short sea shipping 2012 the role of ports in short sea shipping international conference april 2-3,...
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Short Sea Shipping 2012
The Role of Ports in Short Sea Shipping
INTERNATIONAL CONFERENCE
APRIL 2-3, 2012
ESTORIL-PORTUGAL
Agenda
1.Experience from European Projects of SSS in the Atlantic Area:
a. Framework
b. SMEs Perceptions (SSS and Ports)
c. Roal Hauliers/Operators Perceptions (SSS and Ports
2.The New Role of Ports (in SSS)
Framework of European SSS Projects in the Atlantic Area
ATLANTIC AREA
AREA of 856.420 square Km
Heterogeneous population of
76.1 million with lower development rate compared to Central Europe
The Atlantic Area ports remain strategic for Europe due to the natural accesses for trans-European commercial flows with origin or destination in Africa/America
Índice
1. Modelo de Gestão
EU-27 SSS of goods by type of cargo for each sea region
of partner ports in 2009
Inefficiency transportation in the Atlantic Arch:
about 70% of imports and exports within
the Atlantic Area have Europe as origin or
destination, and the vast majority use only
road haulage.
Most of freight transported by sea belongs to
big industrial companies, while SME’s
continue using road haulage to transport
cargo abroad.
ATLANTIC AREA: FREIGHT TRANSPORT
SME’s: companies with less than 250 employees with a
turnover < €50 million - are the essential backbone of
the Atlantic Space economy.
FACTS:
23 M. SMEs in the EU, which represents 98% of all
Companies
SME’s provide about 75 M. jobs
In some key industries, such as textiles,
construction and furniture – they represent 80% of
all the jobs in the sector.
SMEs as the backbone of the Atlantic Area
INNOVATIVE FEATURES
(PORTS AS LEADERS)
Partnership with Industrial Associations: to date, the Ports have been promoting the use of SSS services, but the local Industrial Associations participation has been quite limited. GOAL: Create synergies to achieve long term results.
SSS is not a competitor to road haulage: Actions Plan to create strong links between Ports, SMEs, Logistic operators and Road haulers to improve the services provided to SMEs.
EUROPEAN SSS PROJECTS IN THE ATLANTIC AREA
CLOSER TO SMEs
Better knowledge of the freight and the obstacles to use SSS
services
Sustainable cooperation schemes between the Atlantic Arch
ports, the private sector and other relevant bodies
Improvement of the role of the Ports as drivers of regional
development
New business opportunities linked to the increase of SSS
Improved freight accessibility due to the development of new
short sea shipping services or complementary logistics
services
EUROPEAN SSS PROJECTS IN THE ATLANTIC AREA
LONG TERM RESULTS FOR PORTS
For transport operators
New multimodal transport alternatives, in agreement with EU requirements as regards pollution and safety.
For SMEs
Access to European market improvement by developing new SSS Routes Logistics services adapted to their needs.
EUROPEAN SSS PROJECTS IN THE
ATLANTIC AREA
LONG TERM RESULTS FOR SMEs and
OPERATORS
SMEs Perceptions
SMEs Perceptions of SSS
SSS is about RO-RO services
Lack of commercial information about SSS services from
the contracted road haulers/logistic operators (focus on
cost and time and not in solutions…)
The decision of using a SSS solution depends on the
proposal of the logistic/road transport operators,
since most of them do not have a logistic department
SME’s with logistic departments are opened to study new
SSS clusters solutions (like ceramics and chemical
industry)
SSS is about RO-RO services
Lack of commercial information about SSS services from
the contracted road haulers/logistic operators (focus on
cost and time and not in solutions…)
The decision of using a SSS solution depends on the
proposal of the logistic/road transport operators,
since most of them do not have a logistic department
SME’s with logistic departments are opened to study new
SSS clusters solutions (like ceramics and chemical
industry)
Ports as a unique company: valued as global manager of the maritime services without worrying about its internal operation
Ports should play an active commercial role in the supply chain (flexible costs/fit solutions)
Lack of direct SSS Services in the Atlantic Coast
Ports as a unique company: valued as global manager of the maritime services without worrying about its internal operation
Ports should play an active commercial role in the supply chain (flexible costs/fit solutions)
Lack of direct SSS Services in the Atlantic Coast
SMEs Perceptions of Ports
Road Hauliers and Operators Perceptions
Operators/Road Hauliers Perceptions of SSS
Use SSS services towards Mediterranean destinations
mainly
Express positive assess to proposals of new routes and
services of SSS
The need of cooperation or intermediation with ship
operating companies as a main element to boost the
use of SSS
The offer of Intermodal Services should be provided by
the Road Haulier and not by shipping operating
companies
SSS can be a driver for a better image of Road
Hauliers
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Costes Tiempos conducción Más servicio Más capacidad Nuevos mercados
Valuation of competitive advantages that may provide the offer of SSS (Scale 5
points=maximum valuation)
Operators/Road HauliersPerceptions of SSS
Costs Time More Services
More Capacity
New Markets
The need of a single point of contact with the Ports - one stop port- is considered as a relevant factor to ease intermodal operational: a personalized attention, both for the haulers and shippers.
Commercial Support due to the lack of resources to provide complementary services, in terms of intermodal transport: need of commercial information about other routes, exchange with operators in third countries to develop business opportunities, groupage services, tracking services, etc…
Operators/Road Hauliers Perceptions of Ports
Opened to set commercial alliances with the support of the Port Authority
The need of Terminals improvement (time, control, advanced ICT and dedicated spaces)
The Need of Taxes Reductions/Incentives for SSS users
More Commercial Information and Promotion of SSS to incentive operators/road hauliers
Operators/Road Hauliers Perceptions of
Ports
In conclusion, PORTS – KEY ROLES in SSS
-VALUE ADDED SERVICES-SHIP-SHORE OPERATIONS- ICT
OPERATIONAL
-DEDICATED TERMINALS FOCUS IN SUPPLY CHAIN - NETWORK IN THE SC
SPATIAL
-PROMOTORS OF SSS -SSS MANAGERS (ACTIVE ROLE IN SC OF SSS)
COMMERCIAL
THE NEW ROLE OF PORTS IN SSS
“From an untouchable centre-stage position …to a more vulnerable one which is inter-related with the activities of others”
FROM THE PAST
Reference: Verhoeven, Patrick (2010) A review of port authority functions: towards a renaissance? Maritime Policy & Management: the flagship journal of international shipping and port research, 37:3, 247-270
TO PRESENT
TO PRESENT
1st Intermodal Course of the 2E3S School in Portugal, 16th -18th
April
LANDLORDREGULATOROPERATOR
- GEO-DIMENSION
- COMMUNITY MANAGER
Conservator Entrepreuner
Towards a New Role in SSS
Facilitator
PORT AS LOGISTIC/BUSINESS CENTRES(SUPPLY
CHAIN/SSS MANAGERS)
Reference: Verhoeven, Patrick (2010) A review of port authority functions: towards a renaissance? Maritime Policy & Management: the flagship journal of international shipping and port research, 37:3, 247-270
Towards a New Role in SSS
Reference: Verhoeven, Patrick (2010) A review of port authority functions: towards a renaissance? Maritime Policy & Management: the flagship journal of international shipping and port research, 37:3, 247-270
FUNCTION
FACILITATOR ENTREPRENEUR
Landlord
-Mediator in Commercial B2B relations -Strategic Partnerships with other ports
-Direct Commercial B2B negotiatios with port customers -Direct Investments in inland ports and other ports
Regulator
-Active Role in the setting of rules and regulations (co-operation) also provider of assistance with port community-Regulator role on tariff basis with differential charging options
-Idem-Selling Expertise and ToolsOutside the ports (on a regional scale)- Regulator role with commercial basis
Operator
-Regards the Performance of Private Services-Provides Specialised Commercial Services
-Idem Facilitator -Provides Services in other ports
SSS/SC Manager
-Solve hinterland bottlenecks-Provide ICT services-Promotion and Lobbying-Training and Education
-Idem Facilitator with more direct commercial activities
“Enterprise-Driver”
&
Leader of the global marketing
of SSS
Role of the Port Authority