Seat No.: _____ Enrolment No.______

MARWADI EDUCATION FOUNDATION’S GROUP OF INSTITUTESSubject code: Research Methodology

Total Marks: 70Instructions:

1. Attempt all questions. 2. Make suitable assumptions wherever necessary.3. Figures to the right indicate full marks.

Q.1. (A) What is research?? What are the tools for research?(7)

(b) Research is nothing but only a fact finding technique. Justify your answer with proper examples with reference to business research world. Mention Characteristics of Business Research.(7)

Q.2 (A) Differences between Basic and applied research with a practical examples.(7)

(B) Describe in detail steps involved in Research Process? Explain complete process with a hypothetical example.(7)

Q.3 (A) Define the following terms.(7)

1. Hypothesis And Preposition

2. Theory And Model

3. Scientific Method And Scientific Attitude

(b) Differences between Qualitative and Quantative approaches.(7)

Or

Q.3 (a) What are the types of error in research. Write in detail (7)

(b) Distinguish between cross-sectional and longitudinal studies? Answer the following blank and justify it.

* TRP of soap operas on TV are generally based on ___________________________ (cross sectional studies, Longitudinal studies).(7)

Or

Q.3 (a) You are HR manager of ABB(India). ABB has recently taken over a major unit in Kolkata. You are sent on a posting there and are given the task of introducing a new operation scheme which your parent organisation feels will improve efficiency. But you perceive during your stay that there is an underlying dissatisfaction amongst the employee and it is essential to gauge their view and opinion about the takeover and their expectations before introducing the scheme.

1. What are the Management problem(s) and Researcher Problem (s) in this case?

2. What is the recommended research design?

3. What are the Independent variable & dependent variable in this?

4. Frame a Hypothesis for the problem?(7)

(b) What is Projective Techniques? Explain the objectives and types of projective techniques. What are the advantages and disadvantages?(7)

Q.4 (A) What is survey? What are various technique of Survey(only draw a chart)? What are the Evaluation criteria for Survey technique?(7)

(B) Analysis types of Qualitative approach? Justify each with an examples.(7)

OR

Q.4 (A) In recent years, all over the world, people are showing more concern for health and environmental issues. We are seeing many evidences of deterioration of soil quality and water pollution due to use of hard chemicals in agriculture which has crossed the dangerous level. Demand for organic food is increasing and is expected to grow. Government of India has recognised this new developing market and estimated more than USD 13 billion export market with growth rate of 5-10 per cent in the next five years.

You are required to frame research objectives, hypothesis and budget for the above problem.(7)

(B) What is inductive and deductive approach? Justify your answer with an example.(7)

Q.5 (A) Qualitative methods requires special skill and techniques on the part of investigator. Examine this truth with suitable examples.(7)

(B) Shridhar from Bengaluru, had developed an electric car-VERVE (fully automatic, no gears, no clutch). It runs on battery. But to find a target customers (i.e. either old people, school going, house wives or so others) is a big deal for him. Before presentation, a research proposal to the management, he would like to take your help for following questions.

1. What kind of research design he should use? And why?

2. What are the various objectives which effecting to the management decisions?

3. Do you think so any of the qualitative methods be useful for collecting data and why? (7)

OR

Q.5 (A) Shameem answered that the team was apathetic and there could be multiple reasons for this apathy. Thus, it was essential that the team be studied to identity what was the group reaction to the working conditions at Danish. Also it was important to identify what was perceived as the major problem area. Shameem was also of the opinion that there might be a difference between the old and new employees. Thus this angle also was to be given due recognition when conducting a survey. Radhu said, “this seems to be a logical approaches to the problem. But don’t think that before you go to the team members must at least identify what could be the reasons for the dull performance at Danish by looking at the other organisations or by talking to the human resource consultants who have some experience of the same.

Shameem listened attentively and said, “ I think there is a lot of merit in what you say. So this is what I will do....”

1. What is the research design(s) Shameen is likely to recommend? Why?2. Identify the variables, hypothesis and the units under study.3. How could you possibly improve the accuracy of the results obtained?(7)

(B) Mention True or false(7)

1. Research design are the blue prints of the research study to be conducted.

2. The research design is longitudinal research design which is to be studied for a fixed interval

3. The moderator in focus group design are always participants.

4. Disguised observation methods are being done without the knowledge of respondents.

5. The HR manager who wishes to undertake a study to find out the reasons for attrition in the organisation so that she can make necessary changes in the existing employee policies; is carrying out an applied research study.

6. If you want to know current specialisations that business management students are opting for, one conducts a causal research study.

7. Time series are form of longitudinal studies.