snap chat for businesses a how-to (2)

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Page 1: Snap chat for businesses a how-to (2)

HOW TO PROMOTE YOURBUSINESS WITH

KASEY WILSON

SNAPCHAT

Page 2: Snap chat for businesses a how-to (2)

In case you've never heard of it, Snapchat is a mobile app that is used

to create and share photos, videos, live text/chat, make video calls, and

stories. Snaps can be viewed for 1-10 seconds. Stories can be one photo

or video, or they can be a compilation of the two, which are available

to view for 24 hours.

SNAPCHAT

caff.co

Page 3: Snap chat for businesses a how-to (2)

WHY SHOULD YOU USESNAPCHAT AS A BUSINESS

TOOL?YOU CAN ADVERT ISE FOR FREE

I T 'S A FUN WAY TO GET YOUR NAME OUT THERE

IT 'S INNOVAT IVE

IT DOESN 'T SEEM L IKE AN AD TO THE V IEWERS

Page 4: Snap chat for businesses a how-to (2)

SEE NEXT PAGE FOR MORE F IGURES

SNAPS PER DAY

400MILLION

CLICK -THROUGHRATE COMPAREDTO OTHER SOCIALMEDIA PLATFORMS

5XHIGHER

10BILLION

VIDEOVIEWS ADAY

LET 'S LOOK AT THE NUMBERS . . .

Page 5: Snap chat for businesses a how-to (2)

COLLEGESTUDENTS USING

SNAPCHAT

77%

AVERAGE AGERANGE OF USERS

18-34years 58%

L IKELY TOPURCHASE

FROMPROMO ONSNAPCHAT

LET 'S LOOK AT THE NUMBERS . . .

Page 6: Snap chat for businesses a how-to (2)

WITH ALL THIS INFORMATION ,IT'S TIME TO LEARN ABOUTWAYS TO PROMOTE YOUR

BUSINESS ON

SNAPCHAT

Page 7: Snap chat for businesses a how-to (2)

Grand openings

Charity events

Galas

Ribbon cuttings

etc.

SHARE LIVEInclude viewers in what you'redoing by creating stories of liveevents

It is important to make your viewers"in the know" with what's happeningwithin your company. They will feelconnected and, as a result, become

interested in your company

Page 8: Snap chat for businesses a how-to (2)

New products

Employee favorites

Current sales

A modern reception area

a new hairstyle, whatever relates to

your business...Show it off

SHOW IT OFF

caff.co

Getting a glimpse of what's to come,

literally, a glimpse, will cause viewers to

want to see the item again, and how do

they do that? They visit your company. 

Page 9: Snap chat for businesses a how-to (2)

DISPLAY YOURCOMPANYShow your audience the behind the

scenes view.

Give them a sense of what it's like tobe around your employees. Make

them feel connected. People want tofeel they know you.

show them your values and brandGive a tour of the building or officeIntroduce your employeesGive a demoGive employees control of Snapchat for a dayPot luck in the break room? Snap it!

Page 10: Snap chat for businesses a how-to (2)

They want to see your personality. SHOW IT!

DON'T BE A STIFFBe casual, show people you are aperson promoting the company.

People like being in the presenceof people, not robots.

Include humorCreate a new meme Connect with people's daily"Oops!" moments, showyoursUse everyday words, notjargon

Page 11: Snap chat for businesses a how-to (2)

PROMOTIONCODES FOR A

FIRST TIME FREESERVICE ORPRODUCT

CREATE ASCAVENGER HUNTTHAT LEADS TO AFUN FREEBIE

AGAIN , KEEPING IT FUN AND INTERACTIVE WILL GETATTENTION AND BUSINESS

caff.co

Give Out Offers & freebies

CREATE CONTESTSFOR BEST SNAP , ANEW LOGO , ETC . .

Page 12: Snap chat for businesses a how-to (2)

Make what your business does

fun for the viewer. Have fun

with your snaps, and your

viewer will too.

FORMATTINGSNAPSKeep snaps shortCreate a story with your storiesVideos should be 10 secondsPhotos should be around 3seconds

Page 13: Snap chat for businesses a how-to (2)

USE APREMADEFILTERSnapchat has

filters you can put

on your photos,

along with text,

and audio.

Snapachat offers

filters, Geofilters, that

you can purchase,

which can be custom

made for your

business, event, or

location.

GEOFILTERSSNAP ADSNot only can you

create your own

snaps, but you can

create an interactive

ad. There is a short

video then the chance

for viewers to swipe to

see your website, a

longer video or other

items you'd like them

to see

THERE 'S MORE !

Page 14: Snap chat for businesses a how-to (2)

POST YOUR EXACTSNAPCHAT NAMEEVERYWHEREWITHING YOURBUSINESS . YOUCOULD ALSO

CREATE POSTERSFOR EXTERNALVENUES OR PUTTHE NAME ON

BUSINESS CARDS

TRY TAKING ASCREENSHOT OF

YOUR SNAPHANDLE (YOURNAME AND ASNAPCHATSPECIF IC QR

CODE ) AND POSTIT ON YOUR

SOCIAL MEIDASITES

WHEN YOU POSTYOUR QR CODEOR NAME , OFFERTO PUT ALL NEWFOLLOWERS IN ACONTEST TO WINONE OF YOURPRODUCTS OR

SERVICES OR USEANOTHERINCENTIVE

LET 'S GET PEOPLE INTERSTED INFOLLOWING YOU

Page 15: Snap chat for businesses a how-to (2)

THANKS FOR VISITING MYSLIDESHARE . BEST OF LUCK WITHUSING SNAPCHAT TO PROMOTE

YOUR BUSINESS

I INVITE CONSTRUCTIVE CRITICISMAND COMMENTS

VISIT ME ON LINKEDIN : HTTPS ://WWW .LINKEDIN .COM/IN/KASEY-WILSON-011494100

Page 16: Snap chat for businesses a how-to (2)

WHERE I FOUND MY INFO

snapchat.com

MediaExaminers.com, http://www.socialmediaexaminer.com/5-ways-to-use-

snapchat-for-business/

Entrepreneur.com, https://www.entrepreneur.com/article/270663

Forbes.com, http://www.forbes.com/sites/smallbusinessworkshop/2015/08/25/ho

w-to-use-snapchat-a-small-business-guide/#19bab8ba67bd

Hubspot.com, http://blog.hubspot.com/marketing/why-snapchat-for-

business#sm.000wdzcje11abcnbt572phnkpvuex