservoir delivers 20% more water with every sip in a pack loaded with the latest in hydration technology.

HOW TO FIX SOMETHING THAT ISN’T THE LEAST BIT BROKEN.

11

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camelbak.com

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Visit the Helly Hansen booth #36113

WWW.HELLYH

ANSEN

.COM

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PRE-SHOW EDITION 7

OUTDOOR RETAILER

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OUTDOOR RETAILER IS always abuzz with activity, and I can’t help but reflect on the role the show plays in

our industry. There are many perspectives to consider: exhibiting brands, retailers, sales representatives, athletes, suppliers and media, to name a few. They are the warp and we� that we recognize as our community. Together we have created a dynamic that is unique, giving us a place in the hearts of the American consumer, and cultivating a place for our community to gather: a campsite with a welcoming campfire to rally around.

Outdoor Retailer has stories to tell, ideas to share and adventures to plan. Brand stories and tales of new products are happening all over the show floor from both new and veteran exhibitors. We welcome back our legacy and cornerstone brands and look to celebrate those that are joining the outdoor industry family as they bring innovative new gear to the market, adding to the tapestry of the industry.

Specialty retailers continue to be the foundation of the Outdoor Retailer jamboree. They provide enthusiasts, adventurers and everyday lovers of the outdoors access to products that make their explorations safe, fun and fashionable. This gathering gives us the opportunity to show our appreciation to this

vital group for their important contribution to the community. We welcome retailers to visit the Retailer Lounge. Joe Bustos and Kimberly Aguilar, our Retail Relations team, will be there to provide guidance and support. They are your personal camp trail guides, there to help you navigate the show floor, discover the new, find networking opportunities and direct you to the education sessions at The Camp on the show floor, at Venture Out or at OU@OR.

The outdoor community also encompasses sales representatives, athletes, suppliers, media and more, all gathered around to find new opportunities, share stories, meet new friends and build relationships. All are invited at the end of Day 1 to join us at the Industry Party to raise a glass and toast this ever-growing tribe of contributors.

The Outdoor Retailer team looks forward to seeing you at Summer Market. As we hike toward the show, we are busy making plans and mapping out our trip. We encourage you to take time to appreciate and celebrate our matchless industry. Thank you for your involvement and contributions. We will bring the marshmallows and beer … you bring the stories!

Marisa Nicholson Vice President and Show Director of Outdoor Retailer

Gather ‘round the campfire

S H O W B E TA Insider tips from the OR team

Nobody knows OR better than the folks that put on the show. Here are the OR team’s top suggestions for making the most of your time here.

“ If you haven’t tried it already, SLC’s GREENbike system is a great way to get around downtown. It’s a nonprofit bike-share program with two stations by the Salt Palace Convention Center, several by TRAX and UTA stations and all around the city. You can get a 24-hour pass for only $7 to check out bikes in 30-minute increments. GREENbike has a mobile app to help you check availability of bikes at each station.” —Mallory Denny, Operations Coordinator

“ Don’t forget to come to the Open Air Demo. It’s the most fun you’ll ever have. After a full day of product demos and testing, grab a burger and a quick ghost story at the Shooting Star Saloon in Huntsville.” —Jamie Kelly, Operations Manager

“ Grand America has a li�le intimate bar called the Gibson Lounge. The night I was there it was packed with people from the outdoor industry. It is the perfect place to network and enjoy a nightcap—they serve amazing cocktails!” —Kimberly Aguilar, Retail Relations Concierge

“ Lamb’s Grill is a must-visit spot in SLC. The prices are great, and it’s one of the oldest restaurants in the state. The wooden booths and ornate breakfast bar complement its original 1920s feel. The crab cakes are to die for, and it’s one of the only places downtown that doesn’t require a reservation on busy Outdoor Retailer nights.” —Sara Burns, Billing Manager

“ The Industry Party is one of my favorite events because of the fun variety of food and drink served up by the local food trucks. They help to make the opportunity to celebrate with the outdoor community a truly unique event.” —Kristen Hartman, Operations Coordinator, Registration

“ If you’re looking for a great way to increase your business savvy and brush up on best practices, check out the OU@OR education schedule. These sessions are designed to give retailers and exhibitors quick tips and get you back out onto the show floor. Check the complete schedule online, or even better, download the mobile app [on iTunes and Google Play] now and add the sessions you want to attend to your calendar.” —Laurie Stiglitz, Production and Traffic Manager

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PRE-SHOW EDITION 9

NEWSWHAT’S HAPPENING OUT THERE

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BRAND NEW THIS SHOWBuy a Patch, Get a Kid Outside� Transform your show badge into something more meaningful. A $15 donation to Outdoor Foundation buys you a Parks4Kids patch, transforming your ID into a Give Back Badge that provides a meaningful park experience for a young person—one patch equals one kid outside. The patch includes limited-edition artwork by Jeremy Collins. Demonstrate your company’s commitment to community and join an industry effort to get a new generation outdoors.

Give Back Badges can be purchased during online registration. If you didn’t get one then, contact Stasia Raines at sraines@outdoorfoundation.org. Or, at the show, visit the OIA booth (#BRL200) to pledge and receive your patch on site.

Brush Up on SUP� Stop by The BoardWalk, located in front of the SUP Pavilion across from the Paddle Experience/SUP Tank, for a primer on the latest board categories. The exhibit will serve as a shopping tool and buyer’s resource for the SUP market. The boards on display represent the different SUP categories available: racing, touring, all-around, surf, youth, inflatable, fishing, yoga/fitness, whitewater and experimental. Learn more about each type of board and its consumer base, plus features, construction, design, price range and more.

Tent City Returns to Abravenal Hall� Tent City, the showcase for the industry’s best shelters, moves back to the plaza outside Abravenal Hall (immediately northeast of the Salt Palace) this year. Check out tents from multiple manufacturers and compare the latest innovations side-by-side in a natural environment.

DON’T MISSInternational Buyer Program Happy Hour� The U.S. Commercial Service (USCS) of the Department of Commerce, the official trade promotion agency of the federal government, is supporting the Summer Market for the second year through a program that brings foreign delegations of retail buyers to the show and supports matchmaking. The DOC International Buyer Program (IBP) is a joint U.S. government/industry effort to connect international buyers to U.S. firms at major industry trade shows. Come meet the international delegates and country specialists at Day 1’s happy hour. Wednesday, Aug. 3, from 4:30 – 6 p.m. at the IBP International Trade Center in the South Lobby

Bring Your Kid to OR Days� Get your kids ready for their own Summer Market adventure in the Wasatch! The Boy Scouts of America will be hosting CampOR free of charge for the children of Outdoor Retailer a¤endees. Each day of the show, kids ages 6 to 16 will experience the best of the outdoors with fun, informative and safe daily sessions. Hiking, paddling and rowing are a

few of the activities available at Mill Creek Canyon, just outside of Salt Lake. Space is limited. Visit outdoorretailer.com in early July to register your children. Aug. 3 – 6, during show hours

RISE and Shine� Developed for specialty retailers by specialty retailers, Retail Inspired Specialty Excellence (RISE) will provide you with an inspiring a§ernoon of education and collaborative peer-to-peer working sessions. You will leave with insight and resources that you’ll be able to put into action to improve your business and bo¤om line as soon as you get back to your store. Hosted by Outdoor Industry Association, Grassroots Outdoor Alliance and Outdoor Retailer. Register by July 29 at outdoorindustry.org/events/rise. Aug. 2, 2 – 6 p.m., Gallivan Center 2nd Floor

Venture Out� Visit the Venture Out space in the Pavilions to browse a curated selection of brands at the forefront of the modern outdoor experience, delivering new urban and lifestyle trends to the outdoor market. Venture Out is where core outdoor retailers are finding the brands to a¤ract new, younger and more urban-influenced consumers. And just in case you need another reason to swing by this section of Outdoor Retailer: The happy hours are sponsored by Uinta Brewing Company.

New & Noteworthy at Summer Market 2016

A paddleboarder tries out the latest equipment at the SUP Tank (above); look for customized kicks and other stylish gear at the Venture Out space.

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10 OUTDOOR RETAILER DAILY

NEWS DATA

G AT E WAY T O W N SIn 2015, park visitors spent

$16.9 BILLION in communities within 60 miles of a national park. That’s in keeping with a trend showing

annual growth beginning in 2013.

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Good news: 100 years in, the national parks are more popular than ever.

Hi�ing It Ou�a the Park

SPEND THE NIGHTThe top three parks for camping: backcountry,

frontcountry and RV

DEATH VALLEY NP

+4.9%

BRYCE CANYON NP

+21.6%ZION NP

+14.4%

ARCHES NP

+8.9%

ROCKY MOUNTAIN NP

+21.0%

GRAND CANYON NP

+16.1%

YOSEMITE NP

+6.9%

OLYMPIC NP

+0.6%

CUYAHOGA VALLEY NP

+4.3%

HOT SPRINGS NP

-0.4%

EVERGLADES NP

-3.0%

MOUNT RAINIER NP

-2.1%

57NUMBER OF PARKS

REPORTING RECORD-BREAKING VISITATION

IN 2015

SHENANDOAH NP

+5.3%

HALEAKALA NP

+6.5%

HAWAII VOLCANOES NP

+8.3%

THE BUCKS STOP HEREO U T D O O R I N D U S T R YOf the total $32 billion that NPS visitors added to the national economy,

$1.7 BILLIONwent to recreation industries, while

$760 MILLIONended up in retail establishments.

POPULARITY CONTESTThe people have spoken. In 2015, for the second year in a row, the system set an attendance record. But more than sheer numbers, the year-to-year increases at individual parks show where visitors are searching for new horizons. Joshua Tree, in California, was the star of that show last year, while Great Smoky Mountain continued to have the most overall visitors. George Land, Joshua Tree's public information officer, attributes the surge to new interest from Millenials and minority populations, and newly expanded hours that kept the park open year-round.

BACKCOUNTRY % INCREASE PARK PERMITS OVER 2014

GRAND CANYON, AZ 293,866 21.4%

YOSEMITE, CA 211,966 15.4%

GREAT SMOKY MOUNTAINS, NC/TN 97,629 7.1%

FRONTCOUNTRYPARK PERMITS % INCREASE

YOSEMITE 588,701 20.4%

JOSHUA TREE, CA 222,184 7.7%

GRAND CANYON 207,490 7.2%

RV CAMPINGPARK PERMITS % INCREASE

YOSEMITE 284,372 19.2%

GREAT SMOKY MOUNTAINS 117,177 7.9%

GRAND CANYON 101,227 6.8%

ACADIA NP

+9.7%GRAND TETON NP

+12.8%

YELLOWSTONE NP

+16.7%

HOW POPULAR ARE THE PARKS?

To give you an idea, we compared them to three other

ways that Americans spent their free time in 2015.

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+27.4%GREAT SMOKY

MOUNTAINS NP

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NPS unitsWalt Disney

attractions (2014) MLB games NFL games

Still the king: 10.7 million people visited the Smokies in 2015.

SOURCES: NPS, ESPN, THEMED ENTERTAINMENT ASSOCIATION'S GLOBAL ATTRACTIONS ATTENDANCE REPORT (2014)

Walt Disney Walt Disney Walt Disney MLB games NFL games(2014) MLB games NFL gamesMLB games NFL games

Lodging31.1%

Souvenirs/other9.8%

Admissions & fees10.2%

Gas & oil11.8%

Food & drink20.2%

Groceries7%

Camping fees2.5%Local

transportation7.4%

WHO GOES THERE?Visitation changes for parks with more than 1 million annual visitors in 2015

7.5 %

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12 OUTDOOR RETAILER DAILY

NEWS SUSTAINABILIT Y

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Not Green Enough

B Y NOW, THE OUTDOOR INDUSTRY largely agrees: We need to get perfluorinated com-pounds (PFCs) out of gear. Many compa-nies have dropped the most troubling long-

chain waterproofing formulas (C8s) for shorter-chain alternatives (C6s), which don't persist as long in the environment. But research conducted by and for Greenpeace and the Environmental Work-ing Group suggests the search for less-toxic alter-natives must go on. “Short-chain chemistry is not a solution,” said Greenpeace’s Mirjim Kopp. “It’s just replacing one bad chemistry with another.” One concern: Short-chain chemistries are applied in larger quantities, so more chemicals are released into the environment during manufacturing and over products’ lifespans.

“We don’t have the same body of safety testing for these replacements, and some of the testing we do have indicates they share some of the same concerns about biotoxicity,” agreed David Andrews, a senior scientist with the Environmental Working Group.

SEARCHING FOR A BETTER SOLUTIONNikwax founder Nick Brown launched his company as PFC-free from the start. But while Nikwax has long specialized in water-based a�er-care products, it’s now developing chemistry for initial applica-tions. Its sister company, Páramo, has offered PFC-free outerwear since 1992.

Páramo’s approach to waterproofing mimics the washing-machine process Nikwax users undertake at home: treating a finished garment to increase water repellency. But such treatments affect dif-ferent fabrics differently, and garments made with membranes and taped seams absorb them unevenly (Páramo’s apparel doesn’t use membranes).

The trick is finding a DWR replacement that doesn’t also compromise the quality of the gear or shorten its lifespan. Part of the problem is that C8 chemistries provide both water and oil repellency, a performance trait that alternatives have struggled to match. Shedding dirt and body oil is key to main-taining effectiveness—dirty gear doesn’t stay as dry.

“Moving from C8 to C6 chemistry was absolutely the right thing to do—in fact, moving to PFC-free chemistry is the right thing to do on DWRs, and it’s what we’re working towards—but we’ve recognized performance limitations,” said Robert Fry, global director of product merchandising and design for Mountain Hardwear, which currently uses C6 DWR.

Last year Patagonia invested $1 million in chemi-cal startup company Beyond Surface Technolo-gies in hopes of securing a PFC-free option. So far, they’re still commi¤ed to using C6. “We do have a [PFC-free] DWR on hand, but we want to come up with a higher-performing second generation to offer a be¤er or, ideally, true alternative to PFC-based products,” Ma¤hias Foessel, CEO of Beyond Surface Technologies, said in an emailed statement.

Any solution might require consumers to adjust their expectations for waterproof gear. Fjällräven has used a PFC-free, iron-in alternative DWR made from beeswax and paraffin on its polyester/co¤on fabric since the brand launched, and in fall 2015 added the PFC-free hardshell fabric Eco-Shell, which needs to be re-treated every five to 10 washes.

“On my old skiwear, water would bead off it like a brand-new car,” said Nathan Dopp, president of Fjällräven North America. But while Eco-Shell still repels water, it doesn’t bead the same way. “The con-sumer doesn’t think it’s still waterproof, so it’s going to be an education process,” Dopp said.

Chemical company Sciessent has also developed a PFC-free water repellency they’re calling Curb. Their alternative works like a waxy finish that main-tains a nice handfeel, says CEO Paul Ford. Brands have been testing it out, and it has just been picked up by Cosmo Fabric, a technical textile supplier that works with some of the industry's major players.

Apparel brand Nau will launch a PFC-free DWR in their spring 2017 line, some of which will come from DuPont spinoff Chemours, that promises a performance level comparable to the C6 chemistries currently in use—at least, eventually. Chemours's Teflon EcoElite uses a plant-based formula.

“Given that it is a relatively new chemistry in the market in terms of durable water repellency, I think it will evolve and improve,” said Mary Jane Murphy, director of textiles and sustainability for Nau.

REVOLUTIONARY APPROACHES TO STAYING DRYBut perhaps tweaking chemical formulas isn’t the right approach at all—some argue that solv-ing the PFC puzzle will require totally reinventing the approach to waterproofing garments. Gore’s Active Shell with Permanent Beading Surface and Columbia’s OutDry Extreme, which both invert the approach to membranes and fabric, may be early examples of the kinds of innovations companies need. Columbia’s latest version, OutDry Extreme ECO, layers a wicking fabric made from recycled plastic bo¤les with an outer membrane that pro-vides waterproofing and eliminates the need for PFC-based water repellency.

“The main problem with how the industry is look-ing at this issue is that they’re trying to iterate on an old-fashioned design,” said Sco¤ Trepanier, director of communications for Columbia. “They take this three-layer model of construction and they’re trying to make it be¤er and be¤er and be¤er, but that fundamental construction technique has its limita-tions. If we’re having issues with DWR, let’s not just rethink DWR, let’s rethink how jackets are built.”

BETTER LUCK WITH DOWNWhere PFC-free alternatives have seen widespread success and adoption is in creating hydrophobic down. It’s easier for these chemistries, which o�en mimic the natural lipids (fats) ducks and geese pro-duce to stay dry and afloat, to bond to feathers than to nylon or polyester. That’s the idea behind Sus-tainable Down Source’s DownTek’s Zero PFC, which uses nano-level lipids one billionth of a meter in size to create water-repellent down. Nikwax has also cre-ated Hydrophobic Down, a water-repellent down that relies on a mineral wax elastomer. And Allied Down has commi¤ed to being 100 percent PFC-free by 2017 (they’re very close), and has already cra�ed a paraffin-based treatment, HyperDRY Eco.

Still, the race continues for an industry-wide solu-tion, whether that’s a be¤er DWR or a brand-new way of building gear—because in this field, staying inside when it rains is never going to cut it.

The search for an eco-friendly DWR continues to bedevil the outdoor industry. BY ELIZABETH MILLER

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@vasquefootwear

Trail footwear Established 1964Trail footwear Established 1964

Stop by booth #12001 and see for yourself.

vasque.com

EVEN MORECOMMITTEDTO THE TRAIL

The new Breeze III delivers more out-of-the-box comfort, breathability and traction in every step than ever before. We didn’t question its now-legendary trail performance. Instead, we listened and shaped new innovations around it.

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14 OUTDOOR RETAILER DAILY

NEWS OIA UPDATE

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Stand Up. Be Counted. We’re In This Together.

I don’t know about you, but I’m feeling bullish that our impact as an industry is being heard. When I stepped into this role nine months ago, the work that OIA had done to position the outdoor industry as a thought leader and change-maker was coming into sharp focus. And this past April, during our annual Capitol Summit in Washington, DC, we heard—definitively—that the outdoor industry “has arrived.”

My charge as executive director is to sustain the momentum and to continue growing our industry’s influence by focusing on three pillars: policy, sustainable business and participation. I want to give you a glimpse into the constant dialogue we have in and around the OIA offices and between myself and the board. The conversation below is excerpted from a recent chat between me and OIA Board Chair and Toad&Co CEO Gordon Seabury about the past and future of OIA and the outdoor recreation industry. —Amy Roberts

GORDON SEABURY The industry is going through such substantial change—whether it’s technology or the Millennial generation’s purchasing power to buy experiences and not stuff. Our association is at a crossroads: We either seize the opportunity to make a positive impact or we miss our chance.

AMY ROBERTS It’s clear the marketplace is going to do what it’s going to do, and OIA has an opportunity to focus on the things that individual companies can’t do for themselves because they either don’t have the scale, they don’t have the capacity or they can’t dedicate resources to areas like government affairs. We want OIA to be known for promoting the outdoor industry as a vibrant and real part of the U.S. economy. We want lawmakers to see that an investment in outdoor recreation will generate returns.

GS Certainly Sally Jewell’s recent announcement—that for the first time,

the U.S. government is going to officially count outdoor recreation in the GDP—is a testament to how valuable our voice in DC has become.

And another thing I’ll say about this year’s DC visit is how nice it was to see the collaborative approach we took with Outdoor Alliance and Conservation Alliance to bring a unified message to the Hill. I’ve heard people say that in the 21st century, the true competitive advantage is collaboration. Outdoor Industry Association is a powerful convener.

AR Speaking of that, our industry’s sustainability efforts are a model for how businesses can succeed through collaboration to make scaled change. In 2008, the industry—actually a group outside of OIA—started to develop the original supply chain tools. Outdoor Industry Association became the facilitator of that sustainability work, and it was a recognition that collaboration could do more to move the needle than companies could do on their own. Our industry is being noticed by a lot of bigger players in fast fashion and major big-box retail. Transparency is something that Millennials are definitely looking at, so it’s our opportunity to figure out some of the challenging issues around

things like water repellency, or how do you increase organic cotton use in the industry or move toward more recycled materials?

GS We’ve recently heard inspiring stories around urban renewal, whether it’s Chattanooga or Duluth, which invested heavily to revitalize its old industrial neighborhoods and abandoned quarry with new parks and recreation infrastructure. Both cities are examples of what can be done at the local level … where a lot of the funding for parks and other initiatives and infrastructure can be put to good use.

AR But I don’t think we can talk about where people are playing without also talking about who those people are. We’ve seen a big change in demographics, and OIA is focusing on participation. How do we increase it? How do we target the college market? How do we expand our own definition of outdoor recreation to include more urban activities or trail-to-tavern type experiences? That’s a cornerstone of the Outdoor Foundation’s work, but how do we tie it back to the industry?

GS For the first time since I’ve been involved with OIA, we’re doing strategic planning to make sure there’s a clear alignment and strategy between

OIA and Outdoor Foundation. Again, that's an example of the power of collaboration as well as the influence we have in DC. The Obama administration

is fully aware of the work that OIA has done to promote youth participation

and inclusion. We're trying to figure out, even within our own board, how to get more diverse voices so we can understand how to speak to a much larger audience than the industry may have reached in the past.

AR You know what’s cool? With Parks4Kids, we’re crowdsourcing funding, calling on individuals—not just companies, as we’ve done in the past—to go online, pick an elementary school in their area and donate to get 4th graders out into the parks. That’s a big change—talking to and motivating individual members. I hope that you’re going to buy a Parks4Kids badge at the

OR show to support the program.

GS You bet I am. I already talked to my team; we’re doing a little bit of research to find out what schools and organizations in our area are the right ones to get behind. The Foundation’s Outdoor Nation Campus Challenge is, in my mind, just the tip of the iceberg in terms of what we can do with getting the college community involved by connecting them to local retail and to the outdoor clubs so they can start to become and feel like a part of the broader outdoor industry.

As Gordon mentioned, specialty retail is yet another example of OIA’s collaborative efforts. In order to ensure our business community continues to make headway, we’re partnering with Grassroots Outdoor Alliance and Outdoor Retailer to leverage their know-how and expertise through our RISE program at ORSM. And speaking of the upcoming Summer Market, I hope you’ll come to OIA’s Industry Breakfast on Day 1 and stop by our booth (#BRL200) during the show to join this ongoing dialogue. —AR

A candid conversation with Outdoor Industry Association Executive Director Amy Roberts and OIA Board Chair Gordon Seabury on collaboration, political clout and the industry’s future

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©2016 Timex Group USA, Inc. TIMEX is a registered trademark of Timex Group USA, Inc. in the US and other countries. IRONMAN and MDOT are registered trademarks of World Triathlon Corporation. Used here by permission.

Please visit us in the middle of the western hall.Booth #38167

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16 OUTDOOR RETAILER DAILY

NEWS ADVOCACY

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Now is the Time for Bears Ears National Monument

M ORE THAN 50 YEARS AGO, when sign-ing the groundbreaking Wilderness Act, President Lyndon Johnson said: “If future generations are to remember us

with gratitude rather than contempt, we must leave them a glimpse of the world as it was in the begin-ning, not just a�er we got through with it.”

There is perhaps no unprotected landscape in the Lower 48 that be�er represents what Johnson meant than the culturally rich, breathtaking and inspiring Bears Ears region of southern Utah.

Its nearly 1.9 million acres of public lands—partly managed by the Bureau of Land Management and the Forest Service—are relatively untouched by the extractive industry, much as they were thousands of years ago. This is an environment that challenges the imagination, nourishes the soul, reawakens our spirituality and sustains many cultures.

Bears Ears is an unparalleled asset that draws vis-itors from around the globe, and it must be cared for and sustained. The area contains some of our finest canyon country climbing, hiking, backpacking, can-yoneering and river running.

In the past few years, Utah has enjoyed some of the country’s highest population and economic growth. People come to Utah to experience its his-tory and to delight in the outdoor opportunities in such pristine areas.

Our national parks are seeing unprecedented growth and crowding, and we need more than ever to protect the last pristine landscapes for society.

Bears Ears contains more than 100,000 cultural

sites, and is considered sacred by dozens of tribes who trace their ancestry to these lands. In spite of that, serious cases of grave-robbing and artifact the� are reported on a regular basis. The area's cultural history is being pillaged—from burning ancient Navajo homes for firewood to tossing aside human remains and artifacts as burial sites are plundered.

The first efforts to protect this landscape began in the early 1930s, when Harold Ickes, then-secretary of the interior, pro-posed a large Escalante National Monument, which would have included much of what is Bears Ears today. At the same time, Bob Marshall, then-director of forestry for the Bureau of Indian Affairs, made a recommenda-tion to manage large tracts of southwestern Utah as “wilder-ness,” “primitive” or “road-less” areas.  However, the proposals faded away as most Americans became more preoccupied with the threat of WWII.

We either move now to save this country’s iconic cultural and natural landscape, or it may be permanently taken from future generations.

Irresponsible off-road vehicle

use affects both the natural scenery and archaeolog-ical and cultural sites. The threat of massive, multi-faceted energy development is imminent. In the recent Utah legislative session, energy development was declared the “highest and best use” of Cedar Mesa, the center of Bears Ears.

The region enjoys broad support for protec-tion, from local Navajo chapter houses, to 25 Native American tribal governments throughout the South-west, to a majority of Utah residents (based on two recent independent polls). But Utah's leaders oppose making the area a national park or monument.

For the outdoor industry, protecting and steward-ing our country’s remaining wild, iconic landscapes is integral to our industry’s vibrant economic future. Unfortunately, Utah’s political leadership contin-ues to look backwards with a near-singular focus on extractive industries. They fail to understand that the state’s protected landscapes are why the outdoor industry and tourism have boomed in Utah, becom-ing one of the state’s top economic sectors.

It is disheartening to see Utah’s elected leaders’ failure to show respect to the tribal nations and the Native American communities in the state and adjacent regions who are calling for the protection of Bears Ears. With a non-functional Congress and Utah’s leaders’ failure to take the tribes’ proposal seriously—and their refusal to listen to the support for protection by America’s outdoor industry—it’s time for the president to step in and use his author-ity under the Antiquities Act of 1906 to declare a national monument protecting Bears Ears.

This needs to happen quickly. Native Americans have led this initiative, and the outdoor industry and all Americans should stand behind them in asking Congress and the president to support preserving a landscape essential to our collective heritage and vibrant future.

Just as we would protect the Mona Lisa, Sistine Chapel, Grand Canyon and Grand Tetons, we should protect the treasure that is Bears Ears. It is a region of unimaginable rich-ness that connects us with our history, our humanity and the natural world. Once it is gone, it is gone forever.

Peter Metcalf, founder & former CEO/President of Black Diamond Equipment, is a board member of the Conservation Alliance, Conservation Lands Foundation and the Outdoor Alliance. He lives in Salt Lake City.

The outdoor industry must step forward to support it. BY PETER METCALF

Peter Metcalf on a desert tower just outside the

Bears Ears region.

GE T IN V OLV E D

Your voice does matter. Write the president, Utah governor and Utah’s congressional delegation. Tell them you support protecting Bears Ears. Post your support on Facebook, Instagram and other social media. Encourage friends to publicly share their support, too.

Find phone numbers, email forms and addresses on these official websites:

Rep. Jason Chaffetz: chaffetz .house.gov/contact

Rep. Rob Bishop: robbishop .house.gov/contact

Sen. Mike Lee: lee.senate.gov

Sen. Orrin Hatch: hatch.senate.gov

Gov. Gary Herbert: utah.gov/governor/contact

President Barack Obama: whitehouse.gov/contact

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NEWS EVENTS

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No Child Left Indoors

T ODAY’S YOUNG PEOPLE are tomorrow’s busi-ness leaders, voters and outdoor enthusiasts—so helping them form deep connections to the

natural world now will pay off down the line. What be�er way to kick off Summer Market than by doing just that, with dinner, drinks and a 30-foot-high rep-lica of Half Dome thrown in for good measure?

For the fourth year running, the Outdoor Foundation’s Outsiders Ball benefit party will bring

the industry together to support community programs that get kids outside all across the country. Starting at 6 p.m. on Aug. 2 (Open Air Demo day) at the Gallivan Center, the ball will feature friendly competitions, live music, art displays and local bites.

New this year: Ticket prices have dropped to $100 each, and a collection of food trucks will provide dinner rather than a caterer, as in years past (dinner is included). And that mini Half Dome? A�endees who donate $15 toward the new Give Back Badge (see p. 9), which funds the foundation's Parks4Kids program, get a chance to climb the wall and plant their brand’s flag on top. Bonus: Buying the badge in advance during show registration will also get you a 15 percent discount on ball tickets.

Parks4Kids aims to connect 35,000 youths to the national parks through microgrants to schools,

teachers and nonprofits. “We started talking to Outdoor Retailer about the concept of ‘offse�ing’ your time inside,” said Stasia Raines,

senior director of marketing and communications at OF. “What if every person at the show gave a li�le bit of money to fund ge�ing a young person outside?”

What hasn’t changed is the Outsiders Ball’s goal of supporting 100 youth outdoor projects nationwide. OF hopes to raise at least $300,000 to fund this year’s

group of nonprofits. Past balls have supported a total of 551 projects, reaching 117,141 young people through programs like Li�le Bellas (which introduces preteen girls to mountain biking), City Kids Wilderness Project (which takes teens from low-income families on backcountry trips), and the Grand Teton National Park Foundation’s Youth Conservation Program.

“This is an opportunity to invest in the future of our industry,” Raines said.

Buy tickets at outsidersball.org. Get Give Back Badges when registering online for Summer Market or during the show in the Salt Palace lobby, the Outdoor Foundation booth (#BLR200) and at the Outsiders Ball. –Elisabeth Kwak-HefferanGallivan Center, 239 Main St., Salt Lake City

Connect young people to the wilderness with a ticket to the Outsiders Ball.

Attendees at last summer’s Outsiders Ball raised $285,000 to fund 100 different youth outdoors programs across the country.

“ What if every person at the show gave a little bit of money to fund getting a young person outside?”

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ISPO.COM

Dieter Tremp / ISPO information center USA / Tel. +1-415-868-8882 / dietertremp@gmail.com

ISPO MUNICH 2017, FEBRUARY 5–8ISPO BEIJING 2017, FEBRUARY 15–18ISPO SHANGHAI 2017, JULY 6–8

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Wanna Buy a National Park?

S HAKEN BY BUDGET shortfalls and a $12 billion maintenance backlog, the National Park Ser-vice is seeking to unlock a funding technique

that sports franchises have been using for years: sell-ing naming rights.

In professional sports, organizations buy the right to put their name and logo on a stadium or arena to increase public awareness and brand recognition, and to tie them to a beloved sports franchise (you need only walk down the street in Salt Lake City to Vivint Smart Home Arena, home of the Utah Jazz, to see one example). But don’t get too spooked about the possibility of McDonalds painting Double Arch yellow, or Apple claiming Half Dome. Not yet, anyway.

In late March, the NPS released an updated donor recognition policy that, if approved, would open the parks to branded benches and (possibly) NASCAR-style ranger vehicles. Current agency guidelines restrict in-park recognition to low-key places, such as logo-free donor walls in visitor centers.

The proposed revisions caused immediate concern from some of the public, and, as of press time, an online petition condemning the proposal had garnered more than 150,000 signatures.

The outdoor industry seems less se�led on the ma�er, with some folks in support of the theory

behind such a plan, and other seeing it as the start of a slippery slope toward selling out.

“We love our national parks and feel the industry should be more involved in having them pulled back to nature even more,” said Bill Gamber, co-founder of

Big Agnes, via email. “We’re not interested in seeing branded benches near Old Faithful, and Big Agnes isn’t interested in being a part of the program. What’s next? A bake sale?”

Peter Dering, founder and president of outdoor-oriented camera-bag maker Peak Design, thinks there’s a way to do such a proposal right.

“Would it be bad if there was a giant neon sign that said Yosemite: Brought to you by Budweiser?” he asked. “Of course it would. But if you sat on a bench

that said ‘Donated by the generosity of Budweiser,’ that seems reasonable, doesn’t it?”

But everyone does seem to agree that the park system’s lack of funding may represent a much more existential threat to the places we love.

“What’s at stake is not the commercialization of our National Park System,” said Rob BonDurant, vice president of product line and marketing for Osprey Packs, emphasizing that he was not speaking on behalf of the company. “What is at stake is [the] environmental health of the NPS. We are literally loving our parks to death.” –Daniel Nelson

A NPS proposal to allow corporate naming rights has some fearing the slippery slope—and others seeing inevitability.

“ What’s next? A bake sale?”

Day0_18-19_News_OutsidersBall_NamingRights_Summer16_Prep-cl-ml.indd 19 6/27/16 2:31 PM

ISPO.COM

Dieter Tremp / ISPO information center USA / Tel. +1-415-868-8882 / dietertremp@gmail.com

ISPO MUNICH 2017, FEBRUARY 5–8ISPO BEIJING 2017, FEBRUARY 15–18ISPO SHANGHAI 2017, JULY 6–8

SPORTS. BUSINESS. CONNECTED.

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GEARTRENDS

PRE-SHOW EDITION 21

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LIFEST YLE APPAREL

HONE IN ON the lifestyle brands at Outdoor Retailer this summer and you’re sure to spot airy dresses, flowing tops and an assortment of

tailored bu�on-downs. But don’t be fooled: Beneath that stylish exterior lies a host of technical features, from moisture-wicking and antimicrobial properties to superior stretch and even built-in bug repellent. “[The outdoor lifestyle] is clearly influencing the look and [driving] the inspiration behind a lot of outfits,” said Ibex’s Vice President of Product James Fisher. “You want to look like at any given moment you could

bang out a plank or jump on a stand-up paddleboard.” The athleisure movement remains in full swing.

(Need proof? Just look at the stylish yet spandex-laden outfits that are easy to spot in coffee shops everywhere.) “Athleisure is about going from hanging out at home to working out to being out in the world,” said Karuna Scheinfeld, vice president of design/cre-ative director for Woolrich.

Natural fibers like wool and co�on are also in high demand for their soft feel and non-techy look. And more brands are offering garments with an eco story

(organic co�on, Bluesign certification), a trend driven in part by conscious consumers: “People are realizing that our world is worth taking care of, and they’re will-ing to put their money where their mouths are,” said Meghan Palmer, United by Blue product designer.

Another factor in this movement: Responsibly sourced fabrics are now more readily available—even when buying in small batches—and prices are drop-ping. “The barriers to entry now are lower, so why not take advantage of it?” said Kate Larramendy, director of design and sustainability with Toad&Co.

BLURRED LINESIt’s getting harder to tell trail clothes from everyday wear as brands prioritize style and function. BY COURTNEY HOLDEN

1. Biking to work in the rain just got more stylish. The women’s A2B Blazer (MSRP $449) from Arc’teryx hides three-layer Gore-Tex with C-Knit backer technology, which boosts softness and breathability, behind a professional-looking exterior. Reflective swatches on the neck and cuffs keep you safe on your commute, but fold away when you hit the board meeting.

2. The men’s Merino 150 Henley (MSRP $95) from Smartwool is the essence of laid-back

cool thanks to raglan sleeves, welt pocket and three buttons. Featuring the brand’s latest 150-gram fabric—which uses a nylon core to boost the wool fibers’ durability—this top is sure to be a Saturday go-to.

3. Evenings at high elevation typically mean a dip in temps, but that’s no problem when the women’s Athena Wrap Top (MSRP $65) from Outdoor Research is on hand. Built with DriRelease cotton with Freshguard odor control,

the piece oozes high-tech comfort. Merrow stitching (a particularly uniform kind of stitch) allows for a stronger, stretchier seam, while also adding a pop of color.

4. Lightweight, luxuriously soft and eco-friendly? The cotton/hemp Southridge Short Sleeve Shirt for men by Columbia (MSRP $50-55) hits all three criteria. Traditional button-down styling and breast pockets make this a perfect trail-to-town piece.

5. Flylow’s Bailey Leggings for women (MSRP $75) make their way effortlessly through sun salutations, but look great when paired with a favorite tunic for an afternoon coffee date. Two thigh pockets provide a place to stash must-haves like cell phones and wallets.

6. One pant that does it all? Yes, please! Mountain Hardwear’s AP Scrambler (MSRP $85) for women is built for biking, bouldering and bumming around

town. Performance stretch capabilities enable a wide range of motion, while details like cutouts on the elastic trim add a touch of feminine flair.

7. Made from quick-drying, 100-percent-recycled polyester, the men’s Stretch Hydro Planing Board Short (MSRP $89) from Patagonia works for both land and water wear. With two-way mechanical stretch and a DWR finish, these boardies are light, comfy and durable.

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22 OUTDOOR RETAILER DAILY

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THE GREAT COVERUPSun-shielding fabrics and full-coverage designs help consumers defy UV damage. BY MORGAN TILTON

NO GETTING AROUND IT: Playing outside means expos-ing your skin to the sun. But as the public’s concern about the dangers of solar radiation has grown—

along with the realization that sunblock alone doesn’t always cut it—the desire for sun-protective clothing has heated up to match. Some brands are introducing fabric with UPF sun protection to apparel designs for the first time, while previously sun-savvy companies are expanding existing lines or highlighting their UV-busting bona fides.

“Let’s face it—the more time you spend on the mountain, trail, or water, the more you are at risk,” said Joanna Toma-sino, Mammut sports group category manager of so�goods and footwear. “Over the last several years, our society has paid more attention to climate change and skin cancer, which has had an impact on companies and suppliers in terms of product development.”

Also, people are “tired of applying and reapplying messy lotions and creams,” said Andy Nordhoff, public relations manager at Columbia. That makes a built-in apparel solu-tion even more a�ractive.

In other trends: Consumers no longer have to choose between light weight and toughness in their apparel. “In the past, there was a huge gap between light and durable,” said Byron McCann, marketing manager of Bergans of Norway. The gap has tightened, he said, pointing to Pertex Quantum fabric, a 70-denier ripstop nylon that’s windproof and water-repellent, yet airy-feeling.

Do-it-all pieces are also popular. “Versatility and hybrids are trending in fabrics,” said Christine Westermark, cat-egory managing director of mountain for Helly Hansen. “Consumers are increasingly looking for products that meet a variety of uses, so they don’t have to buy a special product for each activity. This makes sense, particularly for increasingly time-crunched people who want to spend some time outdoors, but can’t afford to become an expert.” Brands are responding with stylish, three-season pieces that work as well for alpine hikes and bike rides as they do for the pub.

GEAR TRENDS PERFORMANCE APPAREL

1. The lightweight Trail Strike Long Sleeve (MSRP $100) from Columbia keeps wearers cool, sunburn-free and smelling good with Omni-Wick, UPF 50 sun protection, and an antibacterial coating that combats the stress sweats. Cordura yarn woven into the high-friction areas (like under pack straps) boosts durability.

2. Bergans of Norway ups its eco-effort with Expedition 2020: a pledge to increase company-wide sustainability initiatives, from material sourcing to freight transportation to office energy, over the next four years. One example: the

Slingsby Ultra Jacket (MSRP $239), which features Ecodear—a 30-percent plant-based polyester fabric—on the front, arms and hood. The inlay on the back is a recycled polyester wool blend, made by Repreve, which upcycles plastic bottles into new goods. Bergans also requires the mills that produce Repreve to source the bottles locally.

3. Expanding its line of trail running tops, Mammut releases the MTR 71 Advanced T-Shirt (MSRP $55) built with Polartec Power Dry fabric featuring two differently sized fibers that operate together to

pull sweat off the body, then dissipate it, for better moisture management. An antimicrobial treatment helps fight odors, and the shirt touts a UPF 50-plus rating for sun protection.

4. Stonewear Designs releases a comfy ladies’ climbing short—dubbed the Dynamic Shorts—with UPF 50-plus sun protection, made of lightweight stretch-woven fabric, harness-compatible (gusseted crotch intact) and featuring a chalk brush holder (MSRP $95).

5. Montane introduces the hybridized

Fusion Alpha Jacket (MSRP $219). The latest Pertex Quantum CS-10 fabric adds windproof zones around the core and on the shoulders; the shell also has breath-able areas (developed using thermal imaging data) for alpine climbing and play.

6. Outdoor Research debuts the men’s Helium Hybrid Hooded Jacket (MSRP $145) with breathable softshell panels beneath the arms instead of pit zips and the waterproof/breathable fabric of the current Helium Jacket everywhere else. The result? A non-sweat-to-death experience that blocks out wind and rain.

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BOOTS WITHOUT BORDERSThe latest shoe designs go from trail to crag to bike to bar. BY MORGAN TILTON

THIS YEAR BRINGS lots of crossbreeding among once discrete footwear categories. Athletic designs are showing up in work boots and trail runners

get some of their DNA from approach shoes. The result of all this inter-species canoodling? Footwear that sup-ports long days on the trail, on the job or on the prowl for happy hour.

These days, “People are riding their bikes to the base of a mountain, running up the trail, going into the back-country, climbing something and then riding their bikes out,” said Greg Thomsen, managing director of adidas Outdoor USA. For the most part, these multisport mani-acs don’t want to haul more than one pair of shoes along while they’re at it (the exception is climbers, who may want separate shoes for approach and climbing). Brands are answering the call with versatile designs that can handle a day packed with several activities.

Why so much multitasking these days? Thom-sen named several factors: One, more indoor climb-ing athletes are taking their fitness outside. With a strong physical foundation, they tend to be faster and stronger than the typical outdoorsperson, he said. And squeezing multiple activities into a day also helps people avoid lining up overnight permits, which requires time and money.

But just because adventurers need footwear suited to tackling big outdoor objectives doesn’t mean they want an overtly techy look. “Consumers are looking for lightweight hikers that can perform on the hiking trail and yet look stylish and comfortable enough to wear day in and day out,” said Mammut North Amer-ica’s Softgoods Category Manager Joanna Tomasino. “Which suggests that multipurpose shoes that are suited for adventure and everyday use are on the rise.” That desire makes breathability in footwear even more important, she added—because no one wants smelly feet at the office.

GEAR TRENDS FOOT WEARGEAR TRENDS FOOT WEAR

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helps people avoid lining up overnight permits, which requires time and money.

to tackling big outdoor objectives doesn’t mean they

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1. Focusing on ultraversatile mountain footwear that blends the features classically seen on approach, trail and light hiking shoes, Scarpa debuts the Epic Light (MSRP $135) with a climbing-inspired heel for stability, a lace-to-toe design for customized fit and a Vibram outsole for traction.

2. Wolverine premieres the Women’s Edge LX (MSRP $142-$147) workboot with

the CarbonMAX toe cap, which is lightweight and thinner for an improved fit. Inspired by breathable, comfortable athletic shoes, the waterproof boot features a wicking mesh lining, a cushioned midsole and EPX footbed technology: a honeycomb-like section in the heel that expands on impact to fight foot fatigue.

3. Brooks introduces the Caldera (MSRP $140) for

endurance runners who seek technical trails. The trail shoe features an adaptive, soft BioMoGo midsole, sticky rubber outsole with big lugs for stability, an integrated gaiter tab at the heel and a lace garage in the tongue.

4. adidas Outdoor creates its lightest backcountry trail running shoe—8.8 ounces—with the Terrex Agravic Speed (MSRP $120, pictured), which features

high-grip Continental outsoles and a sock liner construction for a soft, comfortable fit that also seals out debris. In hiking, adidas designed a unique air channel system in the footbed to pair with Gore-Tex Surround technology to achieve maximum ventilation in the Terrex Fast GTX Surround (MSRP $225).

5. In the ankle-high T Aegility (MSRP $129), Mammut debuts

its 3D knitted technology. This allows designers to create the shoe’s exterior from one piece of fabric with zones of varying breathability, stiffness, abrasion resistance and shape. The bonus of going 3D? The design is lightweight and sans seams, which reduces the risk of blisters and increases comfort. The new sole has triangular lugs made with two rubber compounds for extra grip and durability.

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GEAR TRENDS TENTS

SAME TENT, MULTIPLE CONFIGURATIONS: Camp-ers continue to press for shelters that can adjust to different pursuits and conditions, all

while providing ample space without added weight.Two-in-one shelters that can pitch with the fly or

body alone are increasingly popular among camp-ers. That’s an essential feature of the new Sierra Designs High Route tent, created in collaboration with adventurer and brand ambassador Andrew Skurka. “I wanted a single shelter that would be appropriate for friendly summer weather as well

as moderate winter conditions,” Skurka said. “It needed to be light and well-ventilated, but spacious and storm-worthy.”

This year, tentmakers continue to deliver shel-ters with the social side of camping in mind, with some dome tent specs reading like apartment list-ings. Each brand has its own take on the trend, but common features include larger vestibules or awnings, which, like good mullets, are all business up top but let the party flow underneath.

Tents that offer a supplemental pitch with hiking

poles have expanded beyond the world of ultralight shelters, becoming widespread among all styles and sizes. The feature saves weight and expands exterior porch/vestibule space, making the already-popular trekking pole a campsite essential.

Retailers will also be happy to see that several brands, such as NEMO (with the Hornet Elite) and Mountainsmith (the Morrison 2 EVO; below), have improved their bestselling designs by adding stor-age compartments and updating meshes and fabrics to cut weight—without higher price tags.

SHAPESHIFTERSVersatile designs adjust to the demands of weather, season or group size. BY M.T. ELLIOTT

1. The three-season Nightfall from Slumberjack (MSRP $149) allows for double-wall or fly-only configurations. In traditional tent mode, steep walls maximize breathing room and an external pitch design keeps the inner tent dry during setup. The vestibule rolls away or acts as a porch awning propped up by two trekking poles. It comes in two- and three-person options and starts at just over 5 pounds.

2. The two-person Suite Dream (MSRP $250) by Eureka! is all about maximizing space—so you can bring all kinds of gear

inside. Aimed at car campers, it fits one queen-size air bed, stashes electronics and muddy boots (separately), and secures a bottle of wine (or a few beers) from a holder that hangs overhead. The 17-square-foot vestibule area is great for stashing gear.

3. Inspired by pyramid tents, Sierra Designs’ two-door High Route (MSRP $300) is a one-person shelter intended to broaden the three-season tent’s typical range. Its steep side walls and vertical doors are two aspects design collaborator Andrew Skurka

found lacking in other trekking pole shelters. The two poles are offset so they don’t block entries. The awning includes 5-inch vents and shelters the doors. In balmy weather, campers can guy out the doors for better ventilation and deploy a bug net.

4. Big Agnes hits a new sweet spot of price and performance with its Van Camp SL2 (MSRP $300). This 28-square-foot backpacking shelter sleeps two, and weighs 4 pounds, 7 ounces, but still comes in $100 less than the brand’s other superlights. Its no-

nonsense looks won’t generate features buzz, but will tempt frugal weight-watchers who previously sat on their wallets.

5. Campers and hunters alike can use NEMO’s Dark Timber wall tents (MSRP $500) as a basecamp or a town hall. At just under 15 pounds, this two-door shelter provides 69 square feet of floor space, plus an overhanging tarp that acts as a roof and waterproof walls. The upper portions of the side walls (located under the overhanging tarp) allow heat to escape, reducing condensation problems. Despite its size, the

tent is designed for easy one-person setup.

6. Mountainsmith upgrades its feature-rich and affordable freestanding shelter with the Morrison 2 Evo (MSRP $200). The remodeling creates more head- and elbowroom by adding a brow pole and a roomier vestibule. New touches include reflective stake points, rain flaps on the fly windows, more storage space, and an included footprint. Rugged (68-denier polyester) and roomy (36 square feet), the shelter is targeted to car campers.

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COMFORT IS KINGBackcountry bags continue their quest for frontcountry coziness while still delivering lightweight durability. BY AARON H. BIBLE

MORE THAN EVER, today’s campers want spend-ing a night under the stars to feel as comfort-able as sleeping in their own beds. Brands are

answering with lighter, lo�ier designs and by look-ing beyond the standard mummy to blanket-style and rectangular bags once reserved for car campers.

Brands and suppliers say today’s lower down prices—a result of several complex factors, from weather pa�erns to global economic trends— make higher-performing, more packable bags more afford-able. “This has taken a bite out of synthetic sales,” said Big Agnes co-founder Bill Gamber. “Especially with water-resistant down now the standard.”

“From a style standpoint, we’ve seen a wider adoption of quilts and other non-traditional sleep designs,” said Jim Giblin, category director for tents and sleeping bags at Therm-a-Rest. “Our new designs are generally zipperless and less restrictive, allowing you to roll around in your insulation, rather than roll-ing around with your insulation.”

“Comfort continues to be really important,” Gamber agreed. “Some designs that we originally made for car camping, like our Park Series, are work-ing their way into backpacking. Now we have extra-wide bags that are still light enough to backpack with.”

Light weight also remains an important goal, but not at the expense of long-lasting toughness. “The consumer has always been looking for lighter-weight, more-compressible bags,” said Dan Rogers, product manager of technical equipment at The North Face. “In the tradeoff between light weight and durability, we’re using new materials and new constructions that give us a blend of both.”

Campers are also more concerned about sustain-ability, looking for features like PFC-free hydro-phobic treatments and ethically plucked feathers. “There’s a greater demand for down that adheres to RDS (Responsible Down Standard) guidelines,” Giblin said.

GEAR TRENDS SLEEPING BAGS

1. Therm-a-Rest’s new Questar (MSRP $250 in regular) offers three-season comfort in a 650-fill Nikwax Hydrophobic Down bag. “We’ve seen a greater acceptance of duck down in bags,” said Therm-a-Rest’s Jim Giblin. “With 650-plus-fill duck down, we’re able to hit a better price point while not sacrificing too much warmth and weight.” It features zoned insulation, is rated to 20°F and comes in three sizes.

2. Kammok’s new Thylacine (MSRP $329) is a customizable 30°F, 750-fill DownTek “base” sleeping bag that you can adapt to a variety of environments and conditions by sliding in two additional insulated liners. Add one liner to take the bag from summer duty to down to 15°F (MSRP $199). Then add another (MSRP $99) to push the bag into winter service, all the way down to 0°F (liners sold separately).

3. Big Agnes’s Thunderhead SL 30 (MSRP $250) features 650-fill DownTek in a weight-cutting, zipperless design with a wrapping quilt top that tucks into the side of the bag. There’s also an oversized draft collar and a half pad sleeve to help keep the bag in place.

4. The North Face is releasing two new bags in its Hyper series for the ounce-counting sleeping bag customer. The

800-fill Hyper Kazoo (MSRP $369) is the first bag to use the brand’s FuseForm construction technology, which reduces both the amount of stitching and fabric waste during production. And the Hyper Cat (MSRP $249) introduces a blend of cut staple and continuous filament synthetic insulation, with the less-compressible insulation layered on the bottom of the bag to eliminate cold spots and prolong the bag’s life.

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GEAR TRENDS PACKS

THIS YEAR, PACKS are all about you. New designs are becoming more customizable for a wider range of hikers: Look for features like dynamic

adjustability, packs tailored to specific users and even broader colorways that help personalize an individual’s look outdoors.

Gone are the days where a shoulder harness could be set in, say, one of three possible positions. Accord-ing to Granite Gear Senior Director of Design and Development Michael Meyer, “Quick and simple micro-adjustability for a custom fit has been a grow-ing trend, and the ability to achieve a fully custom

fit provides the highest level of comfort.” Brands are also introducing pack lines that come in a range of sizes, making it easier to fine-tune fit.

Packs designed specifically for certain consumers, such as trail runners, are also having a moment. Features such as weight-shaving buckles and thinner webbing, integrated waterproof covers or waterproof materials and improved external pockets for on-the-go access to water and jackets are geared toward athletes achieving thru-hiking records or one-day peakbagging objectives.

Also look for high-tech add-ons, such as mobile

power sources. Chris Ritchie, Thule’s PR and com-munication manager, said integrating technology into packs is more important than ever. “Brands are adding things like solar panels to their packs, and while it may come across as gimmicky at first, it’s a feature that has staying power,” he said. “Just like a new trend or technology dictating a product line’s needs, we as manufacturers need to evolve with what the consumer is asking for. Hikers and backpackers are innovating and creating features on their own, like clipping a mini solar panel to their bags, and the brands are listening.”

PACKS GET PERSONALQuick adjustability and activity-specific designs make it easy to find the perfect pack. BY AARON H. BIBLE

1. Arc’teryx is pushing the design envelope with new suspension technology in the Bora AR Backpack series, which comes in 50L (49L for women; MSRP $499) and 63L (61L for women; MSRP $549) sizes. Each pack features what the brand is calling RotoGlide, a hipbelt system that slides up and down on a track. This follows the lengthening and straightening of the back that occurs while climbing and also rotates up and down with the hips while walking.

2. Granite Gear’s new Crown2 (MSRP $200), thoroughly tested last year on the first winter thru-hike of the

PCT, follows the on-the-fly adjustability trend in lightweight, high-capacity packs. Choosing to go with three distinct torso lengths instead of an adjustable shoulder system, Granite Gear achieves customization through the Re-Fit hipbelt, which slides out from behind the backpanel and includes hook-and-loop closure straps on the waist for microadjustments.

3. Mystery Ranch said it sees growth in the heavy-duty approach to tactical and hunting pack design. Its new Stein 62 multiday pack (MSRP $299) is the “best balance

between bombproof materials and lightweight constructions we could find,” says company founder Dana Gleason.

4. Kelty is putting its innova-tion dollars into the Millennial (read: versatile, comfortable, fun) and women’s markets, rolling out its new Kinesis Hip Belt and a “Built for Women, by Women” line of packs. Look for its Sira 45W daypack (MSRP $200) and 60L Reva multiday pack (MSRP $220). The Reva features an adjustable suspen-sion system designed to elimi-nate common pressure points for women, and the hipbelt moves side to side to match a woman’s stride.

5. When it comes to versatility, keep an eye out for the new line of high-end, multiuse but tactically focused packs from knifemaker SOG, celebrating its 30th anniversary at the show this summer. The 33L Prophet (MSRP $229) is the most adaptable, going from backpack to duffle with stowable straps. It also features long-item carry on the outside, compression straps and lots of attachment points.

6. For something less traditional but on-point with the versatility trend, Peak Design offers the Everyday Backpack, which comes in an 18L (MSRP $225) and 30L

size (MSRP $275). Aimed at “urbanites, photographers, travelers, creatives and everyone in between,” it features a single, 300-degree waterproof zipper for full top- and side-loading access.Internal dividers and padded pockets protect everything from tablets to a full kit of photo gear.

7. The new Aerolon Series of multiday packs from Gregory features toplid loops for integrating solar panels and a hydration sleeve that converts into a superlight daypack for summit trips. The men’s 48L Paragon (MSRP $180) weighs only 3 pounds, 3 ounces.

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Also look for high-tech add-ons, such as mobile

between bombproof materials 5. When it comes to versatility,

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SCHOOL OF ROCKAs gym climbers move out to the rock, brands follow with safe, lightweight, beginner designs. BY MORGAN TILTON

IT’S NO SECRET: Everyone from families to pro-fessional athletes are hanging out at the climb-ing gym these days, fueling a boom in indoor

climbing and inspiring more and more rookies to try their newfound skills out on the rock.

“There is a massive influx of climbers coming into the sport through gyms,” said Dave Hugar, market-ing director for Petzl America. The U.S. commercial indoor climbing industry grew 10 percent over 2014 with a total of 40 new gyms, according to the most recent annual report from Climbing Business Journal.

The profile of a “beginner” has also changed. Three decades ago, novice climbers would follow and clean a more experienced climber’s outdoor route to learn technique, explained Hugar. Now, “after years of training in a managed environment like a gym, these climbers reach the crags with a much greater physi-cal skill set than previous generations, but o�en have bypassed the technical knowledge that 5.10 climb-ers learned as they developed their strength and technique,” Hugar said. These new climbers may be accustomed to thinking of safety as a feature built into the wall, not as something they have to manage for themselves.

Gear companies are seeing an opportunity here, innovating new ways to increase safety for beginners and old pros alike. This season, look for gear that accommodates climbers in the low end of the learn-ing curve, plus products that also help teachers and guides, along with the usual ultralightweight designs targeted to endurance athletes spending longs days on the wall.

In other trends, some manufacturers are focus-ing on building more sustainable products, like inte-grating steel to replace less-durable aluminum. Such gear is typically heavier but more resilient, and man-ufacturers are betting that sustainability-minded customers won’t mind the extra weight.

GEAR TRENDS CLIMBING

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1. Petzl adds anti-panic technology to its lineup with the Grigri+ (MSRP $150). When users yank too hard on the handle, the automatic brake arrests the rope. That helps in case of emergencies and also lets beginner belayers dial in the right lowering speed.

2. With the Ohm (MSRP $130), Edelrid evens out the size differential between a heavyweight climber and featherweight belayer, which can create a safety issue.

Dubbed the first “assisted-breaking resister,” the device is installed like a quickdraw at the first bolt and increases rope friction only in the event of a fall. The significance? Climbers can now safely belay partners who are up to twice their weight. And the new Bulletproof (MSRPs $14-$30, pictured), the first-ever hybrid aluminum-steel carabiner, increases the company’s eco-friendly cred: Steel is more durable, so climbers can use it longer than a full-aluminum model. A

strategically-placed steel plate reduces wear and tear from the rope over time.

3. Made specifically for indoor use, the new Steel Live Wire GymDraw (MSRP TBD) from Black Diamond combines the existing LiveWire Quickdraw with a polyester gym dogbone (a piece of abrasion-resistant material with loops used to create custom quickdraws) and a durable protective sheath. The brand also debuts the Gym Solution (MSRP $50), a 30-liter

over-the-shoulder bag that fits a gym-length rope and features one-handed cinch closure and smart interior organization.

4. Five Ten releases the jack-of-all trades climbing shoe, the Gambit (MSRP $120), in lace and Velcro options for all-day climbing sessions. The sole is stiff for edging and cracks, and the slingshot heel is relaxed—a combo that makes it technical, comfy and multipurpose.

5. Metolius launches Mini

Tech Footholds (MSRP $30-$50, pictured): superthin yet superstrong aluminum holds designed to more closely mimic real-world rock features, which are often much tinier than typical plastic gym holds. Also new from Metolius: low-profile, lightweight Belay Glasses (MSRP $30-$60). These refractive specs let belayers look up without craning their necks, reducing neck strain and fatigue and boosting safety (belayers don’t need to look away from climbers to rest).

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GEAR TRENDS PADDLESPORTS

FISH AND REC. Rec and fish. Those are the main categories driving today’s paddlesports world, and manufacturers continue to try to reel in

customers with new designs and boat features tar-geted to these booming markets.

According to research firm The NPD Group, in the 12 months ending in March 2016, sales of sit-on-top and traditional (recreational) single kayaks were up 20 percent and 25 percent, respectively, with angling-specific kayaks enjoying similar growth.

This year’s boats feature improvements that make paddling easier and more comfortable for newcom-ers and enthusiasts alike. “We’re continuing to work

hard at making paddling more accessible to every-one,” says Jackson Kayaks Marketing Director James McBeath. This year, Jackson debuts a new kid-sized whitewater kayak as well as user-friendly rec and angling options, with more stable hull shapes and bells and whistles for anglers. “We’re reducing size and weight options for kids, and also growing our line of tandem kayaks,” McBeath said.

In fishing kayaks, cushiness and gadgetry are para-mount, with manufacturers realizing no one wants to cramp up while landing a lunker. Comfort remains a cornerstone and builders are ensuring couch-like coziness in their cra�s with features like enhanced

padding and seats that adjust up and down as well as fore and a�.

Paddlers are also increasingly looking to take the kids along on their trips. “There’s a marked growth of family interest in rec kayaking,” says Confluence Marketing Director Evan Lyndecker, citing his find-ings on recent company research panels and tout-ing  Confluence’s new Perception Tribe (MSRP $509), a stable, user-friendly sit-on-top, as fill-ing that need. Like rec boats, family-friendly cra� include single and tandem kayaks, in both sit-on-top and standard configurations, with an emphasis on stability and tracking.

GO WITH THE FLOWComfort, ease of use and angler-friendly features are fueling innovation in today’s floatcraft. BY EUGENE BUCHANAN

1. Placing a premium on plush, this year Hobie updates its Vantage Seating System, which features a fully adjustable pull-out chair. Look for the standard ST version of the system, made of anodized aluminum, on the Pro Angler 12 (MSRP $3,149) and 14 (MSRP $3,299). Eleven other models have the CT configuration: The new outfitting offers a high-back padded seat with four adjustment points and a breathable, hammock-style mesh seat (bonus: It can also be removed to use as a beach chair). Also look for the CT system on the new i11 (MSRP $1,999; pictured), a low-profile inflatable

angling kayak/SUP hybrid that can be used sitting or standing. The i11 comes with two air chambers on each side, a hands-free pedal system and drop-stitched center chamber with insertable fin for deep-water tracking.

2. Blending SUPing and kayaking, Wilderness Systems pulls the curtain on its new ATAK (MSRP $1,799), an angling-specific craft with a super-stable, “highly walkable” deck for casting and reeling. It also comes loaded to the gills with fishing features, plus a low-profile hull for streamlined paddling, ample storage, a front

console designed for storing electronics and an uber-cushy seat. 3. Brands’ penetration into the SUP sector applies to paddles, too. This year, Aqua-Bound releases the Malta SUP paddle (MSRP $275). Its carbon shaft offers a very high strength-to-weight ratio for maximum stroke efficiency. The paddle comes in one- and two-piece versions.

4. Jackson Kayaks introduces the Rockstar XS (MSRP $999, pictured), a new kids’ freestyle craft for whitewater. Similar to the brand’s adult-sized

Rockstar but proportioned for half-pints, the kayak lets smaller paddlers practice surfing and other advanced freestyle moves. The company is also debuting a new tandem rec kayak, the Tripper DT (MSRP TBD), allowing mom or dad to take along the little ones. 5. For rec paddlers and anglers, Pelican unveils the entry-level Catch 120, an 11-foot, 8-inch sit-on-top kayak (MSRP $749). It’s made from tough plastic and comes with a hatch for storage, adjustable footrests, molded paddle holder, deck-mount rod holders, bungee storage and a dual-position seat.

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SOCIAL CLIMBINGHow to win followers, boost brand awareness and kick your social media plan into high gear. BY JENNA BLUMENFELD

GEAR TRENDS DIGITAL MARKE TING

STILL THINK SOCIAL MEDIA is just for your college-aged niece? Think again. Developing a social media strategy is vital, allowing brands to foster a deeper relationship with existing and potential customers.

But before you dive into revamping your social media program, set a clear inten-tion. “You have to decide early on your goals with each platform,” says Charlie Lozner, director of integrated services at Backbone Media. “For one brand, social media may be all about engagement and trying to get likes, comments and shares to grow their audience. Another brand may live and die by e-commerce, and social is more about ge�ing people on their site to purchase their products.”

Another consideration: Appoint someone at your company (or consider hiring someone) to manage social media. Especially if your plan includes content creation (and it should), “Ultimately, somebody needs to be in the driver’s seat,” says Lozner.

Here are four companies who are cultivating highly engaged followers with their innovative strategies, plus expert advice on managing your own platforms.

TWITTERNUUN

With 500 million tweets per day, Twi�er hosts a massive amount of fast-moving, of-the-minute content: It’s vital to posi-tion your tweets so they engage people rather than get lost. Nuun optimizes engagement with posts educate follow-ers on using the brand’s electrolyte tab-lets (such as Nuun-infused smoothie rec-ipes), giveaways that require a retweet to enter, running tips and product news.

“Photos really help with ‘stickiness’,” adds Emily Smith, community marketing manager. “Research says that tweets have an average life of 20 minutes. If there’s no photo, or there’s a low-quality photo, posts get lost.” Smith says she also capitalizes on industry “holidays” to excite followers. “We get a lot of retweets by straight-up asking people to retweet, for example, if they are lacing up on National Running Day.”

TWEET BETTER� Make your tweeting more efficient by scheduling posts with a management program (such as Hootsuite; signup.hootsuite.com).� Because Twitter’s feed moves so fast, a high volume of posts doesn’t turn off audiences like it does on, say, Facebook. Smith recommends posting a minimum of 5 tweets per day, and that “you really can’t tweet enough.” � Tweet after hours. While the most popular time to tweet is from noon to 1 p.m., research shows tweets get the most engagement after work. Schedule extra posts for 7 to 11 p.m.

PINTERESTEVO

Not just for grandma’s recipes and DIY art projects, Seattle’s e-retailer Evo employs Pinterest for optimal online sales. The ski, snowboard, skate, bike and watersports shop curates “boards” as buying guides that include new prod-uct descriptions, bike maintenance

videos and more. “For us, [Pinterest has] been a really cool way to showcase product people are searching for around bike gear, with some of our richer how-to, staff picks, blog inspiration and other deeper content on the site,” says Graham Gephart, director of marketing. “It’s best to find what people are search-ing for and participate in that naturally, with useful content, rather than to try to push product.”

PIN BETTER � Develop boards strategically. Gift guides for holidays like Valentine’s Day and Christ-mas are especially effective in showcasing gear and clothing. � Always link every post back to your web-site for improved traffic and product sales.� More than on other platforms, Pinterest users are especially seeking instruction. Include how-to infographics, videos or actionable tips relating to your brand.

FACEBOOKUNITED BY BLUE

Sustainable apparel brand United By Blue studies the ins and outs of the algorithm that determines which posts are pushed to their follower’s feeds. “[Facebook] strongly discourages brands from posting content that is product- or advertising-driven,” says Kelly Smith, photographer/social media manager. “We’ve found that Face-book is our best platform for talking about our mission,” which centers on ocean pro-tection. Smith often posts images from United By Blue-organized ocean cleanups, plus news about water conservation.

‘BOOK BETTER� Consider using Facebook’s paid promotion options for posts about contests, product launches and giveaways. It’s an inexpensive (from $5/day) way to improve impressions. � Host giveaways on Facebook that require contestants to engage with your brand in a meaningful manner, like taking a survey for marketing insights or prompting followers to post comments. Remember: Everyone loves free gear.

INSTAGRAMBUREO

Instagram is a prime platform to show-case product glamour shots. Sustainable skateboard and sunglasses manufacturer Bureo also uses it to educate consumers on how their products are made (by collecting fishing nets that would otherwise end up as ocean pollution) and to garner enthusiasm for the laid-back, surfer/skateboarder lifestyle. “We use Instagram to tell our story,” says Bureo co-founder David Stover. Bureo also posts tongue-in-cheek shots for an emotional connection with their audience: a dog wearing shades or a photo taken through a sunglass lens.

‘GRAM BETTER� Target your images to what your customers care about. Because Bureo’s consumers are eco-conscious, the brand posts nature shots and info about environmental activism. � Use filters that enhance the brightness and contrast in your photos. Research shows that bright, warm-toned filters like Ludwig or Hefe garner more likes than dulling, cooling filters like Amaro or Reyes.

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38 OUTDOOR RETAILER DAILY

Q& A

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Larry Harrison BRAND DEVELOPMENT DIRECTOR, OUTDOOR RE TAILER

WHAT IS YOUR NEW POSITION?� My biggest job is to listen to the community in all its dimensions—retailers, reps, brands, manufacturers and suppliers—and determine trends that affect Outdoor Retailer. We want to meet the needs of the entire market. That might range from big changes, like adjusting show dates and reengaging advisory councils, to helping a newly hired rep get a hotel room. I will be meeting with brands and a�ending regional rep shows to ply my new trade. When

you have spent almost your entire career in our wondrous industry, it’s apparent that no one wants to leave. We listen and grow, experience and change, yet want to remain a part of the business. I hope the retail, sales, management and board jobs that I have held equip me to understand the positions that many individuals hold, not just the loudest voices.

WHAT HAVE YOU BEEN WORKING ON?� My first job has been ge�ing to know the people at Outdoor Retailer. I’ve been wandering the

offices and I’ve never seen more bike riders, runners and hikers. Certainly the fight for the shower around here will make you stronger. I’ve also been learning about what Outdoor Retailer is involved with and what new directions might be worth exploring. The commitment to specialty retail is formidable here—that should be the overriding thought when someone thinks about Outdoor Retailer.

WHAT DO YOU HOPE TO ACHIEVE?� World peace [laughs]. Like any group, we have different constituencies. If I’m in apparel, for example, my membrane manufacturer might say that I need to have an extra three months of lead time to make the products that incorporate it. So, I need time to accommodate that. It’s my job to hear that need and help create reasonable answers that benefit the whole community. The trade show is a complex ecosystem. Everyone comes

for different, if similar, reasons. A great show forms them all together and makes the industry be�er.

HOW DID THEY PULL YOU OUT OF RETIREMENT FOR THIS?� At adidas Outdoor I was pleased with what we had accomplished. There is a superb team there, poised for real growth, and I felt it was time to move on. While I had looked forward to spending a li�le more time in the redwoods than another office, life had other plans. In talking to a number of old friends, I spoke with one who was concerned about the timing of trade shows. I felt a kinship to the concerns I heard, having experienced it all before. I called Marisa Nicholson, the show’s director, and began a conversation that resulted in this role. I hardly spent a day in retirement and wasn’t connected to it yet. I hadn’t sold my house, I didn’t order my new Sprinter van … I didn’t get my leisure suit.

YOU’VE BEEN TO EVERY OR SHOW.TELL US ABOUT THE EARLY DAYS.� I’ve been to 61 shows in total, I think. I was not a fan of the first show, though. I wrote a column for a trade magazine of the time stating that the dates were wrong and Las Vegas was the wrong place. Walking through smoke-filled casinos to get to an appointment seemed wrong. When the show moved to Reno, the outdoor community really began to develop. Traditions like the infamous JanSport Shake ‘n’ Bake took hold. Because we were together as an extended family, our interconnectedness became apparent and our connection to the natural world became an imperative. Relationships flourished between all of the stakeholders in the business, who founded nonprofits and developed partnerships with a�endees. Brands and retailers were discovered. Advocacy bloomed. The media learned of the story that is the outdoors and rushed to cover it. The Outdoor Retailer show fed this synergy and is an integral part of the wonderful community that developed around it. –Kassondra Cloos

This summer, Outdoor Retailer brought Larry Harrison out of retirement to help develop the relationships that will steer the show into the future. Harrison, former director of sales

for adidas Outdoor, has been in the industry for more than 40 years. He has worked with brands such as Eagle Creek, JanSport, Lowa, Rockport, Sierra Designs and Wilderness Experience. In his newly created position, Harrison will use his extensive experience in the industry to listen to the needs of OR’s varied participants and solve some of the show’s most vexing problems.

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40 OUTDOOR RETAILER DAILY

OUTDOOR RETAILER SHOW INFO

A�endance GuidelinesOnly qualified members of the trade are invited to aend.

Trade ShowWednesday, Aug. 3 - Friday, Aug. 59 a.m. – 6 p.m.Saturday, Aug. 6 9 a.m. – 3 p.m.

RegistrationNow there are more full registration locations to serve you:West Entrance (across from Vivint Smart Home Arena)East Entrance (across from the Marrio City Creek)

Badge printing only (approved, preregistered):North Entrance (near the Radisson)South Entrance (across from Holiday Inn Express)

Registration HoursMonday, Aug. 1 .............7 a.m. – 6 p.m.Tuesday, Aug. 2 ............7 a.m. – 7 p.m.Wednesday, Aug. 3 .......8 a.m. – 6 p.m.Thursday, Aug. 4 ...........8 a.m. – 6 p.m.Friday, Aug. 5 ................8 a.m. – 6 p.m.Saturday, Aug. 6 ...........8 a.m. – 2 p.m.

Open Air DemoCemetery Point Marina, Pineview Reservoir1st StreetHuntsville, UT 84317Tuesday, Aug. 2 9 a.m. - 4 p.m.*A�ention working media—if you are a�ending the Media Preview, look for the designated shu�le leaving at 3 p.m.

Exhibit HallSalt Palace Convention Center100 South West TempleSalt Lake City, UT 84101

ParkingUnderground parking is available for $12 per day. The entrances are located on 200 South/200 West and 300 West/90 South. Additional parking is located across the street from the Salt Palace Convention Center at City Creek Mall.

Business CenterThe Business Center is located on the upper concourse in the northeast corner of the building.

No PhotosUnauthorized photography is not permied. Photo files and/or devices may be confiscated and your badge will be revoked for the current and all future shows if an infraction occurs. Call (801) 534-4705 to report name and company on badge, if possible. Approved media photographers will have a flag on their badge to help easily identify them.

ISPO Online LoungeLocated on the upper level concourse of the South Lobby. Open daily before and during show hours. The Online Lounge will also be fully operational on the day before the show opens and during the last day of set-up for all exhibitors.

OR Show Management OfficeLocated in MR 257

Paperless Press RoomLocated in MR 254 C

The Retailer LoungeLocated in MR 254 BOverlooking the show floor, the Retailer Lounge is a quiet respite from everything going on below. Open to retailers and reps only, the Retailer Lounge will have plenty of seating, free WiFi, charging stations, refreshments and—above all else—quiet. Located just beyond the Business Center.

Children at Outdoor RetailerChildren are welcome on the show floor during show hours only. All children must be registered as guests with Outdoor Retailer and they must be accompanied by an adult at all times. Childcare is not provided. Children under the age of 16 are not allowed on the show floor during move-in or move-out.

First Aid and Medical StaffLocated near MR 150 (under the triple escalator) to treat minor health problems such as blisters, headaches, hangovers, etc.

Mother’s RoomA Mother’s Room is located under the triple escalator near MR 150.

Dogs at Outdoor RetailerWe encourage you to use the award-winning facility Camp Bark-a-Lot (campbarkalot.com). If you are planning to bring your dog to the show, please be sure to follow these simple rules:

� Register your dog at the registration counter at the East Entrance.� Animals are not allowed on the show floor during move-in/-out.� Sign a waiver agreeing to the rules and requirements.� Make sure to walk your dog outside regularly to avoid any accidents.� If an accident does occur, please notify Show Management immediately in MR 257 or by calling (801) 534-4705.

TransportationThere are a variety of transportation options available. The TRAX line (see map on p. 44) runs directly from the airport to downtown Salt Lake, Uber and Ly¤ are widely available and Salt Lake has three private taxicab companies and many private car and shule services.

Taxi CabsTaxis are no longer regulated by the government in Salt Lake City. Please be sure to establish your cab fare before you start your ride.

Utah Yellow Cab(801) 783-1556; utahyellowcab.com Ute Cab Co.(801) 359-7788; utecabco.comCity Cab Co.(801) 363-5550; citycabut.com

Shu�le ServiceShules will run to and from select hotels and the Salt Palace Convention Center every 15 (from downtown and airport areas) to 30 to 40 minutes (from Sandy) from 7:30 a.m. to 11 a.m. A¤ernoon/evening shules run continuously as needed during the times indicated below. Shules will pick up and drop off at both the West and East Entrances.

FROM HOTELSWednesday, Aug. 3 - Saturday, Aug. 6 ............................................7:30 – 11 a.m.

FROM SALT PALACEWednesday, Aug. 3.... 4:30 – 8:30 p.m.*Thursday, Aug. 4 ........ 3:30 – 7 p.m.Friday, Aug. 5.............. 3:30 – 7 p.m.Saturday, Aug. 6 ........ 12:30 – 4 p.m.

*Extended service to all hotels to accommodate for the Industry Party until 8:30 p.m.

For a complete list of hotels with shuttle service, please visit outdoorretailer.com/shuttles.Sandy Hotels: Use TRAX for after-hours transportation needs.

TRAXThe TRAX light-rail system has service to and from the airport. Trains run from 5:30 a.m. to 11:30 p.m. every day, (see map, page 44), or find schedules and plan routes at rideuta.com.

Summer Market 2016

Check the O.R. Daily on Days 1 through 4 of the show for locals’ favorite picks for restaurants, coffee shops, hikes, trail runs, bike rides and more.

BE AN

SLC INSIDER

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42 OUTDOOR RETAILER DAILY

OUTDOOR RETAILER MAPS

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L i v e t h e U n e x p e c t e d

“THIS MIGHT BE THE ULTIMATE TRAVEL JACKET”

TRAVEL JACKET

TM

CUBEDTHE

JACKET

CLOTHING ARTS

TM

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44 OUTDOOR RETAILER DAILY

OUTDOOR RETAILER MAPS

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www.farmtofeet.com

NEW FOR SUMMER 2017 Raleigh - Sport SockFEATURING 3D ACTIVE KNIT TECHNOLOGY

MULTI-MESH VENTILATION Targeted ventilation channels to maximize air fl ow around the foot.

SCULPTED CUSHIONING Distinct patterning engineered to enhance ventilation and comfort on top & bottom of foot.

COMFORT COMPRESSION Provides all day comfort and reduces foot fatigue.

SEAMLESS TOE CLOSURE Reduces bulking in the toe box to minimize blister formation.

Available in Men’s & Women’s Colors in Low, 1/4, & Crew

3D ACTIVE KNITTECHNOLOGY™

PERF RMT H E U LT I M AT E I N F I T A N D C O M F O R T

US MATERIALS US MANUFACTURING US WORKERS

VISIT US IN BOOTH BR621

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46 OUTDOOR RETAILER DAILY

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Open Air Demo

SponsorsTuesday, Aug. 2, 2016 8 a.m. – 4 p.m. Cemetery Point Marina, Pineview Reservoir 1st St., Huntsville, UT 84317

Join us at the beautiful Cemetery Point, located in Pineview Reservoir, for the Summer Market 2016 Open Air Demo. The OAD experience puts the most cu�ing-edge gear in the industry directly into the hands of key retail decision-makers and media, se�ing in motion the trend stories for the coming season.

Open Air Demo RegistrationA�endees must go to the East Entrance registration area at the Salt Palace to pick up their badges and/or register. All Open Air Demo event a�endees must be registered for the Summer Market 2016 show, sign an electronic waiver and get a wristband in order to ride the shu�le and a�end the event.

Open Air Demo Complimentary Shule ServiceWe strongly encourage riding the shu�les, as parking is very limited at the reservoir.

FROM SALT PALACE TO OPEN AIR DEMO7 a.m., 8 a.m., 9 a.m., 10 a.m., 11 a.m., 12 p.m., 1 p.m. FROM OPEN AIR DEMO TO SALT PALACE1 p.m., 2 p.m., 3 p.m., 4 p.m., 4:15 p.m.

Sponsored Events and Areas

The Chill Zone & Beer Garden sponsored by Sierra Nevada 11 a.m. – 3 p.m.Relax, socialize and quench your thirst at the Chill Zone.

Official Beer

Official Chair

Official Sponsor

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Open Air Demo Exhibitor List Check outdoorretailer.com or the Outdoor Retailer mobile app for updated information.

ADVANCED ELEMENTS, INC.

AIRHEAD SUP

ALLY CANOES BY BERGANS OF NORWAY

ANGLE OAR

AQUA LILY PRODUCTS, LLC

AQUAGLIDE

ART IN SURF

ASTRAL BUOYANCY

AVEX BY IGNITE USA

BIC SPORT NORTH AMERICA

BIOLITE

BODY GLOVE

BOOSTED BOARDS

BUGBAND, A DIVISION OF EES, INC.

CALIFORNIA BOARD COMPANY

CASTAWAY TRAVEL HAMMOCKS

CHUMS - BEYOND COASTAL

CONFLUENCE OUTDOOR

COSTA SUNGLASSES

CROAKIES

DEEPER, UAB

DJI

ECS SURF AND SUP

EPIC KAYAKS & PADDLES

FROODLES

FUTURE MOTION

GLIDE SUP

GOTENNA, INC.

GU ENERGY LABS

HALA GEAR

HEALTH WARRIOR

HOBIE

HURRICANE, NATIVE WATERCRAFT AND LIQUIDLOGIC

IGLOO PRODUCTS CORP.

IMAGINE SURF

INDUSTRIAL REVOLUTION, INC.

INNOVA KAYAK

JACKSON KAYAK

JOHNSON OUTDOORS WATERCRAFT

JONATHAN PAUL FITOVERS

KAYAK DISTRIBUTION

KLECKER KNIVES, LLC

KOKOPELLI PACKRAFT

L.C. INDUSTRIES, INC.

LAKESHORE PADDLEBOARD COMPANY

LEVEL SIX

LIFESTRAW

LIFETIME PRODUCTS, INC.

LIVE EYEWEAR - COCOONS

LOCKRACK

MOTIONIZE

MUIR ENERGY

NAISH HAWAII

NATIVE EYEWEAR

NK SPORTS PERFORMANCE FOR SUP

NRS

OPEN AIR DYNAMICS

ORU KAYAK

OUTDOOR TECH

OZWEST

PAPA HANA

PAU HANA SURF SUPPLY

PELICAN INTERNATIONAL

PEPPER’S POLARIZED EYEWARE

PICK-UP POOLS

POINT 65 SWEDEN

POPTICALS

POWERBAR

REVO

REX ENTERPRISES DBA RAMBO BIKES

ROAD SHOWER, LLC

SEA EAGLE BOATS, INC.

SETTON FARMS

SIC MAUI

SIPABOARDS

SOL PADDLE BOARDS

SONDPEX CORP. OF AMERICA, LLC

STARBOARD

STELLAR KAYAKS & SURF

SKIS

SURFTECH

SWURFER

TAXAOUTDOORS

TERRAIN COT

THERMACELL REPELLENTS, INC.

TOYSMITH

TRAVELCHAIR COMPANY

TRAVELON

UNCHARTED WATERCRAFT

VALUEMAX PRODUCTS

VOXX ACCESSORIES CORPORATION

WENONAH CANOE, INC.

WILDERNESS INQUIRY

WINNEBAGO, INC.

YETI COOLERS

YUNEEC

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T HER E’S S OME T HING NE W HI T T ING T HE WAT ER

—Meet us at booth #4059 to Experience the Delta Difference.

Contact us for an appointment to find out how Delta Kayaks can help you grow your paddlesports business.

W W W . D E L T A K A Y A K S . C O M • 1. 8 7 7. 8 8 8 . 6 5 4 4

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48 OUTDOOR RETAILER DAILY

OUTDOOR RETAILER SOCIAL MEDIA

OUTDOOR RETAILERbrings together thousands of people for

a week of gear, education, entertainment and community in Salt Lake City. And in today’s digital world, the show’s buzz and reach isn’t limited to the confines of the Salt Palace. Thousands more join the event and stay connected year-round through Instagram, Twi er, Facebook and YouTube feeds from Outdoor Retailer, exhibitors and media. So ready those hashtags and make sure your brand is part of the conversation:

#ORShow: share show happenings#WeAreOutdoor: share your outdoor adventures#ORFirst: share first-time experiences at the show#ORNewbie: share new-attendee experiences with a selfie#NewatOR: share new gear you see on the show floor#SinceReno: industry insider since Reno#BadAssador: Outdoor Retailer and Rep ambassadors#ORDaily: share what you read in the show’s only official news publication

GET SOCIAL @ VENTURE OUTRelay the story of Outdoor Retailer’s fastest-growing neighborhood and the hippest new styles of the season on the Outdoor Retailer social media sites.

� Text “ASKOR” to 66746 during show hours to get any show question immediately answered.

� Visit the SmartBar for help and charging stations near the Salt Palace’s East Entrance, at the top of the ramp just beyond the triple escalator.

� Check out the digital editions of the O.R. Daily, available online every show morning at snewsnet.com/ordaily

� Scan the QR code to download the Outdoor Retailer Mobile App. Find the most up-to-date exhibitor listings, sync your calendar, navigate the show floor and post photos.

Once downloaded, follow these steps to sync your mobile app:

1. Click the settings (gear) icon at the top of the home page.2. Click the “Summer Market Show Planner” button.3. Enter your badge number (located on your confirmation email, and at the show, on your badge) and last name, and select “Submit.”4. Return to the home page and click on the “My Schedule” icon for your personal schedule to be displayed.

INSTAGRAM@OutdoorRetailer

15,000FOLLOW ERS

TWITTER@OutdoorRetailer

17,000 FOLLOW ERS

FACEBOOK@OutdoorRetailer

23,000FOLLOW ERS

YOUTUBE@OutdoorRetailerShow

110,000VIE WS

Stay Connected to the Digital Conversation @ OR

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Warm weather fabrics wick and dry fast, but this form of moisture management doesn’t cool

you down in the hottest conditions. Polartec® Delta™ changes this dynamic. Delta™ is a specialized cooling fabric engineered with elevated structures that sit

atop the skin to increase breathability and decrease friction. This construction allows heat and moisture to radiate outward, enhancing the body’s natural

evaporative cooling ability. The result is lightweight comfort that performs at its best under the sun, in the studio, or at the gym — anywhere the heat is on.

OR SUMMER Market, BOOTH #38041 POLARTEC.COM

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Warm weather fabrics wick and dry fast, but this form of moisture management doesn’t cool

you down in the hottest conditions. Polartec® Delta™ changes this dynamic. Delta™ is a specialized cooling fabric engineered with elevated structures that sit

atop the skin to increase breathability and decrease friction. This construction allows heat and moisture to radiate outward, enhancing the body’s natural

evaporative cooling ability. The result is lightweight comfort that performs at its best under the sun, in the studio, or at the gym — anywhere the heat is on.

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52 OUTDOOR RETAILER DAILY

INTRODUCING THE CAMP

LEARN WHERE YOU EARNThis summer’s educational offerings in The Camp are designed to give specialty retailers a greater opportunity to attend our sessions.

30-MINUTE SESSIONS RIGHT ON THE EXHIBIT FLOOR! To make OR education both quick and convenient, we’re launching Specialty Retail sessions in the “The Camp,” Booth #32067. The Camp will provide 2 sessions a day on a variety of topics that OR retailers have said are important to them.And after each 30-minute session, retailers will have an opportunity to take advantage of “O� ce Hours” with the presenter for the next hour in OIA’s Booth # BRL200!

FOR COMPLETE SESSION SCHEDULE, VISIT outdoorindustry.org/eventsor be sure to download theOR Summer Market 2016 app

DAY 2 — TRENDSTentative Friday topics include...

• Retail Pro� t: Fresh Ideas to Grow Earnings

• Meet Your Consumers

• What’s Happening with Wearables?

• Reaching Young Mothers & Families

DAY 3 — BRANDSTentative Saturday topics include...

• Demystify Human Resources!

• Basic Eights of Selling

• The Future of Shopping: Integrated Strategies for Outdoor Brands

SUMMER OR 2016 EDUCATION OPPORTUNITIESDAY 0 — RISE (RETAIL INSPIRED SPECIALTY EXCELLENCE)

Developed for the specialty outdoor retailers, RISE will provide you with an inspiring afternoon of education and collaborative peer-to-peer working sessions. You will leave with insight and resources that you will be able to put into action to improve your business and bottom line.

AT THE GALLIVAN CENTER

DAY 1 — ADVOCACY & SUSTAINABILITYTentative Thursday topics include...

• Winning the West: How the Economics and Politics of the Outdoor Industry Will In� uence the 2016 Elections

• An Update from the States

AT THE MARRIOTT DOWNTOWN AT CITY CREEK

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INTRODUCING THE CAMP

LEARN WHERE YOU EARNThis summer’s educational offerings in The Camp are designed to give specialty retailers a greater opportunity to attend our sessions.

30-MINUTE SESSIONS RIGHT ON THE EXHIBIT FLOOR! To make OR education both quick and convenient, we’re launching Specialty Retail sessions in the “The Camp,” Booth #32067. The Camp will provide 2 sessions a day on a variety of topics that OR retailers have said are important to them.And after each 30-minute session, retailers will have an opportunity to take advantage of “O� ce Hours” with the presenter for the next hour in OIA’s Booth # BRL200!

FOR COMPLETE SESSION SCHEDULE, VISIT outdoorindustry.org/eventsor be sure to download theOR Summer Market 2016 app

DAY 2 — TRENDSTentative Friday topics include...

• Retail Pro� t: Fresh Ideas to Grow Earnings

• Meet Your Consumers

• What’s Happening with Wearables?

• Reaching Young Mothers & Families

DAY 3 — BRANDSTentative Saturday topics include...

• Demystify Human Resources!

• Basic Eights of Selling

• The Future of Shopping: Integrated Strategies for Outdoor Brands

SUMMER OR 2016 EDUCATION OPPORTUNITIESDAY 0 — RISE (RETAIL INSPIRED SPECIALTY EXCELLENCE)

Developed for the specialty outdoor retailers, RISE will provide you with an inspiring afternoon of education and collaborative peer-to-peer working sessions. You will leave with insight and resources that you will be able to put into action to improve your business and bottom line.

AT THE GALLIVAN CENTER

DAY 1 — ADVOCACY & SUSTAINABILITYTentative Thursday topics include...

• Winning the West: How the Economics and Politics of the Outdoor Industry Will In� uence the 2016 Elections

• An Update from the States

AT THE MARRIOTT DOWNTOWN AT CITY CREEK

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54 OUTDOOR RETAILER DAILY

@THESHOWDIG INTO OUR HIGHLIGHTS OF SUMMER MARKET’S EVENTS, EDUCATION AND MORE

RISE: RETAIL INSPIRED SPECIALTY EXCELLENCETuesday, Aug. 22 – 6 p.m.Gallivan Center (2nd floor)Developed for specialty outdoor retailers by specialty retailers, RISE will provide you with an inspiring afternoon of education and collaborative peer-to-peer working sessions. You will leave with insight and resources that you will be able to put into action to improve your business and bottom line as soon as you get back to your store. RISE is hosted by Outdoor Industry

Association, Grassroots Outdoor Alliance and Outdoor Retailer. Registration deadline is Friday, July 29; register at outdoorindustry.org/RISE. For additional questions email events@outdoorindustry.org.

MEDIA PREVIEWTuesday, Aug. 25 – 7:30 p.m.Salt Lake Marriott Downtown at City CreekThe Outdoor Retailer Media Preview gives journalists exclusive access to preview some of the latest products and newest exhibitors in the outdoor industry before the show opens. This event provides brands a unique platform to meet one-on-one with the media to share storylines,

brand stories and product launches.

OUTSIDERS BALLTuesday, Aug. 26 – 11 p.m.Gallivan CenterWe all want young people to start getting into the great outdoors. Which is why Outdoor Foundation is taking that goal to the Gallivan Center on Aug. 2. The evening will be a memorable mix of work and play, friends and peers, auctions and art. Tasty local bites, libations and music will set the tone. We connect with nature—this is who we are. And through the efforts of the Outsiders Ball, we can share that connection with a new generation. Buy tickets at outsidersball.org.

OIA INDUSTRY BREAKFAST Making Big-Scale Change: How Small Shifts Can Make Big ImpactsWednesday, Aug. 37– 9 a.m.Marriott Downtown at City CreekOutdoor Industry Association invites you to hear about the large-scale change needed to propel the industry into the future. OIA’s executive director, Amy Roberts, will tell the story of OIA’s efforts to grow our industry’s influence through deep work in sustainability, recreation policy and outdoor participation. OIA brings three speakers together to engage our community with new ideas and provide a deeper understanding of what we do, how we do it and why it matters. Coffee will be flowing, but bring your own travel mug. No paper to-go cups provided!

OR KIDS CAMP, POWERED BY THE BOY SCOUTS OF AMERICAWednesday – Saturday,Aug. 3 – Aug. 6 9 a.m. – 6 p.m.Get your kids ready for their own Summer Market adventure in the Wasatch! The Boy Scouts of America will be hosting OR Kids Camp exclusively and free of charge to Outdoor Retailer attendees! Each day of the show, your kids will get to experience the best of the outdoors with fun, informative and safe

daily sessions. Hiking, paddling and rowing are a few of the activities available to your children at Mill Creek Canyon, just outside of Salt Lake. Consider attending Summer Market on Days 2, 3 and 4 for better availability of CampOR, hotels and exhibitor appointments. Make sure to register right away, as capacity is limited: campOR.kintera.org/2016

INDUSTRY PARTY Wednesday, Aug. 36 – 8 p.m.The Pavilions Join us for food, beer, music and fun at the Summer Market Industry Party. Brought to you by the Boy Scouts of America, Clif Bar, Barebones, Mountain Khakis, Wilderness Inquiry, X-Gloo and Sierra Nevada.

Wilderness Inquiry

GOOD MORNING, ORWednesday – Friday, Aug. 3 – 5 7 – 9 a.m.South PlazaCome join Honey Stinger at the South Entrance and enjoy a gluten-free waffle and sample of Kicking Horse Coffee.

INTERNATIONAL BUYER PROGRAM HAPPY HOURWednesday, Aug. 34:30 – 6 p.m.International Buyer Program International Trade Center in the South LobbyThe U.S. Commercial Service (USCS) of the Department of Commerce, the official trade promotion agency of the federal government, is supporting the Outdoor Retailer Summer Market for the second year through a program that brings foreign

ALL EVENTS ARE AS OF JUNE 27, 2016 AND SUBJECT TO CHANGE

GOT AN EVENT?� Submit your event to appear in the O.R. Daily, Days 1-4, here: snewsforms.snewsnet.com � Deadline: July 20. If you miss it, there’s no guarantee for inclusion, but email us at snewsedit@aimmedia.com

Events

Open Air Demo Cemetery Point Marina, Pineview Reservoir 1st St., Huntsville, UT 84317Tuesday, Aug. 2, 20168 a.m. – 4 p.m.Join us at the beautiful Cemetery Point, located in Pineview Reservoir, for the Summer Market 2016 Open Air Demo. The OAD experience puts the most cutting-edge gear in the industry directly into the hands of key retail decision-makers and media, setting in motion the trend stories for the coming season.

OPEN AIR DEMO REGISTRATIONAttendees must go to the East Entrance registration area at the Salt Palace to pick up their badge and/or register. All attendees must be registered for the Summer Market and sign an electronic waiver.

OPEN AIR DEMO COMPLIMENTARY SHUTTLE SERVICEOpen Air Demo attendees must get a wristband to ride the shuttle and attend the event. We strongly encourage riding shuttles; parking is limited at the reservoir.

From Salt Palace to Open Air Demo7 a.m., 8 a.m., 9 a.m., 10 a.m., 11 a.m., 12 p.m., 1 p.m.From Open Air Demo to Salt Palace1 p.m., 2 p.m., 3 p.m., 4 p.m., 4:15 p.m.

Sponsored Events and AreasTHE CHILL ZONE & BEER GARDEN SPONSORED BY SIERRA NEVADA 11 a.m. – 3 p.m.Relax, socialize and quench your thirst at the Chill Zone.

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delegations of retail buyers to the show and supports matchmaking on the show floor. The USCS International Buyer Program (IBP) is a joint U.S. government/industry effort to connect international buyers to U.S. firms at major industry trade shows. Come meet the international delegates and country specialist at a happy hour on the afternoon of Day 1.

THE CONSERVATION ALLIANCE BREAKFASTThe Wild Edge: Freedom to Roam the Pacific Coast - A presentation by photographer Florian SchulzThursday, Aug. 47 – 9 a.m.Marriott Downtown at City Creek Florian Schulz is a conservation photographer and advocate for the preservation of wild habitat. Schulz immerses himself in an environment for several weeks at a time, studying wildlife behavior and interaction. His multimedia presentation weaves stories and images from

his new book, The Wild Edge, which reveals the great Pacific coast of North America. From the Baja Peninsula through the coves and breaks of California and the bays and inlets of the Pacific Northwest to the deep forests of British Columbia and the icy realm of polar bears in the Beaufort Sea of Alaska, the west coast of North America provides a life-sustaining corridor of great energy. Schulz’s photographs have appeared in international publications, including National Geographic, BBC Wildlife and GEO.

The Conservation Alliance Breakfast is open to all, so bring a friend.

THE SHMOOZFriday, Aug. 511 a.m. – 2 p.m.Marriott Downtown at City Creek

The Shmooz by Malakye.com, now in its fifth year in Salt Lake City, is the outdoor industry’s semi-annual recruiting event that takes place at the Outdoor Retailer trade show. This free event is open to the public, and brings together the outdoor industry’s best companies and talented people for a day of discussing current and future job opportunities. Past participants have consisted of many industry-leading companies headquartered in the greater Salt Lake City area, including Petzl, Black Diamond Equipment, Backcountry .com, SCOTT Sports, Chums/Beyond Coastal, Jaybird Sport and Liberty Mountain. Attending this event is a must for anyone looking to start or further a career in the outdoor industry.

MAL AKYEW E A R E H E R E

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Featured AreasISPO ONLINE LOUNGETuesday – Saturday, Aug. 2 – 6 8 a.m. – 6 p.m.Catch up on emails and check in on show happenings at The Online Lounge Sponsored by ISPO. The lounge is open daily to all during show hours and exclusively to exhibitors during the Open Air Demo and an hour before show opening.

PRESS ROOM Wednesday – Saturday,Aug. 3 – 6 9 a.m. – 6 p.m.MR 254CThe Press Room is an area where members of the media can work on stories, check their email, write, conduct interviews, review hard copy press kits and view and download electronic press kits. The Press Room is open only to working journalists who

are registered to attend the show. Each exhibitor may provide one hard copy of their press kit for members of the media to browse in the Press Room. Another option is to provide press kits on flash drives or CDs (limit five per day).

THE CAMP Wednesday – Saturday,Aug. 3 – 69 a.m. – 6 p.m.#32067The Camp will focus on the stories, products, trends and people that help drive traffic to your shops. Trend presentations and panel discussions will inspire fresh ways to think and sell outdoor products year-round. Retailers: Be sure to join Larry Harrison, Joe Bustos and Kimberly Aguilar from the OR team at 4:30 p.m. on Day 1 to share retail war stories. The first 100 retailers will receive a limited edition “Outdoor Life” mug. Limit one per retailer.

TREND + DESIGN CENTER PRESENTED BY BEMIS Wednesday – Saturday,

Aug. 3 – 69 a.m. – 6 p.m.MR 155-415From trend forecasting with some of the preeminent trend houses in the business to discussions on industrial design and materials innovation, the Trend + Design Center presented by Bemis anchors the supplier story at Outdoor Retailer and serves the design audience with compelling education and networking events. Outdoor Retailer is the largest collection of suppliers, co-located with the largest selection of outdoor products, all under one roof.

TENT CITY Wednesday – Saturday,Aug. 3 – 69 a.m. – 6 p.m.Abravenal Hall The industry’s best in camping shelters will be on display at Tent City adjacent to the Salt Palace. Check out tents from multiple manufacturers and compare the latest tent innovations side-by-side.

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Adventure Racing World Championships600km’s through Brazil’s Pantanal region

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Photo by: Alexandre Cappi

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RETAILER LOUNGE Wednesday – Saturday,Aug. 3 – 69 a.m. – 6 p.m.MR 254BOverlooking the show floor, the Retailer Lounge is a respite from everything going on below. Open to retailers and reps only, the Retailer Lounge will have seating, free WiFi, charging stations, refreshments, secure bag storage and—above all else—quiet.

CAFÉ ON THE MEZZWednesday – Saturday,Aug. 3 – 69 a.m. – 6 p.m. The Mezzanine You don’t need to leave the building to find a delicious meal! The Café on the Mezz features crowd favorites like vegetarian and organic selections, hunger-busting burritos and fresh sandwiches. Take advantage of the patio-style seating overlooking the show floor and enjoy!

At the PavilionsOR PADDLE CLUBWednesday – Saturday,Aug. 3 – 69 a.m. – 6 p.m. The PavilionsA community center built around water, the OR Paddle Club will feature an expanded paddle tank and a clubhouse atmosphere outside Pavilion 1. Escape the summer heat, check out the latest products in SUP and paddle and connect with the water-based community at OR. Hosted by Standup Paddle Magazine.

THE BOARDWALK Wednesday – Saturday,Aug. 3 – 69 a.m. – 6 p.m.The PavilionsThe BoardWalk is a buyer’s resource and shopping tool for SUP. A full quiver of boards will be on display representing the types of boards on the market today: racing,

touring, all-around, surf, youth, inflatable, fishing, yoga/fitness, whitewater, hybrid and experimental. Buyers will learn about the design, features and construction of each board along with ideal consumers, uses, considerations and price range. If you are in the SUP market, or want to be, don’t miss the BoardWalk in front of Pavilion 1.

VENTURE OUT Wednesday – Saturday,Aug. 3 – 69 a.m. – 6 p.m.The PavilionsVenture Out is a curated selection of brands at the forefront of the modern outdoor experience—brands delivering new urban and lifestyle trends to the outdoor market. Venture Out is where core outdoor retailers are finding the brands to attract new, younger and more urban-influenced consumers.Beer sponsored by Uinta Brewing Company.

STREET SCENE, BEER GARDEN AND GOURMET FOOD TRUCKS Wednesday – Saturday,Aug. 3 – 69 a.m. – 6 p.m. The PavilionsSometimes nothing refreshes like an ice-cold beer. Have your fill at the Beer Garden sponsored by Sierra Nevada, next to the Pavilions all four days of the show. Also taste the delectable offerings of our gourmet food trucks all show days. Open to badged attendees. Cheers.

OIA Outdoor University Select events only; times and topics may be subject to change. Information as of June 15, 2016; for further updates, details and a complete list of education events, please visit outdoorretailer.com/education

WEDNESDAY, AUG. 3

Retail Benchmarking: Key Insights to Increase Your Business PerformancePresenter: James Rein, Outdoor Industry AssociationTrack: Specialty retail10 – 10:30 a.m.The Camp (#32067)James will be presenting findings from the 2016 Retail Benchmarking Report. The Report provides detailed financial, operational and compensation analysis for outdoor retailers to measure their overall performance against the greater industry. Topics will include revenue

sources, employee diversity, expenditures and other key retailer findings.   

Microfibers and the Outdoor IndustryPresenter: Dr. George Leonard, Ocean ConservancyTrack: Supply chain12 – 1 p.m.Downtown Marriott City CreekIf you’ve been hearing a lot about microfibers and ocean plastics lately, you’re not alone. The minuscule byproducts from cosmetics and clothing are causing big problems for the environment. Join us for an overview of some of the threats microfibers and ocean plastics pose to our ecosystems and to learn more about the research being done to better understand what the industry can do to mitigate these impacts.

Giving Small, Cool Brands a Boost: Accelerating Your Business with PLM CloudPresenter: Arthur Kononuk, tentreeTrack: Sponsored12 – 1 p.m.Downtown Marriott City Creek

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Learn how PLM technology helps emerging brands grow their businesses, streamline operations from concept to store shelf and bring agility to their teams. Join us for a dedicated SMB lunch with Arthur Kononuk, Creative Director at tentree, the fast-growing outdoor lifestyle apparel company that has selected Centric Software’s PLM Cloud solution. Complimentary lunch is included. Come see us at booth #39057!

Winning the West: How the Economics and Politics of the Outdoor Industry Will Influence the 2016 ElectionsPresenters: Alex Boian, Outdoor Industry Association; Jennifer Rokala, Western Priorities; Ray Rasker, Headwaters EconomicsTrack: Advocacy1:30 – 2:30 p.m.Downtown Marriott City CreekThis session will discuss how the economics and politics of the outdoor industry will influence the outcome of the 2016 election. We have known

that outdoor recreation is popular with voters, but now we have the data to back it up. And as we are better able to quantify the massive economic benefits associated with parks, trails and other outdoor recreation infrastructure, the outdoor industry stands to make a significant impact this year and into the future.

Retailing in a Digital WorldPresenter: Tom Flier, Hanson Dodge CreativeTrack: Specialty retail2 – 2:30 p.m.The Camp (#32067)The path to purchase of today’s outdoor consumer has changed considerably. Digital and mobile are impacting retail sales. This session will discuss how retailers can fit into the digital landscape, drive more store traffic and increase revenue.

Where Does Your Wool Come From?Presenters: Anne Gillespie and Jeff Wilson, Textile ExchangeTrack: Supply chain3 – 4 p.m.Downtown Marriott City CreekTextile Exchange hosts a

deeper look into the wool supply chain, from the farm to the mill to the shelf. As a centuries-old industry, sheep farmers, yarn spinners, and fabric mills have worked for generations to ensure the long life of the fiber that is a part of their life. The recent convergence of the industry behind the Responsible Wool Standard has brought the supply chain together to help provide credibility to businesses that respect animal welfare and the protection of land health. Listen to firsthand accounts from pioneers in the wool industry, working to bring you the best wool from trusted farms and suppliers. 

An Update from the StatesPresenters: John Snyder, Outdoor Recreation and Economic Development; Luis Benitez, Office of Outdoor Recreation Colorado; Tom Adams, Utah Office of Economic Development; Moderated by Cailin O’Brien-Feeney, Outdoor Industry AssociationTrack: Advocacy3 - 4 p.m.Downtown Marriott City Creek

Does your state have an office of outdoor recreation? If not, shouldn’t it? Come hear from the top state leaders in Colorado, Utah and Washington about their work advancing outdoor recreation and our industry.

THURSDAY, AUG. 4

Market Intelligence and Analysis on Consumer Trends in Outdoor PracticesPresenters: Julia Day & Matt Powell, NPD Group – Sports and Leisure TrendsTrack: Trends7:30 – 9 a.m.Downtown Marriott City CreekThe NPD Group’s Sports and Leisure Trends team will discuss current retail and consumer trends. Understanding current market trends and dynamics, knowing who is coming into your stores and what is driving them there is critical in today’s fast-changing marketplace.  This breakfast session gives attendees a bird’s-eye view of the latest consumer shopping trends of the outdoor

consumer. Please RSVP to Julia.Day@NPD.com.

Force Multipliers: The Value of Hiring Military Veterans into your BusinessPresenters: Lisa Austin, Lucas Group; Roxann Griffith, US Department of Labor; Kevin Rosenberg, Gear to Go Outfitters; and Rhonda Stickley, REITrack: Advocacy9:30 – 10:30 a.m.Downtown Marriott City CreekJoin the Outdoor Industry Association Military Veterans Working Group to discuss how hiring military veterans into your business can add value to and help grow your business. Hear from military veterans from within the outdoor industry about their hiring practices, their experiences and the firsthand benefits and successes in bringing more military veterans into their organizations and how they did it. 

Young Mothers & Families: Build Your Outdoor Brand’s Growth StrategyPresenters: Codie Costello and Karen King, Spawn Ideas

Track: Trends11 a.m. - 12 p.m.Downtown Marriott City CreekSpawn shares its data-driven approach with real-world examples to help you go beyond generational and gender-based stereotypes. This session will leave you with actionable steps to design campaigns using specific cultural, values-based, and human-centric insights that resonate with young mothers and families participating in the outdoors. Discover the tools and thinking to craft effective messaging that drives engagement and builds affinity for your brand with this outdoor consumer group.

Your Retail Toolbox: 5 Resources & Habits Successful Retailers Can’t Live WithoutPresenter: Nicole Leinbach Reyle, Retail MindedTrack: Specialty retail11:15 – 11:45 a.m.The Camp (#32067)The dream to open a store doesn’t always translate to running a store successfully. To help, discover the five must-have resources that every retail toolbox

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should have … including yours. Gain insight on retail best practices and retail-minded approved resources to help your business thrive in a competitive consumer space. Additionally, leave with a toolbox cheat sheet to help you create your own toolbox once back in your store.

Meet Your ConsumersPresenter: Sarah Roddis, Planning Director, Carmichael LynchTracks: Trends 1 - 2 p.m.Downtown Marriott City CreekWhen brands and retailers are small, they are on the front lines and hear directly from the consumers on what works, what doesn’t and what they want. As you grow, this gets harder. In today’s fast-paced, review- and social media-focused world, the only way to compete is to not only know, but be in close touch with your consumers. Learn how best to do that and how to translate those learnings to product development, marketing communications and brand strategies.

What’s Happening with Wearables?Presenters: Diana Wyman, American Association of Textile Chemists and Colorists (AATCC); Jesse Jur, University of North Carolina; and Ben DeVito, TUV SUV AmericaTrack: Trends1 - 2 p.m.Downtown Marriott City CreekFrom watches to T-shirts, everything we wear is getting smarter. The market for wearable electronics is exploding, but do you know what it takes to be successful in this segment? Whether you’re buying or selling, learn what it takes to verify the safety, durability and performance of wearables.

Maximizing the Check-Out /POS Experience to Make More $$$Presenter: Nicole Leinbach Reyle, Retail MindedTrack: Specialty retail2:15 – 2:45 p.m.The Camp (#32067)Looking to increase your store profit? Begin by maximizing your point of sale experience! Gain realistic insight on how you can introduce products to your

assortment uniquely aimed at being impulse buys and add-on opportunities during customer check-outs. Plus, discover ways to cross-merchandise inventory you already have in an effort to increase sales and consumer engagement near your POS experience. Finally, learn employee best practices in checking out customers, ways to gain repeat business, opportunities to increase your average units per sale and more!

FRIDAY, AUG. 5

Basic Eights of Selling – NEW EXTENDED SESSIONPresenters: Jo Ellen Jonsson and Carl Grunander, Associate Professors, Weber State UniversityTrack: Brands 9:30 - 11:30 a.m.Downtown Marriott City CreekAn interactive workshop for buyers, manufacturer sales representatives, store managers and front-line store sales personnel. Through group discussions, role plays and hands-on exercises,

the basics of selling will be reviewed for the retail store environment.  Emphasis will be given to prospecting, pre-approach, approach, needs assessment, presentation, overcoming objections, closing and after-the-sale service.

Demystify Human Resources!Presenter: Lori Kleiman, HR TopicsTrack: Specialty retail10 – 11 a.m.The Camp (#32067)We know you’d rather shop the show floor than stay on top of HR compliance issues. Which is why we have designed a quick overview of the HR Topics you have to be aware of TODAY! Our interactive program will highlight five major questions that can cripple your organization: What are the hot laws for 2016 that you must be aware of? How do you know if you’re paying people properly? What are three tips to help me recruit the right employees? Can technology take some HR administration off your plate? The session will move quickly, allowing you to jump in anytime.

Get the Most Out of Media at Outdoor RetailerPresenters: Chip Smith, Soar Communications; Kristin Hostetter, SNEWS/OR Daily; Sean McCoy, Gear Junkie; moderated by Kate Lowery, Outdoor RetailerTrack: Brands / Marketing11 a.m. - 12 p.m.Downtown Marriott City CreekModerated by Kate Lowery, Director of PR for Outdoor Retailer. This session will start by briefly covering tools and resources available to brands exhibiting at Outdoor Retailer, helping them successfully engage with media before, during and after the show. The session will then turn to media experts who will share their points of view about how best to share your brand story, build relationships and get coverage.

Taking the Lead: What the Outdoor Industry is Doing to Address Flame RetardantsPresenter: Neal Cohen, Neal Cohen LawTrack: Brands1 - 2 p.m.Downtown Marriott City Creek

The outdoor industry has a unique voice when it comes to monitoring what is in outdoor gear and the impacts on consumers and the environment. Come and learn about the use of flame retardants, what the industry is doing to keep ahead of the curve and what is happening at the regulatory level that could impact your business.

Inventive Approaches to Guarantee a Seamless Shopping ExperiencePresenter: Jill Nickels, GenslerTrack: Specialty retail2 – 2:30 p.m.The Camp (#32067)Successful retail today is a delicate balance between providing convenience for the time-strapped consumer and delighting those who relish in the shopping experience. We’ll discuss how an inventive approach to investing in an omnichannel strategy and infrastructure may provide stellar service and a seamless shopping experience that meets the needs of your shoppers.

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State leaders are putting Utah’s recreation economy and local jobs at risk with a plan to take over outdoor spaces that belong to all Americans. To pay for managing those lands, Utah would have to close access and sell America’s public lands to private developers. The attack on public lands will hurt Utah’s $12 billion outdoor recreation economy and the thousands of jobs it supports.

Utah’s leaders need to make a U-Turn and start respecting public lands—before they drive our recreation economy and jobs o� a cli�.

LEARN MORE: UTurnUtah.com | #UTurnUtah

Center for Western Priorities

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66 OUTDOOR RETAILER DAILY

OUTDOOR RETAILER ROAD TRIP

Take the Scenic Route

Wyoming: Wildlife ExtravaganzaPoint yourself north and drive straight into the land of bears, moose, bison and wolves on this

tour of the northern Rockies. DAYS 6 MILES 700+

DAYS 1 + 2 Salt Palace to Grand Teton National Park (280 miles)� Talk about vertical: The Teton peaks stretch 7,000 feet from the valley floor to their 13,000-foot-plus summits, making for one of the Rockies’ most striking postcard views—and some of the region’s most coveted climbing objectives. Beyond the peaks, you’ll find challenging paddling on the Snake River, miles of prime backpacking trails winding through wildflower-spo�ed canyons, and habitat for moose, elk, bald eagles and grizzly bears. Top overnight: The 18-mile trip linking Paintbrush and Cascade Canyons. Prefer car camping? Jenny Lake Campground has spectacular views (and the popularity to match), while Lizard Creek Campground is a safe bet for late arrivals.

DAYS 3-5 Grand Teton to Yellowstone National Park (53+ miles)� The country’s first national park is like nowhere else on the planet: a bubbling, boiling landscape where grizzlies, black bears, bison and wolves roam among geysers, hot springs, wide rivers and mountains. You could spend weeks here and barely scratch the surface, so focus your exploration: Head to the Lamar and Hayden Valleys for the best wildlife-watching, the Canyon area to see the mega-cascades of Upper and Lower Falls pouring into Grand Canyon of the Yellowstone, Old Faithful area for the world’s highest concentration of geothermal features, and Mammoth for unique travertine geothermal sculptures. A thousand miles of trails make backpacking options practically limitless, and 12 park campgrounds (plus nine lodges; try Old Faithful Inn) provide plenty of overnight options.

DAY 6 Yellowstone to Salt Palace (370 miles)� Head back south on I-15 to close the loop.

Colorado: Rocky Mountain RunSkyscraping peaks and a plunging canyon anchor this loop through southwest Colorado.

DAYS 6 MILES 803+

DAY 1 Salt Palace to Colorado National Monument (274 miles)� Welcome to cycling country: Mountain bikers flock to Fruita’s slickrock trails, while Rimrock Drive at Colorado NM makes for a classic road route.

DAY 2 Colorado National Monument to Black Canyon of the Gunnison National Park (75 miles)� At the world’s deepest narrow canyon (up to 2,722 feet deep and just 40 feet across in places), big-wall climbers tackle advanced routes and anglers vie for a bite in the Gunnison River’s blue-ribbon trout waters. Trails here are very steep and challenging, but those up for the adventure will find solitude camping on the canyon floor.

DAY 3 Black Canyon to Telluride (78 miles)� Park yourself in the San Juan Mountains. Telluride is full of restaurants, galleries and lots of options for day adventures. Sunshine Campground in the jointly managed Grand Mesa, Uncompahgre and Gunnison National Forests has close-to-town tenting.

DAYS 4 + 5 Telluride to San Juan National Forest (mileage varies)� August is prime time in this region of dramatic peaks, abundant wildflowers and sparkling lakes. Grab a backpack and head into the wilderness. Chicago Basin is a classic spot, but don’t overlook lesser-visited spots like the Rio Grande Pyramid.

DAY 5 San Juan National Forest to Moab ( 170 miles)� It would be criminal not to stop in Moab on your way back, even in high summer. Cool off with a ra¥ing trip in the Colorado or Green Rivers if it’s too hot for hiking or mountain biking.

DAY 6 Moab to SLC (234 miles)� Finish up on US 191 north back to Salt Lake.

Idaho: Sawtooth SamplerTrade OR crowds for lonely summits on this loop tour through the Teton and Sawtooth Ranges.

DAYS 7 MILES 991

DAYS 1 + 2 Salt Palace to Caribou-Targhee National Forest (282 miles)� Head north to see the other side of the Tetons; the range’s west side is just as full of mountain splendor, with a fraction of the people. Roam the trails: We like the 11.5-mile out-and-back to Table Mountain for a dayhike. From this area, you can also access the remote southwestern corner of Yellowstone National Park, a region packed with waterfalls and soakable backcountry hot springs. Camp at Teton Canyon Campground.

DAYS 3 + 4 Caribou-Targhee to Stanley (268 miles)� This adventure-loving mountain town makes the perfect base for your explorations of the Sawtooth, White Cloud and Salmon River Ranges. Check out nearby Redfish Lake or get to know the brand-new Boulder-White Cloud Wilderness, officially protected as wilderness last year. This alpine zone features lakes, the headwaters of important salmon-spawning rivers and habitat for black bear and elk.

DAY 5 Stanley to Sun Valley/Ketchum (62 miles)� Take a layover day in Sun Valley and Ketchum, a favorite ski destination full of summertime hiking and mountain biking trails, plus live music and, yes, a brewery or two. Try the Pioneer Saloon.

DAY 6 Sun Valley to Craters of the Moon National Monument (73 miles)� Wander the dry, lunar volcanic landscape of this unique park, full of lava fields, caves and cinder cones. The 2-mile Broken Top Loop Trail grants access to Buffalo Cave (permit required to enter). The park campground is closed this year, so head to the nearby town of Arco for the night.

DAY 7 Craters of the Moon to SLC (306 miles)� Close the loop back to town on I-15.

Good idea: Showing up in Salt Lake for Summer Market. Great idea: Making ORSM the jumping-off point for a classic summer road trip. Pick a direction and finish off your show in style with one of these three weeklong itineraries, all starting and ending at the Salt Palace. BY ELISABETH KWAK-HEFFERAN

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Vista Outdoor and its portfolio of leading outdoor recreation brands instill passion into products that help outdoor enthusiasts achieve independence and success in the activity of their choice. Visit us at booth #15041.

VISTAOUTDOOR.COM

DAY0_VISTA OUTDOOR_ORD_S_2016.indd 1 6/16/16 7:18 PM

ADVENTUREDRIVEN

HYDRATIONGive one a twist at a dealer near you hydrapak.com

HYDRATION,TRANSFORMED

Introducing the extremely durable, ultra-light and leakproof Stash water bottle.100% BPA free, easy to clean and packs down to less than a quarter of the filled size.

DAY0_HYDROPAK_ORD_S_2016.indd 1 6/14/16 12:22 PM

PRE-SHOW EDITION 69

FOR UPDATES AND FURTHER DETAILS ABOUT EACH EXHIBITOR, PLEASE VISIT OUTDOORRETAILER.COM/EXHIBITORS

EXHIBITORLIST#

12 SURVIVORS

32 DEGREES

360 CLOUD SOLUTIONS

360FLY

37.5 / COCONA, INC.

3M™ THINSULATE™ INSULATION

5.11

707 SIXKA (TACTICAL GEAR)

AABMT TEXTILES - MERINO

ACA | CANOE-KAYAK-SUP-RAFT-RESCUE

ACCENT & CANNON PADDLES

ACCESS FUND

ACECAMP

ACEL

ACHIEVETEX CO., LTD.

ACORN A DIVISION OF TOTES ISOTONER

ACOTEX FABRIC & GARMENT

ACRO-GAIN INDUSTRIAL, LTD.

ACT LAB

ACTIVE INTEREST MEDIA

ADDADAY, LLC

ADIDAS OUTDOOR

ADNART, INC.

ADVANCED ELEMENTS

ADVENTURE MEDICAL KITS

AETREX WORLDWIDE

AFFORDABLE BRANDS, LLC

AFTCO CLOTHING / GUY HARVEY

AGAWA CANYON, INC.

AGS BRANDS

AGT INTERNATIONAL CO., LTD.

AIR BOX CO., LTD.

AIRE, INC.

AKU NORTH AMERICA

ALBEDO100 REFLECTIVE SPRAY

ALCHEMY EQUIPMENT

ALEGRIA SHOES

ALITE DESIGNS / BOREAS GEAR

ALL GOOD / ELEMENTAL HERBS

ALLETT

ALLIED FEATHER & DOWN

ALOE UP SUN & SKIN CARE PRODUCTS

ALPINE INNOVATIONS, LLC

ALPS MOUNTAINEERING

ALTERA ALPACA

ALTERNATIVE

ALTRA RUNNING

ALTUN / MECARMY

AMATERRACE, INC.

AMBER HOOK MANUFACTURER CO., LTD.

AMERICAN BACKCOUNTRY

AMERICAN DEL ADVANTAGE, INC.

AMERICAN EXPRESS OPEN

AMERICAN HIKING SOCIETY

AMERICAN TRAIL RUNNING ASSOCIATION

AMUNDSON SUP

ANITA ACTIVE

ANJI INTERNATIONAL

AO COOLERS

APARSO (FUJIAN) SPORTSWEAR CO., LTD.

APPAREL STRATEGIC ALLIANCES, LLC

AQUA LILY PRODUCTS, LLC

AQUA MARINA

AQUA-BOUND

AQUAGLIDE KAYAKS

AQUAMIRA TECHNOLOGIES

AQUAPAC

ARC’TERYX EQUIPMENT

ARCADE BELTS, INC.

ARCTIC COOL

ARIAT INTERNATIONAL

ARMPOCKET

ART IN SURF

ASANA CLIMBING

ASF GROUP / CLARK TEXTILE CO.

ASOLO USA

ASSOCIATION OF OUTDOOR RECREATION & EDUCATION

ASTRAL

AUSTRALIA LUXE COLLECTIVE

AUTEL ROBOTICS

AVENTURA CLOTHING

AVEX BY IGNITE USA

AVOCADO, LLC

BB & B ACCESSORIES, INC.

B4ADVENTURE

B6-PLUS: ANABOLIC LABORATORIES

BABIATORS, LLC

BACKPACKER APPAREL

BACKPACKER MAGAZINE

BACKPACKER’S PANTRY

BAFFIN, INC.

BAGGALLINI

BALLUCK OUTDOOR GEAR CORP.

BAR MITTS

BAREBONES LIVING

BEARPAW

BED STU

BEDROCK SANDALS

BEIMAR, INC.

BELLMART INDUSTRIAL CO. (GREAT KING GROUP)

BEMIS ASSOCIATES

BENCHMADE KNIFE COMPANY

BENDING BRANCHES

BERGANS OF NORWAY / ALLY

BERNE APPAREL COMPANY

BERNZOMATIC

BEST PACIFIC TEXTILE (HONG KONG), LTD.

BESTWAY USA, INC.

BEYOND CLOTHING

BIC SPORTS

BIG AGNES

BIG KAT BUGGY, LLC

BIG SKY INTERNATIONAL

BIMINI BAY OUTFITTERS

BIOLITE

BIOSPIRED FITNESS AND OUTDOOR

BIRKENSTOCK USA

BISON DESIGNS, LLC

BLACK DIAMOND EQUIPMENT

BLACKFIRE USA

BLOQUV

BLUE RIDGE CHAIR WORKS

BLUE RIDGE KNIVES

BLUE FREEDOM

BLUESIGN TECHNOLOGIES AG

BLUEWATER ROPES

BLUNDSTONE

BLUNT UMBRELLAS

BOA TECHNOLOGY

BOARDWORKS SURF (PAPA HANA)

BODY GLIDE

BODY GLOVE

BOGG’S TRAIL BUTTER

BOGS FOOTWEAR

BOKER USA, INC.

BONDI BAND

BONK BREAKER, LLC

BOREAL USA

BORN SHOES

BOSTON LEATHER, INC.

BOTE

BOUNCE SUP BOARDS

BOXFOX

BREDI SALSA

BRICKS MEALS & SNACKS

BRIDGEDALE NORTH AMERICA

BRIDGFORD FOODS CORPORATION

BRIGHT PATH LED

BRIGHTZ, LTD.

BRISTEX CO., LTD.

BRONWEN JEWELRY

BROOKS-RANGE MOUNTAINEERING

BROOKS SPORTS

BROOKWOOD COMPANIES, INC.

BRUNTON

BUCK KNIVES, INC.

BUFF, INC.

BUFFALO OUTDOORS

BUG BAFFLER

BUG PROTECTOR

BUGBAND, A DIVISION OF EES INC.

BULLSEYE PRODUCTS, LLC

BUREO SKATEBOARDS

BURLINGTON INDUSTRIES

BUSHMAN OUTFITTERS, LLC

BUSHNELL OUTDOORS

BUTLER

BUTORA, INC.

BUXTON/ NDK

BYER OF MAINE

CCABLZ, INC.

CACHE LAKE CAMPING FOODS

CALAMAI BY LANIFICIO BECAGLI

CALIFORNIA BOARD COMPANY

CAMELBAK PRODUCTS

CAMMI AND COMPANY

CAMP CHEF

CAMP USA, INC.

CAMPFIRE MEALS

CANADA GOOSE, INC.

CANCOOKER, INC.

CANYON COOLERS

CARABINERS IND. CO., LTD.

CARAVAN SPORTS

CARHARTT, INC.

CARIBEE AUSTRALIA

CAROL TEXTILE CO., LTD.

CARR TEXTILE / TEXWAX

CARVE DESIGNS

CARVER SKATEBOARDS

CARVICO S.P.A.

CASCADE DESIGNS

CASIO / G SHOCK / PRO TREK WATCHES

CASTAWAY TRAVEL HAMMOCKS

CAT APPAREL

CAT FOOTWEAR

CATARACT OARS/ADVANCED COMPOSITES, INC.

CATEYE AMERICA, INC.

CELESTRON

CELLIANT

CENTRIC SOFTWARE

CENTURY CAMPING / KAY HOME PRODUCTS

CEP COMPRESSION SPORTSWEAR

CGEAR SAND-FREE

CHACO

CHAINLON ALLIANCE (CHAIN YARN CO., LTD. / ACHIEVETEX CO., LTD. / DURAMAX GLOBAL GROUP/ KUSUMGAR CORP.)

CHAMOIS BUTT’R

CHAMPION SPORT XTREME (CSX)

CHANG MYUNG CNG

CHANG-HO FIBRE CORPORATION

CHAOS HATS

CHAPUL CRICKET ENERGY BARS

CHEMOURS

CHENGDU DUOJI OUTDOOR PRODUCTS CO., LTD.

CHIA HER INDUSTRIAL CO., LTD.

CHICOBAG

CHIN HSIANG SHUN CO., LTD.

CHINOOK FOOTWEAR

CHORI CO., LTD.

CHUMS-BEYOND COASTAL

CIRQUE MOUNTAIN APPAREL

CIXI TECSONG ROTOMOLDING CO., LTD.

CLAKIT, INC.

CLARKS

CLEAN TREK

CLEANWASTE, INC.

CLIF BAR & COMPANY

CLIMAWEAR

CLIMBING MAGAZINE

CLOTHING ARTS

CLUB RIDE APPAREL

CO & GI, INC.

COAL HEADWEAR

COALATREE

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70 OUTDOOR RETAILER DAILY

OUTDOOR RETAILER EXHIBITOR LIST

COAST PRODUCTS

COBIAN

COBRA ELECTRONICS

COCAM INTERNATIONAL ENTERPRISES, LTD.

COCOON BY DESIGN SALT

COGHLAN’S, LTD.

COLE HAAN

COLONIAL KNIFE CORP.

COLUMBIA SPORTSWEAR CO.

COMMERCE TOOLS

COMPASS360

CONCEPT III TEXTILES INTERNATIONAL

CONE

CONFLUENCE OUTDOOR

CONNELLY SKIS, INC.

CONNER HATS

COOLCORE, LLC

COOLVISIONS BY FIBERVISIONS

CORDURA FABRICS

CORE HOME

COSTA SUNGLASSES

COTOPAXI

COTTON INCORPORATED

COUNTER ASSAULT BEAR & PEPPER SPRAY

COVA

COVILLE, INC.

COYOTE EYEWEAR

CRABBY GEAR

CRAGHOPPERS, LLC

CRAZY CREEK PRODUCTS

CREATIVE OUTDOOR DISTRIBUTOR

CRESSI

CRKT

CROAKIES

CROCS, INC.

CRUX

CTR (CHAOS THERMAL REGULATION)

CUDAS FOOTWEAR

CW-X, WACOAL SPORTS SCIENCE CORP.

CWR ELECTRONICS

CYBERKNIT FABRICS

DD&H DISTRIBUTING

DAE-HYUN TEXTILE CO., LTD.

DAKINE

DAKOTA GRIZZLY

DAKOTA WATCH COMPANY

DALIAN EAGLESIGHT CORP., LTD.

DANALCO INC. / HANZ EXTREMITY WEAR

DANKEN ENTERPRISE CO., LTD.

DANNER

DANSKO

DAPHNE LORNA

DARN TOUGH VERMONT

D-CURVE USA, LLC

DECKERS BRANDS

DEEPER, UAB

DEER CREEK FABRICS

DELORME

DELTA KAYAKS

DERWEI TEXTILE CO., LTD.

DESIGNER TEXTILES INTERNATIONAL

DEUTER USA

DEXSHELL/UNIWISE INT. LTD.

DEZHOU HUAYUAN ECO-TECHNOLOGY CO., LTD.

DGL GROUP LTD.

DIABLO PADDLESPORTS

DIBA TRUE AND TESTOSTERONE SHOES

DIGITSOLE

DINGZING ADVANCED MATERIALS, INC.

DIRTY LAUNDRY

DISC-O-BED

DISCRAFT, INC.

DISH AND DUER

DJI

DJO CONSUMER, LLC

DOMETIC

DONG JIN INTERNATIONAL

DONG-A WEBBING CO., LTD.

DONJOY PERFORMANCE

DORCY INTERNATIONAL, INC.

DORFMAN PACIFIC CO., INC.

DOUGHNUT BAGS

DOWN RIVER EQUIPMENT

DOWNLITE

DOYLE SUP

DRINKTANKS

DRIRELEASE

DRIRELEASE / OPTIMER BRANDS

DRY-TEX LAMINATION TEXTILES

DRYCASE

DUCKSAN

DUCKWORTH, INC.

DULUTH PACK

DUPONT SORONA

DURAFLEX

DURANGO DOG COMPANY

DYNAMIC DISCS

DYNEEMA

EE-Z UP INTERNATIONAL

EAGLE CREEK

EAGLES NEST OUTFITTERS (ENO)

EARTH FOOTWEAR

EASTERN WARMTH, INC.

EASTMAN PERFORMANCE FIBERS

ECCO USA

ECLAT TEXTILE CO., LTD.

ECONOMIC DEVELOPMENT PARTNERSHIP OF NORTH CAROLINA

ECOTHS

ECOVESSEL

ECOXGEAR

EDELRID NORTH AMERICA

EGRIPS

EK USA

ELEVENPINE

EMERGENCY ESSENTIAL

EMERSON KNIVES, INC.

EMMONS MANUFACTURING COMPANY

EMU AUSTRALIA

ENDURANCE CONSPIRACY

ENERGIZER

ENERPLEX

ENOVE S.R.L.

EPIC KAYAKS & PADDLES

EPIC PROVISIONS

EPO TECHNOLOGY CO., LTD.

EQUIPOUTDOORS

ERICTEX FASHION CO., LTD.

ESBIT

ESEE KNIVES / RANDALL’S ADVENTURE & TRAINING

ESPRO

ESQUIRE AND POPULAR MECHANICS

ESTWING MFG. CO.

ETHNOTEK BAGS

EUROTEX

EUSEBIO SPORTING CO., LTD.

EVENT FABRICS

EVEREST TEXTILE CO., LTD.

EVERNEW

EVERSHIELD

EVERTEX FABRINOLOGY LIMITED

EVOLV SPORTS

EXCALIBUR DMM

EXOFFICIO

EXPED

EXPERT BRAND

EXPERTICITY

FFAMILY STOREHOUSE

FAR EASTERN NEW CENTURY CORPORATION

FARM TO FEET

FC DAESEUNG CO., LTD.

FEETURES!

FELIX COMPOUNDS, INC.

FELLER

FENG YI OUTDOOR LEISURE EQUIPMENT ENTERPRISE CO., LTD.

FENIX LIGHTING

FIBER AND YARN PRODUCTS

FIDLOCK GMBH

FILSON

FIN FUN

FINC OGNITO, INC.

FIREBUGGZ

FIRST FLIGHT SOLUTIONS

FISHER SPACE PEN CO.

FISHOUFLAGE

FITFLOP

FITLETIC

FITS

FITTERFIRST (FITTER INT’L INC.)

FIVE TEN

FIXE HARDWARE, INC.

FJALLRAVEN

FLEXFIT/YUPOONG

FLIPBELT

FLIR SYSTEMS, INC.

FLOCUS

FLOPEEZE INTERNATIONAL LIMITED

FLOWFOLD

FLYING TEX

FLYLOW GEAR

FORMOSA TAFFETA CO.

FORSAKE, INC.

FORTUNE TEXTILE CO., LTD.

FORWARD MAUI

FOUNDTON COMPANY, LTD.

FOX 40 USA

FOX RIVER MILLS

FRAMIS ITALIA SPA

FREE COUNTRY, LTD.

FREE FLY APPAREL

FREE NATURE

FREEWATERS

FRESHETECH

FRICTIONLABS

FROGG TOGGS

FROM PORTUGAL

FROST RIVER

FULL COLOR CO., LTD.

FULLTIDE ENTERPRISE CO., LTD.

FUTUREBEACH LEISURE PRODUCT

FUTURES FINS, LLC

GG.H. BASS & CO.

GARMIN USA

GARMONT

GATEWAY TRADE FUNDING

GATOR SPORTS, INC.

GB LIGHT CO., LTD.

GCI OUTDOOR

GECKOBRANDS

GEIGERRIG

GENERAC POWER SYSTEMS

GENESIS ARCHERY

GERBER

GIANT KNITTING CO., LTD.

GIBBON SLACKLINES

GLACIER GLOVE

GLERUPS

GLIDE SUP

GLOBAL MERINO

GLOBAL SUN GROUP, LTD.

GLOWTEX CO., LTD.

GOAL ZERO

GOMACRO

GOMOTION

GOODHEW, LLC

GOPRO

GORILLY GOODS

GOTENNA, INC.

GQ TEX CO., LTD.

GRABBER INC. / HEATMAX INC.

GRAMICCI

GRAND INTL EXHIBITION CO., LTD.

GRAND TEXTILE CO., LTD.

GRAND TRUNK

GRANDETEX DEVELOPMENT CO., LTD.

GRANGERS INTERNATIONAL LIMITED

GRANITE GEAR

GRASSROOTS OUTDOOR ALLIANCE

GRAYL

GREAT OUTDOORS USA

GREAT TRANGO HOLDINGS

GREEN GOO

GREEN GURU

GREEN POWER ELECTRONICS CO., LTD.

GREEN SUPPLY, INC.

GREENLAND SALES CORPORATION

GREENLIGHT PLANET

GREGORY MOUNTAIN PRODUCTS

GRIP ON TOOLS

GRIP PRO TRAINER

GRIP SOCKS

GRIP6

GRIZZLY COOLERS, LLC

GRYPHON MOBILE ELECTRONICS, LLC

GSI OUTDOORS

GU ENERGY LABS

GUARD DOG SECURITY

GUAYAKI YERBA MATE

GUMBIES

HHAFLINGER

HAIKU

HALA GEAR

HALCRAFT ACCESSORIES USA

HAMBOARDS

HAMMOCK BLISS

HANG TEN

HANG TEN HEADWEAR AND ACCESSORIES / OTTO

HANS GLOBAL / PACIFIC FLY

HARI MARI

HASTA SPORTING, LLC

HAWAII PAVILION

HEAD WATER SPORTS

HEADSWEATS

HEALTH WARRIOR

HEARSHOT, INC.

HEAT FACTORY USA

HEIMPLANET

HEKA ENERGY DRINK

HELINOX

HELLY HANSEN

HEMP FORTEX INDUSTRIES, LTD.

HENNESSY HAMMOCK

HERSCHEL SUPPLY CO.

HEYBO SOUTHERN, INC.

HI-TEC SPORTS USA

HICKORY BRANDS, INC.

HIGH BREW COFFEE

HIGH PEAK OUTDOORS AND MOOSE COUNTRY GEAR

HIGH PEAK USA / OUTDOORLIFE

HIGH ROLLER USA

HIGH SIERRA

HILLEBERG THE TENTMAKER

HILLY RUNNING SOCKS

Day0_69-97_ExhibitorlIst_Summer16_Prep-cl-ml.indd 70 6/27/16 4:16 PM

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2016ORSM_FoxRiver_AXT_Day0_FullPg_bleeds.indd 1 6/14/16 11:46 AMDAY0_FOX RIVER_ORD_S_2016.indd 1 6/16/16 2:27 PM

72 OUTDOOR RETAILER DAILY

OUTDOOR RETAILER EXHIBITOR LIST

HIPPYTREE

HITEX TEXTILE CO., LTD.

HJ CORP.

HO YU TEXTILE CO., LTD.

HOBIE

HOHENSTEIN INSTITUTE

HOKA ONE ONE

HOME STATE APPAREL

HONEY STINGER

HOOD RUBBER COMPANY

HOOK & TACKLE

HORIZON AGENCY, INC. - OUTDOOR SPORTS INSURANCE

HORN LEGEND

HOVEN VISION

HOWLER BROTHERS

HUAMAO (XIAMEN) WEAVING DYEING & FINISHING CO., LTD.

HUNG’S FORTUNE INTERNATIONAL CO., LTD.

HURRICANE AQUASPORTS

HUSH PUPPIES

HYBRIDLIGHT

HYDRAKNIGHT INNOVATION CO., LTD.

HYDRAPAK

HYDRO FLASK

HYOSUNG CORPORATION

HYPERBOLA TEXTILE CO., LTD.

II PLAY., INC.

IBEX OUTDOOR CLOTHING

ICE AGE TRAIL ALLIANCE

ICEBREAKER

ICEBUG TRACTION FOOTWEAR

ICEMULE COOLERS

ICHIMURA SANGYO CO., LTD.

IDEAL FASTENER CORPORATION

IFITS

IGLOO PRODUCTS CORP.

IMMERSION RESEARCH

IMMURON, LTD.

IMPLUS CORPORATION

INCASE DESIGNS

INDIGENOUS

INDIGO BY LUCY

INDOSOLE

INDUSTRIAL REVOLUTION

INFUZE

ING LEISURE CO., LTD.

INGRAM PUBLISHER SERVICES/PGW/ADVENTUREKEEN

INJINJI, INC.

INNO ADVANCED CAR RACKS

INNOPAC KOREA, INC.

INNOVA KAYAK

INSIDE OUTDOOR

INSOTECT, LTD.

INSTA-BED

INTEX RECREATION CORP.

INVENTIST, INC.

INVISIBLE SHOWER

IRON & RESIN

ITASCA FOOTWEAR BY C.O. LYNCH ENTERPRISES

ITW NEXUS

JJ-LONG, LTD.

J.R.LIGGETT, LTD.

JABRA

JACK WOLFSKIN GMBH & CO., KGAA

JACKSON KAYAK

JAMBU & CO.

JAMES BAROUD USA

JANA

JANSPORT

JASON INTERNATIONAL EXHIBITION CO., LTD.

JAYBIRD

JBL-YURBUDS

JELLY BELLY - SPORT BEANS

JETFLOW - LEDGE SPORTS

JGR COPA, LLC

JIANGSU ACOME OUTDOOR PRODUCTS CO., LTD.

JML

JOBE SPORTS

JOHNSON OUTDOORS - EUREKA!, JETBOIL, SILVA

JOHNSON OUTDOORS WATERCRAFT

JONATHAN PAUL EYEWEAR

JOSHUA TREE SKIN CARE

JOULES

JR GEAR

JRC REFLEX

JUNGLE JUMPAROO

JUNIPER NETWORKS

JUNIPER RIDGE

JUNMAY LABEL MFG. CORP.

JWM WHOLESALE, INC.

KK & K CLOTHING ACCESSORIES CO., LTD.

K3

KAENON

KAKADU TRADERS AUSTRALIA, INC.

KALA BRAND MUSIC CO.

KAMIK

KAMMOK GEAR, LLC

KAMP-RITE TENT COT, INC.

KANULOCK USA

KATADYN NORTH AMERICA

KATE’S REAL FOOD

KATIN USA

KAVU, INC.

KAYAK DISTRIBUTION

KEE UTILITY, INC.

KEEN

KEEN COMMUNITY SPACE

KEEPER SPORTS PRODUCTS

KELTY

KENTEX CORPORATION

KENYON CONSUMER PRODUCTS

KERSHAW & ZERO TOLERANCE KNIVES

KEYSMART

KHOMBU

KICKER

KIJARO

KIKKERLAND DESIGN

KILLTEC NA, INC.

KINGWHALE INDUSTRIES CORP.

KISS MY FACE

KITENG, INC.

KL OUTDOOR

KLEAN KANTEEN

KLECKER KNIVES, LLC

KLINGLER ASIA, LTD.

KLYMIT

KM HAWAII

KMK CO., LTD.

KNIX WEAR

KODAK PIXPRO

KODIAK CAKES

KOIA COLLECTIVE

KOKATAT, INC.

KOKOPELLI PACKRAFT

KOLON FASHION MATERIAL, INC.

KOMPERDELL

KOOLGATOR COOLING NECK WRAPS

KORR LIGHTING

KOVEA CO., LTD.

KRIEG CLIMBING

KRIMSON KLOVER

KSPO (KOREA SPORTS PROMOTION FOUNDATION)

KUHL

KUJU COFFEE

KUPO CO., LTD.

KUSUMGAR CORPORATES PVT LTD.

KUTMASTER

KWIK TEK / AIRHEAD SUP / YUKON CHARLIE’S

LL&C GLOBAL CORPORATION

LA CROSSE TECHNOLOGY

LA SPORTIVA N.A., INC.

LABTEX CO., LTD.

LAIN HONG SHING YEH CO., LTD.

LAKESHORE PADDLEBOARD CO.

LAMO FOOTWEAR

LANDS’ END FOOTWEAR

LANDWAY INTERNATIONAL CORP

LANEX / TENDON BRAND

LEATHERMAN TOOL GROUP

LEAVE NO TRACE CENTER FOR OUTDOOR ETHICS

LEEJO TEXTILE CO., LTD.

LEGEND COMPRESSION WEAR

LEKI USA

LEVEL SIX INCORPORATED

LEWIS N. CLARK / LCI BRANDS

LIBERTY BLACK BOOTS

LIBERTY MOUNTAIN

LIFEGEAR

LIFELINE FIRST AID, LLC/ ICY HOT HYDRATION, LLC

LIFEPROOF

LIFESTRAW

LIFETIME PRODUCTS, INC.

LIGHT MY FIRE

LIGHTSTAR CORP

LIGHTWEIGHTS

LIQUID HARDWARE, LLC

LIVE EYEWEAR - COCOONS

LIVING WELL INNOVATIONS

LOCALLY GROWN CLOTHING CO.

LODGE CAST IRON

LOKSAK, INC.

LOLË

LOMAK INDUSTRIAL CO., LTD.

LONG ADVANCE INT’L CO., LTD.

LORPEN NORTH AMERICA/TERNUA

LOWA BOOTS, LLC

LOWE ALPINE

LP SUPPORTS

LUCKY BUMS

LUCKY RABBIT SNACKS

LUCY ACTIVEWEAR

LUME CUBE

LUMINAID LAB, LLC

LUMINOX WATCH CO.

LUMO BODYTECH

LUNA PACKAGING, LLC

LUNA SANDALS

LUNATEC GEAR

LXV OUTDOOR

LYNX HOOKS SYSTEMS, LLC

MMAC SPORTS, INC.

MACMILLAN PUBLISHERS

MAD ROCK CLIMBING

MAG INSTRUMENT, INC.

MAGICSHINE

MAGNATEX, INC.

MALIBU SANDALS

MALOJA

MALONE AUTO RACKS

MAMMUT

MANHATTAN OUTDOOR WEAR FACTORY, LTD.

MANHATTAN PORTAGE / TOKEN BAGS

MARMOT MOUNTAIN, LLC

MASKIT, LLC

MASTER SPORTSMAN

MASTERFIT ENTERPRISES

MATADOR

MATERIAL CONNEXION, INC.

MATISSE FOOTWEAR

MAXI LIFE-ENHANCE

MAXIM CLIMBING ROPES

MAXLAND SPORTSWEAR INDUSTRIAL CO., LTD.

MAXMIND INC.

MAZAMA DESIGNS, LLC

MCNETT CORPORATION

MEDICINES GLOBAL

MERIDIAN LINE

MERRELL

MESSAGE FACTORY

METOLIUS CLIMBING

MFI INTERNATIONAL

MH BERTUCCI, INC.

MICROBAN INTERNATIONAL

MIIR

MILCO INDUSTRIES, INC.

MILKMAN

MINALAB AMERICAS, INC.

MINDSHIFT GEAR

MINLAN FABRIC INDUSTRIAL

MINNETONKA MOCCASIN

MINUS33 MERINO WOOL CLOTHING

MISHMI TAKIN INTERNATIONAL

MISSION BELT CO

MISTY MOUNTAIN

MITSUI BUSSAN TECHNO PRODUCTS CO., LTD.

MIZZEN+MAIN

MOBOT NATION

MOJI

MOJO OUTDOORS

MOKUYOBI

MOMENTUM BY ST MORITZ WATCH CORP.

MONDEOX SPA

MONS PEAK IX

MONTEREY MILLS, INC.

MORAKNIV

MORITO - KANE-M, INC.

MOTHER DIRT

MOTIONIZE

MOUNTAIN EQUIPMENT

MOUNTAIN HARDWEAR

MOUNTAIN HOUSE

MOUNTAIN KHAKIS

MOUNTAINEERS BOOKS

MOUNTAINSMITH

MOXIE GEAR SHIN AND ANKLE GAITERS

MPOWERD, INC.

MTI ADVENTUREWEAR

MUCK BOOTS, XTRATUF, OLIVER, RANGER

MUDROOM BACKPACKS

MUELLER SPORTS MEDICINE

MYMAYU

MYPAKAGE

MYSTERY RANCH

NNAISH

NALATEC CO., LTD.

NALGENE

NANUK BY PLASTICASE, INC.

NAOT FOOTWEAR

NATION’S BEST SPORTS

NATIONAL GEOGRAPHIC MAPS

NATIONAL OUTDOOR LEADERSHIP SCHOOL (NOLS)

NATIONAL PARK FOUNDATION

NATIONAL PARK TRIPS

NATIONAL PARKS CONSERVATION ASSOCIATION

NATIVE EYEWEAR

NATIVE SHOES

NATURAL LIFE

NATURE CAST METALWORKS

NATURE NATE’S NATURAL

Day0_69-97_ExhibitorlIst_Summer16_Prep-cl-ml.indd 72 6/27/16 4:16 PM

Unbeatable simmer control

Regulated, four-season performance

3.3 oz ultra-stowable

10,000 BTU burner

Push-button igniter

Improved efficiencies withJetboil accessories

FUEL BIGGER ADVENTURESAT BOOTH 26027

LET’S GET A LITTLE OUT THERE AT BOOTH 26027

of public land all across America are waiting to be camped and explored.

The Freecountry is just a little o� the beaten track, but feels a million miles away.

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DAY0_EUREKA JETBOIL_ORD_S_2016.indd 1 6/17/16 4:45 PM

74 OUTDOOR RETAILER DAILY

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NATURE’S BAKERY

NATURE’S COFFEE KETTLE

NAU

NAU INTERNATIONAL INC. - MILLICAN

NAVI TEXTILE CO., LTD.TEXTILE

NAVITAS NATURALS

NDUR

NEMO EQUIPMENT, INC.

NENA & CO

NERO

NEW BALANCE ATHLETIC SHOE, INC.

NEW BDNY INTERNATIONAL TRADING, INC.

NEW TREND TEXTILE CO., LTD.

NEXTORCH FLASHLIGHT

NICROS CLIMBING WALLS

NIFCO

NIGHT RUNNER 270 SHOE LIGHTS

NIKON, INC.

NIKWAX NORTH AMERICA, INC.

NILIT

NINGBO JING QUAN IMPORT AND EXPORT CO., LTD.

NISHAT MILLS LIMITED

NITE IZE

NITECORE FLASHLIGHT CO., LTD.

NITERIDER TECHNICAL LIGHTING SYSTEMS

NOBLE BIOMATERIALS

NORTHSIDE

NORTON POINT

NOSO PATCHES

NRIT

NRS

NTK OUTDOOR

NUUN HYDRATION

NYNE

OO LOVES M ECO/USA BAGS

O’BRIEN WATER SPORTS

O’NEILL WETSUITS

O2COOL, LLC

OBOZ FOOTWEAR

OGOSPORT, LLC

OJAI INTL

OLD DOMINION FREIGHT LINE, INC.

OLD MOUNTAIN, LLC / BLACK SWAMP HOUSEWARES

OLIGHT

OLIVET

OLLYDOG, INC.

OLUKAI

OLYMPIA

OLYMPIA USA

OMEALS

OMEGA PACIFIC

OMEGABRANDESS DISTRIBUTION

ON SIGHT EQUIPMENT, LTD.

ONE CHANG MATERIAL CO., LTD.

ONEWHEEL

ONYX

OOFOS

OPINEL

OPR

OPTIC NERVE

ORION SAFETY PRODUCTS

OROS

ORTERY TECHNOLOGIES, INC.

ORTLIEB USA, LLC

ORTOVOX

ORU KAYAK

OS1ST

OSPREY PACKS

OTBT

OTTO DESIGNWORKS

OTZ SHOES

OUTBOUND SPORTS COMPANY LIMITED

OUTDOOR COLLECTIVE

OUTDOOR EDGE CUTLERY CORP.

OUTDOOR INDUSTRY ASSOCIATION

OUTDOOR PRODUCTS

OUTDOOR RECREATION COMPANY OF AMERICA (ORCA)

OUTDOOR RESEARCH

OUTDOOR TECH

OUTSIDE INSIDE / INNATE GEAR

OXX, INC.

OZMO

OZWEST, INC.

PPACIFIC CREST TRAIL ASSOCIATION

PACIFIC TEAZE, INC.

PACIFIC TRADING, INC.

PACIFIC TRAIL

PACSAFE

PAHA QUE

PAKEMS

PALMERCASH

PALTEX COMPANY, LTD.

PANASONIC ENERGY CORP OF AMERICA

PANTROPIC

PARA’KITO USA CORP

PARKS PROJECT

PATAGONIA, INC.

PATIO ESSENTIALS

PAU HANA SURF SUPPLY

PAYEN - EUROPEAN STRETCH FABRICS

PEAK DESIGN

PEET DRYER

PELICAN INTERNATIONAL

PELICAN PRODUCTS

PENDLETON

PENDLETON SURF

PEPPER’S POLARIZED EYEWARE

PETZL AMERICA

PICKY BARS, INC.

PICNIC TIME, INC.

PIL MEMBRANES, LTD.

PISTIL

PITTARDS PLC

PIVOT POINT, INC.

PLUSFOAM

POCKET DISC

POINT 65 SWEDEN

POINT6

POLAR BOTTLE/PRODUCT ARCHITECTS, INC.

POLARMAX

POLARTEC, LLC

POLER STUFF

POLYGIENE

PONTETORTO SPA

POPFOAM

POPTICALS

PORTABLE ESPRESSO, LLC

POWER PRACTICAL

POWERBAR

POWERFILM, INC.

POWERSTEP

POWERTRAVELLER, INC.

PRANA

PREMIERE FASHION CORP.

PRIMAL

PRIMALOFT, INC.

PRINCETON TEC

PRISM KITE TECHNOLOGY

PRO-TEC ATHLETICS

PROFORCE EQUIPMENT, INC.

PROOF SUSTAINABLE WOOD EYEWEAR

PROPET USA, INC.

PRYM FASHION USA

PS-BRANDS

PUGS HOLDINGS, LLC

PURE BODY LOGIX

PURNELL

QQ-YIELD OUTDOOR GEAR, LTD.

QALO

QIAOYU (USA), INC.

QUAD LOCK

QUANZHOU HELUN KNITTING & WEAVING CO., LTD.

QUIKSILVER WATERMAN

RRA REFLECTIVE

RAB USA

RAD ROLLER, LLC

RAIN RETAIL SOFTWARE

RAINBURST, INC.

RAM MOUNTS

RAMBO BIKES

RAMIECT

RAPIDPURE INC. WATER FILTRATION

RAVE SPORTS

RAY-FABRICS CO., LTD.

REAL SHADES

REALTREE BY GRACE IN LA

RED LEDGE

RED PADDLE CO.

REDEW

REEF

REFER TO SPECIAL REQUESTS

RELIANCE PRODUCTS, LTD.

RENOGY SOLAR

RENOVO WATER

RENTEX MILLS, INC.

RETAIL PRO-BIG HAIRY DOG (BHD) INFORMATION SYSTEMS

RETAIL PRO/RETAIL INFORMATION SYSTEMS

RETRO BRAND

REVO

RICK YOUNG OUTDOORS, LLC

RIDER SANDALS

RIDGEMONT OUTFITTERS

RINSEKIT

RIO ADVENTURE

ROADSHOWER.COM

ROAMPROOF, LLC

ROANOKE, VIRGINIA

ROASTAR

ROBERT FALKENHAYN

ROC GEAR, INC.

ROCK EXOTICA

ROCK-ON

ROCKAGATOR

ROCKTAPE, INC.

ROCKY MOUNTAIN UNDERGROUND/RMU

ROME INDUSTRIES

ROTTEFELLA

ROXY OUTDOOR FITNESS

ROYAL ROBBINS

RUFFWEAR

RUGGED SHARK

RUMBLE ROLLER/STI

RUSSCO III, INC.

RUST & SALT / GLERUPS / DUCKFEET

RYAN MICHAEL

RYKA

SS-KARP

SABRE - SECURITY EQUIPMENT CORPORATION

SAFE REFLECTIONS

SAFEGO

SAGAN INDUSTRIES, LLC

SAINT BERNARD’S

SAKROOTS

SALAMANDER PADDLE GEAR

SALEWA/DYNAFIT/WILD COUNTRY

SALOMON

SALUS MARINE WEAR, INC.

SANDPIPER OF CALIFORNIA

SANTA BARBARA BAR

SANUK

SAWYER PADDLES AND OARS

SAWYER PRODUCTS, INC.

SAXX UNDERWEAR CO.

SCARPA NORTH AMERICA, INC.

SCENTLOK TECHNOLOGIES

SCHILLER BIKES

SCHOELLER TEXTIL, USA

SCOPREGA SPA - BRAVO

SCOTT SPORTS

SCOTTY PADDLE SPORTS

SCRUBBA BY CALIBRE8

SEA EAGLE BOATS, INC.

SEA TO SUMMIT

SEA-LECT DESIGNS

SEALON / BRISTEX CO., LTD.

SEALSKINZ

SEASENSE

SEASONFIVE

SEATTLE SPORTS

SEAWAG USA

SECUR PRODUCTS

SEEA

SEGWAY, INC.

SENDERO PROVISIONS CO.

SETTON FARMS

SHANGHAI HICON INDUSTRIAL CO., LTD.

SHANGHAI YUANMEI TEXTILE INDUSTRIAL CO., LTD.

SHAOXING NAISHANG GARMENT CO., LTD.

SHEICO GROUP

SHENG YUAN TEXTILE CO., LTD.

SHENZHEN FLYPRO AEROSPACE TECH CO., LTD.

SHERPA ADVENTURE GEAR

SHERPANI

SHIH CHUNG WEN

SHINKONG TEXTILE CO., LTD.

SHINPUNG TEXTILE CO., LTD.

SHINWON INDUSTRY

SHINY TEXTILE CO., LTD.

SHORELINE MARINE - PROPEL

SHOWAFLOPS

SHWOOD EYEWEAR

SIC

SIC MAUI

SIERRA CLUB

SIERRA DESIGNS

SILYNX COMMUNICATIONS

SIMPLE

SIMPLE SQUARES

SIMPLY NATIVE FOODS, LLC

SINGTEX INDUSTRIAL CO., LTD.

SIOEYE, INC.

SIXUP CORPORATION

SKECHERS

SKOUT

SKRATCH LABS

SLACKLINE INDUSTRIES

SLEEFS

SLIDEBELTS

SLIDEDOWN TIEDOWNS

SLUMBERJACK

SLYDE HANDBOARDS

SMARTWOOL

SMC - SEATTLE MANUFACTURING CORPORATION

SMITH OPTICS

SNEWS

SNOWLINE CO., LTD.

SNOWPEAK

SNUGPAK

Day0_69-97_ExhibitorlIst_Summer16_Prep-cl-ml.indd 74 6/27/16 4:16 PM

V I E W T H E N E W C O L L E C T I O Na t B o o t h PV2323 o r c o n t a c t u s a t

T: 917 675 7254 E: usa.showroom@Joules.com

DAY0_JOULES_ORD_S_2016.indd 1 6/16/16 3:30 PM

76 OUTDOOR RETAILER DAILY

OUTDOOR RETAILER EXHIBITOR LIST

SO ILL

SOAKUSA

SOG KNIVES AND TOOLS

SOL PADDLE BOARDS, LLC

SOLE

SOLEUS RUNNING AND COLUMBIA TIMING

SOLO EYEWEAR

SONA ENTERPRISES

SONAL INDUSTRIES CO., LTD.

SONDPEX CORP. OF AMERICA, LLC

SORBOTHANE PERFORMANCE INSOLES

SOTO USA, INC.

SOURCE VAGABOND SYSTEMS LTD.

SOUTHERN WEAVING COMPANY

SPAREHAND PADDLESPORTS / STONEMAN SPORTS

SPEED CINCH, INC.

SPEEDO

SPENCO MEDICAL CORPORATION

SPERRY

SPIBELT

SPIKEBALL, INC.

SPIRIT JERSEY

SPORTSONESOURCE

SPOT, LLC

SPRIGS

SPYDER ACTIVE SPORTS, INC.

SPYDERCO, INC.

STACKPOLE / FALCON

STANLEY-PMI

STANSPORT

STARBOARD SUP

STELLAR KAYAKS & SURF SKIS

STERIPEN

STERLING ROPE COMPANY, INC.

STERNO PRODUCTS

STINGRAY EYEWEAR

STOHLQUIST WATERWARE

STONEWEAR

STORM

STORMY KROMER

STREETWISE SECURITY PRODUCTS

STRIDER SPORTS INTERNATIONAL, INC.

STRIKER

STRONGBACK CHAIRS

STUBBY STRIP + CHEERS SUNGLASSES

SUDWOLLE GROUP

SUICOKE

SULI

SUMMIT DISTRIBUTION / ADVENTURE 16 WHOLESALE

SUN COMPANY, INC.

SUN SMILE / KING’S POND

SUNBELT USA

SUNCLOUD BY POLAROID

SUNDAY AFTERNOONS

SUNDEK

SUNFLAIR SOLAR OVENS

SUNNY SPECIAL DYEING & FINISHING CO., LTD.

SUNRIDGE FARMS

SUNSHELL GROUP

SUNSKI

SUNWARRIOR

SUPEREYE PRODUCTS CO.

SUPERFEET

SUPERWILL INDUSTRIAL CO., LTD.

SUREFIRE

SURF TECHNICIANS

SURFSTOW

SURVIVAL MEDICAL

SUUNTO

SUZHOU NEW FUBU IMP & EXP CO. LTD.

SVEN DESIGN

SWEET PROTECTION

SWEETWOOD CATTLE COMPANY

SWIFTECH COMPANY, LTD.

SWISSTEX DIRECT, LLC

SWRVE, INC.

SWURFER

SYLVANSPORT

SYNERGY ORGANIC CLOTHING

TT / BOA

T1O2 & ALOHA UV

TA HSIN LONG TEXTILE LIMITED

TABAR/FOWNES PERFORMANCE GROUP

TAHOE SUP

TAI YUEN TEXTILE CO., LTD.

TAIWAN PAIHO LIMITED

TAIWAN TEXTILE FEDERATION

TAKEYA USA

TANNER GOODS

TAOS FOOTWEAR

TASC PERFORMANCE, INC.

TAVIK

TEAM WENDY

TEAR-AID REPAIR PATCHES

TECHNICHE INTERNATIONAL

TECHWORLD INDUSTRIES, LTD.

TEIJIN FRONTIER CO., LTD.

TEJIDO

TEMPERCRAFT

TENAYA

TENKARA ROD CO.

TENKARA USA

TENSE WOODEN WATCHES

TENTREE

TENTSILE

TEPUI TENTS, LLC

TERRA NOVA EQUIPMENT, LTD.

TERRAMAR SPORTS

TERRY BICYCLES

TERVIS

TESH SPORTS

TEVA

TEXBASE, INC.

TEXOLLINI, INC.

TEXSPORT

TEXTILE PROTECTION AND COMFORT CENTER - NC STATE UNIVERSITY

TH ZIPPER, LTD.

THE AMERICAN ALPINE CLUB

THE LANDMARK PROJECT

THE NORTH FACE

THE NPD GROUP

THE REAL DEAL BRAZIL

THE ROCKPORT GROUP

THE SHADY BREEZE

THE SOZE GROUP DISTRIBUTORS, INC.

THERM-A-REST

THERMACELL HEATED PRODUCTS

THERMACELL REPELLENTS, INC.

THERMORE

THERMOS, LLC

THOMAS BATES

THREADS 4 THOUGHT

THREE ZOOM INTERNATIONAL, INC.

THULE

TIFOSI OPTICS, INC.

TIGER BALM

TIGER TAIL USA

TIKI TOSS / MELLOW MILITIA

TILLEY ENDURABLES

TIMBERLAND

TIMBUK2

TIMEX

TIONG LIONG CORPORATION

TITAN STRAPS

TITEX - TIZIP WATERPROOF ZIPPER

TOAD&CO

TOAKS OUTDOOR, INC.

TOMMIE COPPER, INC.

TOMTOM

TOPO DESIGNS

TORAY INTERNATIONAL AMERICA, INC.

TORNADOCAM

TOTAL RESOURCES INTERNATIONAL

TOYOTA TSUSHO CORPORATION

TOYSMITH

TRAVELCHAIR COMPANY

TRAVELER GUITAR

TRAVELERS CLUB

TRAVELING BREEZE

TRAVELON

TREDAGAIN

TREKSTA

TRESPASS USA

TRIBE ONE OUTDOOR

TRIMMERS

TRUE GRIT/DYLAN

TSI MANUFACTURING, LLC

TURBO TENT

TURTLE FUR

TWEAVE, LLC

TWISTED X

UUCO

UGG

UGLY MUGZ

UKAI KAYAK

ULTIMATE DIRECTION, INC.

ULTRASPIRE

UNCHARTED SUPPLY CO.

UNCHARTED WATERCRAFT

UNDER ARMOUR

UNIFI MANUFACTURING, INC.

UNIQUE BATIK

UNITED BY BLUE

UNITED LEGWEAR

UNITED STATES POSTAL SERVICE

UNIVERSE FASHION ACCESSORIES CO., LTD.

UPADOWNA

UPS

US SHOW CENTER

UST BRANDS

VVAGABOND

VALUE MAX PRODUCTS

VAPUR

VARGO

VASQUE OUTDOOR FOOTWEAR

VASSI DESIGN GROUP CHIPPENHOOK

VASTRADE INTERNATIONAL (USA), INC.

VENTEX CO., LTD.

VERISTRIDE

VERTICAL DESIGN GROUP

VERTICAL SOURCE, INC.

VIBRAM USA

VOLTAIC SYSTEMS

VSSL

VULY

VUORI

WW. L. GORE & ASSOC., INC./ COF

W. L. GORE & ASSOCIATES, INC.

W.R. CASE & SONS CUTLERY CO.

WALLAROO HAT COMPANY

WASHINGTON SHOE COMPANY

WATER SPORTS, LLC

WATERFORD PRESS

WATERSHED, LLC

WATSON’S BODYWEAR

WAZOO SURVIVAL GEAR, LLC

WELLTERN ENTERPRISE CO., LTD.

WENONAH CANOE, INC.

WENZEL

WESTERN MOUNTAINEERING

WESTFIELD OUTDOORS, INC.

WHAM-O

WHIPPER

WHITE SIERRA

WHITE WING LABEL

WIDE WORLD BUSINESS, INC.

WIDEPLUS INTERNATIONAL CO., LTD.

WIGWAM MILLS, INC.

WILD AND WOLF

WILDERNESS INQUIRY

WILDO

WILLIAMSON-DICKIE MFG.

WIND WARRIOR

WINGER FLOATS

WINNEBAGO

WINTER WILDLANDS ALLIANCE

WISE COMPANY

WISE OWL SHOP

WOLVERINE FOOTWEAR AND APPAREL

WOOJIN PLASTIC

WOOLRICH

WOOSUNG CO., LTD.

WORLD FAMOUS SPORTS

WOW GEAR, LLC

WOW WORLD OF WATERSPORTS

WRIGHTSOCK

WU LUEN KNITTING CO., LTD.

WYNIT

WYNIT DISTRIBUTION

XX2O SPORTS

XCEL

XDYNAMICS

XERO SHOES

XIAMEN BRIGHTBERG OUTDOOR PRODUCTS CO., LTD.

XSHOT, INC.

XTRAORDIN AIR TOYS

YYAKATTACK, LLC

YAKIMA

YAKTRAX

YATRA

YAW LIAMY ENTERPRISE CO., LTD.

YELLOW LEAF HAMMOCKS

YETI

YKK

YOGA JOURNAL

YOONIA TEX CO., LTD.

YOUNGONE CORPORATION

YT INT’L GROUP, INC.

YUAN CHAN TEXTILE CO., LTD.

YUKON OUTFITTERS

ZZAMBERLAN USA

ZAMST

ZANHEADGEAR & BOBSTER EYEWEAR

ZEAL OPTICS

ZENSAH PERFORMANCE APPAREL

ZHEJIANG SUNSHINE LEISURE PRODUCTS CO., LTD.

ZING ANYTHING, LLC

ZIPPO

ZODI OUTBACK GEAR

Day0_69-97_ExhibitorlIst_Summer16_Prep-cl-ml.indd 76 6/27/16 4:16 PM

Leatherman Signal®: Made for adventure and ready for any challenge

Mother Nature throws your way.

HAPPY HOUR | Thursday 4-6pm | BOOTH #7041FREE Beer + Meet Tim Leatherman, inventor of the original multi-tool, will be there to sign your Leatherman,

or purchase one and we’ll donate a portion to The Conservation Alliance.

DAY0_LEATHERMAN_ORD_S_2016.indd 1 6/21/16 12:16 PM

78 OUTDOOR RETAILER DAILY

OUTDOOR RETAILER EXHIBITOR LIST

ZOGGS/CABANA SPORTS/ KONG

ZOKU

ZOOTILITY TOOLS

ZOTEFOAMS, INC.

ZUCA, INC.

ZUKE’S, LLC

EXHIBITOR CATEGORIES

New Exhibitors360FLY

707 SIXKA (TACTICAL GEAR)

ACEL

AETREX WORLDWIDE

AFFORDABLE BRANDS, LLC

AGAWA CANYON, INC.

ALTERNATIVE

ALTUN_MECARMY

AMBER HOOK MANUFACTURER CO., LTD.

AMERICAN DEL ADVANTAGE, INC.

APPAREL STRATEGIC ALLIANCES, LLC

AQUA LILY PRODUCTS, LLC

AQUA MARINA

ARCADE BELTS, INC.

ARCTIC COOL

AUSTRALIA LUXE COLLECTIVE

AUTEL ROBOTICS

AVOCADO, LLC

B & B ACCESSORIES, INC.

BEIMAR, INC.

BELLMART INDUSTRIAL CO. (GREAT KING GROUP)

BIG KAT BUGGY, LLC

BLUE FREEDOM

BREDI SALSA

BRIGHT PATH LED

BUFFALO OUTDOORS

BULLSEYE PRODUCTS, LLC

BUXTON/ NDK

CAMMI AND COMPANY

CAMPFIRE MEALS

CARIBEE AUSTRALIA

CATEYE AMERICA, INC.

CHAMOIS BUTT’R

CHENGDU DUOJI OUTDOOR PRODUCTS CO., LTD.

CIRQUE MOUNTAIN APPAREL

CIXI TECSONG ROTOMOLDING CO., LTD.

CLEAN TREK

COBRA

COLE HAAN

COMMERCE TOOLS

COMPASS360

CORE HOME

CRABBY GEAR

D-CURVE USA

DGL GROUP, LTD.

DIBA TRUE AND TESTOSTERONE SHOES

DIRTY LAUNDRY

DOMETIC

DORCY INTERNATIONAL, INC.

DOUGHNUT BAGS

DURANGO DOG COMPANY

EASTERN WARMTH, INC.

ECONOMIC DEVELOPMENT PARTNERSHIP OF NORTH CAROLINA

ELEVENPINE

ENOVE S.R.L.

EQUIP OUTDOORS

ESQUIRE AND POPULAR MECHANICS

ESTWING MFG. CO.

EUROTEX

FAMILY STOREHOUSE

FELIX COMPOUNDS

FIDLOCK GMBH

FIN FUN

FIRST FLIGHT SOLUTIONS

FISHOUFLAGE

FLIPBELT

FLIR SYSTEMS

FLOCUS

FORWARD MAUI

FREE COUNTRY, LTD.

G.H. BASS & CO.

GATEWAY TRADE FUNDING

GB LIGHT

GECKOBRANDS

GENESIS ARCHERY

GIBBON SLACKLINES

GORILLY GOODS

GRAND INTL EXHIBITION CO, LTD.

GRANGERS INTERNATIONAL LIMITED

GREENLIGHT PLANET

GRIP6

GUAYAKI YERBA MATE

HALCRAFT ACCESSORIES

HANG TEN

HANG TEN HEADWEAR AND ACCESSORIES / OTTO

HAWAII PAVILION

HEARSHOT

HEIMPLANET

HEYBO

HIGH BREW COFFEE

HIGH PEAK OUTDOORS AND MOOSE COUNTRY GEAR

HOME STATE APPAREL

HORN LEGEND

I PLAY., INC.

IMMURON

INVISIBLE SHOWER

JACK WOLFSKIN GMBH & CO., KGAA

JAMES BAROUD USA

JGR COPA, LLC

JWM WHOLESALE, INC.

KATE’S REAL FOOD

KENTEX CORPORATION

KICKER

KIJARO

KISS MY FACE

KITENG, INC.

KODIAK CAKES

KORR LIGHTING

KUJU COFFEE

KUPO CO., LTD.

KUTMASTER

LANDS’ END FOOTWEAR

LANDWAY INTERNATIONAL CORP

LANEX / TENDON BRAND

LEGEND COMPRESSION WEAR

LIBERTY BLACK BOOTS

LIGHTWEIGHTS

LIVING WELL INNOVATIONS

LOMAK INDUSTRIAL CO., LTD.

LP SUPPORT

LUCKY RABBIT SNACKS10

LUME CUBE

LUMO BODYTECH

MACMILLAN PUBLISHERS

MASKIT, LLC

MATISSE FOOTWEAR

MAXI LIFE-ENHANCE

MILKMAN

MINALAB AMERICAS, INC.

MOBOT NATION

MOJO OUTDOORS

MOKUYOBI

MONDEOX SPA

MONS PEAK IX

MOTHER DIRT

MOXIE GEAR SHIN AND ANKLE GAITERS

MUDROOM BACKPACKS

MYMAYU

NATURE NATE’S NATURAL

NAU INTERNATIONAL, INC. - MILLICAN

NERO

NEXTORCH FLASHLIGHT

NIGHT RUNNER 270 SHOE LIGHTS

NOBLE BIOMATERIALS

NOSO PATCHES

NTK OUTDOOR

NYNE

OGOSPORT, LLC

OLD MOUNTAIN, LLC / BLACK SWAMP HOUSEWARES

OLIGHT

OMEGABRANDESS DISTRIBUTION

OOFOS

OROS

ORTERY TECHNOLOGIES, INC.

OTTO DESIGNWORKS

OUTBOUND SPORTS COMPANY LIMITED

OZMO

PACIFIC TRADING, INC.

PALMERCASH

PANASONIC ENERGY CORP OF AMERICA

PATIO ESSENTIALS

PIVOT POINT, INC.

POPFOAM

PRIMAL

PROPET USA, INC.

PRYM FASHION USA

PS-BRANDS

PUGS HOLDINGS, LLC

QUAD LOCK

RA REFLECTIVE

RAVE SPORTS

REALTREE BY GRACE IN LA

REDEW

RENOGY SOLAR

RETRO BRAND

RINSEKIT

ROASTAR

ROCKAGATOR

ROCKTAPE, INC.

RUSSCO III , INC.

S-KARP

SABRE - SECURITY EQUIPMENT CORPORATION

SAFE REFLECTIONS

SAFEGO

SAGAN INDUSTRIES, LLC

SANDPIPER OF CALIFORNIA

SANTA BARBARA BAR

SCHILLER BIKES

SCOPREGA SPA - BRAVO

SEAWAG USA

SECUR PRODUCTS

SEGWAY, INC.

SENDERO PROVISIONS CO.

SHAOXING NAISHANG GARMENT CO., LTD.

SHENZHEN FLYPRO AEROSPACE TECH CO., LTD.

SIC

SIMPLY NATIVE FOODS, LLC

SIOEYE, INC.

SKOUT

SLIDEBELTS

SLYDE HANDBOARDS

SONA ENTERPRISES

SOUTHERN WEAVING COMPANY

SPIKEBALL, INC.

STORM

STREETWISE SECURITY PRODUCTS

STRIKER

SUICOKE

SULI

SUNDEK

SUNFLAIR SOLAR OVENS

SUNWARRIOR

SUREFIRE

SURVIVAL MEDICAL

T / BOA

T1O2 & ALOHA UV

TAKEYA USA

TECHWORLD INDUSTRIES LTD.

TEMPERCRAFT

TERRY BICYCLES

TESH SPORTS

TEXTILE PROTECTION AND COMFORT CENTER - NC STATE UNIVERSITY

THE LANDMARK PROJECT

THERMACELL HEATED PRODUCTS

TITAN STRAPS

TOMMIE COPPER, INC.

TORNADOCAM

TOTAL RESOURCES INTERNATIONAL

TRAVELER GUITAR

TRAVELERS CLUB

TRAVELING BREEZE

TWISTED X

UGLY MUGZ

UKAI KAYAK

UPADOWNA

US SHOW CENTER

VAGABOND

VALUE MAX PRODUCTS

VERISTRIDE

VULY

W. L. GORE & ASSOCIATES, INC.

WAZOO SURVIVAL GEAR, LLC

WHAM-O

WHIPPER

WILD AND WOLF

WILDERNESS INQUIRY

WIND WARRIOR

WINGER FLOATS

WISE OWL SHOP

WOOSUNG CO., LTD.

XCEL

XDYNAMICS

XIAMEN BRIGHTBERG OUTDOOR PRODUCTS CO., LTD.

YATRA

YT INT’L GROUP, INC.

YUKON OUTFITTERS

ZHEJIANG SUNSHINE LEISURE PRODUCTS CO LT

ZOKU

Venture OutAKU NORTH AMERICA

ALCHEMY EQUIPMENT

ALTERNATIVE

ARBOR SKATEBOARDS

ARCADE BELTS, INC.

BEDROCK SANDALS

BUREO

COAL HEADWEAR

COALATREE

DISH AND DUER

DUCKWORTH, INC.

EMMONS MANUFACTURING COMPANY

ENDURANCE CONSPIRACY

EPIC PROVISIONS

ETHNOTEK BAGS

FELLER

FLYLOW GEAR

FREEWATERS

GREEN GOO

HARI MARI

HASTA

HEIMPLANET

HERSCHEL SUPPLY CO., LTD.

HOOD RUBBER COMPANY

HOWLER BROTHERS

INDIGO BY LUCY

INDOSOLE

IRON & RESIN

JUNIPER RIDGE

KAMMOK

KATIN

LOCALLY GROWN CLOTHING CO.

MAFIA BAGS

MALIBU SANDALS

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MALOJA

MIIR

MILLICAN

MIZU

MIZZEN+MAIN

NATIVE SHOES

NENA & CO

NORTON POINT

OLUKAI

OPINEL

ORU KAYAK

PARKS PROJECT

PEAK DESIGN

PENDLETON

PENDLETON SURF

POLER STUFF

RICHER-POORER, INC.

RIDGEMONT OUTFITTERS

ROCKY MOUNTAIN UNDERGROUND/RMU

SEEA

SHWOOD EYEWEAR

SWRVE, INC.

SYNERGY ORGANIC CLOTHING

TANNER GOODS

TAVIK

TEJIDO

TENKARA USA

TENSE WOODEN WATCHES

TENTREE

TEVA

THE LANDMARK PROJECT

TOPO DESIGNS

UNCHARTED SUPPLY CO.

URSA MAJOR

VSSL

VUORI

YELLOW LEAF HAMMOCKS

ZEAL OPTICS

Pavilions at OR360 CLOUD SOLUTIONS

360FLY

707 SIXKA (TACTICAL GEAR)

ACECAMP

ACEL

ACT LAB

ADNART, INC.

AFFORDABLE BRANDS, LLC

AFTCO CLOTHING / GUY HARVEY

AGAWA CANYON, INC.

AIR BOX CO., LTD.

ALBEDO100 REFLECTIVE SPRAY

ALTERA ALPACA

ALTUN / MECARMY

AMBER HOOK MANUFACTURER CO., LTD.

AMERICAN DEL ADVANTAGE, INC.

APARSO (FUJIAN) SPORTSWEAR CO., LTD.

APPAREL STRATEGIC ALLIANCES, LLC

AQUA LILY PRODUCTS, LLC

AQUA MARINA

AQUAGLIDE KAYAKS

ARCTIC COOL

ART IN SURF

AUSTRALIA LUXE COLLECTIVE

AUTEL ROBOTICS

AVOCADO, LLC

B & B ACCESSORIES, INC.

BABIATORS, LLC

BACKPACKER APPAREL

BAR MITTS

BED STU

BEIMAR, INC.

BERNE APPAREL COMPANY

BERNZOMATIC

BESTWAY USA, INC.

BIG KAT BUGGY, LLC

BIG SKY INTERNATIONAL

BIOSPIRED FITNESS AND OUTDOOR

BLACKFIRE USA

BLOQUV

BLUE FREEDOM

BLUNT UMBRELLAS

BOGG’S TRAIL BUTTER

BONK BREAKER, LLC

BOSTON LEATHER, INC.

BOTE

BOUNCE SUP BOARDS

BREDI SALSA

BRICKS MEALS & SNACKS

BRIDGFORD FOODS CORPORATION

BRIGHT PATH LED

BUFFALO OUTDOORS

BUG BAFFLER

BUG PROTECTOR

BULLSEYE PRODUCTS, LLC

BUSHMAN OUTFITTERS, LLC

BUXTON/ NDK

CALIFORNIA BOARD COMPANY

CAMMI AND COMPANY

CAMPFIRE MEALS

CANCOOKER, INC.

CANYON COOLERS

CARIBEE AUSTRALIA

CARVER SKATEBOARDS

CASTAWAY TRAVEL HAMMOCKS

CATEYE AMERICA, INC.

CGEAR SAND-FREE

CHAMOIS BUTT’R

CHAPUL CRICKET ENERGY BARS

CHENGDU DUOJI OUTDOOR PRODUCTS CO., LTD.

CIRQUE MOUNTAIN APPAREL

CLAKIT, INC.

CLEAN TREK

CLIMAWEAR

CLUB RIDE APPAREL

CO & GI, INC.

COBRA

COLE HAAN

COLONIAL KNIFE CORP.

COMMERCE TOOLS

COMPASS360

CONNELLY SKIS, INC.

CONNER HATS

CORE HOME

COTOPAXI

COUNTER ASSAULT BEAR & PEPPER SPRAY

COVA

CRABBY GEAR

CREATIVE OUTDOOR DISTRIBUTOR

CRESSI

D&H DISTRIBUTING

DALIAN EAGLESIGHT CORP., LTD.

D-CURVE USA

DEEPER, UAB

DGL GROUP, LTD.

DIBA TRUE AND TESTOSTERONE SHOES

DIRTY LAUNDRY

DISC-O-BED

DISCRAFT, INC.

DJO CONSUMER, LLC

DOMETIC

DONJOY PERFORMANCE

DORCY INTERNATIONAL, INC.

DOUGHNUT BAGS

DOWN RIVER EQUIPMENT

DURANGO DOG COMPANY

EASTERN WARMTH, INC.

ECONOMIC DEVELOPMENT PARTNERSHIP OF NORTH CAROLINA

ELEVENPINE

EMERGENCY ESSENTIAL

EMERSON KNIVES, INC.

EPIC KAYAKS & PADDLES EQUIP OUTDOORS

ESEE KNIVES / RANDALL’S ADVENTURE & TRAINING

ESPRO

ESQUIRE AND POPULAR MECHANICS

ESTWING MFG. CO.

FAMILY STOREHOUSE

FIN FUN

FINC.OGNITO, INC.

FIREBUGGZ

FIRST FLIGHT SOLUTIONS

FISHOUFLAGE

FITFLOP

FITLETIC

FLIR SYSTEMS

FLOPEEZE INTERNATIONAL LIMITED

FLOWFOLD

FORWARD MAUI

FREE COUNTRY, LTD.

FREE FLY APPAREL

FREE NATURE

FRESHETECH

FROM PORTUGAL

FUTURES FINS, LLC

GECKOBRANDS

GENERAC POWER SYSTEMS

GENESIS ARCHERY

GIBBON SLACKLINES

GLIDE SUP

GOMACRO

GORILLY GOODS

GRANGERS INTERNATIONAL LIMITED

GRAYL

GREEN POWER ELECTRONICS CO., LTD.

GREENLIGHT PLANET

GRIP ON TOOLS

GRIP6

GRIZZLY COOLERS, LLC

GRYPHON MOBILE ELECTROINC.S

GUAYAKI YERBA MATE

GUMBIES

HALA GEAR SUP

HALCRAFT ACCESSORIES

HAMBOARDS

HANG TEN

HANG TEN HEADWEAR AND ACCESSORIES / OTTO

HAWAII PAVILION

HEAD WATER SPORTS

HEALTH WARRIOR

HEARSHOT

HEKA ENERGY DRINK

HEYBO

HIGH BREW COFFEE

HIGH PEAK OUTDOORS AND MOOSE COUNTRY GEAR

HOME STATE APPAREL

HORN LEGEND

HOVEN VISION

I PLAY., INC.

ICEMULE COOLERS

IGLOO PRODUCTS CORP.

IMMURON

INC.ASE DESIGNS

INFUZE

ING LEISURE CO., LTD.

INVENTIST, INC.

INVISIBLE SHOWER

JABRA

JACK WOLFSKIN GMBH & CO., KGAA

JAMES BAROUD USA

JGR COPA, LLC

JOBE SPORTS

JOULES

JR GEAR

JUNGLE JUMPAROO

JUNIPER

JWM WHOLESALE, INC.

KALA BRAND MUSIC CO

KANULOCK

KATE’S REAL FOOD

KEE UTILITY, INC.

KENTEX CORPORATION

KEYSMART

KICKER

KIJARO

KIKKERLAND DESIGN

KITENG, INC.

KLECKER KNIVES

KODAK PIXPRO

KODIAK CAKES

KOKOPELLI PACKRAFT

KOOLGATOR COOLING NECK WRAPS

KORR LIGHTING

KSPO (KOREA SPORTS PROMOTION FOUNDATION)

KUJU COFFEE

KUPO CO., LTD.

KUTMASTER

KWIK TEK / AIRHEADSUP / YUKON CHARLI’S

L&C GLOBAL CORPORATION

LANDS’ END FOOTWEAR

LANDWAY INTERNATIONAL CORP

LEGEND COMPRESSION WEAR

LIBERTY BLACK BOOTS

LIFEGEAR

LIGHTWEIGHTS

LIVING WELL INNOVATIONS

LP SUPPORT

LUCKY RABBIT SNACKS10

LUCY ACTIVEWEAR

LUME CUBE

LUMO BODYTECH

LUNATEC GEAR

MACMILLAN PUBLISHERS

MAGICSHINE

MANHATTAN PORTAGE / TOKEN BAGS

MASKIT, LLC

MATISSE FOOTWEAR

MAXI LIFE-ENHANCE

MAXMIND, INC.

MAZAMA DESIGNS

MILKMAN

MINALAB AMERICAS, INC.

MINDSHIFT GEAR

MISHMI TAKIN INTERNATIONAL

MISSION BELT CO

MOBOT NATION

MOJO OUTDOORS

MOKUYOBI

MONS PEAK IX

MOTHER DIRT

MOTIONIZE

MUCK BOOTS, XTRATUF, OLIVER, RANGER

MUDROOM BACKPACKS

MYMAYU

MYPAKAGE

NANUK BY PLASTICASE, INC.

NATURAL LIFE

NATURE NATE’S NATURAL

NATURE’S BAKERY

NAVITAS NATURALS

NEW BDNY INTERNATIONAL TRADING, INC.

NEXTORCH FLASHLIGHT

NIGHT RUNNER 270 SHOE LIGHTS

NIKON, INC.

NITECORE FLASHLIGHT CO., LTD.

NITERIDER TECHNICAL LIGHTING SYSTEMS

NTK OUTDOOR

NYNE

O’BRIEN WATER SPORTS

OGOSPORT, LLC

OLD DOMINION FREIGHT LINE, INC.

OLD MOUNTAIN, LLC / BLACK SWAMP HOUSEWARES

OLIGHT

OLIVET

OLYMPIA

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OMEALS

OMEGABRANDESS DISTRIBUTION

ONYX

OOFOS

OROS

OS1ST

OTTO DESIGNWORKS

OUTBOUND SPORTS COMPANY LIMITED

OUTDOOR COLLECTIVE

OUTDOOR RECREATION COMPANY OF AMERICA (ORCA)

OXX, INC.

OZMO

PACIFIC TRADING, INC.

PALMERCASH

PANASONIC ENERGY CORP OF AMERICA

PATIO ESSENTIALS

PEET DRYER

PICKY BARS, INC.

PIVOT POINT, INC.

POPFOAM

PORTABLE ESPRESSO, LLC

PRIMAL

PS-BRANDS

PUGS HOLDINGS, LLC

PURNELL

Q-YIELD OUTDOOR GEAR, LTD.

QALO

QUAD LOCK

RA REFLECTIVE

RAD ROLLER, LLC

RAIN RETAIL SOFTWARE

RAINBURST, INC.

RAMBO BIKES

RAPIDPURE INC. WATER FILTRATION

RAVE SPORTS

REALTREE BY GRACE IN LA

RED PADDLE CO.

REDEW

RENOGY SOLAR

RENOVO WATER

RETAIL PRO/RETAIL INFORMATION SYSTEMS

RETRO BRAND

RICK YOUNG OUTDOORS, LLC

ROADSHOWER.COM

ROAMPROOF, LLC

ROASTAR

ROBERT FALKENHAYN

ROCKAGATOR

ROCKTAPE, INC.

RUMBLE ROLLER/STI

RUSSCO III, INC.

S-KARP

SABRE - SECURITY EQUIPMENT CORPORATION

SAFE REFLECTIONS

SAFEGO

SAINT BERNARD’S

SAKROOTS

SANDPIPER OF CALIFORNIA

SANTA BARBARA BAR

SCENTLOK TECHNOLOGIES

SCHILLER BIKES

SCOPREGA SPA - BRAVO

SCRUBBA BY CALIBRE8

SEALSKINZ

SEASENSE

SEAWAG USA

SECUR PRODUCTS

SEGWAY, INC.

SENDERO PROVISIONS CO.

SETTON FARMS

SHANGHAI HICON INDUSTRIAL CO., LTD.

SHEICO GROUP

SHENZHEN FLYPRO AEROSPACE TECH CO., LTD.

SHORELINE MARINE - PROPEL

SHOWAFLOPS

SIC

SILYNX COMMUNICATIONS

SIMPLE SQUARES

SIMPLY NATIVE FOODS, LLC

SIOEYE, INC.

SKOUT

SKRATCH LABS

SLEEFS

SLIDEBELTS

SLIDEDOWN TIEDOWNS

SLYDE HANDBOARDS

SNOWLINE CO., LTD.

SOAKUSA

SOL PADDLE BOARDS, LLC

SONA ENTERPRISES

SONAL INDUSTRIES CO., LTD.

SONDPEX CORP. OF AMERICA, LLC

SORBOTHANE PERFORMANCE INSOLES

SOURCE VAGABOND SYSTEMS, LTD.

SPEED CINCH, INC.

SPIKEBALL, INC.

SPIRIT JERSEY

STERNO PRODUCTS

STINGRAY EYEWEAR

STORM

STREETWISE SECURITY PRODUCTS

STRIDER SPORTS INTERNATIONAL, INC.

STRIKER

STUBBY STRIP + CHEERS SUNGLASSES

SUICOKE

SULI

SUN SMILE / KING’S POND

SUNDEK

SUNFLAIR SOLAR OVENS

SUNRIDGE FARMS

SUNWARRIOR

SUPEREYE PRODUCTS CO.

SURFSTOW

SURVIVAL MEDICAL

SWIFTECH COMPANY, LTD.

SWURFER

SYLVANSPORT

T / BOA

T1O2 & ALOHA UV

TAKEYA USA

TECHNICHE INTERNATIONAL

TEMPERCRAFT

TENTSILE

TEPUI TENTS, LLC

TERRY BICYCLES

TERVIS

THE REAL DEAL BRAZIL

THE SHADY BREEZE

THERMACELL HEATED PRODUCTS

THERMACELL REPELLENTS, INC.

THREADS 4 THOUGHT

THREE ZOOM INTERNATIONAL, INC.

TITAN STRAPS

TOMMIE COPPER, INC.

TORNADOCAM

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HIPSTERAward Winning Hydration BeltHIPSTERHIPSTER

DAY0_SOURCE_ORD_S_2016.indd 1 6/14/16 12:50 PM

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OUTDOOR RETAILER EXHIBITOR LIST

TOTAL RESOURCES INTERNATIONAL

TOYSMITH

TRAVELER GUITAR

TRAVELERS CLUB

TRAVELING BREEZE

TREDAGAIN

TRESPASS USA

TRIBE ONE OUTDOOR

TSI MANUFACTURING, LLC

TWISTED X

UGLY MUGZ

UKAI KAYAK

UNCHARTED WATERCRAFT

UNITED LEGWEAR

UNITED STATES POSTAL SERVICE

US SHOW CENTER

VAGABOND

VALUE MAX PRODUCTS

VERISTRIDE

VULY

WATSON’S BODYWEAR

WHAM-O

WHIPPER

WHITE WING LABEL

WIDE WORLD BUSINESS, INC.

WILD AND WOLF

WIND WARRIOR

WINGER FLOATS

WINNEBAGO

WISE OWL SHOP

WOOSUNG CO., LTD.

WOW GEAR, LLC

WOW WORLD OF WATERSPORTS

XCEL

XDYNAMICS

XTRAORDIN AIR TOYS

YAKATTACK

YATRA

YUKON OUTFITTERS

ZING ANYTHING, LLC

ZIPPO

ZOKU

ZOOTILITY TOOLS

ZUCA, INC.

Accessories12 SURVIVORS

32 DEGREES

360FLY

37.5 / COCONA, INC.

5.11

ACA | CANOE-KAYAK-SUP-RAFT-RESCUE

ACCENT & CANNON PADDLES

ACECAMP

ADDADAY, LLC

ADNART, INC.

ADVANCED ELEMENTS, INC.

AETREX WORLDWIDE

AFTCO CLOTHING / GUY HARVEY

AGS BRANDS

AIR BOX CO. ,LTD.

AIRE, INC.

ALBEDO100 REFLECTIVE SPRAY

ALITE DESIGNS / BOREAS GEAR

ALL GOOD / ELEMENTAL HERBS

ALLETT

ALOE UP SUN & SKIN CARE PRODUCTS

ALPINE INNOVATIONS, LLC

ALPS MOUNTAINEERING

ALTERNATIVE

ALTRA RUNNING

ALTUN / MECARMY

AMBER HOOK MANUFACTURER CO., LTD.

AMERICAN BACKCOUNTRY

AMERICAN DEL ADVANTAGE, INC.

AMERICAN TRAIL RUNNING ASSOCIATION

ANJI INTERNATIONAL

AO COOLERS

APARSO (FUJIAN) SPORTSWEAR CO., LTD.

APPAREL STRATEGIC ALLIANCES, LLC

AQUA LILY PRODUCTS, LLC

AQUA MARINA

AQUAMIRA TECHNOLOGIES

ARC’TERYX EQUIPMENT

ARCADE BELTS, INC.

ARCTIC COOL

ARMPOCKET

ASANA CLIMBING

ASTRAL

AVENTURA CLOTHING

AVEX BY IGNITE USA

B6-PLUS: ANABOLIC LABORATORIES

BABIATORS, LLC

BACKPACKER APPAREL

BAGGALLINI

BALLUCK OUTDOOR GEAR CORP.

BAR MITTS

BEARPAW

BED STU

BENDING BRANCHES

BERNE APPAREL COMPANY

BERNZOMATIC

BIC SPORTS

BIG AGNES

BIG KAT BUGGY, LLC

BIG SKY INTERNATIONAL

BIOSPIRED FITNESS AND OUTDOOR

BISON DESIGNS, LLC

BLACK DIAMOND EQUIPMENT

BLACKFIRE USA

BLUE RIDGE CHAIR WORKS

BLUE RIDGE KNIVES

BLUE FREEDOM

BLUEWATER ROPES

BLUNT UMBRELLAS

BOARDWORKS SURF (PAPA HANA)

BODY GLIDE

BODY GLOVE

BOGG’S TRAIL BUTTER

BOKER USA, INC.

BONDI BAND

BONK BREAKER, LLC

BOREAL USA

BOSTON LEATHER, INC.

BOTE

BREDI SALSA

BRICKS MEALS & SNACKS

BRIDGFORD FOODS CORPORATION

BRIGHTZ, LTD.

BRONWEN JEWELRY

BROOKS SPORTS

BRUNTON

BUFF, INC.

BUG BAFFLER

BUG PROTECTOR

BUGBAND, A DIVISION OF EES, INC.

BUSHMAN OUTFITTERS, LLC

BUSHNELL OUTDOORS

BUTORA, INC.

BUXTON/ NDK

BYER OF MAINE

CABLZ, INC.

CACHE LAKE CAMPING FOODS

CALIFORNIA BOARD COMPANY

CAMP CHEF

CAMPFIRE MEALS

CANADA GOOSE, INC.

CANCOOKER, INC.

CARABINERS IND. CO., LTD.

CARAVAN SPORTS

CARHARTT, INC.

CARIBEE AUSTRALIA

CASIO / G SHOCK / PRO TREK WATCHES

CASTAWAY TRAVEL HAMMOCKS

CAT APPAREL

CATARACT OARS/ADVANCED COMPOSITES, INC.

CATEYE AMERICA, INC.

CELESTRON

CENTURY CAMPING / KAY HOME PRODUCTS

CEP COMPRESSION

CGEAR SAND-FREE

CHAMOIS BUTT’R

CHAMPION SPORT XTREME (CSX)

CHAOS HATS

CHEMOURS

CHENGDU DUOJI OUTDOOR PRODUCTS CO., LTD.

CHICOBAG

CHUMS-BEYOND COASTAL

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CIXI TECSONG ROTOMOLDING CO., LTD.

CLAKIT, INC.

CLEAN TREK

CLEANWASTE, INC.

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COAST PRODUCTS

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COGHLAN’S, LTD.

COLONIAL KNIFE CORP.

COLUMBIA SPORTSWEAR CO.

COMPASS360

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CONNER HATS

CORE HOME

COSTA SUNGLASSES

COTOPAXI

COUNTER ASSAULT BEAR & PEPPER SPRAY

COYOTE EYEWEAR

CRABBY GEAR

CRAZY CREEK PRODUCTS

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CRESSI

CRKT

CROAKIES

CW-X, WACOAL SPORTS SCIENCE CORP.

CWR ELECTRONICS

DAKINE

DAKOTA WATCH COMPANY

DALIAN EAGLESIGHT CORP., LTD.

DANALCO INC. / HANZ EXTREMITY WEAR

DAPHNE LORNA

DARN TOUGH VERMONT

D-CURVE USA

DEEPER, UAB

DELTA KAYAKS

DEUTER USA

DEXSHELL / UNIWISE INT., LTD.

DGL GROUP, LTD.

DINGZING ADVANCED MATERIALS, INC.

DISC-O-BED

DISCRAFT, INC.

DJI

DJO CONSUMER, LLC

DORCY INTERNATIONAL, INC.

DORFMAN PACIFIC CO., INC.

DOWN RIVER EQUIPMENT

DRINKTANKS

DRYCASE

DUCKWORTH, INC.

DULUTH PACK

DURAFLEX

DURANGO DOG COMPANY

DYNAMIC DISCS

E-Z UP INTERNATIONAL

EAGLE CREEK

EAGLES NEST OUTFITTERS (ENO)

EASTERN WARMTH, INC.

ECOVESSEL

ECOXGEAR

EDELRID NORTH AMERICA

EK USA

EMERGENCY ESSENTIAL

EMERSON KNIVES, INC.

EMMONS MANUFACTURING COMPANY

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ENERPLEX

ENOVE S.R.L.

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ESEE KNIVES / RANDALL’S ADVENTURE & TRAINING

ESPRO

ETHNOTEK BAGS

EUROTEX

EVERNEW

EVOLV SPORTS

EXCALIBUR DMM

EXOFFICIO

EXPED

FAMILY STOREHOUSE

FARM TO FEET

FEETURES!

FENG YI OUTDOOR LEISURE EQUIPMENT ENTERPRISE CO., LTD.

FENIX LIGHTING

FILSON

FINC.OGNITO, INC.

FIREBUGGZ

FISHER SPACE PEN CO.

FITLETIC

FITTERFIRST (FITTER INT’L INC.)

FIXE HARDWARE, INC.

FJALLRAVEN

FLEXFIT/YUPOONG

FLIPBELT

FLIR SYSTEMS

FLOPEEZE INTERNATIONAL LIMITED

FLOWFOLD

FORWARD MAUI

FOX 40 USA

FOX RIVER MILLS

FREE COUNTRY, LTD.

FRESHETECH

FRICTIONLABS

FROGG TOGGS

FUTUREBEACH LEISURE PRODUCT

FUTURES FINS, LLC

G.H. BASS & CO.

GARMIN USA

GATOR SPORTS

GB LIGHT

GECKOBRANDS

GIANT KNITTING, CO., LTD.

GIBBON SLACKLINES

GLACIER GLOVE

GLOBAL SUN GROUP, LTD.

GOAL ZERO

GOMOTION

GOODHEW, LLC

GOPRO

GORILLY GOODS

GOTENNA, INC.

GRABBER INC. / HEATMAX, INC.

GRAND INTL EXHIBITION CO, LTD.

GRAND TRUNK

GRANGERS INTERNATIONAL LIMITED

GRANITE GEAR

GRAYL

GREAT OUTDOORS USA

GREAT TRANGO HOLDINGS

GREEN GOO

GREEN GURU

GREEN SUPPLY, INC.

GREENLAND SALES CORPORATION

GRIP PRO TRAINER

Day0_69-97_ExhibitorlIst_Summer16_Prep-cl-ml.indd 84 6/27/16 4:18 PM

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BUY YOUR BADGE AT THE OIA/OF BOOTH (#BRL200).

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MAKING BIG-SCALE CHANGE: HOW SMALL SHIFTS CAN MAKE BIG IMPACTS WEDNESDAY, AUGUST 3 | 7 - 9 AM Marriott Downtown at City CreekWEDNESDAY, AUGUST 3 | 7 - 9 AM Marriott Downtown at City CreekWEDNESDAY, AUGUST 3 | 7 - 9 AM

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August 2, 2016Gallivan Center, Salt Lake City6:00 – 10:00 pmPurchase tickets today to the Outdoor Foundation’s Outsiders Ball. www.outsidersball.org

Outdoor Industry Association invites you to hear about the big-scale change needed to propel the industry into the future. OIA Executive Director, Amy Roberts will tell the story of OIA’s e� orts to grow our industry’s in� uence through deep work in sustainability, recreation policy and outdoor participation. OIA brings three speakers together to engage our community with new ideas and provide a deeper understanding of what we do, how we do it and why it matters. Want to know more? Be a part of OIA’s Industry Breakfast. You won’t know unless you show.

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DAY0_OIA_ORD_S_2016.indd 1 6/16/16 5:30 PM

OUTDOOR RETAILER EXHIBITOR LIST

GRIP SOCKS

GRIP6

GRIZZLY COOLERS, LLC

GRYPHON MOBILE ELECTROINCS

GSI OUTDOORS

GU ENERGY LABS

GUARD DOG SECURITY

GUAYAKI YERBA MATE

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HAIKU

HALA GEAR SUP

HALCRAFT ACCESSORIES

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HANG TEN HEADWEAR AND ACCESSORIES / OTTO

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HEADSWEATS

HEARSHOT

HEAT FACTORY USA

HEIMPLANET

HEKA ENERGY DRINK

HERSCHEL SUPPLY CO., LTD.

HI-TEC SPORTS USA

HICKORY BRANDS, INC.

HILLEBERG THE TENTMAKER

HIPPYTREE

HOBIE

HOME STATE APPAREL

HURRICANE AQUASPORTS

HYDRAKNIGHT INNOVATION CO., LTD.

HYDRAPAK

I PLAY., INC.

IBEX OUTDOOR CLOTHING

ICEBREAKER

ICEBUG TRACTION FOOTWEAR

ICEMULE COOLERS

IMMERSION RESEARCH

IMMURON

IMPLUS CORPORATION

INCASE DESIGNS

INDIGENOUS

INDUSTRIAL REVOLUTION

INFUZE

INGRAM PUBLISHER SERVICES/PGW/ADVENTUREKEEN

INJINJI, INC.

INNO ADVANCED CAR RACKS

INNOVA KAYAK

IRON & RESIN

ITW NEXUS

J-LONG, LTD.

J.R.LIGGETT, LTD.

JABRA

JACK WOLFSKIN GMBH & CO., KGAA

JACKSON KAYAK

JANSPORT

JAYBIRD

JBL-YURBUDS POWERED BY JBL

JELLY BELLY - SPORT BEANS

JGR COPA LLC

JOBE SPORTS

JOHNSON OUTDOORS - EUREKA!, JETBOIL, SILVA

JOHNSON OUTDOORS WATERCRAFT

JONATHAN PAUL EYEWEAR

JOSHUA TREE SKIN CARE

JR GEAR

JUNIPER NETWORKS

JUNIPER RIDGE

JWM WHOLESALE, INC.

K & K CLOTHING ACCESSORIES CO., LTD.

KAENON

KAKADU TRADERS AUSTRALIA, INC.

KALA BRAND MUSIC CO

KAMMOK

KAMP-RITE TENT COT, INC.

KANULOCK

KAVU, INC.

KAYAK DISTRIBUTION

KEEN COMMUNITY SPACE

KENYON CONSUMER PRODUCTS

KERSHAW AND ZERO TOLERANCE KNIVES

KEYSMART

KICKER

KIJARO

KIKKERLAND DESIGN

KISS MY FACE

KLEAN KANTEEN

KLECKER KNIVES

KLINGLER ASIA, LTD.

KM HAWAII

KNIX WEAR

KOKATAT

KOKOPELLI PACKRAFT

KOMPERDELL

KOOLGATOR COOLING NECK WRAPS

KORR LIGHTING

KOVEA CO., LTD.

KRIEG CLIMBING

KRIMSON KLOVER

KUPO CO., LTD.

KUTMASTER

KWIK TEK / AIRHEADSUP / YUKON CHARLI’S

LA CROSSE TECHNOLOGY

LAKESHORE PADDLEBOARD CO.

LANEX / TENDON BRAND

LEGEND COMPRESSION WEAR

LEKI USA

LEVEL SIX INCORPORATED

LEWIS N. CLARK / LCI BRANDS

LIBERTY MOUNTAIN

LIFEGEAR

LIFELINE FIRST AID, LLC/ ICY HOT HYDRATION, LLC

LIFEPROOF

LIFESTRAW

LIGHTWEIGHTS

LIQUID HARDWARE, LLC

LIVE EYEWEAR - COCOONS

LIVING WELL INNOVATIONS

LODGE CAST IRON

LOKSAK, INC.

LOLË

LOMAK INDUSTRIAL CO., LTD.

LORPEN NORTH AMERICA/TERNUA

LUCKY BUMS

LUCY ACTIVEWEAR

LUME CUBE

LUMINOX WATCH CO.

LUMO BODYTECH

LUNA PACKAGING, LLC

LUNATEC GEAR

LXV OUTDOOR

LYNX HOOKS SYSTEMS, LLC

MAD ROCK CLIMBING

MAG INSTRUMENT

Day0_69-97_ExhibitorlIst_Summer16_Prep-cl-ml.indd 86 6/27/16 4:18 PM

free to go further

Katadyn® BeFree™Water Filtration System™

Ultra Fast Flow

Safe Drinking Water

Hydrapak® SoftFlask™

Compact and Ultralight

EZ-Clean Membrane™

further

DAY0_PARTIALS_ORD_S_2016.indd 86 6/27/16 4:55 PM

MAGICSHINE

MALONE AUTO RACKS

MANHATTAN PORTAGE / TOKEN BAGS

MASKIT, LLC

MASTERFIT ENTERPRISES

MATADOR

MAXIM CLIMBING ROPES

MAXMIND, INC.

MCNETT CORPORATION

MERIDIAN LINE

METOLIUS CLIMBING

MH BERTUCCI, INC.

MILKMAN

MINNETONKA MOCCASIN

MISSION BELT CO

MISTY MOUNTAIN

MOBOT NATION

MOJI

MOJO OUTDOORS

MOKUYOBI

MOMENTUM BY ST MORITZ WATCH CORP.

MORITO - KANE-M, INC.

MOTHER DIRT

MOTIONIZE

MOUNTAIN HARDWEAR

MOUNTAIN HOUSE

MOUNTAINEERS BOOKS

MOUNTAINSMITH

MOXIE GEAR SHIN AND ANKLE GAITERS

MPOWERD, INC.

MTI ADVENTUREWEAR

MUDROOM BACKPACKS

MUELLER SPORTS MEDICINE

MYMAYU

MYPAKAGE

MYSTERY RANCH

NALGENE

NANUK BY PLASTICASE, INC.

NATIONAL GEOGRAPHIC MAPS

NATIVE EYEWEAR

NATURAL LIFE

NATURE CAST METALWORKS

NATURE’S COFFEE KETTLE

NENA & CO

NERO

NEW BALANCE ATHLETIC SHOE, INC.

NEW BDNY INTERNATIONAL TRADING, INC.

NIFCO

NIGHT RUNNER 270 SHOE LIGHTS

NIKWAX NORTH AMERICA, INC.

NINGBO JING QUAN IMPORT AND EXPORT CO., LTD.

NITE IZE

NITECORE FLASHLIGHT CO., LTD.

NOSO PATCHES

NRIT

NRS

NTK OUTDOOR

NUUN HYDRATION

NYNE

O LOVES M ECO/USA BAGS

O’NEILL WETSUITS

O2COOL, LLC

OGOSPORT, LLC

OLIVET

OLLYDOG, INC.

OLYMPIA

OLYMPIA USA

OMEALS

OMEGA PACIFIC

OMEGABRANDESS DISTRIBUTION

OPINEL

OPTIC NERVE

ORION SAFETY PRODUCTS

ORTLIEB USA, LLC

ORU KAYAK

OS1ST

OTTO DESIGNWORKS

OUTBOUND SPORTS COMPANY LIMITED

OUTDOOR COLLECTIVE

OUTDOOR EDGE CUTLERY CORP.

OUTDOOR PRODUCTS

OUTDOOR RECREATION COMPANY OF AMERICA (ORCA)

OUTDOOR RESEARCH

OUTDOOR TECH

OZMO

PACIFIC TRADING, INC.

PACIFIC TRAIL

PACSAFE

PALTEX COMPANY, LTD.

PANASONIC ENERGY CORP OF AMERICA

PANTROPIC

PARA’KITO USA CORP

PARKS PROJECT

PATAGONIA, INC.

PAU HANA SURF SUPPLY

PEAK DESIGN

PEET DRYER

PELICAN INTERNATIONAL

PELICAN PRODUCTS

PENDLETON

PEPPER’S POLARIZED EYEWEAR

PETZL AMERICA

PICNIC TIME, INC.

PISTIL

PIVOT POINT, INC.

PLUSFOAM

POCKET DISC

POINT6

POLAR BOTTLE/PRODUCT ARCHITECTS, INC.

POLARTEC, LLC

POPFOAM

POPTICALS

PORTABLE ESPRESSO, LLC

POWER PRACTICAL

POWERFILM, INC.

POWERSTEP

POWERTRAVELLER, INC.

PRANA

PREMIERE FASHION CORP.

PRIMAL

PRINCETON TEC

PRISM KITE TECHNOLOGY

PRO-TEC ATHLETICS

PROFORCE EQUIPMENT, INC.

PROOF SUSTAINABLE WOOD EYEWEAR

PUGS HOLDINGS, LLC

PURE BODY LOGIX

Q-YIELD OUTDOOR GEAR, LTD.

QALO

QUAD LOCK

QUIKSILVER WATERMAN

RA REFLECTIVE

RAB USA

RAD ROLLER, LLC

RAM MOUNTS

RAMBO BIKES

Day0_69-97_ExhibitorlIst_Summer16_Prep-cl-ml.indd 87 6/27/16 4:18 PMDAY0_PARTIALS_ORD_S_2016.indd 87 6/27/16 5:00 PM

OUTDOOR RETAILER EXHIBITOR LIST

RAMIECT

RAPIDPURE, INC. WATER FILTRATION

REAL SHADES

REEF

RELIANCE PRODUCTS, LTD.

RENOGY SOLAR

RENOVO WATER

REVO

RICK YOUNG OUTDOORS, LLC

RIO ADVENTURE

ROAMPROOF, LLC

ROBERT FALKENHAYN

ROC GEAR, INC.

ROCK EXOTICA

ROCK-ON

ROCKAGATOR

ROCKTAPE, INC.

ROCKY MOUNTAIN UNDERGROUND/RMU

ROME INDUSTRIES

RUFFWEAR

RUMBLE ROLLER/STI

SABRE - SECURITY EQUIPMENT CORPORATION

SAFE REFLECTIONS

SAFEGO

SAGAN INDUSTRIES, LLC

SAINT BERNARD’S

SAKROOTS

SALAMANDER PADDLE GEAR

SALUS MARINE WEAR, INC.

SAWYER PADDLES AND OARS

SAWYER PRODUCTS, INC.

SCOPREGA SPA - BRAVO

SCOTT SPORTS

SCOTTY PADDLE SPORTS

SCRUBBA BY CALIBRE8

SEA EAGLE BOATS, INC.

SEA TO SUMMIT

SEA-LECT DESIGNS

SEALSKINZ

SEASENSE

SEATTLE SPORTS

SEAWAG USA

SECUR PRODUCTS

SENDERO PROVISIONS CO.

SHANGHAI HICON INDUSTRIAL CO., LTD.

SHENZHEN FLYPRO AEROSPACE TECH CO., LTD.

SHERPA ADVENTURE GEAR

SHERPANI

SHORELINE MARINE - PROPEL

SHWOOD EYEWEAR

SIC

SILYNX COMMUNICATIONS

SIMPLE SQUARES

SIMPLY NATIVE FOODS, LLC

SIOEYE, INC.

SIXUP CORPORATION

SKRATCH LABS

SLIDEBELTS

SLIDEDOWN TIEDOWNS

SLUMBERJACK

SMC - SEATTLE MANUFACTURING CORPORATION

SNOWPEAK

SO ILL

SOAKUSA

SOG KNIVES AND TOOLS

SOLE

SOLEUS RUNNING AND COLUMBIA TIMING

SOLO EYEWEAR

SONA ENTERPRISES

SONAL INDUSTRIES CO., LTD.

SONDPEX CORP. OF AMERICA, LLC

SOURCE VAGABOND SYSTEMS, LTD.

SPAREHAND PADDLESPORTS / STONEMAN SPORTS

SPEED CINCH, INC.

SPEEDO

SPENCO MEDICAL CORPORATION

SPIBELT

SPIKEBALL, INC.

SPOT, LLC

SPRIGS

SPYDERCO, INC.

STANLEY-PMI

STANSPORT

STARBOARD SUP

STELLAR KAYAKS & SURF SKIS

STERIPEN

STERLING ROPE COMPANY, INC.

STERNO PRODUCTS

STINGRAY EYEWEAR

STOHLQUIST WATERWARE

STORMY KROMER

STREETWISE SECURITY PRODUCTS

STRIDER SPORTS INTERNATIONAL, INC.

STRIKER

STRONGBACK CHAIRS

SULI

SUMMIT DISTRIBUTION / ADVENTURE 16 WHOLESALE

SUN COMPANY, INC.

SUNBELT USA

SUNCLOUD BY POLAROID

SUNDAY AFTERNOONS

SUNRIDGE FARMS

SUNSKI

SUPEREYE PRODUCTS CO.

SUPERFEET

SUREFIRE

SURF TECHNICIANS

SURFSTOW

SVEN DESIGN

SWEET PROTECTION

SWEETWOOD CATTLE COMPANY

SWIFTECH COMPANY, LTD.

SWRVE, INC.

SYLVANSPORT

SYNERGY ORGANIC CLOTHING

T / BOA

TABAR/FOWNES PERFORMANCE GROUP

TAHOE SUP

TAIWAN PAIHO LIMITED

TAKEYA USA

TANNER GOODS

TAVIK

TEAM WENDY

TECHNICHE INTERNATIONAL

TECHWORLD INDUSTRIES, LTD.

TEJIDO

TEMPERCRAFT

TENKARA ROD CO.

TENSE WOODEN WATCHES

TENTREE

TENTSILE

TERRA NOVA EQUIPMENT, LTD.

TERRY BICYCLES

TESH SPORTS

Day0_69-97_ExhibitorlIst_Summer16_Prep-cl-ml.indd 88 6/27/16 4:19 PM

Ledlenser H7R.2Ledlenser SEO 7R.2

The world wakes. Stars spill onto sky. Heartbeat in your ears. It’s like that. Do what you love for as long as you want with your trusty, rechargeable Ledlenser light. Visit us at booth 7041

BE OUT BEFORE DAYBREAK & AFTER NIGHTFALL.

2016 OR Ads_v3.indd 1 6/8/16 10:11 AMDAY0_PARTIALS_ORD_S_2016.indd 88 6/27/16 5:00 PM

TEXBASE, INC.

TEXSPORT

TEXTILE PROTECTION AND COMFORT CENTER - NC STATE UNIVERSITY

TH ZIPPER. LTD.

THE LANDMARK PROJECT

THE NORTH FACE

THE SHADY BREEZE

THE SOZE GROUP DISTRIBUTORS, INC.

THERMACELL HEATED PRODUCTS

THERMACELL REPELLENTS, INC.

THERMOS, LLC

THOMAS BATES

THREADS 4 THOUGHT

THREE ZOOM INTERNATIONAL, INC.

THULE

TIFOSI OPTICS, INC.

TIGER BALM

TIGER TAIL USA

TIKI TOSS / MELLOW MILITIA

TILLEY ENDURABLES

TIMBERLAND

TIMBUK2

TIMEX

TITAN STRAPS

TOMMIE COPPER, INC.

TOMTOM

TOPO DESIGNS

TOTAL RESOURCES INTERNATIONAL

TOYSMITH

TRAVELERS CLUB

TRAVELING BREEZE

TRAVELON

TRIBE ONE OUTDOOR

TRIMMERS

TSI MANUFACTURING, LLC

TURBO TENT

TURTLE FUR

UGLY MUGZ

UKAI KAYAK

ULTIMATE DIRECTION, INC.

ULTRASPIRE

UNCHARTED SUPPLY CO.

UNCHARTED WATERCRAFT

UNIQUE BATIK

UNITED BY BLUE

UNITED LEGWEAR

UST BRANDS

VAGABOND

VALUE MAX PRODUCTS

VAPUR

VARGO

VERISTRIDE

VOLTAIC SYSTEMS

W. L. GORE & ASSOC., INC./ COF

W. L. GORE & ASSOCIATES, INC.

W.R. CASE & SONS CUTLERY CO.

WALLAROO HAT COMPANY

WATER SPORTS, LLC

WATERFORD PRESS

WAZOO SURVIVAL GEAR, LLC

WELLTERN ENTERPRISE CO., LTD.

WENONAH CANOE, INC.

WESTFIELD OUTDOORS, INC.

WHIPPER

WHITE SIERRA

WHITE WING LABEL

WIDE WORLD BUSINESS, INC.

WIGWAM MILLS, INC.

WILD AND WOLF

WILLIAMSON-DICKIE MFG.

WIND WARRIOR

WISE COMPANY

WISE OWL SHOP

WOOJIN PLASTIC

WOOLRICH

WOOSUNG CO., LTD.

WORLD FAMOUS SPORTS

WOW WORLD OF WATERSPORTS

WRIGHTSOCK

WYNIT

WYNIT DISTRIBUTION

XDYNAMICS

XIAMEN BRIGHTBERG OUTDOOR PRODUCTS CO., LTD.

XSHOT, INC.

YAKATTACK

YAKTRAX

YATRA

YT INT’L GROUP, INC.

ZAMST

ZANHEADGEAR & BOBSTER EYEWEAR

ZEAL OPTICS

ZENSAH PERFORMANCE APPAREL

ZING ANYTHING, LLC

ZIPPO

ZODI OUTBACK GEAR

ZOGGS/CABANA SPORTS/ KONG

ZOKU

ZOOTILITY TOOLS

ZUCA, INC.

ZUKE’S, LLC

Footwear37.5 / COCONA, INC.

5.11

707 SIXKA (TACTICAL GEAR)

ACORN A DIVISION OF TOTES ISOTONER

ADIDAS OUTDOOR

AETREX WORLDWIDE

ALEGRIA SHOES

ALTERA ALPACA

ALTRA RUNNING

APARSO (FUJIAN) SPORTSWEAR CO., LTD.

ARC’TERYX EQUIPMENT

ARIAT INTERNATIONAL

ASOLO USA

ASTRAL

AUSTRALIA LUXE COLLECTIVE

BACKPACKER APPAREL

BAFFIN, INC.

BEARPAW

BED STU

BIRKENSTOCK USA

BLUNDSTONE

BOA TECHNOLOGY

BODY GLOVE

BOGS FOOTWEAR

BOREAL USA

BORN SHOES

BROOKS SPORTS

BRUNTON

BUSHMAN OUTFITTERS, LLC

BUTLER

BUTORA, INC.

CAMP USA, INC.

Day0_69-97_ExhibitorlIst_Summer16_Prep-cl-ml.indd 89 6/27/16 4:19 PM

Insole Solutionsfor Outdoor Sports

Booth #32199(behind Keen)

F E E T C O M P L E T E

Masterfitinc.com(914) 944-9038

DAY0_PARTIALS_ORD_S_2016.indd 89 6/27/16 5:01 PM

90 OUTDOOR RETAILER DAILY

OUTDOOR RETAILER EXHIBITOR LIST

CAT FOOTWEAR

CELLIANT

CHACO

CHAOS HATS

CHEMOURS

CLARKS

CO & GI, INC.

COBIAN

COLE HAAN

CRABBY GEAR

CRESSI

CROCS, INC.

CUDAS FOOTWEAR

DANNER

DANSKO

DIBA TRUE AND TESTOSTERONE SHOES

DIGITSOLE

DIRTY LAUNDRY

EARTH FOOTWEAR

ECCO USA

EMU AUSTRALIA

EVOLV SPORTS

FIBER AND YARN PRODUCTS

FITFLOP

FITS

FIVE TEN

FJALLRAVEN

FLOPEEZE INTERNATIONAL LIMITED

FORSAKE, INC.

FREEWATERS

G.H. BASS & CO.

GARMONT

GATOR SPORTS

GB LIGHT

GIANT KNITTING, CO., LTD.

GRABBER INC. / HEATMAX, INC.

GREAT TRANGO HOLDINGS

GRIP SOCKS

GUMBIES

HAFLINGER

HANG TEN HEADWEAR AND ACCESSORIES / OTTO

HARI MARI

HEAT FACTORY USA

HELLY HANSEN

HI-TEC SPORTS USA

HOKA ONE ONE

HOOD RUBBER COMPANY

HUSH PUPPIES

ICEBUG TRACTION FOOTWEAR

IMMURON

INDOSOLE

INJINJI, INC.

ITASCA FOOTWEAR

JACK WOLFSKIN GMBH & CO., KGAA

JAMBU & CO.

JOBE SPORTS

KAMIK

KEEN

KHOMBU

KOKATAT

KOMPERDELL

KOVEA CO., LTD.

L&C GLOBAL CORPORATION

LA SPORTIVA N.A., INC.

LAMO FOOTWEAR

LANDS’ END FOOTWEAR

LEGEND COMPRESSION WEAR

LEVEL SIX INCORPORATED

LOWA BOOTS, LLC

LUNA SANDALS

MAD ROCK CLIMBING

MALIBU SANDALS

MAMMUT

MATISSE FOOTWEAR

MCNETT CORPORATION

MERRELL

MICROBAN INTERNATIONAL

MINNETONKA MOCCASIN

MISHMI TAKIN INTERNATIONAL

MONDEOX SPA

MUCK BOOTS, XTRATUF, OLIVER, RANGER

MYMAYU

NAOT FOOTWEAR

NATIVE SHOES

NEW BALANCE ATHLETIC SHOE INC.

NEW BDNY INTERNATIONAL TRADING, INC.

NIFCO

NILIT

NORTHSIDE

NRS

O’NEILL WETSUITS

OBOZ FOOTWEAR

OLUKAI

OS1ST

OTBT

OTZ SHOES

PACIFIC TRAIL

PAKEMS

PEET DRYER

PLUSFOAM

POWERSTEP

PRIMALOFT, INC.

PROPET USA, INC.

QUIKSILVER WATERMAN

RAMIECT

REEF

RIDER SANDALS

RUFFWEAR

RUGGED SHARK

RUST & SALT / GLERUPS / DUCKFEET

SAKROOTS

SALOMON

SANUK

SCARPA NORTH AMERICA, INC.

SCENTLOK TECHNOLOGIES

SCOTT SPORTS

SHAOXING NAISHANG GARMENT CO., LTD.

SHOWAFLOPS

SIMPLE

SKECHERS

SMITH OPTICS

SO ILL

SOLE

SONAL INDUSTRIES CO., LTD.

SORBOTHANE PERFORMANCE INSOLES

SOURCE VAGABOND SYSTEMS, LTD.

SPEEDO

SPENCO MEDICAL CORPORATION

SPERRY

STANSPORT

STOHLQUIST WATERWARE

SUICOKE

TAOS FOOTWEAR

TESH SPORTS

TEVA

TEXBASE, INC.

TEXTILE PROTECTION AND COMFORT CENTER - NC STATE UNIVERSITY

THE NORTH FACE

THE ROCKPORT GROUP

THE SOZE GROUP DISTRIBUTORS, INC.

THERMACELL HEATED PRODUCTS

THOMAS BATES

TIMBERLAND

TITEX - TIZIP WATERPROOF ZIPPER

TRAVELON

TREDAGAIN

TREKSTA

TURTLE FUR

TWISTED X

UNDER ARMOUR

UNITED BY BLUE

VARGO

VASQUE OUTDOOR FOOTWEAR

VERISTRIDE

VIBRAM USA

W. L. GORE & ASSOC., INC./ COF

W. L. GORE & ASSOCIATES, INC.

WASHINGTON SHOE COMPANY

WIDE WORLD BUSINESS, INC.

WILLIAMSON-DICKIE MFG.

WISE OWL SHOP

WOLVERINE FOOTWEAR AND APPAREL

WORLD FAMOUS SPORTS

WRIGHTSOCK

XERO SHOES

YT INT’L GROUP, INC.

ZAMBERLAN USA

Hardgoods12 SURVIVORS

360FLY

37.5 / COCONA, INC.

3M™ THINSULATE™ INSULATION

ACCENT & CANNON PADDLES

ACECAMP

ADVANCED ELEMENTS, INC.

ADVENTURE MEDICAL KITS

AETREX WORLDWIDE

AFFORDABLE BRANDS, LLC

AGAWA CANYON, INC.

AIR BOX CO., LTD.

AIRE INC.

ALCHEMY EQUIPMENT

ALITE DESIGNS / BOREAS GEAR

ALPS MOUNTAINEERING

AMBER HOOK MANUFACTURER CO., LTD.

ANJI INTERNATIONAL

AQUA LILY PRODUCTS, LLC

AQUA MARINA

AQUAPAC

ARC’TERYX EQUIPMENT

ART IN SURF

ASANA CLIMBING

AUTEL ROBOTICS

AVOCADO, LLC

B4ADVENTURE

BACKPACKER’S PANTRY

BALLUCK OUTDOOR GEAR CORP.

BAREBONES LIVING

BELLMART INDUSTRIAL CO. (GREAT KING GROUP)

BENCHMADE KNIFE COMPANY

BENDING BRANCHES

BERGANS OF NORWAY / ALLY CANOES

BERNZOMATIC

BESTWAY USA, INC.

BIC SPORTS

BIG AGNES

BIG KAT BUGGY, LLC

BIG SKY INTERNATIONAL

BIOLITE

BLACK DIAMOND EQUIPMENT

BLUE RIDGE CHAIR WORKS

BLUE RIDGE KNIVES

BLUE FREEDOM

BLUEWATER ROPES

BOARDWORKS SURF (PAPA HANA)

BODY GLOVE

BOTE

BRIGHT PATH LED

BRIGHTZ, LTD.

BUCK KNIVES, INC.

BUSHNELL OUTDOORS

BUTORA, INC.

BYER OF MAINE

CALIFORNIA BOARD COMPANY

CAMELBAK PRODUCTS

CAMP CHEF

CAMP USA, INC.

CAMPFIRE MEALS

CANYON COOLERS

CARABINERS IND. CO., LTD.

CARAVAN SPORTS

CARIBEE AUSTRALIA

CARVER SKATEBOARDS

CASCADE DESIGNS

CATARACT OARS/ADVANCED COMPOSITES, INC.

CATEYE AMERICA, INC.

CELESTRON

CENTURY CAMPING / KAY HOME PRODUCTS

CHAINLON ALLIANCE (CHAIN YARN CO., LTD. / ACHIEVETEX CO., LTD. / DURAMAX GLOBAL GROUP/ KUSUMGAR CORP.)

CHEMOURS

CHENGDU DUOJI OUTDOOR PRODUCTS CO., LTD.

CHICOBAG

CIXI TECSONG ROTOMOLDING CO., LTD.

CLEANWASTE, INC.

COAST PRODUCTS

COBRA

COCAM INTERNATIONAL ENTERPRISES, LTD.

COCOON BY DESIGN SALT

COGHLAN’S, LTD.

COLONIAL KNIFE CORP.

CONFLUENCE OUTDOOR

CORDURA FABRICS

COTOPAXI

COUNTER ASSAULT BEAR & PEPPER SPRAY

CRAZY CREEK PRODUCTS

CRESSI

CRUX

D&H DISTRIBUTING

DALIAN EAGLESIGHT CORP., LTD.

DEEPER, UAB

DELORME

DELTA KAYAKS

DEUTER USA

DGL GROUP, LTD.

DIABLO PADDLESPORTS

DISC-O-BED

DISCRAFT, INC.

DJI

DOMETIC

DONJOY PERFORMANCE

DORCY INTERNATIONAL, INC.

DOWN RIVER EQUIPMENT

DOYLE SUP

DYNAMIC DISCS

DYNEEMA

E-Z UP INTERNATIONAL

EAGLE CREEK

EAGLES NEST OUTFITTERS (ENO)

ECOVESSEL

EDELRID NORTH AMERICA

EMERGENCY ESSENTIAL

EMERSON KNIVES, INC.

ENERGIZER

EPIC KAYAKS & PADDLES

EQUIP OUTDOORS

ESTWING MFG. CO.

EUSEBIO SPORTING CO., LTD.

EVERNEW

EXCALIBUR DMM

EXPED

FENG YI OUTDOOR LEISURE EQUIPMENT ENTERPRISE CO., LTD.

FENIX LIGHTING

FIN FUN

FIREBUGGZ

FITTERFIRST (FITTER INT’L INC.)

FIXE HARDWARE, INC.

FORWARD MAUI

FOUNDTON COMPANY, LTD.

FUTUREBEACH LEISURE PRODUCT

FUTURES FINS, LLC

GB LIGHT

Day0_69-97_ExhibitorlIst_Summer16_Prep-cl-ml.indd 90 6/27/16 4:19 PM

GOOD FOR THE PLANET · GOOD FOR THE CONSUMER · GOOD FOR YOUR BRANDPolygiene Odor Control Technology is a durable, effective and sustainable textile treatment that uses naturally occurring silver salt to stop the growth of odor-causing bacteria. The result? You can wear more and wash less.

A CLIMATE-SMART APPROACHUp to 2/3 of a garment’s environmental impact occurs during consumer use—Polygiene’s unique odor-control technology allows users to wear garments longer, cutting down on the water and energy use associated with washing and drastically reducing the garment’s carbon footprint.

2/3

“It’s a silver salt fabric treatment that prevents your gear, like the multi-sport R1 Hoody [Patagonia], from stinking so you do not have to wash it as much. That extends the lifespan and shrinks the environmental impact (and simply keeps you from stinking). Triple win.”

— GrindTV by Heather Hansman, March 2016

Wear More. Wash Less®

Polygiene Odor Control Technology

GOOD FOR THE PLANET · GOOD FOR THE CONSUMER · GOOD FOR YOUR BRANDPolygiene Odor Control Technology is a durable, effective and sustainable textile treatment that uses naturally occurring silver salt to stop the growth of odor-causing bacteria. The result? You can wear more and wash less.

A CLIMATE-SMART APPROACHUp to 2/3 of a garment’s environmental impact occurs during consumer use—Polygiene’s unique odor-control technology allows users to wear garments longer, cutting down on the water and energy use associated with washing and drastically reducing the garment’s carbon footprint.

2/3

“It’s a silver salt fabric treatment that prevents your gear, like the multi-sport R1 Hoody [Patagonia], from stinking so you do not have to wash it as much. That extends the lifespan and shrinks the environmental impact (and simply keeps you from stinking). Triple win.” — GrindTV by Heather Hansman, March 2016

Wear More.Wash Less®Wash Less®Wash LessPolygiene Odor Control Technology

MEET US AT ORSM 2016BOOTH 40051

polygiene.com

DAY0_POLYGIENE_ORD_S_2016.indd 1 6/14/16 12:33 PM

AKU North America

Alchemy Equipment

Alternative

Arcade Belts Inc

Bedrock Sandals

Bureo

Coal Headwear

Coalatree

Dish and Duer

Duckworth Inc.

Emmons Manufacturing Company

Endurance Conspiracy

Epic Provisions

Ethnotek Bags

Feller

Flylow Gear

Freewaters

Green Goo

Hari Mari

Hasta

heimplanet

Herschel Supply Co. Ltd.

Hood Rubber Company

Howler Brothers

Indigo by lucy

Indosole

Iron & Resin

Juniper Ridge

Kammok

Katin

Locally Grown Clothing Co.

Malibu Sandals

Maloja

MiiR

Mizzen+Main

Native Shoes

NAU International inc - Millican

Nena & Co

Norton Point

Olukai

Opinel

Oru Kayak

Parks Project

Peak Design

Pendleton

Pendleton Surf

Poler Stu�

Ridgemont Outfitters

Rocky Mountain Underground/RMU

SEEA

Shwood Eyewear

Solo Eyewear

Swrve Inc

Synergy Organic Clothing

Tanner Goods

Tavik

Tejido

Tenkara USA

Tense Wooden Watches

tentree

Teva

The Landmark Project

Topo Designs

Uncharted Supply Co.

VSSL

Vuori

Yellow Leaf Hammocks

ZEAL Optics

C U R R E N T E X H I B I T O R S

A U G U S T 3 - 6 , 2 0 1 6 S A L T L A K E C I T Y , U T

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DAY0_EMERALD EXPO 3_ORD_S_2016.indd 1 6/17/16 4:32 PM

PRE-SHOW EDITION 93

OUTDOOR RETAILER EXHIBITOR LIST

GCI OUTDOOR

GENERAC POWER SYSTEMS

GENESIS ARCHERY

GERBER

GIBBON SLACKLINES

GLOBAL SUN GROUP, LTD.

GOMOTION

GOPRO

GRABBER, INC. / HEATMAX, INC.

GRAND INTL EXHIBITION CO., LTD.

GRAND TRUNK

GRANITE GEAR

GRAYL

GREAT TRANGO HOLDINGS

GREEN SUPPLY, INC.

GREENLAND SALES CORPORATION

GRIP ON TOOLS

GRIZZLY COOLERS, LLC

GSI OUTDOORS

GUARD DOG SECURITY

HALA GEAR SUP

HAMBOARDS

HAMMOCK BLISS

HANS GLOBAL / PACIFIC FLY

HEAD WATER SPORTS

HEAT FACTORY USA

HEIMPLANET

HENNESSY HAMMOCK

HERSCHEL SUPPLY CO., LTD.

HIGH PEAK OUTDOORS AND MOOSE COUNTRY GEAR

HIGH ROLLER USA

HILLEBERG THE TENTMAKER

HOBIE

HONEY STINGER

HOVEN VISION

HURRICANE AQUASPORTS

HYBRIDLIGHT

HYDRO FLASK

I PLAY., INC.

ICE AGE TRAIL ALLIANCE

IGLOO PRODUCTS CORP.

IMMURON

INCASE DESIGNS

INNOVA KAYAK

INSOTECT, LTD.

INVENTIST, INC.

JABRA

JACKSON KAYAK

JAMES BAROUD USA

JETFLOW - LEDGE SPORTS

JOBE SPORTS

JOHNSON OUTDOORS - EUREKA, JETBOIL, SILVA

JOHNSON OUTDOORS WATERCRAFT

K3

KALA BRAND MUSIC CO

KAMP-RITE TENT COT, INC.

KANULOCK

KATADYN NORTH AMERICA

KAYAK DISTRIBUTION

KEEN COMMUNITY SPACE

KELTY

KENTEX CORPORATION

KENYON CONSUMER PRODUCTS

KERSHAW AND ZERO TOLERANCE KNIVES

KIJARO

KL OUTDOOR

KLECKER KNIVES

KLYMIT

KM HAWAII

KODAK PIXPRO

KOKOPELLI PACKRAFT

KOMPERDELL

KORR LIGHTING

KOVEA CO., LTD.

KUTMASTER

KWIK TEK / AIRHEADSUP / YUKON CHARLI’S

LA CROSSE TECHNOLOGY

LA SPORTIVA N.A., INC.

LAIN HONG SHING YEH CO., LTD.

LAKESHORE PADDLEBOARD CO.

LANEX / TENDON BRAND

LEATHERMAN TOOL GROUP

LEKI USA

LEVEL SIX INCORPORATED

LEWIS N. CLARK / LCI BRANDS

LIFEGEAR

LIFELINE FIRST AID, LLC/ ICY HOT HYDRATION, LLC

LIFESTRAW

LIFETIME PRODUCTS, INC.

LIGHTSTAR CORP

LIVING WELL INNOVATIONS

LODGE CAST IRON

LOMAK INDUSTRIAL CO., LTD.

LUCKY BUMS

LUCY ACTIVEWEAR

LUME CUBE

LUMINAID

LUMO BODYTECH

LUNATEC GEAR

LXV OUTDOOR

MAC SPORTS

MAD ROCK CLIMBING

MALONE AUTO RACKS

MAMMUT

MARMOT MOUNTAIN, LLC

MAZAMA DESIGNS

MCNETT CORPORATION

MEDICINES GLOBAL

METOLIUS CLIMBING

MIIR

MINDLAB AMERICAS, INC.

MISTY MOUNTAIN

MOJO OUTDOORS

MONS PEAK IX

MONTEREY MILLS, INC.

MOTHER DIRT

MOTIONIZE

MOUNTAIN HARDWEAR

MOUNTAINSMITH

MPOWERD, INC.

MYSTERY RANCH

NAISH

NANUK BY PLASTICASE, INC.

NATIONAL OUTDOOR LEADERSHIP SCHOOL

NATURAL LIFE

NAVITAS NATURALS

NEMO EQUIPMENT, INC.

NICROS CLIMBING WALLS

NIFCO

NIKON, INC.

NINGBO JING QUAN IMPORT AND EXPORT CO., LTD.

NORTON POINT

NRS

NTK OUTDOOR

O’NEILL WETSUITS

OGOSPORT, LLC

OLD MOUNTAIN, LLC / BLACK SWAMP HOUSEWARES

OLIGHT

OLIVET

OLYMPIA

OMEGA PACIFIC

OMEGABRANDESS DISTRIBUTION

ONEWHEEL

ORU KAYAK

OSPREY PACKS

OUTDOOR COLLECTIVE

OUTDOOR PRODUCTS

OUTDOOR RECREATION COMPANY OF AMERICA (ORCA)

OXX, INC.

OZWEST, INC.

PACSAFE

PATAGONIA, INC.

PATIO ESSENTIALS

PAU HANA SURF SUPPLY

PELICAN INTERNATIONAL

PELICAN PRODUCTS

PETZL AMERICA

PICNIC TIME, INC.

PLUSFOAM

POINT 65 SWEDEN

POPFOAM

POWER PRACTICAL

PRINCETON TEC

PRISM KITE TECHNOLOGY

PROFORCE EQUIPMENT, INC.

PS-BRANDS

QIAOYU (USA), INC.

RAB USA

RAINBURST, INC.

RAMBO BIKES

RAPIDPURE, INC. WATER FILTRATION

RAVE SPORTS

RELIANCE PRODUCTS, LTD.

RENOGY SOLAR

RIO ADVENTURE

ROADSHOWER.COM

ROBERT FALKENHAYN

ROC GEAR, INC.

ROCK EXOTICA

ROCK-ON

ROME INDUSTRIES

RUFFWEAR

RUMBLE ROLLER/STI

RUSSCO III, INC.

SAFEGO

SAKROOTS

SALAMANDER PADDLE GEAR

SAWYER PADDLES AND OARS

SAWYER PRODUCTS, INC.

SAXX UNDERWEAR CO.

SCOTT SPORTS

SEA EAGLE BOATS, INC.

SEA TO SUMMIT

SEA-LECT DESIGNS

SECUR PRODUCTS

SEGWAY, INC.

SIC MAUI

SIERRA DESIGNS

SILYNX COMMUNICATIONS

SLACKLINE INDUSTRIES

SLUMBERJACK

SLYDE HANDBOARDS

SMC - SEATTLE MANUFACTURING CORPORATION

SMITH OPTICS

SNOWPEAK

SO ILL

SOAKUSA

SOG KNIVES AND TOOLS

SORBOTHANE PERFORMANCE INSOLES

SOTO USA, INC.

SOURCE VAGABOND SYSTEMS, LTD.

SPAREHAND PADDLESPORTS / STONEMAN SPORTS

SPEED CINCH, INC.

SPEEDO

SPIKEBALL, INC.

STANSPORT

STARBOARD SUP

STELLAR KAYAKS & SURF SKIS

STERLING ROPE COMPANY, INC.

STERNO PRODUCTS

STOHLQUIST WATERWARE

STREETWISE SECURITY PRODUCTS

STRIKER

STRONGBACK CHAIRS

STUBBY STRIP + CHEERS SUNGLASSES

SULI

SUN COMPANY, INC.

SUN SMILE / KING’S POND

SUNFLAIR SOLAR OVENS

SUPEREYE PRODUCTS CO.

SURF TECHNICIANS

SURVIVAL MEDICAL

SWEET PROTECTION

SWURFER

SYLVANSPORT

TAHOE SUP

TANNER GOODS

TEAR-AID REPAIR PATCHES

TECHWORLD INDUSTRIES, LTD.

TENKARA ROD CO.

TENKARA USA

TENTSILE

TEPUI TENTS, LLC

TERRA NOVA EQUIPMENT, LTD.

TERVIS

TEXOLLINI, INC.

TEXSPORT

THE SHADY BREEZE

THERM-A-REST

THERMOS, LLC

TIGER TAIL USA

TIMBUK2

TITAN STRAPS

TITEX - TIZIP WATERPROOF ZIPPER

TOAKS OUTDOOR, INC.

TOMTOM

TORNADOCAM

TOTAL RESOURCES INTERNATIONAL

TRAVELCHAIR COMPANY

TRAVELING BREEZE

TRIMMERS

TSI MANUFACTURING, LLC

TURBO TENT

UKAI KAYAK

ULTIMATE DIRECTION, INC.

UNCHARTED SUPPLY CO.

UNITED BY BLUE

VAGABOND

VALUE MAX PRODUCTS

VARGO

VSSL

VULY

W. L. GORE & ASSOCIATES, INC.

W.R. CASE & SONS CUTLERY CO.

WATER SPORTS, LLC

WATERFORD PRESS

WENONAH CANOE, INC.

WESTERN MOUNTAINEERING

WESTFIELD OUTDOORS, INC.

WHAM-O

WHIPPER

WIND WARRIOR

WOOJIN PLASTIC

WOOSUNG CO., LTD.

WOW GEAR, LLC

WOW WORLD OF WATERSPORTS

XCEL

XDYNAMICS

XIAMEN BRIGHTBERG OUTDOOR PRODUCTS CO., LTD.

XTRAORDIN AIR TOYS

YAKIMA

YELLOW LEAF HAMMOCKS

YETI

YT INT’L GROUP, INC.

ZHEJIANG SUNSHINE LEISURE PRODUCTS CO LT

ZIPPO

ZODI OUTBACK GEAR

ZOGGS/CABANA SPORTS/ KONG

ZOKU

ZOOTILITY TOOLS

Softgoods12 SURVIVORS

32 DEGREES

37.5 / COCONA, INC.

3M™ THINSULATE™ INSULATION

707 SIXKA

Day0_69-97_ExhibitorlIst_Summer16_Prep-cl-ml.indd 93 6/27/16 4:19 PM

94 OUTDOOR RETAILER DAILY

OUTDOOR RETAILER EXHIBITOR LIST

ACA | CANOE-KAYAK-SUP-RAFT-RESCUE

ACECAMP

ACEL

ACOTEX FABRIC & GARMENT

ADIDAS OUTDOOR

ADVANCED ELEMENTS, INC.

AFTCO CLOTHING / GUY HARVEY

AIR BOX CO., LTD.

ALCHEMY EQUIPMENT

ALTERA ALPACA

ALTERNATIVE

AMERICAN BACKCOUNTRY

AMERICAN DEL ADVANTAGE INC.

ANITA ACTIVE

ANJI INTERNATIONAL

AO COOLERS

APARSO (FUJIAN) SPORTSWEAR CO., LTD.

AQUA LILY PRODUCTS, LLC

ARC’TERYX EQUIPMENT

ARCTIC COOL

ARIAT INTERNATIONAL

ASANA CLIMBING

ASF GROUP / CLARK TEXTILE CO.

AVENTURA CLOTHING

AVOCADO, LLC

B & B ACCESSORIES, INC.

B6-PLUS: ANABOLIC LABORATORIES

BABIATORS, LLC

BACKPACKER APPAREL

BAGGALLINI

BAR MITTS

BAREBONES LIVING

BELLMART INDUSTRIAL CO. (GREAT KING GROUP)

BERGANS OF NORWAY / ALLY CANOES

BERNE APPAREL COMPANY

BEYOND CLOTHING

BIG AGNES

BIMINI BAY OUTFITTERS

BIOSPIRED FITNESS AND OUTDOOR

BISON DESIGNS, LLC

BLACK DIAMOND EQUIPMENT

BLOQUV

BLUE RIDGE KNIVES

BLUEWATER ROPES

BLUNT UMBRELLAS

BODY GLOVE

BOREAL USA

BOSTON LEATHER, INC.

BREDI SALSA

BRIDGEDALE NORTH AMERICA

BROOKS SPORTS

BROOKWOOD COMPANIES, INC.

BRUNTON

BUFFALO OUTDOORS

BURLINGTON INDUSTRIES

BUSHMAN OUTFITTERS, LLC

BUTORA, INC.

CAMELBAK PRODUCTS

CAMMI AND COMPANY

CAMP USA, INC.

CAMPFIRE MEALS

CANADA GOOSE, INC.

CARHARTT, INC.

CARIBEE AUSTRALIA

CAROL TEXTILE CO., LTD.

CARVE DESIGNS

CARVICO S.P.A.

CASTAWAY TRAVEL HAMMOCKS

CAT APPAREL

CELLIANT

CENTURY CAMPING / KAY HOME PRODUCTS

CEP COMPRESSION

CHAINLON ALLIANCE ( CHAIN YARN CO., LTD. / ACHIEVETEX CO., LTD. / DURAMAX GLOBAL GROUP/ KUSUMGAR CORP.)

CHAPUL CRICKET ENERGY BARS

CHEMOURS

CHIA HER INDUSTRIAL CO., LTD.

CHUMS-BEYOND COASTAL

CIRQUE MOUNTAIN APPAREL

CLIMAWEAR

CLOTHING ARTS

CLUB RIDE APPAREL

COCAM INTERNATIONAL ENTERPRISES, LTD.

COCOON BY DESIGN SALT

COMPASS360

CONFLUENCE OUTDOOR

CONNER HATS

COOLVISIONS® BY FIBERVISIONS

CORDURA FABRICS

COTOPAXI

COVA

COVILLE, INC.

CRABBY GEAR

CRAGHOPPERS, LLC

CREATIVE OUTDOOR DISTRIBUTOR

CRESSI

CRUX

CW-X, WACOAL SPORTS SCIENCE CORP.

DAKOTA GRIZZLY

DALIAN EAGLESIGHT CORP., LTD.

DANALCO, INC. / HANZ EXTREMITY WEAR

D-CURVE USA

DELTA KAYAKS

DESIGNER TEXTILES INTERNATIONAL

DISH AND DUER

DJI

DOWNLITE

DRIRELEASE / OPTIMER BRANDS

DUCKWORTH, INC.

DUPONT SORONA

DYNAMIC DISCS

DYNEEMA

EASTERN WARMTH, INC.

EASTMAN PERFORMANCE FIBERS

ECLAT TEXT CO., LTD.

ECOTHS

ELEVENPINE

EMMONS MANUFACTURING COMPANY

ENDURANCE CONSPIRACY

ENOVE S.R.L.

ESEE KNIVES / RANDALL’S ADVENTURE & TRAINING

ETHNOTEK BAGS

EUROTEX

EVEREST TEXTILE CO., LTD.

EVOLV SPORTS

EXCALIBUR DMM

EXOFFICIO

EXPERT BRAND

FELLER

FIBER AND YARN PRODUCTS

FILSON

FIN FUN

FINC.OGNITO, INC.

FISHOUFLAGE

FITLETIC

FITTERFIRST (FITTER INT’L INC.)

FJALLRAVEN

FLEXFIT/YUPOONG

FLOWFOLD

FLYING TEX

FLYLOW GEAR

FORWARD MAUI

FOUNDTON COMPANY, LTD.

FREE COUNTRY, LTD.

FREE FLY APPAREL

FREE NATURE

FROGG TOGGS

FROST RIVER

FUTUREBEACH LEISURE PRODUCT

G.H. BASS & CO.

GB LIGHT

GIANT KNITTING, CO., LTD.

GLOBAL MERINO

GOMOTION

GRABBER, INC. / HEATMAX, INC.

GRAMICCI

GRAND INTL. EXHIBITION CO., LTD.

GRAND TRUNK

GRANDETEX DEVELOPMENT CO., LTD.

GREAT TRANGO HOLDINGS

GREEN GURU

GREGORY MOUNTAIN PRODUCTS

GUARD DOG SECURITY

HAIKU

HALA GEAR SUP

HAMMOCK BLISS

HANG TEN HEADWEAR AND ACCESSORIES / OTTO

HANS GLOBAL / PACIFIC FLY

HASTA SPORTING, LLC

HEAD WATER SPORTS

HEIMPLANET

HELLY HANSEN

HERSCHEL SUPPLY CO., LTD.

HEYBO

HIGH PEAK USA / OUTDOORLIFE

HIGH SIERRA

HIPPYTREE

HOBIE

HOME STATE APPAREL

HONEY STINGER

HOOK & TACKLE

HORN LEGEND

HOWLER BROTHERS

HURRICANE AQUASPORTS

HYPERBOLA TEXTILE CO., LTD.

I PLAY., INC.

IBEX OUTDOOR CLOTHING

ICEBREAKER

ICHIMURA SANGYO CO., LTD.

IGLOO PRODUCTS CORP.

IMMERSION RESEARCH

IMMURON

INCASE DESIGNS

INDIGENOUS

INJINJI, INC.

INSOTECT, LTD.

INTEX RECREATION CORP.

INVISIBLE SHOWER

IRON & RESIN

JACKSON KAYAK

JANA

JGR COPA, LLC

JIANGSU ACOME OUTDOOR PRODUCTS CO., LTD.

JWM WHOLESALE, INC.

K AND K CLOTHING ACCESSORIES CO., LTD.

KAKADU TRADERS AUSTRALIA, INC.

KAMP-RITE TENT COT, INC.

KAVU, INC.

KEEN COMMUNITY SPACE

KENTEX CORPORATION

KENYON CONSUMER PRODUCTS

KILLTEC NA, INC.

KITENG, INC.

KNIX WEAR

KOKATAT

KOMPERDELL

KOVEA CO., LTD.

Day0_69-97_ExhibitorlIst_Summer16_Prep-cl-ml.indd 94 6/27/16 4:19 PM

U.S./Canada: info@conceptiii.com 732.530.1976Europe: info@conceptiii.co.uk +44.1756.702100

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ORSM16 Booth 40051

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DAY0_PARTIALS_ORD_S_2016.indd 94 6/27/16 5:01 PM

KRIMSON KLOVER

KUHL

KUJU COFFEE

KUTMASTER

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LA CROSSE TECHNOLOGY

LA SPORTIVA N.A., INC.

LAKESHORE PADDLEBOARD CO.

LANDWAY INTERNATIONAL CORP

LEVEL SIX INCORPORATED

LEWIS N. CLARK / LCI BRANDS

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LIVE EYEWEAR - COCOONS

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LOLË

LONG ADVANCE INT’L CO., LTD.

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LP SUPPORT

LUCKY BUMS

LUCY ACTIVEWEAR

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LUMO BODYTECH

LUNA PACKAGING, LLC

LYNX HOOKS SYSTEMS, LLC

MAD ROCK CLIMBING

MAGNATEX, INC.

MAMMUT

MANHATTAN PORTAGE / TOKEN BAGS

MARMOT MOUNTAIN, LLC

MATADOR

MAXIM CLIMBING ROPES

MAXLAND SPORTSWEAR INDUSTRIAL CO., LTD.

MEDICINES GLOBAL

MERIDIAN LINE

MESSAGE FACTORY

MFI INTERNATIONAL

MICROBAN PRODUCTS COMPANY

MILCO INDUSTRIES, INC.

MINDSHIFT GEAR

MINUS33 MERINO WOOL CLOTHING

MISHMI TAKIN INTERNATIONAL

MISSION BELT CO

MISTY MOUNTAIN

MIZZEN+MAIN

MOTHER DIRT

MOUNTAIN EQUIPMENT

MOUNTAIN HARDWEAR

MOUNTAIN KHAKIS

MOXIE GEAR SHIN AND ANKLE GAITERS

MUDROOM BACKPACKS

MYPAKAGE

NAISH

NATIONAL OUTDOOR LEADERSHIP SCHOOL

NATURAL LIFE

NATURE’S BAKERY

NAU

NEW BDNY INTERNATIONAL TRADING, INC.

NEW TREND TEXTILE CO., LTD.

NIFCO

NILIT

NRIT

NRS

NTK OUTDOOR

O’NEILL WETSUITS

OJAI INTL

OLIVET

OLYMPIA USA

OMEALS

ON SIGHT EQUIPMENT, LTD.

OROS

ORTLIEB USA, LLC

ORU KAYAK

OS1ST

OUTDOOR PRODUCTS

OUTDOOR RESEARCH

PACIFIC TEAZE, INC.

PALMERCASH

PALTEX COMPANY, LTD.

PARKS PROJECT

PATAGONIA, INC.

PENDLETON

PETZL AMERICA

PICNIC TIME, INC.

PITTARDS PLC

PLUSFOAM

POLARMAX

PONTETORTO SPA

PRANA

PREMIERE FASHION CORP.

PRIMAL

PRIMALOFT, INC.

PRO-TEC ATHLETICS

PURNELL

QUIKSILVER WATERMAN

RA REFLECTIVE

RAB USA

RAMIECT

RAVE SPORTS

REALTREE BY GRACE IN LA

RED LEDGE

RED PADDLE CO.

REDEW

REFER TO SPECIAL REQUESTS

RETRO BRAND

ROC GEAR, INC.

ROCK-ON

ROXY OUTDOOR FITNESS

ROYAL ROBBINS

RUFFWEAR

RYAN MICHAEL

SALAMANDER PADDLE GEAR

SALOMON

SALUS MARINE WEAR, INC.

SANDPIPER OF CALIFORNIA

SANTA BARBARA BAR

SCENTLOK TECHNOLOGIES

SCOTT SPORTS

SCRUBBA BY CALIBRE8

SEA EAGLE BOATS, INC.

SEA-LECT DESIGNS

SEASONFIVE

SEEA

SENDERO PROVISIONS CO.

SHANGHAI HICON INDUSTRIAL CO., LTD.

SHEICO GROUP

SHENG YUAN TEXTILE CO., LTD.

SHERPA ADVENTURE GEAR

SIERRA DESIGNS

SINGTEX INDUSTRIAL CO., LTD.

SLUMBERJACK

SNOWPEAK

SO ILL

SONAL INDUSTRIES CO., LTD.

SOUTHERN WEAVING COMPANY

SPIBELT

SPIKEBALL, INC.

Day0_69-97_ExhibitorlIst_Summer16_Prep-cl-ml.indd 95 6/27/16 4:20 PM

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96 OUTDOOR RETAILER DAILY

OUTDOOR RETAILER EXHIBITOR LIST

SPIRIT JERSEY

SPRIGS

STARBOARD SUP

STELLAR KAYAKS & SURF SKIS

STERLING ROPE COMPANY, INC.

STOHLQUIST WATERWARE

STORMY KROMER

STREETWISE SECURITY PRODUCTS

SUNDEK

SUNNY SPECIAL DYEING & FINISHING CO., LTD.

SUNRIDGE FARMS

SUNWARRIOR

SURF TECHNICIANS

SWEET PROTECTION

SWRVE, INC.

SYNERGY ORGANIC CLOTHING

T / BOA

T1O2 & ALOHA UV

TANNER GOODS

TASC PERFORMANCE, INC.

TAVIK

TECHNICHE INTERNATIONAL

TEJIDO

TENTREE

TERRA NOVA EQUIPMENT, LTD.

TERRAMAR SPORTS

TERRY BICYCLES

TESH SPORTS

TEXOLLINI, INC.

TEXTILE PROTECTION AND COMFORT CENTER - NC STATE UNIVERSITY

THE LANDMARK PROJECT

THE ROCKPORT GROUP

THERMORE

THERMOS, LLC

THREADS 4 THOUGHT

THREE ZOOM INTERNATIONAL, INC.

THULE

TIGER TAIL USA

TILLEY ENDURABLES

TIMBUK2

TOAD&CO

TOPO DESIGNS

TORAY INTERNATIONAL AMERICA, INC.

TOTAL RESOURCES INTERNATIONAL

TRAVELON

TRESPASS USA

TRUE GRIT/DYLAN

TWEAVE, LLC

ULTRASPIRE

UNCHARTED SUPPLY CO.

UNDER ARMOUR

UNIQUE BATIK

UNITED BY BLUE

VAGABOND

VARGO

VASTRADE INTERNATIONAL (USA), INC.

VERTICAL DESIGN GROUP

VERTICAL SOURCE, INC.

VOLTAIC SYSTEMS

VUORI

W. L. GORE & ASSOCIATES, INC.

WALLAROO HAT COMPANY

WATERSHED, LLC

WATSON’S BODYWEAR

WENONAH CANOE, INC.

WESTERN MOUNTAINEERING

WESTFIELD OUTDOORS, INC.

WHIPPER

WHITE SIERRA

WHITE WING LABEL

WIDE WORLD BUSINESS, INC.

WIDEPLUS INTERNATIONAL CO., LTD.

WIND WARRIOR

WINGER FLOATS

WISE COMPANY

WISE OWL SHOP

WOOJIN PLASTIC

WOOSUNG CO., LTD.

WORLD FAMOUS SPORTS

WOW WORLD OF WATERSPORTS

XCEL

XIAMEN BRIGHTBERG OUTDOOR PRODUCTS CO., LTD.

YATRA

YETI

ZANHEADGEAR & BOBSTER EYEWEAR

ZENSAH PERFORMANCE APPAREL

ZOTEFOAMS, INC.

Raw Materials3M™ THINSULATE™ INSULATION

ALLIED FEATHER & DOWN

AMATERRACE, INC.

ASF GROUP / CLARK TEXTILE CO.

B & B ACCESSORIES, INC.

BEMIS ASSOCIATES

BEST PACIFIC TEXTILE (HONG KONG), LTD.

BURLINGTON INDUSTRIES

CALAMAI BY LANIFICIO BECAGLI

CARR TEXTILE / TEXWAX

CHAINLON ALLIANCE (CHAIN YARN CO., LTD. / ACHIEVETEX CO., LTD. / DURAMAX GLOBAL GROUP/ KUSUMGAR CORP.)

CHORI CO., LTD.

CONCEPT III TEXTILES INTERNATIONAL

COOLVISIONS® BY FIBERVISIONS

COVILLE, INC.

CYBERKNIT FABRICS

DEER CREEK FABRICS

DINGZING ADVANCED MATERIALS, INC.

DOWNLITE

DYNEEMA

EPO TECHNOLOGY CO., LTD.

ERICTEX FASHION CO., LTD.

EUROTEX

EVENT FABRICS

EVERSHIELD

FELIX COMPOUNDS

FIBER AND YARN PRODUCTS

FLOCUS

FORMOSA TAFFETA CO.

FRAMIS ITALIA SPA

GLOBAL MERINO

GRAND TEXTILE CO., LTD.

HANS GLOBAL / PACIFIC FLY

HO YU TEXTILE CO., LTD.

HOHENSTEIN INSTITUTE

HYOSUNG CORPORATION

HYPERBOLA TEXTILE CO., LTD.

IDEAL FASTENER CORPORATION

JML

JRC REFLEX

K AND K CLOTHING ACCESSORIES CO., LTD.

KOLON FASHION MATERIAL, INC.

LABTEX CO., LTD.

LUNA PACKAGING, LLC

MAGNATEX, INC.

MICROBAN PRODUCTS COMPANY

MITSUI BUSSAN TECHNO PRODUCTS CO., LTD.

MONTEREY MILLS, INC.

NIFCO

PAYEN - EUROPEAN STRETCH FABRICS

POLARTEC, LLC

PONTETORTO SPA

POWERFILM, INC.

RAMIECT

ROASTAR

SCENTLOK TECHNOLOGIES

SCHOELLER TEXTIL, USA

SEALON / BRISTEX CO., LTD.

SHIH CHUNG WEN

SINGTEX INDUSTRIAL CO., LTD.

SOUTHERN WEAVING COMPANY

SÜDWOLLE GROUP

SWISSTEX DIRECT, LLC

TA HSIN LONG TEXTILE LIMITED

TEIJIN FRONTIER CO., LTD.

TEXBASE, INC.

TEXOLLINI, INC.

TH ZIPPER. LTD.

TITEX - TIZIP WATERPROOF ZIPPER

TORAY INTERNATIONAL AMERICA, INC.

TOYOTA TSUSHO CORPORATION

TWEAVE, LLC

UNIFI MANUFACTURING, INC.

WOOJIN PLASTIC

Day0_69-97_ExhibitorlIst_Summer16_Prep-cl-ml.indd 96 6/27/16 5:12 PM

PURE NATURAL ENERGY

Organic Stinger Wa�esGluten Free Organic Stinger Wa�es Organic Energy Chews Snack Bars

Protein Chews Protein Bars Energy Bars Energy Gels

honeystinger.com

Gluten Free Wa�esand Snack Bars

NEW!

Photo: Noah Wetzel

See whats new at booth PV3105. We offer huge margins and free shipping on all show orders!

DAY0_PARTIALS_ORD_S_2016.indd 96 6/27/16 5:27 PM

YKK

YOUNGONE CORPORATION

Other360 CLOUD SOLUTIONS

3M™ THINSULATE™ INSULATION

ACA | CANOE-KAYAK-SUP-RAFT-RESCUE

ACCESS FUND

ACT LAB

ADNART, INC.

ALLIED FEATHER & DOWN

ALOE UP SUN & SKIN CARE PRODUCTS

AMATERRACE, INC.

AMERICAN EXPRESS OPEN

AMERICAN HIKING SOCIETY

AMERICAN TRAIL RUNNING ASSOCIATION

AQUAMIRA TECHNOLOGIES

ASF GROUP / CLARK TEXTILE CO.

ASSOCIATION OF OUTDOOR RECREATION & EDUCATION

B & B ACCESSORIES, INC.

BEMIS ASSOCIATES

BEST PACIFIC TEXTILE (HONG KONG), LTD.

BLUESIGN TECHNOLOGIES AG

BOGG’S TRAIL BUTTER

BOUNCE SUP BOARDS

BOXFOX

BREDI SALSA

BRIDGFORD FOODS CORPORATION

BURLINGTON INDUSTRIES

CALAMAI BY LANIFICIO BECAGLI

CAMPFIRE MEALS

CARABINERS IND. CO., LTD.

CARR TEXTILE / TEXWAX

CENTRIC SOFTWARE

CHAINLON ALLIANCE (CHAIN YARN CO., LTD. / ACHIEVETEX CO., LTD. / DURAMAX GLOBAL GROUP/ KUSUMGAR CORP.)

CHAPUL CRICKET ENERGY BARS

CHORI CO., LTD.

COMMERCE TOOLS

CONCEPT III TEXTILES INTERNATIONAL

COOLVISIONS® BY FIBERVISIONS

COTTON INCORPORATED

COVILLE, INC.

CYBERKNIT FABRICS

DEER CREEK FABRICS

DINGZING ADVANCED MATERIALS, INC.

DJI

DOWNLITE

DYNEEMA

EASTERN WARMTH, INC.

ECONOMIC DEVELOPMENT PARTNERSHIP OF NORTH CAROLINA

EMERGENCY ESSENTIAL

EPIC PROVISIONS

EPO TECHNOLOGY CO., LTD.

ERICTEX FASHION CO., LTD.

ESQUIRE AND POPULAR MECHANICS

EUROTEX

EVENT FABRICS

EVERSHIELD

EXPERTICITY

FAMILY STOREHOUSE

FELIX COMPOUNDS

FIBER AND YARN PRODUCTS

FIRST FLIGHT SOLUTIONS

FLOCUS

FORMOSA TAFFETA CO.

FRAMIS ITALIA SPA

FROM PORTUGAL

GATEWAY TRADE FUNDING

GLOBAL MERINO

GOMACRO

GORILLY GOODS

GRAND TEXTILE CO., LTD.

GRASSROOTS OUTDOOR ALLIANCE

GREAT OUTDOORS USA

HANS GLOBAL / PACIFIC FLY

HEADSWEATS

HEALTH WARRIOR

HEKA ENERGY DRINK

HIGH BREW COFFEE

HO YU TEXTILE CO., LTD.

HOHENSTEIN INSTITUTE

HORIZON AGENCY, INC. - OUTDOOR SPORTS INSURANCE

HYOSUNG CORPORATION

HYPERBOLA TEXTILE CO., LTD.

ICE AGE TRAIL ALLIANCE

IDEAL FASTENER CORPORATION

IMMURON

INGRAM PUBLISHER SERVICES/PGW/ADVENTUREKEEN

INSIDE OUTDOOR

JML

JRC REFLEX

JWM WHOLESALE, INC.

K AND K CLOTHING ACCESSORIES CO., LTD.

KATE’S REAL FOOD

KODIAK CAKES

KOLON FASHION MATERIAL, INC.

KSPO (KOREA SPORTS PROMOTION FOUNDATION)

KUJU COFFEE

KUPO CO., LTD.

LABTEX CO., LTD.

LEAVE NO TRACE CENTER FOR OUTDOOR ETHICS

LUCKY RABBIT SNACKS10

LUNA PACKAGING, LLC

MACMILLAN PUBLISHERS

MAGNATEX, INC.

MATERIAL CONNEXION, INC.

MEDICINES GLOBAL

MICROBAN PRODUCTS COMPANY

MITSUI BUSSAN TECHNO PRODUCTS CO., LTD.

MONTEREY MILLS, INC.

MOUNTAINEERS BOOKS

NATION’S BEST SPORTS

NATIONAL PARKS CONSERVATION ASSOCIATION

NATURE NATE’S NATURAL

NATURE’S BAKERY

NATURE’S COFFEE KETTLE

NAVITAS NATURALS

NIFCO

OLD DOMINION FREIGHT LINE, INC.

OPR

OUTDOOR INDUSTRY ASSOCIATION

OZWEST, INC.

PACIFIC CREST TRAIL ASSOCIATION

PARKS PROJECT

PAYEN - EUROPEAN STRETCH FABRICS

PICKY BARS, INC.

POLARTEC, LLC

PONTETORTO SPA

POWERFILM, INC.

PRIMAL

RAIN RETAIL SOFTWARE

RAMIECT

REEF

RETAIL PRO-BIG HAIRY DOG (BHD) INFORMATION SYSTEMS

RETAIL PRO/RETAIL INFORMATION SYSTEMS

ROANOKE, VIRGINIA

ROASTAR

SAWYER PADDLES AND OARS

SCENTLOK TECHNOLOGIES

SCHOELLER TEXTIL, USA

SEALON / BRISTEX CO., LTD.

SETTON FARMS

SHIH CHUNG WEN

SIMPLE SQUARES

SIMPLY NATIVE FOODS, LLC

SINGTEX INDUSTRIAL CO., LTD.

SKOUT

SOAKUSA

SOUTHERN WEAVING COMPANY

SPORTSONESOURCE

SPRIGS

STACKPOLE / FALCON

SÜDWOLLE GROUP

SUMMIT DISTRIBUTION / ADVENTURE 16 WHOLESALE

SUNRIDGE FARMS

SWISSTEX DIRECT, LLC

TA HSIN LONG TEXTILE LIMITED

TAIWAN TEXTILE FEDERATION

TEIJIN FRONTIER CO., LTD.

TEXBASE, INC.

TEXOLLINI, INC.

TEXTILE PROTECTION AND COMFORT CENTER - NC STATE UNIVERSITY

TH ZIPPER., LTD.

THE AMERICAN ALPINE CLUB

THE NPD GROUP

TITEX - TIZIP WATERPROOF ZIPPER

TORAY INTERNATIONAL AMERICA, INC.

TOYOTA TSUSHO CORPORATION

TWEAVE, LLC

UNCHARTED SUPPLY CO.

UNIFI MANUFACTURING, INC.

UNITED STATES POSTAL SERVICE

VASSI DESIGN GROUP CHIPPENHOOK

WATERFORD PRESS

WINTER WILDLANDS ALLIANCE

WISE COMPANY

WOOJIN PLASTIC

YKK

YOUNGONE CORPORATION

ZING ANYTHING, LLC

PRE-SHOW EDITION 97

Day0_69-97_ExhibitorlIst_Summer16_Prep-cl-ml.indd 97 6/27/16 5:13 PM

The new Sea Eagle® QuikRow™ transforms most in� atable kayaks and iSUPs into rowing machines. The � xed frame rower attaches in 60 seconds and is perfect for workout enthusiast and anglers. With the 2 included oars and optional Scotty® Rod Holders, you can get to a great � shing spot quickly, drop your oars and cast away. Or row for miles with ease.

SeaEagle.com Or 1-800-748-8066 M-F, 9-5 EST Ask For Free Catalog Sea Eagle Boats, Inc. 19 N. Columbia St., Dept. S0086B, Port Jefferson, NY 11777

Join us on /SeaEagleBoats

QuikRow™ works with

all Sea Eagle® iSUPs and most

Sea Eagle® kayaks. Also

will work with almost any

other in� atable SUP or kayak. Pictured with

optional Scotty® Rod Holders and

Foot Rest.

• Adjustable fi xed rowing frame.• Deluxe cushion swivel seat.

• Four part 7’10” oar set w/ oarlocks & pins• Adjustable quick attach EZ-lock cinch down straps

• Weighs just 20 lbs.

Visit us at Outdoor Retailer

Booth #34105 QuikRow™ shown on a Sea Eagle®

NeedleNose™ 126

New Sea Eagle® QuikRow™ Turns Kayaks & iSUPs Into Rowing/Fishing Machines

/SeaEagleBoats

DAY0_PARTIALS_ORD_S_2016.indd 97 6/27/16 5:28 PM

Product Zone Featuring the freshest gear on the market today. Here is a sneak peek at what’s new and what’s coming from leading industry companies

Sp

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Introducing The TOUGHEST No-See-Um Mesh

bugbaffler.com 800•662•8411Visit us at booth PV1209

Patented technology • Chemical free bug protection 100% Made in USA

New TOUGH-MESH: · Stronger, snag- resistant design for use in heavier brush, hiking, etc... · Silkier feel for ideal comfort · Superior protection · Bugbaffler exclusive

_ProductZone_ORD_DAY0_SUM16_FINAL.indd 98 6/27/16 2:18 PM

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Heritage Bags by Emmons Mfg. Co.

BOOTH VO2098www.emmonsmfgco.com

AMERICAN MADE

BONGO BOARD®

Fast, Challenging and Fun!Develop great performance-enhancing skills with thissuper challenging board.

SOFT BOARDGreat For SUP TrainingFitterfirst Soft Boards give a whole new dimension tobalance training Advanced Board offers thesensation of floating on water with 3D movement.

ACTIVE OFFICE BOARD Active Life Active Office?

www.fitter1.com1-800-fitter1

Visit Us At Booth: 227!

®

FLOPEEZE International (USA) Inc. www.flopeeze.com

public    showers  � airplanes  � boardwalks  � dorms  � boats  � beaches  � pools  � cruise  ships  � resorts  � recrea5onal gyms  � villas  � camping  � waterparks  � backyard  fun  � and  much  more…  

PV2309  

✔  COMFORT ✔  CONVENIENCE ✔  MOBILITY

Barefoot but Better!

WWW.FROODLES.COM

Visit Liberty Mountain at Booth #10007

NO ARTIFICIAL FLAVORS OR PRESERVATIVES, REALLY.4 Colorado Fruit Flavors, 2 Convenient Package Sizes4 Ingredients or less - Including WHOLE fruitNo Added Sugar1 Year Shelf Life

Wearable Lightswww.g o m o t i o n G E A R .com

Booth #

32094

_ProductZone_ORD_DAY0_SUM16_FINAL.indd 99 6/27/16 2:19 PM

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© 2016 W. L. Gore & Associates, Inc. GORE-TEX®, GUARANTEED TO KEEP YOU DRY®, SURROUND®, GORE®, and designs are trademarks of W. L. Gore & Associates, Inc. Injected version of outsole with N-INJECTECH®.

HIKING FOOTWEAR CREATED FOR RAIN AND SHINE

DURABLYWATERPROOF

ALL -AROUND BREATHABLE

gore-tex.com/keepthepowerSURROUND® FOOTWEAR

EXPERIENCE THE DIFFERENCE

It’s all aboutcooking toperfection,NOT burningbeyondrecognition.

It’s all about

NOT burning

recognition.FUEL BIGGER ADVENTURESAT BOOTH 26027

R E M A R K A B L E G I F T S F O RC U R I O U S E X P L O R E R S

DISCOVER A WIDE COLLECTION OF UNIQUE AND FUNCTIONAL GIFTS FOR THE OUTDOORS, PICNIC, & TRAVEL.

Portable BBQ Suitcase

B O O T H #P V 3 0 3 9

*Promo i s l im i ted to the f i r s t 20 buyers pe r day

Only buyers! Present this ad at the booth for a FREE Cactus Pillow!*

K I K K E R L A N D . C O M - B E C U R I O U S - 8 0 0 . 8 6 9 . 1 1 0 5

THE FUTURE

DOESN’TSTINK

Microban has more anti-odor technologies than any other company in the world.

Come sniff for yourself just how fresh our innovations are by visiting our Fresh Bar.

VISIT BOOTH #250-109.microban.com

©2016 All Rights Reserved. MICROBAN is a registered trademark of Microban Products Company.Booth # BR 633

_ProductZone_ORD_DAY0_SUM16_FINAL.indd 100 6/27/16 2:19 PM

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See the full line ofRed Rock Outdoor Gear packs atbooth PV3230booth PV3230

Transporter Day Pack

Laser-cut MOLLERed Rock Outdoor Gear packs atRed Rock Outdoor Gear packs at

Laser-cut MOLLELaser-cut MOLLERed Rock Outdoor Gear

Defender Pack

www.rrog.com

View the full line: rrog.com1.800.342.4654

GO FOR IT!VISIT US AT BOOTH

PV2209

ONE OF A KIND

insoles-sorbothane.com800-838-3906

Sorbothane_OR-Daily-Ad_5-2016.indd 1 6/3/16 12:01 PM

_ProductZone_ORD_DAY0_SUM16_FINAL.indd 101 6/27/16 2:20 PM

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Our Chairs are the most ergonomically comfortable and healthy portable chairs available anywhere - GUARANTEED. www.strongbackchair.com

S I T T I N G I S B E L I E V I N G

THIS GUYS BACK IS KILLING HIM!!

Come feel how the brand new STRONGBACK Low Gravity chair can ease even this man's suffering back.

HE NEEDS A STRONGBACK CHAIR,

AND SO DO YOU.

Come feel how the brand new STRONGBACK Low Gravity ease even this man's suffering back.

Booth BR634

SuperEye Products Co. is a leading designer and marketer of metal detectors; fish finders and hunting products, etc. in the world. We can provide quality products at the most competive price. Booth #PV3170

SuperEye Products Co.

www.SuperEyeUSA.com

Email: Sales@SuperEyeUSA.com Tel: 1.877.436.7876

INNOVATION DRIVEN SUPPORT: - KNEE - ANKLE - ICING - BACK - COMPRESSION - UPPER BODY

VISIT US AT BOOTH #40184

EXPLOREBEYOND YOUR LIMITS

Melissa ArnotZK-7 Knee support

ZAMST.US877-ZAMST.US

Tech Deck:

i

Exo-TECH QUAD

Flyweight TECH

i-Fit TECH

ROM-TECH

Kneecap StabilizerKneecap Stabilizer

V-TECH

HA-1 Foot support

_ProductZone_ORD_DAY0_SUM16_FINAL.indd 102 6/27/16 2:20 PM

PRE-SHOW EDITION 103

MASTHEAD

EDITORIALEDITORIAL DIRECTOR

Kristin Hoste�erkhostetter@aimmedia.com

617-921-5126

DEPUTY EDITOR

Elisabeth Kwak-HefferanMANAGING EDITOR

Casey LyonsASSISTANT EDITOR

Kassondra Clooskcloos@aimmedia.com

CONTRIBUTORS Aaron H. Bible, Jenna Blumenfeld,

Eugene Buchanan, M.T. Ellio�, Courtney Holden, Elizabeth Miller,

Morgan Tilton

DESIGNART DIRECTOR

Mike LeisterASSISTANT ART DIRECTOR

Giovanni Corrado LeonePHOTO EDITOR

Genny FullertonCONTRIBUTING PHOTOGRAPHER

Andrew BydlonGROUP PRODUCTION DIRECTOR

Barb Van SicklePREPRESS MANAGER

Joy KelleyAD COORDINATOR

Caitlin O’ConnorGRAPHIC DESIGNER

Jackie Medina

SALES AND MARKETINGSALES DEVELOPMENT DIRECTOR

Eric Hendersonehenderson@aimmedia.com

307-690-2984

SALES MANAGER

Gregg Thayergthayer@aimmedia.com

303-253-6149

ACCOUNT REPRESENTATIVE

Sharon Bursonsburson@aimmedia.com

970-485-0846

SALES ASSISTANT

Jennifer Halljhall@aimmedia.com

303-253-6419

CHAIRMAN & CEO

Efrem Zimbalist IIIPRESIDENT & CEO

Andrew W. ClurmanEXECUTIVE VICE PRESIDENT & CFO

Brian SellstromEXECUTIVE VICE PRESIDENT, OPERATIONS

Patricia B. FoxSENIOR VICE PRESIDENT,

DIGITAL & DATA

Jonathan DornVICE PRESIDENT,

GENERAL MANAGER

Kent EbersoleVICE PRESIDENT, FINANCE

Craig Rucker

OUTDOOR RETAILER DAILY

snewsnet.comVP, GROUP SHOW DIRECTOR

Marisa Nicholson marisa.nicholson@outdoorretailer.com

SALES DIRECTOR

Krista Dill krista.dill@outdoorretailer.com

SENIOR ACCOUNT EXECUTIVE

Paul Dillman paul.dillman@outdoorretailer.com

SENIOR ACCOUNT EXECUTIVE & PUBLISHER/OUTDOOR

RETAILER MAGAZINE

Ryan Johnson ryan.johnson@outdoorretailer.com

ACCOUNT EXECUTIVE

Dave Nielson dave.nielson@outdoorretailer.com

ACCOUNT EXECUTIVE

Robert O’Quinnrobert.oquinn@outdoorretailer.com

MARKETING DIRECTOR

Margie Lelvis margie.lelvis@outdoorretailer.com

CONTENT DIRECTOR

Jennifer Holcomb jennifer.holcomb@outdoorretailer.com

MARKETING COORDINATOR

Sarah Langstonsarah.langston@outdoorretailer.com

DIRECTOR OF PUBLIC RELATIONS

Kate Lowery kate.lowery@outdoorretailer.com

SENIOR ART DIRECTOR

Raymond Kangraymond.kang@outdoorretailer.com

PRODUCTION/TRAFFIC MANAGER

Laurie Stiglitzlaurie.stiglitz@outdoorretailer.com

DIRECTOR OF OPERATIONS

Alicia Parsonsalicia.parsons@emeraldexpo.com

DIRECTOR OF OPERATIONS

Cathy Griffithcathy.griffith@emeraldexpo.com

OPERATIONS DIRECTOR

Julie Freedman julie.freedman@outdoorretailer.com

REGISTRATION OPERATIONS MANAGER

Kristen Novick kristen.novick@emeraldexpo.com

OPERATIONS COORDINATOR

Kristen Hartmankristen.hartman@emeraldexpo.com

BRAND DEVELOPMENT DIRECTOR

Larry Harrisonlarry.harrison@outdoorretailer.com

RETAIL RELATIONS MANAGER

Joe Bustos joe.bustos@outdoorretailer.com

RETAIL CONCIERGE

Kimberly Aguilarkimberly.aguilar@outdoorretailer.com

OPERATIONS MANAGER

Jamie Kelleyjamie.kelley@outdoorretailer.com

EVENTS OPERATIONS

Kara Knoxkara.knox@outdoorretailer.com

SPONSORSHIP OPERATIONS

Mallory Dennymallory.denny@ outdoorretailer.com

BILLING MANAGER

Sara Burnssara.burns@outdoorretailer.com

outdoorretailer.com

Day0_103_Masthead_Summer16_Prep.indd 103 6/27/16 2:35 PM

Camber Outdooes OR Ad DAY 0 Vertical FINAL.indd 1 6/21/16 3:21 PM

DAY0_PARTIALS_ORD_S_2016.indd 103 6/27/16 3:07 PM

W E KNOW YOUR MORNINGS at the show are hectic. We know how much there is to see and do every day. Don’t worry:

We’re here to help.

Step 1 Fill your coffee cup.Step 2 Grab your copy of ORD. Step 3 Flip to the back page to see the day’s don’t-miss events, best product launches, coolest show swag and much, much more. Step 4 Tear it out (we won’t be offended) and keep it in your pocket as you navigate the show.

Your Daily OR To-Do ListDon’t be overwhelmed by all the action at Summer Market. We’ll help you zero in on the hottest of the hot.

FOLLOW US

The SNEWS and ORD team will be reporting live from the show floor, so be sure to follow us on Facebook, Instagram and Twitter for the latest news and hottest products.

Facebook facebook.com/snewsfan

Instagram @snewsteam Twitter @snewsteam

PITCH A STORY IDE A

Got a hot scoop for us? Fire away at snewsedit@aimmedia.com.

HOW TO MAKE THE HOT GET GET ON THE SHEET

No promises, but right up until the first day of the show, submit the details about your happy hours, freebies and booth events at snewsforms .snewsnet.com.

HOT SHEET

104 OUTDOOR RETAILER DAILYOUTDOOR RETAILER DAILY

TIME IT RIGHT

1.Early birds can get short lines for the SUPs.

Late arrivals can get buzzy on Sierra Nevada

in the Chill Zone. Take your pick—

or don’t, and just stay all day.

FILL A BOT TLE, FILL A COFFER

2.AVEXAVEXA will be selling deeply

discounted insulated and

uninsulated water bottles.

Proceeds go to Protect Our Winters

and Conservation Alliance.

FREE STUFF FLOTILL A

3.The YETI crew will be out on the

water—in boats and on SUPS—

passing out water, soda, adult

soda and hats.

KING OF THE SUP

4.Sure, you and seven friends could be the

paragon of teamwork and power Airhead

SUP’s giant inflatable beast in an impressive

show of synchronized efficiency. But it’s hot. And a

SUP paddle makes a pretty good joust.

FUEL UP

5.Follow the campfire smell to sample

a slice made on BioLite's new

PizzaDome while topping off your

phone with the SolarPanel10+ charger.

BE AN UNDERWATER ASTRONAUT

6.Head’s new full-face mask, the Sea Vu Dry,

lets you breathe through your nose (and

mouth) underwater. It’s like a space helmet

for snorkeling.

QUENCH YOUR NEED FOR SPEED

7. Demo Red Paddle Co.’s new 14’ Elite MSL,

which the brand touts as “the fastest SUP on

the market.”

GRAB A COLD ONE

8. POPSICLES! and other frozen

goodness in the Igloo coolers

DON’T MISS THE BUS

9. The last shuttle back to the Palace leaves

at 4:15 sharp. You don't want to miss it. An

Uber home will set you back about $50.

DEMO DAY CHECKLIST

� Flip flops The industry’s answer

to wingtips.

� Sunglasses Pro Tip: Stop by the

Croakies tent for a free strap.

� Sun hat Forget one? See #4.

� Six-pack abs Plan B: dad bod

� Swimsuit Take a dip in the

drinking water of two Utah counties!

Sponsored by

PLAY, THEN LEARN

After you’re all sunburned and pruney, catch an early bus back to town and head over to

the 2nd floor of the Gallivan Center to hit RISE (Retail inspired Specialty Excellence), an

afternoon of education and collaborative peer-to-peer working sessions designed by retailers,

for retailers. It runs from 2 - 6 p.m. and is hosted by Outdoor Industry Association,

Grassroots Outdoor Alliance and Outdoor Retailer.

Follow the campfire smell to sample

Cemetery Point Marina, Pineview Reservoir

+25%THE SUN IN SALT L AKE CIT Y IS MUCH

STRONGER THAN AT SE A LEVEL—UV

INTENSIT Y INCRE ASES ABOUT 6

PERCENT FOR EVERY 1,000 FEET OF

ELEVATION GAIN—SO GO HE AV Y ON

THE SPF.

The Hot Sheet / Open Air Demo

WIN THIS!

Better yet, go to snewsnet.com/win-yeti and sign up to have the Hot Sheet emailed to you first thing every morning of the show, and we’ll enter you to win a sweet new YETI Tundra 65 (a $400 value). Deadline: Aug. 4th

PH

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Day0_104_BackPage_Summer16_Prep-cl-ml-ml.indd 104 6/28/16 12:05 PM

FUNCTIONAL FOOTWEAR TO DRAIN,

BREATHE, FLEX, PROTECT & CONNECT.

KHOMBU: ALL-SEASONS, ADVENTURE-INSPIRED FOOTWEAR FOR THE FAMILY

khombu.com

EXPERIENCE KHOMBU AT THE 2016 OUTDOOR RETAILER SUMMER MARKET: BOOTH 29119W

DAY0_KHOMBU_ORD_S_2016.indd 1 6/21/16 11:29 AM

EMMA COBURNTEAM NEW BALANCE RUNNING

©2016 New Balance Athletics, Inc. ©2016 New Balance Athletics, Inc.

Untitled-1 1 6/24/16 12:21 PMDAY0_NEW BALANCE_ORD_S_2016.indd 1 6/28/16 11:49 AM

EMMA COBURNTEAM NEW BALANCE RUNNING

©2016 New Balance Athletics, Inc. ©2016 New Balance Athletics, Inc.

Untitled-1 1 6/24/16 12:21 PMDAY0_NEW BALANCE_ORD_S_2016.indd 1 6/28/16 11:49 AM