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© 2015 DineEquity, Inc. All rights reserved. Restaurant Risk Assessment Recommendation for Audit Team David Kay August 7, 2015

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Page 1: Risk Assessment Recommendation

© 2015 DineEquity, Inc.  All rights reserved.

Restaurant Risk AssessmentRecommendation for Audit Team

David KayAugust 7, 2015

Page 2: Risk Assessment Recommendation

© 2015 DineEquity, Inc.  All rights reserved.2

Outline

1. Objective2. Recommendation3. Overview4. Methodologies5. Summary6. Going Forward

Page 3: Risk Assessment Recommendation

© 2015 DineEquity, Inc.  All rights reserved.3

Objective

• Use quantitative methods to analyze restaurant level data

• Develop a robust fraud risk assessment

• Identify the top 5th percentile of high risk restaurants for further investigation

• Create an interface for detailed analysis

Page 4: Risk Assessment Recommendation

© 2015 DineEquity, Inc.  All rights reserved.4

Recommendation

See Excel File

• Scoring Table worksheet highlights high risk restaurants (top 5th percentile)

• Subjective decision regarding weights and value for “N/A” result (1 or 0)

Page 5: Risk Assessment Recommendation

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Risk Assessment Overview1. Each restaurant scored from 0 to 1 for

each assessment2. 0 = lowest risk, 1 = highest risk3. Each assessment is assigned a weight4. A final score between 0 and 1 is

calculated5. Top 5% highest scores should be

further investigated

Page 6: Risk Assessment Recommendation

© 2015 DineEquity, Inc.  All rights reserved.6

Methodologies

• Food Costs• Sales Trend and Pattern• Operations• Voids and Discounts

– Autocorrelation– Benford’s Law

Page 7: Risk Assessment Recommendation

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Food Costs

• Compares average food costs (% of sales) to the system average

• Scoring based on number of standard deviations above average

• Higher food costs as a percentage of sales could indicate underreported sales or significant shrinkage

Page 8: Risk Assessment Recommendation

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Food Costs (cont.)Ex: Avg. food cost % = 31%Standard deviation 2%

Page 9: Risk Assessment Recommendation

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Food Costs (cont.)

• Outlier restaurants get an extra score to better differentiate them

• Based on the previous example (31% average food cost):

Food Cost Percentage Score Notes

X <= 0.325 0.0 Higher than avg.

0.325 < X <= 0.333 0.5 Much higher than avg.

0.333 < X 1.0 Very high

Page 10: Risk Assessment Recommendation

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Food Costs (cont.)• Standard deviation of food cost

percentage used to detect fraudulent data

• A standard deviation of 0 could indicate food cost was “created” using a percentage (i.e. food cost was exactly 25% every quarter, so = 0)

• Scoring based on number of standard deviations below average

Page 11: Risk Assessment Recommendation

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Food Costs (cont.)

• YoY trend in food costs (% of sales) is compared to system average

• Scoring based on number of standard deviations above average

• Food costs increasing more (or decreasing less) than system average may indicate underreported sales or significant shrinkage

Page 12: Risk Assessment Recommendation

© 2015 DineEquity, Inc.  All rights reserved.12

P&L Sales Growth

• Compares restaurant quarterly sales growth (from franchisee P&L) to system average

• Sales decreasing more (or increasing less) than system average may indicate underreporting or significant shrinkage

Page 13: Risk Assessment Recommendation

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P&L Sales Growth (cont.)

Example:• Given a 2% average compounded

growth rate

Sales Trend Score Notes

X <= -2% 1.0 Much worse than avg

-2% < X <= 2% = 0.5 – (X/0.08) Worse than avg

X > 2% 0.0 Above average

Page 14: Risk Assessment Recommendation

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Sales Pattern

• Compares each restaurants current year and prior year sales pattern- Sales follow a yearly seasonal pattern- Deviations from this pattern indicate a

higher risk for fraud- Scoring based on correlation between

prior year and current year weekly sales (lower correlation = higher risk)

Page 15: Risk Assessment Recommendation

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Operations

• Reflect personnel attitudes toward franchisor and franchisee, and/or franchisee attitude toward franchisor

• Lower scores, higher numbers of guest complaints and health violations may be indicative of greater risk of fraud

Page 16: Risk Assessment Recommendation

© 2015 DineEquity, Inc.  All rights reserved.16

Operations (cont.)

• Comparison of restaurant versus system averages for OAR, OE, GLI, GRC and # of health inspection violations

• Scoring based on number of standard deviations below average (OAR, OE, GLI) or above average (health inspection violations, GRC)

Page 17: Risk Assessment Recommendation

© 2015 DineEquity, Inc.  All rights reserved.17

Autocorrelation• The correlation of a time series value

with an earlier value (lagged correlation)• Positive autocorrelation = earlier value

and current value tend to both move in same direction

• Negative autocorrelation = earlier value and current value tend to move in opposite directions

• No autocorrelation = random series

Page 18: Risk Assessment Recommendation

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Autocorrelation (cont.)System-wide, traffic follows a weekly pattern:

Page 19: Risk Assessment Recommendation

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Autocorrelation (cont.)• Lag 7 and Lag 14 show the weekly pattern

(Mondays will be similar to other Mondays, Tuesdays will be similar to other Tuesdays, etc.)

• This same pattern is seen in over 90% of restaurants

• Voids/Discounts are naturally correlated with traffic, and thus follow a similar pattern

Page 20: Risk Assessment Recommendation

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Autocorrelation (cont.)• However, voids/discounts should still be

somewhat random• Higher void/discount autocorrelation could

indicate non-random behavior (fraud, error, or unique promotions)

• Scoring is based on number of standard deviations above average

• Top 25% of restaurants get a second score equal to their percentile rank

Page 21: Risk Assessment Recommendation

© 2015 DineEquity, Inc.  All rights reserved.21

Benford’s Law

• Frequency of first digit or first two digits of a large sample of numbers will display a counterintuitive distribution

• “Naturally occurring” (i.e. not fabricated or artificially modified) numbers (with no upper limit) should approximate a Benford curve

Page 22: Risk Assessment Recommendation

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Benford’s Law (cont.)

1 4 7 10 13 16 19 22 25 28 31 34 37 40 43 46 49 52 55 58 61 64 67 70 73 76 79 82 85 880%

1%

2%

3%

4%

5%

1st 2 Digit Distribution

Page 23: Risk Assessment Recommendation

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Benford’s Law (cont.)Benefits of testing data conformity toBenford’s Law:• Average difference from Benford easily

assesses data conformity• Manipulated numbers (either via fraud

or through non-random behavior such as promotions) will not conform

• Spikes at specific digits allows more precise investigation of transactions

Page 24: Risk Assessment Recommendation

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Benford’s Law (cont.)

Using the mean absolute deviation (MAD) from Benford, scoring is based on the number of standard deviations above average

Page 25: Risk Assessment Recommendation

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Summary• Robust quantitative assessments• User discretion regarding individual

test’s weight• User discretion regarding value in

place of “N/A”• Final weighted score used to assess

percentile rank• Can be used in conjunction with

existing risk assessment

Page 26: Risk Assessment Recommendation

© 2015 DineEquity, Inc.  All rights reserved.26

Going Forward…• Final scores should be compared to those of an earlier study

• If the correlation of scores between the two studies is low, it means that there was virtually no relationship between the past scores and the current scores

• Low correlations could be because of:a) Different predictor weights in the current systemb) Addition of new predictors and/or the deletion of old predictorsc) Changed conditions

• Low correlation suggests the risk-scoring system needs to be regularly updated