Anuj Kumar Jha +91-7042041640 / anujkumarjha.hbti@gmail.com linkedin.com/in/anuj-kumar-jha-a9482541 10-Dec-1990 A10/2, Pilot Court, Essel Towers, MG Road Gurgaon -122002

Work Experience: • OLA (ANI technologies Pvt. Ltd.) –

Business Analyst - (Aug 2015 – Latest) Incentive structuring, Branding analysis of cabs, Timeout exploration Handling operational analytics of 14 OLA cities, providing them analytical decision support on day to day basis Manages a team of executives , which takes care of bonus, incentives etc. and other city related activities Analyzing the impact of Express Stores model on the entire business and feasibility check in various cities Decision making in order to make a City-Zone active/inactive based on the product listings all across; Map optimization to

provide better services in all the cities Identification of Popular products and segregation of bad performing products and their removal Identification of new cities and prospect small/mid/large/chain stores in order to provide ample supply

• Mu Sigma Business Solutions Pvt. Ltd. – Senior Business Analyst - (Jan 2014 – July 2015) – Web Analytic s

Worked on high visibility projects which involves Holiday Executive Deck, Items Discoverability, Mobile Analysis, which helped US based retailer client in decision making and impact measurement and recognition

Led the Offshore Site Analytics team and providing analytical decision support to the Site Analytics team Provided Business review of all Site performance related KPIs of Core site and mobile site, breakdown by various devices

which gives client a trend of site activity and site interaction of VisitorsBusiness Analyst - (Oct 2012 – Dec 2013) – Web Analytics

Daily reporting of all the major KPIs of Core site which gives client an overall daily performance of business Weekly/Monthly reporting of Customer Survey responses which gives client an understanding of Customer behavior and

making services better in the corresponding sector Developed Internal/External Dashboard to track visit and purchase behavior of Visitors. The numbers helped the client,

give real time concentration on various activities customers based on segment migration

Skill Set:• Business Understanding, Project Management, Team Management, Client handling, e-Commerce flow

Educational Qualifications:

Qualification/Degree College Year Marks ObtainedB.Tech. (Food Technology) H.B.T.I., Kanpur 2012 75.56%

UP Board- 12th Grade B.N.S.D. Shiksha Niketan Inter College, Kanpur 2006 81.60%

UP Board- 10th Grade Shri Gopal Inter College, Auraiya, Uttar Pradesh 2004 77.17%

Positions of Responsibility: • Led the Offshore Site Analytics team in Mu Sigma Business Solutions Pvt. Ltd. • Member of Training & Placement Cell in college during 2011-12 • Coordinator of Kaleidoscope –Genesis 2009, 2011, 2012, An Inter College poster presentation event • Member of Executive Council of RAZZMATAZZ -2010, An Inter College Hobby Club event

Achievements:

• Completed the GOOGLE Analytics academy course on “Mobile App Analytics Fundamentals” • Awarded with SPOT award for contributing to development of the Learning Module for the new joinee in the team • Won First Prize for Narratewell, organized by “Speak-kriti”, A cultural & Litrary Wing of Speakwel-The Lifestyle School • Was among the top five students during Undergraduate course (Bachelor of Technology)