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Visual Communications: the key to success Yoeri Callebaut - Head of Marketing Eurasia [email protected]

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Page 1: RMG ContCentre PPT - UK CCF CONFERENCE

Visual Communications: the key to success

Yoeri Callebaut - Head of Marketing [email protected]

Page 2: RMG ContCentre PPT - UK CCF CONFERENCE

Constantly Re-inventing Intelligent Digital SignageIn times of constant clutter,RMG offers clarity.

At RMG, our mission is to extend ourselves beyond industry limitations in order to empower data and content across systems, platforms and technologies. Our solutions are built to capture people’s attention, inspire action and engage through stunning visuals. Delivering relevant content and real-time data to the right audience at the right time.

Page 3: RMG ContCentre PPT - UK CCF CONFERENCE

ATTENTION IS THE NEW CURRENCY

Our attention span is now less than a goldfish…

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ABOUT VISUALISATION OF DATA AND CONTENT

Many people prefer to see a video or a graphic to teach them something,especially when there is a lot of data and difficult material to understand.

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Challenges on 3 levels

Specific Contact Centre Challenges

The Internal Communication Trends and Associated Challenge

The Internal Engagement Challenge

01 02 03

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The Internal Engagement Challenge

01

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COMMUNICATION, COMMUNICATION, COMMUNICATION

Money not only factorOpen communication, inclusive culture, pleasant dynamic & modern working environment, empowerment, positive reinforcement

Not something organisation ‘do’ but something employees ‘give’ to the companyMental, physical and emotional state

Nourishing engagementThough not directly controllable, managers’ behavior, and the support, encouragement, trust and empowerment they give their teams are critical

Trust and connecting

Performance insights

Page 8: RMG ContCentre PPT - UK CCF CONFERENCE

THE GROWING ENGAGEMENT CHALLENGE

Unengaged employees come at a yearly cost to companies of a £550 Billion in the US alone

SOURCES: : Gallup Survey 2013, Gallup Q12® Meta-Analysis Report, Quora consulting report 2016, office for national statistics and OECD, Source office for national statistics

60% of workforce are knowledgeable

workers – their engagement = their

output

75% of workforce will be made up of millenials by 2025

24% of employees are actively disengaged

Productivity has dropped by 17% over last decade

63% of business leaders report big

difficulties in attracting needed

talent

75% of top talent will leave the

business within the first 2 years

Focus on technology, software tools at work, communication, collaboration, teamwork, positive

reinforcement, transparency and flexibility

Page 9: RMG ContCentre PPT - UK CCF CONFERENCE

THE GROWING ENGAGEMENT CHALLENGE

Unengaged employees come at a yearly cost to companies of a £550 Billion in the US alone

SOURCES: : Gallup Survey 2013, Gallup Q12® Meta-Analysis Report, Quora consulting report 2016, office for national statistics and OECD, Source office for national statistics

60% of workforce are knowledgeable

workers – their engagement = their

output

75% of workforce will be made up of millenials by 2025

24% of employees are actively disengaged

Productivity has dropped by 17% over last decade

63% of business leaders report big

difficulties in attracting needed

talent

75% of top talent will leave the

business within the first 2 years

Reasons: Lack of recognition (22%)Lack of inspiration (64%)Lack of transparency and trust

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YES, THERE IS!

Companies with engaged employees§ Are 21% more profitable§ Are between 17% and 21% more productive

§ Show 10% higher customer loyalty and engagement

§ High motivated teams have up to 4x the success rate of low engaged teams§ 147% higher earnings per share in comparison to their peers

§ Also better productivity, less churn, less absenteism, higher quality, less accidents...

Employees who feel empowered and have a flexible environmentAlmost 3 times more satisfied with their jobs (60% are satisfied against 22% for non empowered non flexible workers)

SOURCE: Gallup Q12® Meta-Analysis Report, Quora consulting report 2016

Page 11: RMG ContCentre PPT - UK CCF CONFERENCE

02The Internal Communication Trends and Associated Challenge

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INTERNAL COMMUNICATION TRENDS

• Growing challenge in ‘reaching’ all employees

• Desire for real-time / updated communications

• Greater value resulting from personalised IC

• NEW drive to feature performance metrics in IC to drive

employee behaviour / productivity

SOURCE: Gallup Q12® Meta-Analysis Report, Quora consulting report 2016

Page 13: RMG ContCentre PPT - UK CCF CONFERENCE

Inbox overload

Easy to ignore

Competes with spam messages

SOURCE: RMG’s large global customers - 2016

CHALLENGES IN ACHIEVEING INTERNAL COMMS GOALS

EMAIL CLUTTER

Under utilised or not easily / regularly accessed

Lack of personal messaging

Usage varies

INTRANETS UNDERUTILISED

Location Dependant

Difficult to not reach remote employees

DIGITAL SIGNAGE LIMITED REACH

Page 14: RMG ContCentre PPT - UK CCF CONFERENCE

03Specific Contact Centre Challenges

Page 15: RMG ContCentre PPT - UK CCF CONFERENCE

THE SPECIFIC CHALLENGES IN TODAY’S CONTACT CENTRE

• Multi Channel

• Disengaged workforce

• Departmental breakdown

• Technology Overload

• Compliance

• Economy / Brexit

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CONTACT CENTRE DRIVERS 2016 - 2017

• Productivity

• Attrition

• Sickness and Absences

• Employee Engagement

• Improve Technology

• Increase Sales

• Increase Customer Satisfaction

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Going forward if organisations want to win the war for talent they are absolutely going to focus on the physical environment, the

technical environment and the cultural environment. This is the winning formula for creating and designing employee experiences.

JACOB MORGAN, Forbes

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STRATEGYIncorporate a smart, visual, interactive, internal communication and performance mgmt strategy & tactics

THE (DIGITAL) STEPS FOR A MORE ENAGAGED WORKFORCE

01ALIGNMake sure everyone within the organisation is on the same page

02PLAN Create an implementation plan with clear milestones and deliverables

03LISTENAccommodate feedback

04SHARESocial messaging

05INSIGHTProvide real-time individual and team performance metrics

06

Page 19: RMG ContCentre PPT - UK CCF CONFERENCE

MANAGING ENGAGEMENT THROUGH SMART DIGITAL SIGNAGE

Corporate communications and HR teams play an important role in coaching and enabling executives to succeed in creating an engaging work environment.

Smart executives are increasingly turning to technology to cultivate more productive and profitable workplaces that put engagement at the centre of their culture.

By helping each key executive to fine-tune their preferred mix of communications channels and tools to best suit their personality and objectives, you’ll ultimately increase overall employee engagement for the company.

Once the organization has a handle on engagement, it can steer more of the team’s energy towards innovating and increasing market share in order to stay as healthy on the outside as it is on the inside.

Page 20: RMG ContCentre PPT - UK CCF CONFERENCE

THE ROLE OF

INTELLIGENT DIGITAL SIGNAGE; VISUAL COMMUNICATIONS AND VISUAL PERFORMANCE MGMT

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Negative• Non Engaging• Limited Information – Only ACD

• Big Expensive Clocks

Positive• Easy to Maintain• Long Viewing Distance

First generation LED wallboards

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Negative• Non Engaging• Limited Information

• What Does It Mean

Positive• Less Expensive Screens

Reports reproduced on screens

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Positive• Engaging• Company Branded

• Service Levels Increased• More than just ACD• Internal communications delivered• Employees felt more valued

After a while wallboard becomes wallpaper again

The first smart integrated real time visual internal communications dashboards

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We’vecomealongway…andthepresentandfuturelookbright

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INTELLIGENT CONTACT CENTRE

RMG – INTELLIGENT DIGITAL SIGNAGE

Information when and where you need it

RMG Networks Enhanced Contact Centre Visualisation Solution delivers a mix of intelligent real time data, resolution messages and engaging content – ensuring that advisors and supervisors and managers receive vital information they need, when they need it most.

MULTI-CHANNEL REAL-TIME DISPARATEDATA SOURCES

GAMIFICATION RESOLUTIONMESSAGING

ANYCANVAS

Page 26: RMG ContCentre PPT - UK CCF CONFERENCE

RMG SOLUTION EXAMPLE The New Enhanced Wallboard

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RMG SOLUTION EXAMPLE The New Multichannel Contact Centre Display

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REVOLUTION IS CALLING

INTRODUCING THE NEW RMG NETLITE EON

Netlite EON™ goes beyond text, beyond size and beyond limitations. Presenting a solid next generation LED wallboard solution that:

• Says a thousands words through captive image or video• Tells your message in an impactful way• Keeps the learning curve steep and constantly increases

efficiency over time through varied, visually stunning, real-time and dynamic content

• Truly engages people• Influences behavior• same form factor as older generation wallboards yet

sleeker, a lot more powerful, impactful, (energy) efficient and offering unseen content displaying capacities

Page 31: RMG ContCentre PPT - UK CCF CONFERENCE

RMG SOLUTION EXAMPLE INVIEW Desktop and Mobile

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§ Communications “pushed” to desktop or mobile device

§ Message “window” size and location company-defined

§ Message can be customized by department, title or individual

§ Content can include text, charts, videos and interactivity

§ “Push” is optional

RMG SOLUTION EXAMPLE

Page 33: RMG ContCentre PPT - UK CCF CONFERENCE

§ Best (only) way to “reach” all employees

§ Enables true “real-time” communications

§ Personalized communications to desktop, IPad or phone

§ CFO support?§ Real-time and personalized

performance metrics drive productivity and financial gainRMG SOLUTION EXAMPLE

Multichannel Desktop INVIEW

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Different Messaging…different audiences

MARKETING R & D SALES FINANCE

By Location By Division or Department

31By Job Type2

Page 41: RMG ContCentre PPT - UK CCF CONFERENCE

• Can assign individual playtimes to the content• Play Schedule Properties control the playtime of an item as well as the time intervals in which

the item is played

RIGHT CONTENT AT RIGHT TIME

Page 42: RMG ContCentre PPT - UK CCF CONFERENCE

POSITIVE REINFORCEMENT

Positive reinforcement = positive results• Negative feedback cuts a self-esteem• Little room for personal or professional

development• Positive recognition – awards, thank you

Law of Effect“Behavior which is reinforced tends to be repeated (i.e. strengthened); behavior which is not reinforced tends to die out-or be extinguished (i.e. weakened).” B.F. Skinner

Page 43: RMG ContCentre PPT - UK CCF CONFERENCE

RMG SOLUTION EXAMPLE Gamification

Page 44: RMG ContCentre PPT - UK CCF CONFERENCE

RMG SOLUTION EXAMPLE Executive Dashboard

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RMG SOLUTION EXAMPLE Command Centre

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MULTI-PLATFORM SMART DIGITAL TOOLS TO SOLVE CHALLENGE

INTERNAL SYSTEMS & PLATFORMS

CONNECTING THE DOTS FOR AN INTEGRAL IC STRATEGY AND IMPACTFUL RESULTS

INTELLIGENT DYNAMIC IC

TOOLS

RELEVANT PERSONALISED

CONTENT

PERFORMANCE METRICS

INCLUSION

TRANSPARENCYEMPOWERED EMPLOYEESCONNECTED

TEAMS

ENGAGEMENT

COMPANY RESULTS

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CASEEnBW

Page 51: RMG ContCentre PPT - UK CCF CONFERENCE

THE COMPANY

EnBW is one of the largest fully integrated energy companies,headquartered in Karlsruhe, Germany.With more than 20,000 employees, EnBW supplies gas, water and energy-related products and services to more than 5.5 million customers.

EnBW’s internal service deskProviding assistance and services to internal customers and partners18,000+Round the clock monitoring of processes and quality. Detecting and solving issues and problems on time and as proactively as possible.

Department:Description:

Users:Function:

Page 52: RMG ContCentre PPT - UK CCF CONFERENCE

THE CHALLENGE

EnBW collects huge amount of crucial data.However:• Systems in place lacked transparency• No visual display of information nor performance indicators for agents• No action orientated real-time information

These gaps negatively impacted:• On-time reaction and corrective actions to occurring issues• Ability to act in a proactive manner• Efficiency and productivity of agents• Overall service levels

Page 53: RMG ContCentre PPT - UK CCF CONFERENCE

THE RESULTS

PROACTIVE RESPONSEEvolve from a reactive to a highly proactive service desk

EFFICIENT OPERATIONSOperations run significantly quicker and are more efficient

SERVICE IMPROVEMENTService levels improved by 10% in short time span

COST SAVINGSSavings achieved by rendering certain tools and expensive licenses obsolete

FAST RESOUTION80% of calls solved within 40 seconds

RESOURCE MANAGEMENTCommunicate more efficiently to enhance critical business decisions

Page 54: RMG ContCentre PPT - UK CCF CONFERENCE

RMG SOLUTION EXAMPLE EnBW

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RMG SOLUTION EXAMPLE EnBW Desktop INVIEW

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GENERAL BENEFITS OF VISUAL COMMUNICATIONS

SOURCES: : Engagement at Work: I’s Effect on Performance Continues in Tough Economic Times by Gallup

10% 10% 24%Increase in

Quality ScoresIncrease in

First Call ResolutionReduction in

Average Hold Timeimmediatelyfollowingintroductionofreal-timescoreboards.

Page 57: RMG ContCentre PPT - UK CCF CONFERENCE

BEYOND DIGITAL SIGNAGE

At RMG we don’t just display information. Our turnkey technology solutions turn data into information and information into real-time actionable insights. Furthermore, transforming content into engagement, being an integral valuable part of the employee experience, is an art RMG masters through interactive smart technology, expert consulting services and stunning visual design. Our technology acts as a value adding layer tapping into systems, platforms and processes, in order to:

• Empowerdataandcontent

• Engageemployees

• Inspireconsumers

• Informpeople

• Enable(Avaya)systemstobecomemoraactionableandengagingbymeansofasmartvisualisationlayer

• Optimiseprocesses

• Facilitatedecisionmaking

• Enhanceperformance

Page 58: RMG ContCentre PPT - UK CCF CONFERENCE

TURNKEY SOLUTIONS THAT GO BEYOND INDUSTRY LIMITATIONS

RMG is the only turnkey intelligent digital signage solutions provider. Where as other market players generally focus on one particular element of the digital signage eco-system, RMG masters every element of it resulting in cost and time savings as well as enhanced outcomes.

By combining best-in-class software, hardware, business applications and services with out knowledge and 37 years of expertise, our solutions enable professionals throughout the organization to make informed decisions, inspire actions and engage any audience in a unique way.

HARDWARE SOFTWARE SERVICESCREATIVEDESIGN INSTALLATION

FULLTURNKEYSOLUTION

+ + + + =

Page 59: RMG ContCentre PPT - UK CCF CONFERENCE

ANY QUESTIONS?RMG LONDON SHOWCASE, TOWER 42 – FLOOR 1425 Old Broad St, London, EC2N [email protected]+44 203 868 6930