sales process: the path not the goal
TRANSCRIPT
SalesProcess
Sales Process:The Path, Not The Goal
I wrote a few books aboutSales Process
...but Sales Process isn’t the answer
So what is
Sales Process
Good for then?
Sales Process provides reps a macro-level map to follow
That’s not the same as reading a script
More like having a plan....
...and rolling with it as it plays out
But with more structure and focus...
...than a fully random effort
A well developed, flexible, customizable Sales Process....
Can also be a powerfulSales Management Resource
By giving reps and managers
...a COMMON LANGUAGE about new business generation activities and expectations
Which makes:
Coaching
Mentoring
Accountability
& Support
More granular, meaningful and robust
Sales Process isn’t the goal....
But if your goal is a sales culture based on:
Accountability
Support
and
Revenue growth....
The right sales process can help you get there
The Sales TeamSuccess Formula™
www.sales-team-success-formula.com
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