shivaji university, kolhapur. m.b.a course scheme of ... · 4 project report & viva- ... cash...
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1
Shivaji University, Kolhapur.
M.B.A Course
Scheme of Teaching & Examination
Sem -IV
Sr
No Subject
Weekly
Theory Internal
Unit Exam
Marks Total Marks
1 Entrepreneurship
Development 4 20 80 100
2 Management Control
System 4 20 80 100
3 Global Quality System 4 20 80 100
4 Project Report & Viva-
Voce 4 50 50 100
5 Elective I-Paper-IV 4 20 80 100
6 Elective I- Paper-V 4 20 80 100
7 Elective II- Paper-IV 4 20 80 100
8 Elective II-Paper-V 4 20 80 100
Total 32 190 610 800
2
INDEX
Sr. No. Scheme of Teaching & Examination
1 Subject Page No
2 EDPM
3 MCS
4 Global Quality System
5 Sales & Advertising Management
6 Retail & Rural Marketing
7 Investment Management
8 International Finance
9 Employee Relationship & Labour Law
10 Strategic HRM & International Perspective
11 Global operations & logistics
12 World Class Production Management
13 Business Process Engineering
14 Knowledge Management
15 International Trade in Agriculture
16 Agri Business Finance Management
3
Course Code MBA 221 Course Entrepreneurship Development
Prepared by Ms Asawari Kadam Date
Prerequisites The course requires the students. To know about the basic concepts of
Management and their importance in organization. An understanding of the
functional areas of accounting, marketing, finance, management, and
economics.
Course Outcomes
At the end of the course the students should be able to: CO221.1 Exhibit perpetual base for multi-disciplinary principles in entrepreneurial
development. CO221.2 Stimulate oneself as life-long learners of the skills and competencies necessary
to adapt and manage entrepreneur business. CO221.3 Adapt modern information system and technology for making effective
measurement performance of business plan.
CO221.4 Act in a manner that reflects their appreciation and understanding of the
management control in various project researches.
Mapping of COs with POs
POs COs
a b c d e f g h k
CO221.1
CO221.2
CO221.3
CO221.4
4
Course Contents
Unit No. Title No. of
Hours
1.
Entrepreneurship perspectives:
a) Concept of Entrepreneur, Entrepreneurship and Enterprise. Link between Entrepreneurship and Economic Development. b) Entrepreneur Vs. Intrapreneur, Entrepreneur Vs. Entrepreneurship, Entrepreneur Vs. Manager. c) Factors influencing Entrepreneurship Development- Economic and Noneconomic like individual, environmental, socio-cultural etc. d) Innovations and Entrepreneurship- Link between innovation and entrepreneurship, Schumpeter’s Theory, Peter Drucker’s sources of Innovations.
10
2.
Entrepreneurial Support System:
a) Policy framework in India- Policies regarding SSI sector, Micro, Small and Medium Enterprises Development Act 2006. Concessions and Incentives, Financial support schemes, DIC (District Industries Centre’s role and functions) b) Development of Women Entrepreneurs and Rural Area Entrepreneurship development. c) Export Promotion facilities for SMEs and Global Vision for Entrepreneur. d) Entrepreneurship Training and Development – objectives of Training Programs, Contents and methods, Various Training and Development Institutions in India.
14
3.
The Enterprise Launching:
a) Developing Business Idea- Product selection process, Search, Screening and Evaluation of ideas. b) Developing a Business Plan c) Environmental Analysis- Scanning, SWOT. d) Sources of Capital e) Prospective Problems- Marketing, Finance, Human Resource, Research, Production etc.
09
4.
Project Planning and Management:
a) Meaning and classification of Projects. b) Preparing Project Report- contents, formulation and specimen. c) Project Appraisal- Economic Analysis, Market Analysis, Financial Analysis, Technical feasibility, Managerial Competency.
7
5
Note: Case studies of Successful Entrepreneurs should be discussed
Reference Books:
Sr. No.
Title of Book Author Publisher/Edition Topics
1 Hand book for New
Entrepreneurs P C Jain - New Delhi
Unit-I
2 Entrepreneurship
Development P.N.Singh and
J.C. Saboo- Himalaya
Publication Unit I & II
3 Dynamics of
Entrepreneurship Development
Vasant Desai Himalaya
Publication Unit I, III &
IV
4 Entrepreneurship
Development and Small Business Enterprise
Poornima M. Charantimath
Pearson. Unit-IV
Evaluation Scheme
Examination Scheme
Theory Term Work University Exam
Total
Max. Marks 100 20 80 100 Contact Hours/ week
4 - - 40
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
Internal Examination:
Sr. No. Type of Examination/ Criteria of Evaluation Marks Weightage 1 Mid Test 10 marks 2 Seminar/Case study/ Group Exercise 10 marks 3 University Theory Examination (3 hours duration) 80 marks 4 Total Marks 100 marks
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
(Note- Question No. 1 and No. 5 are compulsory. Attempt any two from Question No. 2, 3 and 4) Q.1 Case Study 20 marks Q.2 a) b) 20 marks Q.3 a) b) 20 marks Q.4 a) b) 20 marks Q.5 Short notes (any four out of six) 20 marks
6
Course Unitization
Section
Unit Course Outcomes
No. of Questions in
No. Title Mid Term Exam Brief
Question Short Notes
1 Unit-I CO1 10+10 5 2 Unit-II CO2 10 5 3 Unit-III CO3 10+10 5 4 Unit-IV CO4 10 5
Unit wise Lesson Plan
Unit No I Unit Title Entrepreneurship perspectives Planned
Hrs.
10
Lesson schedule Class No.
Details to be covered
1 Syllabus overview; Concept of Entrepreneur
2 Entrepreneurship and Enterprise & Link between Entrepreneurship and Economic Development.
3 Entrepreneur Vs. Intrapreneur, Vs. Entrepreneurship 4 Entrepreneur Vs. Manager. Factors influencing Entrepreneurship Development-
5 Economic & Non-economic like individual, environmental, socio-cultural etc.(2hrs)
6 Innovations and Entrepreneurship- Link between innovation and entrepreneurship,
7 Schumpeter’s Theory, Peter Drucker’s sources of Innovations.
8 Assignment
Review Questions
Q1 What do you understand by the term ‘Entrepreneur’? Explain the role of
entrepreneurship in economic development.
CO221.1
Q2 Discuss the main functions of an entrepreneur.
Q3 Discuss the types of Entrepreneurs
Q4 Distinguish between entrepreneurs and managers.
Q5 Give various definitions of entrepreneur. Enumerate the characteristics of
entrepreneur.
Q6 What are the rewards and penalties for entrepreneurs?
Q7 Distinguish between entrepreneur and Intrapreneur.
Q8 Explain in brief the concept of entrepreneurship. Explain the evolution of
concept of entrepreneurship in India.
Unit No II Unit Title Entrepreneurial Support System Planned
Hrs.
14
7
Lesson schedule Class No.
Details to be covered
1
Policy framework in India- Policies regarding SSI sector, Micro, Small and Medium
Enterprises Development Act 2006, Concessions and Incentives, Financial support
schemes, DIC (District Industries Centre’s role and functions)(5 hrs)
2 Development of Women Entrepreneurs and
3 Rural Area Entrepreneurship development.
4 Export Promotion facilities for SMEs and(2 hrs)
5 Global Vision for Entrepreneur
7 Entrepreneurship Training and Development – Objectives of Training Programs,
Contents and Methods(2hrs)
8 Various Training and Development Institutions in India.(2hrs)
Review Questions
Q1 Explain in brief the stages in entrepreneurial process.
CO221.2
Q2 Distinguish between Micro, Small & medium enterprise. Discuss Micro,
Small and Medium Enterprises Development Act 2006.
Q3 What do you mean by Small-Scale industry? Explain the role of SSI.
Q4 Discuss the support provided by NSIC to small scale industries.
Q5 Explain various activities of SIDO.
Q6 Explain the functions of SISI. Enumerate various types of assistances
rendered by it.
Q7 Discuss the important functions of SSIDC.
Q8 Explain in brief the main functions of DIC.
Unit No III Unit Title The Enterprise Launching Planned
Hrs.
9
Lesson schedule Class No.
Details to be covered
1 Developing Business Idea - Product selection process, Search, Screening and Evaluation of ideas.(2hrs)
2 Developing a Business Plan(2hrs) 3 Environmental Analysis- Scanning, SWOT. 4 Sources of Capital(2hrs)
5 Prospective Problems- Marketing, Finance, Human Resource, Research, Production etc(2 hrs)
6 Developing Business Idea - Product selection process, Search, Screening and Evaluation of ideas.(2hrs)
7 Developing a Business Plan(2hrs) Review Questions
8
Q1 Why do you need a business plan? Explain the common elements of
business plan.
CO221.3
Q2 Describe the common errors made by the entrepreneurs in project
formulation.
Q3 Discuss the relation between SWOT Analysis & entrepreneurship.
Q4 What is Seed Capital?
Q5 What is Angel Investor?
Q6 What is Venture Funding?
Q7
What do you understand by the term ‘manpower planning? What factors
should be kept in mind while planning for manpower in small scale
enterprise?
Q8 What factors decide the location of an industry? If you were setting up a
unit, how will you select the location of your unit?
Unit No IV Unit Title Management Control in Various
Organization
Planned
Hrs.
7
Lesson schedule Class No.
Details to be covered
1 Meaning and classification of Projects.
2 Preparing Project Report- contents, formulation and specimen.(2 hrs)
3 Project Appraisal- Economic Analysis, Market Analysis, Financial Analysis, Technical
feasibility, Managerial Competency.(3hrs)
4 Project Report Writing Exercise
Review Questions
Q1 What do you understand by project? Discuss different types of project.
CO221.4
Q2 Describe project appraisal. Why it is done?
Q3 Explain the problem faced by an enterprise in absence of project appraisal.
Q4. Short note on:
a) Economic Analysis Financial Analysis
b) Technical feasibility
c) Managerial Competency
d) Market Analysis
e) Financial Analysis
9
Model Question Paper
Course Title : Entrepreneurship Development Duration 3 hours 80 Marks Instructions:.
Q. No. 1 and Q. No. 5 are compulsory Attempt any two from Question No 2, 3 and 4)
Marks
1
Mr. Rao was running a renowned advertising agency in Pune for past 8 years. This business had generated respectable surplus & Mr. Rao was planning to diversify the business.He came across an innovative idea of ‘Herbal Lipstick’, a research work that was carried by Mr. Rao. According to Mr. Rao, most of the lipsticks available in the market were using animal fats & that he was working on the concept of vegetarian lipstick.Mr. Rao, immediately started working on this concept & within the period of 6 months. He started the production of this lipstick & named it “VegGain”. He made huge investment in developing plant-machinery getting patent, delivery van & production staff. He decided to launch the product entire Maharashtra with a huge promotion budget.Since he has having his advertising agency he prepared an effective promotion plan with attractive audio-visual advertisement fashion-show, pamphlets, banners, etc. Mr. Rao stepped into the market he realized that, the distributors & the retailers were reluctant to sell the new product at their own risk, they demanded for long credit period. Retailers demanded additional incentives to give display of the product. To his surprise & shock, soon after 3 months of the launch, the distributors returned the stock stating that the lipstick formed granules when exposed to sunlight on the retailer’s counter & the lipsticks that were sold had a poor feedback as it gave an herbal taste which was rejected by customers. By this time Mr. Rao had already borrowed term loan against machinery, cash credit against stock & personal loan for working capital.
-Analysis Case and explain the problems faced by Mr.Rao
-Explain in detail various problems faced by the entrepreneurs in area of marketing, finance and production.
20
2 a
What do you understand by the term ‘Entrepreneur’? Explain the role of entrepreneurship in economic development.
10
b Discuss the types of Entrepreneurs 10
3 a
Distinguish between Micro, Small & medium enterprise. Discuss Micro, Small and Medium Enterprises Development Act 2006.
10
b What do you mean by Small-Scale industry? Explain the role of SSI. 10
a
Explain in brief the main function of DIC
10
10
4
b
Why do you need a business plan? Explain the common element of business plan.
10
5
Short Notes(Any 4 out of 6)
20
a Entrepreneur vs. Intrapreneur b Functions of Small Industries Development Organization (SIDO) c State Small Industries Development Corporations (SSIDC)
d SWOT Analysis & entrepreneurship e Seed Capital f Angel Investor
Assignments: Seminar/Case study/ Group Exercise ( For Internal assessment purpose)
Course Code MBA 222 Course Management Control System
Prepared by Ms.Nikita Nille Date
Prerequisites The course requires the students to know about the basic concepts of management control system and also to keep a proper track of budget.
Course Outcomes
At the end of the course the students should be able to: CO222.1 Demonstrate perpetual base for multi-disciplinary principles in management control
system and achieving organizational goals. CO222.2 Become life-long learners of the skills and competencies necessary to adapt and
manage financial challenges. CO222.3 Adapt modern information system and technology for making effective measurement
performance.
CO222.4 Act in a manner that reflects their appreciation and understanding of the management
control in various organizations for social responsibility & ethical principles.
11
Mapping of COs with POs
POs COs
a b c d e f g h k
CO222.1
CO222.2
CO222.3
CO222.4
Course Contents
Unit No. Title No. of
Hours
1.
Introduction to Management Control System
A)Concept & Scope of Management Control System: a) Basic Concept b) Boundaries of Management Control c) Management Control Environment- Behaviour in organization- Goals; Goal Congruence, Informal factors and formal factors influencing Control Systems d) Functions of Controller e) Management Control Process and Strategic Planning. B)Designing Management Control Systems – a) Process of working within Organizational Structure/ Constraints b) Identification of Responsibility Centers: Types of Responsibility Centers – cost centre, Profit Centre and Investment Centre c) Development of Measures of Performance, Monitoring and Reporting
Results.
8
2.
Measurement Control Techniques
A) Budget and Budgetary control: Concept of Budget, Budgeting and Budgetary Control, Organization for Budgetary control- Budget Centers, Budget Committee, Budget Manual, Budget period, Principal Budget, Fixed Budget & Flexible Budget, Factors. Advantages and limitations of Budgetary Control System. Functional Budgets and Master Budget, Cash Budget, Concept of Zero-base Budgeting, Performance Budgeting B)Standard Costing and variance analysis C)Cost Volume Profit Relationship, a) Advanced Decisions under CVP Analysis b) Decisions on the basis of activity based costing, Activity
18
12
Based
3.
Measurement of Performance:
A)Financial Measures of Performance- Return on Investment (ROI), Residual Income, Earning per share (EPS) Net Present Value(NPV) and Economic Value Added (EVA) B) Non-financial Measures of performance –a) Control of quality, Control of Cycle time, Control of Productivity and Balanced scorecard. b) Behaviour Aspect of Management control- Motivation and Morale of Employees to achieve Goal congruence and Exert Managerial Effort through Rewards, participative and Responsive Management. time, Control of Productivity and Balanced scorecard.
10
4.
Management Control in Various Organization :
A) Variations in Management Control: Management control in Service Organizations and Non-profit organizations, problems of management control in Multinational organization B) Management Control in Decentralized Organizational :a)Divisional performance Evaluation- Advantages and Disadvantages of divisionalisation, prerequisite for successful divisionalization. b) Transfer pricing I divisionalized companies- objective of Transfer pricing, Methods of Transfer pricing and Transfer pricing conflict.
4
Reference Books:
Sr. No. Title of Book Author Publisher/Edition Topics
1 Management Control
Systems
Robert N.Anthony &
Vijay Govindarajan-
McGraw-Hill Edition-III
Unit-I
2 Advanced Cost and
Management Accounting
V.K.Saxena &C.D.Vasistha –
Sultan and Chand
McGraw-Hill Edition-III
Unit I & II
3 Theory and Problems of Management and Cost
Accounting M.Y.Khan
Vikas Publication House Ltd,UP,India
10th Edition.
Unit II, III & IV
4 Cost Accounting Jawahar Lal
McGraw-Hill Education (India) Pvt Limited, 2009.
4th Edition.
Unit IV
Evaluation Scheme
Examination Scheme
Theory Term Work University Exam Total
Max. Marks 100 20 80 100
Contact Hours/ week
4 - - 40
13
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
Internal Examination:
Sr. No. Type of Examination/ Criteria of Evaluation Marks Weightage 1 Mid Test 10 marks 2 Seminar/Case study/ Group Exercise 10 marks 3 University Theory Examination (3 hours duration) 80 marks 4 Total Marks 100 marks
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
(Note- Question No. 1 and No. 5 are compulsory. Attempt any two from Question No. 2, 3 and 4) Q.1 Case Study 20 marks Q.2 a) b) 20 marks Q.3 a) b) 20 marks Q.4 a) b) 20 marks Q.5 Short notes (any four out of six) 20 marks
Course Unitization
Section
Unit Course Outcomes
No. of Questions in
No. Title Mid Term Exam Brief
Question Short Notes
1 Budgetary control CO222.1,
CO222.2 10 5
2 CVP Analysis, Goal Congruence
CO222.2, CO222.3
10 +10 5
3 ROI,EPS,EVA CO222.2,
CO222.4 10+10 5
4 Responsibility Centre, Transfer Pricing
CO222.1, CO222.2, CO222.4
10 5
Unit wise Lesson Plan
Unit No I Unit Title Introduction to Management Control
System
Planned
Hrs.
8
Lesson schedule Class No.
Details to be covered
1 Management Control System : Concept & Designing-Basic Concept, Boundaries of Management Control
2 Management Control Environment- Behavior in organization- Goals; Goal Congruence, Informal factors and formal factors influencing Control Systems
14
3 Functions of Controller, Management Control Process and Strategic Planning. Designing Management Control Systems
4 Process of working within Organizational Structure/ Constraints
5 Identification of Responsibility Centers: Types of Responsibility Centers – cost centre, Profit Centre and Investment Centre
6 Development of Measures of Performance 7 Monitoring and Reporting Results and Balanced scorecard. 8 Class Test
Review Questions
Q1 Discuss the role of formal & informal factors in influencing goal congruence.
CO222.1 Q2 What is profit centre? What are the yard-sticks available for measuring it? Q3 What is the process of working within organizational structure? Q4 Functions of controller Q5 Explain management control environment.
Unit No II Unit Title Measurement Control Techniques Planned
Hrs.
18
Lesson schedule Class No.
Details to be covered
1 Budget and Budgetary control: Concept of Budget, Budgeting and Budgetary Control
2 Organization for Budgetary control- Budget Centers, Budget Committee, Budget Manual, Budget period
3 Principal Budget, Fixed Budget & Flexible Budget,Factors 4 Advantages and limitations of Budgetary Control System
5 Functional,Budgets and Master Budget, Cash Budget, Concept of Zero-base Budgeting, Performance Budgeting(8 lectures)
7 Standard Costing and variance analysis
8 Cost Volume Profit Relationship, a) Advanced Decisions under CVP Analysis b) Decisions on the basis of activity based costing, Activity Based Management(6 Lectures)
Review Questions
Q1 Different functions of budgets
CO222.2
Q2 Different types of budgets? Q3 . Different functions of budgets
Q4 Problems on budgets, CVP, Standard costing.
Unit No III Unit Title Measurement of Performance Planned
Hrs.
10
Lesson schedule Class No.
Details to be covered
15
1
A)Financial Measures of Performance- Return on Investment (ROI), Residual Income, Earning per share (EPS) Net Present Value (NPV) and Economic Value Added (EVA)( 6 lectures)
2 B) Non-financial Measures of performance –a)Control of quality, Control of Cycle time, Control of Productivity and Balanced scorecard.
3 Behaviour Aspect of Management control- Motivation and Morale of Employees to achieve Goal congruence and Exert (2 lectures)
4 Managerial Effort through Rewards, participative and Responsive Management. Review Questions
Q1 Problems on EPS,NPV,EVA) CO222.3 Q2 What is a Non financial measure of performance?
Q3 What is the behavioural aspect of management control?
Unit No IV Unit Title Management Control in Various
Organization
Planned
Hrs.
4
Lesson schedule Class No.
Details to be covered
1 A) Variations in Management Control: Management control in Service Organizations and Non-profit organizations
2 problems of management control in Multinational organization
3 Management Control in Decentralized Organizational :a) Divisional performance Evaluation- Advantages and Disadvantages of divisionalisation, prerequisite for successful divisionalization.
4 Transfer pricing I divisionalized companies- objective of Transfer pricing, Methods of Transfer pricing and Transfer pricing conflict.
Review Questions
Q1 What is divisionalisation?
CO222.4
Q2 Which are the different objectives of transfer pricing? Q3 Explain methods of transfer pricing Q4. Which are the transfer pricing conflicts?
Model Question Paper
Course Title : Management Control system Duration 3 hours 80 Marks Instructions:.
Q. No. 1 and Q. No. 5 are compulsory Attempt any two from Question No 2, 3 and 4)
Marks
1 You are required to prepare Cash budget for the months 1st April to 30th June, from the following information:
16
Particulars
Jan (Rs)
Feb(Rs)
March(Rs)
April(Rs)
May(Rs)
June(Rs)
Sales 2,00,000
4,00,000
6,00,000
8,00,000
10,00,000
12,00,000
Purchases
1,52,000
3,06,000
4,60,000
6,08,000
7,56,000
9,04,000
Wages 24,000
30,000
36,000 48,000
60,000 72,000
AdmnExp
30,000
40,000
50,000 60,000
70,000 80,000
Selling Exp
30,000
50,000
70,000 90,000
1,10,000
1,00,000
-Cash Sales are 20% of sales -50% of the credit sales are paid within one month & balance in two months -Cash purchases are25% of total purchases -50% credit purchases are paid within one month& Balance in two months. -No stock remains at the end of month -Commission 10% payable in same month. -Administrative Expenses for each month include depreciation amounting to Rs.10,000 -Time lag in payment of wages is 1/3 of the month & that of administrative expenses is one month. -12%(Rs.2,00,000 debenture capital) 2000 debenture of Rs.100 each were issued on 1st Jan. Half yearly interest payable on 30th June & 31st Dec. -36,000 equity shares of Rs.10 each were issued on 1st May at 5% premium. -Cash balance at the end of March Rs.4,00,000
20
2 a
Following data of company ’A’ is available in respect of its products’ X’ & ‘y’
. Fixed overheads Rs.750 -Variable overheads - 150% direct wages Alternative sale mix i)250 units of ‘X’ & 250 units of ‘Y’ ii) Nil units of ‘X’ & 400 units of ‘Y’ iii)400 units of ‘X’ & 100 units of ‘Y’
a. Calculate marginal product of cost & contribution per unit. b. Suggest the sales mix.
Particulars Product ’X’ Product ’Y’ Selling Price per unit Rs.25 Rs.20 Direct Material per unit
Rs.08 Rs.06
Direct Wages 24 hrs @ Rs.25p/hr 16 hrs @Rs.25 p/hr
10
17
b What do you mean standard costing and variance analysis? 10
3 a
Discuss about material cost variance, material price variance. Write causes of material cost variance.
10
b What is meant by designing management control system & responsibility centre? Discuss about different responsibility centre.
10
4 a What is Non-financial measurement of performance? 10
b What is transfer pricing & how to solve the conflicts? 10
5 5
Short Notes(Any 4 out of 6)
20
a Balance score card b Zero base budgeting c Activity based costing
d Methods of transfer pricing e Management control process f Goal Congruance
Assignments: Seminar/Case study/ Group Exercise ( For Internal assessment purpose)
• Problems from Syllabus( Extra Assignment)
• Group Exercise: Group of 10 students have to study a business unit and have to do analysis of working of that business unit.
Course Code MBA 223 Course Global Quality Management
System
Prepared by Mr. Sameer Deshpande Date Pre requisites: - The course requires the students to know about the significance of quality in management.
Course Outcomes
At the end of the course the students should be able to: CO223.1 Strengthen their understanding of the various quality systems prevalent and
successfully implemented in various developed and developing countries. and to provide students with the basic legal tools for addressing and resolving such issues.
CO223.2 Define basic legal terminology used in quality systems. CO223.3 Explain basic concepts in the topic areas of this course. CO223.4 Analyze emerging issues in quality CO223.5 Comprehend the importance and procedure of quality certification systems
18
Mapping of COs with POs
POs COs
a b c d e f g h k
CO223.1 CO223.2 CO223.3 CO223.4 CO223.5 CO223.6
Course Contents
Unit No. Title No. of
Hours
1.
Quality Dimensions Management System:-
Customer Focused Quality – Quality Awards- Rajiv Gandhi National Quality award in India, Deming Prize in Japan by JUSE, European quality award, Malcolm Baldrige National Quality award- contains parameters and requisition of these awards. Quality Process, system and human component- Quality as a process philosophy- Quality terms-Drivers of quality- Quality Organization-Quality Strategy
10
2.
Quality Cost:-
Analysis of Quality costs and losses, balance between cost of quality and value of quality, failure analysis, Cost of poor quality, reliability and maintainability with quality perspective
8
3.
Total Quality Management & Quality Certification Systems:-
Objectives, procedures, and evolution of TQM, Approaches to TQM, tools and techniques for TQM like 5S, Quality Circle – QFD, Poka Yoke. TQM in services sector-SERVQUAL model, TQM implementation in service Quality Circle- Significance of Quality certification system, Bureau of India Standards- Hallmark, Agmark, Eco Mark. ISO 9000: 2000- QS 14000, QS 9000 & Other standards - Outline with examples.
10
4.
Kaizen & Six Sigma :- Concept of Kaizen, way of Thinking, procedure, usefulness of Kaizen in global quality system Six Sigma- A tool to make improvements in all operations within a process – stages of six sigma implementation – Process improvement, Product and service improvement, Investor relations , design methodology, supplier improvement, Training & recruiting.(Case studies on Kaizen from industry should be dealt in the class.)
10
19
Reference Books:
Sr. No. Title of Book Author Publisher/Edition Topics 1 Handbook of Total Quality
Management R. P. Mohanty & R. R. Lakhe
Jaico Publishing House
Unit I & II
2 Total Quality Management Dale H. Besterfield, Carol – Besterfied
Pearson Education
Unit III
3 Doubleday Six Sigma Mikel Harry, Richard Scroeder
Random House Inc. NewYork.
Unit IV
Evaluation Scheme
Examination Scheme
Theory Term Work University Exam
Total
Max. Marks 100 20 80 100 Contact Hours/ week
4 - - 40
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
Internal Examination:
Sr. No. Type of Examination/ Criteria of Evaluation Marks Weightage 1 Mini Test 10 marks 2 Seminar/Case study/ Group Exercise 10 marks 3 University Theory Examination (3 hours duration) 80 marks 4 Total Marks 100 marks
Course Unitization
Unit Course Outcomes No. of Questions in Mid Term Exam No. Title Brief
Question Short Notes Case Study
1 Quality Dimensions Management System
CO223. 1,2,3,5 20 5 10
2 Quality Costs CO223 .1,2,3,4,5 20 5 10 3 Total Quality
Management & Quality Certification Systems
CO223 .1,2,3,4,5 20 10 10
4 Kaizen & Six Sigma
CO223.1,3,5 10 10
20
Unit wise Lesson Plan
Unit
No
1 Unit Title Quality Dimensions Management System Planned
Hrs.
15
Lesson schedule Class No.
Details to be covered
1 Quality Dimensions Management System:- Introduction 2 Customer Focused Quality 3 Quality Awards, Rajiv Gandhi National Quality award in India 4 Deming Prize in Japan by JUSE, European quality award 5 Malcolm Baldrige National Quality award- contains parameters and requisition of
these awards 6 Quality Process, system and human component 7 Quality as a process philosophy- Quality terms 8 Drivers of quality 9 Quality Organization-Quality Strategy 10 Case Study Review Questions Q1 Explain the concept of “customer focused quality”. CO223.1 Q2 . Comment “Quality is defined as fitness for use”?
CO223.2CO223.5
Q3 Define the term Quality? Explain the dimension of the quality?
CO223.3
Q4 Describe the quality management system? CO223.1 CO223.3
Unit
No
2 Unit Title Quality Cost Planne
d Hrs.
15
Lesson schedule Class No.
Details to be covered
1 Quality Cost Analysis of Quality costs and losses, , , , Introduction
2 Analysis of Quality costs and losses 3 Balance between cost of quality and value of quality 4 Case Study 5 Failure analysis 6 Failure analysis 7 Cost of poor quality 8 Case Study 9 Reliability and maintainability with quality perspective 10 Revision
21
Review Questions Q1 Define Quality of cost? Explain the various type of quality cost?
Q. Q.
CO223.1 CO223.2
Q2 Describe the term Quality? What are the various factor consider in Reliability?
CO223.3 CO223.4
Q3 Explain the relationship between cost of quality and value of quality?
CO223.3
Q4 Define the term reliability and maintainability with quality perspective? CO223.2 CO223.3
Unit No 3 Unit Title Total Quality Management & Quality
Certification Systems:-
Planned
Hrs.
15
Lesson schedule Class No.
Details to be covered
1 Total Quality Management & Quality Certification Systems: Introduction 2 Objectives, procedures, and evolution of TQM 3 Approaches to TQM 4 tools and techniques for TQM like 5S 5 Case study 6 Quality Circle – QFD, Poka Yoke 7 TQM in services sector-SERVQUAL model 8 TQM implementation in service Quality Circle 9 Significance of Quality certification system 10 Bureau of India Standards- Hallmark, Agmark, Eco Mark. ISO 9000: 2000- QS 14000,
QS 9000 & Other standards - Outline with examples. Review Questions Q1 . Explain the term TQM ? What are the objectives of TQM ? CO223.1
CO223.3 Q2 Explain the Quality Circle? Describe the structure of the Quality Circle? CO223.4
CO223.5 Q3 . How Quality Certification system is beneficial to any organization? CO223.3
CO223.4 Unit No
Lesson
schedule
4 Unit Title Kaizen & Six Sigma :-
Planned
Hrs.
15
Class No. 1 Details to be covered 2 Kaizen & Six Sigma: Introduction 3 Concept of Kaizen, way of Thinking 4 Procedure 5 Usefulness of Kaizen in global quality system 6 Six Sigma- A tool to make improvements in all operations within a process 7 Stages of six sigma implementation
22
8 Product and service improvement 9 Process improvement, , Investor relations , design methodology, 10 Supplier improvement, Training & recruiting Case study Review Questions Q1 Q2 Explain the concept of Kaizen. CO223.1
CO223.2 Q3 Six Sigma is a tool to make improvements in all operations within a
process. Explain CO223.4,5
What are the different stages of six sigma implementation? CO223.3
Model Question Paper
Course Title : Global Quality Management
Duration 3 hrs
Max. Marks 80
Instructions: Question No. 1 and Question No.5 are compulsory.
Attempt Any TWO Questions from the Question No. 2 to 4. All questions carry Equal marks.
1 Case Study 20
CARCOM: THE TQM INITIATIVE
'Carcom' is a supplier of automotive safety components employing around 700 staff which is located on two sites in Northern Ireland. The company was originally American owned but after a joint venture with Japanese partner in the late 1980s, it was eventually bought out by the latter.
The quality initiative began in 1988-89 with a five-year plan based on the Kaizen philosophy, this concept having been picked up from the Japanese partner. This was driven by senior management in response to what they saw as increasing customer demand and operating considerations. The achievement of ISO 90011990 brought together processes carried out by departments which had previously been undertaken in isolation. The company is now focusing on Kaizen with the principles of improvement, customer delight, systems focus and participation. A range of quality management tools and techniques are used. A TQM steering committee is responsible for overall direction but there is also a further steering committee to oversee implementation of the Quality Improvement Teams (QITs) as well as a full time coordinator. There are teams of shop floor operators based on natural workgroups, and these tend to focus on product problems and environmental
23
issues (such as working conditions). In contrast, Kaizen teams focus on process improvements (for example, die change) and problem solving workgroups are established in response to specific customer concerns (for example, warranty claims). Senior managers stress that a long-term approach is now being taken which is in contrast to some of the programmers in the early 1980s. These former piecemeal initiatives included quality circles which had been characterized by considerable changes in personnel , with a number of champions having moved on leaving behind a flagging initiative in contrast, the company is now taking time to get the processes right and providing a central focus through quality for change. Cultural change is the aim but it is recognized that only incremental progress can be achieved and that a supportive attitude is required from management Thus, QIT members are given extensive training and are encouraged to tackle problems which give early success and build teamwork, rather than put pressure on teams to deliver immediately on big issues.
The Impact of the TQM Initiative
While it is still early days, the initiative is already felt to have had a major impact. The management structure has been reduced by one layer, shop floor layout has been improved, and scrap rates, stock, work-in-progress and inspection times have been reduced, so too have the numbers of inspectors, whose role is now seen as one of analysts. Employee response to these changes has generally been positive, and the company as spent considerable effort in relating 'quality' directly to employees' work, particularly through the use of measures which are displayed adjacent to the workstation and maintained by staff themselves. The unions were assured that there would not be job losses as a result of Kaizen, although they continue to have concerns about this and also raise the issue of payment for changes in job roles - particulate in relation to SpC. The company has adopted an open information policy to foster greater trust at the workplace, and business-related issues are given greater prominence at the joint works committee meetings. Management also believe that the quality initiative has led to a reduction in union influences although this was not an original objective
The Strategic Nature of the Human Resource Function
The human resource function has emerged from welfare to a more strategic role in recent years. This has been assisted by an MD who is regarded as a ‘people’s person' claiming that 'you can't divorce people from quality,' and by the appointment of a personnel director to the boated together with a new industrial relations manager. This has broadened the role of human resources and enhanced its status The appointment of a training manager was significant, since under the previous regime little off-the-job training was conducted. Training budgets have actually increased in volume and monetary terms despite the company's recently recorded trading losses. Recruitment and selection are becoming more sophisticated as the company wish to identify team workers. The links between human resources and quality were made explicitly by the MD : "We cannot separate HR from TQM, and without HR the QIP will not work effectively." In addition to the issues mentioned above, the function was also seen as being important in building the people aspect into the strategic
24
quality planning process. Addressing the problem of absenteeism, and supporting line management by helping to change employee attitudes/organizational culture. In addition, the function has provided appropriate training programmers for quality, in which there has been considerable investment in time and resources, it has counseled the mentors to the QIT, and ensured that managers communicate with staff by providing advice on the best means of doing this. Quality principles are also being developed in relation to the human resource function, with specific targets being set (for example, for absenteeism) as well as more general aims (for example, on training).
A) Analyze the links between TQM and HRM with reference both to this case study and more generally
B) What does the case study demonstrate about the contribution a personnel/HRM function can make to the development of TQM in an organization?
C) How might the principles of TQM be applied to a personnel function? D) What general implications does TQM have for industrial relation?
2 A What is the linkage between Maintainability and Reliability?
10
B What is Kaizen? Explain the approach to implement Kaizen? 10
3
A Define the term TQM? Explain the evolution of TQM?
10
B Explain the role of the customer focused quality in global competitive
environment?
10
4
A Define Quality cost? Classify and explain the types of quality cost? Discuss relationship between value of quality and cost of quality?
10
B Discuss statement. “ Higher quality of design means higher costs quite often it also means higher values?
10
5
Write short notes on any four of the following:
A) Six sigma
B)
ISO
C)
Quality circle
D)
Quality Assurance
E)
Maintainability
20
Assignments: Seminar/Case study/ Group Exercise (For Internal assessment purpose)
Case Study:
25
Course Code MBA 225 Course Sales Management and Advertising Management
Prepared by Dr. Y. L. Giri Date Prerequisites The course requires the students to know about the basic concepts of Sales and
Advertising Management and their practical application in the organization.
Course Outcomes
At the end of the course the students should be able to: CO225.1 Execute successfully various concepts taught to them through the subject Sales
& Advertising Management CO225.2 Demonstrate various Sales promotion tools in the organization CO225.3 Plan & Design an ad campaign in a desired way with the use of 5M’s CO225.4 Follow and apply ethical practices in both Sales and Advertising in the
organization
Mapping of COs with POs
POs COs
a b c d e f g h k
CO225.1 CO225.2 CO225.3 CO225.4
Course Contents
Unit No. No. of
Hours
Section I
1.
Sales planning & Control: Introduction to Sales Management, sales management functions, sales organization, types of sales organization, Sales forecasting & policy making - Meaning – Importance – Types of forecasting, Sales related marketing policies, Personal Selling-Types of Personal Selling- personal Selling Process- Integration of Personal Selling with Other, Elements of the Marketing Communication Mix- Performance Evaluation of Personal Selling Efforts, Controlling sales personnel, Sales quotas and sales territories, Sales control and cost analysis – The sales audit – sales analysis – marketing
20
26
cost analysis.
2.
Sales Promotion: Tools of sales promotion, methods of sales promotion, sales contest, Publicity, Public relation, Role of public Relations in Crisis Management, Direct selling Sponsorships, Exhibitions, Packaging, Point-of-Purchase Displays, Internet, Word-of-Mouth, Corporate Identity, Ethics in Sales Promotion.
5
3.
Mass Media Promotions: News Papers and Advertising- Magazines and Advertising- Radio and Advertising- Television and Advertising, 5 M’s of Advertising: Types of media-Print-Broadcast-Outdoor-Transit. Advertising-Media selection-Media characteristics-Media reach-Media brief- Media planning process-When-Which-How-How much-Designing media plan- Media cost & media ability-Matching media & market-Geographical selectivity Media strategy, Message design & development- what to say-Message appeals-Types of Appeals- Rationale-Emotional-Moral-Direct & indirect appeal-Message Structure-positive- Negative-One sided-Two sided-How to say it symbolically- Message format- The layout of advertisement- Components- Background-Border-Caption-Heading-Illustration-Photography – Name plate or company logo-Price-Product-Slogan-space Balance-Increment formats of layout. Visualization & development of ads & creativity-Process of Visualization.
10
4.
Advertising Plan: Establishing Advertising Objectives, Setting the Advertising Budget Development a Media Strategy, Evaluating Advertising Effectiveness, Advertising Agency , Working of Agency Functions of Advertising Agency, Client agency Relationship, Selection of Advertising Agency Ethics in Advertising, Other Issues in Advertising: Comparative Advertisement- Corporate Advertising-Web Advertising
5
Reference Books:
Sr. No. Title of Book Author Publisher/Edition Topics 1 Sales Management
R.R.Still , E.W.Cundiff , N.A.P.Govani,
Unit I & II
2 ABC’s of selling Charles Futrell, Unit II 3 Sales Management
Rustum Davar, All
Units 4 Advertising Management David A. Aaker & Unit IV
27
John G. Myers,‘ 5 Foundations of advertising--
Theory & Practice’
A. Chunawala & K.C.Sethia,
Unit III
Evaluation Scheme
Examination Scheme
Theory Term Work University Exam
Total
Max. Marks 100 20 80 100 Contact Hours/ week
4 - - 40
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
(Note- Question No. 1 and Q. No. 5 are compulsory. Attempt any two from Question No 2, 3 and 4) Q.1 Case Study 20 marks
Exercise example 10 marks
Exercise example 10 marks Q.2 a) }
b) } 20 marks
OR
Q.3 a) } b) } 20 marks
OR
Q.4 a) } b) } 20 marks
Q.5 Short notes ( any four out of six) 20 marks
Internal Examination:
Sr. No. Type of Examination/ Criteria of Evaluation Marks Weightage 1 Mini Test 10 marks 2 Seminar/Case study/ Group Exercise 10 marks 3 University Theory Examination (3 hours duration) 80 marks 4 Total Marks 100 marks
Course Unitization
Section
Unit Course Outcomes
No. of Questions in
No. Title Mid Term Exam
28
I 1 Sales Planning & Control CO225.1 30 2 Sales Promotion CO2252 10
II 3 5 M’s in Advertising CO225.3 30 4 Ethics in Advertising CO225.4 10
Unit wise Lesson Plan
Section I
Unit
No
1 Unit Title Sales Planning & Control Planned
Hrs.
20
Lesson schedule Class No.
Details to be covered
1 Introduction to Sales Management, sales management functions, 2 Sales organization, types of sales organization, 3 Sales organization, types of sales organization, 4 Sales forecasting -- Meaning – Importance – Types of forecasting, 5 Sales forecasting -- Meaning – Importance – Types of forecasting, 6 Sales related marketing policies, 7 Sales related marketing policies 8 Personal Selling-Types of Personal Selling- personal Selling Process- Integration of
Personal Selling with Other 9 Personal Selling-Types of Personal Selling- personal Selling Process- Integration of
Personal Selling with Other 10 Performance Evaluation of Personal Selling Efforts, 11 Performance Evaluation of Personal Selling Efforts, 12 Controlling sales personnel, Sales quotas 13 Sales territories 14 Sales territories 15 Sales control and cost analysis – The sales audit 16 Sales analysis – Marketing cost analysis. 17 Sales analysis – Marketing cost analysis. 18 Case Study -1 19 Class Test – 1 20 Class Activity Review Questions Q1 What is Sales Management? Explain the functions of Sales Management CO225.1 Q2 “Sales related marketing policies impact upon the functions and operations
of the sales department. Explain various decisions on product related marketing policies
CO225.1
Q3 “ No sales forecasting method is full-proof, each is subject to some error”. Write in detail various Sales forecasting Techniques used in the organization
CO225.1
Q4 Explain in detail the process of Sales personnel evaluation and supervision
CO225.1
29
Q.5 What are various methods of Sales costing and Sales Analysis?
CO225.1
Q.6 Explain the various steps involved in setting sales organization and discuss various sales organizations in detail
Q7 Short Notes on : a) Sales Quotas b) Sales Territories c) Sales Audit d) Marketing Cost Analysis e) Personal Selling Process
Section I
Unit
No
2 Unit Title Sales Promotion Planned
Hrs.
5
Lesson schedule Class No.
Details to be covered
1 Tools of sales promotion, methods of sales promotion 2 Sales contest, Publicity, Public relation, Role of public Relations in Crisis
Management, 3 Direct selling Sponsorships, Exhibitions, Packaging, Point-of-Purchase Displays,
Internet, Word-of-Mouth, Corporate Identity, 4 Ethics in Sales Promotion.
5 Class Activity Review Questions Q1 What is sales promotion? Explain in detail various methods of Customer
Sales promotion. CO225.2
Q2 Explain the tools of sales promotion and their importance in sales management
Q3 What is Sales contests? Explain the specific objectives of conducting sales contests.
Q4 Short Notes a) Sales Contest b) Publicity c) Public Relation d) Trade Sales Promotion e) Point of Purchase
Section II
Unit
No
3 Unit Title Mass Media Promotions Planned
Hrs.
10
Lesson schedule
30
Class No.
Details to be covered
1 Types of media-Print-Broadcast-Outdoor-Transit 2 Advertising-Media selection-Media characteristics-Media reach-Media brief 3 Media planning process-When-Which-How-How much-Designing media plan-
Media cost 4 Media planning process-When-Which-How-How much-Designing media plan-
Media cost 5 Media ability-Matching media & market-Geographical selectivity Media strategy 6 Message design & development 7 Message design & development 8 The layout of advertisement 9 The layout of advertisement 10 Case Study – 2 Review Questions Q1 Define Advertising. Discuss the role and importance, objectives of
advertising
CO225.3
Q2 What aspects advertisement manager need to consider for media planning strategy?
Q3 Differentiate print media and electronic media.
Q4 Discuss in brief the components of ideal advertisement.
Q5 Explain the different types of commonly used techniques of ad budgeting.
Q.6 What is Advertising media? Explain the merits and demerits of various advertising media.
Q7 Discuss with examples the various advertising appeals.
Q8 Short Notes on : a) Visualization b) Advertising Budget c) Indian advertising scenario of television d) Transit advertisement e) AIDA model f) DAGMAR approach g) Functions of a Advertising Manager
Unit
No
4 Unit Title Advertising Plan Planned
Hrs
5
Class
31
No. 1 Advertising Plan: Establishing Advertising Objectives, Setting the Advertising Budget
Development a Media Strategy 2 Evaluating Advertising Effectiveness 3 Advertising Agency , Working of Agency Functions of Advertising Agency, Client
agency Relationship, Selection of Advertising Agency
4 Advertising Agency , Working of Agency Functions of Advertising Agency, Client agency Relationship, Selection of Advertising Agency
5 Ethics in Advertising Review Questions Q1 What are the functions of an advertising agency? Give the organizational
structure of a typical advertising agency.
CO225.4
Q2 Explain how ad budget is developed Q3 Explain evaluation of Advertising effectiveness in brief Q4 Short Notes on : a) Selection of Ad Agency b) Creative Process c) Ethics in Advertising d) Client Agency Relationship
Model Question Paper
Course Title : Sales Management & Advertising
80
Duration 3 hrs Max. Marks
Instructions: Q.No 1 & 5 are compulsory
Attempt any two questions from Q.2 to Q.4 Figures to the right indicate full marks
Section-I Marks 1 Sujata cosmetics were manufacturing different types of cosmetics,
mainly lipsticks and perfumes for the ladies. Considering the growing market for the shampoo, the top management decided to launch small sachets of shampoo. Few salesmen took objection to this idea, saying that all multinational companies and brands were operating successfully in the market. It was not possible to fight against these brands. Put an ambitious marketing manager Mr. Sudhir Gupta convinced the top management regarding few strategies which included a) medium quality, b) Two options of sachets- one with one rupee and other with two rupees, c)
20
32
spending big amount on initial promotion and launching the product in Pune and Mumbai during the first phase. As per the strategy, the company launched the product in both the markets and spent heavy on T.V ads, where some local models were used to promote the product. Company also stored big stocks of the shampoos with the retailers and dealers to meet the growing demand for the product. During first month of launching the product, there was good response from the customers. But from the second month the sales started declining. The sales volume came down to almost 50% during the three months. Marketing manager and the top management were shared to know the situation. Questions :
Elaborate in detail, where the things went wrong in the above situation (8)
Explain your opinion about the strategies adopted by the company (6) Give three solutions with proper reasoning to overcome this problem (6)
2 a Discuss the importance of Sales Management and functions of sales manager
10
b Explain the controlling of sales personnel in detail
10
3 a Explain in detail Sales related marketing policies with respect to product line and Distribution
10
b Explain in detail Sales Quotas , meaning, importance and procedure of setting quotas
10
4 a What are the functions of an advertising agency? Give the organizational structure of a typical advertising agency.
10
b What is sales promotion? Explain in detail various methods of Customer Sales promotion.
10
5 Short Notes : (Any Four)
a) Evolution of Sales b) Qualitative performance standards c) Exponential Smoothing d) Delphi Technique e) Decentralized Organizations f) Types of Sales Reports
20
Assignments : Case study/ Group Exercise ( For Internal assessment purpose)
33
Group Exercise : Class room group activities would be conducted as per syllabus
Live Projects :
a) A Study on various strategies developed by different Pharma companies to motivate medical representatives in your locality.
b) ”A Study on impact of Sales Promotion with reference to any toilet soap
c) A Study on impact of television advertising on purchasing decisions of kids with reference to Snack items.
d) An Analysis of the functioning of advertising agencies available at your place.
Course Code MBA 226 Course Retail and Rural
Marketing
Prepared by Ms. Asawari Kadam Date Prerequisites The course requires the students to know about the basic concepts of Retail
and Rural Marketing and importance of the same in Marketing.
Course Outcomes
At the end of the course the students should be able to: CO226.1 Compose students about the subject Retail and Rural Marketing and create
interest in it. CO226.2 Enlighten them understand business models, scope, marketing mix, evolution
and strategies of Retail Marketing. CO226.3 Provide them deeper insights for evaluating Agricultural Marketing concepts,
rural marketing environment, co-operative marketing concepts and
challenges.
Mapping of COs with POs
POs COs
a b c d e f g h k
CO226.1
CO226.2
CO226.3
34
Course Contents
Unit No. Title No. of
Hours
1.
Retail Marketing: Introduction to retail, Factors behind the change of Indian Retailing industry- Economic growth, Classification of retailers: Store based and Non-store based retailers, Organised and Unorganised, business models in retail, theories of retail development, retail consumer, retail marketing mix, Store location and site evaluation, Store layout, design and visual merchandise, Customer Service, FDI and Retail in India.
12
2
Retail Strategies, store management, managing the Retail Store: Store
management, Role of Store managers, Retail Personnel Management
Process, Cost controls, reducing inventory shrinkage, detecting and
preventing shoplifting, retail franchising retail franchising, retail supply
chain management. Organized retailing formats, Information system
and Logistics, Ethical and Legal issues in retailing: Social
responsibility, Environmental orientation, consumer relation and
employee relations, Careers in Retailing: Employment opportunities,
ownership opportunity.
13
3.
Rural Marketing: Introduction, Evolution of rural marketing, rural
marketing environment, Rural infrastructure, Characteristics of rural
marketing, STP for rural market, Rural Marketing mix challenges,
Rural Marketing mix strategies, Rural logistics, Developing effective
Rural communication organized rural retailing-ITC E-Chaupal, Project
Shakti, marketing of services in rural area. Rural buying behavior,
Rural consumer behavior model Sources of Rural Finance- Credit
Delivery Mechanism in Rural Finance: Multi Agency Approach-
Regional Rural Banks (RRB) – Service Area Approach (SAA)-
National Bank for Agriculture and Rural Development (NABARD),
Microfinance, Self Help Groups, The future of Rural marketing in
India.
10
4.
Marketing of Agricultural Inputs, agricultural products, non farm
products, Concept of co-operative Marketing – features & objectives of
cooperative Marketing in agriculture – problems of farmers in co-
operative Marketing.
05
Reference Books:
Sr. No.
Title of Book Author Publisher/Edition Topics
1 Retail Marketing A Sivakumar
Excel Books New Delhi Unit I
35
2 Retail Management M A Shewan,
Sonali Publications New Delhi
Unit I
3 Retail Management Suja Nair Himalaya Publishing House Mumbai
Unit II
4 Retail Management S L Gupta Wisdom Publications Delhi Unit III
5 Retailing Management Swapna Pradhan,
Tata McGraw-Hill Publishing Company Limited New Delhi
Unit I & II
6 Rural Marketing Rajgopal Rawat Publications Jaipur and New Delhi
Unit IV
Evaluation Scheme
Examination Scheme
Theory Term Work University Exam
Total
Max. Marks 100 20 80 100 Contact Hours/ week
4 - - 40
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
Internal Examination:
Sr. No. Type of Examination/ Criteria of Evaluation Marks Weightage 1 Mini Test 10 marks 2 Seminar/Case study/ Group Exercise 10 marks 3 University Theory Examination (3 hours duration) 80 marks 4 Total Marks 100 marks
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
(Note- Question No. 1 and No. 5 are compulsory. Attempt any two from Question No. 2, 3 and 4) Q.1 Case Study 20 marks Q.2 a) b) 20 marks Q.3 a) b) 20 marks Q.4 a) b) 20 marks Q.5 Short notes (any four out of six) 20 marks
Course Unitization
Section
Unit Course Outcomes No. of Questions in
No. Title Mid Term Exam
36
1 Intro to Retailing and Introduction to Rural marketing
CO226.1,CO226.3 Case study
Brief Question
Short Notes
20 10 5
2
Retail Strategies and Introduction to Rural marketing
CO226.2,CO226.3
10 +10 5
3 Intro to Retailing and Retail Strategies
CO226.1, CO226.2
10+10 5
4
Intro to Retailing , Retail Strategies and Introduction to Rural marketing
CO226.1,CO226.2,CO226.3
10 5
Unit wise Lesson Plan
Unit No I Unit Title Intro to Retailing Planned
Hrs.
12
Lesson schedule Class No.
Details to be covered
1 Introduction to Retailing 2 Factors behind the change of Indian Retailing industry- Economic growth 3 Classification of retailers: Store based and Non-store based retailers 4 Organised and Unorganised 5 business models in retail 6 theories of retail development 7 retail consumer 8 retail marketing mix 9 Store location and site evaluation 10 Store layout, design and visual merchandise 11 Customer Service, FDI and Retail in India. 12 Case Study
Review Questions
Q1 Explain the concept of retailing and any two business models of retailing CO226.1
Q2 Explain in detail any two theories of retail marketing Q3 Who is a retail consumer explain in brief. Q4 Explain the retail marketing mix.
Unit No II Unit Title Retail Strategies Planned
Hrs.
13
Lesson schedule Class Details to be covered
37
No. 1 Retail Strategies 2 Store management 3 managing the Retail Store: Store management and Role of Store managers 4 Retail Personnel Management Process 5 Cost controls 6 Reducing inventory shrinkage and detecting and preventing shoplifting 7 Retail franchising 8 Retail supply chain management 9 Organized retailing formats 10 Information system and Logistics
11 Ethical and Legal issues in retailing: Social responsibility and Environmental orientation
12 Consumer relation and employee relations 13 Careers in Retailing: Employment opportunities, ownership opportunity.
Review Questions
Q1 Explain what you mean by retail strategies CO226.2
Q2 Explain the concept of Retail franchising Q3 Discuss and elucidate Retail supply chain management Q4 Explain Organized Retail Formats
Unit No III Unit Title Rural Marketing Planned
Hrs.
10
Lesson schedule Class No.
Details to be covered
1 Introduction to rural marketing 2 Rural marketing environment and Characteristics of rural marketing 3 Rural infrastructure - Rural logistics Marketing mix and strategies for rural market
4 STP for rural market
5 Developing effective Rural communication organized rural retailing-ITC E-Chaupal and Project Shakti
6 Marketing of services in rural market. 7 Rural consumer buying behavior- Rural consumer behavior model
8 Sources of Rural Finance- Credit Delivery Mechanism in Rural Finance: Multi Agency Approach-Regional Rural Banks (RRB) – Service Area Approach (SAA)-National Bank for Agriculture and Rural Development (NABARD)
9 Microfinance and Self Help Groups 10 The future of Rural marketing in India
Review Questions
Q1 What is rural marketing and explain the rural marketing environment. CO226.3
Q2 Explain the marketing mix and strategies for rural market
Q3 Explain the rural consumer buying behavior
38
Unit No IV Unit Title Marketing of Agricultural Inputs Planned
Hrs.
7
Lesson schedule Class No.
Details to be covered
1 Introduction to marketing of agricultural inputs 2 Farm and nonfarm agricultural inputs 3 Concept of co operative marketing 4 Features and objectives of co operative marketing 5 Problems faced by farmers in co operative marketing 6 Case Study 7 Revision
Review Questions
Q1 Discuss in brief the marketing of agricultural inputs
CO226.3
Q2 Explain the concept of co operative marketing and its features and objectives
Q3 Write a short note on - Problems faced by farmers in co operative marketing
Course Title : Retail and Rural Marketing Duration 3 hours 80 Marks Instructions:.
Q. No. 1 and Q. No. 5 are compulsory Attempt any two from Question No 2, 3 and 4)
Marks 1 According to the Jones Lang Lasalle Retailer Sentiment Survey 2011, 95%
of the respondents (retailers) expect their gross turnover to improve and have plans for expansion in 2013. About 70% of those who have expansion plans said they prefer malls over high streets for their expansion, indicating the rising demand for malls as the preferred destination of organized retail in India. Moreover, about 65% of those who preferred malls over high streets also said that mall management is expected to become the deciding factor for a mall’s success in the future. However, a sense of concern was expressed over the following challenges to the Indian retail market: lack of quality locations, shortage of trained staff, rising rental values, mall management. The first three concerns can be classified as external factors, whereas mall management is internal. External factors are common to all players in the Indian retail industry, whereas mall management is specific to individual malls. We anticipate that the success of Indian malls will not only be achieved by housing the biggest and the best mix of retailers, but also by setting up new standards and procedures in mall management that will provide a platform to differentiate its products and services from competitors. In the current market scenario, both consumers and retailers have limited choice in terms of mall shopping experience. As organized
20
39
Assignments: Seminar/Case study/ Group Exercise (For Internal assessment purpose)
• Problems from Syllabus( Extra Assignment)
• Group Exercise: Group of 10 students have to study a business unit and have to do analysis of
working of that business unit.
retail grows, we expect the market to be more competitive by providing more choices to consumers and retailers. At this point, developers will have to work harder to create a differentiation for their product. We believe consumers and retailers will be attracted to malls that are professionally managed, making effective mall management a critical factor behind the success of a mall. The above para describes the effective mall management as a growing phenomenon in the Indian retail industry today. The prime objective of landlords as well as of investors is to attract shoppers and persuade them to purchase goods and services. This will in turn boost retailers’ turnover and benefit their bottom line. Efficient mall management can help landlords achieve this goal. What is mall management? Globally, mall management broadly includes: Positioning a mall, Zoning – formulating the right tenant mix and its, Placement in a mall, promotions and marketing, facility management – infrastructure, traffic and ambience management, finance management, etc.
A) Summaries the above case B) How is the mall environment important to the overall buying experience?C) What are the components of store management?
2 a Describe the reasons of growing of retailing in Indian market 10
b Explain the non-store retail formats in detail. 10 3 a Explain the characteristics of rural marketing. 10
b Explain Consumer buying behavior in rural market. 10 4
a STP for rural marketing. 10 b Strategies for entering rural market. 10
5
a Project Shakti
20 b Reasons for shifting focus to rural area c Challenges in Rural Marketing
d Rural pricing objectives e E-chaupal
40
Course Code MBA 227 Course Employee Relations and Labour Laws
Examination Scheme
Theory Term Work University Exam
Total
Prepared by Ms.Snehal Shinde Date
Course Outcomes
At the end of the course the students should be able to: CO227.1 Classify and relate the nature and various aspects affecting industrial relations in
India
CO227.2 Generalize Ethical approach to industrial relations CO227.3 Illustrate Trade union movement and current trends in trade union CO227.4 Articulate Social security laws and health and safety measures under Factories
Act
CO227.5 Integration for maintaining good industrial relation through workers participation, Quality Circle, TQM
Mapping of COs with POs
POs COs
a b c d e f g h k
CO227.1
CO227.2 CO227.3 CO227.4
CO227.5
Course Contents
Unit No. Title No. of
Hours
1.
Industrial relations - Origin and growth, forces affecting industrial relations, main actors in IR. Theoretical Perspective of Industrial Relations:- Unitary, Pluralist, radical Trusteeship. Industrial disputes- Causes of disputes, industrial disputes, industrial relations, machinery- measures for prevention and settlement for industrial disputes. Industrial Dispute Act 1947 Maternity Benefit Act1961
10
2.
Ethical approach to industrial relations.- trusteeship approach, codes in IR, disciplinary and grievance procedure. Non Employment matters: Strike lockout, layoff retrenchment VRS. Industrial Employment (Standing Order ) Act 1946
10
3.
Trade unions– origin and development of trade union movement in India, registration of trade union, Trade Union act 1926, current trends in trade unionism- Trade unions and economic development, employers association in India. Central trade unions in India
10
4. Integration for maintaining good industrial relations-workers 10
41
participation in management- meaning, forms of participation, Central Board of Workers’ Education Scheme, Quality Circle-meaning, objective, structure, benefits and problems of QC TQM, total Quality and HR strategies, India and ILO Collective bargaining process, prerequisites of collective bargaining, Health and Safety measures – Factories Act.
Reference Books:
Sr. No. Title of Book Author Publisher/Edition Topics 1 Industrial Relations Arun Monappa Tata McGraw
Hill Edition Unit I & II & IV
2 Dynamics of Industrial Relation
Mamoria, Manoria, Gankar
Himalaya Publishing
Unit III
3 Industrial Relations Oxford Higher Education
C.S.Venkatta Ratnam Unit
4 Industrial Law R.C.Chawla K.C.Garg
Kalyani publishers
Unit III
5 Labour Laws for Managers B.D.Singh Excel Books Unit II & III
Evaluation Scheme
Examination Scheme
Theory Term Work University Exam
Total
Max. Marks 100 20 80 100 Contact Hours/ week
4 - - 40
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
Internal Examination:
Sr. No. Type of Examination/ Criteria of Evaluation Marks Weightage 1 Mini Test 10 marks 2 Seminar/Case study/ Group Exercise 10 marks 3 University Theory Examination (3 hours duration) 80 marks 4 Total Marks 100 marks
Course Unitization
Unit Course Outcomes No. of Questions in Mid Term Exam No. Title Brief
Question Short Notes Case Study
1 Industrial relations CO227.1,2,3,5 20 5 10 2 Ethical approach to
industrial relations CO227.1,2,3,4,5 20 5 10
3 Trade unions CO227.1,2,3,4,5 20 10 10
42
4 Integration for maintaining good industrial relations
CO227.1,3,5 10 10
Unit wise Lesson Plan
Unit
No
1 Unit Title Industrial relations: Planned
Hrs.
15
Lesson schedule Class No.
Details to be covered
1 Introduction 2 Origin and growth, 3 Forces affecting industrial relations, main actors 4 Socio- Economic-Political Ideologies and nature of IR 5 Causes of industrial disputes, industrial relations 6 Machinery- measures for prevention and settlement for industrial disputes 7 Case Study 8 ID Act 1947 and its amendments 9 Statutory and non statutory measures and government machinery 10 Class Test Review Questions Q1 What do you mean by the term ‘Industrial Relations? What steps should be
taken to develop sound industrial relations in the organization. CO227.1
Q2 Explain the machinery for prevention and settlement of industrial disputes in India.
CO227.2 CO227.5
Q3 Explain the statutory and non statutory measures under ID Act,1947. CO227.3
Unit
No
2 Unit Title Ethical approach to industrial relations Planne
d Hrs.
15
Lesson schedule Class No.
Details to be covered
1 Trusteeship approach 2 Codes in IR 3 Role of HR in promoting ethics and fair treatment 4 Disciplinary and grievance procedure 5 Standing order 6 Lay off 7 Retrenchment 8 Role play 9 Case Study
43
Review Questions Q1 Explain the concept of Trusteeship approach? CO227.1
CO227.2 Q2 What is the role of HR in promoting ethics and fair treatment? CO227.3
CO227.4 Q3 Explain the provisions relating to Lay off and retrenchment. CO227.3
Unit
No
3 Unit Title Trade unions and related laws:- Planned
Hrs.
15
Lesson schedule Class No.
Details to be covered
1 Origin and development of trade union movement in india 2 Trade Union act 1926 3 Current trends in trade unionism 4 Employers association in India 5 Central trade unions in India 6 Collective bargaining process. 7 Health and safety measures- Factories Act 8 Social security laws- Workmen’s Compensation Act 9 ESI Act 10 Maternity Benefit Act 11 Case Study 12 Live project Review Questions Q1 What are the various provisions under the Maternity Benefit Act, 1961? CO227.1
CO227.3 Q2 What is the concept of employees safety? Explain the Factory Act 1948
provisions regarding safety? CO227.4 CO227.5
Q3 What is collective bargaining? Explain the role of management and trade union in collective bargaining?
CO227.3 CO227.4
Unit
No
4 Unit Title Integration for maintaining good
industrial relations:-
Planned
Hrs.
15
Lesson schedule Class No.
Details to be covered
1 Worker’s participation in management 2 Meaning and forms of participation 3 Quality Circle-meaning and objective 4 Structure, benefits and problems of QC
44
5 Role play 6 TQM- meaning, principles and core concepts 7 HRD and TQM 8 Case Study 9 Total Quality and HR strategies. Review Questions Q1 Explain the concept of Workers participation in Management? CO227.1
CO227.2 Q2 What are quality circles? Explain the benefits and problems of quality
circles? CO227.4 CO227.5
Q3 What is TQM? Explain the use of TQM in human resource development? CO227.3
Model Question Paper
Course Title : Employee Relation & Labour Law
Duration 3 hrs
Max. Marks 80
Instructions: Question No. 1 and Question No.5 are compulsory.
Attempt Any TWO Questions from the Question No. 2 to 4. All questions carry Equal marks.
1 Case Study 20
Mr. Raghupati started a carrier company in 1998 with just Rs. 1,00,000 and three employees. He developed the company to the tune of Rs. 100 million turnover and 300 employees by 2007. He wants to expand the operations of the company to new towns and also to new customers. The company had always paid higher salaries and provided better benefits than comparable employers in the city. But, he found that his employees wanted to form a union, even though he offers higher salaries.One day Mr. Raghupati was overhearing the conversation of employees about the formation of union in the company. He thought for a while and got disappointed immediately as he has been one of the good pay master; but yet he could not get the maximum contribution, commitment and support of the employees. He spent the whole night thinking of the possible problem. He got into a different psychological state and started thinking of how he could make use of the situation for the betterment of the company. He got an idea that he should inspire the employees to form a union and let the union demand for still higher salaries.
45
Immediately he implemented the idea and encouraged the employees to form a union. His idea worked well. Quite a surprise to the expectation of employees, Mr. Raghupati inaugurated the union and encouraged the union to make their demands. Trade Union leaders after a year met the CEO with a charter of demands. He made a counter proposal while appreciating the union leaders for their charter of demands. His counter proposal includes additional contribution and commitment from employees’ side for every rupee of hike in salaries and benefits. Trade union leades appreciated and accepted the counter proposal made by the CEO. Mr. Raghupati encouraged trade union leaders to enlighten employees and enhance their deficiencies for higher wants and better life.
I. Why were the employes not content with the salaries and benefits?
II. Why were the employes not content with the salaries and benefits?
III. How do you analyse Mr. Raghupati’s strategy of encouraging employees not form a trade union?
2 A What do you mean by the term ‘Industrial Relations? What steps should be taken to develop sound industrial relations in the organization?
15
B Explain the statutory and non statutory measures under ID Act,1947?
3
A Explain the machinery for prevention and settlement of industrial disputes in India
10
B What are the various provisions under the Maternity Benefit Act,
1961?
10
4 A What are trade unions? Explain the functions of Trade Unions
10
B Discuss the disciplinary and grievance procedure in industries
10
5
Write short notes on any four of the following:
A) Workers participation in Management
B)
Importance of standing orders
C)
Rights to recognized trade union
D)
Trusteeship approach
20
Assignments: Seminar/Case study/ Group Exercise (For Internal assessment purpose)
Case Study:
46
Course Code MBA 228 Course SHRM & IP (HRM Paper – V)
Prepared by Ms. Aditi Aljapurkar Date Prerequisites The course requires the students to know about the basic concepts of
Management Science, HRM, and Strategic Management.
Course Outcomes
At the end of the course the students should be able to: CO228.1 Analyze and evaluate how to develop HR system to achieve strategic goals of a
company. CO228.2 Know the strategic management process and role of HR in the strategic management. CO228.3 Challenges faced by the company while operating at global level. CO228.4 Identify the application of SHRM in other countries
Mapping of COs with POs
POs COs
a b c d e f g h k
CO228.1
CO228.2
CO228.3
CO228.4
Course Contents
Unit No. Title:- SHRM & IP No. of
Hours:- 40
1.
Unit Title:- Strategic HRM
Strategic HRM – meaning, significance of strategic HRM, Difference between Strategic HRM and Traditional HRM & 5P Model of strategic HRM, strategic Human Resource Management Tools- Strategy Map, HR Scorecard, Digital dashboards, Translation Strategy in to HR policies and Practices.
10
2.
Unit Title:- Strategic Human Resource Planning
Strategic Human Resource Planning Meaning, Strategic planning and HR Planning Process of Strategic HRP-Mission, Vision & values Environment Analysis, Internal Analysis Formulating Strategy, Strategy implementation, Evaluation & Assessment.
10
3.
Unit Title:- International HRM
International HRM-Difference between Global & Domestic HRM, Strategic Global HR-Purpose, selection orientation, ethnocentric polycentric geocentric, Repatriation career and personal problems, Compensations Performance appraisal of expatriates. HRM practices in India, France, China, USA, UK & Japan.
10
4. Unit Title:- International Industrial Relations Practices
47
International Industrial Relations Practices- Features of Labour- Management Relations; MNCs and Industrial Relations Trends- some common practices/trends; Employees participation in management in France, Germany, Israel, Britain, USA & Japan; Recognition of Trade Union-Voluntary and Mandatory System; Impact of globalization on IR;HR outsource
10
Reference Books:
Sr. No. Title of Book Author Publisher/Edition Topics 1 Human Resource Management Gary Dessler &
Bijou Varkkey Tata Mc Rill 1,2,3,4
2 Human Resource Management Snell,Bohlander, Vohra
1,2,3,4
3 Human Resource Management V.S.P. Rao Tata Mc Rill 1,2,3,4 4 International Human Resource
Management Subba Rao 1,2,3,4
5 International Human Resource Management
S.K. Bhatia 1,2,3,4
Evaluation Scheme
Examination Scheme
Theory Term Work University Exam
Total
Max. Marks 100 20 80 100 Contact Hours/ week
4 - - 40
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
Internal Examination:
Sr. No. Type of Examination/ Criteria of Evaluation Marks Weightage 1 Mini Test 10 marks 2 Case study/ Group Exercise / Seminar 10 marks 3 University Theory Examination (3 hours duration) 80 marks 4 Total Marks 100 marks
Course Unitization
Section
Unit Course Outcomes
No. of Questions in Mid Term Exam
I
Brief Question
Short Notes No. Title 1 Strategic HRM CO228.1,
CO228.4 2 2
2 Strategic Human Resource Planning
CO228.2 3 1
3 International HRM CO228.1,CO228.4
2 1
4 International Industrial Relations Practices
CO228.1,CO228.3
2 2
48
Unit wise Lesson Plan
Unit
No
I Unit Title Strategic HRM Planned
Hrs.
10
Lesson schedule Class No. Details to be covered
1. Strategic HRM – meaning 2. significance of strategic HRM 3. Difference between Strategic HRM and Traditional HRM 4. 5P Model of strategic HRM, 5. strategic Human Resource Management Tools- 6. Strategy Map, 7. HR Scorecard, 8. Digital dashboards, 9. Translation Strategy in to HR policies and Practices. 10. Case Study – I
Review Questions Q1 Define Strategic HRM and its significance. CO228.1 Q2 Discuss the difference between traditional HRM & strategic HRM CO228.1 Q3 Elaborate the 5- P model of strategic HRM CO228.2 Q4 Which are the Outcomes of strategic HRM? CO228.3
Unit -II
Unit
No
II Unit Title Strategic Human Resource Planning Planned
Hrs.
10
Lesson schedule Class No. Details to be covered
1. Strategic Human Resource Planning-Meaning 2. Strategic planning and HR Planning 3. Process of Strategic HRP- 4. Mission, Vision & values 5. Environment Analysis, 6. Internal Analysis 7. Formulating Strategy, 8. Strategy implementation, 9. Evaluation & Assessment. 10. Case Study – II
Review Questions Q1 Discuss in detail process of SHRP. CO228.1 Q2 Elaborate the elements of SHRM Process CO228.2
Unit - III
Unit
No
III Unit Title International HRM Planned
Hrs.
10
Lesson schedule Class No. Details to be covered
1. International HRM 2. Difference between Global & Domestic HRM, 3. Strategic Global HR-Purpose,
49
4. selection orientation, ethnocentric polycentric, geocentric, 5. Repatriation career and personal problems, 6. Compensations & Performance appraisal of expatriates. 7. HRM practices in India, France, China, 8. HRM practices in USA, UK & Japan. 9. Case Study – III 10. Objective Test
Review Questions Q1 Define Global HRM and its functions. CO228.1 Q2 Discuss the difference between global HRM & domestic HRM CO228.3 Q3 Elaborate the approaches in global selection. CO228.3 Q4 What is mean by Repatriation? Explain the stages of repatriation? CO228.3
Unit –IV Unit
No
IV Unit Title International Industrial Relations
Practices
Planned
Hrs.
10
Lesson schedule Class No. Details to be covered
1. International Industrial Relations Practices 2. Features of Labour- Management Relations; 3. MNCs and Industrial Relations Trends- 4. some common practices/trends; 5. Employees participation in management in France, Germany, 6. Employees participation in management Israel, Britain, USA & Japan; 7. Recognition of Trade Union-Voluntary and Mandatory System; 8. Impact of globalization on IR; 9. HR Outsource. 10. Case Study - IV
Review Questions Q1 Explain features of labour – management relations. CO228.1 Q2 What is mean by HR Outsource? CO228.2 Q3 Elaborate impact of globalization on IR. CO228.2 Q4 Discuss the Employees Participation in Management in France, Germany. CO228.2
Model Question Paper
Course Title : SHRM & IP Duration 03 Hours Max.
Marks
Instructions:
80 1) Q. No. 1 and Q. No. 5 is compulsory. 2) Attempt any two questions from Q. No. 2 to Q. No.4. 3) Figures to the right indicate full marks
Marks Q. 1 Case Study 20
Mr. Shukla is Vice president HR of MNC Company working from last 15 years. He is responsible to formulate HR strategy for his company. Mr. Pratap working as a HR Manager in the same company. He has received new HR strategy from top management. Mr. Pratap now in situation to execute HR
50
strategy in the company. Consider you are the HR Manager, how do you convert HR strategy into HR policy & practice.
Q. 2 a Define Global HRM and its functions. 10 b Elaborate the steps involving in Strategic Management process. 10
Q. 3 a Elaborate impact of globalization on IR. 10 b Discuss the Role of HR in translating strategy into HR policy and
practice. 10
Q. 4 a Elaborate the approaches in global selection. 10 b Define Strategic HRM and its significance. 10
Q. 5 Short Notes (Any Four) 20 a) Repatriation b) strategic HRP c) difference between traditional HRM & strategic HRM d) 5- P model of strategic HRM e) Outcome of strategic HRM f) HR Outsource
Assignments: Seminar/Case study/ Group Exercise (For Internal assessment purpose)
A) Case Study:
1. Case Study on Strategic HRM
2. Case Study on Changing Environments of HRM
3. Case Study on Process of SHRM
4. Case Study on International HRM
B) Seminar on:
Seminar topics are allotted as per syllabus requirement and students choice.
Course Code MBA 229 Course Investment Management
Prepared by Mr. Arjun Patil Date
Prerequisites The course requires the students to know about the basic concepts of
Investment Management and their importance in organization
Course Outcomes
At the end of the course the students should be able to: CO229.1 Devise the investment strategy by selecting the securities considering the risk
and return of various investment avenues. CO229.2 Use Fundamental and Technical Analysis to select undervalued securities for
creation of optimum portfolio. CO229.3 Devise investment strategy for selecting best mutual funds and debt
instruments
51
CO229.4 Devise Investment plans for individuals at various life cycle stages
Mapping of COs with POs
POs COs
a b c d e f g h k
CO229.1
CO229.2
CO229.3
CO229.4
Course Contents
Unit No. Title No. of
Hours
1.
Investment Avenues, Characteristics & Investment Management
Framework Investment: Concept, Investment v/s speculation,
Characteristics of Investment, avenues of investment- Non-marketable
Fixed Income Avenues- Bank Deposit, Fixed Deposit with companies,
PPF scheme, PF, National Savings scheme, National Savings
Certificates. Marketable Fixed Income Avenues- Shares, FCD, NCD,
Bonds, RBI’s Tax Free Bonds, Gilt-edged securities. Other Avenues-
Units of MF, Life Insurance, Real Estate. Investment Attributes. Risk
and Return—Meaning of Risk, Elements of Risk- Systematic Risk and
Unsystematic Risk, Measurement of Risk- Expected Return- mean-
variance approach, Measurement of systematic risk. Investment
Management Framework : Review of investment avenues,
Specification of investment objectives, Formulation investment
strategy, Selection of securities/assets, Performance Evaluation
12
2.
Analytical Framework for investment in Share Fundamental
Analysis- Economic Analysis, Industry Analysis and Company
Analysis. Technical Analysis- Trends, Indicators, Indices and moving
averages applied in Technical Analysis. Portfolio Analysis - Portfolio
Selection- Feasible set of portfolio, Efficient set of portfolio- The
Efficient Frontier, Selection of optimal portfolio. Random Walk
Theory- Assumptions of Random Walk Theory, Random Walk and
Efficient Market Hypothesis- Weak, semi-strong, strong market and its
testing techniques. Introduction to BSE Sensitive Index and Nifty
Index.
16
52
3.
Debt and Mutual Fund as Avenues of Investment Debt Instruments-
Risk in Debt, Innovations in Debt Securities, Structure of Interest Rates
in India, Bank Fixed Deposits, Company Fixed Deposits, Introduction
to concept of Bond Valuation, Bond Yields- Current Yield, Yield to
Maturity Mutual Funds - Concept, Advantages of MF, Management of
MF, Role of AMFI Types of Funds- Open-end vs Close-end Funds,
Mutual Fund Types based on Nature of Investment, Investment
Objective and Risk Profile. Investment in MF- Investment in Units-
Subscribing the units, purchase and sale of units
8
4.
Investment plans for individuals at various life cycle stages. Direct Tax: Concept, Contemporary Provisions affecting Individuals Life cycle Stages: A) Young unmarried stage B) Young Married stage I) Where both partners work II) If only one of the two partners earns the family living c) Young Married with Children Stage, D) Married with Older Children Stage E) Preretirement Stage F) Retirement Stage
4
Reference Books:
Sr. No.
Title of Book Author Publisher/Edition Topics
1 Security Analysis and
Portfolio Management
Kevin PHI Unit I
2
Security Analysis and
Portfolio Management
Donald E. Fischer and Ronald .J. Jordon
Prentice Hall of
India
Unit III
3 Security Analysis and Portfolio Management
Prasanna Chandra
Tata Mcgraw Hill Unit IV
4 Investment Management Preeti Singh Himalaya
Publishing House Unit II
Evaluation Scheme
Examination Scheme
Theory Term Work University Exam
Total
Max. Marks 100 20 80 100 Contact Hours/ week
4 - - 40
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
Internal Examination:
Sr. No. Type of Examination/ Criteria of Evaluation Marks Weightage 1 Mini Test 10 marks 2 Seminar/Case study/ Group Exercise 10 marks
53
3 University Theory Examination (3 hours duration) 80 marks 4 Total Marks 100 marks
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
(Note- Question No. 1 and No. 5 are compulsory. Attempt any two from Question No. 2, 3 and 4) Q.1 Case Study 20 marks Q.2 a) b) 20 marks Q.3 a) b) 20 marks Q.4 a) b) 20 marks Q.5 Short notes (any four out of six) 20 marks
Course Unitization
Section
Unit Course Outcomes
No. of Questions in
No. Title Mid Term Exam Brief
Question Short Notes
1 Investment Avenues CO229.1 10 5
2 Analytical Framework for investment
CO229.2 10 +10 5
3 Debt and Mutual Fund CO229.3 10+10 5
4 Investment plans for individuals at various life cycle stages
CO229.4 10 5
Unit wise Lesson Plan
Unit No I Unit Title Investment Avenues Planned
Hrs.
12
Lesson schedule Class No.
Details to be covered
1 Investment: Concept, Investment v/s speculation, Characteristics of Investment, avenues of investment, investment attributes
2 Avenues of investment- Non-marketable Fixed Income Avenues 3 Avenues of investment- Non-marketable Fixed Income Avenues 4 Marketable Fixed Income Avenues 5 Marketable Fixed Income Avenues 6 Marketable Fixed Income Avenues 7 Other Avenues 8 Other Avenues
9 Risk and Return—Meaning of Risk, Elements of Risk- Systematic Risk and Unsystematic Risk
54
10 Measurement of Risk- Expected Return- mean-variance approach, Measurement of systematic risk
11 Review of investment avenues, Specification of investment objectives, 12 Formulation investment strategy, Selection of securities/assets, Performance Evaluation.
Review Questions
Q1 Explain the different types Marketable Fixed Income Avenues to an investor CO229.1
Q2 Explain the different types of Marketable Fixed Income Avenues to an investor
CO 229.1
Q3 Problems on Risk and Return CO229.1 Unit No II Unit Title Analytical Framework for investment Planned
Hrs.
16
Lesson schedule Class No.
Details to be covered
1 Valuation of Shares 2 Valuation of Shares 3 Fundamental Analysis- Economic Analysis, Industry Analysis 4 Fundamental Analysis- Company Analysis 5 Fundamental Analysis- Company Analysis
6 Technical Analysis- Trends, Indicators, Indices and moving averages applied in Technical Analysis
7 Technical Analysis- Trends, Indicators, Indices and moving averages applied in Technical Analysis
8 Technical Analysis- Trends, Indicators, Indices and moving averages applied in Technical Analysis
9 Portfolio Analysis - Portfolio Selection- Feasible set of portfolio, 10 Efficient set of portfolio- The Efficient Frontier, Selection of optimal portfolio
11 Random Walk Theory- Assumptions of Random Walk Theory, Random Walk and Efficient Market Hypothesis-
12 Weak, semi-strong, strong market and its testing techniques 13 Weak, semi-strong, strong market and its testing techniques 14 Weak, semi-strong, strong market and its testing techniques
15 Introduction to BSE Sensitive Index and Nifty Index.
16 Introduction to BSE Sensitive Index and Nifty Index. Review Questions
Q1 Explain about the Fundamental Analysis framework for valuation of securities
CO229.2
Q2 Explain about the Technical analysis framework for valuation of securities. CO229.2 Q3 Explain about portfolio management process. CO229.2 Q4 Explain about weak, strong and semi-strong of efficient market hypothesis CO229.2 Q5 Problems on valuation of shares CO229.2
55
Unit No III Unit Title Debt and Mutual Fund as an investment
avenues
Planned
Hrs.
8
Lesson schedule Class No.
Details to be covered
1 Debt Instruments- Risk in Debt, Innovations in Debt Securities, Structure of Interest
Rates in India,
2 Bank Fixed Deposits, Company Fixed Deposits
3 Introduction to concept of Bond Valuation, Bond Yields- Current Yield, Yield to Maturity
4 Introduction to concept of Bond Valuation, Bond Yields- Current Yield, Yield to Maturity
5 Mutual Funds - Concept, Advantages of MF, Management of MF, Role of AMFI
6 Types of Funds- Open-end vs Close-end Funds, Mutual Fund Types based on Nature of Investment
7 Mutual Fund Types based on Investment Objective and Risk Profile 8 Investment in MF- Investment in Units- Subscribing the units, purchase and sale of units
Review Questions
Q1 Explain about various debt instruments
CO229.3 Q2 Explain about various Mutual Fund Schemes CO229.3 Q3 Problems on Bond Valuation CO229.3
Unit No IV Unit Title Investment plans for individuals at various
life cycle stages
Planned
Hrs.
4
Lesson schedule Class No.
Details to be covered
1 Direct Tax: Concept, Contemporary Provisions affecting Individuals Life cycle Stages:
Young unmarried stage
2 Young Married stage I) Where both partners work II) If only one of the two partners earns the family living
3 Young Married with Children Stage, Married with Older Children Stage 4 Preretirement Stage and Retirement Stage ,Problems
Review Questions
Q1 Discuss the direct tax basic concepts and contemporary provisions affecting Individuals Life cycle Stages:
CO229.4
Q2 Practical Problems on preparation of Investment Plans for Individuals at a various stages of life cycle
CO229.4
Model Question Paper
Course Title : Investment Management
56
Duration 3 hours 80 Marks Instructions:.
Q. No. 1 and Q. No. 5 are compulsory Attempt any two from Question No 2, 3 and 4)
Marks 1 Anandrathi a successful business executive who retires at age of 58 yrs.
After 30 yrs of service he has married & have two adult children who are self supporting at the time of retirement Mr.Rathi own a bungalow have accumulated saving of Rs 500000 in bank deposit & own blue chip share & bond Mr .Rathi liquidated share he acquired in his company over 25 yrs through a share purchases .At the time of retirement value of this is Rs.17000AC00 after tax. Rathi requires pre-tax income of Rs 400000 to 500000 to maintain his present standard of living the following table indicates the various categories of securities available in market together with assume yield based up on these opportunities 3 portfolios have been constructed Mr. Rathi indicate the portfolio from following table that meets the need of Rathi.
Provide a brief list of substantives reasons to support these portfolio mixes.
Security Current
Yield Portfolio 1
Portfolio 2
Portfolio 3
Short term bank deposit
9% 100000 Nil 100000
Tax free bonds 10.5% Nil 200000 1000000
Long term bonds/debenture
Debenture AAA Rated
12% Nil Nil 500000
Debenture AA Rated
12.5% Nil 500000 Nil
Local bodies bond
7% 800000 200000 Nil
Preferential Shares
11% Nil Nil 200000
Manufacting Co Eq Shares
19% 100000 300000 200000
Financial Co Eq Shares
16% 100000 200000 Nil
Engineering Co Eq Shares
15.5% 1100000
800000 200000
20
2 20
57
An investment is currently traded at Rs23.50 per unit. There is an uncertainty of the returns & following information is gathered in this respect under different economic conditions. Find Expected returns, risk and also evaluate the risk of these returns.
Economic conditions
Probability
Returns (Rs)
Year end price(Rs)
Good .35 4.40 35 Normal .30 4.00 27
Dull .35 4.00 15
3 Describe the various investment avenues open in India .Write the advantages and Disadvantages of any three investment avenues
20
4
a What do you mean by Return and Risk associated with Investment Avenue?
10
b The following data is available in respect of the return from security ‘A’ under different economic conditions. Find out the expected return of the security ‘A’ and the associated with that
Economic conditions Returns Probability Good 20% .1
Average 16% .4 Bad 10% .3 Poor 3% .2
Economic conditions Returns Probability Good 20% .1
Average 16% .4 Bad 10% .3 Poor 3% .2
10
5
a Systematic risk and unsystematic risk
20 b Investment and Speculation c Marketable investment avenues
d Marketable investment avenues e Attributes of Investment
Course Code MBA 230 Course International Finance
58
Prepared by Ms. Swathi Vijaykumar Date Prerequisites This course requires the student to know about the basic concepts of financial
management and financial Markets and Institutions. Also we expect students
to enter with analytic and computational skill.
.
Course Outcomes
At the end of the course the students should be able to: CO230.1 Identify and relate to knowledge of and ability to use the precise language of
International Finance. CO230.2 Will be able to refine general knowledge of business and extend their ability
to confront new situations and propose solutions which can withstand critical
examination into the area of international finance.
CO230.3 Analyze and Forecast currency future values and assess the pressure currency
values are under.
CO230.4 Construct their ability to analyze and evaluate both international financial borrowing and investment opportunities.
Mapping of COs with POs
POs COs
a b c d e f g h k
CO230.1
CO230.2
CO230.3
CO230.4
Course Contents
Unit No. Title No. of
Hours
1.
International Finance.
International finance – Concept & Scope of International finance – Reserves , Balance of payment current Account Convertibility World Finance Markets and Institutions: International Banking and International bond market, International Equity Market
10
59
2.
Foreign Exchange Market.
Structure of foreign exchange markets, types of transactions, exchange rate quotations and arbitrage Between Exchange rate and Interest rate, Exchange Rate Mechanism: Determination of exchange rate in spot market and forward market, factors influencing exchange rate Theories of exchange Rate Behavior- Purchasing Power Parity, Interest Rate Parity Risk in International Operations: Exchange rate risk, Interest rate risk and Political risk Techniques of covering risks – internal and external
13
3.
Exchange Control Regulation
Export Credit Guarantee Corporation – EXIM Bank – Foreign Exchange Dealers Association of India- Convertibility Export Import Financing Mechanism- Buyers credit – suppliers credit – Financing in foreign currency for exports and rupee finance Nonresident Accounts: repatriable and Non repatriable, Significance
Of NRI
7
4.
Financial Multinational Firm
Foreign Direct Investment- Cost of Capital and Capital Structure of multinational firm Capital Budgeting and cash management Multinational firm Country Risk analysis , International taxation, Double taxation
Avoidance Agreements
10
Reference Books:
Sr. No.
Title of Book Author Publisher/Edition Topics
1 International Financial Management
Cheol Eun & Burce Resnick-
The McGraw-Hill Unit I
2 International Finance .P.G. Apte The McGraw-Hill Unit II & III
3 International Finance G. Shailaja Universities Press Unit II
4 International Financial Management
P.K. Jain Macmillan Publishers
Unit IV
Evaluation Scheme
Examination Scheme
Theory Term Work University Exam
Total
Max. Marks 100 20 80 100 Contact Hours/ week
4 - - 40
60
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
Internal Examination:
Sr. No. Type of Examination/ Criteria of Evaluation Marks Weightage 1 Mini Test 10 marks 2 Seminar/Case study/ Group Exercise 10 marks 3 University Theory Examination (3 hours duration) 80 marks 4 Total Marks 100 marks
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
(Note- Question No. 1 and No. 5 are compulsory. Attempt any two from Question No. 2, 3 and 4) Q.1 Case Study 20 marks Q.2 a) b) 20 marks Q.3 a) b) 20 marks Q.4 a) b) 20 marks Q.5 Short notes (any four out of six) 20 marks
Course Unitization
Section
Unit Course Outcomes No. of Questions in
No. Title Mid Term Exam Brief
Question Short Notes
1 International Finance CO230.1,CO230.2 10 5
2 Exchange rate and arbitrage
CO230.2,CO230.3 10 +10 5
3 Exchange risks CO230.2,CO230.4 10+10 5
4 Financial multinational firm
CO230.1,CO230.2,CO230.4 10 5
Unit wise Lesson Plan
Unit No I Unit Title International Finance Planned
Hrs.
10
Lesson schedule Class No.
Details to be covered
1 Introduction of international business and international finance.
2 Nature & characteristics of international business.
3 Globalization and India’s financial sector reforms.
4 Scope of International finance.
5 Importance of International finance
61
6 Introduction of World Finance Markets and Institutions.
7 Introduction of International Banking.
8 Introduction of International bond market and equity market.
9 Introduction to Balance of payment and convertibility.
10 Case study discussion
Review Questions
Q1
Explain how liberalization and globalization have raised the importance of
International finance.
CO230.1
Q2
Critically evaluate the importance of International Finance from the
perspective of multinational firms.
CO230.1
Q3 Brief on International Banking.
CO230.2
Q4
What are Market Stabilization Bonds? How do they affect exchange rate
stability?
CO230.2
Q5 Explain Balance of Payment of Current Accounting.
CO230.2
Unit No II Unit Title Foreign Exchange Market
Planned
Hrs.
13
Lesson schedule Class No.
Details to be covered
1 Structure of foreign exchange markets, types of transactions
2 Exchange rate quotations and arbitrage, interrelationship between exchange and interest rate.
3 (Exchange Rate Mechanism: Exchange rate quotations) Determination of exchange rate in spot market and forward market)
4 Factors influencing exchange rate.
5 Problems. (2 Lectures)
6 Theories of exchange Rate Behavior- Purchasing Power Parity.
7 Theories of exchange Rate Behavior- Interest Rate Parity.
8 Risk in International Operations: Exchange rate risk, Interest rate risk and Political risk.
62
9 Techniques of covering risks – Internal
10 Techniques of covering risks – External
11 Problems. ( 3 lectures)
Review Questions
Q1
What is political risk? How does it affect long term investment decisions and
l ocation decisions?
CO230.2
Q2
What are the constituents of the foreign exchange market? How does the
central bank of country regulate the foreign exchange market?
CO230.3
Q3 Using Suitable examples, distinguish between a direct rate, an indirect rate and cross rate.
CO230.3
Q4
Describe the structure of the Indian foreign exchange market.
CO230.1
Unit No III Unit Title Exchange Control Regulation.
Planned
Hrs.
7
Lesson schedule Class No.
Details to be covered
1
Export Credit Guarantee Corporation – EXIM Bank – Foreign Exchange Dealers Association of India- Convertibility
2 Introduction of Export Import Financing Mechanism.
3 Introduction of Buyers credit and supplier’s credit.
4 Introduction & Procedures financing in foreign currency for export and rupee finance.
5 Case study.
6 Introduction of Nonresident Accounts: repairable and Non repairable
7 Significance of NRA.
Review Questions
Q1
Distinguish between currency depreciation and currency devaluation. What
impact does either of them have on imports? On Exports?
CO230.2
63
Q2 What is convertibility? Explain the steps taken to user in convertibility in India
CO230.2
Q3 “Convertibility demands a stable and strong financial system” comment CO230.3 Unit No IV Unit Title Financial Multinational Firm Planned
Hrs.
10
Lesson schedule Class No.
Details to be covered
1 Foreign Direct Investment.
2 Cost of Capital and Capital Structure of multinational firm.
3 Multinational Capital Budgeting and cash management
4
Problem ( 4 Lectures )
5 Country risk analysis.
6
International taxation and Double Taxation Avoidance Agreement
Review Questions
Q1
What is FDI? Enumerate the policy pronouncements on FDI made in the
budget, a& its implications for domestic firm.
CO230.1
Q2 An Indian company is faced with two independent capital budgeting proposals, one of which is domestic and the other is overseas. Explain why the company cannot use NPV to evaluate the both proposals.
CO230.2, CO230.3
Q3 Differentiate with the help of an example, a depreciation tax shield and an interest tax shield.
CO230.2, CO230.4
Model Question Paper
Course Title : International Finance Duration 3 hours 80 Marks Instructions:.
Q. No. 1 and Q. No. 5 are compulsory Attempt any two from Question No 2, 3 and 4)
Marks 1
Convert the following rates into outright rates and indicate their spread.Calculate premium and discount from given all currencies
64
Spot 1 month 3 months 6months Rs/$ 35.6300/25 20/25 25/35 30/40 Rs/pound 55.2200/35 40/30 50/35 55/42 Rs/DM 23.9000/30 30/25 40/60 45/65
20
2 a Explain the Techniques of covering risk 10 b Discuss Characteristics and importance of International finance 10
3
Spot Can$/$ 1.131 6 month forward Can$/$ 1.2950 Annualized Interest rate on 6 month Can $ - 6% Annualized Interest rate on 6 month $ -10% Find out the arbitrage possibilities and explain the mechanism
20
4
a
Explain Purchase Power Parity theory
10
b
Explain the different types of risks in international operations
10
5
Short Notes(Any 4 out of 6)
20
a Structure of foreign exchange market b Interest Rate Parity Theory c Balance of payment
d International Banking e Participants in the foreign exchange Market
Assignments: Seminar/Case study/ Group Exercise ( For Internal assessment purpose)
• Problems from Syllabus( Extra Assignment)
• Group Exercise: Group of 10 students have to study a business unit and have to do analysis of
working of that business unit.
Course Code MBA 231 Course Global Operations & Logistics
Prepared by Mr. Satyajit Ingavle Date Prerequisites Student should have basic knowledge of operations management and supply
chain management. Course Outcomes
65
At the end of the course the students should be able to: CO231.1 Describe the concepts of supply chain management and logistics.
CO231.2 Discuss the various distribution channels
CO231.3 Analyze the different strategies for global sourcing.
CO231.4 Discover basic function of foreign exchange markets
Mapping of COs with POs
POs COs
a b c d e f g h k
CO231.1
CO231.2
CO231.3
CO231.4
COURSE CONTENT
Refe
renc
e
Boo
ks:
Sr. Title of Book Author Publisher/Edition Topics
Unit
NO
Title Hours
1
Global Operations & logistics - forms of globalization - operations and logistics flow management - Global Operations & logistics -An integrated approach to managing flows – The strategic framework - strategic role of operations & logistics.
10
2
Supplier network development - Evolving concept of outsourcing- physical distribution - Channels of distribution in physical distribution- Global supply chain management –logistic network Design for global operations.
10
3
Risk Management in Global operations :-
Operating exposure to exchange rate - factors that complicate the estimation of operating exposure- pricing strategies for exporting firms - global sourcing strategies under exchange rate un certainty- Basic function of foreign exchange markets.
10
4
Effective Management of Global Operations and logistics :-
Information Management for global logistics - performance measurement and evaluation in Global logistics – measuring performance in functional integration – organizational structures of global logistics Excellence.
10
66
No. 1 “Supply chain management”
from vision to Implementation. Stanley E fawcett, Lisa ellram& Jeffrey A ogden
Taxmann Allied services (p) ltd
All Units
2 Introduction to operations and supply chain Management
.Cecil C. Bozarth& Robert B. Handfield,
McGraw-Hill Education (India) Pvt Limited
All Units
3 The Management of Business logistics- A Supply Chain Perspective.”
John Coyle, Edward Bardi& C. John Langley
S. Chand & Company
All Units
4 “Logistics and Supply chain management”
D.K. Agarwal
All Units
Evaluation Scheme
Examination Scheme
Theory Term Work University Exam Total
Max. Marks 100 20 80 100
Contact Hours/ week
4 - - 40
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
Internal Examination:
Sr. No. Type of Examination/ Criteria of Evaluation Marks Weightage
1 Mini Test 10 marks
2 Seminar/Case study/ Group Exercise 10 marks
3 University Theory Examination (3 hours duration) 80 marks
4 Total Marks 100 marks
Course Unitization
Section
Unit Course Outcomes
No. of Questions in
No. Title Mid Term Exam - Brief
Question Short Notes
67
1 Global Operations and
logistics strategies
CO231.1, CO231.2
10 5
2 Global operations &
Logistics Planning
CO231.2, CO231.3
10+10 5
3 Risk Management in
Global operations
CO231.2, CO231.3
10 5
4 Effective Management of
Global Operations and
logistics
CO231.1, CO231.2, CO231.3
10+10 5
Unit wise Lesson Plan
Unit
No
I Unit Title Global Operations and logistics strategies Planned
Hrs.
10
Lesson schedule Class No.
Details to be covered
1 Global Operations 2 Logistics 3 Forms of globalization 4 Operations and logistics flow management 5 Global Operations & logistics 6 An integrated approach to managing flows 7 The strategic framework 8 Strategic role of operations & logistics 9 Case Study 10 Unit test Review Questions Q1 What is the difference between logistics and supply chain. CO231.1 Q2 What is globalization? What is its impact on supply chain? CO231.1 Q3 How competitive advantage can be achieved through logistics CO231.2
Unit
No
II Unit Title Global operations & Logistics Planning Planned
Hrs.
10
Lesson schedule Class No.
Details to be covered
1 Supplier network development 2 Types of networks 3 Evolving concept of outsourcing 4 Advantages and disadvantages of outsourcing
68
5 physical distribution 6 Channels of distribution in physical distribution 7
Global supply chain management –logistics
8
Network Design for global operations.
9 Milk run system 10 Unit test
Review Questions Q1 Which are the various types of supplier networks? CO231.2 Q2 Explain different distribution channels. CO231.3 Q3 What are the challenges in setting up of international network. CO231.4
Unit
No
III Unit Title Risk Management in Global operations Planned
Hrs.
10
Lesson schedule Class No.
Details to be covered
1 Operating exposure to exchange rate 2 Factors that complicate the estimation of operating exposure
3 Pricing strategies for exporting firms 4 Global sourcing strategie 5 strategies under exchange rate uncertainty
6 Basic function of foreign exchange markets.
7 Foreign exchange impact on supply chain 8 Risks in global scenario 9 Assignment 10 Unit test Review Questions Q1 What is the basic function of foreign exchange market? CO231.2 Q2 What is impact of exchange rate uncertainty on global logistics? CO231.2 Q3 Explain various risks in international supply chain C0231.4
Unit
No
IV Unit Title Effective Management of Global
Operations and logistic
Planned
Hrs.
10
Lesson schedule Class No.
Details to be covered
1 Information Management for global logistic
2 Dell case study 3 RFID 4. Bull whip effect
69
5 Performance measurement
6 Performance Evaluation 7 Measuring performance in functional integration 8 Organizational structures of global logistics Excellence. 9 Seminar 10 Unit test Review Questions Q1 What is the impact of IT on supply chain management?
CO231.2
Q2 What is the method of performance measurement? CO231.1, CO231.2
Q3 Explain the impact of organization structure on the performance of the company
CO231.4
Model Question Paper
Course Title : Global Operations & Logistics Duration 3 hours 80 Marks
Instructions:.
Q. No. 1 and Q. No. 5 are compulsory Attempt any two from Question No 2, 3 and 4)
Marks 1 a
Dell computers has direct sale model for its computers. They sell computers online and have direct distribution network. But, in 2006, Dell faced several problems. Many customers complained about long delays in supplies. Recall of Sony battery cells in its laptops brought undesirable media hype to the company. Increasing discontent of customers led to a slowdown in sales. Consequently, Dell lost its market leadership to Hewlett-Packard Co. (HP). Industry analysts felt that, with Dell’s competitors also improving their supply chains and matching Dell’s direct model, the company had been losing its competitive edge. Dell decided to open their own retail stores and will have to bear additional costs with its entry into retail distribution thereby minimizing its cost advantage. Besides, profit margins of Dell will drop further since it will have to offer incentives to compete with HP in retail stores. Many experts feel that such new initiatives will only distract Dell from its supply chain operations. Questions:
• Examine and analyze Dell’s direct model, its basic working. • What problems can come using a direct model of selling the
computers online? • What are the advantages and disadvantages if Dell starts
20
70
selling computers by setting up their own retail shops? • Will the retail distribution strategy of Dell help it to regain
its market position from HP?
2 a What is supply chain management? Differentiate between supply chain and logistics.
10
b What are different modes of transportation? 10
3 a What is outsourcing? Explain its need, advantages and disadvantages
10
b Explain the term ‘Performance evaluation’. 10
4 a Explain in detail various channels of distribution. 10
b Explain variouspricing strategies for exporting firms? 10
5
Short Notes(Any 4 out of 6) 20 a Role of inventory in supply chain b
Risks in global supply chain
c Third party logistics (3PL) d Role of purchasing in supply chain
e Use of IT in global supply chain
Assignments: Seminar/Case study/ Group Exercise ( For Internal assessment purpose)
Case Study: Problems from Syllabus.
Course Code MBA 232 Course World Class Production Management Prepared by Mr.Sameer Deshpande Date
Prerequisites Student should have basic knowledge of operations management, production planning and inventory.
Course Outcomes
At the end of the course the students should be able to: CO232.1 Analyze and relate to the concepts used in World class manufacturing.
CO232.2 Describe the various terms like poka yoke, 5S, TQM, Lean Mfg.
CO232.3 Analyze and Restate cellular mfg, E mfg, quick response mfg etc.
CO232.4 Discover the role of corporate to maintain healthy environment and CSR.
Mapping of COs with POs
71
POs COs
a b c d e f g h k
CO232.1
CO232.2
CO232.3
COURSE CONTENT
Unit
No.
Title No. of
Hours
1 World class manufacturing – environment- imperatives – for success – choice of technology, strategic discussion in manufacturing management.
10
2 Globalization with reference to manufacturing – Globalization in manufacturing organization– managerial challenges..
10
3
Emerging concepts – Supply chain management – quick response manufacturing, cellular manufacturing system, legile manufacturing system- E manufacturing – IT based manufacturing system, various manufacturing related software’s and their applications..
10
4 Environment pollution, global warming, occupational hazards and safety, corporate social responsibility of business.
10
Reference Books:
Sr. No.
Title of Book Author Publisher/Edition Topics
1 Management Today Burton and Thakur
Reliable Publications ,Mumbai
Unit I & II
2 Operations Management – Hughes Chris
McGraw-Hill Education (India) Pvt Limited
Unit II
3 Programmed learning for production &Operation Management
Buffa Elwood’s...
S. Chand & Company
All Units
Evaluation Scheme
Examination Scheme
Theory Term Work University Exam Total
72
Max. Marks 100 20 80 100 Contact Hours/ week
4 - - 40
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
Internal Examination:
Sr. No. Type of Examination/ Criteria of Evaluation Marks Weightage
1 Mini Test 10 marks
2 Seminar/Case study/ Group Exercise 10 marks
3 University Theory Examination (3 hours duration) 80 marks
4 Total Marks 100 marks
Course Unitization
Section
Unit Course Outcomes
No. of Questions in
No. Title Mid Term Exam - Brief
Question Short Notes
1 World class manufacturing CO232.1, CO232.2
10 5
2 Globalization with reference
to manufacturing
CO232.2, CO232.3
10+10 5
3 Emerging concepts CO232.2, CO232.3
10 5
4 Related aspects of
manufacturing
CO232.1, CO232.2, CO232.3
10+10 5
Unit wise Lesson Plan
Unit
No
I Unit Title World class manufacturing Planned
Hrs.
10
Lesson schedule Class No.
Details to be covered
1 World class environment 2 Imperatives for success 3 Choice of technology, 4 Strategic discussion in manufacturing management 5 Diff between traditional and world class 6 ANDON, KANBAN 7 KAIZEN
73
8 Poka yoke 9 Case Study 10 Unit test
Review Questions Q1 What is the difference between traditional and world class manufacturing? CO232.1 Q2 Explain shortly the terms – KANBAN, KAIZEN CO232.1 Q3 Discuss parameters for selection of technology. CO232.2
Unit
No
II Unit Title Globalization with reference to
manufacturing
Planned
Hrs.
10
Lesson schedule Class No.
Details to be covered
1 Globalization concept 2 Globalization in manufacturing 3 Impact of Globalization on manufacturing 4 Managerial challenges 5 Managerial challenges for globalization 6 Technology impact 7 Competition impact on manager decisions 8. 5S 9 Assignment 10 CASE STUDY Review Questions Q1 Which are the various types of supplier networks? CO232.2 Q2 Explain different distribution channels. CO232.3 Q3 What are the challenges in setting up of international network. CO232.2
Unit
No
III Unit Title Emerging concepts Planned
Hrs.
10
Lesson schedule Class No.
Details to be covered
1 Supply chain management 2 Quick response manufacturing 3 Cellular manufacturing system 4 Leagile manufacturing system 5 E manufacturing
6 IT based manufacturing system 7 Various manufacturing related software 8 Applications of software 9 Flow manufacturing
74
10 Unit test
Review Questions Q1 What is cellular manufacturing? CO232.2 Q2 How IT based manufacturing works? CO232.2 Q3 Explain different software used in manufacturing and their applications. CO232.3
Unit
No
IV Unit Title Related aspects of manufacturing Planned
Hrs.
10
Lesson schedule Class No.
Details to be covered
1 Environment pollution
2 Types of pollutions 3 Effect and remedies for pollution 4. Global warming 5 Occupational hazards
6 Safety 7 OHSAS standards 8 Corporate social responsibility of business. 9 Seminar 10 Unit test
Review Questions Q1 Which are different types of pollutions and their effects on environment
and human body? CO232.2
Q2 What is global warming? What will be its long term effect? CO232.3 Q3 Explain OHSAS standards in detail. CO232.2 Q4 What is CSR? Do you think is it necessary? Explain with reasons. CO232.1
Model Question Paper
Course Title : World Class Production Management
Duration 3 hours 80 Marks
Instructions:. Q. No. 1 and Q. No. 5 are compulsory Attempt any two from Question No 2, 3 and 4 A new phenomenon called ‘Apparel on Demand’ is slowly making its presence felt. It is an extension of JIT linking retailers and manufacturers for a just-in-time responsiveness. NaaR Clothing Inc., promoted by a young management graduate who has recently ventured into the business of making reasonably priced custom jeans for women. It has partnered with many stores selling women garments. In the stores, women are electronically measured and information like color, fabric, style, etc., are
75
recorded. The information reaches the NaaR manufacturing facility at Ahmadabad almost immediately through a state-of-the-art information system. NaaR guarantees delivery of the custom jeans within 10 days. With the growing acceptance of jeans among the women in India, especially in the urban areas, the market for women’s jeans is growing at a fast pace. NaaR with its unique business model hopes to garner a significant share of this market. The promoter of NaaR along with her top executives is confident that their concept of JIT jeans would work. A. Do you think NaaR’s strategy would work? Why or why not?
B. What is the importance of retailers in its business strategy?
C. Will customers wait for 10 days to have the jeans delivered? What can NaaR do to compete on customer service if delivery takes this much time?
D. Which challenges NaaR may face in implementing JIT for jeans manufacturing?
2 a What is world class manufacturing? Differentiate between a traditional
manufacturer and world class manufacturer? 10
b
Explain the term “Globalization”. What are the challenges and opportunities to manufacturing companies because of it?
10 3 a Explain “Greenhouse effect”. Explain its effect impact 10
b What is KANBAN? Explain its advantages. 10
4 a Explain different software used in manufacturing and their applications. 10 b What is the difference between traditional and world class manufacturing? 10
5
Write short notes on any four of the following: 20 a Industrial pollution b Corporate social responsibility c Lean manufacturing
d TQM e Flexible manufacturing system
Assignments: Seminar/Case study/ Group Exercise ( For Internal assessment purpose)
Case Study: Problems from Syllabus.
Course Code MBA 233 Course Business Process Re-
Engineering
Prepared by Ms. Mugdha Joshi Date Prerequisites The course requires the students to know about the basic concepts of
Business Process Re-Engineering.
Course Outcomes
76
At the end of the course the students should be able to: CO233.1 Demonstrate and work in enterprise with multidisciplinary IT applications
CO233.2 Relate and describe the concepts of ERP, BPR,SAP
CO233.3 Recognize the role, scope and significance Business Process Re-Engineering in the organization.
CO233.4 Analyze, design and implement advance knowledge with IT tools and
techniques.
Mapping of COs with POs
POs
COs
a b c d e f g h k
CO233.1
CO233.2
CO233.3
CO233.4
Course Contents
Unit No. Title No. of
Hours
1.
Unit I Business Process Reengineering
Introduction & Conceptual foundation of BPR Need of BPR, BPR objectives Role of I.T .in BPR, Reengineering Process: The emergence of reengineering concept, concept of business process, rethinking of BPR process, phases, Process visioning and mapping Benchmarking, business process improvement, business process redesign, Man management of BPR implementation, Recognizing People and Managing Change. BPR and ERP.
8
2.
Unit II ERP Evolution
Enterprise resource Planning: Evolution of ERP,MRP and MRP-II, Problems of system islands, need for system interaction and interface, early ERP packages, ERP products and markets, opportunities and problems in ERP selection and implementation, ERP costs.
7
3.
Unit III ERP Implementation
ERP Implementation: benefits, team formation, role of consultant ERP, life cycle selection of ERP process of ERP implementation, Preparing IT infrastructure, Measuring benefits of ERP, Integrating with other systems, ERP, Modules and their subsystems.
6
77
4.
Unit IV Related Technology
Introduction to various ERP products, SAP, SAP/R3, My SAP and SAP Subsystems, Features of SAP ERP. Introduction to Oracle ERP, Features of Oracle ERP, and Subsystems in Oracle ERP Case studies on EPR & EPR implementation.
6
Note: Remaining hrs will be utilized for practical, case studies, seminars and guest lectures.
Reference Books:
Sr. No.
Title of Book Author Publisher/Edition Topics
1 ERP -
Plak, CarolA., Eli Schragenheim (St. LuciePress NY)
All Units
2 Reengineering Corporation Mammer, Micheal
, Jamis Chambey All Units
3 Business Process Reengineering Jayaraman M.S.
(TMG)
All Units
4 Best Practices in Reengineering
Carr D.K. Johnanson H.J.(MGH)
All Units
5 Business Process Reengineering:
Myth & Reality – Coulson Thomas C.
All Units
6 The Essence of Business Process Reengineering
Peppard J, RowlandP.(PH)
All Units
7 Process Innovation: Re-engineering Work Through Information Technology
Davenport T.H. ( HB SchoolPress)
All Units
Evaluation Scheme
Examination Scheme
Theory Term Work University Exam Total
Max. Marks 100 20 80 100 Contact Hours/ week
4 - - 40
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
Internal Examination:
78
Sr. No. Type of Examination/ Criteria of Evaluation Marks Weightage 1 Mid Test 10 marks 2 Seminar/Case study/ Group Exercise 10 marks 3 University Theory Examination (3 hours duration) 80 marks
4 Total Marks 100 marks
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
(Note- Question No. 1 and No.5 are compulsory. Attempt any two from Question No. 2, 3 and 4) Q.1 Case Study 20 marks Q.2 a) b) 20 marks Q.3 a) b) 20 marks Q.4 a) b) 20 marks Q.5 Short notes (any four out of six) 20 marks
Course Unitization
Unit Course Outcomes
No. of Questions in
No. Title Mid Term Exam Brief Question Short Notes
1 Unit I Business Process Reengineering CO233.1 10+10 5 2 Unit II ERP Evolution CO233.2 10 +10 5
3 Unit III ERP Implementation CO233.3,
CO233.4 10+10 5
4 Unit IV Related Technology CO233.2,
CO233.3 10 5
Unit wise Lesson Plan
Unit No I Unit Title Unit I Business Process Reengineering Planned
Hrs.
8
Lesson schedule Class No.
Details to be covered
1 Introduction & Conceptual foundation of BPR Need of BPR 2 BPR objectives Role of I.T .in BPR 3 Reengineering Process: The emergence of reengineering concept 4 concept of business process, rethinking of BPR process 5 phases, Process visioning and mapping Benchmarking 6 business process improvement, business process redesign 7 Man management of BPR implementation 8 Recognizing People and Managing Change. BPR and ERP.
79
Review Questions Q1 Explain the concept of Business Process Re-engineering. Q2 Define the role of Information Technology in BPR. Q3 Explain BPR experience in Indian Industry.
Unit No II Unit Title ERP Evolution Planned
Hrs.
7
Lesson schedule Class No.
Details to be covered
1 Enterprise resource Planning, 2 Evolution of ERP 3 MRP and MRP-II 4 Problems of system islands, need for system interaction and interface 5 early ERP packages, ERP products and markets 6 Opportunities and problems in ERP selection and implementation, ERP costs. 7 ERP selection and implementation, ERP costs.
Review Questions
Q1 Explain the concept of Enterprise resource Planning. CO233.2 Q2 Define the ERP packages with its Products and Market. CO233.3 Q3 Explain phases of ERP selection and Implementation. CO233.3
Unit No III Unit Title ERP Implementation
Planned
Hrs.
6
Lesson schedule Class No.
Details to be covered
1 ERP Implementation: benefits
2 Team formation, role of consultant ERP 3 Life cycle selection of ERP process of ERP implementation, 4 Preparing IT infrastructure, Measuring benefits of ERP
5 Integrating with other systems
6 ERP, Modules and their subsystems. Review Questions
Q1 Explain the Benefits of ERP. Q2 Define the change management in IT organization. Q3 Explain various Modules in ERP Q4 Explain various subsystems in HR module of ERP
Unit No IV Unit Title Related Technology Planned
Hrs.
6
Lesson schedule Class No.
Details to be covered
80
1 Introduction to various ERP products 2 SAP, SAP/R3, My SAP and SAP Subsystems 3 Features of SAP ERP 4 Introduction to Oracle ERP, 5 Features of Oracle ERP and Subsystems in Oracle ERP 6 Case studies on EPR & EPR implementation.
Review Questions
Q1 Explain the Concept of Supply Chain Management. Q2 Define the need and specificity of SCM. Q3 Explain various issues in SCM selection & implementation.
Model Question Paper
Course Title : Business Process Re-Engineering. Duration 3 hours 80 Marks Instructions:.
Q. No. 1 and Q. No. 5 are compulsory Attempt any two from Question No 2, 3 and 4)
Marks
1
Mittal Co. Ltd , mumbai, is among the lowest cost producers of steel in the world and one of the few select steel companies in the world that is EVA+ (Economic Value Added). Mittal Co. Ltd has adopted ERP technology to take a lead in the competitive steel industry and through constant learning, innovation and refinement of its business operations, has transited seamlessly from a production-driven company to a customer-driven one. the existing technology was a simple replication of the manual system. Not only did it operates as individual islands of information but the technology had outlived its lifetime and was completely obsolete. the employees and management at Mittal steel faced a cumbersome task exchanging and retrieving information from the system. Further, the reliability of the information obtained was questionable because of inconsistency and duplication of the data from different departments. also there was no built-in integrity check for various data sources. Besides, several times the information against certain items was found missing. As a IT manager you have to provide the solution with ERP implementation & also define the benefits after ERP implementation
20
2 a Explain the Recent Trades in ERP-SCM and CRM. 10 b Explain the various functional ERP Module 10
3 a Define the various factors which affects on the success and failure of ERP. 10 b Define the role of Information Technology in BPR. 10
4
a Define the ERP packages with its Products and Market. 10 b Explain the concept of Business Process Re-engineering. 10
81
5
Short notes (any 4)
0
a SAP
b ERP Evolution. c ERP Implementation phases.
d Importance of ERP in business. e Re-engineering Process.
Assignments: Seminar/Case study/ Group Exercise (For Internal assessment purpose)
Course Code MBA 234 Course Knowledge Management
Prepared by Mr. P A Petare Date
Prerequisites The course requires the students to know about the basic concepts of Knowledge Management.
Course Outcomes
At the end of the course the students should be able to: CO234.1 Acquire the conceptual understanding of various concepts of Knowledge
Management with practical approaches. CO234.2 Demonstrate and interpret with the concept of Expert System
CO234.3 Point out the value of knowledge in the organization.
CO234.4 Relate to and priortize analyze, design and implement advance knowledge with
tools of knowledge management
Mapping of COs with POs
POs
COs
a b c d e f g h k
CO234.1
CO234.2
CO234.3
CO234.4
Course Contents
Unit No. Title No. of
Hours
82
1.
Unit I Knowledge Management
Knowledge – Definitions of Knowledge, Data, information & knowledge, wisdom basic types of knowledge, knowledge analysis, knowledge life cycle, value of knowledge, knowledge acquisition tools, global knowledge economy. Organizational knowledge – types, knowledge indexing knowledge,– conversion knowledge mapping techniques Knowledge Management- Definitions & specification, levels, targets, classification, information Management & knowledge Management, Knowledge Management, as best practice systems, Knowledge Management strategy, K-Careers.
8
2.
Unit II Organizational KM and Designing Enterprise
Organizational knowledge management- need, benefits, drivers, approaches strategies, components and functions. Knowledge management in virtual organizations, knowledge management in the professions Knowledge management system – issues, challenges and benefits. Organizational knowledge management architecture and implementation strategies developing applications organizational collaborative platforms. Organizational knowledge management framework. Organizational knowledge measurement techniques, organizational implementation barriers.
7
3.
Unit III KM Architecture
Designing Enterprise Knowledge Management System architecture - A multi layer architecture for Knowledge Management Systems, knowledge management in decentralized heterogeneous corporations, Web based knowledge management support for document collections.
6
4.
Unit IV Tools for KM
Intelligent support systems- intelligent systems an A.I. comparing artificial and neural intelligence, conventional Vs. A.I. computing Fuzzy logic, Emerging technology, virtual reality. Expert System: introduction, Need & Definition, Component Architecture, Application in Business. Case studies on Organizational KM Systems
6
Note: Remaining hrs will be utilized for practical, case studies, seminars and guest lectures.
Reference Books:
Sr. No.
Title of Book Author Publisher/Edition
Topics
1 Knowledge Management Sudhir Warier, Vikas
Publications. All Units
2 Knowledge Management Systems
Stuart Barnes,
Thomson Learning.
All Units
3 Key issues in the New Knowledge Management
J.M. Firestone, M.W. Mcelroy.
All Units
83
4 Developing Expert System for Business
Chandler/Liang. All Units
5 Knowledge Management Pankaj Sharma, APH Pub. All
Units
Evaluation Scheme
Examination Scheme
Theory Term Work University Exam Total
Max. Marks 100 20 80 100 Contact Hours/ week
4 - - 40
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
Internal Examination:
Sr. No. Type of Examination/ Criteria of Evaluation Marks Weightage
1 Mini Test 10 marks
2 Seminar/Case study/ Group Exercise 10 marks
3 University Theory Examination (3 hours duration) 80 marks
4 Total Marks 100 marks
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
(Note- Question No. 1 and No.5 are compulsory. Attempt any two from Question No. 2, 3 and 4) Q.1 Case Study 20 marks Q.2 a) b) 20 marks Q.3 a) b) 20 marks Q.4 a) b) 20 marks Q.5 Short notes (any four out of six) 20 marks
Course Unitization
Unit Course Outcomes
No. of Questions in
No. Title Mid Term Exam Brief Question Short Notes
1 Unit I Knowledge Management CO234.1 10+10 5
2 Unit II Organizational KM and Designing Enterprise
CO234.1, CO234.2
10 +10 5
3 Unit III KM Architecture CO234.3,
CO234.4 10+10 5
4 Unit IV Tools for KM CO234.2 10 5
Unit wise Lesson Plan
84
Unit No I Unit Title Planned
Hrs.
8
Unit Outcomes Lesson schedule
Class No.
Details to be covered
1 Knowledge – Definitions of Knowledge, Data, information & knowledge 2 wisdom basic types of knowledge, knowledge analysis 3 knowledge life cycle, value of knowledge 4 Knowledge acquisition tools, global knowledge economy. 5 Organizational knowledge – types, knowledge indexing knowledge
6 conversion knowledge mapping techniques Knowledge Management- Definitions & specification,
levels, targets, classification, information Management & knowledge Management, 7 Knowledge Management, as best practice systems, 8 Knowledge Management strategy, K-Careers.
Review Questions
Q1 Explain the Knowledge life cycle & value of knowledge. Q2 Define various KM specification, levels, targets and classification. Q3 Which are the Organizational knowledge mapping techniques
Unit No II Unit Title Organizational KM and Designing
Enterprise
Planned
Hrs.
7
Lesson schedule Class No.
Details to be covered
1 Organizational knowledge management- need, benefits, drivers, approaches strategies, components and functions.
2 Knowledge management in virtual organizations, knowledge management in the professions
3 Knowledge management system – issues, challenges and benefits. 4 Organizational knowledge management architecture and implementation 5 Strategies developing applications organizational collaborative platforms.
6 Organizational knowledge measurement techniques, organizational implementation barriers
7 Organizational knowledge management framework. Review Questions
Q1 What are the Approaches of strategies, explain the components and functions of Organizational KM.
Q2 Explain the Knowledge management framework. Q3 Discuss the KM applications.
Unit No III Unit Title KM Architecture
Planned
Hrs.
6
Lesson schedule
85
Class No.
Details to be covered
1 Designing Enterprise Knowledge Management System architecture
2 A multi layer architecture for Knowledge Management Systems,
3 knowledge management in decentralized heterogeneous corporations
4 Web based knowledge management support for document collections. Review Questions
Q1 Explain the Knowledge management architectures. Q2 Define the KM mapping techniques. Q3 Discuss the Knowledge Indexing and Knowledge conversion.
Unit No IV Unit Title Tools for KM Planned
Hrs.
6
Lesson schedule Class No.
Details to be covered
1 Intelligent support systems 2 comparing artificial and neural intelligence,
3 Intelligent systems an A.I. conventional Vs. A.I. computing Fuzzy logic, Emerging technology, virtual reality.
4 Expert System: introduction, Need & Definition, 5 Component Architecture, Application in Business. 6 Case studies on Organizational KM Systems
Review Questions
Q1 Explain the concept of intelligent support systems.
Q2 Define the various tools of intelligent support systems.
Q3 Discuss the false linearity & false orientation.
Model Question Paper
Course Title : Knowledge Management. Duration 3 hours 80 Marks Instructions:.
Q. No. 1 and Q. No. 5 are compulsory Attempt any two from Question No 2, 3 and 4)
Marks
1 a Define what is knowledge management? Why knowledge management is essential in today’s business world.
10
b Define the Organizational Knowledge Mapping Techniques. 10
2 a Explain the Architecture of Knowledge Management in detail. 10 b What is meant by Organizational Knowledge Management Drivers? 10
3 a Describe the implementation strategies, issues, challenges and benefits of 10
86
KM b Explain the concept of intelligent support systems. 10
4
a Discuss the Knowledge Indexing and Knowledge conversion. 10 b Define the KM mapping techniques. 10
5
20
a Organizational knowledge repositories.
b Knowledge acquisition process. c Types of Knowledge management.
d Applications of knowledge management. e Data, Information, Knowledge.
Assignments: Seminar/Case study/ Group Exercise (For Internal assessment purpose)
Course Code MBA 235 Course International Trade in Agriculture
Prepared by Mr Sagar Janrao Date Prerequisites Students should have basic knowledge of International Trade in Agriculture
Course Outcomes
At the end of the course the students should be able to: CO235.1 Understand the importance of International Trade, World Trade Organization and its
agreement, Agreement on Agriculture. CO235.2 Classify and summarize Present Scenario of India’s Agricultural Trade. CO235.3 Discover and relate to the Policies, Promotion and Regulatory framework of
Agricultural Trade. CO235.4 Observe and relate to the International Agri Marketing System.
Mapping of COs with POs
POs COs
a b c d e f g h k
CO235.1 CO235.2 CO235.3 CO235.4
Course Contents
Unit No. Title:- International Trade in Agriculture No. of
Hours:- 40
1.
Unit Title:- An Introduction to International Trade.
1) Meaning, Scope, Theory of Comparative Cost Advantage, Gains from Trade
2) Trade Policies, Tariffs, Quotas, Subsidies
10
87
3) WTO Agreement, Agreement on Agriculture(AOA), WTO Agreements & Indian Agriculture
2.
Unit Title:- Present Scenario of India’s Agriculture Trade 1) Performance of Indian agricultural trade- Composition, Volume and Direction of Trade. 2) Share of Agricultural Products in total imports and exports of India 3) Problems and Prospects of International trade of agricultural products.
10
3.
Unit Title:- Policy, Promotion and regulatory framework
1) Agricultural Trade policy of India, Foreign Trade policy 2004-14, Agri Export Zones, Videsh Krishi Upaj Yojana
2) Export Promotion measures, Export Promotion Organization-APEDA, MPEDA, FIEO, STC, MSAMB, Commodity Boards.
3) Regulating Standards- Hazard Analysis and Critical Control Point (HACCP) Certification, Codex Alimentary Commission, Sanitary and Phytosanitary (SPS) measures, ISO 9000, ISO 14000
10
4.
Unit Title:- International Agri-Marketing System
1) International Agri- Marketing channel system. 2) Global Business Logistics, Modes of Transportation, sea
transport, containerization, Air Transport. 3) Export- Import Procedure and documentation, Marine
Insurance, Aligned Documentation System 4) Use of ICT in Internatio0nal Agri- Marketing
10
Reference Books:
Sr. No. Title of Book Author Publisher/Edition Topics 1 International Economics D. M. Mithani Himalaya Publication 4
2 Indian Economy Ruddar Dutt S. Chand 2,3
3 Agriculture Economics Sadhu and Singh Himalaya Publication 1 4 Introduction of Agriculture
Economics John Penson Prentice Hall 3
5 Agricultural Exports of India Santosh Sachdev New Century Publication
2,4
Evaluation Scheme
Examination Scheme
Theory Term Work University Exam
Total
Max. Marks 100 20 80 100 Contact Hours/ week
4 - - 40
88
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
Internal Examination:
Sr. No. Type of Examination/ Criteria of Evaluation Marks Weight age 1 Mini Test 10 marks 2 Seminar/Case study/ Group Exercise 10 marks 3 University Theory Examination (3 hours duration) 80 marks 4 Total Marks 100 marks
Course Unitization
Section
Unit Course Outcomes
No. of Questions in Mid Term Exam
I
Brief Question
Short Notes No. Title 1 International Trade in
Agriculture CO235.1, CO235.4
2 2
2 Present Scenario of Indian Agriculture Trade
CO235.2 3 1
3 Policy, Promotion and Regulatory Framework
CO235.1, CO235.4
2 1
4 International Agri Marketing Information System
CO235.1, CO235.3
2 2
Unit wise Lesson Plan
Unit - I Unit No I Unit Title An Introduction to International Trade.
Planned
Hrs.
10
Lesson schedule Class No. Details to be covered
1) Meaning, Scope, Theory of Comparative Cost Advantage, Gains from Trade 2) Trade Policies, Tariffs, Quotas, Subsidies 3) WTO Agreement, Agreement on Agriculture(AOA), WTO Agreements & Indian
Agriculture Review Questions Q1 Define Trade and Explain its meaning and Scope. CO235.1 Q2 Explain Trade policies tariffs and quotes. CO235.1 Q3 Explain the rules and regulations of WTO. CO235.1 Q4 Explain Agreement on Agriculture. CO235.1
Unit -II
Unit
No
II Unit Title Present Scenario of India’s Agriculture
Trade
Planned
Hrs.
10
Lesson schedule Class No. Details to be covered
89
1) Performance of Indian agricultural trade- Composition, Volume and Direction of Trade. 2) Share of Agricultural Products in total imports and exports of India 3) Problems and Prospects of International trade of agricultural products.
Review Questions Q1 Define Agricultural trade policies CO235.2 Q2 What is the share of Agriculture in Exports and Imports? CO235.2 Q3 Explain the problems of International trade. CO235.2 Q4 Explain the performance of India Agricultural trade. CO235.2
Unit - III
Unit
No
III Unit Title Policy, Promotion and regulatory
framework
Planned
Hrs.
10
Lesson schedule Class No.
Details to be covered
1) Agricultural Trade policy of India, Foreign Trade policy 2004-14, Agri Export Zones, Videsh Krishi Upaj Yojana
2) Export Promotion measures, Export Promotion Organization-APEDA, MPEDA, FIEO, STC, MSAMB, and Commodity Boards.
3) Regulating Standards- Hazard Analysis and Critical Control Point (HACCP) Certification, Codex Alimentary Commission, Sanitary and Phytosanitary (SPS) measures, ISO 9000, ISO 14000
Review Questions Q1 Explain Foreign Trade policies. CO235.3 Q2 Explain export promotion measures and organization CO235.3 Q3 Explain HACCP CO235.3 Q4 Explain ISO Standardization. CO235.3
Unit -IV
Unit
No
IV Unit Title International Agri-Marketing System Planned
Hrs.
10
Lesson schedule Class No. Details to be covered
1) International Agri- Marketing channel system. 2) Global Business Logistics, Modes of Transportation, sea transport, containerization, Air
Transport. 3) Export- Import Procedure and documentation, Marine Insurance, Aligned Documentation
System 4) Use of ICT in Internatio0nal Agri- Marketing
Review Questions Q1 Explain the International Agri- Marketing channel system CO235.4 Q2 Explain Export- Import Procedure and documentation CO235.4 Q3 Briefly explain Use of ICT in Internatio0nal Agri- Marketing CO235.4
Model Question Paper
Course Title : International Trade in Agriculture Duration 03 Hours Max.
90
Marks
Instructions:
80 1) Q. No. 1 and Q. No. 5 is compulsory. 2) Attempt any two questions from Q. No. 2 to Q. No.4. 3) Figures to the right indicate full marks
Marks Q. 1 Case Study 20
The Indian nation is on the move. Agriculture and Industry is booming. The legacies of self-depreciation and self-doubt inherited from the colonial period have given way to a new-found dynamism, confidence and sense of self determination. India needs a new strategy to complement the economic reforms, a strategy designed to take full advantage of the country's agro-climatic advantages, huge tracks of cultivable land and large internal market to stimulate rapid development of the rural economy. The rapid development of South Korea, Taiwan, and Malaysia provides ample evidence that an agriculture driven strategy can act as a powerful engine for raising rural incomes, Industrialization and employment generation. More recently, commercial agriculture has been a powerful engine for economic development in Thailand, where 70% of the population is still employed in the farm sector. India possesses four outstanding competitive advantages in agriculture comparable to those of any other country in the world. It has regions which are climatically. Favorable for cultivation of every commercially-important plant species grown in other parts of the world-ranging from temperate orchard crops such as almonds and apples to tropical mangoes and pineapple. The country already possesses the largest acreage of irrigated land in the world with 40% of the potential still to be tapped. The gap between present productivity and proven technological potential is very large for most crops; yet even so, the country is already among the world's top three producers of tea, cotton, sugar, food grains, groundnut, coffee, eggs and milk. Lastly, the country has abundance of available skilled, educated, technical and scientific manpower. India has the potential to become a global leader in agriculture. Agriculture exports, including textiles, have risen from Rs. 10,000 crores to Rs. 40,000 crores over the past five years. Grapes and Mangoes exports to Western Europe are rapidly increasing. Floriculture is a $40 billion global industry that is projected to reach $70 billion. Exports of processed fruits and vegetable, cotton textiles. sugar and fish have vast potential. Despite being the second largest producer of silk in the world, India's share of world silk trade is less than 5%. Questions: 1) What is Strategy to Complement the Economic Liberalization? 2) How agriculture act as an Engine for Industrialization? 3) What are Export Opportunities? 4) What is India's competitive Advantage in Agriculture?
Q. 2 a Explain International Trade with respect to trade policies- tariffs, quotas and subsidies.
10
b What are WTO Agreements, WTO Agreements and Indian Agriculture and future challenges of WTO?
10
91
Q. 3 a Explain the Performance of India Agriculture Trade with respect to Composition, Volume and Direction of Trade.
10
b Explain Foreign Trade Policies. 10 Q. 4 a Explain Regulating Standards- HACCP, 10
b Explain Sanitary and Phytosanitary (SPS) Measures. 10 Q. 5 Short Notes (Any Four) 20
a) MPEDA
b) FIEO
c) Problems and Prospects of Agriculture Exports.
d) ISO 9000
e) Commodity Boards
f) Agreements on Agriculture
Assignments: Seminar/Case study/ Group Exercise ( For Internal assessment purpose)
Case Study: OR Seminar
Course Code MBA 236 Course Agri business Finance Management
Prepared by Mr.Sagar Janrao Date
Prerequisites Students should have basic knowledge of Financial sources for Management of
Agri Business
Course Outcomes
At the end of the course the students should be able to: CO236.1 Describe and analyze the importance of Agricultural Finance. CO236.2 Discover and identify the sources for Agri Finance CO236.3 Describe and find out the modes of Micro Finance CO236.4 Understand the Financial Support for Agri Finance
Mapping of COs with POs
POs COs
a b c d e f g h k
CO236.1
CO236.2
CO236.3
CO236.4
Course Contents
Unit No. Title:- Agri business Finance Management No. of
Hours:- 40
92
1.
Unit Title:- Introduction to Agri Finance
4) Meaning, 5) Need, Importance, Scope, 6) Principles of Agri Finance 7) Financial Management for Agri Business 8) Accounting Concepts, Farm Accounting 9) Ratio Analysis 10) Cash Budget
10
2.
Unit Title:- Sources of Agri Finance
1) Institution Sources-SBI 2) NABARD 3) Regional Rural Bank, Commercial Bank 4) Co-operative Sector, 5) Kisan Credit Card 6) Non Institutional Sources 7) Defects of Non Institutional Sources. 8) Legal Provision to Control the Sources
10
3.
Unit Title:- Micro Finance
4) Meaning 5) Importance and Scope, Origin. 6) Introduction of Micro Finance in India 7) Current Status 8) Delivery Models 9) Defects in Micro Finance
10
4.
Unit Title:- Financial Support to Agri Business
5) Budgetary Provision to Agri business 6) Debt Waver and Debt Relief 7) Agricultural Subsidies 8) Crop Insurance 9) Agricultural Taxation 10) Agricultural Finance and Remedies
10
Reference Books:
Sr. No. Title of Book Author Publisher/Edition Topics 1 International Economics D. M. Mithani Himalaya Publication 3 2 Indian Economy Ruddar Dutt S. Chand 2,3 3 Agriculture Economics Sadhu and Singh Himalaya Publication 1 4 Banking Theory and Practice Dr. P. K.
Shrivastav Himalaya Publishing House
1,4
5 Student Guide to Income Tax Singhania Taxman Publication 3,4
Evaluation Scheme
Examination Scheme
Theory Term Work University Exam
Total
Max. Marks 100 20 80 100
93
Contact Hours/ week
4 - - 40
Question Paper Format along with Scheme of Marks as prescribed in University syllabus:
Internal Examination:
Sr. No. Type of Examination/ Criteria of Evaluation Marks Weight age 1 Mini Test 10 marks 2 Seminar/Case study/ Group Exercise 10 marks 3 University Theory Examination (3 hours duration) 80 marks 4 Total Marks 100 marks
Course Unitization
Section
Unit Course Outcomes No. of Questions in Mid Term Exam
I
Brief Question
Short Notes No. Title 1 Introduction to Agri Finance CO236.1,
CO236.4 2 2
2 Sources of Agri Finance CO236.2 3 1 3 Micro Finance CO236.1,CO236.4 2 1 4 Financial Support to Agri
Business CO236.1,CO236.3 2 2
Unit wise Lesson Plan
Unit - I Unit No I Unit Title Introduction to Agri Finance Planned
Hrs. 10
Lesson schedule Class No. Details to be covered
1) Meaning, 2) Need, Importance, Scope, 3) Principles of Agri Finance 4) Financial Management for Agri Business 5) Accounting Concepts, Farm Accounting 6) Ratio Analysis 7) Cash Budget
Review Questions Q1 Explain the meaning and Scope. Agricultural Business Finances.
CO236.1
Q2 Explain the Principles of Agri Finance. Q3 Explain Farm Accounting Q4 Explain the concepts of Ratio Analysis and Cash Budget for Farm
Management Unit -II
Unit
No
II Unit Title Sources of Agri Finance Planned
Hrs.
10
Lesson schedule
94
Class No. Details to be covered 1) Institution Sources-SBI 2) NABARD 3) Regional Rural Bank, Commercial Bank 4) Co-operative Sector, 5) Kisan Credit Card 6) Non Institutional Sources 7) Defects of Non Institutional Sources. 8) Legal Provision to Control the Sources.
Review Questions Q1 Define Institutional Souces and Explain its Importance
CO236.2
Q2 What is the role of Regional Rural bank and Commercial Banks in Agri business?
Q3 Explain the problems of Non Institutional Sources Q4 Explain the performance of Institutional Sources in Agri Business
Unit - III
Unit
No
III Unit Title Micro Finance Planned
Hrs.
10
Lesson schedule Class No.
Details to be covered
1) Meaning 2) Importance and Scope, Origin. 3) Introduction of Micro Finance in India 4) Current Status 5) Delivery Models 6) Defects in Micro Finance
Review Questions Q1 Explain the Introduction of Micro Finance in India.
CO236.3
Q2 Explain Current Status of Micro Finance in World Economics Q3 Explain the Defects of Micro Financing Q4 Explain Delivery Models of Micro Finance in India
Unit -IV
Unit
No
IV Unit Title Financial Support to Agri Business Planned
Hrs.
10
Lesson schedule Class No. Details to be covered
1) Budgetary Provision to Agri business 2) Debt Waver and Debt Relief 3) Agricultural Subsidies 4) Crop Insurance 5) Agricultural Taxation 6) Agricultural Finance and Remedies
Review Questions Q1 Explain the Budgetary Provision of Agri Business
CO236.4 Q2 Explain Agricultural Taxation
95
Q3 Briefly explain Agricultural Finances and remedies
Model Question Paper
Course Title : Agri business Finance Management Duration 03 Hours Max.
Marks
Instructions:
80 1) Q. No. 1 and Q. No. 5 is compulsory. 2) Attempt any two questions from Q. No. 2 to Q. No.4. 3) Figures to the right indicate full marks
Marks Q. 1 Case Study 20
Agriculture plays a crucial role in the development of the Indian economy. It accounts for about 19 per cent of GDP and about two thirds of the population is dependent on the sector. The importance of Jarm credit as a critical input to agriculture is reinforced by the unique role of Indian agriculture in the macroeconomic framework and its role in poverty alleviation. Recognizing the importance of agriculture sector in India’s development, the Government and the Reserve Bank India (RBl) have played a vital role in creating a broad-based institutional framework for catering to the increasing credit requirements of the sector. ln India a multi-agency approach comprising co-operative banks, scheduled commercial banks and RRBs has been followed for purveying credit to agricultural sector. The policy of agricultural credit is guided mainly by the considerations of ensuring adequate and timely availability of credit at reasonable rates through the expansion of institutional framework, its outreach and scale as also by way of directed lending. Rural Infrastructure Development Fund (RIDF) was set up in NABARD 2. Since then, 11 tranches of allocations have been made towards the fund. Commercial banks make contributions towards the fund on account of the shortfalls in their priority/agriculture sector lending. Questions
1) Why agricultural finance is important?
2) What steps have been taken by RBl to improve agricultural finance? 3) What are the infrastructural financial needs in agriculture are catered? 4) Do you think above policy for agricultural finance is successful?
Q. 2 a Explain Financial Management for Agri-business with respect to Accounting Concept and Farm accounting
10
b Explain Principles of Agriculture Finance 10 Q. 3 a Explain the role of NABARD Agriculture Finance 10
b What is Micro Finance? How does it Help to solve the problem of Agriculture Finance
10
Q. 4 a Explain Agricultural Taxation 10 b Defects of Non Institutional Sources. 10
Q. 5 Short Notes (Any Four) 20 1) Regional Rural Bank 2) Ratio analysis
96
3) Cash Budget 4) Non Institutional Sources 5) Co-operative Sector 6) Commercial Banks
Assignments: Seminar/Case study/ Group Exercise ( For Internal assessment purpose)
Case Study:
OR
Seminar on:
OR
Group Exercise: