ADP crystalreports.com Case Study

Darrin Farnsworth, ADPMani Gill, SAP BusinessObjects OnDemand

SAPPHIRE May 2009

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1. Business intelligence in the cloudSaaS BI Industry dataSAP BusinessObjects OnDemand offerings

2. ADP customer success storyADP’s business needsDemo of ADP’s crystalreports.com

Agenda

What are the benefits of Saas BI?

Business optimization for hard times

Faster “time to value” for quicker return on investment

Access by more employees to more data

Broad reach across the firewall

Stramlined architecture, with zero infrastructure

Lower implementation costs

Lower ongoing costs

Ability to tap operating expense budgets vs. capital expense budgets

Better alignment to business goals

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IDC Technology SpotlightApril 2009, IDC #215504

Customer Overview: OnDemand BI SubscriberGrowth

020,00040,00060,00080,000

100,000120,000140,000160,000180,000200,000

H22005

H12006

H22006

H12007

H22007

H12008

H22008

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More than 230,000 subscribers and growing

Current customers in thefollowing industries:

AutomotiveBanking

ChemicalsConsumer Products

Engineering, Const. OpsFinance

HealthcareHigher Education and

ResearchHigh Tech

Industrial MachineryInsurance

Life SciencesMill Products

MediaNon-profit

Oil and GasProfessional Services

Public SectorTravel & Logistics

Serving most industries

Substantial growth for SaaS BI (M€)

050

100150200250300350400450500

2007 2008 2009 2010 2011 2012IDC Megamodel

28.9% CAGR2008-2012

SAP BusinessObjects OnDemand offerings

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STORE – REPORT – ANALYZE: BI OnDemandSHARE – REPORT – ANALYZE: crystalreports.com

COMPARE AND CLEANSE: Information OnDemand /Address Cleansing OnDemand

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How to use SAP BusinessObjects OnDemand

STORE – REPORT – ANALYZE: BI OnDemandSHARE – REPORT – ANALYZE: crystalreports.com

Sharing reports and dashboard inside and outsidethe organization (without VPN)

Automatic data updates for the most currentinformation

Multiple data source supportReport schedulingReport notification

Robust data warehouseReport and dashboard creation support

Support for ad hoc reportingDevelopment environment

COMPARE AND CLEANSE: Information OnDemand /Address Cleansing OnDemand

Competitive benchmarking: Compare yourcompany data against third-party and market data

with pre-configured widgetsAddress Cleansing

Public Relations Sentiment Analysis

All solutions work with existing SAP and BI products: Crystal Reports, Xcelsius®,SAP BusinessObjects Web Intelligence and on-premise offerings

Users Inside or Outside The Company CanShare, Report, and Analyze Any Data

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Company FirewallCompany Firewall

Customers, Partnersand Employees

OnDemand Offerings

On-premise applications and data

Crystal ReportsCrystal ReportsXcelsius®Xcelsius®

Web IntelligenceWeb Intelligence

Cloud Applications

• crystalreports.com• BI OnDemand

• Information OnDemand• Address Cleansing OnDemand

BI extenderBI extender

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Who is ADP?

One of the world's largest providers of comprehensive business outsourcingsolutionsEstablished in 1949Nearly $9 Billion in annual revenuesEmploys 46,000 employees worldwide1 out of 6 private sector US workers are paid using ADPOver 585,000 clients

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1. Our sales environment2. Situation prior to crystalreports.com3. Why crystalreports.com fit into our strategy/environment so well4. Sales Leadership’s role of coach & mentor5. Demonstration

Agenda

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Major Account Sales Environment

1,700 associatesTeam sellingLeads & alliancesTelesales to 3 - 6 month sales cycle

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Before crystalreports.com

Manual data manipulation & reporting

Inconsistencies, minimal standardization

Native reports8,000+ reports (duplicates, non-compliant, ad-hoc/one off)Many limitationsIssues running large data volume reports

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Our Requirements

Secure integration with CRMSingle sign onLeverage existing security modelContextually aware reporting

“Keep it simple”On demand & scheduled reportingOn premise database reportingInteractive dashboards

A Flexible, Powerful Solution

API On DemandReporting

On-PremiseData

Warehouse

ReportPublisher

Report Designer

Publish

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ADP Sales Leadership

Sales leadership coaching & mentoringEffective pipeline managementTargeting “Best Opportunities”Engaged at the right levelLeveraging all resources (lead referrals, multi product sales)

Look at a collection of metricsUse the analytics to facilitate one on one discussionReview metrics with associates and gain their acceptanceWeekly plan & review should have a defined structure

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crystalreports.comDemonstration

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Measurable Accomplishments

10% improvement in team member coverage

15% improvement in data quality

Estimated 30 min/day average time savings for field sales leaders

Estimated 1 hour/day average time savings for divisional project managers

APB1

Slide 16

APB1 Darrin, if you have any specific cost savings or revenue increase to attribute to this, I have slightly different icons to useAlison Benson; 06.05.2009

“

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Benefits that SAP BusinessObjects OnDemandOfferings deliver

For any Line of Business Manager:

Quick Time-to-Value BI for the BusinessLow up-front investmentPurchase with expense budgetQuick implementation, little-to-no ITStand-alone or extension to on-premise BI

Easy External Data Sharing and AnalysisLatest reports for customers, partners, andemployeesNo security or firewall issues

360° View of Your BusinessCombine data from any source, on-premise or inthe cloud

Improved sales visibility and performanceFaster, more robust reporting from lead to sale

"In about 10 minutes, Ilearned about the serviceand had a report hosted."

Keith R. Werosh, universityregistrar, National University of Health

Sciences

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Thank you!

Share: crystalreports.com

Share data easily inside and outside theorganizationAutomatic data updates for currentinformationWorks with on-premise and cloud BICan report off of multiple data sourcesScheduling and notificationSecure

BenefitsUp and running quickly with little-to-no ITresourcesEasy to share information without ITinterventionUsers notified when latest information isavailableShare the latest data to make moreaccurate decisions

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Store, Report, and Analyze: BI OnDemand

A complete BI solution for sales reportingData storage in the cloudReporting and ad hoc analysis on manysourcesMore professional looking reportsReport sharing inside and outside theorganizationWorks with existing on-premise BI and cloud BI

BenefitsUp and running quickly with little-to-no ITresourcesMeasure and improve sales rep productivityImproved decision-making with ad-hoc, what-if,and trend analysis

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Compare and Cleanse: Information OnDemand

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Online portal and external data sourceCompare company data to market data

(consumer, government, etc.)Address cleansing

Media sentiment analysis

BenefitsAdd relevancy to your business intelligence

with external dataDownload and immediately use widgets

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Sales Management and Efficiency At ADPWith SAP BusinessObjects OnDemand Offerings

Challenges and OpportunitiesManual data manipulation & reporting(Excel, Access, PDF)Data inconsistencies, minimalstandardization8,000+ reports (duplicates, non-compliant, ad-hoc/one off)Issues running large data volumereportsLack of ability to schedule reportsNo integration between on-premiseand salesforce.comNo interactive dashboardsNeed for single sign-on and ability toleverage existing security model

ObjectivesCreate sales leadership and mentoringprogram to improve sales pipelinemanagementImprove sales rep and project managerproductivity

Implementation Highlights1,700+ usersCombined SaaS and on-premise data

Why SAPPrevious successful SAPimplementationsRapid time-to-value with SaaSdeployment

BenefitsEstimated 30 min/day average timesavings for field sales leadersEstimated 1 hour/day average timesavings for divisional projectmanagers.10% improvement in team membercoverage15% improvement in data quality

Company InformationADP: Global company, HQ:Roseland, New Jersey, U.S.AIndustry: Professional ServicesProducts and Services:HR, payroll, tax and benefitsadministration solutionsRevenue: $9 billionEmployees: 46,000Web Site: www.adp.comSAP Solutions and Services:crystalreports.com reportsharing, scheduling, and distribution

“crystalreports.com delivers ADP’s CrystalReports & Xcelsius content online, givingus valuable insight into our salesperformance & sales opportunitiesresulting in more effective leadership andsales execution.”

Darrin FarnsworthDirector, Sales Automation ProjectsADP

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