snacks market – india · pdf filesnacks market in india 2014.ppt 2 ... rural : urban : 6...

Snacks Market – India

March 2014

2 SNACKS MARKET IN INDIA 2014.PPT

Executive Summary

Market The Snack Food industry has performed well over the past five years, benefiting from the growing

demand for snacks among consumers and favorable product pricing Increasing income levels and busy urban lifestyles have also contributed to its rising popularity

Drivers & Challenges

Competition

Drivers —Rapid Urbanization —Growing Income and Consumption —Increasing Working Women

Population —Marketing Campaigns —Growing Retail Market —Convenience Factor

Challenges —Rise in Packaging Costs —Unorganized Sector and Local Players —Competitive Price Points —Health Concerns

Major Players

Company A Company B Company C

Exhibitions and Events Product Innovation Corporate Activities Inclusion of Nuts as Snacking Option

Trends

Launch of Various Ethnic Snacks Innovative Promotional Campaigns Introduction of Healthy Snacks

3

•Macro-Economic Indicators •Introduction •Market Overview •Value Chain •Market Segmentation •Consumer Insights •Import & Export •Drivers & Challenges •Government Rules & Policies •Government Participation •Trends •Competitive Landscape •Strategic Recommendations •Appendix

SNACKS MARKET IN INDIA 2014.PPT

4

Indian Market – Overview (1/8)

The Indian snacks market is expected to witness remarkable growth…

• xxx

Market Size & Growth

0

50

100

150

200

250

300

350

INR units

X%

20--e

X6

20--e

X5

20--e

X4

20--e

X3

20--e

X2

20--

X1


SAMPLE

5


…over the next few years with increased consumption among consumers

Market Segmentation (2013)

X%

Y%

Unorganized Sector

Organized Sector • xxx • xxx • xxx

• xxx

• xxxx

• xxx


Market Segmentation (2013)

A%

B%

SAMPLE

Urban Rural

6


In India, major snacks consumption has been noted in Gujarat and Maharashtra


Region-wise Sales of Packaged Food (2013)

C%

B%

D%

A%

East and North-East

South North

West

• xxx • xxx • xxx

7

SAMPLE Market Segmentation (1/3)

Snacks are broadly classified into two segments

xxx

Snacks - Classification

Western Traditional

Y%

X%

Traditional

Western

Segmental Share (2013)


8

SAMPLE Consumer Insights on Snacks (2/11)

Consumption Share of Snacks

Options 1) Yes 2) No

Q: Do you consume snacks?

Y%

X%

Share of Potential Future Consumers

Options 1) Yes 2) No

Q: If you don’t consume snacks at present, would you like to try it in future

X% Y%

No Yes No Yes


9

SAMPLE Import of Major Types of Snacks (2/2)

Potato Chips

Other Preparations of Potato

0 0

‘000 unit INR mn Value Volume X6%

x5&%

X4% X3%

X2%

X1%

f

e

d

c

b

a

Y6% Y5%

Y4%

Y3%

Y2%

Y1%

l

k

j

i

h

g

0 0

‘000 unit INR mn Volume Value

Major Importing Nations – Value Wise (2013)

Major Importing Nations – Value Wise (2013)


10

Adoption of extensive marketing campaigns to create product awareness is fostering market growth

Marketing Campaigns

• xxx

• xxx

• xxx xxx

• xxx

Impact


Television Print Outdoor Overall Industry Digital Radio

2013

2014e

Indian advertising Industry

SAMPLE

11

Share of healthy snacks in the overall snacks market

Snack manufacturers are launching healthy snacks to…

Introduction of Healthy Snacks (1/2)

• xxx • xxx

xxx

0

INR bn

y

2015e

y1

2011

x1

xxx

y

x

Healthy Snacks

Others

Health & Wellness Food Market

xxx


SAMPLE

12

SAMPLE Porter’s Five Forces Analysis

Competitive Rivalry

• xxx • xxx • xxx

Bargaining Power of Suppliers

• xxx • xxx

Bargaining Power of Buyers

• xxx • xxx

Threat of Substitutes

• xxx • xxx

Threat of New Entrants • xxx • xxx

Impact Medium

Impact Medium to

High

Impact Medium

Impact Medium to

High

Impact Medium to

High

*Note: BEP (Break-even point)


13

Public: Domestic Company – Company ABC (x/x)

Key People

Products and Services

Company Information Offices and Centres – India

Corporate Address

Tel No.

Fax No.

Website

Year of Incorporation

Ticker Symbol

Stock Exchange

Category Products/Services

Corn Based Snacks

Traditional Namkeens

Wheat Puffs

Name Designation

Head Office

New Delhi


14

SAMPLE Financial Snapshot Key Ratios

Financial Summary • The company earned a net profit of INR x mn in FY 2013, as compared to

net profit of INR y mn in FY 2012

• The company reported total income of INR a mn in FY 2013, registering an increase of b% over FY 2012

• The company earned an operating margin of c% in FY 2013, a decrease of percentage d% points over FY 2012

• The company reported debt to equity ratio of e in FY 2013, a decrease of f% over FY 2012

Key Financial Performance Indicators

Indicators Value (19/02/2014) Market Capitalization (INR mn)

Total Enterprise Value (INR mn)

EPS (INR)

PE Ratio (Abs)

Particulars y-o-y change

(2013-12) 2013 2012 2011 2010

Profitability Ratios Operating Margin Net Margin Profit Before Tax Margin Return on Equity Return on Capital Employed Return on Working Capital Return on Assets Return on Fixed Assets

Cost Ratios Operating costs (% of Sales) Administration costs (% of

Sales) Interest costs (% of Sales)

Liquidity Ratios Current Ratio Cash Ratio

Leverage Ratios Debt to Equity Ratio Debt to Capital Ratio Interest Coverage Ratio

Efficiency Ratios Fixed Asset Turnover Asset Turnover Current Asset Turnover Working Capital Turnover Capital Employed Turnover

Improved Decline

Net Profit/Loss Total Income

0

50

100

150

0

INR mn INR mn

2012 2013 2011 2010



15


Key Business Segments Key Geographic Segments

2013 2010 2011 2012

100%

40%

60%

80%

0%

20%

X%

2013

India

Business Highlights

Description News

Overview •xxx

Snack Food

xxx


SAMPLE

16

Description News

Manufacturing Plants • xxx

Distribution Network • xxx

Regional Presence • xxx

Key Developments • xxx


Business Highlights


17

Public: Domestic Company – Company ABC – SWOT Analysis (x/x)

• xxx • xxx

• xxx • xxx

T O

W S


SAMPLE

18

Private: Domestic Company – Company ABC (x/x)

Key People

Products and Services

Company Information Offices and Centres – India

Name Designation

Corporate Address

Tel No.

Fax No.

Website

Year of Incorporation Head Office

Category Products/Services

Wafers

Namkeens

Rajkot


19

Private: Domestic Company – Company ABC– Shareholding Pattern (x/x)

Name No. of Shares held

A

B

C

D

E

F

G

Total


Ownership Structure

2011 2013 2012

Directors or relatives of directors

Ownership structure corresponds to Date of AGM:30/09/2011, 29/09/2012 and 30/09/2013

Shareholders of the Company as on 30/09/2013

20

SAMPLE Financial Snapshot Key Ratios

Particulars y-o-y change

(2013-12) 2013 2012 2011 2010

Profitability Ratios Operating Margin Net Margin Profit Before Tax Margin Return on Equity Return on Capital Employed Return on Working Capital Return on Assets Return on Fixed Assets

Cost Ratios Operating costs (% of Sales) Administration costs (% of

Sales) Interest costs (% of Sales)

Liquidity Ratios Current Ratio Cash Ratio

Leverage Ratios Debt to Equity Ratio Debt to Capital Ratio Interest Coverage Ratio

Efficiency Ratios Fixed Asset Turnover Asset Turnover Current Asset Turnover Working Capital Turnover Capital Employed Turnover


Improved Decline

Financial Summary

• The company incurred a net profit of INR x mn in FY 2013, as compared to net profit of INR y mn in FY 2012

• The company reported total income of INR a mn in FY 2013, registering an increase of b% over FY 2012

• The company earned an operating margin of c% in FY 2013, a decrease of d percentage points over FY 2012

• The company reported debt to equity ratio of e in FY 2013, an increase of f% over FY 2012

Net Profit/Loss Total Income

0

1,500

1,000

500

0

-500

2013 2012 2011 2010

INR mn INR mn


21

Business Highlights


Description News

Overview • xxx

Manufacturing Facility • xxx

Quality Assurance • xxx

Expansion Plans • xxx


22

Private: Domestic Company –Company ABC – SWOT Analysis (x/x)

• xxx • xxx

• xxx • xxx

T O

W S


SAMPLE

23

Thank you for the attention

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Snacks Market – India report is part of Research on India’s Food & Beverage Industry Series. For more detailed information or customized research requirements please contact:

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snacks market – india · pdf filesnacks market in india 2014.ppt 2 ... rural : urban : 6...

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