schedule at a glance general information at a glance general information ... after the show, you may...

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FLOOR GUIDE SPONSORED BY SPONSORED BY SPONSORED BY SCHEDULE AT A GLANCE GENERAL INFORMATION Booth Selection for 2015 Current exhibitors may reserve prime booth locations for the 2015 Digital Signage Expo by visiting the space selection office located in the Digital Signage Expo booth, 105, on the exhibit floor during your pre-assigned space selection appointment. If you are in- terested in exhibiting but are not currently a 2014 DSE exhibitor, please feel free to stop by the booth selection office or contact Jeanne Phillips at jphillips@exponation. net, 770-817-5903. Conferences Dozens of educational seminars are offered Tuesday through Friday. Seminar descrip- tions are included in this directory. You will need a registration badge and session ticket to attend any of the sessions. Tickets may be purchased at registration at “New Attendee Assisted Registration” — silver carpet. Sessions are located at either the Sands or Venetian Meeting Rooms. Be sure to check your ticket for session location and room number. Contact DSE After the show, you may contact Jeanne Phillips, sales director, for questions regarding exhibiting at the show at 770- 817-5903, or [email protected]. All other calls should be directed to Colin Berry, exhibitor services manager, at 770- 817-5909. Our website address is www. digitalsignageexpo.net. Electronic Devices As a courtesy to convention attendees, DSE requests that all electronic devices (cell phones, PDAs, etc.) be turned off during educational sessions. If it is necessary to use your cell phone, please step outside the meeting room to an area that will not disturb other attendees. Food Service Food is available for purchase in the Exhibit Hall at the Sands Bistro from 8:00am – 5:00pm on both Wednesday and Thursday. The Sands Bistro is on the right side of the Exhibit Hall across from Booth #1329. The Bistro will serve assorted breakfast items, salads, cold and hot sandwiches, fresh- made pizza, fresh fruit, various hot and cold beverages, as well as assorted snacks and candies. In addition, food and beverage options will also be available on both days from 8:00am – 5:00pm at Café Presse, located on the Level One Main Lobby of the Sands Expo Center (near the DSE Registra- tion area). Café Presse will feature gourmet pastries, snacks and assorted hot and cold beverages, including cappuccino, espresso, latte and smoothies. Las Vegas Monorail Purchase tickets at any station or at any station property. 24-hour pass: $12 Three-day pass: $28 Four-day pass: $36 Lead Retrieval Your badge serves as your electronic busi- ness card, helping you to make the most of your time on the show floor. Exhibitors will scan your badge to ensure timely follow-up of information you have requested. Photographs Only registered press and approved vendors are allowed to take photos on the show floor or in the conference rooms. Press Room A working press room is located in the Lower Registration Lobby, across from New Attendee Assisted Registration. This area is designated for all credentialed media attendees, and offers ample work space and beverage refreshments. Media must be prepared to show credentials upon entering the room. Press Room Hours: Tuesday, February 11, 7:00am - 5:00pm Wednesday, February 12, 7:00am - 5:00pm Thursday, February 13, 7:00am - 6:00pm Press attendees will also obtain their show badges at this location. No camera/video equipment is allowed on the show floor or in the conference rooms without prior consent from show management, also ob- tainable in the press room. For future press communications with DSE, contact Geri Wolff, Market Works International, at 386- 447-0018 or [email protected]. Speaker Ready Room A room has been reserved for speakers and moderators participating in the DSE Conference Program. Presenters wishing to practice their presentation or review their audio-visual materials can use the Speaker Ready Room, which is located next to the Meeting Planner’s Office in the Venetian Lobby. This room will be available on Tuesday from noon to 5:00pm and on Wednesday and Thursday from 7:30am - 4:00pm Industry Networking Reception Discuss the day’s events and meet new industry contacts at DSE’s free Industry Networking Reception in the Venetian, Room 901, on Wednesday evening from 5:30pm - 7:00pm. Your show badge is all you need to attend this reception. TUESDAY, FEBRUARY 11 8:00am - 5:00pm Digital Out-of-Home Network Operators Conference 8:00am - 5:00pm Dynamic Digital Environments Master Class 8:00am - 5:00pm PRI Retail Forum: Omni-Channel and the Future of Retail 8:00am - 5:00pm Video Walls Unplugged 9:00am - 5:00pm Digital Signage Certified Expert (DSCE) Program 9:00am - 5:00pm Programa de Certificación Señalización Digital en Español (DSCE) 9:00am - 12:30pm Is Digital Signage Profitable? The Go or No-Go Decision 9:00am - 1:00pm Digital Signage Guided Installation Tour 1:30pm - 5:00pm Mobile and Digital Signage: How to Reach the Distracted Con- sumer WEDNESDAY, FEBRUARY 12 7:30am - 9:00am Keynote Breakfast | Digital Signage Futurecasting: Insights & Predictions 9:00am - 10:00am Educational Seminars S1 - What You’re Afraid to Ask. . .but Need to Know! S2 - Building a Profitable DOOH Network from Inspiration to Operation S3 - Digital Signage Content Lightning Round S4 – Influence Instead of Mandate: How to Manage Corporate Digital Signage Through Win-Win Goals S5 - The Engaging User Experience & the Natural User Interface S6 - Designing Media Walls: Imagery, Video and Information on Digital Canvases S7 - AT&T Store of the Future: Balancing Brand Experience With Business Needs 10:00am - 5:00pm Exhibit Floor Open - Free On-Floor Workshops 11:00am - 3:00pm Industry Roundtables on the Show Floor: Retail, Restaurants, Education, Healthcare, and more. 4:00pm - 5:00pm Educational Seminars S8 - Articulating Objective and Realizing Tangible ROI: Point/Counter Point S9 - Media is All About Scale: How Can DPB Networks Achieve Scale Without Depending on Industry Consolidation? S10 - Maximize Bigger, Better, Brighter Screens to Increase Engagement S11 - System-Wide Digital Menuboard Deployment - Taking the Leap From a Successful Pilot to Implementation S12 - The New Arena: Digital Out-of-Home Entertainment S13 - Digital Signage Disrupted S14 - How to Leverage Digital Signage and Video in the Enterprise to Reach Mobile and Office Workers 5:30pm - 7:00pm Networking Reception | Sands Expo 7:00pm - 9:00pm DSE 2014 Awards Dinner | Paris Las Vegas THURSDAY, FEBRUARY 13 7:30am - 9:00am Keynote Breakfast | Creating Engaging Experiences in a Digi- tally Distracted World 9:00am - 10:00am Educational Seminars S15 - Fundamentals of Digital Signage Content S16 - Selling Digital Place Based Advertising in a Video Neutral World S17 - Beyond the “Sign”: Creating Experience and Enhancing Brands With Digital Media S18 - Content Distribution Architecture and Infrastructure Management S19 - Adidas: Interactive Window Shopping S20 - Distributed Versus Centralized Player and Connectivity Architecture in Dynamic Digital Signage Design S21 - Analyzing Digital Signage Investment: Lessons from the Financial Services Industry 10:00am - 5:00pm Exhibit Floor Open & Free On-Floor Workshops 11:00am - 3:00pm Industry Roundtables on the Show Floor: Retail, Restaurants, Education, Healthcare, and more. 4:00pm - 5:00pm Educational Seminars S22 - How to Navigate a Successful RFI/RFP Process…in 100 Steps or Less S23 - Methods for Measuring ROI and Interpreting the Results S24 - Adapting Content for Digital Signage S25 - How Sam’s Club Redesigned Its In-Club TV Network to Maximize Shopper Engagement S26 - Configuring the Interactive Environment S27 - Digital Signage Displays: Meeting the Technical Challenges of Harsh Environments S28 - How Digital Signage Has Helped Transform the Healthcare Sector FRIDAY, FEBRUARY 14 9:00am - 5:00pm Digital Signage Content and Media Expert (DCME) Program 9:00am - 5:00pm Digital Signage Display Expert (DSDE) Program LG’s Ultra HD commercial displays are “Raising the Standard of Digital Signage” in an ULTRA big way. Designed to deliver crucial content clearly and precisely, ULTRA HD’s resolution is 4 times higher than Full HD, makes discerning a single pixel almost impossible. The high pixel count enables images to go LARGE when it is imperative for accurate reproduction to be seen from large solutions such as control rooms, movie studios, and public spaces. LG leverages the strength of IPS core panel technology and excels at bringing innovative technological advancements to the digital signage market, developing products like our award winning EzSign TVs, Ultra High Definition (4K) displays, LED video walls, transparent displays, stretch and touch- screens. For more information, call 1.800.897.8788 or email us at [email protected]. When it’s all possible, life’s good. LGsolutions.com © 2014 LG Electronics U.S.A., Inc., Lincolnshire, IL. All rights reserved. “LG Life’s Good” is a registered trademark of LG Corp. Screen images are simulated. Raising the Standard of Digital Signage Commercial Ultra HD (4K) Displays from LG VISIT US AT BOOTH #500 84WS70MS-B 4x higher resolution than Full HD RETURN on INNOVATION

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FLOORGUIDE

SPONSORED BYSPONSORED BYSPONSORED BY

SCHEDULE AT A GLANCE GENERAL INFORMATION

Booth Selection for 2015Current exhibitors may reserve prime booth locations for the 2015 Digital Signage Expo by visiting the space selection office located in the Digital Signage Expo booth, 105, on the exhibit floor during your pre-assigned space selection appointment. If you are in-terested in exhibiting but are not currently a 2014 DSE exhibitor, please feel free to stop by the booth selection office or contact Jeanne Phillips at [email protected], 770-817-5903.

ConferencesDozens of educational seminars are offered Tuesday through Friday. Seminar descrip-tions are included in this directory. You will need a registration badge and session ticket to attend any of the sessions. Tickets may be purchased at registration at “New Attendee Assisted Registration” — silver carpet. Sessions are located at either the Sands or Venetian Meeting Rooms. Be sure to check your ticket for session location and room number.

Contact DSEAfter the show, you may contact Jeanne Phillips, sales director, for questions regarding exhibiting at the show at 770-817-5903, or [email protected]. All other calls should be directed to Colin Berry, exhibitor services manager, at 770-817-5909. Our website address is www.digitalsignageexpo.net.

Electronic DevicesAs a courtesy to convention attendees, DSE requests that all electronic devices (cell phones, PDAs, etc.) be turned off during educational sessions. If it is necessary to use your cell phone, please step outside the meeting room to an area that will not disturb other attendees.

Food ServiceFood is available for purchase in the Exhibit Hall at the Sands Bistro from 8:00am – 5:00pm on both Wednesday and Thursday. The Sands Bistro is on the right side of the Exhibit Hall across from Booth #1329. The Bistro will serve assorted breakfast items, salads, cold and hot sandwiches, fresh-made pizza, fresh fruit, various hot and cold beverages, as well as assorted snacks and candies. In addition, food and beverage options will also be available on both days from 8:00am – 5:00pm at Café Presse, located on the Level One Main Lobby of the Sands Expo Center (near the DSE Registra-tion area). Café Presse will feature gourmet pastries, snacks and assorted hot and cold beverages, including cappuccino, espresso, latte and smoothies.

Las Vegas MonorailPurchase tickets at any station or at any station property. 24-hour pass: $12 Three-day pass: $28 Four-day pass: $36

Lead RetrievalYour badge serves as your electronic busi-ness card, helping you to make the most of your time on the show floor. Exhibitors will scan your badge to ensure timely follow-up of information you have requested.

PhotographsOnly registered press and approved vendors are allowed to take photos on the show floor or in the conference rooms.

Press RoomA working press room is located in the Lower Registration Lobby, across from New Attendee Assisted Registration. This area is designated for all credentialed media attendees, and offers ample work space and beverage refreshments. Media must be prepared to show credentials upon entering the room.

Press Room Hours: Tuesday, February 11,

7:00am - 5:00pm Wednesday, February 12,

7:00am - 5:00pm Thursday, February 13,

7:00am - 6:00pm

Press attendees will also obtain their show badges at this location. No camera/video equipment is allowed on the show floor or in the conference rooms without prior consent from show management, also ob-tainable in the press room. For future press communications with DSE, contact Geri Wolff, Market Works International, at 386-447-0018 or [email protected].

Speaker Ready RoomA room has been reserved for speakers and moderators participating in the DSE Conference Program. Presenters wishing to practice their presentation or review their audio-visual materials can use the Speaker Ready Room, which is located next to the Meeting Planner’s Office in the Venetian Lobby. This room will be available on Tuesday from noon to 5:00pm and on Wednesday and Thursday from 7:30am - 4:00pm

Industry Networking ReceptionDiscuss the day’s events and meet new industry contacts at DSE’s free Industry Networking Reception in the Venetian, Room 901, on Wednesday evening from 5:30pm - 7:00pm. Your show badge is all you need to attend this reception.

TUESDAY, FEBRUARY 118:00am - 5:00pm Digital Out-of-Home Network Operators Conference8:00am - 5:00pm Dynamic Digital Environments Master Class8:00am - 5:00pm PRI Retail Forum: Omni-Channel and the Future of Retail8:00am - 5:00pm Video Walls Unplugged9:00am - 5:00pm Digital Signage Certified Expert (DSCE) Program9:00am - 5:00pm Programa de Certificación Señalización Digital en Español

(DSCE)9:00am - 12:30pm Is Digital Signage Profitable? The Go or No-Go Decision9:00am - 1:00pm Digital Signage Guided Installation Tour1:30pm - 5:00pm Mobile and Digital Signage: How to Reach the Distracted Con-

sumer

WEDNESDAY, FEBRUARY 127:30am - 9:00am Keynote Breakfast | Digital Signage Futurecasting: Insights &

Predictions9:00am - 10:00am Educational Seminars S1 - What You’re Afraid to Ask. . .but Need to Know! S2 - Building a Profitable DOOH Network from Inspiration to Operation S3 - Digital Signage Content Lightning Round S4 – Influence Instead of Mandate: How to Manage Corporate Digital

Signage Through Win-Win Goals S5 - The Engaging User Experience & the Natural User Interface S6 - Designing Media Walls: Imagery, Video and Information on Digital

Canvases S7 - AT&T Store of the Future: Balancing Brand Experience With Business

Needs10:00am - 5:00pm Exhibit Floor Open - Free On-Floor Workshops11:00am - 3:00pm Industry Roundtables on the Show Floor: Retail,

Restaurants, Education, Healthcare, and more.4:00pm - 5:00pm Educational Seminars S8 - Articulating Objective and Realizing Tangible ROI: Point/Counter

Point S9 - Media is All About Scale: How Can DPB Networks Achieve Scale

Without Depending on Industry Consolidation? S10 - Maximize Bigger, Better, Brighter Screens to Increase

Engagement S11 - System-Wide Digital Menuboard Deployment - Taking the Leap

From a Successful Pilot to Implementation S12 - The New Arena: Digital Out-of-Home Entertainment S13 - Digital Signage Disrupted S14 - How to Leverage Digital Signage and Video in the Enterprise to

Reach Mobile and Office Workers5:30pm - 7:00pm Networking Reception | Sands Expo 7:00pm - 9:00pm DSE 2014 Awards Dinner | Paris Las Vegas

THURSDAY, FEBRUARY 137:30am - 9:00am Keynote Breakfast | Creating Engaging Experiences in a Digi-

tally Distracted World9:00am - 10:00am Educational Seminars S15 - Fundamentals of Digital Signage Content S16 - Selling Digital Place Based Advertising in a Video Neutral World S17 - Beyond the “Sign”: Creating Experience and Enhancing Brands With

Digital Media S18 - Content Distribution Architecture and Infrastructure Management S19 - Adidas: Interactive Window Shopping S20 - Distributed Versus Centralized Player and Connectivity Architecture

in Dynamic Digital Signage Design S21 - Analyzing Digital Signage Investment: Lessons from the Financial

Services Industry10:00am - 5:00pm Exhibit Floor Open & Free On-Floor Workshops11:00am - 3:00pm Industry Roundtables on the Show Floor: Retail,

Restaurants, Education, Healthcare, and more.4:00pm - 5:00pm Educational Seminars S22 - How to Navigate a Successful RFI/RFP Process…in 100 Steps or

Less S23 - Methods for Measuring ROI and Interpreting the Results S24 - Adapting Content for Digital Signage S25 - How Sam’s Club Redesigned Its In-Club TV Network to Maximize

Shopper Engagement S26 - Configuring the Interactive Environment S27 - Digital Signage Displays: Meeting the Technical Challenges of Harsh

Environments S28 - How Digital Signage Has Helped Transform the Healthcare Sector

FRIDAY, FEBRUARY 149:00am - 5:00pm Digital Signage Content and Media Expert (DCME) Program9:00am - 5:00pm Digital Signage Display Expert (DSDE) Program

LG’s Ultra HD commercial displays are “Raising the Standard of DigitalSignage” in an ULTRA big way. Designed to deliver crucial content clearly andprecisely, ULTRA HD’s resolution is 4 times higher than Full HD, makesdiscerning a single pixel almost impossible. The high pixel count enablesimages to go LARGE when it is imperative for accurate reproduction to beseen from large solutions such as control rooms, movie studios, and publicspaces.

LG leverages the strength of IPS core panel technology and excels at bringinginnovative technological advancements to the digital signage market,developing products like our award winning EzSign TVs, Ultra High Definition(4K) displays, LED video walls, transparent displays, stretch and touch-screens. For more information, call 1.800.897.8788 or email us [email protected].

When it’s all possible, life’s good.

LGsolutions.com

© 2014 LG Electronics U.S.A., Inc., Lincolnshire, IL. All rights reserved. “LG Life’s Good” is a registeredtrademark of LG Corp. Screen images are simulated.

Raising the Standard of Digital SignageCommercial Ultra HD (4K) Displays from LG

VISIT US AT

BOOTH #500

84WS70MS-B

4x higherresolutionthan Full HD

LGE 011408 AD_84"UHD_DSEpocket_Layout 1 1/8/14 2:10 PM Page 1

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