sms based reporting and digital financial services

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SMS BASED REPORTING AND DIGITAL FINANCIAL SERVICES SIL: ICT4D Summer Series 1 04-07-2013

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Page 1: Sms based reporting and digital financial services

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SMS BASED REPORTING AND DIGITAL FINANCIAL SERVICES

SIL: ICT4D Summer Series04-07-2013

Page 2: Sms based reporting and digital financial services

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SMS Based Reporting

SMS based reporting refers to the use of SMS applications for streamlining service delivery

Advantages of SMS based reporting; Assisting in

information dissemination

Aids in monitoring implementation

Reporting user feedback

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Applications of SMS Based Reporting

Case study 1: Oro Verde programme, Columbia Type: FrontlineSMS,

Outgoing SMS information service providing market information

Advantages Ability to send a large number of messages The software does not require internet connectivity Low cost as users only pay the standard text message fee

Limitations Literacy of users a requirement Execution costly and cumbersome Verification of information can be time consuming

Application: Beneficiaries are dispersed and credible real time information is lacking Brac Programmes: AFSP

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Applications of SMS Based Reporting (contd.)

Case Study 2: MAMA, Bangladesh Type: Aponjon

Mobile messages delivered twice a week in two forms: SMS, or short 60-second “mini-skit” voice messages.

Advantages: Local actors are used to communicate

messages Low cost messages cost BTK. 2 Messages can be stored and accessed

when convenient Limitations:

Information not enough for transforming behaviour.

Not conducive in areas of low connectivity Application: Information access is a

key problem BRAC programmes: MNCH

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Applications of SMS Based Reporting (contd.)

Case study 3: Monitoring Essential Medicine Supply Programme, Uganda Type: mTRAC

SMS to track the health facility stock of essential medicine, disease incidence etc.

Advantages Avoiding unnecessary stock-outs Feedback messages report errors in data entry low maintenance costs as health workers use their own phones

Limitations Effective monitoring required for frontline level compliance

Application: Bottlenecks in service delivery due to insufficient information transfer from frontline to central levels BRAC Programmes: Health, BEP, Relief Assistance

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Digital Financial Services

Digital financial services refer to the use of Mobile Phone technology to offer financial services to the ‘unbanked’ or ‘under-banked’

Advantages for users Ability to safely store

and transfer money Lower transaction

costs Easy access Reduce barriers of

time and space Creation of new

markets

Number of Live Mobile Money Services for the Unbanked by Region, 2001–2012

Source: Global Mobile Money Adoption Survey, 2012

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Number of Registered and Active Customer Accounts of Digital Financial Services

Source: Global Mobile Money Adoption Survey, 2012

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Types of Digital Financial Services

Digital Financial Services (Mobile)

Mobile Payments and Transfers

Person 2 Person

Domestic Transfers

International Transfer

Customer 2 Bank

Institution 2 person

Microfinance Savings Micro-pensions Life insurance