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Products & Services Portfoliomccartneymultimedia.com

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M U L T I M E D I A

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M U L T I M E D I A

Creative & Digital Agency in L.A. mccartneymultimedia.com

McCartney Multimedia, Inc. is a full service Creative Agency. As early pioneers in web design since 1995, McCartney now o!ers branding, online technology/web development, logo development, hosting, social media strategy and management, creative marketing campaigns, digital PR, database design, e-commerce,video production and mobile app.development, including cutting edge QR code design.

McCartney is a privately held California Corporation based in Los Angeles, just a stone’s throw from LAX airport. Better yet, we’re right at the Paci"c Ocean, so after intensive creative brainstorming meetings with our clients, we kick o! our shoes and walk on the beach to clear our heads.

As a registered Woman Minority Owned Business, we’re ready to servecompanies of all sizes from small biz to Fortune 100.

Find us at:

www.mccartneymultimedia.com

Contact: [email protected] 310.301.8166 x 221

From the beginning we step "outside the box" with you and help you look at your product / project from multiple angles. Development. Distribution. Operations. Customer interfaces: retail,online, infomerical, PR. Being passionate about what you do can sometimes be overwhelming. We can assist in bringing structure, simplicity and steps to success.

One wrong picture, one incorrect statement, one careless tweet can tarnish a name, a brand, a project, a product.

So, when it comes to your good name, strategy is the key. Put your best foot forward.We’ll determine your mission, vision, key messages, audience, tone of voice, marketing channels and social media strategies so all your team is singing from the same music sheet.

It's a journey and we're ready to take it with you.

Let us get to know you and your story - and don't bring your credit card just yet - the !rst one is on us!

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Consulting

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NetWork

NetWork

With over 2 decades of creating a carefully vetted and meticulously categorized network of over 10,000 global contacts, McCartney can help you establish relationships,new opportunities and grow your business.

Consider us your beach-head for developing connections, not just in California, but all over the world.

After all, it’s not simply what you know. It’s also WHO you know that counts.

At McCartney, we put the Net to Work.Touch tomorrow. Call today.

Contact us today! www.mccartneymultimedia.com [email protected] 310-301-8166 xtn 221


Nothing is more important than a !rst impression. That’s what brands are for.

We undertake 17 critical steps to determine that all areas of your “face to theworld” work seamlessly with one another. This in turn will lead to a cohesive communications strategy, which will "ow through to logo development,marketing commmunications, tone of voice, copy and imagery, web site design and content, social media positioning and PR outreach.

At each stage of the 17 point brand review, we work with you to talk through all the layers of your brand’s evolution, how you think the target audience will perceive it and where, when and how to position it now ~ and refresh it in the years to come.

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Brand Story

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Copy writing services from McCartney.

We are all exposed to 2000+ brand messages each day. So when it comes to writing text for ad copy, web, mobile and print, cut to the chase. Don't bore us - get to the chorus. Bottom line it.

OK. Here's the deal. You're the expert at running your business. You handle the ups and downs. Let us craft the ins and outs. We're here to help you convey, communicate, connect and collect.

Less is the new more.

Reach out and touch.

310-301-8166 x [email protected]: [email protected]

Copy Writingconvey messageyour


A powerful logo is one of the most valuable assets a company can utilize to broaden its base and maximize its recognition. It’s an irreplaceable and vital component in the success of any company.

The practice of using symbols to claim ownership is not a modern invention, even the Romans used to stamp their bricks with an emblem.

Today’s consumer is surrounded with an abundance of diverse icons and logos ~ even trademarks that consist of numerous shapes, symbols and colors.

Let our design team !nd the essence of your company as we guide you through the visual evolution process, to the destination that becomes your brand’sglobal identity.

Image is EverythingBrand Identity Development

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Brand Identity

Social Media is Like a Ra!e.You Must be Present to Win.

No time to "gure out how you and your brand/business can successfully interact with Facebook, LinkedIn, Twitter, YouTube, Instagram, Vine and Pinterest?

Well, it's one thing if you post your personal views, experiences and photos on social media sites, but what do you do as a company, brand or corporation to strategize the 3 R’s: recognition, repetition and reputation? Organically growing your audience can be tricky indeed.

Sourcing content, deciding on frequency, tone, embedded marketing messaging, paid advertising, online events, sponsored stories and all the other nuances can be quite a challenge.With our experience, we can devise and execute a custom social media plan and strategy and even convert those “thumbs up” and likes into a real actiable customer database.

There's a good chance that someone you already follow online actually has McCartney pulling the social strings, providing the content and analyzing the data for ROI.

But of course, we're sworn to secrecy!


Social Media is Like a Ra!e.You Must be Present to Win.

No time to "gure out how you and your brand/business can successfully interact with Facebook, LinkedIn, Twitter, YouTube, Instagram, Vine and Pinterest?

Well, it's one thing if you post your personal views, experiences and photos on social media sites, but what do you do as a company, brand or corporation to strategize the 3 R’s: recognition, repetition and reputation? Organically growing your audience can be tricky indeed.

Sourcing content, deciding on frequency, tone, embedded marketing messaging, paid advertising, online events, sponsored stories and all the other nuances can be quite a challenge.With our experience, we can devise and execute a custom social media plan and strategy and even convert those “thumbs up” and likes into a real, actionable customer database.

There's a good chance that someone you already follow online actually has McCartney pulling the social strings, providing the content and analyzing the data for ROI.

But of course, we're sworn to secrecy!


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Responsive Design :: Web 3.0

Your customers are on the go. Your web site should seamlessly integrate between desktop, iPad/tablet and smart-phone. Solution: SmartSites®.

Our SmartSites® instantly recognize the device that’s viewing your site and respondby delivering the appropriate size and content. It’s like 3 sites in one.

Over the last 20 years, McCartney has built hundreds of websites and marketing campaigns for all kinds of businesses, and now there’s the mobile web.With 4 times as many views as the desktop internet, mobile has exploded on to the scene and your digital presence needs to be ready.

We’ll custom design a site which you’ll be able to manage easily yourself, and by incorporating our iFanz eMarketing tools, you’ll even be able to convert “likes” and “Fans” from your social pages to a meaningful database for future communications, incentives, sales and top-of-mind marketing campaigns.

Package includes:

SmartSites®

Pop-Up Portal© is a great way to consolidate your content, social tra!c, database collection, and display your latest tweets, posts instagrams andmore ~ all inside your OWN domain.

Compatible with desktop computers and iPads/Tablets, this Pop-Up Portal will act as your digital concierge until you’re ready to dive into a fully developed digital presence.

Multiple content streams.

One point of distribution.

Yours.

Not ready to build out a full-blown web & mobile presence just yet?

Content.Curated.Consolidated.


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Pop-Up Portal

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SEO Search Engine Optimization

SEO is like a ra!e. You have to be present to win.

Our Search Engine Optimization (SEO) Package includes:

- Thorough Review of Site by our SEO Specialists- Keyword Analysis and Assessment of Performance on Major Search Engines- Modi!cation of META TAGS and widgets including Keywords, Title & Description- Modi!cation of Text Throughout Site For Maximum Optimization Performance- Development & Initiation of Aggressive Backlink Campaign Consisting of:

" - Submission to 200 Directories and Search Engines (PR1 - PR5)" - Monitor Progression of Site as it Advances to Top Ranking Position on Google" - Once Maximum Rank is Attained Submission to Additional 50 Directories & Search Engines

- To Maintain Top Position, Site is Submitted to 15 Directories and Search Engines per day, tapering o# to 5 days per week.

Our SEO Specialists hve extensive experience in the !eld, and are well versed in the latest industry standards including complete familiarity and adaptation of Google’s recently implemented algorithms. Our team is dedicated to providing maximum results in the minumum time.

We’ll research and develop a customized optimization strategy speci!cally tailored to your site that will enhance your web presence, and accelerate you past your competitors to the top ranking position on Google.

Sites positioned on page 5 – 15 on Google prior to optimization can typically expect to rank on page 1 less than 1 week after implementation of the directory submission process... although the guys in suits named Esq., make us tell you there are no absolute guarantees.


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Anyone can edit Wikipedia. But are you familiar with their dispute and arbitration procedures? Would you know how to code a citation? Do you have the time to deal with armies of volunteer editors who apparently know more about you - than you do? Why of course not - you’re far too busy being you.

Tenure and TrustworthinessOver the last 8 years, we’ve built a trusted editorial relationship with the Wiki Universe. We post the truth. We correct mistakes. We add citations and sources, and we defend vigorously against other editors who try to alter our content. Wikipedia knows we’re the real deal. No propaganda. No spin. Just the facts.

Your PageIf you currently have a page, we’ll manage and develop it as your brand’s story continues to evolve. If you don’t yet have a page, we can apply to the deciding board to see if you qualify.

The ResultsSince Wikipedia is the source for Facebook community pages, Google results, and often a resource for journalists, it’s important that it be updated and contain links to drive tra!c to your o!cial web and mobile destinations.

The world’s largest organic, digital encylopedia needs to represent you in a proper fashion. We can help.


WIKIMEDIA SERVICES

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Video Production

Video Production Services

YouTube™ is now the world’s #2 search engine, so video is an essential part of your branding. 4 times more videos are consumed on mobile devices and the mobile web every day than on the internet.

With years of Hollywood production experience, McCartney Studios can produce videos of all lengths,for all budgets using either handheld digital cameras, Hi-Def PRO rigs, or even 360 degree Mativision™.

Our services include:

o Pre Production

o Production

o Post Production

o

o Media Buying


What is a NetSpot®?

o A NetSpot is a 15, 30 or 60 second e-commercial with a link to a web destinationo The Netspot can be made of moving stock footage, a collage of stills, music, voice-overs and branding messages - just like a TV commercialo NetSpots can be viewed on desktops, laptops, tablets, smart-phones and even TVso Your NetSpot links directly to your site or e-commerce store and its’ call to actiono Your NetSpot comes with analytics / hits and geo-stats trackingo YouTube™ is now the world’s #2 search engine, so NetSpots can cast a VERY wide net

NetSpots Keep Your Message on The Move!

What Are The Advantages?

o Fast turnaround time on production – ideal for short-notice campaigns o Much lower budgets than video shoots because we use stock footage and animated photographso Capture the “forward to a friend” email list when you use our in-house email blast engine - iFanzo NetSpots are a very quick, green and cost e!ective way to market and mobilize your message

See our templates on YouTube :: http://bit.ly/netspots


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NetSpots®

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Branding. Personal images. Products. The all-important leave behind.We work with some of the finest photographers in the world.

And since a picture paints a thousand words, we’ll be quiet and let you choose your next image-maker from our Digital Family. Are you ready for your closeup?

Contact us today.www.mccartneymultimedia.com [email protected] 310-301-8166 xtn 221

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www.mccartneymultimedia.com [email protected] 310-301-8166 xtn 221

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multimedia sheets... · contact: [email protected] 310.301.8166 x 221 from the beginning we step...

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