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R.U.M. (Raw Unity Meets) Sponsorship Program October 2015 SUMMARY - This project describes a sponsorship/partnership opportunity that provides the sponsoring company high digital media visibility for a peak period of three days and a tail period of around 14 months. The high visibility extrapolates that of the sport of powerlifting alone, given the influencers' reach and the strategies here adopted. INTRODUCTION We are contacting you to open a line of negotiations concerning your participation as sponsor or supporter to our event, the Raw Unity Meets. The Raw Unity Meets are powerlifting meets, today at its 9th edition, recognized by the community as one of the top events in the sport. The reason is both its very high qualifying numbers, which ensure that the event gathers the best lifters in the world, and its intimate relation with the only "ecumenical" structure of our multi-federation sport: Powerlifting Watch. In other words, it is one of the two or three elite- only events in the sport, which, by itself, guarantees high visibility, and it is co-promoted by the only structure in the sport that is consensually and universally recognized. The reason we are stressing these points is that for sponsorship purposes, RUM is a peculiar property with surprisingly easy activation actions, that we may carry out ourselves with or without additional activation initiatives on your part. Your actual reach, considering the social media metrics we can provide for our influencers and for the participating athletes, may reach millions of targeted consumers. THE MEET RUM is a highly selective event. In the sport of powerlifting, this means that only the best lifters in the world qualify to participate. These lifter category concentrates the most efficient

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R.U.M. (Raw Unity Meets) Sponsorship Program

October 2015

SUMMARY - This project describes a sponsorship/partnership opportunity that provides the

sponsoring company high digital media visibility for a peak period of three days and a tail

period of around 14 months. The high visibility extrapolates that of the sport of powerlifting

alone, given the influencers' reach and the strategies here adopted.

INTRODUCTION

We are contacting you to open a line of negotiations concerning your participation as sponsor

or supporter to our event, the Raw Unity Meets. The Raw Unity Meets are powerlifting meets,

today at its 9th edition, recognized by the community as one of the top events in the sport.

The reason is both its very high qualifying numbers, which ensure that the event gathers the

best lifters in the world, and its intimate relation with the only "ecumenical" structure of our

multi-federation sport: Powerlifting Watch. In other words, it is one of the two or three elite-

only events in the sport, which, by itself, guarantees high visibility, and it is co-promoted by

the only structure in the sport that is consensually and universally recognized.

The reason we are stressing these points is that for sponsorship purposes, RUM is a peculiar

property with surprisingly easy activation actions, that we may carry out ourselves with or

without additional activation initiatives on your part.

Your actual reach, considering the social media metrics we can provide for our influencers and

for the participating athletes, may reach millions of targeted consumers.

THE MEET

RUM is a highly selective event. In the sport of powerlifting, this means that only the best

lifters in the world qualify to participate. These lifter category concentrates the most efficient

digital influencers, whose power of opinion-making goes far beyond the scope of powerlifting

practitioners or fans. They are coaches whose advice is followed by thousands and/or athletes

that have a huge digital following.

These lifters congregate for three days for three types of events:

- the full power raw championship

- the single lift bench press championship

- the single lift deadlift championship

Of the three, the most traditional and popular is the first. It is usually watched through

streamline by thousands of people (over 35000 on livestream the last two years).

The events will take place between January 29 to 31 (three days). The estimated number of

lifters is 60 per day on full power and 90 per day on single lifts.

Port Saint Lucie Civic Center is a visitor-friendly environment with inexpensive

accommodations in the area and ample space for sponsors to promote their products.

THE DIGITAL REACH

Our digital reach, through which your brand will be visualized by potential consumers, is

provided by our patrons and is approximately the following:

Facebook profiles: 31 thousand followers

Facebook pages: 64.6 thousand followers

Instagram: 94 thousand followers

Youtube: 386 thousand views / month

Our Patrons include Brandon Lilly, Swede Burns, Jordan Wong, Janis Finkelman, Eric Brown and

Marilia Coutinho (writers, coaches and all time record breakers in powerlifting).

SPONSOR, SUPPORTER AND PATRON classes and benefits

Class Contribution Matching RUM benefit Details

Sponsor - GOLD $1000.00 1. Center spot on the Banner on the lifting platform and on the digital folder/posters 2. Name and logo will be on the Raw Unity web site for 12 months. 3. Name or logo on the meet T-shirt. 4. A sale table or tables based on your needs. 5. The ability to present trophies, the ability to have the spotter/loaders wear whatever t-shirt you supply them. 6. This would also pertain to other meet help.. You could also put whatever banners you want in the warm-up area. 7. Weekly updates of your products on RUM's facebook page

The digital folder/poster may reach from a couple of hundred thousand views to more than a million, depending on variables related to Patron's sharing time, date, etc.

Sponsor - SILVER $500.00 1. Name or logo on banner on the lifting platform and digital folder/poster (size according to the value of contribution) 2. Name and link on RUM Website Partners Page 3. Name on meet t-shirt. 4. Name on web site for 12 months as a sponsor. 5. Sales table and banner space. 6. Weekly updates of your products on RUM's facebook page

Sponsor - BRONZE $300.00 1. Name or logo on digital folder/poster (size according to the value of contribution) 2. Name on meet t-shirt. 3. Name on web site for 12 months as a sponsor. 4. Sales table and banner space. 5. Bi-weekly posts on RUM's Facebook page about your company

Supporter work 1. Name and link on RUM Website Partners Page 2. Bi-weekly posts on RUM's Facebook

page about your company

Patron Your social media numbers and sharing the digital folder/poster weekly

1. Name and link on RUM Website Partners Page 2. Bi-weekly posts on RUM's Facebook page about your company

GOLD

1. Center spot on the Banner on the lifting platform and on the digital folder/posters

2. Name and logo will be on the Raw Unity web site for 12 months.

3. Name or logo on the meet T-shirt.

4. A sale table or tables based on your needs.

5. The ability to present trophies, the ability to have the spotter/loaders wear whatever t-shirt you

supply them.

6. This would also pertain to other meet help.. You could also put whatever banners you want in the

warm-up area.

7. Weekly updates of your products on RUM's facebook page

SILVER

1. Name or logo on banner on the lifting platform and digital folder/poster (size according to the value

of contribution)

2. Name and link on RUM Website Partners Page

3. Name on meet t-shirt.

4. Name on web site for 12 months as a sponsor.

5. Sales table and banner space.

6. Weekly updates of your products on RUM's facebook page

BRONZE

1. Name or logo on digital folder/poster (size according to the value of contribution)

2. Name on meet t-shirt.

3. Name on web site for 12 months as a sponsor.

4. Sales table and banner space.

5. Bi-weekly posts on RUM's Facebook page about your company

SUPPORTERS

1. Name and link on RUM Website Partners Page

2. Bi-weekly posts on RUM's Facebook page about your company

PATRONS

1. Name and link on RUM Website Partners Page

2. Bi-weekly posts on RUM's Facebook page about your company

PAYMENT

Sponsors can send checks payable to STRONG LIFE to:

Spero Tshontikidis

1085 Highway A1A, Unit 1302

Satellite Beach, FL 32937