ROI Recap

ROI Recap #1 – Lead GenerationChallenge Solution

SEO

PPC

Lead Generation

Need more patients

Website not found

Total number of people of people searching for a keyword each month

ROI Recap #1 – Lead GenerationChallenge Solution

SEO

PPC

Lead Generation

Need more patients

Website not found

The #1 position for a keyword get’s 41% of the clicks

ROI Recap #1 – Lead GenerationChallenge Solution

SEO

PPC

Lead Generation

Need more patients

Website not found

Cost per click in Google Adwords

ROI Recap #1 – Lead GenerationChallenge Solution

SEO

PPC

Lead Generation

Need more patients

Website not found

Total potential monthly revenue value for a keyword from Google Adwords

ROI Recap #2 – Lead CaptureChallenge Solution

Well designed website can have a 25% opt in rate

Mobile Websites & Apps

Landing Pages

LeadCapture

Not capturing prospect info

Website getting leads

ROI Recap #3 – Lead NurtureChallenge Solution

Insert research here

Autoresponder SeriesLeadNurture

I don’t bond with prospects

No prospect communicatin

Email follow up with your prospects can yield a 20% response rate of sales inquiries

ROI Recap #4 – Sales ConversionChallenge Solution

Prospects always choose the option with more positive customer reviews

Reputation Marketing

SalesConversion

Bad reputation

Low sales conversion

Social Media

ROI Recap #4 – Sales ConversionChallenge Solution

Strong social media will build trust and authority and earn you more sales

Reputation Marketing

SalesConversion

Bad reputation

Low sales conversion

Social Media

ROI Recap #5 – Patient MaximizationChallenge Solution

A systemized referral program will yield an additional 10-15% to your bottom line

Referral Campaign

Customer Reactivation

Client Maximization

We don’t get repeat business

We don’t get referrals

ROI Recap #5 – Client MaximizationChallenge Solution

A systemized customer re-activation program can increase your bottom line by 20%

Referral Campaign

Customer Reactivation

Client Maximization

We don’t get repeat business

We don’t get referrals

ROI Recap #6 – Metrics AnalyticsChallenge Solution

Using metrics and analytics puts you in control of your business profits

Google AnalyticsMetrics

AnalyticsDon’t know whats working