scenarios for smart devices in 2025 - cambridge wireless · 2018. 3. 29. · feature phones (phase...
TRANSCRIPT
David Wood@dw2
londonfuturists.com
Scenarios for smart devices in 2025
Brave New Smartphone and/or Black Mirror?
deltawisdom.com Graphic adapted from Imperial College TMT event
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Brave New Smartphone?Frightened into submission?
Distracted into triviality?
Manipulated into compliance?
2025 smartphone?
SOMA
Access to a fake worldthat’s more engagingthan the real world?
Something that deeply exploits human psychology?
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https://www.washingtonpost.com/news/the-switch/wp/2017/11/09/facebooks-first-president-on-facebook-god-only-knows-what-its-doing-to-our-childrens-brains/
Facebook’s first president, on Facebook:
“You’re exploiting a vulnerability in human psychology…”
“God only knows what it’s doing to our children’s brains”
Mark Zuckerberg and Sean Parker
https://www.axios.com/sean-parker-unloads-on-facebook-2508036343.html
@dw2 Page 4https://www.vanityfair.com/news/2017/10/early-facebook-employees-
regret-the-monster-they-created
“Most of the early employees I knoware totally overwhelmed by whatthis thing has become”
“They look at the role Facebook now plays in society, and howRussia used it during the election to elect Trump, and they havethis sort of ‘Oh my God, what have I done’ moment.”
“I lie awake at night thinking about all the things we built in the early days and what we could have done to avoid the product being used this way”
“Some early Facebook employees regret the monster they created”
Think harder about the consequences in advance
@dw2 Page 5http://mashable.com/2014/04/30/facebooks-new-mantra-move-fast-with-stability/
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Answers?Questions!
Trend analysis
Scenario analysis
Key skills:Imagination
CollaborationStrategyAgility
Enhancement
Futurist?Disappointmentahead of disruption
Envision future scenarios
Evaluate future scenarios
Overcome future shock
Tools1. Credible?2. Desirable?3. Actionable?
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“History does not repeat itself,but it rhymes”
Attributed to
Mark Twain, novellist
http://quoteinvestigator.com/2014/01/12/history-rhymes/
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@dw2 Page 9Vision: June 1998
Positive
feedback
cycle
Spottedtrends
Anticipatedconvergence
Patiently built a platform for collaboration
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Handset manufacturers
Consumers &
enterprises
DevelopersNetworksEnhanced 2.5G and 3G
networks:
packets, high bandwidth,
good roaming, low latency
Large volumes of
advanced open
programmable
mobile phones
Mobile services,content & apps:boost revenues
(both data & voice)
Rich
component technologies
(hardware & software)
Standard open mobile OS
The smartphone market virtuous cycle
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facts and figures• Original (1998) business plan predicted profitability in 3 years (2001)
• In reality it took 7 years to become profitable (2005)– We needed three additional major rounds of investment
– It took longer than expected to evolve technical platform solutions
• 8 years to reach 100 million smartphones sold (96 months)
• Another 18 months to sell next 100 million (< 96 weeks)
• Another 36 months to sell next 300 million (to 2010)
• But by this time, the high-profile, high-profit smartphoneswere being powered by iOS and Android (“phase 2 smartphones”)
• Symbian and partners had been overtaken by faster, more nimble, more effective companies from Silicon Valley
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Disruption in the last 12 years
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Smartphone Capability
Time
Feature phones(phase 0)
Phase 1 smartphones
1990 2000 2010
Software relatively unimportant
Software important
Software critical
Mini-computers
Supercomputers
Phase 2 smartphones
(superphones)
“Software is eating the world”
The future arrives in waves
Transitions between waves are difficult
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New platformcapability
Disappointment
FurtherDisappointment
Again!
Old platform no longer
competitive
Disruptions can take a long time in gestationEven though they may eventually seem to blossom quickly
Previousplatform
New processes,
skills & tools
critically important
New platform hype
Poor usability, hard to configure
Services & apps missing or inadequate
Prepare for the change!
Opportunity:Take charge of
the change!
Technologyenthusiasts
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Not being able to act on spotting the change
Worldview Phone-centric(Smartphones phase 1)
Internet-centric(Smartphones phase 2)
Most important app
Most important partners
Third-party apps (openness)
Source of most innovation
US market Dramatic influencerA laggard (troublesome)
Mobile industry
“Nice to have”
Network operators
Telephony (phone app)
Silicon Valley (and similar)
Fundamental new value
Silicon Valley developers
Web-browser (& web apps)
Smartphone characteristic Expensive, powerful, data-richSmall, robust, low cost
Not anticipating the degree of change
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Corporate inertia• It’s hard to turn around
an oil tanker• It’s even harder to turn
around a flotilla of oiltankers, all moving inclose formation– Doing things that used to make their company successful
• The company often knows what needs to be done… but is unable to implement these changes– Advice from analysts is often accepted but then ignored
http://www.largestships.com/seawise-giant/
Knowing-doing gap!
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Scientific method Open society
1st Industrial RevolutionSteam, mechanisation
1760…
2nd Industrial RevolutionElectricity, chemicals, mass production1880…
3rd Industrial RevolutionComputers, electronics1960…
4th Industrial RevolutionNBIC convergence2010…
Technological change
+120 years
+80 years
+50 years
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BN
CI
NBIC Convergence
The 4th Industrial Revolution
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Atoms Genes
Bits Neurons
Bio-Tech
Nano-Tech
Cogno-Tech
Info-Tech
Software
Hardware
BiologyPhysical
New machines
New algorithms
New minds
New life
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B: Biotech:Genetic editing
Stem cell therapiesLab-grown meatEnhanced pets
The abolition of aging
N: Nanotech:Molecular manufacturing
3D & 4D printingNanobots & nanosensorsNext gen Green Energy
Quantum computers
I: Infotech:Machine learning -> AGI
Artificial creativityAffective computing (EQ)
Wearable computersAugmented Reality
C: Cognotech:Brain Computer Interfaces
Next gen Virtual RealityNootropics (smart drugs)
Mind suspension (cryonics)Consciousness engineering
Socialtech:FinanceLedgersCloudsLaws
MarketsRegulations
PrivacySecurityPolitics
Planetary tech:Hyperloop
Drone swarmsGeo-engineeringAsteroid miningSpace habitation
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Beyond smartphones?• 1990s: Basic phones -> Feature phones
• 2000s: PDAs -> Smartphones (phase 1)
• 2010s: Smartphones -> Superphones
• 2020s: ?
– Smart glasses (wearable computers)
– Superphones in which AI is the leading app
– SHAs: Smart Human Augmenters
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SHAs that: (1) Keep an eye on us• Observe what we’re doing (not just what we type)
– Listening to us, and to what we’re listening to
– Seeing us, and what we’re seeing
– Feeling what we’re feeling
• Utilising– Speech recognition (and other sound recognition)
– Computer vision (recognise objects, facial micro-expressions)
– Information from IDs and sensors embedded in the environment
– Communications within the IoT
– Contextual knowledge
– Computer general common sense
more accurately than our own senses
=> The IoAI:Internet of AIs
@dw2 Page 23The Guardian, 21st May 2015
“Computers will have developed ‘common
sense’ within a decadeand we could be counting them among our friends
not long afterwards”
Geoffrey HintonUniversity of Toronto
“Godfather of deep learning”
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SHAs that: (2) Act as our guardian angel• Prevent us doing things against our better interest
– Especially when we may be vulnerable
– Impulse purchases
– Actions likely to be injurious to our health
– When we’re about to be socially engineered
– Impulse votes or petition signatures
– People to spend time with or fall in love with
• Utilising– Knowledge about us, the environment, and general knowledge
“Don’t type your password into that
screen”
The evolution of our spam filters and our newsfeeds
@dw2 Page 25https://itunes.apple.com/us/app/golfscape-gps-rangefinder/id382051762
Augmented Reality (AR)
via smart glasses
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SHAs that: (3) Augment our understanding• Provide us key real-time info about the real-world
– Smart glasses, whisperers, nudgers, voice of God
– While attending to work tasks
– When we’re touring or sight-seeing
– While interacting with speakers of foreign languages
– While learning new skills (or hobbies)
– In social settings (who exactly is this person?)
– While watching TV or browsing online
– Providing instant, personalised fact-checking
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SHAs that: (4) Transact for us• Execute our intent, even without our direct involvement
– With increasing degrees of delegated authority
– Finding the best deals for us for goods we purchase
– Recommending books or films or restaurants
– Purchasing shares that match our investment interests
– Steering us towards the best companions at social events
– Rearranging our schedules and booking us into best parties
– Sending tailored versions of our CV to job opportunities
– Negotiating with the online AIs serving other humans
The evolution of comparison websites
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SHAs that: (5) Become our best friends• Engage us in conversations that enrich and enhance us
– The evolution of present-day chatbots
– Know us better than we know ourselves
– Know the best time to broach various subjects
– Know the best style of interaction for us
– Avoid annoying us or boring us, or appearing to nag
– Know the subjects that most intrigue us
– Act as fascinating, enlightening conversationalists
– Connect to our innermost self
– Steering us towards important personal realisations
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Online AIsSHAs
Provided we solve the issues of security, collective human interaction design, etc
Get the socialtech right
@dw2 Page 30https://deltawisdom.com/books/